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Business Environment Dr. Fariba Alamdari
Fundamentals of Airline Management
Module 1: 12 October 2015
Istanbul Technical University
Air Transportation Management
M.Sc. Program
2
Market trends
Business environment
Topics
Copyright © 2015 Boeing. All rights reserved.
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Proprietary: The information contained herein is proprietary to The Boeing Company and shall not be reproduced or disclosed in whole or in part except when such user possesses direct ,written authorization from The Boeing Company.
The statements contained herein are based on good faith assumptions are to be used for general information purposes only. These statements do not constitute an offer, promise, warranty or guarantee of performance.
Objectives
Review the key indicators of the global business environment and how they
impact our industry
Assess market forecast drivers and considerations
Review Boeing’s Current Market Outlook
Opportunity to discuss current trends and implications
Copyright © 2013 Boeing. All rights reserved.
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NOTE: Annual growth rates (%) and cumulative profit ($B)
Passenger
market resilient,
growing
Global economic
growth rate below
average
Airlines managing
better than ever
before
Since 2010
Copyright © 2013 Boeing. All rights reserved.
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Production increasing to meet demand
Traffic: +6% in 2014
Load factors: ~80% globally
Utilization: +15% vs. 2003
Stable values & lease rates
Profits: $20 billion and growing
Parked fleet: Steady at ~3% D
em
an
d
Fle
et
Valu
e
Copyright © 2013 Boeing. All rights reserved.
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Continued
strong
replacement
demand
Market
much more
diverse,
balanced
Growth driven
by emerging
economies,
LCCs
New airplanes,
capabilities
opening new
markets
Copyright © 2013 Boeing. All rights reserved.
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It’s what passengers want, not bigger airplanes
New direct routes
Additional frequencies
Larger airplane size on existing
routes
78%
8%
14%
Copyright © 2013 Boeing. All rights reserved.
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~6% traffic growth
(RPKs)
SOURCE: IATA and BCA Analysis
+180 million
passengers
+900 more airplanes
(passenger)
Copyright © 2013 Boeing. All rights reserved.
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Key developments
Satisfactory G R Y Cautionary Major Concern
Indicator Key Metrics 2014 2015 2016 Updates
Economic environment
GDP Trade volumes Oil prices Exchange rates Financial markets
Global economic growth on track, regional variance increased
US Dollar strength continues
Brent oil price trading ~$65/bbl, mid-term outlook for $80+/bbl
Passenger demand
Traffic volumes Yields
Traffic up 7.4% in March, 6% for 1Q15
At/above long-term average 2015+
Significant variation between regions, business models
Passenger Capacity
Airline schedules Parked fleet Utilization rates Load factors
Traffic up 8.2% in July, 6.5% YTD (IATA)
At/above long-term average 2015+
Air cargo demand
Traffic volumes Yields
Traffic down 0.6% in July (IATA), ~3% YTD.
Significant variation between regions, business models
Air cargo capacity
Parked fleet Utilization rates Load factors
Load factors, large freighter utilization recovering
Parked current-generation airplanes, but initial returns to service
Airline financials
Industry profitability Airline performance Airplane financing
Industry on track for ~30bn net profit, yields down, fuel even more.
Airlines managing economic uncertainty, volatile fuel prices
Airline industry net margins: 2.7% in 2014, 3.2+% in 2015
Copyright © 2015 Boeing. All rights reserved.
$0 $2,000 $4,000 $6,000 $8,000 $10,000 $12,000 $14,000 $16,000 $18,000 $20,000
Australia/NZ
Canada
Africa
Other Europe
India
Russia and CIS
Brazil
MidEast
LatAm ex. Brazil
Other Asia
Japan
China
United States
European Union
2014 GDP, Billions real (2010) U.S. Dollars
Content owner:
Jan Hogrefe
1.9% 2.5% 6.4% 0.6% 3.4% 1.4% 2.5% -2.7% -3.2% 7.4% 1.6% 3.4% 1.0% 2.0%
World Growth: 2014 2.6%
2015 2.4%
2016 2.9%
2017 3.2%
2015-2025 3.4%
Based on IHS Monthly Interim Forecast
(September 2015 Update — Annual Real GDP)
2015 2016 2015-25 CAGR
2.0% 2.8% 6.2% 1.3% 3.5% 1.9% 3.5% -0.8% -0.1% 7.6% 1.9% 3.9% 2.0%
2.1%
1.8% 2.5% 6.1% 1.0% 4.0% 3.2% 4.4% 2.6% 2.8% 7.6% 2.6% 4.4% 2.3% 2.7%
Note: “China” includes Hong Kong and Macau. China’s stand alone growth rates: 2015 6.5%, 2016 6.3%.
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World Economic Outlook
Growth accelerating from 2015 onward
Copyright © 2015 Boeing. All rights reserved.
Forecast
Global economic growth stabilized in 2015, accelerating in 2016
World Economic Outlook
Real annual GDP Growth (%)
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Copyright © 2015 Boeing. All rights reserved.
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Long-term
average
Content owner:
Jan Hogrefe
Source: IHS (September 2015 Interim Forecast)
World economy accelerating in 2015/2016
Main drivers: oil, monetary stimulus, U.S. economy
Advanced economies improving
Emerging markets mixed
Economies leaving Great Recession era
Outlook supports traffic growth
Uncertainty remains elevated
Watch items:
Geopolitical hotspots
Oil/FX volatility
Success of monetary policy
!
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World Trade
Content
owners: Wendy
Sowers & Jan
Hogrefe
International trade weakness since start of year
Volume Index (s.a. 2005 = 100); indicator of world merchandise trade
Updated on: 09/29/15
Data as of: July 2015
Source: Netherlands Bureau for Economic Policy Analysis (http://www.cpb.nl/eng/research/sector2/data/trademonitor.html)
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Emerging Markets
World Trade
Advanced Economies
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Oil and jet fuel prices
Content owner:
Wendy Sowers
$/Barrel (Brent Crude Oil)
Brent Crude Oil
Jet Fuel
Oil price forecasts are nominal annual average prices for 2015-18
Historical data source: EIA
Avg Ann Prices
2007 $72
2008 $97
2009 $62
2010 $80
2011 $111
2012 $112
2013 $109
2014 $99
2015 $55
Oil prices down 40% since 2014, mid-term price outlooks $80+/bbl
IHS PIRA
Forecasts
Updated: 9/28/2015
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EIU
$/gallon (US Gulf Coast Jet Fuel)
OxEcon
Copyright © 2015 Boeing. All rights reserved.
Passenger traffic resilient due to multiple factors
Emerging markets – GDP, middle
class growth
New airline business models
Demographics support leisure travel
Air travel relative affordability
Business travel – revenue focus, travel
intensive sectors outperforming
Passenger demand
Annual Growth Annual RPKs (trillions)
Passenger Traffic
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2015F
Preliminary Update: September 28, 2012 Historical data source: ICAO Preliminary Forecast: based on GI Sep 2012 GDP release and BCA Market Analysis
Business Environment Overview 14
IMPORTANT NOTE:
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PROPRIETARY – please remove all notes if
using chart externally.
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Source: ICAO, BCA
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Near-term cargo market challenges, long-term growth market
Air cargo traffic Annual Growth Annual RTKs (billions)
Traffic recovery began 2Q2013
Significant regional variation
Large freighter utilization recovering
Load factors improving, yields pressure
easing
Do not include
in Sanitized
version to post
to web
Update: December 2014
Business Environment Overview 15
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Copyright © 2015 Boeing. All rights reserved.
Improving financial outlook – rising economic outlook, lower fuel prices
Airlines managing dynamic
business environment
– Economic, geopolitical uncertainty
– Fuel prices
– Volatile exchange rates
Significant variation by region,
business model
Business Environment Overview 16
IMPORTANT NOTE:
Notes found on Notes Page View are
PROPRIETARY – please remove all notes if
using chart externally.
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$/ATK
$0.30
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$0.50
$0.55
$0.60
$0.65
$0.70Unit Revenue
Unit Cost
Unit Cost ex Fuel
2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015F
Copyright © 2015 Boeing. All rights reserved.
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($10)
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2015F
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..
BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY
Content owner:
Wendy Sowers
Net Profit (Loss) Billions Percent of Revenue
Airlines managing economic uncertainty, volatile fuel prices
Updated on: 8 June 2015
Airline industry net profitability POST to BDSI
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Source: ICAO (1983 – 2013) and IATA June 2015 (2014-15)
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7.4
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(0.1)
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2013 2014E 2015F
Net Profit (billions $)
Source: IATA, June 2015
North America leading industry profitability
Regional profitability outlook POST to BDSI
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Broad liquidity with export credit uncertainty
Satisfactory Cautionary Major Concern
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Global economy
Oil price volatility
Geopolitical hot spots
Air cargo recovery
Supply-demand balance
Liberalization / open skies
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Summary
Strong, growing market being driven by expansion
Airlines managing capacity and are profitable
There are market watch items that need to be managed
Copyright © 2013 Boeing. All rights reserved.
Copyright © 2013 Boeing. All rights reserved.
Market trends
Business environment
Copyright © 2015 Boeing. All rights reserved.
Emerging Markets Real GDP Growth Outlook
Russia, Brazil slowing Emerging Market growth in the near term
-10.0
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2000 2002 2004 2006 2008 2010 2012 2014 2016 2018 2020
Rea
l G
DP
gro
wth
in %
all Emerging Markets Brazil Russia India China
forecast
Source: IHS Economics, September 2015 forecast
Copyright © 2015 Boeing. All rights reserved.
Advanced Economies Real GDP Growth Outlook
Economic growth accelerating in Advanced Economies
-8.0
-6.0
-4.0
-2.0
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2.0
4.0
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2000 2002 2004 2006 2008 2010 2012 2014 2016 2018 2020
Rea
l G
DP
gro
wth
in %
all Advanced Economies United States Japan Eurozone
forecast
Source: IHS Economics, September 2015 forecast
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Consumer Confidence
Content
owners: Wendy
Sowers & Jan
Hogrefe
Sources: Global Insight, European Commission Confidence around decade-high in US, improving in EU
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Japan
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China
Economic Sentiment Indicator
Consumer Component
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Business Environment Overview 26
Updated on: 09/29/15
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Jul-13 Oct-13 Jan-14 Apr-14 Jul-14 Oct-14 Jan-15 Apr-15 Jul-15
BOEING PROPRIETARY Business Environment Overview 27 BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY
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Jul-13 Oct-13 Jan-14 Apr-14 Jul-14 Oct-14 Jan-15 Apr-15 Jul-15
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World Passenger Traffic and Capacity
BOEING PROPRIETARY
YoY Growth
World
YoY Growth
Europe
YoY Growth
US Domestic
YoY Growth
Asia Pacific Int’l
Source: ATA, AEA, AAPA, IATA, ALTA, CAAC, airline reports, Boeing market analysis
ASK
RPK
Above-trend traffic growth with all major regions performing well
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Jul-13 Oct-13 Jan-14 Apr-14 Jul-14 Oct-14 Jan-15 Apr-15 Jul-15
BOEING PROPRIETARY BOEING PROPRIETARY Business Environment Overview 28 BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY BOEING PROPRIETARY
Emerging Market Traffic and Capacity
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BOEING PROPRIETARY
YoY Growth
China
YoY Growth
Latin America
Source: CAAC
Middle East Int’l
Source: ALTA
YoY Growth (Pax)
India
Source: Airports Authority of India
Dom
Intl
Very strong performance in emerging markets
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YoY Growth
Source: IATA
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ASK
RPK
Updated on: 9/25/2015
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Traffic Growth International Premium and Economy
Source: IATA, data through July 2015
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Premium traffic growth strong, top markets performance mixed
Growth in premium pax carried was very
strong in July: increased by +8.5%YoY
Economy pax carried increased at a
slightly slower pace of +6.6%YoY
Top 3 markets by premium revenue —N
Atlantic, Europe-Far East and trans-
Pacific— growths were mixed, at +8%,
6.2% and +3%, respectively
As US & EU environment improves,
premium traffic to and from US & EU
picks up, too
Improving business confidence and
financial market sentiment suggest near-
term premium travel demand sustaining
Updated on: 9/25/2015
Copyright © 2015 Boeing. All rights reserved.
Global passenger capacity growing broadly in balance with traffic
Airlines adjusting capacity in response
to demand, route profitability
Load factors are at or near record
highs throughout the year; March
should just be an anomaly due to
Easter timing
Parked fleet - typical seasonal trends
Utilization near peaks, single aisle
more seasonal
Passenger Capacity
60%
65%
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85%
90%
J F M A M J J A S O N D
World Load Factor
2000
2010
2011 2012
Business Environment Overview 30
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2013
2014
2015
Updated on: 9/25/2015
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60%
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90%
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J F M A M J J A S O N D
60%
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90%
J F M A M J J A S O N D
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Content owner:
Wendy Sowers
World
Europe
US Domestic
Asia Pacific Int’l
Load Factor
Load Factor
Load Factor
Load Factor
2008
Record high load factors from traffic growth, capacity discipline
2011
Passenger Load Factors
2012
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2013 2014 2015
Updated on: 9/11/2015
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9.0
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2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
Large Freighters include 777Fs and 747 Fs (all models)
BOEING PROPRIETARY Business Environment Overview 32
Source: BCA RM&T Fleet Reliability Statistics (subject to reporting revisions)
Content owner:
Jeff Deckrow
Flight Hours Per Day (12-month moving average)
Passengers planes continue near or at record levels
Large freighter utilization growth moderating
Single Aisle Twin Aisle
Passenger
Large Freighter
Airplane Utilization Trends (thru July 2015)
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Updated on: 8/27/2015
BOEING PROPRIETARY
Single Aisles include 717, 737 and 757 (all models)
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Air cargo traffic down -0.6% in July 2015 YoY, 3.1% YTD
Sources: IATA Carrier Tracker (industry international scheduled freight) and A4A US domestic cargo traffic.
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% Monthly Change YoY
12-Month Rolling Average
Updated: 09/21/15
World air cargo traffic recovering since 2Q2013