Build a MUSE workshopA laboratory practical

I. Create

•Identify Niche Market that is affordably reachable

•Brainstorm Products (not invest in products)

•Product Options

Niche Market

•Summarize work & life experience

•list all hobbies, interests, work experience, magazines, on line publications.

•look for niches that also have magazines >10,000 circulation and repeat advertisers

•eHow, ClickBank, ChickenSoup for niches

Niche Market

•Keyword search tool - confirm search volume

Brainstorm Products

•Use keyword tool to find products that are selling in the niche.

•Can you make a better offer? Price, Product, Delivery, Guarantee?

•Resell, License or Create your product...

II. Test

•Microtesting

•Confirming the niche with Google Adwords keyword tool

•Copy writing - One page advert (300 -600 words)

•Test the advert - quick and simple website

Test

•GoogleAdwords - Example

How to build infrastructure

•Get a domain

•Build website

•Write sales copy & put on website

•Set up Google Adwords campaign

Testing

•Domain - Go Daddy.com

•Set up webpage - Wordpress.org

•Writing sales copy

III. Rollout & Automate

•Phase 1: 0 -50 units shipped total

•Phase II: > 10 units per month

•Phase III: > 20 units per month

Roll out Phase 1

•DIY

•build FAQ

•Learn all the processes so you can outsource intelligently

Roll Out Phase II