Brosura2 Mba

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e create a class of competitive leadersable to do business with peers from allover the world, who are equipped withthe mindset, skills and understandingrequired in an increasingly dynamicglobal business environment.

he Institute of Business Administrationcurriculum and delivery model aredesigned to provide Business EducationPrograms which meet the standards set

by leading business schools. Shaped

by innovative and continuouslyimproved teaching methodology, our programs encourageteamwork and collaboration among accomplished managersfrom a wide variety of organizations acting primarily inRomania. We target managers with high potential, dynamic,highly motivated, exible and open to knowledge andnew experiences, willing to improve their leadership skills.


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ContentsPreparing Leaders

Overview

How is the Executive MBA dierent?

Curriculum

Participants Prole

Application Procedure

Residence Weeks

Study Groups

International Joint Project

Dissertation Paper

Romanian Faculty

American Faculty

Benets for Participants

Benets for Sponsors

Alumni Community

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Thank you for your interest in the Executive MBA program at ASEBUSS, oered in collaboration withKennesaw State University (KSU) in Atlanta, Georgia U.S.A.

There has never been a time when leadership and the ability to make world wisedecisions, the adept use of technology and international experience were more

critical to the success of professionals. We applaud your decisions to obtain anExecutive MBA diploma, which will position you as a higher class leader in adynamic global business environment.

The focal point of our long-standing Romanian-American alliance is the joint international residency involv-ing both ASSEBUS and KSU Executive MBA students. For the residency portion of the two programs, multi-national teams from each school are formed to work together both in Romania and the U.S. During a sevenmonth project, students are exposed to contrasting business practices in the cross-cultural, multi-nationalworld of commerce, and are exposed to state-of-the-art technology-based collaboration tools to conduct theirwork between on-site visits to their respective countries. The joint residency has proven a powerful learning

experience unmatched by other Executive MBA programs.

We recognize the special assets students bring to our programs and have designed a value-based response totheir desire to achieve long-term personal career goals. Thank you again for considering us as a partner onthis journey.

Sincerely,

Michael S. Salvador, Ph.D. Marcel Duhaneanu, Ph.D.EMBA Faculty Chair Rector Institute of Business Administration

Kennesaw State University ASEBUSS

Dear prospect,


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As a leading business school forover 15 years, ASEBUSS ExecutiveMBA program oers a winningcombination of features: A conveniently class schedule once

a week on alternating Fridaysand Saturdays.

A comprehensive curriculumwhich emphasizes a thoroughunderstanding of the designof eective organizations,the development of strategicthinking and leadership skills.

The combined skills and knowledgeof both Romanian andAmerican faculty due to

the extensive research andexperience both have in thebusiness eld. Trained at themost prestigious businessschools in the world (Stanford,Harvard, MIT and KelloggsBusiness Schools) our professorswill help you develop a broader,more strategic approach to the

business worlds challenges. A class of accomplished managers

carefully selected from a widevariety of organizations, whoare looking to enhance theirentrepreneurial abilities andmanagerial skills.

Three Residence Weeks, thattake place in Neptune, held

by a team of professors fromKennesaw State University anddesigned around interactivecourses, simulations and games.

An International Residence Week inAtlanta

verview

Welltake youhigher

Learning extends beyond the classroom. One-to-

one conversations with faculty and colleagues,

collaboration with your study group, and informal

networking opportunities enrich the quality of

ASEBUSS program. I am denitely recommending this

program.

Marius Caluian - General Manager, MEMRB

EMBA 2007

I he expaig glbal em, ieaialism is he m.

Aessig he ieaial aspe f busiess is he e f ASEBUSS

KSU Ieaial Ji Pgam, whih akes plae i he se

yearandthatwilloferyouexposuretoglobalbusinesspractices.


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a distinct type of MBA program,specically designed for workingmanagers and professionals witha minimum of 3 years of manage-rial experience, ready to make astep forward in their career, usu-ally to an executive position.

What are the dierences betweenan MBA and an Executive MBA?

TargeT

EMBA programs are aimed at se-nior executives with managerialexperience, whereas the regularMBA prole requires only theuniversity degree and 2-3 years ofwork experience

CurriCulum

EMBA curriculum focuses onsubjects, activities and casestudies that are expressly linked toleadership at this level, althoughdisciplines are similar with thosein an MBA program.

Team of professors

Faculty are especially trained todraw on the participants mana-gerial experience and integrate itwith the course contents to pro-duce learning with real, applicablevalue.

Executive MBA is

HExeuive

ow is

For people with a passion for learning,ASEBUSS creates a high-powered learning

environment on-campus, during the RWs and

throughout the distance-learning assignments in

the second year. The relevant experience of my

colleagues, coming from all over the industries

was overwhelming and inspiring. With their

high energy, passion for learning and inquisitive

minds, my EMBA classmates have signicantly contributed to an

extremely successful learning experience. My overall experience

in the EMBA ASEBUSS program opened new dimensions and

opportunities career as a professional manager.

Alexandru Niculescu

Director Consumer Market Development, Vodafone Romania

EMBA 2008

he

diferent?MBA


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C

ACCOUNTING REPORTS&

CORPORATE NUMBERS RESPONSIBILITY

Lecturer Adrian Manaicu, Ph.D. Candidate 12 weeks

MACROECONOMICS Prof. Gheorghe Oprescu, Ph.D. 8 weeks

ECONOMICS OF COMPETITION Prof. Lavinia Rasca, Ph.D. 8 weeks

FINANCIAL MANAGEMENT Prof. Dalina Dumitrescu, Ph.D. 12 weeks

ORGANIZATIONAL BEHAVIOR Lecturer Carmen Mincu, Ph.D. 8 weeks

STATISTICAL ANALYSIS FOR MANAGERS Associate Prof. Oana Firica, Ph.D. 8 weeksMARKETING MANAGEMENT Prof. Carmen Balan, Ph.D. 8 weeks

DECISION SUPPORT MODELS Associate Prof. Oana Firica, Ph.D. 7 weeks

GENERAL MANAGEMENT AND

HR MANAGEMENT

Lecturer Simona Podgoreanu, Ph.D. Candidate 8 weeks

THE FIRM AND THE INTERNATIONAL

BUSINESS ENVIRONMENT

Prof. Marcel Duhaneanu, Ph.D. 8 weeks

INTERNATIONAL FINANCE ANDINTERNATIONAL ACCOUNTING Prof. Dalina Dumitrescu, Ph.D.Lecturer Adrian Manaicu, Ph.D. Candidate 9 weeks

OPERATIONS MANAGEMENT Lecturer Carmen Mincu, Ph.D

INTERNATIONAL MANAGEMENT Prof. Marcel Duhaneanu, Ph.D. 8 weeks

ENTREPRENEURSHIP Prof. Lavinia Rasca, Ph.D. 8 weeks

SEcond yEAr

FIrSt yEAr

urriculum

The programs integratedlearning model is designedfor adult students with

management experience. Itincorporates team projects, casestudies, simulations, theoryand practice, guest lectures,

strategic partnership and thetechnological support.Our program meets the keypriorities of todays executives: Leadership Strategic thinking Condence Decision taking Entreprenorial spirit

Check our site for moreinformation about the courses:

www.asebuss.ro


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In the ASEBUSS Executive MBAprogram, we believe that yourclassmates are as important toyour learning experience as yourfaculty members. Sharing ideas,problem solving and thinkingthrough solutions with others isan invaluable aspect of our pro-

gram. Our students come from a

widely diverse backgrounds andindustries. They represent some ofthe most important Romanian andmultinational companies or aresuccessful entrepreneurs, with aminimum of 3 to 5 years of mana-gerial experience, highly motivat-ed, open to knowledge and new

experiences.

PP

articipants

role

Men 65%

Women 35%

Job function


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APPLICATION FILE:

Application form and twoleers of recommendation frompresent and former superiors,business partners etc.

Evidence of nancial supportfrom your employer or onyour own;

Download standard forms fromour site: www.asebuss.;

Copy of your graduatediploma and the transcript ofyour grades;

An organizational chart anda company prole/annualreport;

1 color passport size photo,in electronic format.

A 250 RON non-refundableapplication fee paid upon leregistration.

INTERVIEW

A short interview will bescheduled with candidates.The admission commiee willevaluate each applicant accordingto the following criteria:

Managerial work experienceminimum 3 years;

Proven potential for generalmanagement;

Potential contribution to theprogram;

Willingness to commit timeand energy;

Diversity of class composition; English language prociency.

GMAT WRITTEN TEST

All candidates must take aGraduate Management AdmissionTest based examinationadministrated by ASEBUSS. Thetest has 100 questions divided in5 sections. You can nd a sampletest on our site: www.asebuss.ro.

Bianca IoanMarketing DirectorExecutive MBA Program

1 2 3

Iencourage you to visit us and learn more about

the Executive MBA program. You can schedule a

personal appointment or participate to one of our

Executive MBA Workshops. You can also choose to

discuss with one of our alumni or students.

I look forward to meeting you.

rocedureA

pplicationP

The ASEBUSS EMBA has been oneof my best personal experiences ever.

It was a real gain to be surrounded by

almost 40 professionals like the series

EMBA 2008. Small entrepreneurs, like

myself, learn how to better build up their

businesses; the EMBA sets a framework

that claries the future for these

companies, setting the pace for solid

growth. I am a very different professional

now.

Monica Popa-Ciobotaru - Business Development

Manager, GIPO

EMBA 2008

My ASEBUSS EMBA experience has givenme a better overall understanding of how

the functions in a business come together

to create growth. This has made me a more

effective manager and leader. I especially

value the new business relationships I

formed with my classmates and faculty. I

often use these contacts to support my day-

to-day business challenges.

Costin Barcanescu Territory Sales Representative

HP Romania

EMBA 2007


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The EMBA program starts inSeptember with an oieaiWeeke in Bucharest that servesas a great introduction to yourentire class, the curriculum and the

collaborative, hands-on learningprocess you will rely on throughoutthe program.

Twice per academic year, we or-ganize the resiee Weeks, out-side Bucharest. These are intenseperiods of study when coursesare organized for both cohorts ofstudents outside Bucharest, in aspecial training location. Dierent

teams of American faculty comeand teach you and your colleagues.

resiee Weeks are integral toyour Executive MBA experience.

You will: develop your analytical

thinking improve your communication

and negotiation skills enhance your teambuilding

skill and increase networkingwith both cohorts ofparticipants

get access to the latestinnovation, ideas, andapproaches

weeksResiden

ce

The classes and the assignments

were all great experiences. But there

are especially two key things that Iconsider are extremely important:

the Residence Weeks, intense

periods of study outside Bucharest,

where we learn and interact with the

American professors and colleagues

from Kennesaw State University. The

second is the importance of a great,

active, trustful and high-quality network

in all areas of business and I think

ASEBUSS has the best and largest

EMBA network.

Ovidiu Rogojinoiu

Key Account Manager,

Medicredit Leasing SA

EMBA 2008


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studiesCase

Throughout the program andin Residence Weeks, you andyour colleagues will work inss-fuial su gups,applying your collective skills andresources to challenges drawn

both from case studies and fromyour existing jobs. This puts the

coursework into the context of theparticipants careers and makesour classroom a workshop foraddressing real-time problems inyour work environment seing

as the basis for fullling courserequirements.

You will also experience theamis f gup mmuia-i a eisi-makig, fac-tors that are increasingly criticalin business. And in discovering

ways to maximize your teamsstrengths, you learn to developyour own skills as a leader.

ASEBUSS places emphasis on theprogram length (20 months) andthe use of the case method so thatthe students become true expertsin company management anddecision making.Eve ase is a epui f aaual mpa siuai. Duringthe program, you learn and shareSME and multinational problemsfrom the service and industrialsectors. You must tackle a nancialdilemma or design and implementnew business policies. You learn

to make decisions in real-lifecircumstances.

groupsStudy


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We are the only Executive MBAprogram in Romania to oer itsparticipants the opportunity towork directly with their Americancolleagues in the IeaialJi Pje. The collaborationamong students starts withthe second year residency inSeptember, lasts over 8 monthsand implies working togetheron the International Projectthrough virtual meetings,videoconferencing and other stateof the art technologies, as well asface-to-face collaboration duringthe International Residence Weekin Atlanta.

The business projects are selectedaccording to the common interestsof both Romanian and Americanstudents and are completed duringthe Ieaial resiee Weekwhen Romanian students travelto U.S to present their projectsto the KSU professors, togetherwith their American colleagues.This international exposure oersstudents a unique opportunity tolearn together how to negotiate,solve various issues and manageacross cultural, linguistic andgeographical boundaries whilebeing exposed to the bestcurrent practices and concepts in

international business.

Joint Project

Sample of projects topicsCompare and contrast best practices

in acquiring and retaining customers

Success factors for small businessesPerformance management tools

Outsourcing marketing strategies

Residential real-estate in US and

Romania

nternational


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This paper enables you todraw together your learningfrom the entire ExecutiveMBA program. You distil

the most important aspects of yourtime at the school and explorecritical themes that will keep you onyour chosen track as an alumnus.

Supervised by a faculty member, thedissertation paper is a substantialpiece of work that requires you tointegrate theory and practice, aswell as use the knowledge and toolsintroduced on the program eectively.You will need to demonstrate yourability to identify and understandgeneral management issues, alongwith evaluating and implementingsolutions to problems. You will

also need to analyze and interpretinformation, data and options, whilemaking sound managerial decisions.

Dissertation

The channel conict managementShort term organizational implications of management change

Manage employee retention in RomaniaOrganizational conict and negotiation

Hedging for pharmaceutical industry in RomaniaHow to nance an investment for increasing capacity

Building on sustainability condition for going globalForecasting for the pharmaceutical industry

Managing organizational change in a bank during a merger processPerformance management reected into the incentive schemes

Reengineering of a Romanian companyLaunching a niche advertising channel in a highly segmented market business plan

How companies grow: 5 stages of evolutionBuilding company culture in a fast growing organization

Past topics have included:

The EMBA Program helped me, both professionallyand personally.Professionally, I acquired the needed additionalknowledge, as I learned how to produce a solidbusiness plan and also how to approach nancialmanagement, risk management or operationsmanagement issuesStarting from my dissertation paper I launched a

personal business, specialized in consultancy andprofessional training in the supply chain eld. I made

this step based on my 11 years of experience withinmultinational companies but also based on theknowledge I got during the 2 years of EMBA program.Personally, I met wonderful people - professors andstudents who inuenced my start-up, but especiallymy perception about life and success . They taughtme that Reaching the stars depends only on us!These persons will be always unknown rstassociate partners in my business and soul friends!

Paper

Monica Minoiu - Managing Director, Incharge Management Consulting

EMBA 2007


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Prof.

Marcel Duhaneanu,

Ph.D.Rector of Institute of Business Administration

and Professor of Business Public Policiesand International Environment; InternationalManagement. Expert in PHARE Programs, has aPh. D. in Economics and was trained in USA atStanford (Stanford Executive Program, 1992) andat Harvard Business School (1993). Collaborateswith business schools in USA (University ofWashington- Seattle, California State University -Monterey, Kennesaw State University - Georgia).He is a Ph.D. advisor and his research areas/interests include: business education, internationalnance, capital markets, agro business and otherinternational related issues

Prof.

Dalina Dumitrescu,

Ph.DDean of Institute of Business Administration,Dr. Dumitrescu joined ASEBUSS in 1996 andteaches Financial Management and InternationalFinance. Her areas of expertise include nance,evaluation of enterprises, international nance.Has a Ph.D. in Economics at ASE Bucharestand was trained in the US, at Harvard BusinessSchool, within the Executive Education Programs-Program for Management Development (1995)and Colloquium on Participant- Centered Learning

(2004), in France - Toulouse, England - Reading,Switzerland- Geneva and Fribourg. She workedwith NBR specialists for the elaboration of thestock market legislation and collaborated in USAIDand World Bank programs. Member of NationalUniversity Research Council and representativeof Romania in the Standing Committee for SocialSciences of European Science Foundation.

Prof.

Lavinia Rasca,

Ph.D.Professor of Microeconomics, Strategic

Management, Entrepreneurship, OrganizationalBehavior. She taught in the EMBA Program since1993. Director of EXEC-EDU. Graduated fromCentral Eastern European Teachers (CEETP) andColloquium on Participant- Centered Learning atHarvard Business School and other professionalconsulting programs, Washington State University(1994), International Faculty Development Program,IESE Barcelona (1996), Entrepreneurship Program,Osaka Japan and Cambridge, UK. Professionalconsultant for small businesses and expert inprograms nanced by PHARE and USAID.

Oana Firic,

Associate

Professor, Ph.DPh.D. of the University of Bucharest, graduatedmanagement programs at Harvard BusinessSchool (1992 and 2005) and MassachusettsInstitute of Technology (1993). Her areaof expertise includes Business Statistics,Forecasting, Operations Research, ProjectScheduling, Inventory Management, andFinancial Mathematical Models. She developedmanagement courses in demand forecasting,inventory control, statistics for business analysts,project management. Provided consultancy for oilprocessing, mineral water, cement, media, and

telecommunications companies.

Prof.

Carmen Balan,

Ph.D.Professor of Marketing Management, MarketingResearch, Sales and Logistics. She has attendedpostgraduate programs at Harvard BusinessSchool, USA (The CEETP Program) and in Europe

(UK, France, Austria). She was trainer and/orconsultant in PHARE, British Know-How Fund andUNCTAD projects. Carmen provided customizedtraining for various companies in markets suchas FMCG, paper, oil, telecommunications. Shehas been involved in the eld of marketing asresearcher, educator, consultant as well as memberof the board of directors of major companies.

Prof.

Gheorghe Oprescu,Ph.D.

Professor of Macroeconomics. He acted as aconsultant for the World Bank, O.E.C.D., EuropeanCommission, Government of Romania, EuropeanInstitute of Romania and private companies.During 1996-2001, he was vice-president of the

Lecturer

Adrian Manaicu,

Ph.D. CandidateProfessor of Accounting, Auditing and Financialstatements analysis. He graduated from CentralEastern European Teachers (CEETP) andgraduated management programs at HarvardBusiness School in 1992 and Wharton BusinessSchool in 1993. Certied public accountantand nancial auditor. He customized executiveprograms for major corporations such as ShellRomania, Alcatel Romania, Butan Gas, ScandiaRomn Sibiu, ALRO Slatina. Senior Consultantfor PriceWaterhouseCoopers Romania, Memberof directors board of several Romanian companies,Chairman of internal auditors committee of Shell

Romania, ABN AMRO Securities Romania. He isco-author of the Romanian Accounting textbookand a member of the National Association ofAuthorized Accountants and Auditors. He is theFinancial Director of ASEBUSS.

Lecturer

Carmen Mincu,

Ph.D.

Professor of Organizational Behavior andOperations Management. She is an experiencedtrainer in Team Dynamics, Project Management,Time Management, Communication and Sales.She held senior management positions of HumanResources and Customer Operations withVodafone Romania. She went through extensivetraining in De Bonos Six Hats and LateralThinking, Think on Your Feet, Who Moved MyCheese, DDI Targeted Selection and Excellencein Sales and Services, becoming a certied trainer.

Lecturer

Simona Podgoreanu,

Ph.D. CandidateProfessor of Human Resources Managementand Organizational Behavior, Simona joinedASEBUSS in 1998. She has a postgraduatetraining in HR Management (HEC Canada), adegree in International Management, Univ. ofSocial Science, France, IESE Spain, Bled Schoolof Management Slovenia.As owner of a consulting rm in Human ResourcesManagement, she collaborated with internationalconsultancy companies (Booz Allen andHamilton, Smiths Engineering etc.) involved in theprivatization of Romanian rms.She organized and taught several customized

programs for ANRC, Scandia Sibiu, ShellRomania, McDonalds, etc.

Competition Council and during 2002-2004 advisorto the president of the Council. In this position, hecoordinated the accession negotiations with theEuropean Commission on chapter 6 Competitionand represented Romania to the InternationalCompetition Network.R


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Dr. True joined the Coles College of Business in1998 as a member of the graduate faculty and isnow serving as Associate Dean of Graduate Busi-ness and Executive Programs. Dr. True teachesprimarily in the areas of marketing, customer rela-tions, and channel management. In addition to histeaching activities, Dr. True has served as the direc-tor of several international programs for Coles andhas coordinated business study-abroad programsfor students and faculty to more than 40 countries inAfrica, Asia, Europe, and the Americas.

Prof. Sheb True,

Ph.D.

Mike Salvador

P.H.DAfter a 35 year career in several professional

services businesses, including 20 years withErnst & Young as a partner in the ManagementConsulting Services unit, Dr. Salvador joined thefaculty of the Coles College of Business in 2003.Dr. Salvador currently serves as the Director of theExecutive MBA Program for Coles. In addition tohis role as Program Director, he teaches primarilyin the areas of strategic management, mergersand acquisitions, and organizational development.

Prof.Rodney Alsup,

Ph.D.Dr Alsup joined ASEBUSS as the Director ofInternational Programs in August 2007 and asa Professor of Accounting in January 2008.Prior to joining ASEBUSS, he was a Professorof Accounting and Senior Associate Dean atKennesaw State University. He is currentlyserving as the President of the MBA Roundtable,an association of MBA programs. Professor ofaccounting. His teaching areas are accountinginformation systems and cost/managerialaccounting. His research areas/interest includequality management, curriculum issues andcorporate governance related aspects.

Dr. Stephen BrockAn independently licensed psychotherapist,organizational psychologist and certiedprofessional coach, Dr. Brock has worked in boththe public and private sector for 26 years. BeforeDr. Stephen Brock joining the Coles College ofBusiness in 2002 as Senior Lecturer of leadershipand executive coaching, he also served as adjunct

faculty at several other colleges and universities.For the past fteen years, in addition to his teachingcareer, he has engaged in private consulting andhas served as a personal coach to executives ofseveral Fortune 500 companies.

Dr. Paul LopezDr. Lopez joined the Coles College of BusinessFaculty in July 2007 and currently teaches in theExecutive MBA Program. Prior to joining Coles,he was an executive at IBM and Xerox for almost20 years, and has worked and lived in Europe andAsia. He currently teaches in the areas of leader-ship, coaching, and corporate social responsibility.

Dr. Douglas MoodieDr. Moodie joined the Coles College of Business

in 1999 and is currently Professor of Management,teaching primarily operations, MIS, and statistics.He has taught exclusively in the Executive MBAProgram at Coles College for several years. From1970 to 1985, Dr. Moodie was a Process Engineerfor British Petroleum Company, designing,commissioning, and managing operations of petro-chemical, rening, production, and exploration unitsin the UK, North Sea, and Persian Gulf. He was alsoa member of the Technical Staff at Hewlett-PackardResearch Center prior to his academic career.

Dr. Deborah

RoebuckDr. Roebuck joined the Coles College of Businessin 1986 and became a member of the graduatefaculty in 1988. Her career with Coles has includedserving as Chair of the Department of Leadershipand Executive Development and Director of theExecutive MBA Program. Currently, as a memberof the Department of Management and Entrepre-neurship at Coles, she teaches in the areas ofleadership, coaching, team building, conict man-agement, and learning styles.

Dr. Steve SmaltAt the Coles College of Business, Dr. Smalt com-bines 20 years of teaching experience in account-ing auditing international accounting, and nancialinformation systems with hands-on involvementin entrepreneurial business management andmanagement consulting. He recently joined theExecutive MBA faculty at Coles responsible for allaccounting-related units, and also serves a faculty

team leader for the Programs business planningand business simulation learning activities.

AFaculty


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B

enets

eXeCuTiVe perspeCTiVe

Our Executive MBA programcovers all aspects of management,encouraging participants to thinkstrategically, to expand theirhorizons and to develop a broad

global perspective.

immeDiaTe appliCaBiliTY

We use case studies from Harvard

Business School that are based onreal life business situations, en-gaging faculty and participants inan interactive process of analysisand in-depth discussion. Studyingthe real issues and challenges thatface business and sectors of all siz-es keeps learning up-to-date andrelevant. Also, issues you confrontin your job can be solved throughclassroom discussions with yourcolleagues and professors.

aN ouTsTaNDiNg peer

group

An Executive MBA is more thansimply delivering and gainingknowledge. Its about building life

long relationships through sharedlearning and the exchange of in-sights with others. Mid to seniorlevel managers with years of ex-perience and entrepreneurs willshare with you their business ex-

perience and insights.

CollaBoraTiVe learNiNg

Groups of six to seven mem-

bers having dierent functionalstrengths are carefully craed tofacilitate an exchange of view-points and experiences, and toprovide a pool of varied back-grounds upon which team mem-

bers can draw. This diversity addsto the quality of our program, cre-ating a stimulating peer networkand outstanding corporate con-nections.

a Top faCulTY Team

An excellent pool of faculty willenjoy working with you in thisprogram. Our professors are dis-tinguished, dynamic and versatile.They are experienced educators,

rmly commied to the programand dedicated to ensuring yoursuccess, both in your business andin your academic experience. Theywill provide the context, frame-works and expectations for the as-

signments. You decide how to bestposition them for maximum im-pact for you and your organization.

In ASEBUSS Executive MBAprogram you will:

Understand the key relationships

between different functional areas of

business

Develop the ability to analyze

complex situations and make tough

decisions

Use a set of immediately applicable

business and management tools

that will improve your companys

productivity, enhance performance

and increase protability.

Increase condence to lead a

team and to tackle additionalresponsibilities

Aquire a global vision

Develop entrepreneurial abilities

that will help position your rm

successfully now and for the future.

Expand your professional network

P Bforarticipants


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BenefitsSponsors can expect immediatereturns on their investments. Theprogram promotes implementa-tion of knowledge by encouragingand helping participants to en-hance their strategic perspectives,

business models and operatingprocedures. An in-depth under-standing of the forces that aect

your company, gives your em-ployees selfcondence to managechange decisively. The sponsorswill see reinvigorated executiveswith increased condence, im-proved leadership skills and anew vision to conduct business inthe 21st century.

forSponsorsIncreases motivation and condence

Assists in the retention of high

potential leaders

Grooms talent to assume greater

responsibilities in less time

As a leadership tool for theorganization, the ExecutiveMBA degree:


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Today, you will nd alumni of the Executive MBAprogram of ASEBUSS in senior positions acrossindustries, throughout Romania leaders with increasedresponsibilities in the Eastern Europe region or othercountries in Europe or US.

Like you, before they enrolled, they were uncertain aboutthe values of an advanced management education intheir careers yet commied to taking a major step in thefuture.

For hundreds of graduates, now almost 1000, the EMBAprogram has made a lifelong dierence, helping themto mature as leaders. The many successful graduates ofASEBUSS demonstrate the value of the Program.

Arabela Aprahamian World Bank-Romania Senior Private Sector, Development Specialist 2000

Emilian Bituleanu Libra Bank President 2007

Daniel Boaje Cetelem General Manager 2003

Emilia Bunea ING Fond de Pensii President 1996

Claudiu Cercel Banca Romn de Dezvoltare Executive Ofcer 2002

Ilona Ciauoiu Philips Romnia Country Manager 2004

Bogdan Cocora S & T Romnia Managing Director 2004

Petru Crciun Cegedim Romnia General Manager 2001

Radu Crciun Interamerican Pensii Chief Inmvestments Ofcer 1998

John Cua Tornado Sistems Chief Executive Ofcer 2007

Cornel Dirmina Reuters Romnia Country Manager (Romnia,Bulgaria, Rep.Moldova, Macedonia) 2002

Gheorghe Dobra ALRO Slatina General Manager 2001

Mircea Dobre Whirlpool Romnia General Manager 2004

Liviu Dan Drgan TotalSoft General Manager 1998

Andi Dumitrescu GfK Romnia General Manager 2003

Rucsandra Hurezeanu Ivatherm General Manager 2004

Isabelle Iacob HelpNet General Manager 1999

Romulus Maier Agora Media General Manager 1999

Bogdanka Miliescu Unirea Medical Centres Medical Director 2002

Sergiu Mititelu Hochland Romnia General Manager 2002

Cornel Oprian IKEA Romnia Retail Manager 2004

Drago Petrescu Trotter Prim Chief Executive Ofcer 2005

Manuela Plpcianu Bancpost SA General Manager 2002

Octavian Popescu Initiative Bucureti Managing Director 2002

Ovidiu Popescu Abbott Laboratories Regional GM Central, Romnia, Europe & Israel 2000

Florin Rdulescu Prodal94 General Manager 2000

Veronica Savanciuc Lowe Worldwide President & CEO 1995

Aurelian Sima Accenture DC Bucharest Lead 1998

Liviu Sfrija Henkel Romnia President 1998

Mugur Stancu Medicredit Leasing General Manager 1998

Rzvan tefnescu Saint Gobain Isover Managing Director 2004

Adrian Nanulescu Orange Romania Corporate Business Services Director 2008Maria Tudor Zenith Media Managing Director 1999

Marius Tulea Crescendo General Manager 1999

Nicolae Voiculescu Link Resource Managing Partner 1995

AC

lumi

mmui

Prominent alumni include:


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Calea Grivitei 8-10, sector 1, 0101731 Bucuresti

Tel: +4021 319 64 40/41, email: [email protected]

Check our site for information about program presentations and EMBA workshops:

www.asebuss.ro

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Brosura2 Mba