Broadway Extension Open House Summary-Edit

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Broadway StreetcarExtension Open House

Event Summary

December 13, 2012


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Event Summary

Broadway Streetcar Extension Open House

December 13, 2012

TABLE OF CONTENTS

Overview..... 3

Event Information . 3

Event Notification . 4

Project Representatives. 5

Interpretation .. 5

Materials . 5

Public Comments and Survey ... 6

Participant Experience and Feedback .... 7

Survey and Responses .. 10

Collateral . 13

Social Media Summary .. 16

Media Coverage ... 17


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OVERVIEW

Background

The City of Seattle is building a modern streetcar network that will provide new urban mobility options,

support economic growth and strengthen connections among the places where people live, work and

socialize.

The First Hill Streetcar Line will be an important link in the regional transit system, connecting diverse

and vibrant residential neighborhoods and business districts, while also serving major medical centers,

higher learning institutions and major sporting event venues.

The City of Seattle Department of Transportation (SDOT)

has secured funding to review and design an extension of

the First Hill Streetcar Line into the Broadway Business

District.

On December 13, 2012, SDOT hosted an open house tointroduce the Broadway Streetcar Extension to the public.

Key objectives were:

Raise public awareness and understanding of theextensions purpose and of its place in the streetcar

network.

Provide information to the general public about thepreliminary designs and engineering concepts of the proposed extension.

Collect feedback regarding the planned extension, possible alignment and terminus options. Solicit comments and feedback from the general public about the preliminary extension plans.EVENT INFORMATION

Event: Broadway Streetcar Extension Public Open House

Host: Seattle Department of Transportation

Date & Time: Thursday, December 13, 2012

4:00 6:00 pm

Location: Silver Cloud Hotel

Broadway Room

1100 Broadway

Seattle, WA 98122

Roll plots presenting three alternatives for

the extension design


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EVENT NOTIFICATION

SDOT took a number of steps to notify stakeholders and the general public of the open house. The table

below is a summary of the steps taken to promote the event.

Type Notes

Project email notification 1,219 emails

Door-to-door outreach 200 businesses and residences adjacent to the proposed

extension line.

SDOT blog and website posting

Press release 10+ media and blog outlets

Email outreach to project area

organizations

25+ community organizations, business groups and major

institutions

Social media posts Facebook and Twitter

Community partners Capitol Hill Chamber posted on website and sent email to

members

OPEN HOUSE

The event was attended by approximately 100

Broadway area residents, business owners

and stakeholders. Its open house format

allowed attendees to arrive at any time during

its two-hour duration and learn about the

project from display boards, handouts, project

staff.

Eleven display boards arranged around the

perimeter of the room provided information

about the extension design, proposed project

schedule, the three track alignment options,

terminus options, environmental review, cycle

tracks, and how to contact the project with

questions and comments.

Comment cards and surveys were available for

attendees to fill out after learning about the

extension and the several route and terminus options. Comments and preferences were documented

for review and consideration by the project team.

Attendees completed surveys and comment cards after

reviewing information boards.


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PROJECT REPRESENTATIVES

Ethan Melone, Seattle Department of Transportation John Hammersmith, Seattle Department of Transportation Michael James, Seattle Department of Transportation Ayelet Ezran, Seattle Department of Transportation Nate Larson, URS David Zagel, URS Josh Stepherson, Stepherson & Associates Bob Derry, Stepherson & Associates Raffaela Oeler, Stepherson & Associates Alex DeLeon, Stepherson & Associates

Other City of Seattle representatives in attendance included:

David Hiller, Mayors Office Tom Rasmussen, Seattle City Councilmember Bill LaBorde, Seattle City Council Staff

INTERPRETATION

Five ASL interpreters provided services throughout the open house to seven deaf and blind individuals in

attendance.

MATERIALS

Attendees were given a comment form and survey as they signed in for the open house. Also available in

the room were:

Project Fact Sheet Project Environmental Review Process First Hill Streetcar Brochure Capitol Hill Chamber of Commerce Brochure City of Seattle International District Parking Guide

Following the open house, display boards and handouts were posted online.


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PUBLIC COMMENTS AND SURVEY

While comments from the public were diverse in nature, there were several topics that surfaced

frequently in both the comment cards and the survey:

Extension Design Option #1 Favored: Majority of respondents favored Option #1 for the designof the Broadway Streetcar Extension, noting that it maintained street parking while also

improving bicyclists access to Broadway.

Longer Extension More Appealing: An overwhelming majority of respondents noted theirpreference for the Broadway Extension to terminate at Prospect Street. Several stated that they

would like the Extension to go even further than Prospect Street.

Most Important Features to Preserve or Improve on Broadway: A number of comments andsurvey respondents felt it was important to improve pedestrian safety, enhance bicycle access

and maintain good traffic flow on Broadway.

Traffic impacts of Route Alternatives: Opinions varied on the most appealing route alternative,but there was nearly universal agreement on the need for further research into the traffic

impacts of each of the three options presented at the open house.

Lack of Importance Regarding Left Turns: Attendees rated left turns less vital a considerationthan most of the other issues brought to their attention.

Importance of Improving Bicycle Safety: A significant number of respondents noted theimportance of bicycle safety. It was noted repeatedly on comment cards, and the survey

respondents marked it as one of the more important aspects of streetcar design.


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SURVEY AND RESPONSES

Open house attendees received a printed survey form upon check-in, and an online survey was also

broadcast through social media channels. There were 31 survey respondents at the open house.

Survey questions solicited feedback concerning construction, the broader design process, and what

respondents would like to see included in streetcar design.

Survey:

1.) What is your Zip Code?

__ 98102 __ 98109 __ 98122 __ 98104 __ 98112 __ 98144 Other __

2.) How often do you use public transit?

__ Daily __Weekly __Monthly __Occasionally __Never

3.) Which of the following do you feel are the most important features to preserve or

enhance the Broadway corridor?

Please select your top three choices.

__ Retain parking __ Maintain traffic flow __ Improve safe bicycle routes

__ Maintain left turns at cross streets __ Maintain commercial loading zones

__ Improve safe pedestrian routes

__ Create bio-swales to keep rain water from entering the storm drain system

__ Other_____________

4.) Out of the three options below, where do you think the First Hill Streetcar's Broadway

Extension should terminate?__ Roy Street __ Aloha Street __ Prospect Street

5.) Which conceptual alignment would you prefer at this time?

__ Option 1 Streetcar with two-way cycle track & on-street parking

__ Option 2 Streetcar with two-way cycle track and left turn lanes

__ Option 3 Streetcar with northbound bike lane

6) Where would you travel on the First Hill Streetcar? Check all that apply.

__ Retail, dining and entertainment

__ Volunteer Park

__ Link light rail station on Capitol Hill

__ Seattle Central Community College

__ Seattle University

__ Hospitals and Medical Centers

__ Yesler Terrace

__ The Chinatown/International District

__ Transit connections at King Street Station

__ Century Link Field and Safeco Field

__ Pioneer Square

__Other__________________________


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Survey Responses:

What is your zip code?

98102 (Volunteer

Park)

98104 (PioneerSquare)

98109 (Westlake)

98112 (MadisonPark)

98122 (CentralSeattle)

98114 (Yesler)

How often do you use transitin the Capitol Hill area?

Daily (52%)

Weekly(42%)

Monthly(3%)

Occasionally(3%)

Which of the following do youfeel are the most important

features to preserve or add inthe Broadway Corridor?

Retain Parking(10%)

MaintainTraffic Flow(22%)

Improve SafeBicycle Routes(21%)

Maintain LeftTurns at CrossStreets (7%)

MaintainCommercialLoading Zones(6%)

Improve SafePedestrianRoutes (26%)

Create Bio-Swales (4%)

Other (5%)

Out of the three optionsbelow, where do you think

the First Hill Streetcar'sBroadway Extension should

terminate?

Roy Street(25%)

Aloha Street(7%)

PropectStreet (68%)


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Which of the conceptualalignments detailed belowwould you prefer at this

time?

Option #1(55%)

Option #2(39%)

Option #3(6%)

Where would you travel on theFirst Hill Streetcar?

Retail, diningandentertainment(13%)

Volunteer Park(9%)

Link light railstation onCapitol Hill(14%)

Seattle CentralCommunityCollege (2%)

SeattleUniversity(2%)

Hospitols andMedicalCenters (7%)

Yesler Terrace

(4%)

TheChinatown/InternationalDistrict (14%)

Transitconnections atKing StreetStation (13%)

Century LinkField and

Safeco Field(8%)

Pioneer Square(14%)

Other (2%)


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Collateral


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Documents

Broadway Extension Open House Summary-Edit