BRIEF PROFILE

E.R.F.C.(European Regional Framework for Co-

operation)

6, Episkopou Georgiou Street, 25100 Aegion, Achaia, Greece Tel: 0030-26910-60.427 Fax: 0030-26910-62.904 url:

www.erfc.gr

E.R.F.C.

Home

Who we areWho we areERFC took the form of a Civil Society, Non Government Organization, Not for Profit, aiming at EU Integration. ERFC was founded on 31-08-2009 (according to the submission of its statute to the Court of First Instance in Aegion Greece, with submission entrenchment – protection No 120).

ERFCs’ headquarters are situated in Aegion, Prefecture of Achaia, Region of Western Greece while legally established chapters are already operational in Corfu & Alexandroupolis.

Home

Communication Strategy for Communication Strategy for CulturExPCulturExP

Internal Communication:

-Quarterly newsletter of information [also external communication]-Website.-Mail, telephone.-Meetings. -Internet forum.- Reporting to JMA.

Home

Communication Strategy for Communication Strategy for CulturExPCulturExPThe aim will be to communicate both the culture + and non-culture

stakholders the functionality and benefits of the CULTUR-EXP portal.

The target (stakeholders) audience includes:1. contemporary artistic creation and the heritage sector2. users and consumers of culture; including:•the tourist industry (hotels, restaurants, and other entertainment establishments);•media – TV, press and radio•education and academic3. governmental organisation – specifically ministries of culture, education, tourism and town and cities and regions. 4. International and Europe-wide cultural networks5 Funding organisations, including, foundations, chambers of commerce and public funders.

Home

Communication Strategy for Communication Strategy for CulturExPCulturExP

External communication:

1. The funding organisation – Romanian Ministry of Regional Development and Tourism Joint Managing Authority Includes - report writing. No report no money

2. Heritage organisations in the Black Sea region, includes:Include:Museums, archives, libraries, archaeological institutes, historic sites and monuments, and heritage networks.

Home

Communication Strategy for Communication Strategy for CulturExPCulturExP

External communication:

3. organisations involved in contemporary artistic creation, includes:

Publishers, artists’ unions, theatre organisations, film institutes, representatives of entertainment industries, like independent film producers.

Home

Communication Strategy for Communication Strategy for CulturExPCulturExP

External communication:

4. government organisation, includes:local and regional governments and their networks, government ministries.

5. Funding organisations, including foundations, public funding agencies, chambers of commerce

Home

Communication Strategy for Communication Strategy for CulturExPCulturExPExternal communication:

6. Media, including TV, radio, press. Social networksincludes:press releases to specific journalists interested in culture

-follow-up with journalist, provide journalist with extra information about the event

some tips: Press conference at CULTUR-EXP events-press release-press pack (include dossier, information of EC proposals, etc CVs of the organisations)-coffee, biscuitslist of journalists articles on journals

Home

Communication Strategy for Communication Strategy for CulturExPCulturExP

External communication:

6. Media, including TV, radio, press. Social networksincludes:more tips:

Problems:Journalists compete – therefore avoid informing news agencies. Inform a select number of journalists interested and who know we inform them and not their competitors.

Home

Communication Strategy for Communication Strategy for CulturExPCulturExP

External communication:actions. Results so far:- meeting of the partners - video link [e.g., skype 14 July]- face to face meeting [e.g., Tibilisi 26-27 Aug]- press release issued- e-newsletter - identifying stakholders - lists of festivals in GR

[ERFC has also written an MoU for as a tool of co-operation between the project and stakeholders].

Home

Communication Strategy for Communication Strategy for CulturExPCulturExP

External communication:actions:- 7 e-newsletters for the whole project - starting month 3 [2nd newsletter]- 13 video conference in total- e-directory- construction and completion of an e-directory.

Home

THANK YOU FOR YOUR ATTENTION

ERFC (European Regional Framework Co-

operation)