BRAND FOURM Alex Pratneek

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    The Journey of ITC

    Financial performance

    CompetivenessBusiness For Tomorrow

    Conclusion

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    JOURNEY OF ITCThe story began way back in 1910, when the

    British owned imperial Tobacco company was

    registered in Calcutta.

    They started with a small office in Radhabazar

    lane with one expatriate manager and one

    acquired cigarette manufacturing facility inMunger.

    Today, this company is a leading FMCG

    marketer in India.

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    On 24th of august this year, ITC will complete

    a 100 years.

    It is the clear market leader in the Indian

    paperboard and packaging industry.

    The second largest hotel chain and a leader in

    establishing new benchmarks in responsibleluxury, as well as the countries foremost Agri-

    business player in rural transformation

    through is path breaking e-choupal.

    CONTDu.

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    FINANCIAL PERFORMANCEMARCH 31ST, 1996 MARCH 31ST, 2010

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    The companies Gross Turnover for the year

    grew by 13.5% to Rs. 26,259.60 crores.

    Net Turnover increased by 16.3% to Rs. 18,153crores.

    Pre Tax Profits raised by 24.7% to Rs. 6,015

    crores.

    Earning Per Share for the year stands atRs.10.73

    Cash flow from operations stood at Rs. 6,620

    crores for the year.

    CONTDu.

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    If you wantto win, youneed to getout and

    get noticed!

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    The company portfolio of products are

    services is represented by over 50 energetic

    brands in a range of more than 650 stockkeeping units.

    ITC products are today available in over 6

    million retail outlets in the country.

    Companies E-Chaupals benefits over 4million farmers in nearly 40,000 villages.

    ITC business export products to over 90

    countries across the world.

    COMPETIVENESS

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    In FMCG space this includes segments such

    as Cigarettes, Branded Foods with categories

    such as Biscuits, Atta, Spices, Snack Food,Confectionery, and ready to eat products,

    personal care products that includes a portfolio

    of shampoos, soaps, shower gels, fragrances

    and creams, life style apparel and accessories,education & stationary products; this wide

    range will further expanded over time.

    CONTDu.

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    The companies hotel chain comrises 4

    brands, namely, ITC Hotels, Welcomhotels,

    Fortune Hotels and WelcomHeritwge Hotels,

    Together these represent nearly a 100 hotels in

    over 80 locations spread across the country.

    ITC is a world-class manufacturing assets

    comprise 18 owned factories spread acrossthe country. More than 195 outsoursed

    factories also manufacture their companys

    products.

    CONTDu.

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    y Sunfeast

    y Ashirwaad

    y Bingo!

    y Fiama diwills

    y Vivel

    y Superiay E-chaupal

    y Wills lifestyle

    y John Players

    y Classmate

    y Mint-o

    y ITC Infotech

    y Candymany Paperkraft

    SOME BRANDS OF ITC

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    The FMCG sector in India, in which the company

    is a major player, is expecting to tripple in size to

    over Rs. 3,55,000 crores by 2018. foods, persoal

    care education and scholastic products and otherdominate this space.

    Indias consumption of paper , paperboards &

    packaging is one of the lowest in the world per-

    capita consumption is around 5Kg. Per personper year compared to nearly 300Kgs in U.S ,

    200Kg in U.K and 45Kg in China with the spread

    of education & economic growth demand is

    expected to grow mainfold.

    BUSINESS FOR TOMORROW

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    ITC A NATIONAL ASSETITC is deeply rooted in Indias soil. ITCs farm

    and Social Forestry Programme which create

    sustainable livelihoods among marginalfarmers and poor tribal's.

    ITC adoption of environment friendly

    technologies, increasing use of renewable

    sources of energy, recycling processes andcreation of water harvesting structures, all of

    which have combined to make ITC carbon +ve,

    water +ve & waste recycling +ve.

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