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Real Value. Real Revenue. 1. Presenter – Eric Jontra . Founded Clear Marketing Concepts in 2008 after a 21 year career in broadcast sales management and ownership. During his career he has developed hundreds of successful marketing campaigns and generated hundreds of millions of dollars in advertising revenues. Clear Marketing Concepts launched the Splash Radio and Neptune products in 2009. ([email protected] ; 903-287-0447.) 2. The importance of assigning value. 3. What is the #1 value that every single Parks and Recreation Department brings to the table? 4. Your Parks & Recreation department can get BIGGER and BETTER thru the use of sponsorships! Why is it important? [email protected] / 903-287-0447 www.clearmarketingconcepts.com

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Page 1: Brand aid presentation outline 2013

Real Value. Real Revenue.

1. Presenter –

Eric Jontra . Founded Clear Marketing Concepts in 2008 after a 21 year career in broadcast sales management and ownership. During his career he has developed hundreds of successful marketing campaigns and generated hundreds of millions of dollars in advertising revenues. Clear Marketing Concepts launched the Splash Radio and Neptune products in 2009. ([email protected]; 903-287-0447.)

2. The importance of assigning value.

3. What is the #1 value that every single Parks and Recreation Department brings to the table?

4. Your Parks & Recreation department can get BIGGER and BETTER thru the use of sponsorships! Why is it important?

5. How much is too much?

6. How do you find the perfect balance?

[email protected] / 903-287-0447www.clearmarketingconcepts.com

Page 2: Brand aid presentation outline 2013

7. What would you include in a sponsorship package? Don’t worry - your Parks & Rec Department has PLENTY of things that can interest potential advertisers.

8. Don’t just impress sponsors – BLOW THEM AWAY!

9. Assigning REAL VALUE to the various elements of your Parks & Rec Department -- based on attendance.

10.Cash sponsorships are great, but you can also greatly increase profitability of your department by implementing BARTER deals as well

11.Conclusion:

Your Parks & Rec department has REAL VALUE. Use all of the elements at your disposal to create REAL REVENUE.

[email protected] / 903-287-0447www.clearmarketingconcepts.com