13+ YEAR MICROSOFT PARTNERSHIP

BrainScale Overview

BrainScale Cloud Solutions

BrainScale is the top Azure integrator in

North America

• Established in 2007 by two Microsoftengineers

• Headquartered in Princeton, NJ with a GlobalPresence

• Focused on “Enterprise” Hybrid Cloud Strategy

• Design thinking and Solution Engineering

• Deep expertise of Azure cloud with a team thatis 100% Azure certified

Service Offerings and IP SolutionsEnable Migrate Innovate Manage

Design/Security/Governance Economic Assessments MicroServices Tier-1 CSP for Azure.

End to end hosting and managed services.

SRE and SIEM SAP Migrations Bigdata and Analytics

Dev Ops Data migrations Azure Arc for Hybrid and Multicloud

Cost Optimization R Factorization for Cloud Azure Synapse for Analytics

Multi Cloud / Hybrid Cloud Data Migrations at Scale Yammer Analytics

Cloud Enablement Migrations Innovate

AzCop/GcCop for Governance &Self Service (Azure/GCP)

AzMigrate Chat/ InfoBot / WorkFlow Bots

Cloud cost management/optimization

Monolith to Microservices

APIXELL (Proposal) AutoNote

Artisan RPA on Azure batch

DRaaS

Enterprise Cloud Strategy and BrainScale’s Solution Map

Cloud Strategy

Automation

Business

Continuity

Innovations

Governance Security

Improve cost structure Law of the Land Industry Compliance

Disaster Recovery Site Reliability Process Chain High Availability

Risk Management Support Workflow Management RTO, RPO and SLA’s

Democratize Smart Spread Optimization and Diversification

Hyperscale

Automation

IoT and Edge Systems

Connected ThingsData Analytics

Automation and ScalabilityDeployment AccelerationIT OPS

Just In Time Elasticity

Reusable Infrastructure

TemplatesSelf Service Capabilities Resource Consistency

Organized Cloud Roles and Responsibilities Org. Security Baseline

Life Cycle Management

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Knowledge ManagementMachine Learning

Artificial Intelligence

Cognitive Analytics

Multi Cloud

Enable

Innovate

Our Service Offerings

In your cloud

adoption journey

CAF

Design

SRE

Cost

Management

Our Solutions that Aid

cloud adoption process

10X Faster

• AzCop

• Cost Management

• APIXELL

• Artisan

• DraaS

• AzMigrate

• ChatBots

• AutoNote

• RPA – Batch ProcessSIEM

Automation

Migration

Hybrid

Strategy

IOT

ML

AI

Microservice

s

Analytics

Services – Project Highlights

Big 4 firms- Complete Global Networking, DRaaS, Local Cloud Enablement in Swiss and Germany, AzCop based Self Service implementation, MSP for BAU, DevOps/AKS, Complete cost management for Cloud.

Financial services customer- AzCop, Heavy on automation, COE Helpdesk, DevOps and AKS

Pet care company- Automation/DevOps-Terraform/Chef, Rackspace to Azure Migration/Modernization.

Advtertising Serving Platform- HEAVY ENGINEERING- Very large on-prem to Azure migration with rigorous performance requirements to generate advt. impressions with milli-second response. Worked with Microsoft Product teams and CAT teams to tune the Azure platform.

CAB Aggregator- One of the largest application migration from AWS to Azure for payment gateway and cab booking and entire data platform.

BrainScale & Microsoft Co-Sell offers

• Microsoft CAF Workshop and Enablement

• Cost Optimization Assessment

• Cloud Readiness Assessment

• BrainScale is a part of Microsoft (AMP) program with the ability to migrate up to 500VMs or 100SQL instances at "no cost" to our customers; roughly a ~300k value

Microsoft Cloud Adoption Framework

Cloud Adoption Drives Business Value Creation

Resilience Compliance

Growth

Efficiency

✓ Lowering Capex✓ Improving IT utilization✓ Lower people cost✓ Increased automation

✓ Business Continuity✓ Disaster Recovery✓ Load Balancers

✓ New business lines✓ Growth spurts✓ Time to market

✓ Security✓ Audit✓ Governance tools

AZCop

Business Value Accelerates Cloud Adoption, time-to-market.

Automated Governance and compliance

Empower application teams to leverage cloud securely

Reduces time and manual effort using automation and thereby saving costs.

Compliance/Usage/Billing Dashboards

Internal Marketplace for blueprint based deployment

Resilience Compliance

Growth

Efficiency

Solution Overview

• Integration Capabilities with multiple Self-Service Portals .

• Utilizes native azure tools like blueprints and polices to expand them at enterprise scale

• Provision Guard-Rails for Cloud Resources for teams to focus on productivity than security and compliance

• In Built Self-Service capabilities with ability to customize the dashboard

• OS hardening workflow automation (works with any 3rd part CM tool like puppet, chef or custom script Extension)

• Builds on top of Azure ARM Policies, Blueprints and Azure Management Groups

Contrasting (With or Without AzCOP)

• On-Premises practices adopted in the cloud.

• Little to no support for modern DevOps processes or Infrastructure as Code practices.

• Enterprise teams try to go around Central IT to get the job done leading to unknown security risks.

• Overwhelmed Central IT Team, result: provisioning time that runs into several hours and days.

• Value proposition of cloud unrealized.

Enterprise Development Teams

• Obtain an Azure subscription / Resource Group for their project using AzCopportal.

• Teams can now get direct access to Azure Portal

• Current compliance status to enterprise controls.

• Internal chargeback costs.

• Access Internal cloud marketplace.

• Generate SOC / HIPAA etc. compliance reports.

On-Premises

AzCop Portal

Enterprise DevelopmentTeams

AzCop Bot

Project Workspace Provisioning

Microsoft

Azure

Enterprise DevelopmentTeams

Project Workspace Provisioning

Enterprise DevelopmentTeams

Central IT

Microsoft

Azure

Email

Ticketing Systems

ITSM

Phone

CrAzCop Bot

• Create Subscription / Resource Groups on request.

• Setup Virtual Networking components.

• Apply Blueprints to setup policies, RBAC.

• Setup logging, monitoring and alerting defaults.

• Listen on Azure control plane events.

After initial setup via AzCop portal, teams

can hit Azure control plane directly. . .

BrainScales IP Hero Solution - AzCopAz = Azure, Cop = “Protect & Serve”

AzCop Customer Case Study• AzCOP will ensure the security of those services working

in the background. The groundwork is being laid ensure that all SOC compliance, internal chargeback, advanced monitoring, etc. are also brought into the fold in an integrated fashion.

Customer is looking to use Microsoft Azure, not only to move existing on-premise applications to Azure, but also develop new kinds of applications based on latest technologies that are offered on the Azure platform. Before they embark on this effort, they would like to setup systems and processes in place that result in creation of secure and well-governed Azure subscriptions and Resource Groups that applications teams can leverage. The creation and management of these subscriptions and resource groups should be carried out in a self-service fashion.

With the implementation of AzCop solution, internal customers and engineering teams were able to use the AzCOP’s portal to request Azure Subscriptions and Resource Groups for their specific projects. These requests are then being automatically put through an approval process, and the actual creation, modification and hardening is executed through AzCOP and the automation framework built in the tools framework.

Over the next several months, customer will continue to build on top of the AzCOP solution to build the governance and security policies that meet their organization’s InfoSec standards. This will then enable whitelisting several Azure services so that internal teams can directly consume those services without Central IT teams involvement.

AzMigrate

Bird’s Eye view on the Migration Journey

R Factorization and Analysis of On-Premsis Assets

Workloads preparation for cloud migration

Live Migration Report and Projected Timelines

Post Migration – Optimization based on ARC

Artisan

Business Value of Artisan

Reduce manual efforts to create/update Golden Image process for Windows & Linux

Reduced time to create VM with pre-installed software and configuration with Golden image

Always deploy compliant VM with required agents and services.

Updating Images with additional configuration changes is faster

Compatible with all Major cloud platforms to have golden image.

IT and business can collaborate on Golden Images.

Resilience Compliance

Growth

Efficiency

Solution Overview

Packer filePacker

provisionersCI/CD Pipeline

Publish Image to shared image

galleryNew VM spin up

Auto Register with Azure Update Management

Push periodic updates

VMs receive updates on a

schedule

Post VM creation task

Before Artisan

After Artisan

Cost Analytics

Business ValueAzure billing data for entire Organization and not limited to single tenant

Highly customized reporting requirements for management/business teams

Chargeback possible both at Subscription and Resource Group level

Billing/Chargeback to Application Teams/Business

AHUB/Power Scheduler/RI based cost saving report

internal Mark-up and integration with internal charges (like WAF)

Resilience Compliance

Growth

Efficiency

Solution Overview

Azure Billing data pulled in from EA Portal daily and this billing data processed via Hadoop dynamic cluster for Markup processing

System access controlled via Azure AD accounts and also via Azure AD Groups (like for Admin)

Owners view the Azure and internal charges side by side, as if coming from single source, and they can delegate rights to anyone to view their dashboard

Owners can manage the charge codes and other meta data like application name, escalation contacts etc.

Credits can be loaded in the solution

Regional view available to help during Azure outages

Service Line view of subscriptions available for subscriptions/resource groups

Contrast (with/without the solution)

Azure billing and chargeback at an enterprise level

Azure and internal charges in one place

Easy view of subscription/resource

group causing cost spike for owners

Detailed view provides resource

level data to slice and dice data according to

needs

Demo

Disaster recovery as a Service

Business ValueBusiness continuity for Mission Critical Applications for Enterprise

Prevents enterprise from losing revenue (and firm reputation) during disaster scenarios

Help with Compliance and Auditing requirements

Cloud Scalability/Flexibility/Pay as you Go model for DRaaS

Significant reduction in Cost for (staging) DR hardware due to Cloud native services and features (reduced ROI)

Use of Native PaaS functionalities which has DR/HA built in the service

Tests are simplified through ready-to-use cloud services that allow systems to be tested in parallel with production systems (minimize downtime during DR Drill)

Resilience Compliance

Growth

Efficiency

Service Overview

• Establishing appropriate DR tiers and identifying service framework including BIA (Business Impact Analysis)

• Design of new Applications with DR/HA built-in using Cloud Native services

• Comprehensive assessment of existing Applications and its Backup & Recovery status

• Creating a comprehensive Cost Estimate for Business for DR Solution

• Creating Architecture diagram and Implementation of DR solution

• Mock DR drill to validate RTO/RPO

• Real DR Drill for readiness (Failover/Failback)

• DR Postmortem Report

• 60+ Applications DR’d in last 2 years

Contrasting - With or Without Cloud

Replication channels

VMware SRM SQL AlwaysOn,

SAN

Primary Site

Hyper-V VMWarePhysical

Hyper-V VMWare

l

Recovery Site

Traditional Disaster Recovery

Microsoft Azure

Orchestration and Replication channel:

InMage Scout

On-Prem to Public Cloud

Primary Site

Replication Channels

Hyper-V Replica, SQL AlwaysOn , ASR

Hyper-V VMWarePhysical

Production

Disaster Recovery /

High Availability

Public to Public Cloud

• Hardware at DR site Staged (Cold/Warm/Hot)

• Low ROI , cost increases (Cold->Warm->Hot)

• Not Scalable/Complex Solutioning

• Warm or Hot Recovery , ROI minimal , Only storage cost

• Orchestrated Recovery

• Use of Cloud Native functionality

• Minimal migration curve when Application migrates to cloud

• Warm or Hot Recovery , Near Zero RTO/RPO

• DR/H/A by Design

• Use of Cloud Native functionality (most PaaS Services has DR built in)

• DevOps practices leveraged

Case Study

• Large EY Sharepoint based Platform (EY Absolute)

• Combination of PaaS and IaaS Services

• Gold Tier Application RTO 24 Hrs , RPO 4 Hrs

• Complexities addressed around IAM/Networking/Security/PaaS solutions

• Like to Like DR environment cost $106K (Running Cost during real DR scenario)

• Cost with ASR $23K (Protection Cost during normal business scenario)

• Total Savings $83K (82% )

Example Architecture Diagram

AzAssistBOT Framework

Business Value

Resilience Compliance

Growth

Efficiency

Receive proactive notifications over a communication channel – Subscription based

Activity reporting to specified teams and appropriate workflow channels

Helps in taking preemptive measures on azure resources (write or update) through BOT Conversation.

Managing of azure resources by monitoring and triggering pre-configured action on it

Get individual / Group azure resources cost report.

Solution Overview

• AzAssist is based on Microsoft’s bot framework integrated into Microsoft Teams

• Integrated with Azure Monitor to receive existing subscribed alerts

• Proactive Messaging to Individual Users or Configured groups

• Scales at real-time, no explicit infrastructure requirements

• The BOT can perform Read/ Write / Update operations on Azure Assets

• Based on the role-based access to azure resources, All the cost metrics can be requested

• AzAssist can integrate with other collaboration platforms like Slack, skype etc.

Yammer Analytics

Business Value

Resilience Compliance

Growth

Efficiency

Provides insights on employee engagement which drives effective business decisions.

Analyze employee collaboration in the yammer groups.

Provides trends on individual employee’s sentiment by their geographic presence, individual business units and projects

Customer Case Study

• Brainscale implemented Yammer Analytics for an Enterprise customer to study the employee pulse.

• The insights gained by implementing yammer analytics spanned across different areas.

• Trend analysis

• Sentiment Analysis for company publications

• User behavior analysis

• Collaboration time spent

• Identification Positive champions.

• Employee contribution towards knowledge sharing and innovative pilot solutions

• Survey Analysis for internal market research

• Summary of organization strength – Attrition rates etc.

• The solution is completely based on PaaS and serverless components on Azure

• With a comprehensive executive dashboard based on PowerBI the decision makers were able to quantify metrics in near real time.

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Multi Cloud & Hybrid Cloud Enablement

Performance

Faster Time to Market

Geographic Reach

Compliance

Extended Capex to Opex

Resilience

Utilize IT infrastructure investment until EOL

Customer Technology preference

Business Value

Resilience Compliance

Growth

Efficiency

Service Capabilities

• Cloud Advisory for MultiCloud Foundations and Strategy evolution

• Network Layout for Public- Private – Hybrid Scenarios

• Centralized IAM for access management to multiple clouds

• Resource Tagging

• Multi Cloud Billing

• Unified InfoSec Policy extensions to Multi Cloud/ Hybrid Cloud scenarios

• Continues compliance frameworks for remediation for InfoSec Violations

• Centralized SIEM tools ( Sentinel, Splunk, ELK)

• Centralized Self Service Capabilities

• Unified Automation through open source tools ( Ansible, Terraform)

Multi Cloud Benefits

“Most organizations adopt a multicloud strategy out of a desire to avoid vendor lock-in or to take advantage of best-of-breed solutions,” he says. “We expect that most large organizations will continue to willfully pursue this approach.” – Gartner

Avoid Cloud vendor Lock-In secnarios

Better Pricing negotiations with cloud vendors

Performance Benchmarking to choose from best assets available from cloud vendors

Eliminate Shadow IT - influenced by decision makers

Leverage best solutions from heterogenous clouds

Thank you