BMW i VENTURES

BMW Board

ORGANIZATIONAL SET-UP.

BMW i Ventures, 20.01.2012 Seite 2

„… become leading provider of premium products and services for individual mobility…”

Dr. Norbert ReithoferCEO BMW AG BMW Group Strategy NUMBER ONE

BMW i Ventures

Project Mobility Services aims to develop future mobility business models for the BMW Group.

BMW i Ventures Support Mobility Services Project to

achieve its targets. Identification of mobility trends. Give access to innovative technologies

and nascent markets through partnerships with portfolio companies.

Undertakes early and mid-stage investments with high growth potential and strategic fit in the area of Mobility Services.

Sales & Marketing

Project Mobility Services

OFFICES AND FACES.

Silicon Valley

BMW i Ventures

BMW Group Technology Office

New York Munich

Shanghai

Tokyo

Dr. Berhard BlättelPresident BMW i Ventures

Thorsten MattigMD BMW i Ventures EU

Christian Noske Scouting and Evaluation

Alexander Diehl MD BMW i Ventures US

Ulrich QuayMD BMW i Ventures US

Name Advisor BMW i Ventures

BMW i VENTURES – A STRONG PARTNER FOR START-UPS.

We support actively – not just money:

We bring customers (international and large customer base with premium focus).

We bring intelligence (10.000 engineers and market intelligence).

We bring reach (marketing power in BMW channels).

We bring coverage (press and PR coverage, massive buzz).

We bring network (access to F500 companies and top industry leaders, authorities, governments, supplier and to other established investors).

…and we support indirectly, too:

We have office space available at premium premises in NYC.

We bring in our well established, credible brand with strong brand value.

And we share the passion to grow good ideas to the next stage.

BMW i Ventures, 20.01.2012 Seite 4

BMW i VENTURES INVESTMENT STRATEGY.

BMW i Ventures, 20.01.2012 Seite 5

4 points to fit into our portfolio:

INVESTMENT FOCUS

RISK & PORTFOLIO EXIT

Seed

A B

C

Focus on urban mobility innovations. Market tested product. Early revenues. Privately-held tech startups.

Minority investments.

Mainly A and B series.

Selectively seed and later stage.

Investment mainly as co-investor/follower in cooperation with other CVC or private venture companies.

Request board or observer seat.

Portfolio companies likely to attract acquisition interest in 3-5 years.

1

2

3

4

BMW i VENTURES INVESTMENT AREAS.

BMW i Ventures, 20.01.2012 Seite 6

Intelligent

parking solutions

E-Mobility

Intermodal

Solutions

Car sharing and per usage models

Location-based and ad-

hocservices

…Infotainment

Parking Technology

Peer-to-peer parking

On/Off-street parking

Peer-to-Peer Car Sharing

Car Sharing

Ride Sharing

Pedestrian Navigation

…

Smart Traffic

Big Data / AnalyticsPeer-to-Peer EV-

Networks

Public EV-Networks

EV Technology

Smart GridRouting &

InformationIntermodal Navigation

CS Technologies

…

…

…

Founded in 2009, HQ London, 7 EmployeesInvestment:

Target: 05/2011 TGBP 500 (25,1%), Actual invest: 10/2012 TGBP 250 (12,51%)

215.000 registered customers in the UK (growing by 8k/month).

300.000 visitors per month.

~5.000 bookings per month.

Revenue has increased by 85% btw. Jan 2011 and Sep 2012 up to approx . TGBP 23.

EBIT approx. in line with business case, Revenue far below business case.

62.000 unique parking spaces around the UK, already 7.000 in the US (start of service 01/2012).

~80,000 vehicle makes, models and registration number database .

Source Park@myHouse

PARK@MYHOUSE –„AIRBNB“ FOR PARKING.

Page 7

Company Founded in 2009, HQ New York City, more

than 30 Employees

Facts Winner of Big App Contest 2010 (Popular

Choice and Investor's Choice) Provide location based services that help

people moving around cities Available in 70+ cities 11/2012: 5m downloads mega-utility tool for navigating the urban

areas; Purchasing movie, concert, or special event tickets; Searching local restaurants; Up-to-the minute traffic feeds with live camera images; Locating the nearest wireless hotspot; Finding the perfect parking spot ahead of time

Investors: BMW i Ventures, First Mark, EDC

MYCITYWAY. CITY INFORMATION PORTAL.

Page 8

Company Founded in 2008

Facts Intermodal app available for 12 transport

systems in 10 cities Winner of MTA App quest Best Mobility App in NYC Big Apps 3.0 Huge boost since launch of Apple iOS

6.0: Apple refers to Embark and other intermodal apps since it stopped using Google maps (Embark is first free app in list of recommended apps).

More than 1.8m downloads in total

Investors: BMW i Ventures, Y-Combinator, SV Angel, Start Fund

Page 9

URBAN TRANSPORTATION MADE EASY - EMBARK.

Company Founded in 2007, HQ Campbell,

California.

Facts ChargePoint dominates the market in

North America for public EV charging Pike Research (12/2012): ChargePoint is

world’s leading charging company unique in having an open network being

re-sold by a growing number of hardware partners

run 10,200 charging spots with more than 1.5m charging sessions completed

more than 25,000 EV drivers have ChargePoint card (50% of all EV drivers in the US)

Investors: BMW i Ventures, Siemens, Rho Ventures, Braemer Energy Ventures and others

CHARGEPOINT. ELECTRIC VEHICLE CHARGING .

Page 10

THANK YOU.

Page 11

BMW i VENTURES: BEST OF BOTH WORLDS.

…to get the best of both worlds: BMW i Ventures.

BMW i Ventures

Wallpaper

Cool hunting

…add start-up attributes speed, innovation, disrupting ideas, agility creativeness…

Take BMW’s brand(s), customers, financial power, brain and contacts….

Page 12

HOW BMW i VENTURES SUPPORTS BMW i.

BMW i Ventures, 20.01.2012 Seite 13

Provide access to mobility services that make use of BMW i vehicles smarter and more comfortable

Provide comprehensive urban

mobility offer for BMW i drivers

(also beyond the vehicle)

Identify trends of future mobility

Support technology leadership

of BMW I by offering innovative

mobility services

Provide brand awareness for early adopters, start-up entrepreneurs and investors

Enhance the BMW i network and brand

capabilities BMW i.