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Add value to our Suppliers & Customers thru our Market
Knowledge, Focus & Entrepreneurial Approach
www.bloomchemag.com E-mail: [email protected]; Ph: +91 7291998687 / +91 9871371594
BloomchemagCorporatePresenta2on
Bloomchemag Private Limited, India Bloomchemag BVBA, Belgium
ü AboutBloomchemAG
ü BusinessModel
ü ProductPor5olio
ü Cer7fica7onandAccredita7ons
ü OurTeam
Presentation Outline
BloomchemAG is an acronym which conveys our area of operaKon and experKse: • Bloom : flowering and growing • Chem : is from Chemistry • AG : is from Agriculture
§ Bloomchemag is a CRAMS company i.e., Outsourcing and DistribuKon firm in chemical intermediates catering to diverse sectors of the economy, viz. Agri & Life Sciences, Flexible Packaging, Paints, CoaKngs, Food, ConstrucKon sectors etc.
§ Bloomchemag was set up in June 2013 in Amity InnovaKon Incubator, Noida and shi`ed to its current independent office @Assotech Business Cresterra, Unit 108 Tower 1 Sector 135 Noida (India) in March 2017.
§ Bloomchemag inaugurated its 2nd office @Assotech Business Cresterra, Unit 106 Tower 1,Sector 135 Noida (India) on 15th January 2018.
§ Company was set-up to increase its footprint in Indian subconKnent, and conversely support Indian and other Asian specialty chemical producers to scale-up their operaKons and gain larger share of global markets
§ The company sources chemical intermediates in Asia (primarily India, China, South Korea, Taiwan), and supplies them globally a`er value-addiKon. Our sales are focused in European market, followed by Africa, West Asia and LaKn America. Currently we have a Top line of USD 15 Million, which is growing at a high 90-100% growth annually. This is made possible by leveraging our knowledge of markets, experKse in technical funcKons and new business development
§ Bloomchemag Pvt Ltd has a 100% subsidiary company Bloomchemag bvba based in Mol, Belgium for ease of business in Europe
About Us
§ Bloomchemag connects chemical manufacturers (our principals) and chemical users (our customers) across the world
§ We import and distribute Acetyls products in Europe such as Ethyl acetate, AceKc anhydride, Beverage Ethanol (96%). Glycol ether and acetates such as Methoxy propyl acetate (PMA). Solvents such as Toluene, IPA, MEK, Acetone, n-Butyl Acetate etc. to its customers in North-West Europe and in South Europe.
§ We enable our customers to achieve economies of scale and offer a full-line range of chemical products and value-added services
§ We are strategic partner and service provider for manufacturers of industrial and specialty chemicals at the one end and chemical users at the other end of the value chain
§ Our customers and principals / producers know us as a pro-acKve company with short lines of communicaKon and quick decisions.
§ Our customers are acKve worldwide in diverse end market industries such as adhesives, paints, oil & gas, food, water treatment, personal care and pharmaceuKcals, etc.
What We Do
PRINCIPALS / PRODUCER India & Asia
Our major suppliers are Dhampur Sugar Mills, Godavari Bio-refineries and companies in China, Taiwan, South Korea and rest of Asia. Also some of our suppliers are in Europe
MATURED MARKET Europe
Our customer base is in Italy, Germany, Belgium, Netherland, Poland, UK, Spain, France, etc
MARKET PENETRATION LaKn America
Our Customer base is in Brazil, ArgenKna, Chile, Paraguay, etc.
90% of the product is supplied from India and China and 10% is being supplied from Europe
SUPPLIERS
90%
Majority of the revenue comes from European countries
MATURED MARKET
80%
African market are growing for the imports of chemicals and chemical products
EMERGING MARKET
12%
EMERGING MARKET Africa
Our customer base is in Egypt, Morocco, South Africa, Kenya, Tunisia, Nigeria, etc
Market development process are going on in the LaKn America
MARKET PENETRATION
8%
Our Presence
Mission Statement
“We aim to closely work with global suppliers and create value for them and for our global customers through our knowledge, focus and entrepreneurial approach”.
Vision
“To be a Reliable CRAMS player, outsourcing and distribuKon partner of global firms in specialty chemical industry by offering them Products, LogisKcs and Inventory SoluKons”
Our Vision & Mission
• Sourcing Contracts with Producers of Specialty Chemicals
• Work closely with Producers for Customized product offerings
• Experience of working with Global Storage, LogisKcs , Shipping Cos. for robust supply chain • Long RelaAons and trust
with Overseas Customers Reputed Large Producers
Exporter -Bloomchemag
Transit / On Sea
Overseas Customers
We follow Lean methodology which addresses process flow while focusing on variaKon and design and aims at
promoKng “business and operaKonal excellence”
Souring from Principals
Forwarder
Our Export Business Model
8
India / Rest of Asia
Storage at Antwerp (Belgium)
Ethyl acetate Benzyl alcohol
Importer in Europe: Bloomchemag bvba
Exporters: Asian Producers & Bloomchemag India
Customers Actual Users / Re-sellers
Bloomchemag BVBA is expanding Product Porqolio for its European Customers
AceKc anhydride Propylene glycol
methyl ether acetate (PMA)
Process Flow To Europe
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§ Ethyl Acetate § AceKc Anhydride § N-Butyl Acetate § Iso Propyl Acetate § AceKc Acid § Vinyl Acetate Monomer § Monochloro AceKc Acid § N-Propyl Acetate
§ Acetone § De-AromaKsed Solvents § Iso Propyl Alcohol § Methyl Ethyl Ketone (MEK) § TerKary Butanol (TBA) § Secondary Butyl Alcohol (SBA) § Toluene § 2-Ethylhexyl Acetate § Methylene Chloride
§ Sodium Formate (Granular) § Phthalic Anhydride § Tetraethylene Glycol Dimethyl Ether (Tetraglyme) § Butyl Glycol Ether (Cellosolve) § Melamine § Dibasic Ester § N-Butanol
Acetyls
Solvents
PrinKng Inks, CoaKng and Adhesives
PrinKng Inks, CoaKng and Adhesives
§ Ethylene Glycol Propyl Ether (EP Solvent)
§ 2,2,4-Trimethyl - 1,3-pentanediol monoisobutyrate (Texanol Equivalent)
§ Dipropylene Glycol Dimethyl Ether (DPDM)
§ Polyethylene Glycol Dimethyl Ether (Polyglyme/NHD)
§ Propylene Glycol Methyl Ether Acetate (PMA)
Product Portfolio
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§ CausKc Soda (Sodium hydroxide) § Toluene Diisocyanate § Trimethylol propane (TMP) § Perchloroethylene § Sodium Carbonate (Soda ash) § Di-Iso Propyl Ether (DIPE) § Dimethyl Carbonate (DMC) § Polyaluminum Chloride (PAC) § Triethoxy Butane (TEB) § HEDP / EKdronic Acid
§ Ethylamines (Mono, Di and Tri) § Crotonaldehyde § Acetaldehyde § Benzoyl Chloride § 3,3 dimethyl-4,4 - diaminodicyclohexyl
methane (DMDC) § 3,5-Dimethyl pyrazole § 4-Hydroxy benzoic acid
§ Castor Oil § Potassium Sorbate § Sorbitol (Liquid/ Powder) § Formic Acid § Sebacic Acid § LacKc Acid § Liquid Glucose § Potassium Carbonate § Sorbic Acid § Medium Chain Triglycerides
Performance Chemicals
Food, Feed & Agriculture
Pharma Ingredients
Product Portfolio
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§ 1,3 Butylene Glycol § Liquid Paraffin (White oil) § SLES 70 § Iso-Amyl Salicylate § Calcium / Sodium Hypochlorite § Isododecane § Maleic Anhydride § Tall Oil § Neem Oil
Personal Care & CosmeKcs
Flame Retardants
Epoxy ReacKve Diluents
Flavors & Fragnances (Aroma Chemicals)
§ Triphenyl phosphate (TPP) § Diethyltoluene diamine
(DETDA) § Triethyl Phosphate (TEP) § TCPP - Tri (2-chloro isopropyl)
Phosphate § TIBP (Tri-isobutyl phosphate)
§ Benzyl Alcohol § Cinnamic Aldehyde § Dipentene § Pine Oil § Terpineol § Terpinyl Acetate § Dihydromyrcenol § Iso-Amyl Alcohol
§ Benzyl Glycidyl Ether § N-Butyl Glycidyl Ether § Alkyl (C12-C14) Glycidyl Ether § Polypropylene Glycol Diglycidyl
Ether § Neopentane Glycol Diglycidyl Ether § Cardanol Glycidyl Ether § Allyl / Phenyl / Cresyl Glycidyl Ether
Product Portfolio
Ø BloomchemagisapartofDun&BradstreetGlobalDatabase
D&BD-U-N-SNumber:65-078-7679
Ø Cer7ficateofImporter-ExporterCode(IEC)issuedbytheMinistryofCommerceandIndustry,India
Ø RegisteredMerchantExporterbyCHEMEXCIL,MinistryofCommerce&IndustryGovt.ofIndia
Ø BloomchemagisISO9001:2008Cer7fiedasallourprocessesarewelldocumentedandassessedbySurveyors
Ø Bloomchemagbvba(BelgianSubsidiary)approvedbyCelPrecursorenUnit,Inspec7on&Inves7ga7on,MinistryofFinance,BelgiumGovt.totradeinScheduledSubstances(Category2A&Category3)
Certification & Accreditations
Rajesh Sethi CEO
Business Strategy & Financial Planning
Davidson Kujur
Business Strategist
Naveen Luthra COO
Regional RepresentaKon
Ashwin Lakra
Business Strategist
Ghazala Zamal
Product Manager
Akanksha Rastogi
Export LogisKcs
Sumant Kumar
Manager Sales & Dist.
Vikas Singh
Deputy Manager Supply Chain
Zainab Shabana
Management Trainee HR
Product Management
LogisKcs & Order ExecuKon
JaKn Gupta
Senior Manager BD
Rahul Tomar
Product Manager
HR & AdministraKon
Our Team
Sustainability
• At Bloomchemag, we are commited to creaKng the sustainable value for all our stakeholders. We apply innovaKve pracKces to provide the best soluKons to our customers, invest in development of our partners and employees, and apply eco-efficient business pracKces.
• Our CSR policy is governed by the principles of care and share of all the stakeholders that contribute directly or indirectly to the organizaKon. As part of our annual budgets, we allocate a certain percentage of the net profit towards meeKng our CSR objecKve set for the year.
• Our business operaKons are grounded in Total Quality Management (TQM) pracKces. We incorporate health, safety and environment (HSE) management systems into all phases of the chemical life cycle, and have pledged conKnuous improvement to protect the safety of all our stakeholders like Clients, Suppliers, logisKcs partners, technical partners, vendors, visitors to our website and employees.
• We are ISO 9001:2008 CerKfied as all our processes are well documented and assessed by Surveyors.
• We are a part of DUN & BRADSTREET global database which allows us to act responsibly towards the society in pursuit of meeKng our business objecKves
• Bloomchemag BVBA is one of corporate members of ZENITO, a source providing social security to the companies present in Belgium.
• As a policy, Bloomchemag deals only those products that comply with REACH and the applicable regulaKon. Bloomchemag has pre-registered all the chemicals in its current porqolio which are mandated to be registered under REACH
• Our growth plan for next three year considering our higher imports from Asia of Ethyl acetate (our key product) and Methoxy Propyl Acetate (PMA)
350
850
1500
2750
0
500
1000
1500
2000
2500
3000
2017 2018 2019 2020
SalesRevenue inINRMio.
Our Future Aspirations
§ The chemical industry, consisKng of producKon, distribuKon and consumpKon, is an important driver of the
global economy, with esKmated global annual consumpKon of EUR 3,290 billion* in 2016
§ About 90% of the chemical producKon is distributed by the producKon companies, leaving 10% share for
(third-party) distributors
§ The 10% represents a market of about EUR 165 billion* per year. The market share of (third-party) distributors
is expected to increase as a result of outsourcing
§ The chemical distribuKon market is fragmented with more than 10,000 distributors globally across a range of
technical categories, including petrochemicals, solvents, polymers and specialty chemicals
*Source: IMAP DB&S Report
Market Analysis
Within Specialty chemicals’ distribuKon market, there are two segments: Specialty Bulk (Low Price, less than USD 1/KG): § This group is focused on bulk products and can be seen as wholesalers § The largest two are Brenntag and Univar § They are the only chemical distributors which have a leading posiKon in Europe as well as North America § Together they have 17 % market share in Europe and 12% in North America CRAMS (High Price, more than USD 1/KG): § This group is focused on being a value adding distribuKon partner, with the largest European player being
IMCD, Azelis, Biesterfeld, Stockmeier, Barentz and Caldic
Bloomchemag maintains an almost equal proporKon of
both type of products
Source: IMAP DB&S Report
Speciality Chemicals Distribution Market
Reduce Complexity
Access to new market
Value-added service
Streamline financials
Increasing standards
Producers turn to distributors for distribuKon to reduce complexity, especially in markets with a fragmented customer base (such as emerging markets) or with smaller order sizes (especially in specialty chemicals)
Producers turn to distributors to improve market access and geographical reach, especially in emerging markets
Value-added services, such as outsourced inventory management, blending and formulaKon, are increasingly important to producers and o`en drive their choice of distributor
Producers want to reduce costs; outsourcing eliminates the need for an extensive sales organisaKon. Also, by outsourcing to distributors producers can manage their working capital more effecKvely
InternaKonal distributors are beter equipped to meet increasing quality standards, as they have segment-specific experKse
The growth of (third party) chemical distribuKon as a result of increasing chemical consumpKon and outsourcing is expected to persist EUR 275 billion with a CAGR of 6% during the period 2017-2024
The distribuKon market grew, amongst others, due to an increase in chemical consumpKon and outsourcing
Source: IMAP DB&S Report
Importance Of Third Party Distribution
Chemical producers have 4 channel-strategy opKons Chemical distribuKon market remains highly fragmented
Key account manager
Third-party
sales
Commercial account manager
Regular account manager
4
12
3
Low Medium High
Client revenue potenAal
Client servicing needs
Price Buyer: transacAon focused
Value Buyer: relaAonship focused
Source: IMAP DB&S Report
There is a big opportunity for Bloomchemag to increase the market share in 76.3% share
Third Party Chemical Distribution Market
Through local country value-addiKon i.e. breaking the bulk,
warehouses, logisKcs services, etc.
Bloomchemag
Producers
End User
Last Mile Connector Traders
19% 74%
7%
Direct to end user
Through traders/ large distributors/wholesalers
Only large bulk quanKKes of chemicals
Value Chain
CUSTOMER
BLOOM CHEMAG
SUPPLIER
Shipment details to customer
T7
Product Delivery to Customer
T12
Priority : High Medium Low
Order Received T2
Enquiry sent to customer
T1
Order Placed T2
Remitance of advance to supplier
T5
Freight & CHA Arrangement
T3
Pickup of container by transporter
T6
Final B/L and other document to customer
T8
Shipment in Transit T9
Shipment reaches desKnaKon port
T11
Payment received from Customer
T13
Payment received by supplier
T4
Balance payment received by supplier
T10
Order Cycle (T1-T13) : 45 days (average)
Order Execution Process
Bloomchemag Private Limited: Indian Company Blommchemag BVBA: Belgium Subsidiary Company
Financial Partners
Bloomchemag Private Limited, India Bloomchemag BVBA, Belgium
Ashok K Bansal & Company Charted Accountant
Unit 109, Tower 1, Assotech Business Cresterra (ABC), Sector 135, Noida - 201301 Phone: +91- 9425173202, +91- 7999057295
Accountant & Auditors
Bloomchemag Private Limited
Unit 106-108, Tower 1, Assotech Business Cresterra (ABC),
Sector 135, Noida - 201301 India
Phone: + 91 120 7195312 / +91 91 9871371594
Email: [email protected] ; [email protected]
Website: www.bloomchemag.com
Bloomchemag bvba
A Bloomchemag Private Limited Company
Sint-Antoniusstraat 16 b1 , B-2400, Mol, Belgium
T el. No: +32 14322136 Fax: +32 14326398
BTW BE 0544.589.474
Corporate Office: Noida, India
Subsidiary company in Mol, Belgium
Contact Information
www.bloomchemag.com E-mail: [email protected]; Ph: +91 120 6514 594 / +91 9871371594
ThankYou
Bloomchemag Private Limited, India Bloomchemag BVBA, Belgium