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Blogging training
@handtomouthb#advocacytweets
You are encouraged to live-tweet this training.
What is a blog?
http://www.youtube.com/watch?v=NN2I1pWXjXI
Online diary
(we)Blog = web log
Doogie Houser – 1st blog?
Do you read blogs now? What blogs?
My blog
• Founded in 2007
• Food, music, writing
• Most of my traffic is from google search results of recipes, tweets, friends
Building a blog, building an audience• Starting a blog is the easy part
• For every hour you put into writing, put the same into promoting and sharing
• Less (text) is more
• Make it interactive
• Blogging isn’t always about writing – its about sharing
@handtomouthb#advocacytweets
Assignment 1: what to write about?
• Jot down 3 ideas for blog entries you have
• What other content could you add besides text?
• Why will people find in interesting?
• What interactive component could there be? @handtomouthb
#advocacytweets
Bloggers and Charity Work• #blogladesh• #hiddencrisis
• https://www.youtube.com/watch?v=YIYSxCbI8yQ&feature=plcp
• In the past we have taken bloggers on trips to show them first hand what our work does
• Beginning of a relationship• We also hold blogger dinners and events
where they can interact with our partners
@handtomouthb#advocacytweets
Blogging Basics• For your purposes we
recommend Tumblr
• It allows easier sharing and ‘liking’ of blogs than other platforms
• www.tumblr.com
• Read blogs and interact with other bloggers!@handtomouthb
#advocacytweets
Lets look at some blogs
• James Whatley www.whatleydude.com
• Jean Hannah Edelstein www.jeanhannahedelstein.com
• Chris Pople http://cheesenbiscuits.blogspot.co.uk/
• What do you like about them? Or not?• Who is the audience for each blog?
@handtomouthb#advocacytweets
Warnings• They should be good, but not necessarily perfect
• They are still you, and still represent you as a holistic person: professionally and personally
• Think of organisational risks
• BE YOURSELF!
@handtomouthb#advocacytweets
Blog set up – walk through