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BINANI ZINC LTD.
Binanipuram ,Kerala
Ann Mary Joseph
BINANI ZINC LTD.
Fully owned subsidiary of the Binani’s. Pioneer in the manufacture of high
grade electrolytic zinc since 1967. Started in collaboration with COMINCO. Cominco Ltd withdrew, the company
was rechristened as Binani Zinc Limited.
Annual turnover of Rs. 266 crores. Plant capacity - 38,000MT Strategically located in Edayar 96 mgt staff and 240 non mgt
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Christ College Institute of Management
BVQI Certifications
It is the first company in India and, in Asia, to be certified by BVQI for the four international accreditations:-
ISO 9000: 2000 QUALITY MANAGEMENT
SYSTEM ISO 14001: 2004 ENVIRONMENTAL
MANAGEMENT SYSTEM SA 8000:2000 SOCIAL ACCOUNTABILITY
MANAGEMENT SYSTEM OSHAS 18001:1999 OCCUPATIONAL HEALTH
AND SAFETY ASSESSMENT SERIES
PRODUCT PROFILE
MAIN PRODUCT
Zinc-High Grade Zinc-Special Grade Zinc-Super special
Grade
BY PRODUCTS
Cadmium Sulphuric acid
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Christ College Institute of Management
MISSION Forge ahead as a world class organization in the core
sector industry.
Explore all opportunities and enhance its stake holders value through ethical practices.
Relentlessly pursue in the new global movement for a “ customer driven, quality oriented and socially conscious,” industrial co-operation
Adopt, adapt, assimilate and integrate the technologies from global giants.
Pursue research and development activities diligently.
To promote human values at the forefront and nurture its people. 6
Christ College Institute of Management
STRATEGY Consolidation and sustainable growth.
Customer centric manufacturing and customer satisfaction.
There is scarcity of raw material therefore its
import. The implementation of various certifications
provide the company an unmatched paradigm for world class manufacturing.
Modernization and up gradation.
DEPARTMENT
HR & OHS Department Commercial Department Finance Operations Instrumentation Electrical Research And Development
COMPANY HIERARCHY
Management Committee Members(Works Manager, VP- R & D,)
Assistant VP/GM/ Dy GM
Work Men –Grade 1, 2. 3. 4
Senior Manager/ Manager/ Deputy Manager
Senior Engg/ Engg, Senior Officer/Officer
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Christ College Institute of Management
COST + PROFIT ≠ SELLING PRICE
Selling price is decided by the London metal exchange
PROFIT Free metal Extraction charge
SWOT ANALYSISSTRENGTHS First to install high productivity energy saving jumbo cell
house technology .
Forefront of the technical up gradation and No.1 in terms of customer delight and focus on quality.
Dedicated and recognized in-house R&D cell.
Set up captive power plant of total 10MW capacity to meet 50% of its power requirement.
WEAKNESS Small unit compared to world standards
The company does not have mines of its own hence it has to depend on imports.
The production process is totally dependent on the concentrate, the scarcity of which may lead to under utilization of plant capacity.
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Christ College Institute of Management
OPPORTUNITIES Strong customer base and brand image in market.
Much scope for diversification
The company has plans to increase the production capacity.
THREATS Reduction in Import Duty
Power Tariff Hikes
Shortage of Raw Material
Cadmium prices are on the downward trend.
Fluctuations in the LME
FUTURE PLANS
Setting up of 2 Hydel power plants, with an installed capacity of 10MW.
The company has deferred plan for setting up a thermal power plant.
The company is also planning to carry out out a series of debottle necking exercises to maximize capacity utilization.
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Christ College Institute of Management
THANK YOU!!