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DOI: 10.1057/9781137387967.0010

Anholt, Simon, 4, 11 n. 4, 14City Brands Index, 11 n. 4, 14,

35 n. 5Athens, 138 n. 18

Barcelona, 137 n. 13, 138 n. 18Bath, 66, 69

Visit Bath, 76–77Beatles, the, 64Beijing Olympics, 103, 108, 110

Bird’s Nest Stadium, 137 n. 13

Belfast, 43, 49and OPENCities, 46

Berlusconi, Silvio, 137 n. 11Big Chip 2014, 21Birmingham, 21, 43, 44, 49,

55–56, 60 n. 6Boeri, Stefano, 137 n. 13Bradford, 43, 46Bristol, 43, 44, 49, 55

Heritage Eye, 92 n. 6Burdett, Richard, 137 n. 13Bureau International des

Expositions (BIE), 97, 112–113, 114, 116, 117, 120, 135 n. 2

Busquets, Joan, 137 n. 13

Cameron, David, 21Conservative–Liberal

Democrat coalition, 8Cardiff, 43, 45–46, 47, 48, 52Castells, Manuel, 7, 11 n. 6

commissive statements and verbs, 105, 129, 134

corporate discourse, 14, 17, 29, 33, 41–42, 47, 51, 116, 127, 135

cosmopolitanism, 9, 49–50Critical Discourse Analysis, 44,

102

Digital Britain, 21Digital Cities, 14digital genres, 1, 19, 20, 63

and city websites, 6–7, 13, 16, 18

in heritage promotion, 68–70‘digital by deafult’ agenda, 21, 36

n. 13, 67digital inclusion, 94 n. 11

Digital Inclusion Action Plan, 21

Digital Inclusion Taskforce, 21

UK Government Digital Service, 36 n. 12

Discourse Analysis, 1, 4, 44

Edinburgh, 43‘Inspiring Capital’, 16

e-governance, 8, 13, 21, 34, 38–43, 56

English Heritage (EH), 66, 67, 69, 72, 74–75, 82–83, 87, 92 n. 6

Apsley House, 84–89Days Out App, 73, 88

Index

Index

DOI: 10.1057/9781137387967.0010

EU Prize for Cultural Heritage, 64, 92 n. 1European Capital of Culture (ECoC),

102, 135Expo 2012 Yeosu Korea, 98Expo Dubai 2020, 136 n. 4Expo Milano 2015, 10, 96, 99, 101, 112

exhibition site, 120,architects, 137 n. 13Concept Masterplan, 119–121, 138

n. 17as ‘journey’, 102, 114–119, 122–126‘Feeding the Planet, Energy for Life’

theme, 10, 98, 102, 113–114, 116, 119, 124, 127, 130, 137 n. 10

organising committee, 10, 96, 121, 129, 134

Smart City, 131Expo Zaragoza 2008, 98, 119

Fabris, Giampaolo, 136 n. 3Fox, Martha Lane, 36 n. 12Fondo per l’Ambiente Italiano (FAI), 94

n. 13

Genre Analysis, 8, 101Swalesian model, 19–20

Genre and Multimodality (GeM) model, 20, 22

GfK Roper Public Affairs & Media, 11Glasgow, 43, 49, 50

2014 XX Commonwealth Games, 56‘Celtic Connections’ music festival, 56

Globalization and World Cities Research Network (GaWC), 12 n. 8, 116

Google’s Maps Engine Platform, 95 n. 20Gore, Al, 113GOV.UK, 23, 36 n. 14 and 15, 56Great Exhibition, 97, 100, 113, 130, 134,

135 n. 1Crystal Palace, 135 n. 1, 137 n. 4

Hall, Peter, The World Cities, 11Herzog, Jacques, 137 n. 13

Information Age, 2, 11 n. 6, 98

Jadu software company, 22, 36 n. 13Jeco Guides, 95 n. 19

Leeds, 21, 43, 46, 47, 49, 52Child Friendly Leeds, 52, 54‘Live It, Love It’, 16‘Looking at Leeds 2012’ photography

competition, 52–55, 62 n. 12Leonardo da Vinci, 122Liverpool, 21, 43, 61 n. 7

Liverpool Maritime Mercantile City, 66, 69, 92 n. 7

Visit Liverpool, 77London, 12 n. 8, 14, 22, 43, 95 n. 21, 97

and the British Empire, 132Millennium Dome, 135‘Number One London’ (Apsley

House), 84, 86Hyde Park, 135 n. 1

low modality images, 26, 78

Madrid, 46, 138 n. 18Manchester, 8, 13, 18, 20, 27, 43, 46, 47, 48,

50, 51, 55city council website (MCC), 8, 13,

14, 15, 21–34, 34 n. 1, 36 n. 13, 37 n. 17, 18 and 19, 62 n. 13

‘Madchester’, 18, 35 n. 11‘Manchester Original Modern’, 16, 17,

18, 35 n. 9 and 10Anthony Wilson Original Modern

Award, 22Marketing Manchester, 17, 18, 35 n. 8Visit Manchester, 15, 17

McDonough, William, 137 n. 13metaphor, 104, 116, 119, 124, 126

conceptual metaphor, 102–103, 116, 122

deliberate conventional metaphor, 104–105, 116, 119

and visuals, 116, 122, 124–126journey, 116, 124, 126

harmony in Chinese philosophy, 104and language, 10, 83, 107, 117, 128networks and flows, 3, 11 n. 1

Index

DOI: 10.1057/9781137387967.0010

Milan, 10, 66, 93 n. 8, 94 n. 17 and 18, 98, 114, 116, 120, 130, 131

and BIT, 67and city branding, 10, 102, 112–113,

124, 126–133Municipality, 101, 117as World City, 12 n. 9, 133, 135, 137 n. 12

Millennium Declaration, 114Millennium Development Goals, 114Ministero dei Beni e Attività Culturali

(MiBAC), 94 n. 12Multimodal Analysis, 4, 7, 8, 16, 18–19multimodality, 7, 19, 34, 65, 70, 134

Najjar, Michael, Netropolis, 3, 10 n. 1New Labour, 8, 21New York, 12 n. 8

Open Government, 42UK Open Government Licence,

60 n. 5

Paxton, Joseph, 135 n. 1, 137 n. 4People’s Lovie Awards, 21, 36 n. 13Peterson, Clarissa, 37 n. 18Pirelli, 93 n. 8, 94 n. 18Plain English Campaign, 56Poe, Edgar Allan, 2Prodi, Romano, 137 n. 11psychogeography, 95 n. 20public sphere, 5, 8, 67, 91, 135

and citizens, 42, 56and city branding, 34

Rifkin, Jeremy, 98, 135Third Industrial Revolution, 98

Rome, 138 n. 18

Sala, Giuseppe, 118Saville, Peter, 17Sesto San Giovanni, 66–67, 69, 70, 72, 73,

79, 81, 91, 95 n. 20, 122Breda, 70, 93 n. 8, 94 n. 15Campari, 72, 94 n. 18Falck, 70, 93 n. 8 and 9, 94 n. 16

workers village, 66San Giorgio alle Ferriere, 66

Marelli, 93 n. 8, 94 n. 17Media Valle Lambro Park, 93 n. 9Parco Nord, 93 n. 9Sestopedia, 81

Shanghai, 10, 102, 109as World City, 12 n. 9, 106

Shanghai World Expo 2010, 10, 96, 100–112, 133–134, 138 n. 19

‘Better City, Better Life’ theme, 10, 98, 104, 105

eco-sustainability, 104–105, 109, 110, 112

exhibition site, 106, 109City of Harmony, 102, 104–105, 116Harmonious Society, 10, 104, 109, 110

Simplon Exhibition, the, 112, 136 n. 9Sheffield, 43, 50, 60smart city, 4, 11 n. 3, 39–40, 42, 51, 59 n. 2,

61 n. 11, 131social inclusion, 40, 42, 44, 58–59

and social networks, 50–57Stonehenge, 64storytelling, 9, 57, 63, 83

and place deixis, 68, 82–91transmedia, 65–66, 68, 83, 84–91

sustainability, 10, 30, 33and cities, 4, 18, 28, 40and Expos, 96–135

taskscape, 90The Chest, 37 n. 19Trevelyan, George M., 97

UN End Poverty 2015 Millennium Campaign, 114

UNESCO List of World Heritage Sites, 64, 66, 92 n. 7, 93 n. 9

urban gentrification, 50, 61 n. 9

Yorkshire Dales National Park Authority, 89

Three Peaks, 89–91Yunus, Mohamed, 114