Be1st Advisors Pvt. Ltd.a complete Retail Solutions

Profile

About Be1st AdvisorsAbout Be1st Advisors

Specialist management consulting firm with focus on retail, textile and apparel sectors.

Started in 2006 - currently in its 4th year of operation.

Provided implementation, not just reports.

Conducted 25 cases in less than 4 years.

About Be1st AdvisorsAbout Be1st Advisors

Consultants, with over 70% of our business involving Consultants, with over 70% of our business involving implementation work with clients. Our team implementation work with clients. Our team comprises 20+ skilled professionals in our Mumbai & comprises 20+ skilled professionals in our Mumbai & office. From this office, we consult with clients all office. From this office, we consult with clients all over India.over India.

Be1st AdvisorsBe1st Advisors services traverse from strategy to services traverse from strategy to implementation, from fiber to retail. Be1st has an implementation, from fiber to retail. Be1st has an impressive track record of helping clients improve impressive track record of helping clients improve their performance in tandem with their mission, their performance in tandem with their mission, values, objectives and market realities of their values, objectives and market realities of their industries. Our clients are leaders in their market industries. Our clients are leaders in their market sectors. sectors.

Be1st ExpertsBe1st Experts From premier engineering and institutes - including

IIM, IIT, IIFT, NIFT, …to name a few. Average age ~ 32 years.

Represent a wide variety of functional backgrounds – including Finance, Engineering, Marketing, Merchandising and Textiles.

Most have hands-on industry experience in their field of specialization.

Availability of this enormous talent and knowledge pool enables Be1st Advisors to create special and customized teams for each project depending on the requirements.

Plan to grow to a 50+ team by Dec 2015.

Billings, Reports, M.I.S etcIT

Security & Security SystemsPilferage Control

Positioning and Brand BuildingMarketing Strategy

Selection, Recruitment & TrainingStaff

Base Stock Level, Setting up Systems & Procedures & Supply Chain

Inventory Planning & Management

Range & Assortment PlanningMerchandise

Internal and ExternalSignages

Displays, Hangers, Steamers etcEquipments/ Fixtures

Instore, Windows, Display & Focal PointsVisual Merchandising

Planogram, Store Design & LayoutPhysical

Identifying and NegotiatingProperty

Top line and Bottom line ProjectionsBusiness Plans

Name, Logo and Tag-line DesigningConcept and Strategic Planning

Creating a Brand

PRE OPENING

CREATING A BRANDName, Logo and Tag-line Designing, Concept and

Strategic Planning

It is the study of the brand in the market. Conduct It is the study of the brand in the market. Conduct Surveys and report our findings and recommend Surveys and report our findings and recommend changes.changes.

The study will include Positioning, Recall levels etc of The study will include Positioning, Recall levels etc of the brand.the brand.

Retail brands in exclusive outlets need to change Retail brands in exclusive outlets need to change course and indulge in a different strategy compared to course and indulge in a different strategy compared to the one that you are currently following as a whole the one that you are currently following as a whole -sale brand in multiple brand outlets.-sale brand in multiple brand outlets.

BUSINESS PLANSTop line and Bottom line Projections

Suggest top line and bottom line projection based on current market trends.

Set benchmarks in relation to equivalent brands in the market and later set benchmarks against own performance.

PROPERTYIdentifying and Negotiation

Suggesting on the optimum size of property for Suggesting on the optimum size of property for optimum results after studying your product mix and optimum results after studying your product mix and total merchandise offering.total merchandise offering.

Other important factors like frontage, ratio of Other important factors like frontage, ratio of glazing to wall space, efficiency of the store, glazing to wall space, efficiency of the store, anchors, footfalls etc.anchors, footfalls etc.

We will also coordinate with mall/shop owners as We will also coordinate with mall/shop owners as well as estate agents to get best possible deals and well as estate agents to get best possible deals and terms.terms.

PHYSICAL Plano gram, Store Design & Layout

Suggest and coordinate with interior designers in planning and designing the store to get the best display and exposure.

VISUAL MERCHANDISINGIn store, Windows, Display & Focal Points

Suggest visual merchandising Suggest visual merchandising techniques. Creating focal points and techniques. Creating focal points and display windows.display windows.

EQUIPMENTS/ FIXTURESDisplays, Hangars , Steamers

Suggest different types of equipment required within the store and assist in procuring them.

SIGNAGESInternal & External

Assist in designing the internal and external signages .

MERCHANDISERange & Assortment Planning

Fashion Trends, depth and width of merchandise Fashion Trends, depth and width of merchandise planning, MDQ planning, seasonal stock planning, planning, MDQ planning, seasonal stock planning, benchmarking, stock turns in relation to industry benchmarking, stock turns in relation to industry norms.norms.

INVENTORY PLANNING & MANAGEMENTBase Stock Level, Setting up Systems & Procedures

Suggesting ways to increase stock rotation in relation to industry norms , reduce dead stocks etc.

Coordinating with your agency for Brand Building, selection of different media, event management and in store promotions etc.

Designing your organization set-up, chain of command, job descriptions for all levels.

Assisting in selecting the right candidate for the right job. Identifying their training needs, compensation packages,

incentive structure, motivational schemes etc. Designing store operating manual and procedures and

policies for the store.

STAFFSelection, Recruitment & Training

MARKETING STRATEGYPositioning and Brand Building

PILFERAGE CONTROLSecurity & Security Systems

Suggesting ways to control Stock loss due to pilferage, benchmarking against industry.

Work with your IT team or the outsourced team and make suggestions.

I.TOutsourced – Billings, Reports, M.I.S etc

Market Research Survey and

Consumer Forum

Additional

For Improvement. Analysis

Legal Agreement, Terms & Conditions

Franchisee

In Store PromotionsEvent Management

On GoingMarketing

ON GOING

Analysis For ImprovementAnalysis For Improvement

Suggesting ways to improve Sales Sale / Sq. Ft.Suggesting ways to improve Sales Sale / Sq. Ft.

Suggesting ways to improve Margins Margins /Sq. FeetSuggesting ways to improve Margins Margins /Sq. Feet

Optimum Space UtilizationOptimum Space Utilization Optimum Stock Utilization Improving Stock TurnsOptimum Stock Utilization Improving Stock Turns

GMROI AnalysisGMROI Analysis

Analyzing Category ContributionAnalyzing Category Contribution Analyzing Price-Point ContributionsAnalyzing Price-Point Contributions Analyzing Foot-fallsAnalyzing Foot-falls Analyzing ConversionsAnalyzing Conversions Analyzing Ticket SizesAnalyzing Ticket Sizes

Amit Dahima – Founder Director

Be1st Advisors Pvt. Ltd. a complete Retail Solution

74, Laxmi Bldg., 4th floor, Sir. P. M. Road, Fort, Mumbai 400001, India.305, Jaipur Stock Exchange, Malviya Nagar, Jaipur. Rajasthan, India.T: + 99288 24550, + 88907 1212, + 94133 69848, + 93148 39811E: be1stadvisors@gmail.com