bCode

With this, you would no longer need to talk to people at bars!!!

Kat Melen, Jennifer Refat, Arly Ross

Background Information!!!

Progression of the bCode experience!!!

bCODE Industry Applications!!!

•Cinema, Sports & Events Ticketing

•Mass Transit Ticketing (with Remote Purchase)

•Airline Ticketing, Check-in & Boarding Pass

•Access Keys such as Security Passes, Hotel Room Keys

•Membership Cards, Loyalty Cards and Payment Cards

•Mobile Vouchers, Coupons and Special Offers

•You can buy your ticket at any time •No need to carry a paper ticket - contribute to a paperless society

•Not to have to worry about losing your ticket

•Can forward pre-purchased tickets for friends without having to wait for them at the gates for pick-up

Benefits for the Consumer!!!

•Scans 99% of mobile devices in the market, including Palm Treo, Pocket PC, RIM Blackberry and music players such as Apple iPOD.

•Wired or wireless broadband connectivity for authentication and media delivery. Supports 3G, WiMax, EVDO and Wi-Fi. Ethernet not required at venue. VPN to central server for security.

•Standard Web and Flash audio video formats supported for media delivery. Personalisation supported.

•Touch-screen UI allows a variety of user interactivity. Including a touch-screen keypad for manual input for the 1% of unsupported or damaged phones.

Scanner Features!!!

“Useful” applications of this technology!!!

Sell your firstborn to buy a drink for a girl whose number you already have!!!

Choose a person, a drink and a theme!!!

Choose a bar!!!

Redeem your drink!!!

Texting your drink!!!

Redeeming Your Drink!!!

Goodies!!!- Alcohol + technology = winning combination- Over 9 bars participating worldwide!!!- Bessie Bardot uses this system all the time- Now, if a girl wants a drink, she has to give you her number!!!- Astronomical equipment costs get picked up by bar owner

Baddies!!!- Alcohol + technology = winning combination- Only 10 drink limit!!- Drunk friends are useless- Designated drivers must leave phones at home!!! - The cost of service comes close to the price of a drink!- If your phone is not compatible, you get to enter a 30 character sequence of random numbers and letters which motivates you to stay sober!

Customer Feedback!!!“Tarzan says it’s still easier to pick up on women when their boyfriend is in the bathroom. “

“The bar is probably the only place in town that I can forget about all things tech and just drink myself stupid—the way it should be. “

“Great, so you can sound even more creepy when you ask for a girl's number…”‘Hey baby, let me text you a drink’ ”