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BASILDONSOUTH EAST
Shaping the future with new investment
CGi for illustrative purposes only
Eastgate | Basildon
SOUTHERNHAY
SOUTHERNHAY
ASD
APETRO
L
NEW
LOO
K
METRO
BA
NK
TOPSH
OP
BASILDON
LAU
RA
ASH
LEY
P
P
PPP
P429
700
1,000
3101,300302
STATION SQUARENew transport hub and public
realm investment
NEW COLLEGE CAMPUSA brand new campus for South Essex College
will be constructed on the former market location accommodating 2,000 students.
Registration from Sep 2020
LEISURE QUARTER IN EAST SQUARE
Cinema chain Empire plan to open a 10 screen cinema in Spring 2021, along with six new
restaurants as part of a council redevelopment
MARKET & NEW PUBLIC REALM
New state of the art market opened Summer 2018 with 46 kiosks and 48 pop up stalls
TOWN CENTRE REDEVELOPMENTBasildon, an original new town, is undergoing a renaissance. A new cinema, market, college, green links, restaurants, housing, economic expansion and new employment.
And at its retailing heart, a newly energised Eastgate Shopping Centre.
11.78m shoppers visit the 750,000 sq ft centre every year
East Square’s new ten-screen cinema and restaurants will project movie magic and raise the curtain on a night time economy directly opposite Eastgate's main entrance
Eastgate | Basildon
Buoyant Housing Development Pipeline
Re-development of over 800 luxury flats in town centre completed in 2017
Over 3,000 new homes planned
Total population set to rise by 4.3% to 995,360 in 2022*
Excellent rail links to the Square Mile and Canary Wharf ensure Basildon attracts increasing numbers of City commuters searching for house price growth, good schools and space
Redrow's development of up to 725 new homes at Westley Green, is under construction
Eastgate | Basildon
Dunton Hills is earmarked to be one of England's first 14 garden villages with 2,500 new homes, backed by the government. Consultation is ongoing
*Source CACI
High-speed train links to the capital, plus excellent road connectivity, makes Basildon an attractive choice for companies and commuters. The borough can claim the largest and fastest-growing economy in Essex and the second largest in the Thames Gateway area.
Basildon For Business
4,500 people on workforceBasildon and Thurrock University Hospital Trust employed 4,500 staff in 2017/18
Research and development hub Basildon is home to Ford’s global technical centre which employs more than 4,000 engineers on the site at Dunton. Defence sector giant Leonardo has its headquarters in the town, employing more than 700 people
Wake up and smell the coffeeCosta chose Basildon to locate Europe’s biggest roastery. The £38m site on the edge of the town was selected because of its proximity to Tilbury Docks which imports coffee from all over the world
Eastgate | Basildon
A127
A12
A414
A130
A13
M11
M25
M25
Wickford
Ingrave
Carringham
Linford
Rayleigh
Hockley
South Woodham Ferrers
Rochford
Canvey Island
Billericay
BASILDONSOUTHEND ON SEA
CHELMSFORD
BRENTWOOD
ROMFORD
GRAYS
EPPING
DARTFORD
A406A503
A10
A12
A20
A102
FenchurchSteet
A214
intu Lakeside
CENTRALLONDON BARKING
Eastgate | Basildon
214,726 - Core (Primary + Secondary)
140,601 - Tertiary598,950 - Quaternary
Location and Catchment
Total Catchment
Catchment Population Comparison Goods Market Potential (£m)
Market Share (%)
Core 214,726 £159.5 33.3%
Tertiary 140,601 £31.8 9.5%
Quaternary 598,950 £20.4 1.5%
Total 954,277 £211.7 9.7%
Total Catchment of almost 1 million people, helps drive a footfall of 11.95m customers into Eastgate on a yearly basis
Basildon attains a strong market share of 9.7% across its Total Catchment, increasing to 33.3% in the Core Catchment
Catchment Population33 minutes to Central London
All above: source CACI 2018
954,277
£211.7mComparison Goods
Market Potential
£211.7 £201.6
£228.9
£236.6 £234.0
£182.0
0.00
0.10
0.20
0.30
0.40
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0.60
0.70
0.80
0.90
1.00
£0.0
£50.0
£100.0
£150.0
£200.0
£250.0
Basildon Telford Swindon Romford Southend-on-Sea Gloucester
Acor
n Co
rrel
atio
n
Com
paris
on G
oods
Mar
ket P
oten
tial (
£m)
Comparison Goods Market Potential (£m) Acorn Correlation
84%shoppers rated the overall shopping
experience 4 out of 5 or above
The Basildon Customer
74
£50 approx spend
each visit
Shoppers at Eastgate visit 74 times per year on average, 17% more often than comparable centres.* Visitors spend over an hour in the centre converting more than three quarters of the time, spending nearly £50 in the process. *Source CACI
Eastgate | Basildon
middle income family groups
75
77% conversion rate
Comfortable Communities
30%
Rising Prosperity 6%
Affluent Achievers
14%The demographic of the catchment is clearly
defined with a high proportion of middle income family groups. 50% of Eastgate’s
visitors are classified as Comfortable Communities, Rising Prosperity and Affluent
Achievers in Acorn profiling.
Basildon’s residential development pipeline has the potential to significantly increase comparison goods spend.
Class Rank Centre Name Comparison Goods Market Potential (£m)
1 Crawley £316.72 Basingstoke £303.4
3 Basildon £211.74 Woking £203.55 Telford £201.6
minutes dwell time
annual shopper visits (1.4 per week)
Mall-Dominated Town Centres
Eastgate Shopping Centre ranks 47th* in The Definitive Guide to Shopping Centres 2017 *Source Trevor Woods Associates
All above: source CACI 2018
Eastgate | Basildon
Basildon's prime F&B destination with 15 restaurants and cafés
Debenhams, Primark and Asda anchor
the centre
Eastgate | Basildon
Strong fashion line-up in prime
destination
1,700car parking
spaces
90
Centre and Asda
*
*
shops+ restaurants
Eastgate | Basildon
Recent lettings: JD, Accessorize, Pandora, Smiggle and Muffin Break
New entrants
HIGH FOOTFALL: Nearly 12 million have visited Eastgate Basildon this year. The 750,000 sq ft centre equates to 54% of the town's retail space
G
BUS STATION
Eastgate | Basildon
UP TOFOOD
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POPPINS
MAGIC SCISSORS
BRITISH HEART
FOUNDATION
EASTGATE DENTAL
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THOMAS COOKWARREN JA
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ANGE
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7
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4
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2
76
41
40
39
37 35
34 33
32 31 29 / 30 28 26 25
22A
22B
20 / 21
19
18
17A
16 / 17
15
14
10
8 / 9
7B
7A
7
6
5
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3
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21A
85
83
19
20
21
11 / 12
23 / 24
36B36
38
8 / 10 / 12 / 142
7
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6B
6A
8 9 10 11 11A 12 13
14 / 16 / 17
PERF
UM
ESH
OP
BUIL
D A
BEAR
BASE
CLIN
TON
S
SELE
CT
YOU
RS
ERNEST JONES
CARPHONE WAREHOUSE
GAME
WEST HAMFX CURRENCY
EXTERNAL SEATING AREA
STAR
BUCK
S
MUSCOVADO
ESQUIRES
THOMASCOOK
THE BODY SHOP
PRECIOUS THOUGHTS
BASILDONARTS
MRSIMMS
VAPE AND JUICE
SUPE
RCU
TS
F.HINDS1,000 SPACES
ASDA CAR PARK
700 SPACESMULTI STOREY
CAR PARK
ENTRANCE
ENTR
ANCE
ENTRANCE
EAST WALK
EAST SQUARE
30 secwalk
opening Spring 2021
RESTAURANTS
Under offer
Let
Let (food units)
To let
Basildon Train Station 5 min walk
1Eastgate | Basildon
COSTA
BURGERKING
RUSH
NAN
DOS
NED
SN
OO
DLE
BAR
MCDONALDS
SPUDULIKEFOOD
TERRACE
REGI
S
THE
ENT
ERTA
INER
BELL
EZA
BLU
E IN
C
OPENINGSUMMER 2019
BEAU
TY
DOM
INO
S PI
ZZA
LLEB OCAT
SUBW
AY44
AGR
EEN
IES
44B
PAPA
’SCR
EPES
59 / 60
UP FROMGROUND
FLOOR
60A 59A
EAST WALK
EAST SQUARE
30 secwalk
opening Spring 2021
RESTAURANTS
Under offer
Let
Let (food units)
To let
IMPORTANT NOTICE The agents give notice to anyone who may read these particulars as follows: 1. These particulars are prepared for the guidance only of prospective lessees. They are intended to give a fair overall description of the property but are not intended to constitute part of an offer or contract. 2. Any information herein e.g. footfall figures (whether in the text, plans or photographs) is given in good faith but can not be relied upon as being a statement or representation of fact. 3. Nothing in these particulars shall be deemed to be a statement that the property is in good condition or otherwise nor that any services or facilities are in good working order. 4. The photographs appearing in this brochure show only certain parts of aspects of the property at the time when the photographs were taken. Certain aspects may have changed since the photographs were taken and it can not be assumed that the property remains precisely as displayed in the photographs. Furthermore no assumptions should be made in respect of parts of the property which are not shown in the photographs. 5. Any areas, measurements or distances referred to herein are approximate only. 6. Where there is reference in these particulars to the fact that alterations have been carried out or that a particular use is made of any part of the property this is not intended to be a statement that any necessary planning, building regulations or other consents have been obtained and these matters must be verified by any intending purchaser. 7. Descriptions of a property are inevitably subjective and the descriptions contained herein are used in good faith as an opinion and not by way of statement of fact. v4 April 2019
Damian Sumnerm 07974 085738t 020 3828 8542
Kim Wilsonm 07711 599807 t 020 3828 8541
Jamie Simistert 020 3746 6882
Richard Millst 020 3746 6883
Russell Walkert 020 3746 6884
Sources: CACI 2016, 2017 & 2018, Cities Outlook 2017 (CentreforCities.org), Springboard Footfall, Basildon Borough Council
*Footfall 11.78m 2018 Springboard
