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BACKGROUND
•Research innovation environment
•Research service development
LivingLab
•Teach the students how services process work
•Knowledge is giving by 2nd year student to 1st year student
Authentic
•Lunch Buffet
•Café Beat•A la Carte
Restaurant Flow
•Meeting Services/Laurea Events/ Lobby Laurea
6 Units
1 000 Customers per
day
Lunch Buffet = 700 Customers
per day
Room is able to fit 400
Customers
Lack of storage, room and air
50 Customers take soup per
day
BACKGROUND
GOALS
Adapt it to International Students
Improve it to Finnish Customers
Attract more Customers to Café Beat
HOW THE IDEAS CAME UPSWOT analysis of Lunch Buffet & Café Beat
General & Specific questions to the client
Inspired by our own schools’ eating habits
Inspired by our own experience
7 IDEAS…
BarLaurea
Lunch BuffetDecorate the Lunch
Buffet
Create your own
salad
Create your own
pasta
Café Beat
Smoothies MenusCreate
your own sandwich
Fresh fruits
DECORATE THE LUNCH BUFFET
How did we come up with this idea?
What can we do ?• Painting on the wall• Potted flowers or plants
Information about painting a wall•Yellow paint: 5.5€ (0.9L) •Paintbrush: 12-16€/ per
CREATE YOUR OWN SALAD
How did we come up with this idea?
What can we do ?•Greek salad •Mexican Salad•Caesar Salad
Price for “create your own salad”: 2€
CREATE YOUR OWN PASTAWhy Pasta?•It addresses to everybody•Useful for chefs•Low-cost
Prices = 2,60€ (no salad included)
Once a week
2 solutions •Self-service•Customer Service Quality
SMOOTHIESFeatures•Twice a week•Fresh seasonal fruits
Prices•Small = 1,50€•Medium = 3€•Large = 4€
Why Smoothies ?•Fashionable•Good for everyone’s
health
SMALL MENU‘SSell small Menu‘s in the Café Beat•During the whole day•Menu with coffee = 2€•Menu with Smoothie = 4€
Theme Days once a week•French Menu•English Menu•German Menu•Turkish Menu
Rest of the days Finnish Breakfast
Why selling Menu‘s ?•Attract more people in Café Beat•Get International Food in Café Beat
CREATE YOUR OWN SANDWICH
Attract more customers to
Cafe Beat
Attract customers who are in a hurry
Cafe Beat’s card reduction
Half sandwich = 2,5€
Full sandwich= 5€
Different flavours•Orange Juice•Grapefruit Juice•Orange/Grapefruit Juice•Orange/Lemon Juice•Grapefruit/Lemon Juice
Prices for Citrus Fruits •1 kg Orange = 0,45€•1 kg Grapefruits = 0,75€•1 kg Lemons = 0,70€•Machine 1 = 150€•Machine 2 = 172€
Price for Fresh Juice •100 ml = 1,50€•200 ml = 2,50€
FRESH JUICES
People eat more and more unhealthy food salter, fatter and with more antidegradant
Fresh juices are very healty
They include a lot of vitamin and minerals
WHY FRESH JUICES ?