JULY 1, 2017 – OCTOBER 31, 2017

BACK TO BONUS POINTS PROMOTION

HIT THE SKYNEW this year: As an extra reward, every 100 cases of qualifying food purchased will earn you a raffle ticket for a chance to win ANC travel for 2018, a value of up to $1,000!

MAKE THEIR DAY EXCITING

Want to drive participation for the foods students love? Get your Promotion Kit

through The Kitchen Circle™ program to learn how you can make your students’ day

and create excitement in the cafeteria.

PURCHASEQUALIFYINGPRODUCTS

1FILL OUT

REDEMPTIONFORM

2

REDEEM REWARDS

3

Fill out your redemption form by December 15, 2017 or learn more at SchwansFoodService.com/K12foodservice.

©2017 Schwan’s Food Service, Inc. All Rights Reserved.

RING IN THE NEW SCHOOL YEAR WITH BIG REWARDS

For a limited time, you can earn bonus points through The Kitchen Circle™ program just for ordering the foods kids love.

CAFÉBeacon StreetBeacon StreetBeacon Street ®

Breakfast Pizza& Galaxy Pizza

Breakfast Sliders

Primo Pizza Egg Rolls, Sauces & Fried Rice

SCHWAN’S FOOD SERVICE, INC. K-12 2017 BACK TO BONUS POINTS PROMOTION

REDEMPTION FORM Promotion Period: July 1, 2017 - October 31, 2017

1 Earn THE KITCHEN CIRCLE™ Program Bonus Points To qualify you must purchase a minimum of 20 cases of qualifying Schwan’s Food Service, Inc. products

2 Earn double or triple THE KITCHEN CIRCLE™ Program Bonus Points To qualify you must purchase from 2 or more categories – minimum 20 cases total, with minimum 5 cases per category (Breakfast, Primo Pizza, Galaxy Pizza®, or Asian foods)

3 Earn a chance to win Travel to ANC for 2018 (up to $1,000 value) To qualify you must purchase a minimum of 100 cases of qualifying products. For every 100 cases purchased, you earn 1 entry into a drawing for travel to ANC 2018

THREE EASY WAYS TO EARN EVEN MORE BY BEING A MEMBER OF THE KITCHEN CIRCLE™ PROGRAM:

1 CALCULATE THE KITCHEN CIRCLE™ PROGRAM BONUS POINTS

CATEGORIES SKU QUALIFYING PRODUCTS# OF CASES PURCHASED

BONUSPOINT VALUE

BONUS POINTS

BREAKFAST

78353 Tony's® Bacon Scramble Pizza x 1 =

78352 Tony's® Sausage & Country Gravy Pizza x 1 =

63912 Tony’s® Sausage Pizza x 1 =

63913 Tony's® Sausage Pizza - IW x 1 =

55226 Beacon Street Cafe™ Sausage Egg & Cheese Sliders x 1 =

55227 Beacon Street Cafe™ Sausage Egg & Cheese Sliders - IW x 1 =

55230 Beacon Street Cafe™ Southwest Egg & Cheese Sliders - IW x 1 =

PRIMO 16˝ PIZZA

68591 Big Daddy's® Primo Par-Baked Four Cheese x 1 =

68592 Big Daddy's® Primo Par-Baked Pepperoni x 1 =

78639 Big Daddy's® Primo Rising Crust Buffalo Chicken x 1 =

78640 Big Daddy's® Primo Rising Crust Four Meat x 1 =

78637 Big Daddy's® Primo Rising Crust Four Cheese x 1 =

78638 Big Daddy's® Primo Rising Crust Pepperoni x 1 =

78653 Big Daddy's® Primo Rising Crust Four Cheese Pre-Sliced 8-cut x 1 =

78654 Big Daddy's® Primo Rising Crust Pepperoni Pre-Sliced 8-cut x 1 =

GALAXY PIZZA®

78364 Tony's® Galaxy Pizza® 4" Cheese x 1 =

78365 Tony's® Galaxy Pizza® 4" Pepperoni x 1 =

78366 Tony's® Galaxy Pizza® 4" Cheese - IW x 1 =

78367 Tony's® Galaxy Pizza® 4" Pepperoni - IW x 1 =

ASIAN

69142 Minh® Less Sodium Sweet & Sour Sauce x 1 =

69143 Minh® Less Sodium Orange Sauce x 1 =

69144 Minh® Less Sodium Teriyaki Sauce x 1 =

69145 Minh® Less Sodium Szechwan Sauce x 1 =

69147 Minh® Less Sodium Kung Pao Sauce x 1 =

69737 Minh® Less Sodium Sweet & Sour Sauce Packets (0.4 oz) x 1 =

69461 Minh® Chicken Egg Roll x 1 =

66048 Minh® Vegetable Egg Roll x 1 =

69204 Minh® Pork Egg Roll x 1 =

69074 Minh® Vegetable Fried Rice x 1 =

Total THE KITCHEN CIRCLE™ Bonus PointsMinimum 20 cases; max 1,250 points/redemption

WANT TO TAKE ADVANTAGE OF THIS PROMOTION, BUT YOU’RE NOT A MEMBER OF THE KITCHEN CIRCLE™ PROGRAM? Enroll today at SchwansKitchenCircle.com and earn 500 points for joining!

FIND OUT MORE: CALL 888-768-7846 SCHWANSFOODSERVICE.COM/K12FOODSERVICE

©2017 Schwan’s Food Service, Inc. All rights reserved.

2 CALCULATE YOUR DOUBLE, TRIPLE OR QUADRUPLE THE KITCHEN CIRCLE™ BONUS POINTS

I have purchased a MINIMUM OF 5 CASES from Breakfast, 16˝ Primo Pizza,

Galaxy Pizza®, and/or Asian:

TOTAL BONUS POINTS

FROM ABOVE

MULTIPLIER VALUE

GRAND TOTAL BONUS POINTS

1 Category x 1

2 Categories x 2

3 Categories x 3

4 Categories x 4

Minimum 20 cases total, with minimum of 5 cases per category; max 1,250 points/redemption

3 CALCULATE YOUR ENTRIES INTO THE DRAWING FOR TRAVEL TO ANC 2018

TOTAL # OF CASES PURCHASED # OF ENTRIES INTO DRAWING

÷ 100 =

1 entry per 100 cases; max 15 entries

School District: _________________________________________________________________________________

Contact Name: _____________________________________ Contact Title: ________________________________

Mailing Address (No PO Boxes): ___________________________________________________________________

City: ______________________________________ State: _________________________Zip: ________________

Phone: ( ) ____________________________________ Fax: ( ) ________________________________

Email Address*: _____________________________________ Primary Distributor: ___________________________

City: _______________________________ State: __________

Sales Rep/Broker: _____________________________________ *By providing an email address, operator gives permission for us to send product and program information via email.

YES! I would like to receive email offers from Schwan's Food Service

TO GET YOUR REWARD: Completely fill out this form. Attach your distributor invoice(s) or distributor recap(s) with the eligible products circled as proof-of-purchase from July 1, 2017 through October 31, 2017 and submit via online or mail. Must be postmarked or submitted on or before December 15, 2017.

For express processing, upload this form and your distributor proof of purchase to: fspromos4u.com/schwansfoodserviceAccess Code: K12BTSPROMO

For standard processing, mail to:Schwan’s K-12 2017 Back to School PromotionPO Box 1020Brownsdale, MN 55918

Promotion Rules: To qualify you must be a member of THE KITCHEN CIRCLE™ program and purchase a minimum of 20 cases of qualifying Schwan’s Food Service, Inc. products listed above between July 1 - October 31, 2017. To qualify for the additional THE KITCHEN CIRCLE™ Bonus Points, you must purchase from 2 or more categories (Breakfast, Primo Pizza, Galaxy Pizza®, Asian); minimum 20 cases total, with minimum 5 cases per category. Maximum promotion payout of 1,250 THE KITCHEN CIRCLE™ Bonus Points. Promotion request must be accompanied by distributor invoice(s) or distributor recap(s) that include distributor name, operator name and invoice number, manufacturer item number and description, number of cases ordered and date purchased. Valid on case purchases from 7/1/17 through 10/31/17. Request must be postmarked or submitted no later than 12/15/17. May not be combined with any other Schwan’s Food Service, Inc. offer, rebate or program, except for THE KITCHEN CIRCLE™ program. K-12 operator promotion only. Limit one promotion submission per K-12 school district address/location. Bonus points will be added to operator’s THE KITCHEN CIRCLE™ account. All information must be complete to be processed. Not responsible for lost, late, damaged, misdirected or postage-due mail. Void where prohibited. Rebate good only in USA. Please allow 4-6 weeks for processing. Rewards offer good while supplies last. Schwan’s Food Service, Inc. reserves the right to terminate or modify this program at any time.

Questions on this promotion? Call 1-888-768-7846.

CAFÉBeacon StreetBeacon StreetBeacon Street ®