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If you are studying the Bachelor of Commerce at a Deakin Learning Centre, you will study via video conference classes with face-to-face tutorial support for the eight core units that comprise the first year of the degree. You will then complete the remainder of the course at a Deakin campus or via the Cloud campus. Gain the technical skills and professional capabilities to be a confident business leader for today and the future. You will develop into a career chameleon with the Bachelor of Commerce, easily adapting to the rapidly- changing and dynamic global business environment. Take advantage of our practical learning and real-world experiences to have your own life-long career insurance policy to rely on, which will assist you to realise long-term employment across a range of industries and business positions. The degree will build your core understanding in financial, market and personal skills, and will extend knowledge in your chosen discipline areas. You will gain the fundamentals of money (finance/accounting), evidence- based decision making and business analytics. With highly-marketable skills, you will understand the world of business and be aware of external environments, including consumer and business markets across domestic and international economies. You will also gain knowledge of commercial, contractual and governance frameworks, and the vital role of marketing in modern businesses. You will learn to understand yourself at work, how to collaborate with others and within diverse organisations. You will become an effective communicator, and begin to lead and differentiate yourself in the marketplace. The degree will focus on you as a person. You will develop your own personal brand and professional identity. Students can also choose to complete a range of double degrees, combining Commerce with Arts, Law, Science, International Studies, Public Health and Health Promotion, Property and Real Estate, Information Systems, Food and Nutrition Sciences. Career opportunities Our graduates have found careers in a diverse range of roles including professional accountant, economist, financial planner, human resource manager, information systems professional, social and economic policy developer, international trade officer and marketing assistant/manager Professional recognition The Bachelor of Commerce may lead to accreditation with professional bodies, including: Certified Practising Accountants (CPA) Chartered Accountants Australia and New Zealand (CAANZ) Institute of Public Accountants (IPA) Australian Computer Society (ACS) Association of Chartered Certified Accountants (ACCA) Australian Marketing Institute (AMI) We want to help you succeed You can take advantage of our student mentor program to help you succeed at university, and access our career centre, which hosts a wealth of information to ensure you are well prepared for your career and life after university. International accreditation Deakin Business School is accredited by AACSB International, the longest serving global accrediting body for business schools in the world. Only 5% of business programs worldwide are AACSB accredited. Deakin Business School is one of only 3 in Victoria, Australia. Our Bachelor of Commerce is internationally recognised and EPAS accredited by the European Foundation for Management Development (EFMD). EPAS is an international quality benchmark for business programs worldwide. Deakin is the only Australian university with EPAS accreditation for its Bachelor of Commerce. Bachelor of Commerce Deakin Learning Centres Craigieburn | Dandenong | Werribee deakin.edu.au/learning-centres Published by Deakin University in July 2017. While the information published in this guide was accurate at the time of publication, Deakin University reserves the right to alter, amend or delete details of course offerings and other information published here. For the most up-to-date course information please view our website at deakin.edu.au. Deakin University CRICOS Provider Code: 00113B

Bachelor of Commerce - Deakin University · Marketing Fundamentals This unit examines how marketing organisations create value for end-users and business cus tomers. You will examine

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Page 1: Bachelor of Commerce - Deakin University · Marketing Fundamentals This unit examines how marketing organisations create value for end-users and business cus tomers. You will examine

If you are studying the Bachelor of Commerce at a Deakin Learning Centre, you will study via video conference classes with face-to-face tutorial support for the eight core units that comprise the first year of the degree. You will then complete the remainder of the course at a Deakin campus or via the Cloud campus.

Gain the technical skills and professional capabilities to be a confident business leader for today and the future. You will develop into a career chameleon with the Bachelor of Commerce, easily adapting to the rapidly-changing and dynamic global business environment. Take advantage of our practical learning and real-world experiences to have your own life-long career insurance policy to rely on, which will assist you to realise long-term employment across a range of industries and business positions. The degree will build your core understanding in financial, market and personal skills, and will extend knowledge in your chosen discipline areas. You will gain the fundamentals of money (finance/accounting), evidence-based decision making and business analytics. With highly-marketable skills, you will understand the world of business and be aware of external environments, including consumer and business markets across domestic and international economies. You will also gain knowledge of commercial, contractual and governance frameworks, and the vital role of marketing in modern businesses. You will learn to understand yourself at work, how to collaborate with others and within diverse organisations. You will become an effective communicator, and begin to lead and differentiate yourself in the marketplace. The degree will focus on you as a person. You will develop your own personal brand and professional identity. Students can also choose to complete a range of double degrees, combining Commerce with Arts, Law, Science, International Studies, Public Health and Health Promotion, Property and Real Estate, Information Systems, Food and Nutrition Sciences.

Career opportunities Our graduates have found careers in a diverse range of roles including professional accountant, economist, financial planner, human resource manager, information systems professional, social and economic policy developer, international trade officer and marketing assistant/manager

Professional recognition The Bachelor of Commerce may lead to accreditation with professional bodies, including:

• Certified Practising Accountants (CPA)• Chartered Accountants Australia and New Zealand (CAANZ)• Institute of Public Accountants (IPA)• Australian Computer Society (ACS)• Association of Chartered Certified Accountants (ACCA)• Australian Marketing Institute (AMI)

We want to help you succeed You can take advantage of our student mentor program to help you succeed at university, and access our career centre, which hosts a wealth of information to ensure you are well prepared for your career and life after university.

International accreditation Deakin Business School is accredited by AACSB International, the longest serving global accrediting body for business schools in the world. Only 5% of business programs worldwide are AACSB accredited. Deakin Business School is one of only 3 in Victoria, Australia. Our Bachelor of Commerce is internationally recognised and EPAS accredited by the European Foundation for Management Development (EFMD). EPAS is an international quality benchmark for business programs worldwide. Deakin is the only Australian university with EPAS accreditation for its Bachelor of Commerce.

Bachelor of Commerce

Deakin Learning Centres

Craigieburn | Dandenong | Werribee

deakin.edu.au/learning-centresPublished by Deakin University in July 2017. While the information published in this guide was accurate at the time of publication, Deakin University reserves the right to alter, amend or delete details of course offerings and other information published here. For the most up-to-date course information please view our website at deakin.edu.au. Deakin University CRICOS Provider Code: 00113B

Page 2: Bachelor of Commerce - Deakin University · Marketing Fundamentals This unit examines how marketing organisations create value for end-users and business cus tomers. You will examine

Accounting for Decision MakingThis unit covers the impact of accounting in society, business planning and budgets for management decisions, classification, analysis and summarisation of business transactions, preparation of accounting reports and techniques to analyse and interpret financial statements. Business Analytics The digital revolution has changed the practice of business. Business analytics and data to support business decisions are growing exponentially, and becoming increasingly difficult to understand and use. Economics Principles Economics Principles is about the behaviours of consumers and producers and their interaction in the marketplace. You will study how markets operate, which is essential to understanding any form of economic behaviour in the global arena. Fundamentals of Finance The Fundamentals of Finance unit explains what finance is and why it is important to individuals and business. It provides you with an introductory knowledge of financial institutions, markets and instruments Law for Commerce This unit covers underlying concepts and purpose of commercial law, the Australian legal system and the law relating to contract and negligence.

Management Management provides you with the opportunity to analyse how the solutions to management problems’ have developed under different conditions throughout the 19th and 20th cen tury. You will examine how managerial action impacts on and is shaped by the environment, through a consideration of globalisation, ethics, social responsibility and the social and cultural context of management. Marketing Fundamentals This unit examines how marketing organisations create value for end-users and business cus tomers. You will examine marketing theory and practice, from understanding customer needs, to designing customer-driven marketing strategies, building customer relationships and capturing value for the organisation. Personal Insight Personal Insignt helps you create your own professional identity. You will gain skills in strategic, targeted communication to help you succeed in your business and personal life.

Major Sequences#

Accounting Economics Food and Agribusiness* Finance Financial Planning Human Resource Management Management Management Information Systems Marketing

# Not all major sequences are available via Campus study at all campuses. Students undertaking units in major sequences that are not available in Campus mode may enrol in units offered on Cloud Campus.

* Available from 2019.

Core Units

Course structure

Apply Apply via the online portal at deakin.edu.au/apply or by downloading the Bachelor of Commerce application form located at deakin.edu.au/learning-centres or obtain a hardcopy from a DeakinLearning Centre.

Deakin Learning Centres Deakin Learning Centre - DandenongLevel 3, 237 Lonsdale Street,Dandenong VIC 3175Telephone: +61 3 9246 8999 Email: [email protected] Hume Global Learning Centre - Craigieburn75-95 Central Park Avenue,Craigieburn VIC 3064Telephone: +61 3 5227 8784 Email: [email protected] Werribee Learning Centre9 Bridge Street,Werribee VIC 3030Telephone: +61 3 5227 2001 Email: [email protected]

Deakin Campuses Geelong Waterfront Campus1 Gheringhap Street,Geelong VIC 3220 Melbourne Burwood Campus221 Burwood Highway,Burwood VIC 3125 Warrnambool CampusPrinces Highway,Warrnambool VIC 3280

Telephone: 1800 MYFUTURE (1800 693 888) Email: [email protected]

To complete the Bachelor of Commerce students must attain 24 credit points. The 24 credit points include eight core units, eight units from a major (you will be required to complete at least one major) and eight elective units (you may choose to undertake another eight unit major).

Deakin University CRICOS Provider Code: 00113B

Trimester 1 Trimester 2

Year 1 Deakin Learning Centre

Accounting for Decision Making Economic Principles Fundamentals of Finance Law for Commerce

Business Analytics Marketing Fundamentals Management Personal Insight

Year 2 Cloud Campus or Deakin Campus*

1st unit Major 2nd unit Major Elective unit/Second Major/Study Abroad or WIL Elective unit/Second Major/Study Abroad or WIL

3rd unit Major 4th unit Major Elective unit/Second Major/Study Abroad or WIL Elective unit/Second Major/Study Abroad or WIL

Year 3 Cloud Campus or Deakin Campus*

Elective unit/Second Major/Study Abroad or WIL Elective unit/Second Major/Study Abroad or WIL Elective unit/Second Major/Study Abroad or WIL Elective unit/Second Major/Study Abroad or WIL

5th unit Major 6th unit Major 7th unit Major Capstone unit Major

^ This sample course structure should only be used as an example. It is recommended that all students seek assistance from a student adviser. For more course structures and information on study units, please visit deakin.edu.au/course/bachelor-commerce.

* Not offered at Waurn Ponds Campus.