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Bachelor of Business Administration (Honours) in
MANAGEMENT (BBA-MGT)
管理學工商管理(榮譽)學士
Internship 實
習
Competition 參賽
We value people 管理以人為本
Programme Advantages課程優勢
n One of the advantages of the BBA‐MGT programme is that it requires students to take fewer yet most important core modules, while they can choose a variety of elective modules. Therefore, students may choose to explore more general business areas or focus on specific business or management niches according to their own interests and career aspirations.
BBA-MGT課程其中一個優點是要求同學修讀較少卻最重要的核心科目,同時選擇不同的選修科。因此,同學可
以按照興趣和職業抱負,選擇探索較廣泛的商業領域,也可以專注特定的商業或管理範疇。
n BBA‐MGT adopts a variety of teaching approaches, such as case study, experiential learning, simulation games, debates, research projects, and guest lectures. Students can learn from the real‐life scenarios and acquire a wide range of soft skills, such as leadership, teamwork, interpersonal skills, and decision making, etc.
BBA-MGT採用不同的教學方法,例如案例研究、體驗式學習、模擬遊戲、辯論、研究項目和客席講座,同學得
以從現實生活情景學習,並掌握各種軟技能,例如領導才能、團隊合作、人際技巧、和決策能力等。
n BBA‐MGT adopts a small class teaching mode that allows more interactions among teachers and students.
BBA-MGT採用小班教學模式,增加老師和同學的互動。
n The Residential Colleges system helps facilitate the teaching philosophies of BBA‐MGT.
住宿式書院制度有助促進BBA-MGT的教學理念。
The dormitory of The Hang Seng University of Hong Kong (HSUHK) is surrounded by green mountains and has a beautiful environment. Students can experience the unique Residential Colleges (RC) system and build closer relationships with teachers and peers.
香港恒生大學(恒大)的宿舍翠山環抱、環境優美,同學們可以體驗獨特的住宿式書院制度、並藉此建立更緊密的師生和同儕關係。
Curriculum Design課程設計
n The four-year curriculum design is as follows:
四年課程設計如下:
n The curriculum design is well balanced between liberal and professional education.
課程設計在博雅和專業教育之間取得平衡。
YE
AR
FO
UR
四年
級Y
EA
R T
HR
EE
三年
級Y
EA
R T
WO
二年
級Y
EA
R O
NE
一年
級
GE Elective通識選修
Business Elective商業選修
Org Change andDevelopment組織變革與發展
ManagementElective管理選修
Free Elective自由選修
Free Elective自由選修
Human ResourceManagement人力資源管理
Free Elective自由選修
MGT SkillsDevelopment管理技巧發展
GE Elective通識選修
Eng for BusinessCommunication商業傳訊英語
GE Elective通識選修
IS in Business商業資訊系統
Eng for AcademicPurpose
學術寫作英語
Probability andStatistics概率統計學
Eng for EffectiveCommunication高效傳訊英語
Perspectives on GE
透視通識教育
GE Elective通識選修
GE Elective通識選修
Business Policyand Strategy商業政策及策略
ResearchMethods研究方法
ManagementElective管理選修
ManagementElective管理選修
ManagementElective管理選修
OrganizationalBehaviour組織行為
Principles ofManagement管理學原理
InternationalManagement國際管理學
MGT of BusinessOperations商業營運管理
BusinessEconomics I商業經濟學一
Training andDevelopment培訓與發展
FinancialAccounting財務會計
BusinessEconomics II商業經濟學二
Business Elective商業選修
Principles ofMarketing市場學原理
FinancialManagement財務管理
Hong KongBusiness Law香港商業法
GE Elective通識選修
Applied Putonghua 應用普通話
Chinese LitAppreciation中國文學欣賞
FreshmanChinese大一國文
Common Core Curriculum(15 Modules)共同核心課程(15 單元)
37.5%
Business Education(11 Modules)商業教育(11單元)
27.5%
Management Specialty(11 Modules)管理專業(11單元)
27.5%
Free Electives(3 Modules)自由選修(3單元)
7.5%
Student Activities學生活動
n By participating in different kinds of student activities, BBA-MGT students’ university life are thus enlarged and enriched. For examples:
透過參與不同的學生活動,BBA-MGT同學的大學生活得以擴大和充實,例如:
n Open Competitions 公開比賽
n Orientation Activities 迎新活動
In an orientation activity, faculty members gave a warm welcome to the BBA-MGT students of 2018 intake.
在迎新活動,老師們誠意歡迎2018年入讀的BBA-MGT新生。
Two BBA-MGT students won the Gold Award and the Best Advertising Video Award in the Joint University Outstanding Marketing Award (JUOMA) 2017-2018, outperforming 388 teams in Hong Kong.
兩名BBA-MGT同學擊敗全港388支參賽隊伍,勇奪2017-2018年度大學聯校市場策劃比賽金獎和最佳廣告影片獎。
Overseas Experiences海外體驗
n Overseas Internship 海外實習
n Study Tour 遊學團 n Exchange Programme 交換生計劃
A BBA-MGT student (middle) worked as an intern at Federation University in Australia.
BBA-MGT同學(中)在澳大利亞聯邦大學實習。
BBA-MGT students visited a sea grapes farm in Okinawa, Japan.
BBA-MGT同學參觀位於日本沖繩的海葡萄農場。
A BBA-MGT student (2nd from right) enjoyed the exchange study at Lille, France.
BBA-MGT同學(右二)享受於法國里耳的交換生生活。
Professional Connections專業連結
n Professional connections are vital to BBA-MGT students. For example:
專業連結對BBA-MGT同學十分重要,例如:
n Professional Conferences 專業會議
n Mentorship Programme 導師計劃
Through the mentorship programme, BBA-MGT students can learn from and build relationships with business elites. 透過導師計劃,BBA-MGT同學生得以向商業精英學習並建立關係。
BBA-MGT students may participate in different professional conferences. Not only can they have a better understanding of the business world, but also build their own professional networks.
BBA-MGT同學可以參加不同的專業會議, 他們不但可以加深認識商業世界,亦可以建立自己的專業網絡。
Academic Team學術團隊
n The academic team is dedicated to teaching, research, and interacting with students.
學術團隊在教學、研究以及跟學生互動等各方面,全情投入。
n Examples of trade books about business management authored by the academic team.
學術團隊撰寫有關企業管理書籍的例子。
Prof CHOW Hau Siu, Irene周巧笑教授BBA (CUHK), MBA & PhD (Georgia State)ProfessorHead of Department ofManagementProgramme Director of BBA‐MGT
Dr LAU Pak Lung, Victor劉柏能博士BA (NCCU), MSc & PhD (PolyU)Associate ProfessorAssociate Head of Department ofManagementProgramme Director of BBA-HRMAssociate Programme Director ofBBA-MGT
Dr FU Ho Ying, Jeanne符可瑩博士BSocSc & PhD (HKU)Associate Professor
Dr LAW Chiu Ming, Raymond羅超明博士BBA (USC), MIB (CityU) & DBA (Newcastle)Senior Lecturer
Dr CHUI Lai Man, Susanna徐麗雯博士BA (York), MA (Leicester), MRES (Exeter) & PhD (Durham)Assistant Professor
Ms NG Po Kei, Patricia吳寶琪女士BSSc (LU), PGCE (HKU) & MA (HKUST)Lecturer I
Dr CHAU So Ling周素玲博士BA (CityU), MBA (Heriot Watt),PGCE (HKU) & DBA (Newcastle)Assistant Professor
Dr LIAO Yi, Eko廖逸博士BIM (NJU), MPhil (LU) & PhD (HKU)Assistant Professor
Dr WANG Yamei, Amy王亞美博士BCom (UBC), MEcon & PhD (HKU)Lecturer I
Dr MAN Wing Yan, Thomas萬頴恩博士BSc (Warwick), MA (Reading) &PhD (PolyU)Associate ProfessorProgramme Director of MSc-EMDirector of Wu Jieh Yee Centre forInnovation and Entrepreneurship
Dr KONG Hao, Kaylee孔顥博士BBA & PhD (PolyU)Assistant Professor
Dr LEUNG Miu Yee, Cathy梁妙儀博士BA (Hull), PGDP (Leicester) & EdD (Bristol)Senior Lecturer
Ms WONG Yin Yee, Jody王賢儀女士BBA (PolyU), MPhil (CityU) &PhD Candidate (UNSW)Lecturer IAssociate Programme Director ofBBA-HRM
ENQUIRIES查詢For any enquiries about the programme, please contact the Department of Management.
如有任何關於本課程之查詢,歡迎聯絡管理學系。
Tel 電話 : 3963-5342/3963-5565
Email 電郵 : [email protected]
Website 網頁 : https://goo.gl/s3sig5
Address 地址 : Hang Shin Link, Siu Lek Yuen, Shatin, NT
新界沙田小瀝源行善里
In case of any discrepancy between the English and Chinese versions of the contents of this pamphlet,
the English version shall prevail.
本課程簡介內容以英文版本為準,中文譯本僅供參考。
The Hang Seng University of Hong Kong is incorporated in Hong Kong with limited liability by guarantee.
香港恒生大學是一間於香港註冊成立之擔保有限公司。
Information updated as of January 2019.
有關資料更新至2019年1月。