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    TAJUK/TITLE: Carry out field market & product survey activities

    TUJUAN/PURPO! :

    This Assignment Sheet is intended to evaluate the knowledge of how to carry out boothpromotion.

    1

    KO" "AN NA#APRO$RA# /PROGRAMS CODE &NAME

    SALES AND A!"ET#N$

    TA%AP / LEVEL LE%EL &

    NO "AN TAJUK UN'TKO#P!T!N' /

    COMPETENCY UNIT NO.AND TITLE

    '() *!+D,'T A!"ET#N$

    NO "AN P!N(ATAANAKT')'T' K!RJA / WORK

    ACTIVITIES NO. ANDSTATEMENT

    -. #dentify product marketing reuirement/. 'arry out public relation activities* Carry out +oot, promotio-0. 'arry out product testing activity1. Evaluation product marketing activities effectiveness). *repare product marketing activities reports

    NO KO"2CODE NUM.345(-65&5/(-/2'()2T7&2)8 uka 2 Page9 -

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    KO.!J )OKA'ONA. 'PO%P!R'ARAN RA%*0122 'PO%P!RAK

    K!RTA TU$AAN( ASSIGNMENT SHEET )

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    '-structio-:Answer all the uestions below.

    ectio- A 3O+4ective 5uestio-s6

    'ircle the correct answer.

    -. The following are what we need to know before we are involved in any e;hibition

    e7cept8

    A. product

    4. e;hibition

    '. price

    D. venue

    /. eld mini competitions

    iii8 flyers

    iv8 promotional videos

    A. i?ii and iii

    4 i?ii and iv

    ' iii and iv

    D All of the above

    NO KO"2CODE NUM.345(-65&5/(-/2'(-2*7-2:8 uka 2 Page9 /

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    ectio- 3s,ort a-s9er 5uestio-s6

    $ive the accurate answer for the following uestions

    -. List ) benefits of participating in e;hibitions.

    a. ........................................................................................................

    b. ......................................................................................................

    c. .........................................................................................................

    d. .........................................................................................................

    e. .........................................................................................................

    f. .........................................................................................................

    /.

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    ectio- C 3,ort !ssay6

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    JAAPAN/AN!R 3di simpa- ole, pe-;a4ar6

    Section A

    -. '

    /. 4

    Section 4

    -. List ) benefits of participating in e;hibitions

    a. *erfect platform to launch a new product or service

    b. $reat way to meet thousands of new buyers in a short period of timec. E;cellent places to network with potential buyers and client

    d. +pportunity to inform and educate all attendees from industry buyers to

    general public about the benefits of your products and services.

    e. !eady feedback

    f. #nstant sales

    /.

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    employees and agents of any company? partnership? firm or individual to whom

    space has been allocated for e;hibiting.

    ii6 Applicatio- & email e-5uiry

    Applications should be sent to organier via mail or email.

    iii6 Allocatio- of e7,i+it space

    +rganiser allocates spaces according to the order that payment is made after

    the acceptance of enuiry2space contract and in accordance to the terms and

    conditions stipulated in the signed space contract? and then the final booth will

    be confirmed. The +rganiser shall allocate the space in accordance with the

    nature of the e;hibit or in a manner the +rganiser deems fit. The +rganiser

    reserves the right to change the space allocated to the E;hibitor at any time priorto the commencement of the set5up of the e;hibition should circumstances

    reuire a change. +ther changes such as streamlining the allocated stands?

    cordoned off areas? re5positioning and closing of certain e;its and entrances

    shall be at the discretion of the +rganiser. The E;hibitor shall not claim for

    compensation as a result of the changes.

    iv6 Ca-cellatio-

    'ancellation will only be accepted under unavoidable circumstances. #n the caseof canceling the e;hibition? e;hibitors should inform the +rganiser in writing and

    charges shall be levied as stipulated in the Space 'ontract form.

    v6 '-stallatio- a-d movi-;all.

    vi6 !7,i+itors display a-d products

    E;hibitors shall provide descriptions of their e;hibits before the construction of

    the e;hibits and ensure compliance with regulations and restrictions on booth

    design and activity. E;hibitors shall also agree to provide the +rganiser with the

    necessary information to facilitate the overall promotion.

    vii6 '-sura-ce8 security a-d safety

    E;hibitors are reuired to subscribe to all risks insurance policy on all euipment

    and products present during the E;hibition as well as during set5up and tear5

    NO KO"2CODE NUM.345(-65&5/(-/2'(-2*7-2:8 uka 2 Page9 )

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    down. The +rganiser shall not take responsibility for any loss? theft? or damage

    to any articles2assets belonging to the E;hibitor. aterials used in stand and

    display construction must be properly fireproof in accordance with the local fire

    and safety regulations. The +rganiser shall reserve the right to limit any

    constructions or demonstrations that considered to be potential safety haards

    and to conform to the local authorities and hall ownerBs by5laws? laws and

    regulations

    viii6 Use of e7,i+it space

    E;hibitors are bound to e;hibit the announced products and to staff the stands

    with competent personnel during the opening hours of the E;hibition. Activities of

    the E;hibitor shall be confined within the limits of the E;hibitorCs booth. Thee;hibits will be consistent with the theme of the E;hibition and the +rganiser

    reserves the right to restrict e;hibits which the +rganiser considers to detract

    from the general character of the E;hibition. E;hibitors placing advertisements

    must not contradict the general guidelines and theme of the +rganiser. The

    +rganiserBs decision shall be final on this matter.

    i76 uppleme-tary

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    ma;imum to hold attendeesB interest.

    #f you want people to contact you and remember you after the event? plan to

    ,a-d out +usi-ess cards8 flyers8 or +roc,ures relating to your message.

    4ring more than you think you will need.

    A ca-opy. #f your event is outdoors? a portable canopy? tent? or gaebo is

    indispensable for keeping the sun 7or rain8 off. #t will also help you look more

    official and professional. #f it can match your organiationCs colors or ust be

    brightly colored? it will help make your presence that much more noticeable.

    4e sure that you learn in advance how much space the event will permit you

    to occupy.

    A ta+le a-d c,airsAgain? the event organiers may provide these? or not. #f

    youCre not sure? ask.

    Tie do9-s a-d tools. #f you know you will be assembling your own booth?

    table? or displays? makes sure to bring the tools youCll need. Screwdrivers?

    pliers? and an adustable wrench could come in handy. Scissors? packing

    tape? safety pins? and rope are good ideas? too. #f youCre not sure what you

    need to assemble your booth? do a dry run in advance at home or at the home

    office. Note9

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    NO KO"2CODE NUM.345(-65&5/(-/2'(-2*7-2:8 uka 2 Page9 -(

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