Azalia Medina_Portfolio

AZALIA Y. MEDINA MEXIA

VISUAL DESIGNER

www.behance.net/zalimedina www.linkedin.com/in/azaliamedina

[email protected]

DESIGN PORTFOLIO

AMERICAN SPECIALTY HEALTHGRAPHIC DESIGNER IDEC 2015 – PRESENT

VIDEO AND AUDIO INTRO FOR SALES PRESENTATION

Concept: With the sound of waves in the background, the light rotates twice before showing the phrase "hope in a sea of darkness" which then transitions into another flash of light revealing the logo for this pain management program.


ERP WEBINAR EMAIL INVITATIONS + SOCIAL MEDIA CONTENT (TWITTER AND LINKEDIN ADS)

Concept: Invitations for a Live Webinar about the Exercise Rewards Program . Social Media materials posted on different channels to invite potential clients to join the webinar.

Pre-Webinar Invitation Pre-Webinar Reminder Post-Webinar Follow Up Post-Webinar Watch on Demand


SILVER&FIT PRESENTATION TEMPLATE

Concept: Re-design the existing sales template for the Silver&Fit Program following the existing brand guide, including imagery that conveyed independence and wellbeing. Includes options for cover slides, section dividers, and content slides.


S600-330A (4/16) © 2016 American Specialty Health Incorporated (ASH). All rights reserved.

*Norman Gregory J., Heltemes Kevin J., Heck Debi, and Osmick Mary Jane. (2015, June). Employee use of a wireless physical activity tracker within two incentive designs at one company. Population Health Management. Ahead of print. doi:10.1089/pop.2015.0030.

A 2015 HEALTHYROADS STUDY* ASSESSED 896 BENEFIT-ELIGIBLE AMERICAN SPECIALTY HEALTH EMPLOYEES (18 – 65 YEARS OLD) WHO COMPLETED A HEALTH ASSESSMENT AND BIOMETRIC SCREENING DURING 2011 OR 2012.

THE STUDY FOUND THAT A MULTI-TIER STEPS-RELATED INCENTIVE DESIGN MAY BETTER ENGAGE EMPLOYEES IN PHYSICAL ACTIVITY THAN A SINGLE GOAL DESIGN.

THE RESULTS SHOW HOW A MULTI-TIERED PHYSICAL ACTIVITY INCENTIVE DESIGN THAT OFFERS GOAL-SETTING OPTIONS CAN HELP DRIVE PARTICIPANTS TOWARD GOALS THEY FEEL ARE REACHABLE RELATIVE TO THE REWARD.

IN TURN, SUCH PLANS CAN HELP REDUCE RISKS RELATED TO SERIOUS HEALTH CONDITIONS SUCH AS HEART DISEASE, TYPE 2 DIABETES, HIGH BLOOD PRESSURE, AND OTHERS.

2011

TIER 1 GOAL 400,000 steps/quarter

($100/quarter incentive)





AMONG ALL EMPLOYEES, PARTICIPANTS IN 2012 EXPERIENCED:

GREATER PARTICIPATION

average steps per day

MORE QUARTERLY REWARDS

WANT TO LEARN MORE ABOUT HEALTHYROADS® SERVICES AND HOW THEY CAN POSITIVELY IMPACT THE LONG-TERM HEALTH OF YOUR POPULATION?

13% relative increase in participation

2012

IF YOU FIND THIS HELPFUL, DON’T FORGET TO SHARE!

TIER 1 GOAL500,000 steps/quarter


IN 2012, THE SAME PARTICIPANTS IN BOTH YEARS EXPERIENCED:

2012

more participants achieved all 4 quarterly incentives

28%14%

72.8%64.2%

2011

20122011

27%

relative increase in steps per day

2,8173,573

42% relative increase in individuals

who earned a quarterly incentive

57% 1.031.62

36% 51%

relative increase in the average number of quarterly incentives achieved

2x

CALL 855.328.2746 OR EMAIL [email protected] TODAY.

20122011

HEALTHYROADS PHYSICAL ACTIVITY INFOGRAPHIC

Concept: Present the conclusive data found in a recent study about the benefits of incetivizing fitness goals in a digestible and friendly design.


HEALTHYROADS SALES PLACE MAT

Concept: Sales requested the design of a place mat for business lunches, where clients could be able to take a look at the highlights of the program before diving into the specifics outlined in the brochure.


HEALTHYROADS SALES PRESENTATION

Concept: Redesign the sales template to reflect the new style guide, with more dynamic shots, and editing capabilities.


HEALTHYROADS COACHING CARDS

Concept: A different approach to the traditional brochure.


ACTIVE&FIT WEBINAR EMAIL INVITATIONS + SOCIAL MEDIA CONTENT (TWITTER AND LINKEDIN ADS)

Concept: Invitations for a Live Webinar about the Active&Fit Program . Social Media materials posted on different channels to invite potential clients to join the webinar.

Pre-Webinar Invitation Pre-Webinar Reminder Post-Webinar Follow Up Post-Webinar Watch on Demand

AMERICAN SPECIALTY HEALTHCORPORATE PRESENTATIONS DESIGN (CONTRACTOR)

AUG – NOV 2015

ASH TO THE FUTURE: YEAR IN REVIEW PRESENTATION TEMPLATE

Concept: For the 30th anniversary of the movie "Back to the Future", upper management requested a fun look for the annual meeting. The presentation included audio and video, as well as playful graphics.

This piece was recognized within the company with the Winning with Innovation Award 2015.


AUG – NOV 2015

ALL-STAFF MEETING DECEMBER 2015

Concept: Have the presentation reflect the spirit of the holidays whilst accommodating a large amount of data.


AUG – NOV 2015

SPECIALTY NETWORK PRESENTATION TEMPLATE

Concept: Refresh the existing template with visually interesting visuals for this sales presentation.

HEWLETT PACKARD INTERACTIVE WEB DESIGNER II

2014-2015

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

My SalesGuide regions

1605 18112691

3747 4133 4288 4929 51421346 1685

2378

53326617

7252

88429621

APR MAY JUNE JULY AUG SEPT OCT NOV

HP Badge Channel Partners

TOP ASSETS TYPES HP BADGE VS. CP

43.75% Brochure

10.42% Data Sheet

10.42% Reviewers' Guide

25.00% Data sheet

16.67% Brochure

12.50% Sales Guide

HP BADGE CHANNEL PARTNERS

HP BADGE VS. CHANNEL PARTNERS

AMS EMEA APJ

Top Products Activity

HP OfficejetEnterprise Color MFP

X585 Series

1.37%HP Elitebook 840 G1 Notebook PC

0.79%HP Probook 450 G2 Notebook PC

1.66%

Top Assets Activity

Data sheetHP Laserjet Pro 400 Printer M401 Series

Data sheetHP Laserjet Pro

MFP M125 Series

1.58%2.65%Brochure

HP MX10 Retail Solution

8.97%Brochure

20.74%

AMS EMEA APJ WW

USER GROWTH 2014 HP BADGE VS. CP


“USERS SPEAK”

My SalesGuide at a glanceREGISTERED USER GROWTH

REGISTERED USER LOCATION

+14,763 WW USERS

2951 34965069

907910750 11540

13771 14763

APR MAY JUNE JULY AUG SEPT OCT NOV

2024

6496

4588

1655

WW AMS EMEA APJ

ACTUAL USER ACTIVITY

59%

38%

3%

AMS

EMEA

APJ

TOP COUNTRIES VISITS

TOP COUNTRIES ACTIVE USE

35% 65%

68% 32%

HP Badge Channel Partners

English Other

USERS

LANGUAGES

We’re blown away by your sales guide tool, seriously great job, love it –

very cool stuff. LES BU staff

The new My HP Sales Guide is Nirvana! Finally something delivers

everything we need in one spot! Tech Data

TOP ASSETS TYPES WW

TOP ASSETS WW

TOP PRODUCTS WW

41.33%USA

10.49%Spain

10.02%United

Kingdom

11.49%Data sheet

7.59%Analyst report

20.74%Brochure

79.46%AMS USA

33.12%EMEA

United Kingdom

46.27%APJ

Australia

1.35%Data sheet

HP LaserJet Pro MFP M125 series

1.22%Data sheet

HP LaserJet Pro 400 Printer M401 series

0.97%Data sheet

HP Deskjet 1510 All-in-One Printer

0.68%HP Officejet

Enterprise Color MFP X585 Series

0.47%HP Color LaserjetEnterprise Flow

M880 Multifunction Printer Series

0.61%HP Pro X2

612 G1

This is the most important webinar I’ve ever attended! This tool is GREAT!

(MSG training webcast) Rich Vallens -Channel Partner

MY SALESGUIDE INFOGRAPHIC/SLIDES

Concept: This infographic were designed to visually represent relevant statistics regarding the tool. They were presentedat the Discover 2014 event in Barcelona.


2014-2015

ELITEDESK MINI INTERACTIVE BROCHURE

Concept: Custom-designed template to fit the information provided about this product.

Posted to the HP Experience Center as an example of good design practice.

Business white paper

EliteDesk MiniTake back your desk

Get started

Big power. Space saving design.

Smaller than some desk phones—saves space and energy

• Vertical or horizontal orientation

• Integrated wireless antenna for flexible deployments options1

• Integrated VESA mount for easy setup in almost any spot or with several optional peripheral devices

• Slimline design and lightweight at 2.9 lb (1.3 kg); significantly lighter than the HP EliteDesk 800 Small Form Factor (16.7 lb 7.6 kg)

• HP Quick Release Mounting Bracket1 for easy mounting and removal from most flat surfaces

• Optional compact HP Integrated Work Center Stand1 to combine a display with your Desktop Mini

Business white paper | Top 10 reasons to purchase a Desktop Mini

1. Design

Full-sized functionality, reliability, serviceability.

Customizable—allows your PC to evolve with your business

• HP BIOSphere firmware-level automation for updates and security checks

• More local storage with internal 2.5” SSD, dual drive configurations, or optional M.2 PCI3e solid state hard drive module1

• Speed and performance with 4th generation Intel® Core™ processors3 and optional Intel® vPro4 technology

• Withstands 115,000 hours of the HP Total Test Process so you get confidence built right in

• Designed to undergo MIL-STD 810G tests5

• Easy serviceability with tooless access to clearly identifiable and serviceable components

• HP Client Management Solutions6 such as optional LANDesk7 for easy and simple integration into your IT environment and ongoing maintenance

• HP’s business services and support programs that help reduce the burden on IT with long life cycles, stable images and drivers

• Additional Expansion Modules1 offer similar PC functionality of larger form factors

Business white paper | Top 10 reasons to purchase a Desktop Mini

2. Performance and manageability


2014-2015

MPI WEB BANNERS

Concept: Web banners commissioned for the MPI home page.


2014-2015

EXPLOREIT EVENT BANNER DESIGN

Concept: Stand design for an external event to take place at ITESO, and TEC University. College students had the chance tolearn about their career options within HP Shared Services GDL.


2014-2015

INNOVATION DAY 2014 MATERIALS

Concept: Stand design for booths presented during Innovation Day 2014 at ITESO University.


2014-2015

INNOVATION DAY 2014 BOOKLET

Concept: Management commissioned a booklet recounting the highlights of the event.

Guadalajara, 2014


Key FactsInnovation Day 2014 took place at the Western Institute of Technology and Higher Education (ITESO) campus.

Our guests from the Leadership Team from GBS and HP attended a main conference, where select key note speakers delivered their speeches to an enthusiastic crowd.

Several members of the IT department, GBS employees, and ITESO students showcased their projects at the stand gallery. Also, a display for HP products gave our brand excellent exposure to the public.

We had 21 abstracts submitted, of which 16 presented at the stands, and 6 on stage (5 from Guadalajara, 1 from Pontiac).

Alexis Langagne

Managing Director for

HP Mexico

Keynote Speaker

Gerardo Enkerlin

HP Shared Services AMS

Sr. Director

Keynote Speaker

Jun Zeng

HP Labs

Guest Speaker

Western Institute of Technology and Higher

Education

ITESO

Host


Highlights

Integration

Exposure

Innovation

Celebration

Networking

Recognition


What is Innovation Day?

Projects

Presentations

Products

Exposure© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

We dedicate it to showcasing the major improvements developed by our own employees.

We aim to inspire, celebrate, and foster innovation, collaboration, and networking.

It's a very special day when we celebrate innovation within HP Shared Services.

Watch the video!

Teams & Recognitions

PPOProvides comprehensive mathematical analysis of multiple project portfolio scenarios, and delivers a unique and powerful level of decision support to the IT and business planners responsible for defining the project portfolio.

RRD8 M USD, BPS ready solution, Compliance (accuracy and backlog reduction), GBS revenue adjustment process time reduction, Defects reduction, BU predictability / better forecasting, GBS customer requirements alignments.

sArchitectThis tool is designed to be used by the “casual user”. sArchitect can help each employee contribute to finding efficiencies in their everyday life, and add value to HP.

US Freight Carrier Analysis ToolThis automated application allows users to perform analysis more quickly through a viewer that is user friendly and easy to install on a computer.

Forecast TreasuryPositive impact on Cash Flow with a P&L Benefit of $1.36M USD per Year, Weekly Mexico Payment Forecast accuracy increased to 88%.

White Globe The HP Shared Services Pontiac procurement team exemplified white glove service while securing limited-time discount offers.

Álvaro Lepe | Oliver Vega

Jesus Romero | Edgar Juncos | Edgardo Renteria

People's Choice Award

Winner


Innovation Day 2014



2014-2015

WORLD WIDE PPS CONSOLIDATED CHANNEL MARKETING ANALYTICS AT A GLANCE

Concept: Infographics designed for PPS, directed at high level executives to inform the various regions' quarterly results.


PPS Channel MarketingQ1 FY15 Analytics at a Glance WW and Regional Views


PPS Channel Marketing –NA

100%

PlatinumCoveredNonCovered

100%

$Platinumrevenuecovered

NonCovered

Q1 FY15 Analytics at a glance

$15M = 100%

Leads Development

Comms. & EventsDriving coordinated PPS communication to the channel

Market Dev. FundsAligned MDF spend to PPS strategic initiatives

of available budget used*

5 61Partner Marketing

ManagersCovered partners

Tiered MarketingLaunched FY15 Tiered Coverage model:• 3 Marketing Services Agencies partner

with HP• 3 PPS Campaigns launched• $530K invested in campaigns

* Based on H1FY15 estimated

49%

51%

Non Marketing MDF

Marketing MDF

Internal link (HP University)External (partner) link (ExpertOne)

2,169Total

Generated

2,084Total

Qualified

1,083Total

Opportunities

417Opportunities

Passed to Channel62%

38%Opptspassed toPartnersOpptsmanagedDirect

Key Communication Plans and Events

276K+ partner contacts with PartnerOne Program flipbooks

14.4K partner contacts with HP Partner NewsFlash in Canada

14 Event-in-box events conducted with

over 11.5K partner attendees

500 channel executives briefed on demand generation-focused marketing at Women of the Channel event

20 PMM’s trained in Palo Alto

250 print-focused partners addressed in a keynote at the HP Partner Print Summit

8 Pomeroy executives and 8 NWN executives engaged in an HP Executive Summit meeting to set FY15 strategies and JBPs

=$150MWon by Partners

10.2% YoY with MDF

9% YoY without MDF


PPS Channel Marketing -EMEA

88%


94%

$PlatinumrevenuecoveredNonCovered


Leads Development





Tiered MarketingPMM concept deployed and Platinum Partner list per country confirmed

58%42% Opportunities

Passed toChannel

66%

34%

26%

74%

Non Marketing MDF

Marketing MDF

$39M = 98%of available budget used*



2,913Total

Generated

2,340Total

Qualified

1,825Total

Opportunities

1,065Opportunities

Passed to Channel

Distribution Partner Conference (Nov)

163 Partners across Russia, CEE, MEMA invited

170 1-1 sessions heldInspiring Workshops, Product Showcases & Award Ceremonies delivered

6 more “Energizers” Delivered

750+ PPS partners attended 6 events in 4 countries (Italy, France, Germany, Austria) over a total of 9 days

New! Event attendance provides partners with PPS hardware certification

Event satisfaction scores consistently hit 90%

Keeping partners informed

Consistent communication surrounding PartnerOne - Welcome message, Terms & Conditions & Compensation at Risk -

8 languages

RSA pilots new newsletter approach, prior to wider EMEA roll-out

eComms promoting tools to help partners sell including CMZ & Online Content Syndication

HP Discover Barcelona (Dec)

10,000 business & IT leaders attended representing

3500 companies & 100 countriesMajor PPS announcements made

=$89MWon by Partners

0.1% YoY with MDF

-16% YoY without MDF

=160xRevenue Growth


86%


98%


PPS Channel Marketing -WWQ1 FY15 Analytics at a glance

$59M = 98%

Leads DevelopmentDeploy, with PPS sales, Partner Collaboration Lead Management






Tiered MarketingDeploy PMMs to maximize the efficiency of Market Development funds against PPS priorities

11 PPS Sales Plays now available in English + 9 other languages

Brazilian/Portuguese, French, Spanish, German, Korean, Chinese, Italian, Russian, Japanese

Channel Sales and Marketing team are required to complete of at least one Sales Play per quarter


Global Partner Conference Planning:

Printing and Personal Systems Super Session

47 top PPS products showcased

19 regional partner roundtables

14 solution breakouts and growth sessions

32%

68%

Non Marketing MDF

Marketing MDF

5% YoY with MDF

To access Sales Plays

65%

35%Opptspassed toPartnersOpptsmanagedDirect


3% YoY without MDF

7,136Total

Generated

6,157Total

Qualified

4,267Total

Opportunities=$328M

Won by Partners

2,778Opportunities

Passed to Channel

= 2xRevenue Growth


=$7MWon by Partners

PPS Channel Marketing -LATAM

68%



Leads Development





Tiered MarketingLaunched FY15 Tiered Coverage model:• Doubled the amount of assets in CMZ• Launched MSA RFP Process• Completed 43 Joint Marketing Plans and

launched Marketing Campaign Guides

83%

17%

OpportunitiesPassed toChannel

66%

34%

42%

58%

Non Marketing MDF

Marketing MDF

50%50%StrategicInitiatives

Other MKT

$4.4M = 100%of available budget used*


Key Communication Plans and Events

HP PartnerOne Program 2015 launch for HP LAR Partners (Brazil, Mexico and MCA Countries)

Generated partner attendees for WW Webinars: Partner Executive Webcast from Barcelona and HP Business Mobility

Executed communications to promote new Co-Marketing Zone assets and MDF simplification

Drove coordinated PartnerOne and webinars communication plans

11 HP PartnerOne events with partners featuring HP general opportunities and benefits


49Total

Generated

37Total

Qualified

30Total

Opportunities

25Opportunities

Passed to Channel

75%



PPS Channel Marketing -APJ

94%


94%



$1M = 96%

Leads Development






Tiered MarketingLaunched FY15 Tiered Coverage model:• Completed JMP planning for all target PMM-

covered partner account• India & SEATH further along in execution

mode, while other countries are still in socializing/alignment stage with the partners

96%

4%

OpportunitiesPassed toChannel

66%

34%

PartnerConnect eDM reaching

>2500 partners across APJ with ~ 41% open rate at company level


Key partner events includes APJ Canalys/PAB, Channel Odyssey in SEATH, Korea and China – involving

>1000 partners

45%

55%

Non Marketing MDF

Marketing MDF

China’s eDM activities reaching

>5000 partners at ~21% open rate at individual level


2,005Total

Generated

1,696Total

Qualified

1,326Total

Opportunities

1,271Opportunities

Passed to Channel =$82MWon by Partners

35.2% YoY with MDF

9.7% YoY without MDF

= 4xRevenue Growth

HEWLETT PACKARD SALES PPS MARKETING SUPPORT

2014-2015

CONSUMER SELL-IN DECK EXECUTIVE SLIDES

Concept: Develop creative visuals and copy-writing material to support the Consumer Sell-In Deck, which is essential for training and key information for sales executives presenting to retail clients.

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.1

The person attracted to the convertible is looking for unique and innovative features that create a richer user experience for consumption.

TARGETED TO NATURAL MULTITASKERS

Targeted to customers who want full integration of their environment into one powerful, portable device.

Performance goes hand in hand with sophisticated design.


COLOR TRENDS

NaturalSilver

Sunset Red

Minty Green

VioletPurple


WHY HP ENVYThis PC first with added tablet capabilities

is what productivity dreams are made of.

With four possible work modes, the HP ENVY x360 easily accommodates to any

situation thanks to its unique and fluid geared hinge.


LOAD UP WITHOUT THE WEIGHT

So thin and light, it’s easy to forget that this notebook has 1 TB of storage to carry your complete collection of movies, photos, music and files.

Only HP Pavilion x360

1


Designed for ultimate versatility.

Meet the New HP ENVY x360

A DAY WITH YOUR HP ENVY x360

Take photos of your favorite activities and share them on the spot

Read your favorite blogs from the comfort of your own bed

Log onto Facebook and find out what your friends are up to

Catch up with the latest episode of your favorite TV series while on the go

Stay productive all day, send emails and browse from anywhere


HP Convertibles Differentiation


DESIGN INSPIRATION

NaturalSilver


Meet the newHP Convertibles


HP STRENGTHS

• Fold your content 360 degrees• Optimal sharing mode with

keyboard, reverse the display• Extended color palette• Refined and improved hinge• 15.6” FHD3 IPS diagonal

touchscreen display

• Intel® Core™® i3, i5, i7 processors

• Disc. GFX boost performance

• NVIDIA® or Intel® Core™ Graphics

• Elegant metal design

• Full size backlit keyboard with numeric keypad


CHARGE IS FULL

No need to keep an eye out for outlets. Up to 8 hours of battery life means you’re free to go anywhere on one charge.

Only HP Pavilion x360


WHY HP PAVILION x360

Full performance, all there and with the ability to try out new features.

A PC first with added tablet capabilities as the keyboard can be

moved when you don’t need it.

Perfect for consuming media and playing games. This platform is

scalable and has high performance.


HP Z4000 Mouse

HP Spectrum Sleeve

HP Signature Backpack

HP Slim Brief Case

COMPLEMENT YOUR CONVERTIBLEAccessories that keep up with your pace.

HP ENVY x360

HEWLETT PACKARD SALES PPS MARKETING SUPPORT

2014-2015


The Tablet SolutionAppropriate for, and preferred by, the student & millennial of today

NOTES MANAGEMENTSOLUTIONS FOR IN THE HOME, OR ON THE GO

VERSATILITY OF PAPER, CONVENIENCE OF A LAPTOP

Capturing notes and images

Sorting and archiving

Searching and sharing

Drawings & Sketches

Writing

Multimedia Editing

Best of pen and laptop

Easy organizing

Available anywhere, anytime


Mobility3C15 CUSTOMER PLANNING EVENTS


Consumer InsightsWhat students tell us

Students like the idea of note-taking on a tablet, but we need to vividly illustrate the benefits over pen and paper.

Paper is light, and good for diagraming

Others prefer laptop, easy to store and can type on PPT docs

Tablet gaining traction, but most want a keyboard

Like the concept of a stylus,but long for a natural pen feel

“I prefer pen and paper. Faster, cheaper, quieter, lightweight, and no batteries required.” – UK Student

“Almost everyone in my class that got a tablet to take notes in class bought an external keyboard for it.” – US Student

“I've had no luck finding a stylus that feels natural in my cramped hand.” – US Student

“ I feel that writing notes on a tablet, even with a keyboard case, is cumbersome business.” – US Student


3% 6% 10%

21%

60%

Currently take notes by…

Mostly tablet

Pen & Paper and Tablet

Mostly laptop

Pen and Paper and Laptop

Mostly Pen and Paper

Consumers want tablets that do more Only high-end devices delivers good note taking experiences

8” tablet segment had the highest growth in 2014Market OpportunityIn search of the ultra-mobile premium experience for note-takers

Generically Speaking:7”< 8” tablets are projected to account for approximately half of the total 962M tablets sold

between 2014-2018, even though growth in this size range

is expected to be negative.

-10% -5% 0% 5% 10% 15%

2015

2016

2017

2018

Tablet Growth Forecast by Screen Size (% Growth from previous year)

10" to 11" 9" to 10" 8" to 9" 7" to 8"

46% of current tablet owners say the

plan on buying another tablet within the next six months

90% of college students and high

school seniors believe tablets are valuable for both educational and

personal purposes

66% of college students believe tablets help them to study

more efficiently

64% believe that tablets help them do better in class

70% of college students have

read digital textbooks

77% of college students believe tablets greatly enhance the

learning experience


HP StrengthsFIREBALL Advantages over the Competition

– Includes Active Stylus (a $40-$50 value)

– Designed from the ground-up for note-taking and, with the keyboard jacket, productivity.

– LTE option available.

– Download your “cloud” documents faster when it counts.

– Upload your content at will.

– DataPass allows for some degree of free monthly data.

– Purpose-built POD keyboard, touchpad, and stylus-holder to fulfil the “ultra-mobile premium” role.

– Added advantage of being part of the expected doubling of the “ultra-mobile premium” segment.


Highlighting the benefits over pen and paper

The Stylus

Longhand now easily digitized into searchable content

“… The latest digital writing utensils aim to preserve these traditional benefits, while empowering handwriting with what’s good about typed notes: What you write is stored, made searchable, even converted to editable text … And smart pens—ones that write on real paper—sync with our devices and the cloud better than ever.”

Handwriting Isn’t Dead, Smart Pens and Styluses Are Saving It– The Wall Street Journal, February 2015

Academic Advantage of the Stylus

“… present research suggests that even when laptops are used solely to take notes, they may still be impairing learning because their use results in shallower processing. In three studies, we found that students who took notes on laptops performed worse on conceptual questions than students who took notes longhand.”

The Pen is Mightier Than the Keyboard, Advantages of Longhand Over Laptop Note Taking –Association for Psychological Science, April 2014


Best in Class Always in-Sync Do More

– Most natural pen experience

– Write instantly

– Copy handwriting and text

– Great low light readability for your notes and textbooks

– Fully integrated solution

– One note and HP Connected Drive

– Search all your handwritten notes and documents

– Timeline view of all your notes

– Adaptive Interface

– PC-like keyboard experience

– Dedicated active stylus holder

– Seamless tablet integration (sturdy and easy to use design)

HP Tablet True pen on paper experience


HP Tablet

Do more Best in Class

PC-like keyboard, with excellent tactile response and a dedicated active stylus holder.

Full HD display with handwriting recognition and a natural pen-like experience with the Active Stylus.

Always in-Sync

True pen on paper experienceYour personal integrated note-taking & productivity solution that allows for ultimate flexibility when on the go.

All notes and documents always in sync from all your devices with One note and HP Connected Drive.

Differentiator

• True pen on paper experience.

• Sleek 7.7mm product thickness & sharp ID.

• Optical recognition of photographed content.

• Gorilla Glass 4. Enhanced drop & scratch protection

• Combination of keyboard, touch-pad, and stylus holder for a ultra-mobile premium productivity.

FPO

MOBILITY PRODUCTS FOR CUSTOMER PLANNING EVENTS PRESENTATION

Concept: Executive presentation for hero products or featured family products, based off the Customer Market document.

FREELANCE WORK

ESENSPA: SKIN CARE

Concept: Branding, logo, stationary and label design.

FREELANCE WORK

ESENSPA: SKIN CARE


FREELANCE WORK

NICOLETTE ALCHEMY


FREELANCE WORK

NICOLETTE ALCHEMY


Documents

Azalia Medina_Portfolio