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©Euromonitor International
11 million internationally comparable statistics
25,000 full text market and country reports
AWARD-WINNING BUSINESS DATABASE
Passport is an online market research database used by the world’s top universities, graduate schools and
Fortune 500 companies to understand the global business environment in a time of rapid change and
increased globalization.
Passport features millions of statistics and in-depth reports on 28 industries across 80 markets worldwide,
with demographic, macro- and socio-economic data and analysis on consumers and economies in 210
countries.
Passport supports teaching and research in a range of disciplines:
International business and marketing
Economics
Social sciences
Humanities
Geography
Travel and tourism
International hospitality management
Food marketing
International relations
Environmental health
A subscription to Passport prepares students for the commercial world they will enter after graduation.
Faculty members can design teaching materials and projects with real world relevance.
Strategy planning
Economic analysis
Opportunity assessments
Competitive threats
Market entry studies
Merger and acquisition possibilities
Industry benchmarking
Competitor intelligence
Sales channel management
Consumer insight
“One of our highest used databases…We wouldn’t want to be without it”
Head of Information Centre IMD, Switzerland
©Euromonitor International
“With students and staff from all over the world, we find the international coverage of the database invaluable."
Judge Business School Library,
University of Cambridge, UK
INDUSTRY RESEARCH
Passport’s industry research includes global statistics and analysis for 28 major consumer industries. Users
have access to historic and forecast market sizes, distribution channel analysis, company and brand share
data, company profiles, industry reports and expert opinions on breaking news and emerging trends.
Industries researched include:
Alcoholic Drinks
Apparel
Automotive
Beauty and Personal Care
Consumer Appliances
Consumer Electronics
Consumer Finance
Consumer Foodservice
Consumer Health
Eyewear
Fresh Food
Health and Wellness
Home and Garden
Home Care
Hot Drinks
Industrial
Ingredients
Luxury Goods
Packaged Food
Packaging
Personal Accessories
Pet Care
Retailing
Soft Drinks
Tissue and Hygiene
Tobacco
Toys and Games
Travel and Tourism
COUNTRIES AND CONSUMERS RESEARCH
Passport’s Countries and Consumers research compliments the industry research,
providing in-depth analysis of the country environment and trends impacting consumers
around the world.
Consumer Trends and Lifestyles
Economy, Finance and Trade
Government, Labour and Expenditure
Industry, Infrastructure and Environment
Population and Homes
Technology, Communications and Media
GLOBAL PERSPECTIVE
Passport offers global coverage, offering users the opportunity to get a worldwide picture
of trends, growth opportunities, consumer lifestyles and more.
More than 200 countries researched
In-depth analysis for 80 countries, representing 95% of global consumer
spending
©Euromonitor International
CREDIBLE RESEARCH
Euromonitor International has a strong reputation as a world-leading independent
provider of global strategic intelligence
Our research is based on rigorous, proven research methodologies
Our database receives 19 million page views annually
More than 96% of clients renew their database subscriptions every year, a
testament to the high regard clients have for our data
Our databases have won a number of respected industry awards:
Finalist in the Best Online Business Information Service category at the CODiE
awards organised by the Software Information Industry Association (May 2008)
Best Business Information Product at the International Information Industry
Awards (December 2006)
Data Service of the Year by the Database Publishers Association (September
2007)
©Euromonitor International
WHY SUBSCRIBE?
Passport is a unique business reference tool. Students, faculty and staff have access to a
vast range of unique international market research that is not available from any other
source.
Unparalleled content
Passport offers an unrivalled level of detail across all categories
Data are internationally comparable due to our consistent research
methodologies
Statistics and analysis are updated on a continual basis ensuring that users have
access to our most up-to-date content
Students will gain experience using the same high value research that they will
encounter in their professional careers
Powerful delivery platform
Research is accessible via a single, integrated platform
Intuitive online navigation makes it easy to find relevant research.
Powerful data analysis functions make it simple to create datasets customised
for specific research needs: Rank data, convert currencies, calculate growth
rates, calculate per capita and per household data, create charts
Dashboards and Vis Apps highlight trends visually
Export and save functions make it simple to incorporate research into reports
and share data with others
Expert support
Subscribing libraries have dedicated account management support
The library account management team offers training and support to ensure
each subscribing organisation gets the most from its subscription
“…particularly impressed with the breadth of content, its ease of use, and its
powerful data analysis functions”
Judges of the Best Business Information Product category,
International Information Industry Awards
©Euromonitor International
CONTENT IN MORE DETAIL Passport offers integrated access to internationally comparable statistics, full-text market
reports, insightful analysis from expert industry and country experts as well as thousands
of sources of further information.
MARKET REPORTS
1,389 Industry overview reports
Forward-looking market analysis of the key drivers influencing consumer and
service industries at a country level Up to 80 countries
o Alcoholic Drinks
o Apparel
o Beauty and Personal
Care
o Consumer Appliances
o Consumer Electronics
o Consumer Finance
o Consumer Foodservice
o Consumer Health
o Eyewear
o Fresh Food
o Health and Wellness
o Home and Garden
o Home Care
o Hot Drinks
o Packaged Foods
o Packaging
o Personal Accessories
o Pet Care
o Retailing
o Soft Drinks
o Tissue and Hygiene
o Tobacco
o Toys and Games
o Travel and Tourism
Structure of an industry overview report:
Executive summary
Key trends and developments
o New product developments
o Packaging innovations
o Distribution challenges
o Marketing and pricing issues
o Emerging trends
Operating environment
Market data
o Volume and value sales by category
o Company shares
o Brand shares
o Sales by distribution format
o Forecasts sales by category
Sources
11,619 Category briefings
Forward-looking analysis of the key trends influencing consumer markets at a
category level
100+ categories and up to 80 countries
o Briefings range from Beer in Argentina to Travel Accommodation in
Venezuela
©Euromonitor International
Structure of a typical category briefing:
Headlines
Trends
Competitive landscape
Category data
o Volume and value sales by category
o Company shares
o Brand shares
o Forecasts
465 Global briefings
Insight into to the size and shape of the global market, focusing on buzz topics,
emerging geographies, categories and trends as well as pressing industry issues
o 4-12 briefings per industry each year
Typical briefings focus on:
New product developments,
Packaging innovations
Corporate strategies
Impact of the recession
Consumer preferences
Merger and acquisition opportunities
106 Strategy briefings
Analysis of global trends predicted to influence consumer markets in the future
Recently published strategy briefings include:
Young men’s attitudes towards health, fitness and wellbeing
The haves and have not’s: The impact of the widening gap between rich and poor
Age blurring: How the breakdown of age boundaries is affecting global consumer
marketing
374 Global company profiles
Evaluate the positioning of leading multi-national companies
Structure of a typical global company profile:
Strategic evaluation of their business including SWOT analysis
Competitive positioning
Market assessment
Geographic and category opportunities
Brand strategy
Operations
Recommendations
©Euromonitor International
7,501 Local company profiles
Evaluate the positioning of leading companies in national markets
Up to 80 countries
Structure of a typical local company profile:
Strategic direction
Key facts
Company background
Competitive positioning
Market share and ranking
Leading brands
3,184 Industrial overview reports
Analysis of the industrial makeup of 18 leading and emerging economies of the World
Each economy is split into 177 industries and 529 sectors (total 100% of GDP)
Reports provide a strategic assessment of each industry and explain the complex
relationships between them
o Compare attractiveness of industries and countries in stable and
challenging economic conditions and identify leading/lagging indicators
of recession and recovery
o Understand how industries, across the supply chain, are interconnected
and varied with regard to profitability and bargaining power
o Identify and analyze the largest, most profitable and most
stable/prosperous B2B sales opportunities
o Benchmark cost structure and target disproportionate opportunities for
cost reductions
Industry and sector definitions are compatible with International Standard
Industrial Classifications (ISIC)
COUNTRY REPORTS
217 Country and regional profiles
Key demographic, macro-economic and political facts presented in a clear,
systematic way
Written overview of a country’s operating environment and future outlook
210 countries, 7 regions
Structure of a typical country profile:
Facts
o Area
o Currency
o Location
o Capital
Government
o Head of State
o Head of Government
o Ruling Party
©Euromonitor International
o Political Structure
o Last Elections
o Political Stability and Risks
o International Issues
o Government Finance
Economy
o Economic Structure and Major Industries
o Overview of the Economy
o Foreign Trade
o Economic Prospects
o Evaluation of Market Potential
Business Environment
Energy
Society
o Population
o Income and Expenditure Statistical Summary
340 Country briefings
Reports examining key trends in specific topics across 85 countries
Business environment
Income and expenditure
Risks and vulnerabilities
Technology, communications and media
Structure of typical business environment briefings:
Operating environment
Government regulation and trading across borders
Tax environment
Technological innovations
Labour and education
Consumer landscape
Structure of typical income and expenditure briefings:
Disposable income, expenditure and savings
Gross income by age
Social class by age
Household income distribution
Consumer expenditure
Consumer expenditure by region
Expenditure by income level
Structure of typical risk and vulnerabilities briefings:
Socio-political risk
Economic performance and external sector
Financial stability and real estate
Government finance
Energy
Environmental risk
©Euromonitor International
Structure of typical technology, communications and media briefings:
Mobile connectivity
Home connectivity
Public connectivity
Consumers
Digital and social media
Future of the Technology, Communications & Media industry
93 Future demographic reports
Long term population forecasts to 2030
85 countries, 7 regions and World
Examine changing population structures age, sex, ethnicity and marketing segments
Analysis of the size of a target market, the impact of ageing populations, changing city
populations, immigration, emigration and more
Structure of a typical future demographic report:
Population past, present and future
Population shift
Aging
Men and women
Birth and deaths
Diversity
Population by origin
Cities
85 Consumer lifestyles reports
How people live their lives and the factors influencing lifestyle choices examined
Structure of a typical lifestyle report:
Population
Consumer segmentation
Regional development
Home ownership
Household profiles
Labour
Income
Consumer expenditure
Health
Education
Eating
Drinking
Shopping
Personal grooming
Fashion
Leisure
Personal finance
Media
Communications
Transport
Travel and tourism
©Euromonitor International
STATISTICS
Country and Consumers statistics
10 million demographic, macroeconomic marketing and lifestyle statistics
3,310 annual data types
44 year time series: 1977-2020
Monthly and quarterly key economic data
210 countries
o 821 cities
o 792 sub-national regions
Data are organised into 7 broad categories:
Consumer Trends and Lifestyles: includes consumer megatrends and
segmentation
Economy, Finance and Trade: includes monthly and quarterly economic
indicators
Government, Labour and Education: includes ease of doing business, government
finance, and labour markets
Income and Expenditure: includes data on wealth, income and expenditure by
age, social class and gender
Industry, Infrastructure and Environment: includes transport, energy, and
environment data
Population and Homes: includes detailed demographic and household profile
data
Technology, Communications and Media; includes internet, telephone and media
access data
Industry statistics
Market size statistics by category
26 industries
Up to 80 countries, 7 regions and World
Retail volume and value sales trends
Company and brand shares by category
Pricing and distribution statistics by category
Identify the largest country markets, the fastest growing markets, those that are mature
and those that are in decline.
©Euromonitor International
ARTICLES AND OPINION
Daily articles and opinion pieces offering timely insight into the factors influencing
industries, countries and consumers
New product launches, marketing strategies and industry trends
Acquisitions, disposals and strategic partnerships
Regulatory issues and seasonal trends
Social, economic and political issues
Emerging consumer trends and attitudes
New consumer segments
World events in context
Country pulse
Consumer dashboard highlighting public consciousness and effects on spending
behaviour
What are people talking about, concerned by and excited about?
Updated continually
Consumers in 2020
Monthly series of articles spotlighting future consumer trends in key countries. Some
trends are already simmering, some new but all are likely to influence consumers in 2020.
After a look at current trends, the pieces explore emerging trends and future scenarios.
Digital life and consumers
Monthly bulletin on all things digital. News and trends are covered under a range of
topics:
Internet shopping and “sellsumers”
Citizen advertising and crowdsourcing
Frugalistas, consumer vigilantes & cybercrime
Micro-blogging
Generations y & z
Social networking
Mobile onliners
The blogosphere
Future watch
Monthly comment pieces on what the future holds. These articles explore how consumer
trends will develop in the future and the impact on consumption, lifestyles and attitudes.
Monthly economic review
Monthly series of articles, analysing monthly and quarterly indicators of consumer
confidence, inflation, exchange rates, unemployment rate and real GDP growth in the G7
and 10 major emerging economies
Q&A: ask the editor
Opinion pieces on how major trends and issues are affecting consumers and markets
Recession – shifting consumer responses
Monthly global tracker to keep you in touch with consumer responses to recession all over
the world. Map signs of recovery via shifting purchasing patterns and consumer attitudes
in 50 countries
©Euromonitor International
IN-DEPTH RESEARCH FOR 80 GEOGRAPHIES
World Asia Pacific
Azerbaijan
China
Hong Kong, China
India
Indonesia
Japan
Kazakhstan
Malaysia
Pakistan
Philippines
Singapore
South Korea
Taiwan
Thailand
Uzbekistan
Vietnam
Australasia
Australia New Zealand Eastern Europe
Belarus
Bosnia-Herzegovina
Bulgaria
Croatia
Czech Republic
Estonia
Georgia
Hungary
Latvia
Lithuania
Macedonia
Poland
Romania
Russia
Serbia
Slovakia
Slovenia
Ukraine Latin America
Argentina
Bolivia
Brazil
Chile
Colombia
Costa Rica
Dominican Republic
Ecuador
Guatemala
Mexico
Peru
Uruguay
Venezuela
Middle East and Africa
Algeria
Cameroon
Egypt
Iran
Israel
Kenya
Morocco
Nigeria
Saudi Arabia
South Africa
Tunisia
United Arab Emirates North America
Canada USA Western Europe
Austria
Belgium
Denmark
Finland
France
Germany
Greece
Ireland
Italy
Netherlands
Norway
Portugal
Spain
Sweden
Switzerland
Turkey
United Kingdom
Additional 130 geographies researched
Afghanistan; Albania; American Samoa; Andorra; Angola; Anguilla; Antigua; Armenia;
Aruba; Bahamas; Bahrain; Bangladesh; Barbados; Belize; Benin; Bermuda; Bhutan;
Botswana; British Virgin Islands; Brunei; Burkina Faso; Burundi; Cambodia; Cape Verde;
Cayman Islands; Central African Republic; Chad; Comoros; Congo, Democratic Republic;
Congo-Brazzaville; Cote d’Ivoire; Cuba; Cyprus; Djibouti; Dominica; El Salvador;
Equatorial Guinea; Eritrea; Ethiopia; Fiji; French Guiana; French Polynesia; Gabon;
Gambia; Ghana; Gibraltar; Grenada; Guadeloupe; Guam; Guinea; Guinea-Bissau;
Guyana; Haiti; Honduras; Iceland; Iraq; Jamaica; Jordan ; Kiribati; Kosovo; Kuwait;
Kyrgyzstan; Laos; Lebanon; Lesotho; Liberia; Libya; Liechtenstein; Luxembourg; Macau;
Madagascar; Malawi; Maldives; Mali; Malta; Martinique; Mauritania; Mauritius;
Moldova; Monaco; Mongolia; Montenegro; Mozambique; Myanmar; Namibia; Nauru;
Nepal; Netherlands Antilles; New Caledonia; Nicaragua; Niger; North Korea; Oman;
Panama; Papua New Guinea; Paraguay; Puerto Rico; Qatar; Reunion; Rwanda; Samoa;
Sao Tome e Principe; Senegal; Seychelles; Sierra Leone; Solomon Islands; Somalia; Sri
Lanka; St Kitts; St Lucia; St Vincent and the Grenadines; Sudan; South Sudan; Suriname;
Swaziland; Syria; Tajikistan; Tanzania; Togo; Tonga; Trinidad and Tobago;
Turkmenistan; Tuvalu; Uganda; US Virgin Islands; Vanuatu; Yemen; Zambia; Zimbabwe
