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QUALCOMM CONFIDENTIAL AND PROPRIETARY qctconnect.com Authorized Test Lab (ATL) Forum K Laxmi Narayana May 25 th , 2011

Authorized Test Lab (ATL) Forum

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Page 1: Authorized Test Lab (ATL) Forum

PAGE 1 QUALCOMM CONFIDENTIAL AND PROPRIETARY

QUALCOMM CONFIDENTIAL AND PROPRIETARYqctconnect.com

Authorized Test Lab (ATL) ForumK Laxmi NarayanaMay 25th, 2011

Page 2: Authorized Test Lab (ATL) Forum

PAGE 2 QUALCOMM CONFIDENTIAL AND PROPRIETARY

AgendaGlobal Initiatives – ATL’sATL Business GoalsBusiness ModelBenefits

Business Dev & MarketingOperators Acceptance Test PlanFast-Track-Acceptance Test Plan

ATL Business ContactsQ & A

Page 3: Authorized Test Lab (ATL) Forum

PAGE 3 QUALCOMM CONFIDENTIAL AND PROPRIETARY

Affiliate (ATL) program: GoalsCreate an extended test house ecosystem supporting launch of QCT – OEM devices in operator networks worldwideEnable and leverage the test houses (affiliate labs) via a partnership agreementAccelerate TTM, enhance quality, enable new technology adoptionProvide launch support for 400+ devices (UMTS/C2K) worldwide

ATL programIdentify, enable, train and support 3rd party affiliate labs for faster time to market of QCT OEM devices through carrier certificationEnable commercialization of new QCT technologies by providing test plans and technologies to affiliate labsDrive the test and certification ecosystem (C2K; UMTS) towards expertise on QCT chipsets

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PAGE 4 QUALCOMM CONFIDENTIAL AND PROPRIETARY

Authorized Test Lab : Business model

Ecosystem to accelerate launch of OEM devices

Authorized Test Lab Program

Authorized Test Lab Program

Authorized Test Partners

UMTS / C2K

Authorized Test Partners

UMTS / C2K

Worldwide operatorsWorldwide operators

• Transfer the know-how, Technology, Customers• Provide Test plans, processes, procedures, test scripts • Support, Train and rollout 3rd party labs

• Transfer the know-how, Technology, Customers• Provide Test plans, processes, procedures, test scripts • Support, Train and rollout 3rd party labs

• Faster TTM; Quality; New Technology Rollout; • Healthy Ecosystem• Faster TTM; Quality; New Technology Rollout; • Healthy Ecosystem

• Work with Operators to define new technology tests and test plans

• Validate tests and get Operator approval

• Work with Operators to define new technology tests and test plans

• Validate tests and get Operator approval

OEM Device

Page 5: Authorized Test Lab (ATL) Forum

PAGE 5 QUALCOMM CONFIDENTIAL AND PROPRIETARY

Strategic BenefitImproves Time-to-market (TTM), and enables new technology adoption

Strengthens Operator & OEM relationship

Helps to optimize current device certification process

Reduces capital investments in OEM & Operator labs; esp. UMTS & LTE

Leverage for testing newer technologies (DOrB; 1X Adv, eHRPD / LTE etc)

Enabling a healthy eco-system

Page 6: Authorized Test Lab (ATL) Forum

PAGE 6 QUALCOMM CONFIDENTIAL AND PROPRIETARY

QC Strategic Initiatives - ATL

Europe

India

Korea

SEA , Australia

Brazil

United States

China

Africa

Authorized Test Lab Program

South American Operators

North AmericanOperators African

Operators

China Operators Korea

Operators

India Operators

European Operators

• An extended test house ecosystem supporting launch of QCT – OEM devices

• Train, support and enable 3rd party partner labs

• Accelerate TTM, Enhance Quality, Enable new technology adoption

Seeking Test house partners worldwide . Contact Nilesh Patel [email protected] Tipirneni [email protected]

Page 7: Authorized Test Lab (ATL) Forum

PAGE 7 QUALCOMM CONFIDENTIAL AND PROPRIETARY

QC – Fast Track Acceptance (FTA)Scalability:Operators’ Request (Fast Track Acceptance) for QCT based modelsLack of Trust from Open Distribution devices in network Resource constraint is severe, when managing simultaneous projects

Bottlenecks:With a surge of OEM interest, many customers are looking for turn-key solution.

New technology features:New Technology roll-out is hampered by lack of certification resources in the industry

Glob

al-AT

L par

tners

Page 8: Authorized Test Lab (ATL) Forum

PAGE 8 QUALCOMM CONFIDENTIAL AND PROPRIETARY

Authorized Test Lab : FY 2011ATL # 1 : Sasken (USA, India)

GCF, PTCRB, 2G/2.5G (Pre-testing)Support North America Market

ATL # 2 : QZ Labs, Inc (India, Europe) CDMA : 1x/EV-DO Lab & 3G-Field Testing : IndiaUMTS (3G) : Field Testing, Rome, ItalySupport : OMH, Fast Track, Operator Specific Testing

ATL # 3 : CanvasM (TM), India3G Certification Lab for India MarketSupport India Distributor for 2G/3G Testing

ATL # 4 : TMC, Beijing, ChinaGCF, UMTS, LTE Open Market Testing Support Reference Design House

Page 9: Authorized Test Lab (ATL) Forum

PAGE 9 QUALCOMM CONFIDENTIAL AND PROPRIETARY

Various Test Plans supported by ATLFast-Track-Acceptance Test Plan – CDMA Fast-Track-Acceptance Test Plan – 3G (UMTS)Open Market Handset (OMH)Operator Specific Test Plan (1x, EVDO Rev A, EVDO Rev B)Other Test PlansAudioField TestRFSignaling Protocol

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PAGE 10 QUALCOMM CONFIDENTIAL AND PROPRIETARY

Q & A

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PAGE 11 QUALCOMM CONFIDENTIAL AND PROPRIETARY

Thank You

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PAGE 12 QUALCOMM CONFIDENTIAL AND PROPRIETARY

Backup

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PAGE 13 QUALCOMM CONFIDENTIAL AND PROPRIETARY

ATL Business & Technical ContactUnited StatesUnited States

Nilesh PatelDirector, Business Dev & Marketing

Tel: +1 858-651-0670Email: [email protected]

Ashok TipirneniStaff Mgr, Business Development

Tel: +1 858-651-8558Email: [email protected]

India - POCIndia - POC

Laxmi Narayana KProject Manager, Sr

Tel: +91 934-723-9848Email: [email protected]

Xun (Tracy) Zhang

Tel: +86 1 05897624Email: [email protected]

Billy Lee

Tel: +82 11 797-1103Email: [email protected]

ChinaChina KoreaKorea

Page 14: Authorized Test Lab (ATL) Forum

PAGE 14 QUALCOMM CONFIDENTIAL AND PROPRIETARY

A T L Core

Authorized Test (ATL) Partners

Authorized Test (ATL) Partners

Worldwide Operators/OEM/Distributors

Worldwide Operators/OEM/Distributors

•Promote, Route QCT Customers, marketing support, Press Release•Audit, Training, Transfer know-how, technology, •Support, train and rollout 3rd party labs

•Promote, Route QCT Customers, marketing support, Press Release•Audit, Training, Transfer know-how, technology, •Support, train and rollout 3rd party labs

• Promote New Test Plan• Release Test Plan to Industry• Route QCT Customers to ATL’s

• Promote New Test Plan• Release Test Plan to Industry• Route QCT Customers to ATL’s

OEM Device

ATL Process

Biz Dev / Mktg

ATL : Business Operational Functional Flow

New Test Technology

DO-rB,1xAdv, LTEDO-rB,1xAdv, LTE

Fast TrackFast Track

BMP, OS, Apps CertBMP, OS, Apps CertQC Technology teams

1) Central ATL authority 2) Select and validate ATLs3) Execute ATL agreements4) Approve ATL test plans5) Coordinate new test

technology development targeted to ATLs

Regional support Teams

India 3G requirementsIndia 3G requirements

China: QRD requirementsChina: QRD requirements

Local mktsLocal mkts

QCT Carrier Relations/GBD

1) Central ATL Process 2) New technology Funnel 3) QCT projects as customers