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Audience & circulation

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Tropics magazine audience and circulation

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Page 1: Audience & circulation

TROPICS MAGAZINE

“Africa within Us!”

Introducing Tropics Magazine

Tropics Magazine is Africa’s new voice. Tropics Magazine is the first bi-lingual

lifestyleweb publication covering the communities of the African continent and

its Diaspora. Tropics Magazine celebrates the unique character that defines

French-speaking and English-speaking people of this continent and friends of

Africadocumenting their passions, pursuits and interests every month of the year.

Tropics’ unique audience is dedicated to the health and prosperity of our

community, and our readers turn to the digital pages of Tropics Magazine to find

stories that reflect their sense of style, taste and ideals.

Demographic Profile Tropics readers are educated, affluent, socially engaged and culturally active.

They’re an equal mix of male and female, many are married or have a partner,

and most own the home they live in. Our readers appreciate style and taste.

They dine out often and frequently entertain at home or attend parties and

local social events. They take the time to read our stories online and pass the

magazine’s web address on to friends two or three times a week. Tropics

Magazine is proving to be an excellent resource for residents and tourists alike.

Page 2: Audience & circulation

Strategic Distribution

Our strategic distribution and circulation model offers access to the upscale and

affluent homeowners, consumers and decision-makers in the market who wield

tremendous buying power. With a digital publication run of 5,500 glossy, high-

quality digital magazines, Tropics gets into the screens of the influential visitors to

and members of the community by:

1. Penetrating the well-known markets within the region and abroad: South

Africa, Botswana, Zimbabwe, Namibia, Angola, the Democratic Republic

of Congo, Uganda, Kenya, Ethiopia, Central African Republic, the

Republic of Congo, Gabon, Cameroon, Chad, Sudan, Egypt, Libya, Niger,

Nigeria, Algeria, Mali, Burkina Faso, Guinea, Cote d’Ivoire, Ghana,

Senegal, Liberia, Morocco, Tunisia, Madagascar, the Caribbean Islands,

France, Belgium, United Kingdom, Luxembourg, Canada and the United

States of America.

2. Effective distribution:Allotment:

Direct distribution within South Africa through Newsletters 2,500

Placement at select venues and upscale country clubs 1,000

Distribution through our continental advertising partners 1,000

Placement at regular high-profile Dune Magazine launch events 1,000

Please contact your Tropics advertising representative, Venicia Guinot

[email protected]

www.tropicsmagazine.over-blog.com

Page 3: Audience & circulation

Advertising Rates ($) & Schedule

1-2 Issues 3-4 Issues 5-6 Issues Full page 2,700 2,430 2,160 Half page 1,350 1,215 1,080 Third Page 890 802 712 Quarter Page 675 607 540 Covers 5,400 4,860 4,320

January 2011 – December 2011

Ad size: ________________ Signature: _________________ Frequency: _____________ Company: ________________ Rate: __________________ Address: __________________ Artwork: ________________ Telephone: ________________

Email: _______________________

Please fill out this form to Tropics Magazine at [email protected]

Terms: Amount due upon signing. Subsequent issues require payment upon receipt of invoice. The Client, Agency and/or Agent agree to make any and all payments in accordance with the terms of the agreement. The Client, Agency and/or Agent agree to be held jointly liable for all advertisements placed in Tropics Magazine. The signer is duly authorized to enter into this agreement.

Page 4: Audience & circulation

*PREVIOUS ISSUES*