February 2019 Issue 2 of 12

Official Publication of the Ozark Gateway Association of REALTORS®

Ozark Gateway

Association of REALTORS®

www.theogar.com

OGAR

Page 2

OZARK GATEWAY ASSOCIATION OF REALTORS®

Inside this Issue:

Important Dates 2

Agents on the Move 3

February Board Store Special

Birthdays 4

OGAR MLS Statistics 5

MO REALTORS® Statistics 6

MR The Landing/Member Centric 7

Board of Director’s Minutes 8-9

Beacon Training Q&A 10

Flexmls app

SentriLock Firmware Update 11

MR Leadership Academy Graduates

CE Shop Promo

New OGAR Office Sign 12

2019 OGAR President—

Jennifer Reaves

Tour of Homes Schedule

2019 Leadership Orientation 13

Hagar the Horrible Cartoon

Marketing Strategy Article 14

App of the Month 15

MR State Positions

MREC Commissioner

Leadership

712 S Florida

Joplin, MO 64801

417-782-6161 ph

417-782-5212 fx

www.theogar.com

Important Lockbox Information & Helpful Lockbox Information Flyers

are included on the OGAR flexmls Dashboard in the MLS Links section. Please keep these for your review; how to assign your lockbox to a listing and

many day-to-day rules, procedures and fees are outlined in these handy flyers.

Feb 6th: Membership & Community Mtg 10:00am Feb 11th: Jasper County Beacon Training Q & A w/Chase Fisher 10:00am—12:00noon Feb 13th: Local Leadership Academy Mtg #3 Feb 14th: Finance Mtg 10:30am MLS Mtg 11:00am Program Mtg 1:30pm Feb 21st: MR Forms Class w/Steve Kenny 10:00—11:30am Feb 27th: Board of Directors Mtg 9:30am Lunch & Learn Tech Class 12:00noon—1:30pm Tech Comm Mtg to follow

February Page 2

Agents on the Move New Members: Ethan Snow—Keller Williams Jonni Ringen—Real Pro Joplin Richard Jones—Round Prairie Properties Darrel Phipps—Keller Williams Gary Stubblefield—Keller Williams Vanessa Rogers—Charles Burt Homefolks Charlotte Moody—Charles Burt Joplin Courtney Robertson—Keller Williams Alicia Blagg—Pro 100 Joplin New MLS Only Members: Brenda Wheeler—Reece Nichols-Neosho New Offices: None New Offices—MLS Only: None

Drops: Sarah Clevenger—Pro 100 Joplin Joann Greene—Charles Burt Joplin Ken Olsen—Appraisal Express Robert Andrews—Andrews Realty Advisors Judith Taylor—Show-Me Real Estate Lynn Otey—Mid America Properties Doris Bishop—Mid America Properties Darci Pence—Arvest Bank Marcia Ellinor—Carlisle Real Estate Myra Carlisle Frazier—Carlisle Real Estate Tommy Bailey—Charles Burt Homefolks Bill Thogmartin—Mid America Properties Doneen Kaunley—NextHome SoMo Life Dana Johnston—NextHome SoMo Life Richard Clemons—Mid America Properties Jill Foulks—NextHome SoMo Life Paul Cooper—SWMO Homes.com Doug Allard—The Joplin Globe Christina Swim—Reece Nichols Neosho Charles Crawford—The Mortgage House

2019

Platinum Affiliate Member

2019 Silver Affiliate Member

http://cbtitleinc.com/

www.joplinglobe.com

Transfers: Kysha Lansaw to Genuine Realty Heather Davis to NextHome SoMo Life Chelsey Surridge to Realty Executives Tri-States Melody Morgan to NextHome SoMo Life Aaron Arlington to Flat Branch Home Loans Lucy Estes to Reece Nichols-Neosho Shannon Van Gorp to Reece Nichols-Neosho Robert Dodson to Charles Burt Joplin Greg West to Keller Williams Jaime Dozier to Keller Williams New Affiliates: Kat Degraff—Arvest Bank Eric Hill—Pinnacle Bank Greg McConnell—Pinnacle Bank Alicia Mason—Gateway Mortgage Group LeeAnna Garringer—The Joplin Globe

Sweetheart

Deals!

Stakes 2 for $5

Riders 2 for $7

BIG Signs 2 for $10

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1st: Pam Millard Liz Scheurich Jeanie Slates 2nd: Lisa Chapman Donna Conduff Sonja West 3rd: Nicole Hopper 8th: Jackie Brummett Pennie Burt Brad Gillen 11th: Tim Ferguson 14th: Dale Janssen Clayton Sellers Kevin VanStory

16th: Jami Hardy 17th: Kacie Smith 18th: Julie Howerton 19th: Linda Spiva 20th: Rick Howerton Joyce Liggett Dan Plotner 21st: Russ Fletcher Debbie McDonough Brian Moritz 22nd: Shauna Geers Obed Martinez

23rd: Deanne Anderson Amanda Burrow Erwin Frazier 24th: Susan Cook Amy Gannaway Trishia Hallmark Michelle Lee Shane Merrill 25th: JoAnn Walker 26th: Sudy Baldwin Rachel Murdock 27th: Brian Pink 28th: Steve Kluthe Gary Nelson

1st: Janis McGrew Rhonda Thompson 2nd: Linda Lawson 3rd: Connie Cooper Tim Goostree Randal Kraft 4th: Mason Kleinsorge 5th: Kathy Allen Mark Phipps Randall Walker Julie Zerkel 6th: Lori Lanier 7th: Doris Carlin Sheri Sztamenits Clyde Thomas 8th: Darrel Kidd 10th: Les Bruner Cheryl Chandler Charri Gary

10th(cont): Alyssa Hunter Kyle Lewis Kaleb Sampson 11th: Kristi Greek 12th: Chris Riggs Kelsey Stirewalt 13th: Don Greenlee 14th: Kurt Beyersdorfer Liz Dawson Mary Plunkett 15th: Kiley Cobb 17th: Richard Huskey 18th: Hollen Smith 19th: Kip Smith Rhonda Tiller 20th: Jay Holt Courtney Powell 21st: Ariel Smith

22nd: Steve Johnson Heather Owens Ron Wright 23rd: Landon Fenimore Brenda Reynolds Christina Williamson 24th: Marki Helms Chris Zimmerman 26th: Marsha Adams Kelli Clouse Clayton Young 27th: Kellen Autry Jaime Dozier 28th: Chad Degonia Chiquita Lemus Levi Mittag 29th: Eric Wood 30th: Courtney Denney 31st: Becky Carlton

MARCH BIRTHDAYS

Visit: https://realestatece.com/

courses/missouri

FEBRUARY BIRTHDAYS Page 4

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DECEMBER RESIDENTIAL SALES TRENDS Figures are taken from a comprehensive report compiled monthly

By the MLS Service of the Ozark Gateway Association of REALTORS®, Inc.

Number of Units SOLD Number of Units FINANCED

Total Number of Active Listings: 1,100 1-30 Days: 16 31-60 Days: 73 61-90 Days: 32 91-120 Days: 27 120+ days: 47

Total Units Sold: 195 Avg. DOM: 86 Avg. Sold Price: $124,109 Median Sold Price: $110,000

Absorption Rate: 4.95 months

Year Total 1-2 Bed

3 Bed

4+ Bed

Conv. FHA VA Cash Own Lease Purch

RD Other

2015 2473 437 1483 553 952 402 108 722 10 52 187 33

2016 2814 482 1627 705 1150 433 118 735 9 90 217 59

2017 2977 594 1685 696 1156 486 157 795 8 131 220 23

2018 3089 611 1716 758 1377 390 149 754 13 157 208 31

Dec 2017

257 50 148 59 103 45 16 56 1 19 14 3

Dec 2018

195 33 123 39 88 30 7 39 1 11 19 0

Agent Type Count

Designated REALTOR® 71

Designated Appraiser 57

REALTOR® 495

Associate Appraiser 4

Salesperson 12

Waiver 1

Designated Affiliate 58 Associate Affiliate 50

Total Board/ MLS: 640

(minus affiliates)

Total Board w/Affiliates: 748

MLS STATISTICS

Summary

Statistics

Dec—18 Dec—17 % Chg 2018 YTD 2017 YTD % Chg

Absorption

Rate

4.95 5.38 -7.99 5.2 5.83 -10.81

Average

List Price

$152,875 $147,828 3.41 $148,538 $142,029 4.58

Median

List Price

$120,000 $112,000 7.14 $124,750 $114,900 8.57

Average

Sale Price

$124,109 $131,481 -5.61 $130,935 $123,427 6.08

Median

Sale Price

$110,000 $107,200 2.61 $117,000 $108,200 8.13

Average

DOM

86 96 -10.42 98 100 -2.00

Median

DOM

66 72 -8.33 69 73 -5.48

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Get Connected via The Landing or the Member Centric App

MemberCentric enables you to:

• Interact and collaborate with others in your

industry

• Build a network of your peers

• Seek out answers to pressing challenges

• Share experiences and information • Stay current with targeted news and

information

MemberCentric Features include:

• Profiles

• Discussions & Communities

• People including Contacts & Peer Directory

• Inbox

• Industry Events

• Announcements & News

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Board of Director’s Minutes Ozark Gateway Association of REALTORS® Director’s Minutes

Thursday, January 31st, 2019 at 9:30 am Present: Jennifer Reaves, Brandi Haddock, Allen Hall, Chris Nickle, John Yaple, Morgan Sprouls, Cheryl Barley and Courtney Denney. Staff Present: Kim Cox Roll call was taken by sign in. Meeting was called to order by President Jennifer Reaves. Motion was made to approve agenda as emailed. Motion made to approve the minutes from the December BOD meeting as emailed. Chris Nickle, Officer/Treasurer Report 1. Received financials for December 2018 as emailed. Motion made and approved to accept financials for December 2018

and YTD. 2. Reviewed Edward Jones portfolio. No motion or recommendation made. 3. Motion made to donate $50 to NAR’s AE Institute Professional Development Fund for the March meeting in Austin. 4. A recommendation was made to have Gov Docs consider looking at some long term spending goals and options for the

Strat Plan, this would be for revenue made outside of the proposed budget. Cheryl Barley, MLS Chair/1 Year Director 1. Motion made to change ALL schools to “Areas” (ex: Joplin Area for elementary and middle schools), just as we do now for Webb City schools. An educational piece will need to be shared with the members on this new rule from the Joplin School

District regarding how schools will be selected regarding overcrowding. 2. A recommendation is being made to also send out a reminder to agents on the proper way to handle the possession of

keys at closing; LA’s responsibility. 3. Discussed MR’s stance on not wanting to draft an Offer Submission Form (that agents could use when presenting an offer)

because it’s really not up to them to ask a Seller to sign. Proof of submission can still be requested from agent. 4. Sending a recommendation back to MLS regarding “Solar” options being input into “Exterior Features” or “Utilities” in the MLS. We may want to create a form for the Seller to sign regarding the legalities of the solar panels (leased, etc.) We want

to reduce the liability on the agents regarding this matter. 5. Motion made to add the verbiage “Mobile Generated Codes” to anywhere in the rules where it references “One Day

Codes” and “Combo Codes”. 6. Staff to talk to MR about the MLS ID on page 7 of 8 on form RES-2000; what ID are they referring to exactly. 7. Discussed “Municipalities” and reviewed the motion sent from MLS to add this as a YES or NO item to the MLS, but not as

mandatory. Motion failed and is being sent back to them for further research. 8. Discussed Inspection Notices; no motions made at this time. President’s Report – Jennifer Reaves

1. January Business Conference had over 450 agents attend; the largest one ever. 2. Kim hosted the state MLS Administrator’s Forum, as well as sat on the Emerging Issues panel of experts. 3. A new 2020 Treasurer was voted in at MR via a ballot vote; Mr. John Mayfield. 4. NAR is rolling out a new program called C2EX (Commitment to Excellence) to promote professionalism in REALTORS.

There is a $2500 travel voucher drawing for those that complete the program in 2019. Go to nar.realtor for info. 5. Kim and Jen met a member of SOMO’s BOD regarding their interest in having OGAR join in the future. No motions or

recommendations made. 6. New idea for this year; Catch someone doing something good and have them recognized by the OGAR BOD. Email

kim@theogar.com with submissions.

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Continued on next page

Board of Director’s Minutes (cont) AE’s Report – Kim Cox 1. The conference center is almost complete, it should be done in the next 10 days. 2. Kim met with MARIS Regional MLS in Branson to hear their opportunities of membership; no

motions or recommendations made. 3. Judy Lowe’s family sent a wonderful thank you card for her mom’s flowers. 4. The REALTOR R metal sign will be put up this week on the conf center building. 5. The Joplin Chamber ribbon cutting needs to be scheduled this first quarter. 6. NAR Economist, Lawrence Yun says he does NOT see any signs of recession for 2019 or 2020; Home prices should hold on and

gain modestly; no new foreclosure crisis. 7. White Bluetooth boxes are cracking easier than usual; staff to try and super glue number plates when seeing weak areas. Ask

Sentrilock about warranty. Brandi Haddock, President-Elect’s Report 1. Strategic Planning – Jen & Kim to schedule with John Sebree for April. 2. Program & Events – Reviewed minutes; meetings planned for the year. 3. Governing Docs – Will meet in the first quarter of this year. 4. Membership & Community Service – Reviewed minutes. A motion was made to approve the conditional memberships for the agents

listed below: New Agents/Appraisers/Offices: Jonni Ringen – Real Pro Joplin Ethan Snow – Keller Williams Richard Jones – Round Prairie Prop Darrel Phipps – Keller Williams Gary Stubblefield – Keller Williams New Affiliates: Derrick Scott – Waco Title Emalee Harp – Waco Title Allen Hall, Vice President’s Report 1. Awards – 1st meeting is scheduled on March 19th at 2:00 pm. 2. RPAC – 1st meeting is scheduled on February 20th at 10:00 am. 3. Technology – Reviewed minutes; Tech plans for 2019 are being put into motion. 4. Nominating – Meeting not yet scheduled. 5. Local Leadership Academy – Students met on the 16th to discuss their class project; they are down to 3 projects and will present to

the BOD in February. Recurring business: 1. Accounts past due presented; 13 agents, 1 company. 2. Random listing update; every 100th listing. 3. Agency Task Force: MR continuing to work on video to be released on topic. New Business: 1. Reviewed a member complaint brought forward regarding: MLS Rules Section 8 “Lockboxes Systems”, section 4: Association shall maintain current records as to all keys issued and in inventory. This requirement may be satisfied by a physical inventory, alternatively, by receipt of a statement signed by the key holder and the Participant of the key holder’s firm, attesting that the key is currently in the possession of the key holder. In the event that a complaint is made about an agent giving one-day codes to non- members the agent and their broker will be requested to send a response to the board of directors and explain their usage. (NOTE: Neither one-day codes or combo should EVER be given to a prospective buyer or member of the public). Failure to respond will result in suspension of their Sentricard and access. (10/12) There shall be an audit, at least annually, of all keys, whether issued or in

inventory. a. After much discussion a motion was made to send the offending agent a letter of reprimand stating that they are now put in a probationary status for the next 12 months and should they repeat the same offense, they will lose their MLS

access and keycard access for a 30 day period. 2. The Board of Directors meeting in February has a new date of Feb 27th at 9:30 am. All of the above motions passed with majority vote. Meeting adjourned.

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2019 Platinum Affiliate Member

How to Search for Open

Houses / Tour of Homes

Using the flexmls app:

New Search

Filter Click on Open House OR

Tour of Homes 7 days ahead (can change

the days)

View Results 3 views are available

(see tool bar at top) From L—R: List Format,

Larger View, Map View

February 18th, 2019

Page 10

Note New Date!

Visit: http://

theogar.theceshop.com/

2019 Platinum Affiliate Member

www.gojomopro.com

2019 Gold Affiliate Member https://www.pinnbank.com/

CONGRATULATIONS!

2018 MR Leadership Academy Graduates:

Morgan Sprouls pictured middle of 2nd row

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2019 Silver Affiliate Member

www.onlinehsa.com

2019 Tour of Homes

Schedule

NW—Everything N of 7th St and

W of Main to include CJ

S—Everything S of 7th Street

NE—Everything N of 7th Street and

E of Main to include WC

February 5—S

February 12—NE

February 19—NW

February 26—S

March 5—NE

March 12—NW

March 19—S

March 26—NE

YAY! Our

NEW Sign is HERE!

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2019 OGAR

President

Jennifer

Reaves

2019 Platinum Affiliate Member

www.jomomoving.com

https://globalrealestateschool.com/?rfsn=790124.9a7c5

2019 OGAR Leadership Orientation Page 13

Should Your Marketing Feature Your Clients?

Ray Ellen, left, broker-owner of Pixel

Properties Realty in Little Rock, Ark., shoots a

cameo for a video property tour in the

outdoor space of one of his listings with the

help of his team’s lead videographer, Kurt

Kamphausen. Ellen says he sometimes turns

the camera on his sellers for video marketing

pieces if the clients have a compelling story

about their time living in their home.

Whether you’re selling a property or promoting your skills as a real estate professional, you need to convey a

message that resonates with consumers. Your customers may have more convincing words. The most compelling marketing goes beyond presenting listings as products consumers should invest in. It tells a

story about a home in a way that connects with buyers.

But who is the best person to tell that story? In some cases, it’s someone who has lived in and loved the home.

That’s why some agents are using the power of video to capture first-person accounts from sellers. If your clients

are game for the task, consider putting them on camera so they can speak directly to prospective buyers about

their experience.

Customer videos are also a great way to market yourself as a local real estate expert. Instead of a self-promotional

video ticking off your annual sales volume, industry accolades, and years of experience, try filming clients who can

tell relatable tales about how you helped them with one of the biggest milestones of their lives.

However you decide to employ this technique, make sure your clients’ stories have teeth, says Ray Ellen, broker-

owner of Pixel Properties Realty in Little Rock, Ark. Telling stories that have emotional resonance will stick with

your prospects. “It’s difficult to generate any excitement or intrigue about a home when the sellers’ story is, ‘We

got promoted at work, and we want more space, so we’re moving.’ That’s not a great story,” says Ellen, who has

featured select sellers in video home tours.

How do you determine whether the seller’s story should be part of your marketing? Ask questions. Learn as much

as you can about your customers and their time living in their home. If you find they talk more about their

experiences as homeowners than the properties themselves, Ellen suggests, that’s an indication you have clients

who are good storytellers.

Getting Clients Involved

Authenticate Your Brand

Build Closer Bonds

Keep It Positive When using clients in your marketing, be sure their story is a positive one that will reverberate widely, Ellen says. Death and divorce are perfectly good reasons for selling, but they may not make the best video stories. “Look for a

scenario in which there isn’t any sad news,” Ellen says. “Create a story people want to buy into. It will better serve

your clients, your properties, and yourself.”

By Graham Wood—Senior Editor

Graham Wood is senior editor for REALTOR® Magazine. He can be reached at gwood@realtors.org.

To Read the Full Article Visit:

https://magazine.realtor/sales-and-marketing/feature/article/2019/01/should-your-marketing-feature-your-clients

Page 14

Joplin Neosho Carthage 417-623-1910 417-454-6040 417-358-1975

Joplin’s only locally owned independent title company

2019 Platinum Affiliate Member www.firstam.com

MR State Positions

Donny Allen

Melissa Annis

Debbie Barlos

Cheryl Chandler

Jessica Hubbard

Gary Nelson

Jennifer Reaves

Danny Ross

Morgan Sprouls

Forrest Stodghill

Michael Wicklund

MREC Commissioner

Steve Kenny

App of the Month: Compliments of OGAR

Technology Committee Boomerang from

Instagram

Makes everyday moments fun & unexpected

Create captivating mini videos

Share them with your friends

2019 Leadership Jennifer Reaves—President

Brandi Haddock—President-Elect

Allen Hall—Vice President

Chris Nickle—Treasurer

Forrest Stodghill—3 Year Director

Morgan Sprouls—2 Year Director

Courtney Denney—1 Year Director

Kalan Hubbard—1 Year Director

Susi Yust—1 Year Director

Cheryl Barley—MLS Chair/1 Year

John Yaple—Past President

OGAR Staff Kim Cox – Association Executive/CEO

Laura Wacker—Director of Operations &

Education Diane Newman—Membership Services &

MLS Director Sara Pflug—Member Services

Coordinator

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