Aspect of Mediain New Zealand AS 90779in New Zealand AS 90779

A current Media Issue

• The aspect you choose can involve

any current media issue and the

significance for New Zealand

Current Issue

Issue means something that is a problem Issue means something that is a problem

or a difficulty. It implies that there may or a difficulty. It implies that there may

be more than one viewpoint about this or be more than one viewpoint about this or

that there is some controversy about it. It that there is some controversy about it. It

might be that people are worried about it.might be that people are worried about it.

SignificanceHow important is this for New Zealand? How important is this for New Zealand?

What INFLUENCE or EFFECT is this having What INFLUENCE or EFFECT is this having

or might it have?or might it have?

You can conclude that it has a LIMITED You can conclude that it has a LIMITED

effect or only affects some groups or parts effect or only affects some groups or parts

of NZ.of NZ.

Significance

Important questions you could ask: What Important questions you could ask: What

effect does this have? effect does this have?

How is it CHANGING things in NZ? Or is it How is it CHANGING things in NZ? Or is it

having little effect?having little effect?

How could it change things in the future? How could it change things in the future?

Why should we be worried about this?Why should we be worried about this?

Yo ur s ign ific anc e c o u ld b e … .. S o c ialMe an ing : re lating to s o c ie ty (c o m m un ity o f p e o p le ) o r Me an ing : re lating to s o c ie ty (c o m m un ity o f p e o p le ) o r

gro up s in s o c ie tygro up s in s o c ie ty

It is ab o ut th e ways o ur s o c ie ty is o rgan is e d e g NZ is It is ab o ut th e ways o ur s o c ie ty is o rgan is e d e g NZ is

a m ultic u ltural s o c ie ty whe re wo m e n and m e n are a m ultic u ltural s o c ie ty whe re wo m e n and m e n are

e q ual. We have d iffe re nt gro up s with in th is . We are a e q ual. We have d iffe re nt gro up s with in th is . We are a

d e m o c rac y, p e o p le e xp e c t th e ir righ ts to b e d e m o c rac y, p e o p le e xp e c t th e ir righ ts to b e

re s p e c te d .re s p e c te d .

H o w m igh t yo ur is s ue affe c t o ur s o c ie ty? Are th e s e H o w m igh t yo ur is s ue affe c t o ur s o c ie ty? Are th e s e

value s re s p e c te d ? value s re s p e c te d ?

Yo ur s ign ific anc e c o u ld b e … .. C ultural

C ulture is all th e kno wle d ge and b e havio ur s hare d b y C ulture is all th e kno wle d ge and b e havio ur s hare d b y

a gro up . It inc lu d e s th ings to d o with language , a gro up . It inc lu d e s th ings to d o with language ,

m us ic ,c u s to m s , value s , laws and te c hno lo gy. It is m u s ic ,c u s to m s , value s , laws and te c hno lo gy. It is

ab o ut th e ir way o f life . F ilm , Tv and th e in te rne t are a ab o ut th e ir way o f life . F ilm , Tv and th e in te rne t are a

p art o f th is . It inc lu d e s th e way we b e have .p art o f th is . It inc lu d e s th e way we b e have .

S o d o e s yo ur is s u e e ffe c t th e way we , o r o th e r S o d o e s yo ur is s u e e ffe c t th e way we , o r o th e r

gro up s in s o c ie ty b e have o r live ? gro up s in s o c ie ty b e have o r live ?

Yo ur s ign ific anc e c o u ld b e … ..

Po litic alAnyth ing to d o with go ve rnm e nt and p o litic al p artie s . Anyth ing to d o with go ve rnm e nt and p o litic al p artie s .

It c o u ld b e ab o ut lo c al go ve rnm e nt (c ity c o unc il) o r It c o u ld b e ab o ut lo c al go ve rnm e nt (c ity c o unc il) o r

Parliam e nt. Parliam e nt.

It c o u ld b e ab o ut th e vie wp o ints o f o ne p arty agains t It c o u ld b e ab o ut th e vie wp o ints o f o ne p arty agains t

o th e rs ab o ut what laws we ne e d to have to c o ntro l o th e rs ab o ut what laws we ne e d to have to c o ntro l

o ur u s e o f th e m e d iao ur u s e o f th e m e d ia

D o e s yo ur is s ue have s o m e re le vanc e to p o litic s o r D o e s yo ur is s ue have s o m e re le vanc e to p o litic s o r

vie ws th e go ve rnm e nt have o n th e m e d ia? vie ws th e go ve rnm e nt have o n th e m e d ia?

Yo ur s ign ific anc e c o u ld

b e … ..H is to ric al

H is to ry is th e s tu d y o f p as t e ve nts . It c o u ld b e that H is to ry is th e s tu d y o f p as t e ve nts . It c o u ld b e that

th e re has b e e n a c hange in yo ur as p e c t o f th e m e d ia th e re has b e e n a c hange in yo ur as p e c t o f th e m e d ia

that has affe c te d th e c o urs e o f e ve nts fo r NZthat has affe c te d th e c o urs e o f e ve nts fo r NZ

Yo ur s ign ific anc e c o u ld b e …

Ec o no m ic

Anyth ing to d o with m o ne y o r th e way m o ne y is m ad e Anyth ing to d o with m o ne y o r th e way m o ne y is m ad e

o r u s e d . It c o u ld b e ab o ut p ric e s , th e way th ings are o r u s e d . It c o u ld b e ab o ut p ric e s , th e way th ings are

b o ught and s o ld , th e way it m igh t c re ate inc o m e fo r b o ught and s o ld , th e way it m igh t c re ate inc o m e fo r

p e o p le o r p ro vid e m o ne y fo r taxe s . C lo s e ly c o nne c te d p e o p le o r p ro vid e m o ne y fo r taxe s . C lo s e ly c o nne c te d

with b us ine s s e s and th e way th e y run – in th is c as e with b us ine s s e s and th e way th e y run – in th is c as e

m e d ia ind u s trie s (ie film , m us ic , inte rne t).m e d ia ind u s trie s (ie film , m us ic , inte rne t).

In what way is yo ur as p e c t c o nne c te d with th e In what way is yo ur as p e c t c o nne c te d with th e

c o m m e rc ial re alitie s o f th e m e d ia – th e y ne e d to m ake c o m m e rc ial re alitie s o f th e m e d ia – th e y ne e d to m ake

m o ne y to s urvivem o ne y to s urvive

Yo ur s ign ific anc e c o u ld b e …

Id e alo g ic alTh is is ab o ut th e s e t o f id e as and id e als that p e o p le Th is is ab o ut th e s e t o f id e as and id e als that p e o p le

have . The y are o fte n ab o ut b e lie fs we th ink are have . The y are o fte n ab o ut b e lie fs we th ink are

im p o rtant e g d e m o c rac y, e d uc atio n fo r all, e q ual p ay im p o rtant e g d e m o c rac y, e d uc atio n fo r all, e q ual p ay

fo r m e n and wo m e n . We u s e d to s e e m us ic as fo r m e n and wo m e n . We u s e d to s e e m us ic as

s o m e th ing to b uy (C D s ), no w we e xp e c t it to b e fre e , s o m e th ing to b uy (C D s ), no w we e xp e c t it to b e fre e ,

fro m th e inte rne t. Th is is a c hange in id e as ab o ut fro m th e inte rne t. Th is is a c hange in id e as ab o ut

m us ic .m us ic .

H o w is yo ur as p e c t c o nne c te d with ho w p e o p le th ink H o w is yo ur as p e c t c o nne c te d with ho w p e o p le th ink

ab o ut th e wo rld ?ab o ut th e wo rld ?

IdeasHow does internet Piracy affect NZ?How does internet Piracy affect NZ?

Social networking is it a problem for NZ Social networking is it a problem for NZ

teens?teens?

Do teen girl magazines cause bad Do teen girl magazines cause bad

attitudes towards body image in teens?attitudes towards body image in teens?

Sky TV has too big a control on the NZ TV Sky TV has too big a control on the NZ TV

industryindustry

IdeasIllegal downloading - is it killing our music Illegal downloading - is it killing our music

industry?industry?

Newspapers are dying...can they be Newspapers are dying...can they be

saved?saved?

NZ film industry...Is is alive and well?NZ film industry...Is is alive and well?

Copyright...what are the rules and how Copyright...what are the rules and how

are they changingare they changing

IdeasOur TV screens are full of USA and UK Our TV screens are full of USA and UK

programming, how can this be good for NZ and programming, how can this be good for NZ and

our culture?our culture?

Changes in advertising...using social Changes in advertising...using social

networking sites and viral advertising?networking sites and viral advertising?

Who owns our media and why should we care?Who owns our media and why should we care?

New changes to TVs ..what effect will this New changes to TVs ..what effect will this

have?have?

Ideas

Should digital games be more strongly Should digital games be more strongly

censored?censored?

Digital gaming...the good and bad sidesDigital gaming...the good and bad sides

Going to the movies... digital changes and Going to the movies... digital changes and

their effects on cinemastheir effects on cinemas

Ideas

should we restrict.....should we restrict.....

the sale of games to teens?the sale of games to teens?

the downloading of content (film, music)the downloading of content (film, music)

what is in our filmswhat is in our films

Questions to Ask

Inve s tigate :Inve s tigate : What are the current laws What are the current laws

about? What is the problem with..? What are about? What is the problem with..? What are

different viewpoints about....? different viewpoints about....?

Re as o ns :Re as o ns : Why has it developed in this way? Why has it developed in this way?

What has caused this?What has caused this?

S ign ific anc e :S ign ific anc e : In what ways is this significant In what ways is this significant

for NZ?for NZ?

Significance promptsIt is s ign ific ant fo r NZ b e c aus e …It is s ign ific ant fo r NZ b e c aus e …

it effects the …becauseit effects the …because

it has changed our attitudes and behavior it has changed our attitudes and behavior

about...about...

it is putting pressure on the government it is putting pressure on the government

to change the law about...to change the law about...

Significance prompts

Its effecting how NZ teens behave.....Its effecting how NZ teens behave.....

It is degrading/giving a negative viewpoint It is degrading/giving a negative viewpoint

about this culture because....about this culture because....

It is of little importance in NZ because.....It is of little importance in NZ because.....

Achieved – what do you need to do

• Investigate an aspect of the media and Investigate an aspect of the media and

explainexplain its significance for New Zealand its significance for New Zealand

• EXPLAIN – means to give reasons or EXPLAIN – means to give reasons or

justify why the aspect is significant justify why the aspect is significant

/important for NZ /important for NZ

• Significance could be cultural, social, Significance could be cultural, social,

economic, political, historical, ideologicaleconomic, political, historical, ideological

Merit what do you need to do

• Analyse the significance of this aspect for New Zealand

• The analysis must indicate the wider implications of the impact

of this aspect for New Zealand.

Analyse means to undertake a detailed examination supported with

evidence

Wider implications means to discuss the consequences or effect of

the impact of this aspect for New Zealand ie what might

happen next, what effect could it or does it have?

Excellence

Is a about showing insight through:Is a about showing insight through:

•the depth and breadth of the material

collected and analysed, and/or

• in the strength or perceptiveness of the

conclusions drawn.