Asia-Pacific Broadcasting Asia-Pacific Broadcasting UnionUnion

John BartonJohn BartonHead of SportHead of Sport

Athens 2004Athens 2004

"I can't really remember the "I can't really remember the names of the clubs that we went names of the clubs that we went to.“to.“Shaquille O'Neal on whether he had visited the Shaquille O'Neal on whether he had visited the Parthenon during his visit to Greece.Parthenon during his visit to Greece.

‘‘The Isa’The Isa’

They make a city They make a city proud!proud!

The Mount Isa RodeoThe Mount Isa Rodeo

Build it and he will Build it and he will comecome

The Montreal The Montreal Nightmare!Nightmare!

Health and the city!Health and the city!

What role can sport What role can sport play ?play ?

“This is one of the biggest health catastrophes the world has ever

seen. The financial and social burden will be intolerable.”

African Case Study 2005

Profiling exercise and Profiling exercise and lifestylelifestyle

““The scientific evidence is compelling. The scientific evidence is compelling. Physical activity not only contributes to Physical activity not only contributes to well being, but is also essential for good well being, but is also essential for good general health. general health.

People (in Britain) who are physically People (in Britain) who are physically active reduce the risk of developing active reduce the risk of developing major chronic diseases by up to 50%, major chronic diseases by up to 50%, and the risk of premature death by and the risk of premature death by about 20-30%.”about 20-30%.”

The Instant Fix – The The Instant Fix – The Big EventBig Event

Beijing Swimming Beijing Swimming VenueVenue

Universal ValuesUniversal Values

It’s not about the It’s not about the moneymoney

““I'm tired of hearing about I'm tired of hearing about money, money, money, money, money, money, money, money, money. I just want to play the money. I just want to play the game, drink Pepsi, wear Reebok.“game, drink Pepsi, wear Reebok.“Shaquille O’Neill – Houston RocketsShaquille O’Neill – Houston Rockets

Doha Asian Games Doha Asian Games 20062006

Doha aims highDoha aims high

"We have already made a "We have already made a strategy to bid for the 2016 strategy to bid for the 2016 Olympics, but before you bid you Olympics, but before you bid you must show that you can host a must show that you can host a big sporting event.”big sporting event.”

Qatar National Olympic Secretary-GeneralQatar National Olympic Secretary-General

Sheikh Saoud Bin Abdul-Rhaman Al-ThaniSheikh Saoud Bin Abdul-Rhaman Al-Thani

What happened to What happened to Calypso Cricket?Calypso Cricket?