Article Contest Results June 2013

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  • MBASKOOL ARTICLE WRITING CONTEST JUNE 2013

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    The MBASkool Article Writing Contest June 2013 saw a great competition where students from the

    finest MBA Institutes participated!

    Over 303 articles were submitted with students from 59 B-Schools participating in the article contest.

    The three parameters on which the articles were evaluated were idea/topic, quality of the content of

    the article and the language & writing style.

    After a series of plagiarism checks for originality of content, quality of the language and evaluations on

    the basis of the above parameters, 80 articles have been short-listed for being published in the articles

    section on MBASkool.

    The Winners of the contest, Special mention articles and other articles which have been selected

    for publication on MBASkool, are mentioned below:

    WINNERS

    1st PRIZE: Aneev Davis and Akhila Kakani (IIFT)

    India And Apps

    2nd PRIZE: Pradeep Krishnakumar (IIM Ahmedabad)

    Banks - A Necessary Evil

    3rd PRIZE: S. Priya (Lal Bahadur Institute of Management)

    Poaching Or No Poaching?

    3rd PRIZE: Dheer Kapoor (XIMB)

    Venturing Into The Urban Appetite

    * The judges decided to give a combined 3rd prize.

  • MBASKOOL ARTICLE WRITING CONTEST JUNE 2013

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    TOP B-SCHOOL RECOGNITION

    We have also recognized the top 5 B-Schools on the basis of overall participating entries, quality of

    submissions and final selection for publication.

    S No Institute Coordinator

    1 IIM Ahmedabad Alok Agarwal

    2 LBSIM Neha Khanna & Surbhi Bhardwaj

    3 MDI Gurgaon Mayur Srivastava

    4 XIMB Shweta Rajput

    5 SIMSR Kopal Agarwal

    We would like to emphasize the efforts of these MBASkool coordinators and also all other coordinators

    who have made this contest a magnificent achievement!

    SPECIAL MENTION ARTICLES

    The Special Mention Articles are those articles which have been appreciated by our panel of experts

    and are recognized by our panelists. Since the competition was extremely close, and the winners could

    be only few, we appreciate and honor the efforts shown by these participants.

    Name Institute Article

    Agrim Verma University Business School Celebrate Celebrities Or Create One- The Indian Advertising Arena

    Arushie Mangla, Urvi Agrawal

    IIM Ahmedabad, A.T.Kearney

    Cause Related Marketing: Giving More Than Just Spare Change?

    Neha Srivastava, Geetansh Sawhney

    Indian Institute of Management Indore & IIFT Delhi

    Lets Bank On Women: India'S First Women-Only Bank Proposed - Do We Really Need One?

    Ishitabhuyan IIT ROORKEE Marketing Ethics

    Komal Agrawal Schneider Electric Pulp Fiction And Internet

    Ananya Rath IIM Ahmedabad Overcoming Ethical Issues In Network Marketing

    Rahulverma IIMU Go GlocalThe New Success Mantra!

    Abhinavbhatia IMI Delhi SME Exchange

    Sanal Nair University of South Wales Reindustrialization Of The US, So Long China As The World'S Factory

    Debarun Chatterjee IIM INDORE Advertising During Recessions

    Manan Shah LBSIM World Is Getting Small

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    Hemanth Crpatna Google India Pvt. Ltd Is Online Shopping Booming In India? - An Empirical Study

    Sarat NMIMS Addressing Income Inequality In India

    Sangramkm IIMAhmedabad Pie In The Sky Aakash

    Sinjana Ghosh, Chayan Roy

    VGSoM & IIM Calcutta Disembarking The Camels To Walk Inroads

    Shubham Shukla NMIMS MUMBAI I Agree I Am Child-Marketing

    Shubham Singh LBSIM Impact Of Technology On The Investment Process

    Saket Joshi IIM-A Social CRM

    Ayush Kanwar IIM Ahmedabad Shale Gas: A Revolution In The Making?

    Rananjay, Preetham MDI Gurgaon The Biggest Marketing Gimmick Ever:Religion

    PUBLISHED ARTICLES

    The other articles which were brilliant and have been recognized as value addition are mentioned

    below, and would be published in the forth coming weeks.

    Name Institute Article

    M S Pavan Kumar IIM Ahmedabad Growth Of Energy Service Companies (Escos) In India

    Richard SIES Cause Marketing & Brand Activations

    Niloy Roy & Pakki Lakshman Vivek IIM Ahmedabad

    Will FDI In Multi-Branding Retail Improve The Condition Of Indian Agriculture?

    Huma Shaikh, Rajiv Parwani

    Jamnalal Bajaj Institute of Management Studies Evolution Of Film Marketing In India

    Tejas Parekh And Parth Mehta SIMSREE

    Impact Analysis Of Inflation-Indexed Bonds In India

    Moiz Shujaee SIMSR Mumbai Disruptive Innovation

    Abhilasha Lunia Torrent Pharmaceuticals HR - Facing an identity crisis

    Richard SIES Cause You Got The Power

    Utsav Sharma FORE School of Management

    9 Engagement Essentials For Social Media Success

    Manan Shah LBSIM Amul In Bakery Segment, The Name Is Not Enough

    Jayesh Hariyani NMIMS Mumbai How To Become An Employer Of Choice

    Ms. Charu Modi JSSGIW BHOPAL Micro Finance An Instrument To Encourage Women'S Entrepreneurship Development.

    Vatsal Sethi Keshav Mahavidyalaya Back In Black How Honda Amaze'D The Car Market

    Miguel Nava UIALeon Real Opportunities As Obvious As The Air

  • MBASKOOL ARTICLE WRITING CONTEST JUNE 2013

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    S N Panigrahi AGI Glaspac Un-Leasing Innovation In Value Chain A Driver For Growth

    Swetali Kar XIMB WhatS Your Promotion Mantra -Paper Media Vs. Social Media

    Sujoy Das XLRI,Jamshedpur Rebranding Workplace With High Potential Programs For Talent

    Soumen Samanta XLRI Fast Tracking Sales Performance Of Hypermarkets

    Rishabh Sehgal/Achintya XIMB Interview Or Selection- Myth & Reality

    Tushar Sharma TA Pai Management Institute Leveraging Automation At Fuelling Stations

    Jnika Tuteja XIMB All That Glitters Is Gold (Etfs)

    Santoshkumar Pradhan NMIMS Sports Branding-The Next Big Thing In India

    Siddharthchaturvedi IMI Delhi Visume-A Solace To HR Proessionals

    Manish Arora DoMS IIT Roorkee Big Data Is It Big Deal For Market Research Industry

    Rajesh Choudhary MDI Gurgaon Strategic Management And Its Processes

    Rohankrishnan DOMS IIT Roorkee Competency Based Compensation

    Harishmohan

    K.J.Somaiya Institute of Management Studeis&Research Will the BRICS be engulfed in MIST

    Diwakar Yadav SIBM Bangalore Indian Telecom Trying To Win Customer Heart Through Social Media

    Sabornee Jana IIM Indore Big Data- What,Where,Why And How

    Payal Pathak XIMB Wireless Marketing: No Strings Attached

    Kunal Sanghvi SIMSREE Demystifying Cyprus Bailout

    Aayushi Tulsiyan SPM Senior Citizens As Target Group

    Nilaya IIT-Roorkee(DoMS) Good Governance

    Arvind Vishnoi TAPMI CGTMSE Scheme

    Arvind Vishnoi TAPMI Laggard Indian Manufacturing Sector

    Abhishek Chandra LBSIM Why The Illusion Of Dress Code

    Vaibhav Maheshwari LBSIM Conveyors At The Roads

    Abhijit Parekh, Soham Vaghela MDI Gurgaon Media Investment Management

    Ashishaggarwal IIT Roorkee Mobile Money

    Surya Pokhrel Pokhra University Attitude Towards Television Advertising In At Pokhara Valley ,Nepal

    Mayank Jain - Financial Planning

    Vaisakh IMT Ghaziabad Social CRM from luxury to necessity

    Avaneesh KJSomaiya IT Recruitment

    Rahul Agarwal T.A.PAI Management Institute WorldS Most Traded Commodity Intelligence

  • MBASKOOL ARTICLE WRITING CONTEST JUNE 2013

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    Arnab Bassi&Manan Saxena SIBM PUNE 100 Minutes Of Non Stop Marketing

    Chirayu Gandhi MDI,Gurgaon Direct Cash Transfer (Fertilizer Subsidy)

    Manoj Hariharan IIM Raipur Social media and SCM

    Amber Vasudeo And Rhythm Minhas

    University of Petroleum and Energy Studies Emerging market IPOs

    Gautam Salunke

    SMT. K.G. MITTAL INSTITUTE OF MGMT., IT & RESEARCH

    My First Online Purchase: The Pros And Cons Of Online Buying

    Satarupa Banerjee SIMSR Statistical Analysis-A Powerful Tool

    Vatsal Sethi Keshav Mahavidyalaya Gamification Playing In The Real World

    Soham Vaghela, Abhijeet Parikh MDI Gurgaon Intermediation In Global Sourcing

    Lakshit Kumar Mahajan IMI Delhi Advertising And Promotion

    Sherry Symbiosis centre for information Technology IT security-Dissipation or neccessity

    Rahul Radhakrishnan LIBA Inflation Indexed Bonds

    Rahul Verma SCIT Aspects Of Hr In TodayS Emerging Era

    Note: The articles mentioned above would be published in the sequence mentioned above in the

    coming weeks. As and when the articles are published on MBASkool, the author of the article would

    be informed by the MBASkool editorial team

    To all who submitted their entries, your efforts are recognized, and thank you for your contribution.

    MBASkool would again like to give its best wishes to all those who made the MBASkool Article

    Writing Contest June 2013 edition a remarkable accomplishment!!

    MBASkool Team