Architectural Digest June 2010 Circulation 960,000 · Architectural Digest June 2010 Circulation 960,000. ... twisted felt and strips of raffia. ... scenes details about the design

Issue 28

Print Press CoverageYork, Ink.

Architectural Digest

June 2010

Circulation 960,000

produced a more traditional take on an

ebony backgrounded ‘Rhododendron’

pattern.

If you’re not ready to paper the whole

room, perhaps you’d like to hang a print?

We love these beautiful floral

photographs from artist Valerie Belin

(shown above). How beautiful would

these look framed as a series -- perhaps in

a tiny bathroom or chic kitchen?

For a more colorful photographic option,

try the black floral photographs of

Frances Pelzman Liscio. These botanical

prints start at only $60 for an 8 1/2” x

11” print.

Black and floral don’t sound like to two

design trends that would go hand-in-

hand. Yet, I find myself strangely drawn

to both the color palette and modern

masculinity of black (and near-black)

florals, a trend we’ve been seeing more

and more of lately.

We’ve rounded up some examples of the

trend towards tough florals, and we dare

you not to fall in deep, dark love:

Floral motifs over a black (or nearly

black) background are a classic wallpaper

motif (and much easier to pull off than

painted black walls). York Wallcoverings

took the idea and used it for its new Walt

Disney Signature Collection in the

‘Flourish’ pattern (at top). Meanwhile for

the Ashford House Classic line, York

AOL Shelter POP

April 15, 2010

Circulation 5,000,000

750 Linden Ave.York, PA 17405-5166

Tel: 717-846-4456www.yorkwall.com

Trend Watch: Black Florals

If you’d rather shop for a few home

accessories, you can’t go wrong with

these black, floral-infused products

below:

Lemon Flower Standard Sham, $27,

Wake Up Frankie; Photo Box $7,

Organize.com; Floral Pattern Armless

Chair, $100, Target; Black and White

Paisley Mugs, $24, DotCom Gift Shop

Rhododendron from Ashford House Classic’s more traditional black floral wallpaper. Photo: York Wallcoverings

Black floral wallpaper from York’s new Walt Disney Signature collection. Photo: York Wallcoverings

Forget black velvet; we’re craving black florals! Photo: Valerie Belin

Everything’s coming up [black] roses! Photos, clockwise from left to right: Wake Up Frankie, Organize.com, Target, DotCom Gift Shop

Opposites attract with this season’s newest trend: Black florals.

St. Louis Home

& Lifestyles

“Design Relish” blog

May 18, 2010

Circulation 23,000



Style Scoop: Wallpaper Revival

Iron Gate Trellis with Swarovski crystal accents,York Wallcoverings Vintage Jewel Collection

Leaf Stripe, York Wallcoverings By the Sea Collection

Seabury, York Wallcoverings CLD Pure Collection

With countless new styles and

innovations in its design, wallpaper is

making a beautiful comeback. According

to the Wallcoverings Association, several

factors have contributed to its rebirth,

including advances in digital technology

and the availability of eco-friendly

choices.

A movement away from minimalist

interiors has allowed homeowners to

explore color and texture on their walls

for a more decorative, visually interesting

look. Wallpaper is one of the best (and

Zen, York Wallcoverings CLD Pure Collection

easiest!) ways to spruce up a room and

give it an entirely different look. Make a

design statement with these new cool,

fresh patterns that are sure to revitalize

your spaces.

Advances in digital imaging and printing

have introduced a new perspective into

the traditional field of wallcoverings,

bringing new life to the designs that are

available today. In addition, many new

wallpapers are made with 100 percent

natural fibers and low- or no-VOC, water-

based inks, so they are as earth-friendly

as they are lovely. York Wallcoverings’

CLD Pure Collection features breathable,

mold-resistant and non-woven varieties

and are created with natural fibers that

are harvested from managed forests and

synthetic fibers used in tea bags and

coffee filters.

According to interior designer Gigi

Lombrano, ASID, of Frank Patton

Interiors, wallpaper can lend a

sophisticated texture to the walls of any

room, in addition to introducing an

added element of design. A variety of

wallpaper collections by York®

Wallcoverings, including those shown

above, are available at Frank Patton

Interiors, 13133 Manchester Rd.,

314-965-4240, www.frankpatton

interiors.com.

Texas Home and Living

May/June 2010

Circulation 301,380



Continued on next page

Marietta by York Wallcoverings VL9017



Texas Home and Living, continued

Fresh Home

Spring 2010

Circulation 325,000



Continued on next page

Wallpaper on left: Taramia Collection, VL9017, yorkwall.com.



Fresh Home, continued

Better Homes and Gardens

Do It Yourself

Summer 2010

Circulation 535,000

Wallpaper: BW8031 Abstract Scroll from Opposites Attract collection by The Carlisle Co. – York Wallcoverings; 800/375-9675; yorkwall.com.



Victoria

May/June 2010

Circulation 1,200,000



J. Chesterfield Studio Handpainted II Parrot Floral Bouquet #HS1326-Blue, $39.99 per single roll; 800-375-9675, yorkwall.com.

Apartment Therapy

April 22, 2010

Readership 2,500,000



Chicago’s Smart Home, Redesigned

House Tour

Two years ago, we went and

photographed a house tour of the

just-about-to open “Smart Home” at the

Museum of Science & Industry on a

gray, rainy morning. We made another

visit there this week and it couldn’t have

been more different weather wise - it was

bright, sunny and the first breath of

spring seemed to be in the air. Things

inside the home have changed radically

as well - it’s got a whole new interior

design, put together by Midwest Living.

Carol Schalla, Senior Home & Projects

Editor for Midwest Living designed the

new interiors and the Smart Home’s

2010 style is quiet, soft, light and “green”

in materials and motifs. The colors are

warm whites and beiges with plenty of

dark brown to ground them. Natural

textures abound, from wooly thick pile

rugs to pillows in varying textural styles,

from soft knits and fuzzy fur to spiky

twisted felt and strips of raffia.

Wood is celebrated throughout the

interior design, in the furnishings as well

as decorative pieces such as the twig

chandeliers and a driftwood candelabra.

Several pieces were designed especially

for the Smart Home from reclaimed

wood which was rescued after a very old

bur oak tree located on the museum

grounds fell during a storm last year. The

side table stumps, dining table and

headboard all use wood from this tree,

which we found to be very much in

keeping with the ideals and aesthetics of

the Smart Home design.

Bath Wallpaper: by York Wallcoverings, includes real dried magnolia leaves

Interior Design

May 31, 2010

Circulation 100,000





Wall Treatments: The Carlisle Company

Part of The Carlisle Company’s Vintage Jewel collection, Grass in Sand in Rust is a unique

wall paper that is made on breathable, eco-friendly, non-woven paper. The light slashes on

warm brown remind the viewer of bamboo, and the pattern is sand-infused, ensuring a

relaxing, vacation-like mood. Using water-based inks for color, the pattern is also available

in Brown and Light Taupe at $119 per single roll.

www.yorkwall.com

Contract Magazine

May 2010

Circulation 35,000

HGTV Half-Day Webisodes

2009

Viewership: 230,000



Wallpaper Backsplash with Candice Olson Linework Floral

$100 Half-Day Designs: Wallpapered Backsplash

Materials and Tools:

screwdriver

sponge

squeegee

tape measure

paintbrush

wallpaper

wallpaper paste

box cutter

varnish

Steps:

1. Begin by clearing off all small

appliances, removing electrical outlet

plates and cleaning the wall to get rid of

any grease or grime.

2. Measure out the backsplash. Be sure to

over measure so that when the wallpaper

is applied, the edges can be trimmed for

a perfect fit.

3. Lay wallpaper design-side down on a

flat surface and apply an even coat of

wallpaper paste.

4. After the paste is on, bookend the

wallpaper (fold it over back-to-back) and

let it sit for five minutes. This allows the

paste to get tacky so it’ll stick to the wall

easier.

5. Place the wallpaper on the wall, using

a squeegee. Start from the center and

pull outwards, so any excess glue can

come out and there will be no lumps.

6. After the wallpaper is up, trim the

excess for a perfect fit.

7. Finally, waterproof the wallpaper by

applying a varnish to protect it from

grease and grime.

Freshen up the kitchen with a creative backsplash made from patterned wallpaper.

Cottages and Cabins

2009 Premier Issue

Circulation 150,000



Design-milk.com

May 19, 2010

Readership 10,216



ICFF 2010: Day 3This is a four-part series documenting each day at ICFF, so come follow me along on my adventures!

Warning: these posts are long. I took over 150 photos every day, and it was very hard to narrow it all down,

so there will be more spotlight posts coming over the next few weeks.

York Wallcoverings had an amazing booth covered in wallpaper flowers.

York Dispatch

May 28, 2010

Readership 36,867



HGTV star visits York, announces new show

Carl Vizzi hasn’t walked a mile in

Candice Olson’s shoes, but he at least

tried one of them on.

Vizzi, owner and president of York

Wallcoverings Home Design Center,

slipped his foot into the HGTV star’s

size 111/2 high heeled shoe Thursday

after she spoke to more than 100 people

about her design inspirations and

experiences and her plans for a new

television show.

“They’re really great,” said Vizzi, who

wears a 91/2 size shoe. “Really good for

my image.”

Olson, of Toronto, Canada, met with

local designers who gathered at York

Wallcoverings in York City, where she

announced that she will no longer be

doing her popular home makeover show

“Divine Design” now in its eighth

season.

In January, she will start a new show,

“Candice Tells All,” in which she’ll do

makeovers, while giving behind-the-

scenes details about the design process

and business.

Olson said she recently wrapped up

filming the fifth season of “Design Star,”

an HGTV contest series in which she is

part of a three-judge panel. Contest

winners get to star in their own HGTV

shows.

Local role: Olson came to York

Wallcoverings to review wallpaper

designs that would be featured in her

upcoming book focusing on commercial

designs, said Erin Stine, public relations

and media manager for Moxie, a local

marketing firm that works with York

Wallcoverings.

Stine said Olson has been producing

wallpaper designs for the York company

since 2005 and has visited the site several

times.

“I’m really, really proud of the line we

put together here,” Olson said. “I’m

looking forward to doing some great

things in York.”

Several people took notes as Olson

talked about her methods of producing

fresh, familiar and timeless designs by

fusing textures and colors, while mindful

of how her choices are affected by light.

In attendance: Two note takers, Michelle

Rehmeyer and Lisa Quinliven, who run

The Design Team, said they are inspired

by Olson’s ability to fuse traditional and

modern features to produce designs that

stand the test of time.

“Her designs are beautiful, but it’s also

functional,” Rehmeyer added. “She cares

about what her clients need and want.”

Brandy Wiley-McCullough, a 30-year-old

barber stylist in York Township, said she

has a passion for designing and has

learned a lot by watching Olson’s design

shows.

“I like watching her because she loves

what she does and puts her heart and all

her passion into it,” Wiley-McCullough

said.

--Reach Eyana Adah McMillan at

505-5438 or emcmillan@yorkdis

patch.com.

HGTV star Candace Olson mugs for a quick photo by Toni Hall, left, owner of Size 12 Shoes and Accessories in Gaithersburg, Md. Olson hosts Devine Design an HGTV show. Olson was making an appearance at York Wallcoverings. (Bill Kalina Photo)

York Daily Record

May 28, 2010

Readership 55,901



Designer Candice Olson dishes on York County

Candice Olson, host of HGTV’s “Divine

Design with Candice Olson,” spent most

of Thursday working in York.

No, the veteran designer is not looking

to use the White Rose City as the

backdrop for an upcoming episode.

Olson was in town to work on her new

commercial wallcovering line with her

license partner, York Wallcoverings.

Within the past five years, Olson and

York Wallcoverings have put together two

residential wallcovering design catalogues

and one children’s catalogue.

Olson did manage to break away from

her busy design schedule Thursday to

answer questions about trends, style, the

economy and what’s next for her

professionally.

Here’s what she had to say:

Q: What is your goal as a designer?

A: “Every client is unique,” Olson said.

“As a designer, my goal is not only make

rooms that are beautiful and functional,

but to create spaces that are truly

personal reflections of the clients based

on what I believe makes up a great

space.”

Q: What makes great design?

A: “At its core, it is timeless, classic

elements,” she said. “Good design is an

investment of time, energy and money.

Everything I do is current and on trend,

but it isn’t trendy. After that, design is

about fusion. It’s the fusion of

traditional, modern and contemporary

styles. It’s traditional form and scale and

proportion. All of that adheres to clean

simple, modern lines.”

Q: In terms of interior design, what are

the current Advertisement trends?

A: “I’m not hugely trend driven,” Olson

said. “In this era of mass manufacturing,

where things are cheap and cheerful, I

think that people are increasing looking

toward things that are handcrafted. They

are looking for things that, if they do to

dinner at a neighbor’s house, they won’t

see there. They are looking for something

that will make their space so different

because they have something that is so

unusual, handcrafted or out of the

ordinary.”

Q: Where does York County fall in terms

of overall design?

A: “I think the area does tend to lean

more toward a traditional style,” she said.

“The area does tend to love traditional,

but also, because people do travel and

watch design television, clients are much

more savvy now then they were 20 years

ago. I do think their tastes are much

more diverse. They still want to have

heirloom antiques and the sense of their

own history, but they want to be able to

live with those heirlooms in fresh

modern ways.

Q: With the recession, more people are

looking to invest in their homes. What

design projects can people tackle while

keeping the costs down?

A: “Their design projects are an

investment of time, energy and money,”

Olson said. “Especially money. Your

wanting money if you’re looking at in a

short-term sort of way. The beautiful

sofa, the great armoire, the beautiful

carpet -- those are great investments.

Those are core pieces. To keep your room

current, it’s wallpaper, it’s color, it’s big

impact statements that you can change

up without breaking the bank.”

Q: What is next for you, professionally?

A: Next year, Olson will host “Candice

Tells All,” a design makeover show that

will air on HGTV.

Candice Olson and York Wallcoverings are working on a new commercial line of wallpaper.

Documents

Architectural Digest June 2010 Circulation 960,000 · Architectural Digest June 2010 Circulation 960,000. ... twisted felt and strips of raffia. ... scenes details about the design