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Established in 2011
Pioneer and market leader in remote
monitoring patients
Based in São Paulo, and covering the
Greater Metropolitan Area
Specialized in Homecare for high
complexity patients
Pioneer in employing the newest
technologies in Brazil
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Brazilian
Healthcare Market
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+ 48,6 millions Use Private insurance health
companies
24% Of the population has private
insurance health plan coverage
Only
Source: Sistema de Informações de
Beneficiários/ANS/MS - 06/2012.
Source: CNI-IBOPE – Retratos da Sociedade Brasileira Saúde
Pública – Jan/2012.
eHealth | Call Center
Call center operated by nurses providing health
guidances, 24/7
Brazilian laws strictly forbid prescriptions or
diagnoses by phone
Text messages (SMS) with healthcare and wellness hints
Opportunity of joining benefit clubs (eg, discounts on drugstores)
Guidance protocols tailored for Brazilian scenario
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Menu
eHealth | Remote Monitoring of Patients
Blood Pressure Meter
Oxymeter
Scales
Spirometer
ECG
Pedometer
Glucometer
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eHealth | Remote Monitoring
of Patients
Phone contact and guidance
Visits by a healthcare professional
Pre-hospital service
Home care
Transport to hospital
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Menu
Copyright © 2012 Continua Health Alliance ® All Rights Reserved 11
Continua Health Alliance
The Engine for a Plug-and-Play World
International non-profit industry organization enabling end-to-end,
plug-and-play connectivity of personal health devices, systems and
services in Personal Connected Health
200+ members: technology, medical device,
telecom, health tech service & healthcare
industry leaders
Copyright © 2012 Continua Health Alliance ® All Rights Reserved 12
What We Do
• Develop and publish Design Guidelines that combine & apply existing technology standards to achieve end-to-end, plug-and-play interoperability in personal connected health (PCH)
• Certify products, systems and services for compliance with Continua’s Design Guidelines
• Promote favorable operating climate for PCH through advocacy & coordination
• Creating a global market for personal connected health
• Connect leading technology developers, innovators and healthcare organizations
Copyright © 2012 Continua Health Alliance ® All Rights Reserved 13
Clinical Thought Leaders
• International Diabetes Federation
• FENAD
Mobile Industry
• Telefónica
• Claro
• Oi
• Qualcomm
Healthcare Industry
• Amil
Industry Associations
• Continua Health Alliance
• GSMA
The Mobile Health Innovation Taskforce has been
established to support healthcare in Brazil
Copyright © 2012 Continua Health Alliance ® All Rights Reserved 14
Below are ideas on the mHealth services we could explore for
Brazil
Remote Patient
Monitoring
Health Promotion &
Patient Support
1
2
Extension of service to include receipt
of patient medical data via SMS
Extension of service to wider
Brazilian population
Build commercial proposition for solution
Rollout of two-way patient SMS
communications in Sao Paulo:
- Health education
- Appointment reminders
- Medication reminders
Address regulatory issues regarding sending of
medical data on SMS
Build commercial proposition for
solution
Commercial launch of remote
monitoring solution across Brazil
Pilot and study of remote monitoring for
diabetes in north and north east Brazil:
- Connected blood glucose monitors send data
to electronic health system
Phase 1 Phase 2