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Apresentação do PowerPoint - GSMA · Brazilian Healthcare Market 2012 + 48,6 millions Use Private insurance health companies 24% Of the population has private insurance health plan

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Established in 2011

Pioneer and market leader in remote

monitoring patients

Based in São Paulo, and covering the

Greater Metropolitan Area

Specialized in Homecare for high

complexity patients

Pioneer in employing the newest

technologies in Brazil

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Brazilian

Healthcare Market

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+ 48,6 millions Use Private insurance health

companies

24% Of the population has private

insurance health plan coverage

Only

Source: Sistema de Informações de

Beneficiários/ANS/MS - 06/2012.

Source: CNI-IBOPE – Retratos da Sociedade Brasileira Saúde

Pública – Jan/2012.

eHealth

ECG Cloud

Remote Monitoring

of Patients

PACS/RIS R&D Call Center

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eHealth | Call Center

Call center operated by nurses providing health

guidances, 24/7

Brazilian laws strictly forbid prescriptions or

diagnoses by phone

Text messages (SMS) with healthcare and wellness hints

Opportunity of joining benefit clubs (eg, discounts on drugstores)

Guidance protocols tailored for Brazilian scenario

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Menu

eHealth | Remote Monitoring of Patients

Blood Pressure Meter

Oxymeter

Scales

Spirometer

ECG

Pedometer

Glucometer

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Medical

Central

Processing

Cloud Storage

eHealth | Remote Monitoring of Patients

eHealth | Remote Monitoring

of Patients

Phone contact and guidance

Visits by a healthcare professional

Pre-hospital service

Home care

Transport to hospital

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Menu

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iCare Mobile

Glucose

Copyright © 2012 Continua Health Alliance ® All Rights Reserved 11

Continua Health Alliance

The Engine for a Plug-and-Play World

International non-profit industry organization enabling end-to-end,

plug-and-play connectivity of personal health devices, systems and

services in Personal Connected Health

200+ members: technology, medical device,

telecom, health tech service & healthcare

industry leaders

Copyright © 2012 Continua Health Alliance ® All Rights Reserved 12

What We Do

• Develop and publish Design Guidelines that combine & apply existing technology standards to achieve end-to-end, plug-and-play interoperability in personal connected health (PCH)

• Certify products, systems and services for compliance with Continua’s Design Guidelines

• Promote favorable operating climate for PCH through advocacy & coordination

• Creating a global market for personal connected health

• Connect leading technology developers, innovators and healthcare organizations

Copyright © 2012 Continua Health Alliance ® All Rights Reserved 13

Clinical Thought Leaders

• International Diabetes Federation

• FENAD

Mobile Industry

• Telefónica

• Claro

• Oi

• Qualcomm

Healthcare Industry

• Amil

Industry Associations

• Continua Health Alliance

• GSMA

The Mobile Health Innovation Taskforce has been

established to support healthcare in Brazil

Copyright © 2012 Continua Health Alliance ® All Rights Reserved 14

Below are ideas on the mHealth services we could explore for

Brazil

Remote Patient

Monitoring

Health Promotion &

Patient Support

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Extension of service to include receipt

of patient medical data via SMS

Extension of service to wider

Brazilian population

Build commercial proposition for solution

Rollout of two-way patient SMS

communications in Sao Paulo:

- Health education

- Appointment reminders

- Medication reminders

Address regulatory issues regarding sending of

medical data on SMS

Build commercial proposition for

solution

Commercial launch of remote

monitoring solution across Brazil

Pilot and study of remote monitoring for

diabetes in north and north east Brazil:

- Connected blood glucose monitors send data

to electronic health system

Phase 1 Phase 2

55 11 2506.5636

Thank You!

[email protected]

www.unitcare.com.br

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