What kind of media institution might distribute your media product

and why?

A company who deals with magazine publishing would deal with distributing my media product. This would be in order to get it into stores so that it would be able to compete with other big magazines that are being sold of the same genre. It would be impossible to get the magazine in stores and even more impossible to for the magazine to actually compete with the other big sellers that are on the market. The most likely company to actually distribute my magazine would be IPC Media, as they distribute just under 100 magazines, such as NME etc.