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8/9/2019 Answer for Sept 2008
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Answer for Sept 2008
Part BQuestion 1
PurposeTo investigate the problem occurred since the beginning of the year regarding thedrop in sales for storage devices and to prepare the report that should be submittedto the Marketing Manager, Mr. BK im.
Terms of reference!n response to many complaints regarding the storage devices such as pen drives,"# cards and e$ternal hard drives.
ProcedureTo identify speci%c sources of manufactures in producing less &ualities in the
storage devices and the investigation adopted the follo'ing(1. !ntervie's 'ere held 'ith both supervisory and operations personnel). * &uestionnaire 'as designed, focusing on current(
+ The &ualities on the devices 'ill be identi%ed and investigated+ ompare and contrast bet'een our devices 'ith others in the market+ -easons cause the drop in sales 'hich took place recently
o !n term of presentable
o !n term of &ualities its similarities and di/erences 'ith other
items in the marketo !n term of promising 'arranty
0. * cross+section of problems occurred. * study of current issues related to them.
"cope2very key personnel and advertising department need to meet to %nd thesolution in order to ensuring the problems occurred be solved urgently.
8/9/2019 Answer for Sept 2008
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0a. etter of in&uiry
3aya 2lectronicsot 444, "* !ndustrial 2state0566 "hah *lam
Your Ref. SSB/kkOur Ref. JE(01)30 June 2008
7eneral Manager,"amsoon "dn. Bhd.ot )00, 8est Port !ndustrial 2state,9666 Klang.
#ear "ir,
Palomas range of Home Appliances
8ith reference to The "tar *dvertisement dated ): 3une )66:, ! 'ould like to
en&uire about our intention of being a distributor for Paloma;s home appliances.
*s for your information, 'e are the o'ner of 3aya 2lectronics, the retail outlet 'hich
is one of the 'ell kno'n retailers in "hah *lam. 8e are interested to be your
distributor and 'ould like to ask for the full catalogue and term and conditions for
distributorship for Paloma;s range of home appliances such as bread maker, co/ee
machine, electric griller and deep fryer.
8e hope that you could send them to us as soon as possible because 'e are keen
to distribute the Paloma;s home appliances.
8e look for'ard to hearing from you soon.
*33*> ?*@-*> >3 !B-*>!MAPurchasing Manager
3aya 2lectronics.
7eneral Manager
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"amsoon "dn. Bhd.ot )00, 8est Port !ndustrial 2state,0566 "hah *lam
Your Ref. JE(01)
Our Ref. SSB/kk3 July 2008
3aya 2lectronics,ot 444, "* !ndustrial 2state,0566 "hah *lam.
#ear "ir,
Distributor for Palomas range Home Appliances
Thank you for your letter of 06 3une )66: en&uiring about our products. ! am
'riting to give you the information that you have re&uested.
*s for your information, 'e have enclosed the full catalogue 'ith the term and
conditions for distributorship. 8e are the importer of Paloma;s range home
appliances 'hich including the bread maker, co/ee machine, electric griller and
deep fryer. 8e are proud to 'elcome you as one of our distributors.
@ur prices are also competitive, our delivery service al'ays meets the deadline and
'e guarantee that the products are the best condition. ! also enclose a copy of our
price list for your reference. Please do not hesitate to contact us if you 'ould likeany further information. 8e 'ould please to arrange a demonstration and display
of our products and services at your convenience. ! can be contacted at the number
on e$tension 15.
! look for'ard to hearing from you soon 'ith your %rst order.
*33*> ?*@-*> >3 !B-*>!MA7eneral Manager
PART C
1. 8rite a memo
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To ( Mr. Kamaruaman Cair, 7eneral Manager
Drom ( >aEEah ?aorah >E !brahim, >uman -esource Manager
#ate ( 06 3une )610
"ubEect ( Dind out the reasons for the increase in number of accidents
among our bus drivers.
-ecently, there has been an increase in the number of accidents involving our
company;s e$press buses. ! have done an investigation on the matters arose.
Through my survey that ! have carried out, ! found out that the accidents
'ere taken place due mainly to the follo'ing reasons.
The drivers 'ere speeding at a very high speed 'hile they 'ere on the
high'ay. Therefore, 'e can build up a controlling speed system in our buses
to ensure that the buses could not speed their vehicles above :6 kmFh. "ome
drivers 'ere caught on drugs during their urine test done by the police road
blocked 'hereas some drivers 'ere busy talking through their handphones
'hile driving.
Therefore, 'e need to take urgent solutions in order to curb these things to
happen among our drivers. Dirstly, 'e need to ensure that our bus drivers go
for their urine test monthly and our company need to provide them 'ith hand
free so that they still can communicate 'ith their love if necessary only.
>?>!
*ttachment ( result of the survey
Mr. KamaruamanCair7eneral Manager
2. A Speec
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* very morning to the chairperson, ladies and gentlemen. Dirst of all, !, >aEEah?aorah >E !brahim, as the Personnel manager of 3obsearch Malaysia, an employmentagency, have been invited by your @GM "tudent lub to give a talk on the topicHQualities of an e/ective letter of application. Dirst and foremost ! 'ould like tothank all of you for lending me your ears to listen to my talk.
adies and gentlemen,anguage is the communication tool that enables you to give the form and shape toideas, feelings and events. Therefore, in order to ensure that our letter ofapplication be of the &ualities, in business 'riting, it is important that 'e are able toe$press ourselves e/ectively so that our message is communicated to the receiver'ithout any misinterpretation.
adies and gentlemen,* direct 'riting is encouraged because 'ith it style that is reader+friendly 'hichaims to get the message across easily and &uickly. By selecting the right 'ords 'illcontribute to a courteous tone and o/er greater clarity. !n order to make sure it has
the 'eightage of e/ectiveness, the sentences must of the appropriate length andthat there is proper paragraphing.
My dear ladies and gentlemen,By considering of these factors, 'ill minimie misunderstanding arising from theambiguity and able to improve the e/ectiveness of business communicationthrough letter of application.
!n a nutshell, ! strongly hope that all of you 'ill be able to produce the &ualities inletter 'riting besides getting more ideas 'ith ample kno'ledge on the subEect itself.8ith that ! thank you.