Answer for Sept 2008

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  • 8/9/2019 Answer for Sept 2008

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    Answer for Sept 2008

    Part BQuestion 1

    PurposeTo investigate the problem occurred since the beginning of the year regarding thedrop in sales for storage devices and to prepare the report that should be submittedto the Marketing Manager, Mr. BK im.

    Terms of reference!n response to many complaints regarding the storage devices such as pen drives,"# cards and e$ternal hard drives.

    ProcedureTo identify speci%c sources of manufactures in producing less &ualities in the

    storage devices and the investigation adopted the follo'ing(1. !ntervie's 'ere held 'ith both supervisory and operations personnel). * &uestionnaire 'as designed, focusing on current(

    + The &ualities on the devices 'ill be identi%ed and investigated+ ompare and contrast bet'een our devices 'ith others in the market+ -easons cause the drop in sales 'hich took place recently

    o !n term of presentable

    o !n term of &ualities its similarities and di/erences 'ith other

    items in the marketo !n term of promising 'arranty

    0. * cross+section of problems occurred. * study of current issues related to them.

    "cope2very key personnel and advertising department need to meet to %nd thesolution in order to ensuring the problems occurred be solved urgently.

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    0a. etter of in&uiry

    3aya 2lectronicsot 444, "* !ndustrial 2state0566 "hah *lam

    Your Ref. SSB/kkOur Ref. JE(01)30 June 2008

    7eneral Manager,"amsoon "dn. Bhd.ot )00, 8est Port !ndustrial 2state,9666 Klang.

    #ear "ir,

    Palomas range of Home Appliances

    8ith reference to The "tar *dvertisement dated ): 3une )66:, ! 'ould like to

    en&uire about our intention of being a distributor for Paloma;s home appliances.

    *s for your information, 'e are the o'ner of 3aya 2lectronics, the retail outlet 'hich

    is one of the 'ell kno'n retailers in "hah *lam. 8e are interested to be your

    distributor and 'ould like to ask for the full catalogue and term and conditions for

    distributorship for Paloma;s range of home appliances such as bread maker, co/ee

    machine, electric griller and deep fryer.

    8e hope that you could send them to us as soon as possible because 'e are keen

    to distribute the Paloma;s home appliances.

    8e look for'ard to hearing from you soon.

    *33*> ?*@-*> >3 !B-*>!MAPurchasing Manager

    3aya 2lectronics.

    7eneral Manager

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    "amsoon "dn. Bhd.ot )00, 8est Port !ndustrial 2state,0566 "hah *lam

    Your Ref. JE(01)

    Our Ref. SSB/kk3 July 2008

    3aya 2lectronics,ot 444, "* !ndustrial 2state,0566 "hah *lam.

    #ear "ir,

    Distributor for Palomas range Home Appliances

    Thank you for your letter of 06 3une )66: en&uiring about our products. ! am

    'riting to give you the information that you have re&uested.

    *s for your information, 'e have enclosed the full catalogue 'ith the term and

    conditions for distributorship. 8e are the importer of Paloma;s range home

    appliances 'hich including the bread maker, co/ee machine, electric griller and

    deep fryer. 8e are proud to 'elcome you as one of our distributors.

    @ur prices are also competitive, our delivery service al'ays meets the deadline and

    'e guarantee that the products are the best condition. ! also enclose a copy of our

    price list for your reference. Please do not hesitate to contact us if you 'ould likeany further information. 8e 'ould please to arrange a demonstration and display

    of our products and services at your convenience. ! can be contacted at the number

    on e$tension 15.

    ! look for'ard to hearing from you soon 'ith your %rst order.

    *33*> ?*@-*> >3 !B-*>!MA7eneral Manager

    PART C

    1. 8rite a memo

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    To ( Mr. Kamaruaman Cair, 7eneral Manager

    Drom ( >aEEah ?aorah >E !brahim, >uman -esource Manager

    #ate ( 06 3une )610

    "ubEect ( Dind out the reasons for the increase in number of accidents

    among our bus drivers.

    -ecently, there has been an increase in the number of accidents involving our

    company;s e$press buses. ! have done an investigation on the matters arose.

    Through my survey that ! have carried out, ! found out that the accidents

    'ere taken place due mainly to the follo'ing reasons.

    The drivers 'ere speeding at a very high speed 'hile they 'ere on the

    high'ay. Therefore, 'e can build up a controlling speed system in our buses

    to ensure that the buses could not speed their vehicles above :6 kmFh. "ome

    drivers 'ere caught on drugs during their urine test done by the police road

    blocked 'hereas some drivers 'ere busy talking through their handphones

    'hile driving.

    Therefore, 'e need to take urgent solutions in order to curb these things to

    happen among our drivers. Dirstly, 'e need to ensure that our bus drivers go

    for their urine test monthly and our company need to provide them 'ith hand

    free so that they still can communicate 'ith their love if necessary only.

    >?>!

    *ttachment ( result of the survey

    Mr. KamaruamanCair7eneral Manager

    2. A Speec

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    * very morning to the chairperson, ladies and gentlemen. Dirst of all, !, >aEEah?aorah >E !brahim, as the Personnel manager of 3obsearch Malaysia, an employmentagency, have been invited by your @GM "tudent lub to give a talk on the topicHQualities of an e/ective letter of application. Dirst and foremost ! 'ould like tothank all of you for lending me your ears to listen to my talk.

    adies and gentlemen,anguage is the communication tool that enables you to give the form and shape toideas, feelings and events. Therefore, in order to ensure that our letter ofapplication be of the &ualities, in business 'riting, it is important that 'e are able toe$press ourselves e/ectively so that our message is communicated to the receiver'ithout any misinterpretation.

    adies and gentlemen,* direct 'riting is encouraged because 'ith it style that is reader+friendly 'hichaims to get the message across easily and &uickly. By selecting the right 'ords 'illcontribute to a courteous tone and o/er greater clarity. !n order to make sure it has

    the 'eightage of e/ectiveness, the sentences must of the appropriate length andthat there is proper paragraphing.

    My dear ladies and gentlemen,By considering of these factors, 'ill minimie misunderstanding arising from theambiguity and able to improve the e/ectiveness of business communicationthrough letter of application.

    !n a nutshell, ! strongly hope that all of you 'ill be able to produce the &ualities inletter 'riting besides getting more ideas 'ith ample kno'ledge on the subEect itself.8ith that ! thank you.