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8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Walking the talk: Discussinghow nurses can use social
media to improve health and
healthcare@RDJFraser
University Health Network Registered Nurse
PatientOrderSets.comOrder Set Developer
#ANIA14
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Loved by many, paid by few.
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Discuss the evolution
of Social Media
Explore a differenttypes of Social Media
Address risks of Social
Media Discuss opportunities
for using Social
Media
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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How do we define social media?
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Is it the latest web service?
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Is it recent communication trends?
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Range of definitions in the literature
Social media refers to collaborative and interactive online communication andcommunity-building tools.Seeman, N., & Rizo, C. (2011). Using social media to improve healthcare quality: A guide to current practice and future promises - Part II. TheChange Foundation Toronto
Social Media is a group of Internet-based applications that build on the ideological andtechnological foundations of Web 2.0, and that allow the creation and exchange ofUser Generated ContentKaplan, A. M., & Haenlein, M. (2010). Users of the world, unite! The challenges and opportunities of Social Media. Business Horizons, 53(1),5968. doi:10.1016/j.bushor.2009.09.003
Social media is the democratization of information, transforming people from contentreaders into content publishers. It is the shift from a broadcast mechanism to a many-
to-many model, rooted in conversations between anchors, people and peers. Socialmedia uses the wisdom of the crowds to connect information in a collaborativemanner. Social media can take many forms, including Internet forums, messageboards, weblogs, wikis, podcasts, pictures and video.(Evans, 2008, p. 33) - Social Media Marketing: An Hour a Day, Dave Evans (2008)
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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MOBILE AND WEB-BASED
APPLICATIONS THAT
ALLOW PEOPLE TO COMMUNICATE
AND SHARE INFORMATION
ACROSS MULTIPLE PLATFORMS
HUGHES, A. L., & PALEN, L. (2009). TWITTER ADOPTION AND USE IN MASS CONVERGENCE AND EMERGENCY
EVENTS. INTERNATIONAL JOURNAL OF EMERGENCY MANAGEMENT, 6(3/4), 248.
DOI:10.1504/IJEM.2009.031564
MOBILE AND WEB-BASED
APPLICATIONS THAT
ALLOW PEOPLE TO COMMUNICATE
AND SHARE INFORMATION
ACROSS MULTIPLE PLATFORMS
HUGHES, A. L., & PALEN, L. (2009). TWITTER ADOPTION AND USE IN MASS CONVERGENCE AND EMERGENCY
EVENTS. INTERNATIONAL JOURNAL OF EMERGENCY MANAGEMENT, 6(3/4), 248.
DOI:10.1504/IJEM.2009.031564
http://www.youtube.com/watch?v=ixsridS3qVs8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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FACILITIES DISTRIBUTED DISCUSSIONAND COMMUNITYTOM STANDAGE
http://www.youtube.com/watch?v=ixsridS3qVs8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Evolution, not invention.
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Sharing Ideas in Healthcare
Germ Theory
Holmes 1843
Semmelweiss 1847
Lister 1867
Halsted 1876
Koch 1882
Gustav Neuber 1883
Mikulicz 1897
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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How do you and your
organization share your
work? Courses
Textbooks
Journal Articles Presentations
Poster
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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#MedicineX
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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#MedicineX
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National Research Corporation. 2011. 1 in 5 Americans use social media for health careinformation. Nationalresearch.com, Feb. 28.
1 in 5adults use social media for
healthcare information(2011)
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National Research Corporation. 2011. 1 in 5 Americans use social media for health care
information. Nationalresearch.com, Feb. 28.
86% .Of patients with a chronic conditions
with internet access have searchedfor health information online (2007)
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Chronic Disease
Fox, S. (2007). E-patients with a Disability or Chronic Disease. The Pew Internet &
American Life Project, Washington D.C.
Patients with a Disability
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8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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How is it being used in business?
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Nurses need to get involve
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Discuss the evolution
of Social Media
Explore a differenttypes of Social Media
Address risks of Social
Media Discuss opportunities
for using Social
Media
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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WHAT TOOLS CAN WE USE?
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Messaging
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Professional Networkhttp://linkedin.com
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Podcasthttp://emcrit.org/
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Video Sharinghttps://www.youtube.com/watch?v=l_xZrdyK1-s
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Image Sharinghttp://figure1.com
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Aggregate Clinical Content
Bloghttp://lifeinthefastlane.com/blog-news/litfl-review/
http://lifeinthefastlane.com/8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Bookmark Sharinghttp://information-shareapy.com
https://information-shareapy.com/topics/31/activity8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Pinteresthttp://www.pinterest.com/evidencenetwork/words-to-live-by/
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Facebook Pagehttps://www.facebook.com/pages/TOH-Nurses/518536571577113
https://www.facebook.com/pages/TOH-Nurses/5185365715771138/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Wikipediahttp://en.wikipedia.org/wiki/Wikipedia:WikiProject_Nursing
http://en.wikipedia.org/wiki/Wikipedia:WikiProject_Nursinghttp://en.wikipedia.org/wiki/Wikipedia:WikiProject_Nursing8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Idea Sharinghttp://connecting-nurses.com
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Service Ranking Siteshttp://www.ratemybabynurse.com/
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Health Sharinghttp://patientslikeme.com/
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Fitness Sharinghttp://patientslikeme.com/
http://healthmap.org/en/8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Data Mining and Sharinghttp://healthmap.org/en/
http://healthmap.org/en/8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Discuss the evolution
of Social Media
Explore a differenttypes of Social Media
Address risks of Social
Media Discuss opportunities
for using Social
Media
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Dont let risk
stop you.
@LucienEngelen
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Think first. Learn from Mistakes.
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Social Media Advice for
Professionals
1. Confidentiality
2. Provider boundaries
3. Professional Image
4. Use privacy settings5. Report harmful material
6. Develop organizational policies
7. Do not substitute for medical advice
http://www.nursingworld.org/FunctionalMenuCategories/AboutANA/Social-Media/Social-Networking-Principles-Toolkit8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Social Media Policies
http://socialmediagovernance.com/policies/
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Use available education materials
https://www.youtube.com/watch?v=3N8A5LMlego8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Discuss the evolution
of Social Media
Explore a differenttypes of Social Media
Address risks of Social
Media Discuss opportunities
for using Social
Media
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Create an online presence
Use a professionallooking picture of
yourself
Link to profiles and
services you want othersto find you on
Update your profile
Let your social activity
build your reputation
Share work, insight, and
opinions for the benefit
of others
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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http://inqri.blogspot.com/2010/11/nursing-students-on-future-of-nursing.html
Share work publicly
Increases reach of work
Raises the bar for most
individuals
Develops writing and
critical thinking skills
Can be accessed by
others
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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http://evidencebasednursing.blogspot.com/
Promote professional
activities Share nursing or
healthcare related
content Promote knowledge
mobilization
Dialogue about research
implications
J i f i l di i
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Join professional discussions#RNchat #WeNurse
http://wenurses.com/ w
Share in real-time public
discussion
Dialogue with othersinterested in topic
Develop relationships
with peers in different
organizations
Create a personalized news
8/12/2019 #ANIA14 Presentation: Walking the Talk: Discussing How Nurses Can Use Social Media to Improve Health and Health Care
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Create a personalized newsservice
http://feedly.com/
RSS & Podcast Feeds
Conferences
Medical communities News sites
Advocacy groups
Associations
Grant opportunities
Web search results
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Develop an e-newsletter
http://forms.ihi.org/this-week-at-ihi-making-sense-of-population-terminology-free-continuing-education-credits-patients-with-complex-needs-on-wihi-and-more
Unit newsletters Patient Education
Disease topics
Health Promotion Educational sessions
Care services
Hospital updates Research news
Recruitment/retention
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Use collaborative tools
http://forms.ihi.org/this-week-at-ihi-making-sense-of-population-terminology-free-continuing-education-credits-patients-with-complex-needs-on-wihi-and-more
Develop documents
Create presentation Work collaborative
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Share presentations
http://www.mayoclinic.org/medical-professionals/grand-rounds
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Measure how you are doing
hub
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Thank you
any questions?
Rob Fraser MN RN
@rdjfraser
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References
snipurl.com/smresearch