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A brief overview of the process of production for my double page spread.
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Ancillary Task
[Double Page Spread]
Research
I have looked at magazines, Total Film for the genre, and Dazed and Confused, iD and Vice for layout ideas as I like the modern style that they have.I also looked at a lot of reviews on rottentomatoes.com and empireonline.com to get an idea of how people discuss films.
The stylistic approach is very clean and modern, that is what I aspired towards in the process of creating my double page spread.
[no space for clutter]
“Verdict
A beautifully realised adaptation of a profoundlyaffecting novel. Intelligent sci-fi provides the backdrop, while in the foreground is a trio of truly impressive performances
from Mulligan, Knightley and Garfield.”Empire’s review of ‘Never Let Me Go’
Layout
I used Adobe InDesign for my double page spread because it is easier to manipulate text in than Photoshop. First I created a basic layout plan as a starting point, to gage an idea of how the piece would look. I decided to use the right hand page solely for photographs as I learned from my research that advertising relies heavily upon photos to create interest.
I selected a new document in a A3 landscape format.
Drawing up two columns which can be seen as the
purple lines, and the blue lines. I then dragged from
the rulers to make suitable placement for my text.
I dragged the photographs and dropped them from
Photoshop to InDesign, making sure they were the
correct size and format.
I added filigree to the title as a visual element, I
think that the design creates a cohesive link to the
font used in my poster which is flowery and artistic, I
dragged and dropped the design onto the page.
I chose to use a more simple font from the one in my
poster as [you can see on the following slide] the
font and filigree conflict with each and it looks messy.
I feel that the piece looks better because of the
difference and the simplicity of the style suits the
purpose better.
When editing the text, I made up two text boxes of
the same size, and kept all the text at 9pt to obtain a
professional and editorial aesthetic. I added a drop
capital, the aesthetic always reminds me of fairytales
which links to the film and also adds interest to what
is otherwise plain text. I increased the leading to
14pt to make the text readable and not look
squashed together. I also made the background an
off-white colour by making a box and filling it, using a
colour swatch. I did this so that the pages looked
aged, they would stand out in a magazine next to
clean white pages, and so that the dps and poster
would flow together.
My aim was to take advantage of the negative space
to produce a simple, well designed double page
spread.
Over
[and out]