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An Idea Whose Time Has Arrived...
What is The EC Institute?
National effort to develop and maintain:
• Professional certification program in electronic commerce– Consensus body of knowledge– Skills necessary for success– High standards of academic excellence
• Additional education resources in EC
The State of the EC Industry
• Lack of professional certification in EC
• No coordination between related fields
• No definitive sources
• Inconsistency among educators
• Need for continuing education
Why the EC Institute?
• EC practitioners have long talked about professional certification– Past efforts have met with little success– Desire for objective EC educational resources
• Other industries formalize independent professional certifications as they evolve
Inclusive effort to involve EC constituencies:
EC Institute Goal -- Inclusivity
• Practitioners• Traditional
corporations• Virtual organizations• Vendors • Government
• User groups• Academia/educators • Trade associations• Consultants• Other stake-holders
EC Institute Goal -- Communication
• Provide umbrella organization for distributing information
• Facilitate development of new educational programs
• Foster exchange between academicians and practitioners
• Reduce duplication among user groups, trade associations, academia
Encourage interaction among diverse constituencies:
Organizational Structure
• Umbrella structure intended to maximize feedback
• Three major components:– Board of Directors– Advisory Board– Sponsor Board
EC Institute Structure
Board of Directors
Advisory Board Sponsor Board
EC Stakeholders
Professional Certification
Other Institute Activities
The Organizations Behind the EC Institute• Founding Partners:
– Data Interchange Standards Association (DISA)
– Colorado EC Roundtable
– University of Denver’s Daniels College of Business
• Board of Directors:– University of Maryland
– US Department of Treasury
– Research Triangle Commerce, Inc.
– Electronic Commerce Resource Center(San Antonio)
– ATT, IBM
Developmental Efforts
• Establish organization and charter• Physical office at University of Denver• Web presence hosted by DISA• Regular Board of Directors meetings• Advisory Board meetings
Body of Knowledge Development
• Schematic of major areas– Foundation topics– EC Principles / Dynamics and Strategy– Tools, Technologies and Techniques– Glossary of Terms
• Topic definitions• RFP to academia for development
Bod
y o
f K
now
led
ge
Glossary of Terms
Financial / Payments
System Analysis
Program / Project Management
Information Management
Customer Relationship Management
Architectures
Marketing
Physical Fulfillment
Virtual Fulfillment
Service Delivery
Supply Chain Management
Security and Privacy
Legal, Regulatory, Audit and Etihics
Business Process Analysis
Business Case
Organizational Structures
Foundation Topics
Change Management
Integration
EC Reengineering
Business Transformation
Entrepreneurial Aspects
Cultural / Sociological
International / Globalization
Business to Consumer
Business to Government
Business to Business
Consumer to Consumer
Government to Consumer
Other
Alliances
Business Relationships / Models
EC Principles / Dynamics and Strategy
Configuration Management
Applications of Technologies
Infrastructure Construction
Appropriate Techniques
Telecommunications
Standards
Emerging Technologies
Benchmarks / Metrics
Back Office Integration
Inter-organizaional Application Integration
Application Integration
Interoperability
Tools, Technologies and Techniques
Foundation Knowledge
How You Benefit
• Expand understanding of EC practices and technologies
• Increase opportunities for professional advancement, continuing education
• Enhance employability
• Obtain credit for knowledge you already have
How Your Company Benefits
• Enhance employee credibility
• Expand competitive advantage
• Means for evaluating resources– Human assets– Benchmarking
• Ensure currency of employee knowledge
• Extend knowledge of EC uses, benefits, and tools
How the Industry Benefits
• Expanded pool of certified practitioners
• Certification demonstrates leadership
• Professional growth though mastery of
body of knowledge
• Multi-faceted programs and opportunities
How Your User Group Benefits
• Enhance attractiveness of User Group
• Revenue sources from continuing education
• Expand into other segments of the EC market
• Entrée to other user groups
How Your Company Can Participate
• Become a Sponsor (tax advantages)
• Actively participate in defining the body of knowledge
• Certify your employees
• Use certification as a hiring criteria
• Participate in proactive research
Sponsor Levels
• Major Sponsor -- $50,000– Boards of Sponsors and Advisors– Website logo, link and profile
• Sustaining Sponsor -- $25,000– Board of Sponsors– Website logo and link
• Contributing Sponsor -- $10,000– Board of Sponsors– Website link
How You Can Participate
• Contribute practical experience to the body of knowledge
• Involve your organization
• Involve local User Group
• Take professional certification exam
For More Information
• Visit the EC Institute Web site:– www.ecinstitute.org
• Email inquiries to any of the contacts below:– Lisa Clowers: [email protected]– John Lathrop: [email protected]– Joe Tinucci: [email protected]– Lissa Henderson: [email protected]
