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An Anti Spam Action Strategy John Haydon, Australian Communications Authority. 10 Principles. Partition the task National action, international cooperation High level commitment, multi-layered approach Strong anti spam legislation A Responsible agency Engage industry stakeholders - PowerPoint PPT Presentation
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10 Principles• Partition the task• National action, international cooperation • High level commitment, multi-layered approach• Strong anti spam legislation • A Responsible agency • Engage industry stakeholders• Promote Internet standards• Support Global industry or Government bodies• Use existing or established work• Consumer Education, Consumer Action
Role of Governments• Establish or identify an agency /agencies with national and
international responsibilities and powers.
• Establish legislation drawing upon appropriate prior work (OECD Toolkit, ITU activities, the experience of other economies).
• Establish bilateral and multilateral arrangements as appropriate.
• Encourage and protect the anti spam activities of ISPs and ESPs, • e-marketers and consumers
The Anti Spam Agency• Focus national activities and international cooperation and
coordination against spam.
• Educate consumers (behaviour on the net, maintenance of software, use of appropriate technology).
• Coordinate with ISPs, ESPs and e-marketers on industry codes and responses to spam.
• Enforce anti spam legislation.• Contribute to international cooperation by supporting relevant
international bodies and arrangements with other economies.
Industry• E-Marketers develop codes to set the extent of responsible and
reasonable behaviour (to preserve the e-market).
• ISPs and ESPs should develop codes for the governance and technical arrangements to limit spam.
• Develop systems to assist the regulator to gather evidence for anti spam law enforcement action.
• Software and anti spam systems providers support the work of relevant international bodies
International Organisations• Build anti spam solutions within relevant areas of competence – i.e.
goal is not to universalize rules but build on core competencies- e.g.•ICANN –management and use of the DNS and Internet addressing
•ITU - network management
•IETF - engineering standards for internet and e-mail
•OECD - marketing and content, economics (major economies)
•APEC - marketing and content, economics (Pacific economies)
•ICPEN – practical investigation tools
Consumers and the Public• Adopt responsible behaviour to limit spammers access to email
addresses.
• Maintain up to date computer operating systems, anti virus and anti spam software.
• Assist ISPs, ESPs and the anti spam agency by providing evidence to assist in the enforcement of anti spam laws.
Questions
Contact details:Australian Communications Authority www.aca.gov.au1300 855 [email protected]