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Amerjit ChohanDirector of Development
& Communications
GoodBox Pro
Messaging
What We
Learned
• Location is critical
• Ownership/Ambassador
• Appeal Based
• Education
• PR
• Multi-Site
Next Steps
• Roll Out Across The Trust
• Recruit Ambassadors/Volunteers
• Test In At Events
• Desk Top Devices At Retail Outlets
• Corporate Partnerships Office
1st Full Stack provider
What is a Full Stack Provider?
Hardware Software
Payment Facilitator
Fundraising Advisors
Journey To Date
18 months Ago GoodBox was born
Angel Investor
Trials Key Hires£2.5m
FundraiseProduct Launch
St Mary’s Hospital, Paddington
Our Products for Q3
GoodBox Pro
GoodBox GoodBox Mini
About the machines & services
- Changeable Screens- Gift Aid- Cloud-based box
management system- Device Remote
Monitoring- Offline transactions- Flexible connectivity- 1 second payment times - Live reporting- Campaign Management - Changeable donation
amounts- Online ordering - Data Analytics- Digital Reporting- Secure Gateway
What have we learnt from the trials
- Device ownership key / Institutional Buy In
- Site analysis and venue awareness
- Continuity of message vs Multiple Boxes
- Attended / Semi-attended / Un-Attended
- Powering an issue and mobile phones
- Contactless Donations aren’t just
supported they are embraced
- Technology isn’t for everyone but they
have a choice at the moment one day
cash will be gone – “£3,913.3m was
spent in the UK in the month using
a contactless card (April 2017)…….an
increase of 147.6% on the previous
year”*
*Uk Cards Association Contactless statistics April 2017
Raising Money
in Hospitals
• Site assessment
• Barriers to certain locations
• Messaging specific to location
• Dwell points / feature walls
• Message continuity
• Raising the full awareness of the NHS Charities role
Magic Formula to
Hospital Fundraising
• Is there one? Not at the moment…
• But will do our best to find it and with regular open forums like today we can look to share best practices to ensure that everyone is raising the most money from their boxes.
The Future
• Product Role out• Regular Feedback
events• GoodBox in the
Fundraising space• GiftAid• Two Pro Units –
with Battery & Without
Any Questions?
Amerjit ChohanDirector of Development and Communications
Imperial Health Charity
Nick Smith Chief Commercial Officer, GoodBox
Francesca Hodgson Co-Founder, GoodBox