American Dreaming Media Kit 2011-12

8/6/2019 American Dreaming Media Kit 2011-12

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media kit


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Editorial Mission


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American Dreaming is the governing authority on what is thenext, who is the next, and how to be the next! Deeply rooted

in journalistic heritage while uncovering people, trends and

stories, American Dreaming keeps readers two steps ahead of thecrowd. American Dreaming is who and what we uncover, Whats

Next!


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Integrated Marketing Opportunities


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With our reach of more than 30,000 inuential young adults,American Dreaming goes beyond traditional mass media to

provide our marketing partners with 360 degree turnkey

opportunities to engage our diverse audience and increasemindshare and market penetration.

No other youth culture brand has the credibility to provideadvertisers with direct access to high-prole events including

music festivals, fashion shows, lm, charitable events, and movie

premieres. We work closely with our advertisers to developcustomized programs and promotions suited to brand and product

initiatives.


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Audience of Inuentials

They serve as consumer ambassadors who settrends and create buzz that inuences consumer

behavior and shapes public opinion the critical

10% of the population who drive what the other90% think, do, and buy. Inuentials are word-of-

mouth leaders for products and services:

OPINION LEADER INFLUENTIALS involvement in

public activities is a powerful predictor of theirinuence; they are trendsetters, market multipliers,

and consumer activistsadvocating on

behalf of brands they love.

OUR READERS are active recommenderstheyare more likely than others to pay attention to

marketing, especially when making purchase

decisions.


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Male 35.0

Female 65.0

18-24 48.0

25-34 41.0

35+ 11.0

Median Age 27.4

Professional/Managerial 30.4

Post Grad Study/Degree 13.0

Graduated College+ 52.6

Percentage %

Total Adults ( 7,120 ) 100.0


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Editorial Breakdown


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PrefaceOur introduction to the magazine appears within Preface.From the making of the issue and feedback from our social

network to the masthead, events, contents, editorial spread andeditors letter, on these pages, readers get a small taste of the

content that separates American Dreaming from its competitors.

Put OnFeaturing the latest and greatest in gadgets, gear, beauty/

grooming products, video games, rides and travel locales, Put Onshows you where your money is best spent.

PropsEach issue closes with a page dedicated to paying ourrespects to the individuals, books, albums and more that shook up

the status quo of its time. If it had a lasting, signicant impact on

the culture, we recognize it here.


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Circulation

We differentiate ourselves by discoveringunique outlets and distribution channels to get

American Dreaming in the hands of readers in

addition to the traditional subscription and

single copy sales models.


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AMERICAN DREAMING Delivers an Exclusive

Market of Sophiscated Men and Women

% GROSS DUPLICATION

AMERICAN DREAMING

GQ

Allure

Elle

Vogue

ComplexUptown

13.3 9.3

8.88.2

6.3

5.4

4.2

Details


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Aug./Sept.

Arts Issue

Oct./Nov.

Fashion Issue

Dec./Jan.

Lifestyle Issue

Feb./Mar.

Ent. Issue

Apr./May

Business Issue

June/July

Fashion Issue

2011-12


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Production Specs

Spread- 16.5in x 10.5in

Full Page- 8.25in x 10.5in

1/2 Page- 8.25in x 5.25in

w/ Bleed

Spread- 16.625in x 10.625

Full Page- 8.375in x 10.625in

1/2 Page- 8.375in x 5.375in


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Advertising Rates


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thefront inside cover$700

theback inside cover$600

theback cover$1000

aspread$800

afull page$500

a1/2 page$300

business cardsize $100


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AmericanDreamingMagazine.com

American Dreaming Magazine is proud toanchor the Dont Wake Us Network and bring

a powerful channel of websites to advertiserswho want to reach the American Dreaming

audience. Each month the Dont Wake Us

Network reaches over 20,000 unique users.

AmericanDreamingMagazine.com informs,

instructs, and inspire users to pursue theirhappiness with an authoritative voice.

Our team continues to expand and create new

digital offerings on a daily basis. Ask your

American Dreaming rep how we can customizeyour digital campaign to create the most impact

for your brand.


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High Impact Media Placements

Ad units: 728x90, 620x100, 300x250Content Sponsorships

All Rich media units acceptedCompetitive CPMs allow your brand to reach

your target

Our Digital Capabilities Include:

Custom Micro-sites and landing pagesSocial Networking Applications and Programs

Content Integration

Expandable HeadersInteractive Overlays

Videoplayer Integration

Mobile

Interactive and Animated Skins

Video Skins


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American Dreaming Magazine

PO BOX 24360Philadelphia PA. 19120

[email protected]

Documents

American Dreaming Media Kit 2011-12