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A PRESENTATION ON
SHREE AMARLAL BAKERS.
S.K.PATEL INSTITUTE OF MANAGEMENT AND COMPUTER STUDIES GANDHINAGAR
Project Guide:Prof. Kruti patel
Submitted By:Dantroliya Hardik B.
Roll No:- 219
FLOW OF THE PRESENTATION : Introduction & CO. Profile Organisational Structure Manufacturing Process Kinds Of Products Product detail Employee service Time Keeping System Channels Of Distribution Conclusion Bibliography
INTRODUCTION First SHREE KISHANCHAND TARACHAND THAKKAR Started
The Business With Small Firm At High Court Road, Bhavnagar In 1992.
Started the business at G.I.D.C. Chitra in 1998-99.
Shree Amarlal Bakers is a famous industry in Bhavnagar.
Amarlal Have Another Three Company Of Other Food Item Like Namkeen, Cake, Bread.
Shree Amarlal Food Industry is Medium scale as its investment is up to 3 crore.
COMPANY PROFILE o Name Of The Company : Shree Amarlal Bakers
o Address : Plot No.:359/B, G.I.D.C. Chitra, Bhavnagar-364004
o Form Of Organisation: Partnership Company
o Year Of Establishment : 1992
o Bank : Induslnd Bank
o Factory Area : 2000 square feet
o Selling Branches In Bhavnagar : Three — one at Rupam Chowk and two at
Ghogha Circle
o Managing Director : Shree Gopichand Thakkar
o Partners : Mr. Monty Thakkar, Mr. Poojaben Thakkar, Mr. Indrakumar Thakkar
ORGANISATIONAL STRUCTUREManaging Director
Shree gopichand Thakkar
General Manager
Mr.Prakash R Parmar
Finance & Accounting Dept.
Mr. Dhaneshbhai Gurnani
Commercial Department
Mr.Ashokbhai G Goplani
Technical Department
Mr. Biren Kumar
Production Dept.
Rameshbhai Chauhan
Maintainance Dept.
Mr.Laljibhai Jani
Packaging Dept.
Mrs.Binaben Kalani
Storage Dept.
Mr.Vimalbhai Baraiya
Marketing department
Mr.Amitbhai Solanki
Mr.Nikunjbhai Dhola
Dispatch & Logistic Dept.
Mr.Dipakbhai Baraiya
Personal& Admini-
strative Dept.
KINDS OF PRODUCTS
Bakery Products Namkin Products
Toasts
BreadsKhari
Rolecream
Nankhatai
Puff
Cakes
Wafers
Chavanu
Sing
Chevda
Chana Daal
Moong Daal
Sing Bhajia
Ganthiya
PRODUCT DETAIL
A-1 Super Role CreamPrice Rs. 50No. of Peaces 12
A1- CoockiesPrice Rs.40No. of Peaces 25Weight 200 Gm
EMPLOYEE SERVICE Shree Amarlal Bakers provides the following services
to its employees.
Residence facility Canteen facility Bonus and other extra benefits Medical benefits and allowances Saftey conditions Infrastructure
Thus, Shree Amarlal Bakers provides proper services to its employees and tries to satisfy them.
TIME KEEPING SYSTEM
•For Workers:-08:00 AM. To 08:00 PM.08:00 PM. To 08:00 AM.
•For Office Staff:-08:30 AM To 07:00 PM.
•For Board Of Directors:-11:30 AM To 06:00PM.
CHANNELS OF DISTRIBUTION
ConsumerManufacturer RetailerWholesaler
Two level:
Shree Amarlal Bakers follows the Two level channel of distribution. They are also using the Zero level distribution channel as they have their own retail shops also. The Zero level channel of distribution applies only for Bhavnagar, because the retail shops of the company are available only in Bhavnagar. For other cities, only Two level channel exists.
ConsumerManufacturer
Zero level/direct marketing
All These Departments Of The Firm Are Working Smoothly And Efficiently.
They Provide Facilities And Opportunity To The Consumer To Satisfy The Need Of The Consumer.
The Firm Has Very Smooth Running In All Departments. It Has Small But Very Good Market.
CONCLUSION
BIBLIOGRAPHY Books :
•Research Methodology By Panneerselvem R. /First Edition/New Delhi Publication, Prentice Hall Of India Pvt. Ltd., 2005/ Page Referred To From 1 To 16, 17 To 38, And 218
•Philip Kotler, Kelvin Keller, ‘Marketing Management’, Prantise Hall Of India Pvt. Ltd., 2007.