1
Dallas #DontForget to End Walk Alzheimer’s #DontForget Strategic Plan for the Alzheimer's Association Strategic Advertising & Targeted Marketing [email protected] USA/281-9125955 MEXICO/55-4881-2950 KEY POINTS 6 month campaign plan focused on social media. PR, street teams and traditional media contribute on reaching the two most important strategic campaign goals; media alliances and participation of organizations and businesses. 360 CAMPAIGN NON-PROFIT to End Walking Alzheimer’s

Alzheimer's Association

Embed Size (px)

Citation preview

Dallas #DontForget

to EndWalk Alzheimer’s#DontForget

Strategic Plan for the Alzheimer's Association

Strategic Advertising& Targeted Marketing

[email protected]

USA/281-9125955MEXICO/55-4881-2950

KEY POINTS

▶ 6 month campaign plan focused on social media. PR, street teams and traditional media contribute on reaching the two most important strategic campaign goals; media alliances and participation of organizations and businesses.

360 CAMPAIGN NON-PROFIT

to EndWalking Alzheimer’s