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Always be Measuring -Getting the Most From your Data
By Aoife D’ArcyOpen Data Conference
Nov 2019
© The Analytics Store 2018Slide ▪ 2
QuestionDo you work for a commercial
organisation or in the public sector
body?
© The Analytics Store 2018Slide ▪ 3
QuestionAre you a decision maker or an insight
creator?
© The Analytics Store 2018Slide ▪ 4
How to get the most from your data
© The Analytics Store 2018Slide ▪ 5
Design a Strong Data
and Analytics
Strategy
How to get the most from your data
© The Analytics Store 2018Slide ▪ 6
The Key Elements to Designing a Strong Data
and Analytics Strategy
A clear, well defined, well understood,
actionable, business strategy must exist
Senior executives and business leaders
need to have a clear understanding of
the impact of implementing an data
driven strategy
Failure becomes a option – once you
learn from it
© The Analytics Store 2018Slide ▪ 7
Senior executives and business leaders need to have a clear understanding of the impact of implementing a data driven
strategy
▪A well implemented data driven strategy will result in a
change in how decisions are being made – for everyone
▪A well implemented data driven strategy will result in an
honest assessment of business performance
▪Actioning insights can have unforeseen business
consequences if the business process is not fully
understood
© The Analytics Store 2018Slide ▪ 8
Accept that failure is part of a
data driven culture and is
imperative to its success
© The Analytics Store 2018Slide ▪ 9
Design a Strong Data
and Analytics
Strategy
How to get the most from your data
Create a data literate workforce
© The Analytics Store 2018Slide ▪ 10
Level of Data Literacy
Required -Example
Key Decision Maker –
Understand how to make use of data
insights
Team Leaders –Embed a culture of data within there
team
Wider organization – understand their
role in a data driven organisation
Data Analytics Team – Deep
Analytics Skills
© The Analytics Store 2018Slide ▪ 11Reference: http://www.forbes.com/sites/davefeinleib/2012/06/19/the-big-data-landscape/
© The Analytics Store 2018Slide ▪ 12 Reference: http://mattturck.com/big-data-landscape-2016-v18-final/
Ref: Matt Truck
http://mattturck.com/wp-
content/uploads/2019/07
/2019_Matt_Turck_Big_D
ata_Landscape_Final_Fulls
ize.png
© The Analytics Store 2018Slide ▪ 13
Design a Strong Data
and Analytics
Strategy
How to get the most from your data
Create a data literate workforce
Embrace a questioning culture
© The Analytics Store 2018Slide ▪ 14
Embrace a questioning
culture - Being data-driven
means
….having a strong testing culture –
Innovation through online and
offline experimentation
Reference: @leapingllamas | www.p-value.info
© The Analytics Store 2018Slide ▪ 15
Embrace a questioning
culture - Being data-driven
means
….having a strong testing culture –
Innovation through online and
offline experimentation
….there is an open, sharing culture
of data and insights
Reference: @leapingllamas | www.p-value.info
© The Analytics Store 2018Slide ▪ 16
Embrace a questioning
culture - Being data-driven
means
….having a strong testing culture –
Innovation through online and
offline experimentation
….there is an open, sharing culture
of data and insights
…. having a broad data literacy. All
decision-makers have appropriate
skills to use and interpret data
Reference: @leapingllamas | www.p-value.info
© The Analytics Store 2018Slide ▪ 17
Design a Strong Data
and Analytics
Strategy
How to Get the most from your data
Create a data literate workforce
Embrace a questioning culture
Always be Measuring (ABM)
© The Analytics Store 2018Slide ▪ 18
Always be Measuring
(ABM)
Constant and consistent
measurement creates a culture of
accountability
Constant and consistent
measurement creates a culture of
constant continual improvement
In a data driven culture
measurement is expected and
ingrained in all decision processes
© The Analytics Store 2018Slide ▪ 19
Design a Strong Data
and Analytics
Strategy
How to Get the most from your Open Data
Create a data literate workforce
Embrace a questioning culture
Always be Measuring (ABM)
© The Analytics Store 2018Slide ▪ 20
Thanks for your Attention
Questions?