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Magazine issued by ADNOC Distribution, 4th issue (October - December) 2014.
ADNOC Distribution is pleased to extend its sincere Eid greetings to the UAE leadership, its people, and other Arab and Islamic nations
3AFAQ 4th issue, 2014
OPENING LETTER FOR THE CEO
Dear colleagues,
Welcome to the current edition of AFAQ magazine,
which coincides with the festive occasion of Eid
Al Adha.
ADNOC Distribution is pleased to extend its sincere Eid greetings
to His Highness Sheikh Khalifa Bin Zayed Al Nahyan, President of
the UAE, His Highness Sheikh Mohammed Bin Rashid Al Maktoum,
Vice President and Prime Minister of the UAE and Ruler of Dubai,
Their Highnesses the Supreme Council members and Rulers of the
Emirates, His Highness Sheikh Mohamed Bin Zayed Al Nahyan,
Crown Prince of Abu Dhabi and Deputy Supreme Commander of
the UAE Armed Forces, Their Highnesses the Crown Princes and
Deputy Rulers of the Emirates, as well as to the people of the UAE
and other Arab and Islamic nations.
In the current issue, you will learn more about an important milestone
that ADNOC Distribution has achieved for itself and the country at
large through the launch of a reformulated low-sulfur diesel product in the UAE market in July 2014. This
important step reinforced the UAE’s green credentials in line with the updated guidelines of the Emirates
Authority for Standardization and Metrology (ESMA). The new diesel product is anticipated to have a positive
impact on the air quality of the UAE’s cities, roads and industrial areas.
ADNOC Distribution also completed the acquisition of 34 Emarat service stations and a fuel depot at Port
Khaled in Sharjah. In August 2014, ADNOC Distribution achieved the successful takeover of seven Emarat
service stations. We commend the teams involved in this project – both from ADNOC Distribution and
Emarat. Thanks to their efforts, the changeover could be conducted with minimal inconvenience to our
customers.
This edition of AFAQ also highlights ADNOC’s Vehicle Inspection Centers, through a field visit to Abu Dhabi
Centre which provides pivotal services to customers. We at ADNOC Distribution constantly seek opportunities
to take the quality of our services to the next level through endorsing best in class practices. It is this priority
that has allowed our centers to maintain customers’ trust across all locations in the UAE.
Finally, dear colleagues as we approach the last quarter of 2014, I encourage you all to continue your
successful careers at ADNOC Distribution with new resolutions in place. Let us sustain our culture at ADNOC
Distribution to offer creative ideas and suggest initiatives that enhance our service offerings
and impact positive changes in the local community for the greater benefit of our nation.
As always, I invite you to share your thoughts, feedback and comments on the current issue
that highlights ADNOC Distribution’s landmark achievements from July to October 2014.
Abdulla Salem Al Dhaheri
Chief Executive Officer
4 AFAQ 4th issue, 2014
CONTENTS
Long service awards ceremony•
Special Coverage20
Mohamad Koni Faya – • Shift
Supervisor
Day of My life36
New vehicle inspection centre at • Mazyad
Launching Al Weshah Service Station • at Al Dhaid City in Sharjah
3 Temporary Service Stations are • Open in Western Region
Expansion Projects12
ADNOC Distribution Roll-out • Reformulated Low Sulfur Diesel
Product
ADNOC Distribution Completes • Acquisition Process of 34 Service
Stations from Emarat in Northern
Emirates
Delegation visit from WOQOD • company
Aramco Delegation visit •
ADNOC Distribution News6
Commercial Sales Group Recognizes • Best Performing Employees
from Military Aviation Operations
Department
Aviation Sales Division Receives • ACCO Delegation
Aviation Services30
ADNOC Distribution Steps up • Community Initiatives during
Ramadan
Ramadan Gathering• ADNOC Distribution participate in • Yes to Work initiative
Community Service32
A report for Abu Dhabi Vehicle • Inspection Centre
Products and Services28
Mohamed Al Maflahi, Vice President. • Health, Safety, Security & Environment
Division
Spotlight16IT Division Receives Al Ghurair • Delegation
Oracle case study reflects IT • Success
Information Technology26
Mohamed Gaith AL Suwaidi, Property • Management Department Manager
National leaders22
33
20
12
Vice president - Marketing & Corporate
Communications Division & Editor-In-Chief
Khalid Mohammad [email protected]
Editorial Board
Nawal Abdul Kareem Al Menhali
Lubna Mohamed Al Muhairi
Ibtesam Al-Zaabi
Hanan Al Katheeri
Eman Abdel-Wahab
Ashraf Abdullah
Design & Art Direction
Amin Abdel Rahman Nour El Dein
The Editorial Board are Team Members of
Marketing & Corporate Communications
Division of ADNOC Distribution
AFAQ Magazine is issued by Abu Dhabi
National Oil Company for Distribution
«ADNOC Distribution»
Copyright © 2014
‘AFAQ’ magazine is an official publication
of ADNOC Distribution
However, articles can be used with full
acknowledgement to ‘AFAQ’ Magazine,
ADNOC Distribution official publication
For contributions and more details:
P.O. Box 4188, Abu Dhabi - UAE
Tel.: 02 6959861, Fax: 02 6945209
6 AFAQ 4th issue, 2014
ADNOC DISTRIBUTION NEWS
The move, implemented in
collaboration with the relevant
stakeholders, is aligned with
ADNOC Distribution’s priority to
achieve sustainability and preserve
the quality of the environment in
the UAE.
His Excellency Abdulla Salem Al
Dhaheri, CEO, ADNOC Distribution,
said: “ADNOC Distribution’s move
to shift to low sulfur diesel product
reflects its keenness to collaborate
with its partners to provide
the best quality of products
and services that preserve the
environment and promote public
safety. The new high quality diesel
product contains a significantly
lower percentage of sulfur that
reduces carbon emissions and
mitigates their harmful effects on
the environment. The new diesel
product is also fuel efficient and
helps boost the performance of
vehicle engines.”
By offering high quality services
at all our services stations in
line with the standards and
specifications set by ESMA,
ADNOC Distribution seeks to play
a larger role in the implementation
of our national strategy to preserve
our environment and prevent
pollution.
The new diesel product is
anticipated to have a positive
impact on the air quality of the
UAE’s cities, roads and industrial
areas. With the launch of the green
product, the UAE became the first
country in the GCC and Middle
East to implement the mandatory
use of low-sulfur diesel and
discontinue the existing product.
The new diesel product, which contains 10 ppm of sulfur, replaced the previous product that
contained 500 ppm. This reduction in sulfur levels significantly reduces carbon emissions from
vehicles and mandate vehicle users to install filters and accessories to reduce the discharge of
exhaust gases.
ADNOC Distribution has launched on 1 July 2014 a reformulated low-sulfur diesel product in the UAE market following the UAE Cabinet’s decision to standardize the specifications of diesel products as part of updated guidelines announced by Emirates Authority for Standardization and Metrology (ESMA).
Reformulated Low Sulfur Diesel Product Launched
With the launching of the new ultra low
sulfur diesel (ULSD), we drive towards:
A cleaner environment
Signi cant health bene ts
Sustained engine performance
Re ned by
8
ADNOC DISTRIBUTION NEWS
AFAQ 4th issue, 2014
The acquisitions are in line with
an agreement that ADNOC
Distribution signed with Emarat
in September 2013 towards the
take-over of 75 service stations
within a period of 24 months from
signing the agreement which was
initially inked in September 2013.
Khalid Hadi, Vice President
of Marketing and Corporate
Communication Division at
ADNOC Distribution, said: “The
acquisition included Jameat,
Burhan, Al Aabar and Al Sharjah
service stations in the emirate
of Sharjah, Dhait and Adhen in
Ras Al Khaimah, and Al Fahad in
Ajman. The rebranding works have
been completed at the Al Madar,
Al Madina and Al Dorra service
stations. Work is also progressing
in the Al Khalidia, Al Yarmouk, Al
Kharran, Al Abraq, Essa, Majid,
ADNOC Distribution has completed the acquisition of 34
Emarat service stations and a fuel depot at Port Khaled in
Sharjah. In August alone, ADNOC Distribution has achieved
the successful takeover of 7 Emarat service stations.
Achieves Successful Take Over of 7 Service Stations in August 2014
Acquisition Process of 34 Service Stations from Emarat in Northern Emirates Completed
Khalid Hadi, Vice President of Marketing
and Corporate Communications Division
9AFAQ 4th issue, 2014
ADNOC DISTRIBUTION NEWS
Maisaloon, Musalla and Al Maha
service stations. This will be
followed by the commencement
of refurbishment work at the
remaining stations under the
acquisition agreement.’
ADNOC Distribution team has
diligently worked for facilitating a
smooth take over and ensuring that
customers are not inconvenienced
during the changeover. ADNOC
Distribution CEO His Excellency
Abdulla Salem Al Dhaheri
provided consistent support
and commitment to leveraging
our network of service station,
developing our retail offerings and
meeting diverse customer needs
across the UAE.
The acquisition agreement signed
with Emirates General Petroleum
Corporation (Emarat) mandates
ADNOC Distribution to acquire (75)
service stations in Sharjah, Ajman,
Umm Al Quwain, Ras Al Khaimah
and Fujairah, as well as a fuel depot
at Port Khalid in Sharjah. These
stations are geographically located
as follows: 31 in Sharjah, 16 in Ras
Al Khaimah, 12 in Fujairah, 10 in
Ajman, and six stations in the
emirate of Umm Al Quwain.
Developing our retail
offerings and meeting diverse customer needs across the UAE
10
ADNOC DISTRIBUTION NEWS
AFAQ 4th issue, 2014
The Vehicle Inspection Department
briefed the visiting delegation
about the vehicle inspection
service of ADNOC Distribution and
its facilities across Abu Dhabi, Al
Ain and Western Region. ADNOC
Distribution team also provided
an overview of the daily testing
capacity of each center as well
as the automated system used at
testing facilities.
At the end of their visit, WOQOD
delegation praised the Vehicle
Inspection Centers, its facilities
and expansion plans aimed at
reducing the time required for
vehicle testing, and consequently
increasing the testing capacity of
the center.
A delegation from the WOQOD Vehicle Inspection (FAHES) in Qatar visited ADNOC Distribution’s
Muroor Vehicle Inspection Centre to get an overview of the inspection process and to exchange
and share best practices.
Vehicle Inspection Greets Delegation from WOQOD Vehicle Inspection (FAHES)
11AFAQ 4th issue, 2014
ADNOC DISTRIBUTION NEWS
given a presentation on the Vapor
Recovery Unit by ADNOC
Distribution Maintenance &
Technical Services team, in the
presence of representatives
from Engineering & Projects
Division, Health, Safety,
Security & Environment Division
and contractors from Dhafir
Technologies which installed the
unit.
During the visit, the Saudi
delegation hailed ADNOC
Distribution’s expertise in vapor
recovery and the operation of its
Vapor Recovery unit according to
the latest international standards.
In addition, Aramco’ delegation
highlighted the importance of such
visits and its role in disseminating
practical know how on a regional
level.
The visiting delegation, which toured the Multi-Products Terminal in
Mussaffah, was received by Hamad Mohamad Al Mansouri, Abu Dhabi
Logistics Department Manager on behalf of Engineer Mohamad Rashed
Al Mehrezi, Vice President, Logistics Division, and in the presence of a
number of department managers and senior staff. The delegation was
The Logistics Division at ADNOC Distribution has received a delegation from Aramco, based in
the Kingdom of Saudi Arabia (KSA). The visit came as part of enhancing mutual cooperation and
exchange expertise and knowledge between both organizations.
Logistics Division Receives Aramco Delegation
12 AFAQ 4th issue, 2014
EXPANSION PROJECTS
New Facility Caters to Customer Needs of Inspection and License Renewal Services
Mezyed Vehicle Inspection Center Inaugurated in Al Ain
His Excellency Abdulla Salem
Al Dhaheri, said: “The new
center comes as part of ADNOC
Distribution‘s efforts to leverage its
facilities and develop its services
in the emirate of Abu Dhabi in
line with the directives of our wise
leadership to provide best-in-class
services to customers. As part of
its objective to reach the highest
levels of customer satisfaction,
ADNOC Distribution is currently
engaged in opening conveniently
located centers that can be
accessed by vehicle owners
and companies. The company
is also working to expand its
geographical coverage within the
UAE to provide integrated services
to all our customers, regardless of
where they live.”
ADNOC Distribution’s vehicle
inspection centers are well
regarded for their exceptional
quality. The professionalism of
the service crews that endorse
the best and the most accurate
international standards has helped
win the trust of its customers in the
UAE. The newly inaugurated center
will help reduce the pressure on
arterial centers particularly within
Abu Dhabi that witness a high
uptake of customers.
ADNOC Distribution continues to
expand with new vehicle inspection
centers across the emirate of
Abu Dhabi as part of its strategic
objective to serve the dynamic
needs of an emerging customer
base.
Among the vehicle inspection
centers that ADNOC Distribution
seeks to set up across the Abu
Dhabi emirate this year, the
Mahawi Center is in its final stage
of fit-outs while work at the Motor
World center at Al Shamkha and
the two new inspection lanes at
Al Sila’a in the Western Region is
also underway.
His Excellency Abdulla Salem Al Dhaheri, CEO, ADNOC Distribution, and Colonel Mohamed Mayouf
Al Ketbi, Head of Vehicles and Drivers Licensing Department at Abu Dhabi Police, presided over the
inaugural ceremony that was hosted in the presence of high level guests and senior officials from ADNOC
Distribution.
WE’RE OPEN MORE HOURS...
14
EXPANSION PROJECTS
AFAQ 4th issue, 2014
ADNOC Distribution has opened on 14 July 2014 the Al Weshah service station at Al Dhaid City
in Sharjah.
Al Weshah Service Station Launched at Al Dhaid City in Sharjah
Rashed Abdullah Mehyan,
member of the Advisory Council
of Sharjah, officially inaugurated
the 40,000 sq feet facility on Al
Madam road in the presence of
Mohamad Hassan Al Zaabi, Vice
President, Retail Sales in Northern
Emirates, ADNOC Distribution, as
well as senior government and
private sector officials.
Fitted with six fuel dispensers,
Al Weshah service station offers
round-the-clock allied services,
including oil change and the
distribution of a wide range of
lubricants and LPG cylinders. The
facility also features an ADNOC
Oasis store, fast food restaurant
and a bakery.
The opening of Al Weshah service
station marks an important
milestone in enhancing the
operational capacity of ADNOC
Distribution’s network and
building upon its expansion plans.
The company has leveraged its
expertise to provide excellent
facilities and services through
this station in order to cater to
customers’ evolving needs.
To keep pace with the rapid
economic and urban development
the UAE is witnessing, ADNOC
Distribution is committed to
working to set up further world-
class service stations as part of its
development objectives.
ADNOC Distribution is continuously
working to enhance its network
of service stations across the
emirate of Abu Dhabi (Abu Dhabi
City, Western Region and Al Ain),
Sharjah, Ajman, Umm Al Quwain,
Ras Al Khaimah and Fujairah.
The company currently operates
300 service stations. The opening
of new stations and refurbishment
of several acquired stations
are projected to take the total
number of ADNOC Distribution’s
service stations to 400 by 2016,
nearly two-fold increase from the
company’s 180 service stations in
2010.
15AFAQ 4th issue, 2014
EXPANSION PROJECTS
ADNOC Distribution has opened three temporary service stations in the Western Region covering
the areas of Madinat Zayed, Zayed Industrial City and Baynounah in the emirate of Abu Dhabi.
The opening of the temporary service stations in last August steps up ADNOC Distribution’s
network in the Western Region to 29.
The decision to operate the
temporary service stations
followed a comprehensive study
of customers’ needs. Aiming to
ease the demand on ADNOC
Distribution’s existing service
stations in the Western Region,
the new facilities retail a range
of ADNOC Distribution’s quality
diesel products, especially its eco-
friendly diesel 95 product.
His Excellency Abdulla Salem Al
Dhaheri, CEO, Said: “The move
to operate the temporary service
stations is in line with ADNOC
Distribution’s ongoing commitment
to fulfilling its customer needs
across the length and breadth of
the UAE”.
”The Western Region is witnessing
rapid growth and an unprecedented
number of projects based on
the vision of our wise leadership.
The temporary stations cover 40
percent of the demand for diesel
products in the Western Region.
The facilities also serve to expand
ADNOC Distribution’s continuously
growing network in keeping with
its strategic objective to extend its
geographical footprint in this high
density region.”
The company currently operates
an extensive network of service
stations equipped with the latest
technology to provide refueling,
automatic wash, tire and oil change
services. A wide range of products
are also retailed at the ADNOC
Oasis convenience stores.
ADNOC Distribution’s Network of Service Stations Expanded to 29 in Western Region
Three Temporary Service Stations Opened in Western Region
16 AFAQ 4th issue, 2014
From providing sophisticated
tools and equipment to avert
emergencies to conducting
periodical training sessions,
to continually improving the
awareness level of its employees
about the health and safety
risks at workplace, the Health,
Safety, Security and Environment
Division at ADNOC Distribution
implements a proactive strategy to
manage the occupational health
of its workforce in line with best
international standards. To provide
further insight into the Division’s
role within the company, AFAQ
met with Mohamed Al Maflahi, Vice
President, Health, Safety, Security
and Environment (HSSED), who
explained the crucial importance
of occupational safety and health
within the overall activities and
operations of the company.
Organizational Structure of HSSEDAl Maflahi offered an overview
of the organization structure of
the Health, Safety, Security and
Environment Division at ADNOC
Distribution, as well as the
geographical distribution of its
Community Safety and Security
Top Priority for ADNOC Distribution
Mohamed Al Maflahi,
Vice President, Health, Safety, Security and Environment Division
SPOTLIGHT
ADNOC DISTRIBUTION NEWS
17AFAQ 4th issue, 2014
the conversion of vehicles into natural gas in accordance
with the highest European
specifications and international
standards
SPOTLIGHT
Special Nature of ADNOC Distribution’s HSE ActivitiesHealth, safety, Security and
environment functions within the
petroleum products distribution
sector are critically important to
avoid accidents and damage to
both individuals and properties,
besides ensuring that our vital
public facilities and services
are undisrupted by any sudden
unfolding of events. In performing
its functions, ADNOC Distribution
relies on the efficiency of its HSSE
systems to ensure the continuity
of its business and safeguard its
facilities and workforce.
As a service-oriented entity,
the responsibility is even more
formidable given the fact that
ADNOC Distribution’s facilities
are located in densely populated
areas and its functions are
directly connected with people.
functions. Through two separate
sections for health and safety
operations, safety and environment
operations, the division oversees
the company’s HSSE functions in
both Abu Dhabi and the Northern
Emirates. The responsibilities of
both sections cover all ADNOC
Distribution facilities including
airports, service stations and
Vehicle inspection centers in their
respective geographical areas.
The Technical department, the
third section under the umbrella
of Health, Safety, Security and
Environment Division, is responsible
for follow-up of health and safety
projects, occupational health
projects, and occupational and
environmental health emergency
management.
Stressing on the importance of
continuous coordination between
the field and operation teams to
ensure streamlined workflow, Al
Maflahi said the division provides
various support, guidance and site
examination services.
Due to the diversity of ADNOC
Distribution’s functions and its
extensive geographical operations,
it is highly critical for the division to
maintain seamless coordination
with external parties, including
the General Directorate of Civil
Defense, the National Emergency
Crisis and Disaster Management
Authority and National Transport
Authority, as the operations
of HSSED division are closely
intertwined with that of its
stakeholders.
Commitment towards EnvironmentThe environmental compliance
is a critical element of ADNOC
Distribution strategy. Our teams
strive for continuous improvement
in this area through the ongoing
review of our environmental
practices and adherence to
different standards set by ADNOC
and its group of companies in
line with relevant federal and local
laws.
We are always keen to take
proactive measures and initiatives
to maintain environmental
sustainability and ensure the health
and safety of local community
whose service is our top priority.
Among the most significant
initiatives undertaken by ADNOC
Distribution are environmental-
friendly service stations such as
Yas 1 and Yas 2 service stations
located in Yas Island in Abu Dhabi.
Both stations are built according to
the best international standards in
green technology to preserve the
environment and reduce energy
and water consumption. The new
ADNOC service stations follow
the requirements of Leadership in
Energy and Environmental Design
(LEED), the internationally accepted
benchmark for the design,
construction and operation of high
performance green buildings.
Additionally, the vapor recovery
project, which is in the final stage
of installation, will capture and
recover vapor from gasoline
tankers, achieving a significant
reduction in hydrocarbons, energy
consumption and corrosion.
Gasoline evaporates and escapes
into the atmosphere during the
course of transportation and filling
18
SPOTLIGHT
AFAQ 4th issue, 2014
in tankers and vehicles at gas
stations, leading to serious
environmental damage as well
as huge energy and financial
losses.
Another important project
ADNOC Distribution is currently
working on is the conversion
of vehicles into natural gas in
accordance with the highest
European specifications and
international standards in this
regard. The project is being
implemented in collaboration
with relevant government
agencies and advisory bodies.
Workplace SafetyOutlining the company’s
workplace safety measures, Al
Maflahi continued: At ADNOC
Distribution, we rely on three
key factors to ensure the safety
of the working environment
across our facilities.
First, we provide well-trained
and qualified teams and
individuals to realize our HSSE
objectives, with the safety of individuals
including employees, contractors,
partners and general public being
the most important aspect of our
HSSE activities. Towards this priority,
we also conduct a series of internal
training programs in coordination with
our Human Resource Division.
Secondly, we provide a sound
regulatory environment to ensure that
the best HSSE measures are put in
place across ADNOC and its group of
companies in general and at ADNOC
Distribution in particular. We are
also keen on the regular review and
upgrade of these measures.
The third factor is the deployment
of latest technology, equipment and
tools to ensure the quality and
safety of workplace. In addition,
we highlight the role of a qualified
leadership in spearheading our
HSSE initiatives, demonstrating
a high degree of commitment
and responsibility at senior
management level of ADNOC
Distribution starting with our CEO
His Excellency Abdulla Salem Al
Dhaheri and his executive team.
The company also develops
individual emergency and crisis
plans for each facility. This includes
clearly defined scenarios and
emulations of future emergency
situations as well as constant
training of our staff in coordination
with ADNOC and its Group of
Companies as well as our other
local partners.
Most Important ProjectsAccording to Al Maflahi, the most
important project that the HSSE
Division is currently undertaking
is the safety, security, surveillance
and crisis management integration
project, which uses modern
19AFAQ 4th issue, 2014
SPOTLIGHT
techniques to monitor the
company operations in various
geographies with the support of
highly efficient operations teams
who make right decisions in time-
bound manner. The project is a
vital one as it will help ADNOC
Distribution to monitor its nation-
wide operations.
Although we have teams
working in various geographies,
linking their services through an
integrated system will allow real-
time monitoring of their functions
and prevent any emergencies
effectively and quickly. This system
will also benefit in the areas of
training and development. We are
set to start the implementation of
the pilot phase by the end of this
year, following which all our location
will be linked via this system.
Achievements and Future ProjectsMohamed Al Maflahi also
highlighted the most important
achievements of his division
including the progress being made
in the performance development,
where the division has achieved
important milestones in fulfilling
its key performance indicators. It
has also won several awards and
accolades at the ADNOC Health,
Safety and Environment Awards
held recently.
These recognitions validate
the success of team work
across different divisions and
departments.
Regarding the future projects, Al
Maflahi clarified that the division
would continue to review its HSSE
practices in general and work
towards obtaining ISO certification
in HSSE.
Occupational Health Culture in ADNOC Distribution
Al Maflahi added that • occupational health culture
at ADNOC Distribution has
continued to evolve and
scored high in the annual
performance evaluation. This
is due to the careful follow-
up by the management that
had a positive impact on the
overall HSSE performance
and promoted a sense of
responsibility among the
employees. The ongoing
awareness programs and
site visits have also helped
to enhance various aspects
of HSSE across ADNOC
Distribution.
Professional ProfileMohamed Al Maflahi is • a graduate in industrial
supervision from Indiana
University in the United
States. He is also a certified
naval officer from the United
Kingdom (1993). He has held
the following positions:
Worked at the Exploration • and Production Section,
Petroleum Ports Management
Department since early 1991
for a period of five years.
Emergency Response Center • supervisor in Ruwais
In 1995, Al Maflahi moved • to the ADNOC headquarters
to work at the Operations
Coordination and Exploration
and Production Department.
In 2000, Al Maflahi became • the Director of Health, Safety
and Environment Department
at ADNOC.
In April 2002, he assumed • the position of Health, Safety
and Environment Director at
ADMA.
Between 2006 and 2008, • Al Maflahi served as the
Managing Director of Support
Services Section in ADMA.
Since October 2012, he has • been serving as the Vice
President, Health, Safety,
Security and Environment
Division at ADNOC
Distribution.
Awards and HonorsAl Muflahi has received numerous
awards and recognitions
including:
Leadership Personality Award • (ADMA) from Oil and Gas
Magazine in 2011
Society of Petroleum • Engineers Award.
CPE Award in Kuwait in • 2004.
Personal ProfileMohamed Al Maflahi was born • in 1966.
He has two sons, four • daughters, and a one-year
old grandson.
He loves outdoor activities • and regularly participates in
the Abu Dhabi Tennis League
and other local tournaments.
He has also won several local
tournaments and medals in
tennis.
His other hobbies include • horse riding and sailing.
20
SPECIAL COVERAGE
AFAQ 4th issue, 2014
ADNOC Distribution hosted a special ceremony to honour 120 long serving employees for
their vital role in consolidating the company’s pioneering industry status and contributing to the
expansion of its service and product portfolio at the national level.
ADNOC Distribution Honours 120 Long Serving Employees
Held at St. Regis, Corniche, the
ceremony saw His Excellency
Abdulla Salem Al Dhaheri,
Chief Executive Officer,
ADNOC Distribution, presenting
certificates of appreciation to the
employees for their sustained
dedication and higher caliber
work through the past years,
in the presence of Rashed
Abdullah Al Shamsi, Senior Vice
President (Admin) at GASCO.
On the occasion, Al Dhaheri
said: “Employees are ADNOC
Distribution’s most valuable
assets and their skills and
capacity development is our top
priority. We continuously seek
to invest our time, efforts and
finances to equip our workforce
with the necessary qualifications
and skills that empower them to
accomplish their tasks to optimal
standards.
“Our celebration today is not
only to honor our long serving
employees for their dedication,
but also to recognize their
continuous efforts of inspiring
their fellow employees and
sharing their wealth of expertise,
particularly with our UAE national
workforce.”
As part of its social responsibility
and commitment to fulfilling Abu
Dhabi’s economic objectives,
ADNOC Distribution offers an
enabling work environment
as well as attractive career
opportunities and incentives to
integrate the best national talent
into its workforce.
Employees
are ADNOC
Distribution’s
most
valuable
assets
21AFAQ 4th issue, 2014
SPECIAL COVERAGE
22 AFAQ 4th issue, 2014
NATIONAL LEADERS
Property Management DepartmentGoing down the memory lane,
Al Suwaidi walked us through
the successful journey of his
department - from what he
described the “square one” until
now. Before the establishment
of the new department, its
services were delivered in each
area separately through what
was then known as the Vehicle
Services Department. Thanks
to the efforts of our dedicated
team, a centralized service centre
with a clear mandate to lease car
maintenance service sites through
auction was set up.
Today the name Vehicle Services
Turning Point in Career LifeMohamed Ghaith Al Suwaidi
began his career with ADNOC
Distribution in 1993 as a
senior accountant at Finance
Department, a position which
he held for nearly 10 years. Al
Suwaidi then felt the need to
embark on a different career
path which would open up new
windows of opportunities for him
as well as his organization. Later
he was nominated by Nasser
Al Hammadi, Senior Vice-
President - Commercial Sales,
to head the Vehicle Services
Department established in
2008.
MOHAMED GHAITH AL SUWAIDI, PROPERTY MANAGEMENT
DEPARTMENT MANAGER
National Workforce Important Contributors to ADNOC Distribution’s Achievements
We started under the name
“Vehicle Services Department”. When looking back, we feel
proud of what we have achieved
since then
23AFAQ 4th issue, 2014
NATIONAL LEADERS
Department does not exist
anymore, but has been replaced
by the Property Management
Department, which continued on
the path of rapid expansion and
achievements. This has led to a
proposal to detach the facilities of
Autoserv to operate as standalone
facility under the management of
ADNOC Distribution. Afterwards,
a decision was issued by the Abu
Dhabi Executive Council to shift all
mechanical workshops operating
in Abu Dhabi Island to Mussaffah
area.
To cater to the growing needs
of Abu Dhabi residents for auto-
mechanical services, the first
Autoserv facility was set up near
the Sea Palace area, followed
by a second one next to Khalifa
Park. We are currently planning
to expand the Autoserv brand to
other areas such as our new facility
taking shape in Yas Island, which
is in the final stage of leasing
for its expected opening
by 2014-end. The
Autoserv network
has significantly
contributed
to
making the lives of our customers
easier by saving their time and
providing convenience. It goes
without saying that we have been
overwhelmed by the positive
response received from our clients
through our communication
channels. They were very thankful
to us for saving their time and
sparing them the hassle of driving
to Mussaffah for mechanical
services. These service centers
operate from 8am until 12am.
Expansion of Property Management Department
The Property
Management
Department,
which
got its
new name last year, is responsible
for the management of company
properties including the facility
leasing activities within the service
stations and technical testing
centers
24 AFAQ 4th issue, 2014
NATIONAL LEADERS
Developing National Leadership SkillsThe management of ADNOC
Distribution is keen to hone the
skills of its workforce, especially
the UAE nationals, and provide
them with all sorts of support
and encouragement to advance
in their career path. Personally,
I have been nominated to
participate in various professional
development and training
sessions which helped me to gain
deeper professional knowledge
in various fields. Furthermore,
the management directives have
played a crucial role in monitoring
the career development of each
employee in our organisation. For
including restaurant spaces and
fast food outlets and ATM’s
facilities. The department has
also proposed to designate some
areas of the services stations for
advertising purposes, for which we
have already received approval.
Additionally, the Property
Management Department has
played a critical role in the
agreement signed between ADNOC
Distribution and Emirates General
Petroleum Corporation (Emarat) to
acquire 75 service stations owned
by Emarat in the Northern Emirates.
The department is currently listing
the existing tenants at these
stations in order to negotiate with
them to renew their contracts.
We are currently planning to expand the
Autoserv brand to other areas such as “Yas Island”
25AFAQ 4th issue, 2014
NATIONAL LEADERS
available career opportunities and
work diligently to achieve positive
results both at organizational and
individual levels.
A Final WordI would like to take this opportunity
to thank His Highness Sheikh
Khalifa bin Zayed, President
of the UAE and our leaders for
providing the people of the UAE
with all means of comfort and
ensuring a bright future of our
children and younger generation,
which is now a top priority for our
country.
I would also like to extend my
gratitude to His Excellency
Abdulla Salem Al Dhaheri, CEO
of ADNOC Distribution, Abdulla
Al Zaabi, Senior Vice President –
Administration, Mohammed Obaid
and Abdul Razzaq Larry, my
source of inspiration and
guidance in leading the
department and to all our
staff members. Finally, I thank
AFAQ magazine team for their
outstanding work to bring out the
latest issue of the magazine.
What you do not know about Mohamed Ghaith Al Suwaidi
Mohammed Ghaith Al Suwaidi • has a special passion for sports
and classic cars and the AFAQ
team got a rare peek into his
unique collection.
Al Suwaidi loves cooking and • treating his family and friends.
In addition, he enjoys fishing • and cruise trips.
example, at our department, we
are keen to equip our national
workforce, who makes up 60%
of our staff, with the highest
accreditations. Additionally, the
ADNOC Distribution management
continues to make strategic
investment in the development of
human capital in line with the vision
of the UAE leadership.
Driven by these values, our
workforce is keen to seize every
opportunity to give back to their
beloved nation. In this regard,
ADNOC Distribution in general,
and the Real Estate Department
in particular, aim to increase
the share of the UAE nationals
across the breadth and length of
our company, while pursuing its
geographical expansion goals and
provision of world class services.
National Talents and Younger GenerationI have been a witness to the
phenomenal growth of Emirati
workforce within ADNOC
Distribution. A major factor behind
this growth is the widespread
reputation of the company as a
magnet for skilled UAE national
talents. The strategic approach
of ADNOC Distribution in
Emiratisation has always focused
on attracting and encouraging
nationals to become part of our
growth story, either by working in
the company headquarters or in
various work sites.
My advice for both young
jobseekers as well as new
generation work force joining
ADNOC Distribution is to move
ahead with confidence, utilise
My advice to the new generation of work force
at ADNOC Distribution is to utilise available
opportunities and believe that every
hard-working person will get
rewarded for his determination
26
INFORMATION TECHNOLOGY
AFAQ 4th issue, 2014
The visit by Al Ghurair delegation
aimed to enhance the company’s
understanding of system
architecture, designs and new
infrastructure to support its new
Oracle Application Implementation
Systems.
ADNOC Distribution is a winner of
Oracle Best Engineered System
Implementation & Oracle Database
Administration in Europe, Middle
East and Africa Award.
Al Ghurair is the latest organizations
that visited ADNOC Distribution to
learn from its unique experience in
leveraging technology for business
performance improvement.
A delegation from Al Ghurair Group visited ADNOC Distribution to learn and gain knowledge on
how IT Division has implemented Oracle Exadata Engineered System Solution, and resolved
performance bottleneck of the main Operational Systems at the organization level. The delegation
also gained valuable insight into ADNOC Distribution’ achievements in operational excellence
while increasing Return of investment (ROI) through leveraging Oracle Technology.
IT Division Receives Al Ghurair Delegation
27AFAQ 4th issue, 2014
INFORMATION TECHNOLOGY
ADNOC Distribution is always
looking for the latest IT technologies
to power its 24/7 services,
and chose Oracle Exadata
Database Machine because it is
a fully integrated, highly available
engineered system ready for
deployment, out of the box. Since
the company’s IT services use
Oracle Database platform as a
backend solution, it can operate
any Oracle Database without
restrictions and be prepared for
business growth.
The Information Technology Division at ADNOC Distribution has completed a customer case
study which was published in collaboration with the Oracle Site. The study focused on ADNOC
Distribution success in implementing Oracle Exadata Database Machine to support Enterprise
Resource Planning (ERP), Online Transaction Processing (OLTP) in applications, and Business
Intelligence (BI) applications integrated into a single database platform within a private database
cloud. This process helped ADNOC Distribution substantially increase system availability and
achieve massive performance gains across business-critical applications, while improving
business processes across all functional units.
In a Customer Case Study published in collaboration with Oracle
ADNOC Distribution Achieves ROI Growth and 90% Performance Bottlenecks Reduction in Business-Critical Applications
28 AFAQ 4th issue, 2014
PRODUCTS AND SERVICES
Outlining the services offered by the centre, Yousuf said: “We offer a
wide array of services to the general public including vehicle technical
inspection, which is a mandatory requirement for the renewal of
vehicles older than three years to ensure their compliance with relevant
laws including vehicle modification rules. The centre also offers such
services as inspection of vehicle tire and check of advertising stickers,
in addition to a host of new services introduced recently including
permits for changing vehicle colour and type.”
Additionally, we offer various support services in conjunction with
Consumer Protection Department. These services allow people who
buy brand new cars and are doubtful about their specifications to
check the vehicle and report any issues with their specifications. This
service can be requested by submitting an official letter from Consumer
Protection Department addressed to ADNOC Distribution to inspect
the car and provide an accurate report on specifications.
The Vehicle Inspection Centre currently comprises six tracks with an
addition track under construction. On an average, the centre deals with
800 cars every day. These services are provided in line with the laws
and regulations set by the General Directorate of Abu Dhabi Police
(ADP).
ADNOC Distribution’s Vehicle Inspection Centre in Abu Dhabi offers a wide range of services
to customers from Sunday through Thursday around the clock. The center plays a central role
in ADNOC Distributions’ service portfolio by offering vital services to public in line with highest
quality and professional standards. This had made the centre a trusted name among its growing
customer base across the country. AFAQ toured the facility recently, and met with the center’s
supervisor and a number of its clients.
Abu Dhabi Vehicle Inspection Centre Symbol
of Customer Confidence
Yusuf Moosa Sabri Al Fadil, Supervisor,
Abu Dhabi Vehicle Technical Inspection Centre
29AFAQ 4th issue, 2014
PRODUCTS AND SERVICES
Abdul Aziz Hammad, UAE National
Abdul Aziz, who visited the center
for the registration of his vehilce,
describes the service as good.
Employees were very helpful and
well informed about the services
and products offered. Additionally,
the services are being offered in line
with international standards. The
centre was able to complete the
transaction within 30-60 minutes
which is normal for such services.
Mohamed Waseem, Pakistani
Mohamed describes the service as good and waiting time as reasonable.
When asked about the customer care, Mohamed said it was also good.
Mahmoud Issa Al Hammadi, UAE National with Special Needs
Al Hammadi visited the Center for
vehicle inspection and renewal. He
described the facilities as spacious
and convenient and equipped for
the customers with special needs.
However, he suggested that the
centre should set up clear sign
boards to guide customers within
the premises. He also described
the time it took him to complete the
service being variant depending on
the time of your visit.
Abu Dhabi Vehicle Inspection Centre Achieves
45% Emiratisation
30
AVIATION SERVICES
AFAQ 4th issue, 2014
Aviation Sales Division received a delegation from the
Lebanon-based Arab Air Carriers Organization (ACCO)
during its recent visit to Abu Dhabi.
Aviation Sales Division Receives AACO Delegation
The meeting, aimed at boosting mutual cooperation and bilateral
trade, saw the two sides exploring opportunities for collaboration in
the aviation sector. ACCO and ADNOC Distribution also discussed
a joint agreement that will mandate ADNOC Distribution to offer
aviation services to all Arab airlines across airports in the UAE.
31AFAQ 4th issue, 2014
AVIATION SERVICES
Group commercial sales held an honoring ceremony to honor a number of management
personnel from the military aircraft fuel operations at its Abu Dhabi offices building (Business
Avenue).
Group Commercial Sales Recognizes Best Performing Employees from Military Aviation Operations Department.
The ceremony was held in presence
of Nasser Al Hammadi, Senior
Vice President, Commercial Sales
and a number of guests from the
Aviation Divisions and the Division
of health, safety, security and
environment in recognition of the
staff’s outstanding performance in
the application and compliance of
the standards and procedures for
security and safety in their field.
During the ceremony, Nasser Al
Hammadi, Senior Vice President
of the Commercial Sales , along
with Mazen Manea Al Awbathani,
Military Aviation Operations
Department Manager have both
delivered key note speeches to
thank the staff for their efforts and
their outstanding performance and
urged them to continue to work
diligently and to continue their
efforts in order for their work to be
reflected among the company’s
reputation and status.
At the end of the ceremony,
Al Hammadi, Senior Vice President,
Commercial Sales, distributed
certificates of appreciation and
symbolic gifts for the employees
honored on this occasion.
32
COMMUNITY SERVICE
AFAQ 4th issue, 2014
ADNOC Distribution launched a number of community initiatives during the last Ramadan as part
of efforts to reinforce the company’s national status in community development programmes.
ADNOC Distribution Steps up Community Initiatives during Ramadan
Towards this priority, the
company’s supported charity
projects such as the Khalifa Bin
Zayed Al Nahyan Foundation Iftar
Project through the distribution of
LPG cylinders to needy families.
During the last Ramadan, ADNOC
Distribution also launched a 13-
month internal campaign to raise
funds for the UAE Red Crescent.
The company offered the monthly
contributions of its employees via
an internal system that had been
implemented for this initiative.
Additionally, the company
distributed dates and water at its
service stations during Iftar. Aimed
to help those unable to reach
their destinations on time for Iftar,
the initiative helped reduce road
accidents caused by speeding
during the rush hour.
Conforming to the noble teachings
of Islam and embracing the
profound significance of Ramadan,
ADNOC Distribution is committed
to supporting charity programmes
and initiatives that impact a positive
influence on the community.
As part of its support to various
Iftar projects, ADNOC Distribution
make simple but meaningful
contributions such as providing
5,346 gas cylinders to 261 needy
women during the holy month.
In doing so, The Company aim
to ease some of their financial
burden and assure peace of
mind during Ramadan. ADNOC
Distribution also lauds the efforts
of our staff in coming together
to raise funds for the UAE Red
Crescent. It is only through such
collective participation that we can
hope to make a difference to the
communities we serve.
33AFAQ 4th issue, 2014
COMMUNITY SERVICE
ADNOC Distribution hosted its annual Ramadan
event for company employees at the Fairmont
Bab Al Bahr under the patronage of His
Excellency Abdulla Salem Al Dhaheri, CEO,
ADNOC Distribution. The gathering included
several activities that highlighted the importance
of team work among employees towards driving
the company’s goals and objectives.
Ramadan Annual Gathering
34
COMMUNITY SERVICE
AFAQ 4th issue, 2014
35AFAQ 4th issue, 2014
COMMUNITY SERVICE
36
COMMUNITY SERVICE
AFAQ 4th issue, 2014
For the second year in a row, ADNOC Distribution has participated in the “Yes to Work” Initiative
organised by the Abu Dhabi Centre for Technical and Vocational Education and Training (ACTVET)
under the patronage of His Highness Sheikh Mansour bin Zayed Al Nahyan, Deputy Prime
Minister and Minister of Presidential Affairs in last August.
ADNOC Distribution Participates in “Yes to Work” Initiative for Second Consecutive Year
Aligned with Absher, an initiative
launched on the directives of His
Highness Sheikh Khalifa bin Zayed,
President of the UAE, ADNOC
Distribution’s engagement with
“Yes to Work” initiative came
as part of its efforts to boost the
participation by Emirati workforce
in the labour market. It also aimed
to articulate the company’s
leading role in the emiratisation of
supervisory positions at ADNOC
service stations throughout the
country. Towards, this priority,
ADNOC Distribution also offers
Rahal A Card which provides UAE
nationals working in the private
sector and students across the
country with a host advantages
including hands on training
opportunities across ADNOC
Distribution service stations and
facilities.
This year, the Training and Career
Development Department at the
company, in coordination ACTVET,
attracted nearly 19 students from
ACTVET to work at ADNOC Oasis
within various services stations
across Abu Dhabi city. Aimed at
developing the professional skills
of trainees, these training gave
students an opportunity to acquire
new skills and utilise holidays for
self-development.
Dr. Abdulla Al Hashimi, Career
37AFAQ 4th issue, 2014
COMMUNITY SERVICE
Training & Professional Development
Department Manager at ADNOC
Distribution, said: “Every year,
ADNOC Distribution trains a large
number of students in various
disciplines as part of its training
programmes including “Yes to
Work” Initiative which was held
during this summer. In offering our
students training and development
opportunities, we give them broad
exposure to practical skills through
dealing with customers and help
them build successful careers.
Faisal Al Katheeri, a training
specialist at Training and Career
Development Department, added
that the department conducted
a two-day orientation session for
students accepted in the program
prior to their secondment to service
stations. During the orientation,
students were introduced to
ADNOC and its group of companies
including ADNOC Distribution, its
service station network as well as
the practices of safety, security,
customer service and customer
communication. In addition, they
were familiarised with the products
offered through ADNOC Oasis
stores and their sales activities.
Afterwards, trainees were assigned
to various locations based on their
individual training requirements.
Speaking about his experience of
working as a supervisor at ADNOC
Oasis, Rashid Mohamed Rashid Al
Habsi, who was trained at Al Zaab
795 service station said: “I really
enjoyed working at the ADNOC
service station and dealing and
interacting with customers from
diverse backgrounds. I was also
able to understand how these
stations operate, handle cash
payment, issue delivery receipts
and display products inside
the stores. It was a wonderful
experience to work at ADNOC
Oasis which helped me to improve
my professional career and I want
to encourage my colleagues to join
to work at ADNOC Oasis.
Describing his experience as a
challenging one, Ahmed Hasan
Bassam Hassan Abdul Qader,
another student who received his
training at Manaseer station said:
“At the beginning, it was a big
challenge for me to apply what I
had learned during the orientation
session, but thanks to the support
and motivation of other employees
and customers, I became more
confident and experienced in
customer service.
I have also learned a lot about
the responsibilities of employees
in performing their tasks and
ensuring food safety. I also got
valuable exposure to supplier
communication, resource management
and business development.
I thank god that I was able to develop
my skills and enrich experiences
through this initiative.”
39AFAQ 4th issue, 2014
DAY OF MY LIFE
Filling station attendants are integral part of ADNOC Distribution’s
workforce due to their important work at the frontline of ADNOC
Distribution’s service delivery value chain and daily interaction
with customers. To shed further highlight on these unsung
heroes, we conducted an interview with Mohamed Koni Faya,
who has been selflessly serving the company for over 25 years.
Mohamed Koni Faya (Shift Supervisor)
Beginning of Journey with ADNOC Distribution Mohamed started his journey with
ADNOC Distribution back in 1988 as
a filling station attendant at Al Bateen
station. He says: “I still remember
the number of vehicles that we used
to handle at the time. They rarely
exceeded 30 vehicles. Now that
number has nearly doubled, this
reflects the fact that UAE has grown
quickly.”
Mohamed continues: “I have witnessed
firsthand the care and involvement
of the government of the UAE in the
welfare of its citizens. Our senior
leadership at ADNOC Distribution,
under the stewardship of His
Excellency Abdulla Salem Al Dhaheri,
had a great impact on the recent
development of service stations and
the accelerated growth in its numbers.
When I first joined ADNOC Distribution
working at Al Bateen Station, service
stations were fairly basic; but they
have undergone a series of changes
and developments since then in
order to keep up with the country’s
development and the growing demand
of customers.”
His life’s milestones: Mohamed says that ADNOC
Distribution takes great care
to ensure the satisfaction of its
employees, which helped the
company to establish a loyal
customer base throughout the
years. Mohamed’s, whose hard
work and long service were not
unnoticed, now holds the position
of a shift supervisor. His promotion
did not only helped him advance
his career, but it also granted him
a decent life. His first check of
1500 AED helped him turn one of
his biggest dreams into reality by
building an expansive house in his
home country. He can also now
easily provide financial support to
his immediate and extended family
members.
One last word Mohamed continued: “I would like
to express my warmest gratitude
to ADNOC Distribution for their
continuous efforts towards providing
support and appreciating its
employees. In fact, I was honored a
few months ago in appreciation of my
dedication and hard work. I am happy
to say that I am saving the financial
reward I received for my long service
to fund a Hajj trip for me and my family,
God Wiling. I would like to thank
AFAQ Magazine for giving me this
opportunity to express my gratitude to
ADNOC Distribution.”