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‘Effective communications to improve health and safety on farms’ Dr. John McNamara, Teagasc National OHS Specialist Adjunct Associate Professor, UCD

‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

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Page 1: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

‘Effective communications to

improve health and safety on

farms’Dr. John McNamara,

Teagasc National OHS Specialist

Adjunct Associate Professor, UCD

Page 2: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Agenda of Presentation

▪ Introduction

▪ Research & Knowledge Exchange

▪ Reaching Out to Older Families,

Farm Workers and Families

▪ EU COST Action – OSH in

Agriculture

▪ Discussion

2

Page 3: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Farming In Ireland

▪ 139,000 Farms

▪ Circa 400,000 at Risk

- Children/ Working /Older Generation

▪ Mainly Self-employment (92%).

▪ Average age circa 58.

▪ Workload a major current issue.

▪ Culture Positive to Safety ( c 60%)

▪ Self-employment a Major OHS Challenge (ERSI)

3

Page 4: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Accident Definition

▪ Impact of energy or

impedance of a vital

body function.

▪ Multi-causal:

- Behaviour (90%)

- Physical

4

Farm Safety a ‘Wicked’ Problem –

multifactorial and challenging to solve.

Page 5: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

5

0

5

10

15

20

25

30

35

2010 2011 2012 2013 2014 2015 2016 2017 2018

~N

o. o

f D

eath

s Total

17-64

65+

0-16

Irish Trends in Fatal Farm Accidents

2010 -2018

Page 6: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

6

Where is the Safety Problem ?

Page 7: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Integration of the Public Health Model and Social-

ecologic Framework. Source: Runyan (2003)

7

Page 8: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Farm OHS Management a

Crucial Issue !

• UK HSE Farmer

Study (2017)

- 45% Planners

- 14% Pragmatists

- 18% Risk Takers

- 23% Unclear

- ‘Unclear’ need

on-going

support

8

Teagasc Advisors – ‘Farmers

forget about Safety when

pressure comes on’.

Farmer Management Crucial

Page 9: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Research

▪ Evidence Based Programmes crucial

to identify problems and target

solutions

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Page 10: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Agr OSH Research in Ireland

▪ Teagasc and H.S.A.

▪ H.S.A. : E.R.S.I. / Noble Denton (UK)

▪ DAFM Stimulus Funding – Be SAFE

▪ International Studies of Relevance.

▪ Diploma/Degree Students

Teagasc Presentation Footer10

Page 11: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Teagasc

Teagasc Presentation Footer11

Farm Accident levels. (H.S.A) Dr Anne Finnegan

Code of Practice RA (H.S.A.). Dr John McNamara

Geo-demographic study (H.S.A.) Dr David Meredith

Animal Welfare and Safety Dr Mickeal Mazurek.

Impact of Disability Dr Shane Whelan

H2S from Spent Mushroom Compost Dr. Balasubramanian Velusami

MSD’s among Farmers ( H.S.A). Dr Aoife Osborne

Rural Suicide Prevention Dr Maria Feeney

Knowledge Transfer (M.Sc) Ms Marion Fox

Social Support (DGs)(H.S.A.) PhD Study commenced 2016

Farmer Health Change To commence 2017

Livestock Safety (DAFM Stimulus) Niamh Woods

Page 12: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

12

Main Causes of deaths in Agriculture and Forestry

over last 10 years 2009-2018

Tractor, Vehicles , 61, 30%

Machinery, 43, 21%

Livestock, 33, 16%

Fall from Height, 21,

10%

Drowning/Gas, 19, 9%

Falling Objects, 14, 7%

Timber, 10, 5%Electricity, 3,

1%Other, 3, 1%

Total 207

Page 13: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Changing causes of Farm

Deaths

13

Page 14: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Trends in Farm Injuries ( Teagasc NFS)

14

0

500

1,000

1,500

2,000

2,500

3,000

3,500

1996 2001 2006 2011 2017

No

. o

f a

cc

ide

nts

Page 15: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Accident Occurrence 2012-

2017

15

0%

2%

4%

6%

8%

10%

12%

14%

16%

18%

20%

Dairy Cattle Rearing Cattle Finishing Sheep Tillage

Page 16: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Research Summary

▪ Having reliable research evidence is

crucial to drive OSH programmes

▪ Research Evidence in its own right is

a valuable tool for Communicating

OSH messages.

▪ Knowledge Exchange enhances

usage of research evidence.

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Page 17: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Knowledge Exchange

▪ Victim Testimonials – Survivor Stories

▪ Media Communications

▪ Legal Strategies

▪ Extension Strategies

▪ Partnership

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Page 18: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Sacurima Participants

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Page 19: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Victim Testimonial

▪ Powerful - needs

media budget.

▪ Useful for targeting

specific issues.

▪ ‘Halo Effect’ and ‘

Wave Effect’ –indicates

that behaviour change

is short lived.

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Page 20: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Legal Requirements

▪ Safety, Health and Welfare at Work Act, 2005

▪ ‘Do everything ‘so far as is reasonably practicable’ .

▪ Require a Risk Assessment ( 3 or less employees) or a Safety Statement.

▪ Employer has the primary duty

- provide a safe place and system of work etc

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Page 21: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Comparison between Enforcement and

Extension ( In Extremis).

21

Dimension Enforcement Extension

Authority Legislative Trust

Engagement Limited On-going

Focus Compliance Client benefit

•Extension ‘enables’ human development. Making

progress is multi-factorial and extension plays a

crucial enabling role.

• Extension now called ‘Knowledge Brokering’ and

is applied also to Research Adoption.

• ‘Intermediaries’ influence OSH Adoption.

Page 22: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

OSH Inspections in Ireland

▪ Positively received

▪ Campaigns – Specific Focus: Livestock; Machinery; Falls from Heights

▪ Media Coverage and Reporting on Findings.

▪ Enforcement/ Prosecution

▪ Behaviour Change – limited effect on long term behaviour change ( Rich, 1999)

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Page 23: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Risk Assessment Document

▪ RAD – A legal requirement.

▪ Half-day Training required for DAFM,

TAMS11 Drawdown ( Important

Incentive for Engagement).

▪ Completion required for Food

Assurance Schemes.

▪ Use if Fully

23

Page 24: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Risk Assessment Document –

use as Guide for Standards.

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Page 25: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Execellent Information

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Page 26: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Farm Safety COP Risk Assessment

Page 27: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Implementation of RAD Controls

Implemented

Controls

Farm Satisfactory Score (%) Significance

Yes No

P=0.001Yes 92.1 7.9

No 56.5 43.5

Key Messages: Implementation of

Controls is the Crucial Step in OHS

Management

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Page 28: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Controls (No. 1414) Specified in

Risk Assessment document

Physical: Vehicles/ Machinery (42%), Livestock

(14.6%); Farmyard and Buildings (12.7%);

Electricity (8.8%).

Practices: Children & Older Farmers (1.4%);

Health issues (8.9%)

28

Physical Practices

92.4% 7.6%

Page 29: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Advice Provision with/ without

Training

29

0

10

20

30

40

50

60

70

80

90

100

Any

Advice

Office

Consult.

Phone

Consult.

Farm

Visit

Advisory

Event

Other

Advisory Activity.

%

Pilot

Non-Pilot

Page 30: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Theory of Planned Behaviour (Irish study for H.S.A.)

Teagasc Presentation Footer30

Page 31: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Discussion Groups- application to OSH

• Meet circa Monthly.

• Facilitated

• Consider current Farm

Management Issues.

• Semi-democratic.

• DAFM KT Programme OSH

• Have been shown to

Increase Adoption

• Can they increase OSH

adoption ? - Study in

Progress . 31

Page 32: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Discussion Group OSH Engagement

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Page 33: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Partnership Approach

▪ H.S.A.

▪ Teagasc (have MOU with H.S,A.).

▪ DAFM

▪ Farm Safety Partnership –Farming Organisations.

▪ Farm Safety Action Plan –organisations tackle specific goals.

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Page 34: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Children

▪ Low ‘mention’ in research surveys.

▪ Childhood COP –similar to UK

▪ Irish Statement 2014: ‘ Children under 7 on Tractors’.

▪ Research USA: Marshfield Wisconsin.

- Parents are influential.

▪ Specific Events for Childhood safety.

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Page 35: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Recent Childhood Event

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Page 36: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Older Farmers

▪ Fatal Accidents increase with Age

▪ Numerous studies in USA (One Study 5 fold increase)

▪ Behaviours leant in earlier life.

▪ Workload

▪ Influential Persons – change routines

▪ Retirement/ succession Culture – e.g. Scandinavian Model.

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Page 37: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Employed Workers

▪ In Ireland – increasing Employed Workforce

▪ Employer – Employee Contract

▪ - Employer strong OSH duties vis-a-vis Self-employment

▪ Risk Assessment: H.S.A. Be Smart Electronic RA tool for Professional Workers.

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Page 38: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

EU COST Action : SACURIMA

http://www.cost.eu/COST_Actions/ca/CA16123

As of April 2019:

30 Countries

52 Members

27 Substitute members

2 (+5) Observers

Overall objective of COST (Cooperation in Science and Technology) Actions:

Get-to-know fellow scientists to stimulate Collaboration and Application to

EU S&T grant aided projects: e.g. Thematic Networks; Horizon 2020 Europe

projects.

Page 39: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Objectives in Sacurima

▪ 1) Identify and evaluate agricultural health and safety programmes and approaches on the national level;

▪ 2) Identify knowledge, attitudes, behaviours and priorities among farmers regarding safety, health and risk management;

▪ 3) Identify effective models for training and integrating vulnerable populations (including refugees and young workers) into the agricultural workforce;

▪ 4) Develop means and indicators for monitoring progress and evaluating impact of interventions on injuries and illnesses in agriculture; and

▪ 5) Disseminate results to stakeholders and the agricultural community.

Page 40: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Sacurima Progress

▪ At Half- Way point (2 years).

▪ 10 Scientific Papers in Preparation

▪ Pan European Briefing session planned for 2019:

- Media,

- Parliamentarians,

- Farming Organisations.

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Page 41: ‘Effective communications to · 2019-05-13 · Dr John McNamara Geo-demographic study (H.S.A.) Dr David Meredith Animal Welfare and Safety Dr Mickeal Mazurek. Impact of Disability

Discussion

▪ Questions Please.

▪ Contact details

[email protected]

▪ Researchgate:

https://www.researchgate.net/profile/J

ohn_Mcnamara3

▪ www.teagasc.ie

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