Advertising Manager E-Book

Getting the Product Recognized and Sold

Created by The University of North Texas in partnership with the Texas Education Agency

Advertisement

An advertisement is a paid announcement that appears in the media (TV, newspaper, etc). Its goal is to sell products and services.

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Advertising Manager

The Advertising Manager is the person who plans and directs advertisements for companies

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Advertising Manager

They work with artists, writers and directors to create the ads. They manage the money to pay for the advertisements

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Advertising agency

Advertising managers may work for a company or for an advertising agency.

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Education Required

A college degree is needed to be an advertising manager.

A college degree is needed to be an advertising manager.

A college degree is needed to be an advertising manager.

A college degree is needed to become an advertising manager. Usually a four year degree in advertising, journalism or business administration with an emphasis on marketing.

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Communication Skills

Advertising Managers must have strong English skills, strong Art skills, and have the ability to work with many groups of people.

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Career Opportunities

If you are creative, have an eye for detail, enjoy working with different groups of people, then you might have a future in advertising.

There are plenty of opportunities out there!UNT in partnership with TEA, Copyright © 2008. All rights reserved. 8