Accounting and FinanceSchool of Enterprise, Management and Leadership

Your community, your University

Sunday Times and Times University Guide 2014

On our Accounting and Finance degree you will developa combination of focusedfinancial and vocationalmanagement skills.

Our BA (Hons) Accounting and Financedegree is one of our wide range ofundergraduate honours degree programmesin business and management related areas.Honours degrees can be studied in:

• Business Studies• Business Studies and Economics• Event Management• Finance and Economics• Human Resource Management• IT Management for Business• Marketing• Software Development for Business• Tourism Management

In addition you can choose to undertake ajoint honours route across areas within theSchool’s degree portfolio, for example, BA(Hons) Human Resource and Finance.

Whilst the scope of honours programmesavailable within the School offers you a widechoice of specialist subject areas, all of ourdegree routes share a number of commonfeatures. Central to our provision is thefocus on your learning experience. This isreflected in our approach to learning,assessment and work-based opportunities.

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What makes the School ofEnterprise, Managementand Leadership different?

We believe a hands-on, interactive andparticipative workshop approach to learningwith modest group sizes is the mosteffective way to develop the types of skillsthat employers look for in graduates.

Each module you’ll undertake is usuallysupported by a weekly tutor-facilitatedworkshop of approximately 2.5-3 hours.Group sizes are typically 20-25 students.At the end of the workshop, you’ll normallybe tasked to undertake intersession workthat then feeds into the next workshop.

Our approach encourages you to beproactive and offers an environmentthat’s well suited to enabling you as astudent to share your thinking andexplore different ideas.

If you choose to study here, you’ll find our team approachable, encouraging and accessible.

Accounting and Finance BA (Hons) BA (Hons) Professional Placement

The BA (Hons) Accounting andFinance degree enables you todevelop the knowledge and skillsneeded to be a highly effectivefinancial manager.

A key focus of the programme is to develop awider range of skills and understanding than istraditionally provided by a narrowly focusedaccounting degree. The course isunderpinned by a broad-based business andmanagement education. Combined with thevocationally focused finance and accountingelements, this provides you with theexperience and knowledge needed to furthera career in the accountancy profession. Thecourse can also be used as a foundation for acareer in a wider range of management fields.

Here is an indication of the type of modulesthat are available each year:

Year One Module Information

Management and OrganisationsThis module aims to provide students ofvarious backgrounds and experiences with anintroductory knowledge of management andorganisational behaviour. You’ll become awareof your personal and inter-personal skills andcapabilities when learning about managementissues, and stimulate an interest andenthusiasm for further learning of this subject area.

Course Options• Accounting and Finance• Accounting and Finance – Professional

Placement• Accounting and Finance with International

English Studies• Accounting and International English

Studies• Business Studies and Finance• Business Studies and Finance –

Professional Placement• Event Management and Accounting and

Finance• Event Management and Accounting and

Finance – Professional Placement• Human Resource Management and

Finance• Human Resource Management and

Finance – Professional Placement• IT Management for Business and Finance• IT Management for Business and Finance –

Professional Placement• Marketing and Finance• Marketing and Finance – Professional

Placement• Tourism Management and Finance• Tourism Management and Finance –

Professional Placement

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We welcome all applicantswith the followingqualifications:

Entry requirements

Typical Offer (Individual offers may vary):

History (BA Hons)A levels: ABB – BBCAccess: Pass with 15 level 3 credits worth ofunits at MeritInternational Baccalaureate: 30 points

Politics and Contemporary HistoryA levels: ABB – BBCAccess: Pass with 15 level 3 credits worth ofunits at MeritInternational Baccalaureate: 30 points

PoliticsTBC

Alternatively, for either course – successfulcompletion of the mature student non-standard entry process.

For this pathway, please apply directly to:• Dr Hugo Frey, Head of Department, Email: h.frey@chi.ac.ukThe Complete University Guide 2014

Business Decision-makingHere, you’ll receive a practical introduction tobusiness decision-making. The interplaybetween decisions around the organisationand its operations, finance, sales andmarketing is explored. This is done throughengaging with a business start-up simulation.A key focus of the module is the role thatfinancial literacy plays in supporting effectivebusiness management. Scenarios will be usedas the basis for supporting the understandingof key financial statements and techniquesused to inform business planning anddecision-making. In addition, the moduleprovides a hands-on introduction to the useof financial modelling as a tool to support thebusiness planning process.

Introductory Law for ManagersWe’ll introduce you to the subject of lawrelevant to the commercial world. Themodule’s not intended to make you anexpert in the subject but rather to provide asufficient understanding so that as a manageryou’re able to recognise potential issues andimpacts of the law and to seek appropriateprofessional assistance should the need arise.

Introduction to MarketingThis introductory marketing module exploresthe role of marketing in the modern businessenvironment and will familiarise you with thecore tools and concepts of marketing. Themodule provides a foundation for latermarketing based courses which might betaken either as core modules or optionallevel two and three modules.

Accounting Skills “The language of business is finance” is aquote that is often repeated. This moduleintroduces you to the fundamental concepts

underlying the production of the mainfinancial accounting statements. Thetechniques used in the construction of thosestatements are also covered, as is anintroduction to the analysis of the publishedaccounts of limited companies. The moduleconcludes with introducing some of theprinciples underpinning managementaccounting data.

Business Information SystemsDesigned to introduce all managementstudents to business Information Systems (IS),this module will show you how they’re usedto support businesses effectively. You’llinvestigate the impact of IS on organisationsand begin to recognise that their successfulimplementation is integral. As prospectiveemployees and managers of theseorganisations, regardless of whether youwork within an IT department, you’re verylikely to be involved in discussing, specifyingand working with a range of businesssystems. This module will focus on howbusinesses are using IS to deliver real benefits.

Working with Others andDeveloping SelfWorking effectively with others requires skillsin communicating and thinking collaboratively.Getting the most out of your degree courserequires that you develop skills in reflectivethinking and self-management, as well asspecific study skills. This module aims to helpdevelop skills in presenting to an audienceand collaborating with others face-to-face andin writing. It will encourage you to reflect onand plan for your own personal developmentwith an emphasis on learning from andteaching one another.

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Year Two Module Information

Data Analysis for ResearchThe acquisition, manipulation, interpretationand presentation of data are important skillsfor graduates. The aim of this module is tointroduce you to the use of computer-basedstatistical techniques for the analysis andpresentation of quantitative data sources.You’ll gain an appropriate link to businessresearch, where more qualitative researchmethodologies will be discussed. Themodule’s designed to reflect the lack ofconfidence and anxiety felt by students whendealing with statistical techniques, especiallyfor the first time. You’ll go on a structuredand applied journey, starting at anintroductory level looking at the rationale andcontextualisation for the use of quantitativeresearch methodologies.

From here, consideration will be given to thegeneration and use of descriptive statisticsthrough to the application of more advancedstatistical techniques.

TaxationIn this module, you’ll be introduced to keyconcepts and the underlying principles ofmajor aspects of the UK taxation system.The module will provide an overview of theframework of UK taxation structures,identifying key principles and functionsunderlying the system of taxation. You’llexplore many of the key calculations involvedin computation of income tax andcorporation tax liabilities. In addition, you’llgain an overview and coverage ofintroductory calculations in relation to valueadded tax, inheritance tax and anexamination of the scope of nationalinsurance contributions.

Financial Reporting The aims of this module are to enable you todescribe and critically discuss how financialreporting can be regulated, including thesystem of international accounting standards.It will also provide you with the necessaryknowledge to prepare statutory accounts inthe appropriate form for a single company.

Business ResearchThis module will contribute to yourpreparation for final year project work. Itintroduces a range of approaches available tochoose from when identifying and carryingout a business research project. While it’sexpected that you’ll engage with thephilosophical issues in research, the emphasiswill be on the relationship between credibilityof business proposals and well-constructedresearch. This module focuses more onqualitative research applications in business.

Managing Accounting for Control Here, you’ll develop your understanding of arange of management accounting techniquesand how these can be applied to supportdecision-making. Through the course of themodule, you’ll be expected to solve problemsthat require you to demonstrate thoughtfuland effective reasoning, proposing solutionsor responses to a given set of circumstances.

Financial ManagementThis module aims to introduce you to areas ofkey financial decision-making and relatedunderlying theory. These decisions include thesetting of corporate objectives, the funding ofcorporate operations and the appraisal ofpotential investments. The choices that areavailable to companies, in terms of theircapital structures and dividend policies, willalso be examined. The module will provideyou with an understanding of the operationof equity markets and the related implicationsfor listed companies.

Corporate GovernanceIn this module, you’ll be provided with acritical appreciation of the origins,development and objectives of corporategovernance issues and their regulation. Thefocus is on the development and practice ofcorporate governance in the UK butinternational comparisons will also be made.

In addition, the module aims to raise yourappreciation of ethics, with a particular focuson ethical behaviour and standards ofprofessional conduct. You’ll develop an appreciation of key arguments andcomplexities through the consideration of stakeholder theory and corporate social responsibility.

Year Three Module Information

Business StrategyHere, both learning and teaching are student-centric. Pulling together core themes frombusiness and management disciplines coveredin previous modules, Business Strategy willenable you to think critically. You’ll designbusiness strategies based on tools and modelsto analyse the strategic context.Consideration is given to: the effectiveness ofcorporate vision; the application of strategictools; models and concepts – such as valuechains and approaches to segmentation; theprocesses of strategy; and critical successfactors in the delivery of competitiveadvantage and customer value.

Corporate FinanceThis module aims to give you an insight intothe practical implications of key areas ofcorporate finance. It will provide an overviewof the core concepts of corporate finance,allowing you to progress to a more in-depthexamination of specific topics. A key aim ofthe module is to encourage you to researchand identify corporate finance in action,essentially linking theory and practice. Due tothe nature of the module, your work will beinfluenced by current developments andoccurrences in the corporate world.

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Advanced Financial AccountingThe aim of this module is to expand on theareas explored within the Financial Reportingmodule. This will be achieved by: examiningconsolidated accounts; evaluating financialstatements to provide an analysis ofperformance; comparing and contrastingalternative approaches to asset valuation; and examining current developments inexternal reporting.

Management ProjectThis module has a crucial role within theprogramme of study as it provides theopportunity to research an area of particularinterest within an appropriate business, publicsector or third sector context. The module’sdesigned to make a major contribution toyour professional and intellectualdevelopment. The project provides a vehiclefor you to demonstrate the extent to which you’ve managed the final transitionfrom a tutor-led approach to student-centred learning.

Workplace based learningWe understand the importance of ensuringthat you have the knowledge, skills andexperience to compete successfully in today’schallenging job market.

As a SEMAL student, you’ll have a wide rangeof opportunities to undertake work-basedlearning (WBL).

You’ll have the option to undertake a four-year professional placement programme bycompleting a one-year internship in yearthree. Following this placement, you’ll returnto university to complete your final year.

The internship is typically salaried and, if youchoose this route, you will receiveprofessional placement recognition as part of

your degree title. You do not have to attenduniversity while on placement so you will havethe freedom to relocate nearer to youremploying organisation. This placementoption is assessed by a personal development plan and review which isundertaken throughout the placementexperience and submitted after you havecompleted your placement.

Preparation for InternshipThis module’s designed to assist you inpreparing for your one-year internship (48-week work placement) with an employer.While it’s your responsibility to secure yourown placement, this module’s designed tosupport you in developing the skills that willmake seeking the right internship as effectiveas possible. Although designed specificallywith placement students in mind, themodule’s also of significant value to otherstudents that are seeking to further theiremployability skills.

10 Week Work PlacementYou can undertake a 10-week placement insemester two of your final year. Placementswill run from January to March and areassessed primarily by a learning log which youwill complete throughout the placementexperience. Each student who completes awork placement will normally use his/herplacement organisation as the basis for his/hermanagement project. This final projectenables you to draw on the range of skillsacquired throughout your studies.

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Work Placement Support Prior to going on placement, you will receivesupport and discuss issues, such as: finding asuitable placement, preparing a CV andcovering letter and the learning logassessment. While you’re responsible forgaining your own work placement, assistanceand guidance in finding suitable placementsand liaison with employers is provided by aninternship module and/or by the SEMALPlacement Office. The Office has links withmany local employers and advertises one-yearinternships and 10-week work placementopportunities. While out on placement, youare assigned a tutor. This tutor or the SEMALwork placement coordinator will usually visityou at least once during your placement.

Programme Co-ordinator forAccounting and Finance

David Marshall Senior Lecturer in Accounting & FinanceDavid is a Fellow of the CharteredAssociation of Certified Accountants (FCCA)and has an MBA from SouthamptonUniversity. He joined the University ofChichester in August 2011. David’s earlycareer began in industry with time spent inthe accounting function of various companiesincluding Norcross plc and the Prudential plc.His academic career began in 1990 when heaccepted a post at Bournemouth Polytechnic,the precursor to what is now BournemouthUniversity, and over the years David hastaught many cohorts of undergraduate andpostgraduate students both on generalist andspecialist programmes of study.

In his final years at Bournemouth UniversityDavid was extensively involved inmanagement and delivery of postgraduateprogrammes to international students andwas the Programme Leader for the MScCorporate Governance programme. TheMSc Corporate Governance is a coursedeveloped in conjunction with the Institute ofChartered Secretaries and Administrators(ICSA) which provides students with theopportunity to gain a professional as well asan academic qualification.

As a result of the close links David developedwith the ICSA he is currently their nominatedexternal examiner at London South BankUniversity. In addition to his academic dutiesDavid has developed and delivered a numberof introductory accounting short courses forcommercial customers with the aim of raisingthe accounting and finance awareness of theirnon-accounting managers.

Destination of Leavers from Higher Education survey*

* 92.5% of our students who graduated in 2012, after studying with us full time for theirfirst degree, were in full-time employment or undertaking postgraduate studies.

Dr Lyn BatchelorSenior Lecturer in StrategicManagementLyn leads on the enterprise educationactivities within the School and across theUniversity. As well as introducing first yearstudents to start-up concepts via the virtualbusiness scenarios in SimVenture, she hasalso designed and delivered a start-upmodule for final year students. Lyn works with the team that supports final yearstudents designing their major project, with particular attention to work- placement projects.

In addition to this SEMAL-focussed work,Lyn also delivers a cross-university intensivebusiness start-up bootcamp module forstudents from any programme. She derivesher examples from her applied researchactivities with business start-ups as part ofeconomic regeneration work in the region,and is also advising on two European Union(EU) projects. Firstly, WINGS (ElevatingWomen Entrepreneurship Initiatives forGenerating Sustainable Impact andNetworks), an EU Lifetime Learning Projectwhich is a consortium of nine partners from eight EU countries. The second project, Female (Fostering entrepreneurshipthrough mentoring and learning in Europe) is also related to business start-up and development.

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About the School ofEnterprise, Managementand Leadership

As well as our teachingcommitments, our academicstaff members are engaged in abroad range of research,knowledge transfer andconsulting activities. This notonly delivers real value to theorganisations with which wework, it also ensures that ourknowledge remains current andenhances the experiences thatwe convey to our students. Italso helps the University todevelop relationships fromwhich students can benefit interms of work placement andjob opportunities.

Within this context, we have three keypriorities:1. Business, management and leadership

provision to support businesses anddevelop their expertise through research,consultancy and Continuous ProfessionalDevelopment (CPD)

2. New business generation, stimulated bythe encouragement of enterprise and thenurturing of new start-ups

3. Employment support for businesses andgraduates through the expansion ofstudent and graduate placement services,with mentoring and coaching support

Examples of projects that we’ve undertakeninclude:• Development of destination management

strategies for local authorities• Knowledge transfer projects in support of

local businesses and social enterprisescovering the preparation of business andmarketing plans

• Investigation into the social and economicimpact of Post Office closure across WestSussex

• Feasibility studies into the development ofa water sports centre on the seafront atBognor Regis

• Channel Arc Manche Integration Strategyprogramme (CAMIS), a substantialEuropean Commission funded project

SEMA is a friendly department and you canexpect to be well supported throughoutyour studies.

Dr David Cooper Reader in Management andEconomic DevelopmentDave specialises in applied business andeconomic research, strategic consultancyand support for Knowledge TransferPartnerships. He is interested in enterpriseand its role in regional regeneration. He isalso responsible for leading an EU fundedINTERREG IV programme on innovationand clustering in the marine sector. Thisresearch-led project involves collaborationwith a wide range of regional authorities anduniversities in France and England. Dave hasbeen awarded research contracts associatedwith the Rampion Wind Farm, a local water-sports centre, a variety of regenerationinitiatives and a number of KnowledgeTransfer Partnerships with local businesses.

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List of otheravailable courses

Accounting course options• Accounting and Finance • Accounting and Finance – Professional

Placement• Accounting and Finance with International

English Studies • Accounting and International English

Studies

Business studies course options• Business Studies • Business Studies – Professional Placement• Business Studies and Economics • Business Studies and Economics –

Professional Placement• Business Studies and Event Management• Business Studies and Event Management –

Professional Placement• Business Studies and Finance• Business Studies and Finance – Professional

Placement• Business Studies and Human Resource

Management • Business Studies and Human Resource

Management – Professional Placement • Business Studies and International English

Studies • Business Studies and IT Management for

Business• Business Studies and IT Management for

Business – Professional Placement • Business Studies and Marketing• Business Studies and Marketing –

Professional Placement• Business Studies and Tourism Management

• Business Studies and Tourism Management– Professional Placement

• Business Studies with International EnglishStudies

Economics course options• Business Studies and Economics• Business Studies and Economics –

Professional Placement• Finance and Economics • Finance and Economics – Professional

Placement

Event Management course options• Event Management• Event Management – Professional

Placement• Event Management and Accounting &

Finance• Event Management and Accounting &

Finance – Professional Placement• Event Management and Human Resource

Management • Event Management and Human Resource

Management – Professional Placement• Event Management and IT Management

for Business• Event Management and IT Management –

Professional Placement • Event Management and Tourism

Management • Event Management and Tourism

Management – Professional Placement • Event Management with International

English Studies

International English Studiescourse options• Accounting and Finance with International

English Studies • Business Studies and International English

Studies • Business Studies with International English

Studies• Event Management with International

English Studies• Human Resource Management and

International English Studies• Human Resource Management with

International English Studies• IT Management for Business with

International English Studies• IT Management for Business and

International English Studies• Marketing and International English Studies• Marketing with International English Studies• Tourism Management and International

English Studies• Tourism Management with International

English Studies

IT course options• IT Management for Business• Software Development for Business• IT Management for Business – Professional

Placement• Software Development for Business –

Professional Placement

Marketing course options• Marketing• Marketing – Professional Placement• Marketing and Events Management• Marketing and Events Management –

Professional Placement• Marketing and Finance • Marketing and Finance – Professional

Placement• Marketing and Human Resource

Management • Marketing and Human Resource

Management – Professional Placement• Marketing and IT Management for Business• Marketing and IT Management –

Professional Placement• Marketing and Tourism Management• Marketing and Tourism Management –

Professional Placement

Tourism course options• Tourism Management• Tourism Management – Professional

Placement• Tourism Management and Finance• Tourism Management and Finance -

Professional Placement• Tourism Management and Human

Resource Management• Tourism Management and International

English Studies• Tourism Management with International

English Studies

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Our School of Enterprise,Management and Leadership(SEMAL) offers a suite ofpostgraduate programmes ininternational business. These aredesigned to suit the needs ofstudents that have completedundergraduate degrees and now wish to develop knowledge and skills in the fieldof international business.

Our skilled departmental staff membershave been teaching specialist business andmanagement courses since 2002 and thesecourses boast the following features:• Programme’s delivered in the supportive

learning environment that we take pride inoffering our students

• Programme’s delivered primarily througha workshop based, interactive, smallgroup learning environment

• Additional academic and language support is available if English isn’t yourfirst language

All of the courses offered are full-time andtypically take 12-15 months to complete,dependent on the time required to completethe dissertation stage of your studies.

Skills AcquiredYou’ll develop the business knowledge, skillsand cultural awareness to enable you tomake an impact in an internationalcommercial environment. After completingthe course, you’ll be well placed to pursue acareer relating to international businesswithin a range of organisations or businessenvironments.

Postgraduate Programmes

• MSc International Business• MSc International Business and Marketing• MSc International Business and Finance

Find out moreContact: 01243 816002Email: admissions@chi.ac.ukWeb: www.chi.ac.uk/semal

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