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Jennifer Nguseer Lawal
This thesis is submitted in partial fulfilment of the requirements for the
award of the degree of Doctor of Philosophy of the University of Portsmouth
Department of Operations and Systems management
Faculty of Business and Law
January 2020
The development of a Quality Management
implementation model for the Nigerian Space
Industry
ABSTRACT
There has been a gradual increase in the number of public sector organisations implementing
quality management as a strategy to improve performance, improve the quality of public
products and services and satisfy the needs of customers. Even though literature in the field
relates the success of many public sector organisations in the implementation of quality
management, it additionally alludes to the reality that there are barriers to the implementation
of quality management. These barriers to quality management implementation are not just from
internal factors in the organisation such as a lack of management commitment, but also from
external factors such as political interference.
The aim of this research is to determine the perceived factors necessary for successful Quality
Management implementation in Nigerian public sector organisations within the space industry.
This aim also includes examining the perceived barriers to Quality Management
implementation activities in these organisations.
This study uses both quantitative and qualitative methods to achieve the objectives of the
research. A questionnaire was designed to determine the perceived factors of Quality
Management implementation and to assess the level of implementation as perceived by the
employees of these organisations. Semi-structured interviews were also conducted with
employees across different management levels to gain an in-depth understanding of enablers
to quality management implementation as well as the barriers affecting the implementation
process.
The results of data analysis indicate that the level of quality management implementation as
perceived by employees in both case organisations, is medium. Further analysis shows that
there are variations in opinion regarding the level of implementation across the different
management levels in both organisations.
Additionally, the study reveals that the major internal organisational barriers affecting quality
management implementation are a lack of top management commitment, a lack of training
programmes relating to quality management and lack of quality measurement. The study also
reveals that there are external barriers preventing the implementation process which are a lack
of facilities, a lack of infrastructure and lack of funds.
ii
The findings of this study make a significant and an original contribution to the academic and
practical knowledge of quality management. It is the first exploratory study to have assessed
quality management implementation in Nigerian public sector organisations in the space
industry. Other than presenting some recommendations for these organisations, the research
offers directions for further research in this area.
iii
ACKNOWLEDGEMENT
Doctoral research can be lonely and tiring but having wonderful people around makes the
experience bearable. I am using this opportunity to acknowledge these wonderful people who
supported and encouraged me through this journey
I am first grateful to the Almighty God, Jehova-ezer (the Lord my helper), for giving me the
strength to persevere and never give up. I cannot thank Him enough for surrounding me with
helpers who were there for me along the journey. I thank Him for granting me wisdom,
knowledge and understand needed in completing this research.
I would like to thank my supervisors who guided and supported me throughout this journey. I
thank them for their patience, encouragement and inspiration without which I would not have
completed this research.
I am grateful to Dr Debbie Reed, who was initially my third supervisor but became my first
supervisor. She has seen this study from the first year and has been there for me. She
challenged, encouraged me, listened to my problems and offered advice. Thank you for the
probing questions, challenging me to think and provide justification for my research decisions.
I am grateful to Dr Barbara Savage who was initially my first supervisor. Thank you for having
confidence in me from the onset. She supported me in laying the foundation for my research.
I am also grateful to Mr. Chris Milner, my second supervisor. I thank you for all your advice.
His insight was useful in developing my research design.
Special thanks to my husband - Akeem. Thank you for all the sacrifices you have made to make
this dream a reality. Thank you for believing in me. I would not have done this without you.
You are one in a million.
To my wonderful children, Ayoola and Omotola, thank you for been a source of joy for me
especially during the depressing times along this journey.
I am grateful for the immeasurable support of my parents, Mr. Daniel and Mrs Margaret
Gwebe. Thank you for your moral support and spiritual advice. I am also grateful to the rest of
my family, Jesse, Japhet, Larry and Josephine. Your phone calls asking about me, my research
and my kids showed you cared.
To my sincere friend Marta Albert, I appreciate her for her support. She was there from the
start, always ready to help. Thank you so much my friend.
iv
Finally, I would like to appreciate everyone who assisted me during the data collection period
of this research. I am grateful to both organisations that agreed to be part of this research, thank
you to all staff of these organisations who completed and returned the questionnaires and to
everyone who participated in the interviews.
v
DECLARATION
Whilst registered as a candidate for the above degree, I have not been registered for any other
research award. The results and conclusions embodied in this thesis are the work of the named
candidate and have not been submitted for any other academic award.
Jennifer Nguseer Lawal
Word Count: 74,581
vi
Table of Contents
Abstract i
Acknowledgement iii
Declaration v
Table of contents vi
List of Appendices xiii
List of Tables xiv
List of Figures xvii
List of Abbreviations xviii
Chapter 1: Introduction
1.1 Overview 1
1.2 Background of the study 3
1.3 Research Context 4
1.3.1 Nigeria 4
1.3.2 The Nigerian Public Sector 5
1.3.3 The Nigerian Public Sector Space Industry 7
1.4 Factors affecting the performance of Nigerian Public Sector
Organisations
8
1.5 Justification of the Study 10
1.6 Research Aim 11
1.6.1 Research Objectives and Questions 11
1.7 Significance of Study 12
1.8 Thesis Outline 13
Chapter 2: Literature Review 15
2.0 Overview 15
2.1 Definition of Quality 15
2.2 History of the Quality Concept 16
2.3 Quality Management 18
2.4 Quality Management Implementation 20
2.4.1 Principles 20
2.4.2 Techniques 21
2.4.3 Tools 21
2.5 Approaches to Quality implementation in Public sector organisations 22
vii
2.5.1 The Guru Approach 22
2.5.1.1 W. Edwards Deming 22
2.5.1.2 Joseph M. Juran 24
2.5.1.3 Philip Crosby 25
2.5.2 The Business Excellence or Prize approach 26
2.5.3 The Japanese Approach 27
2.5.4 The Certification Approach 28
2.5.5 The Exemplary Organisation Approach 29
2.6 Quality management implementation in Nigeria 31
2.7 Quality Management in Nigerian Public sector 33
2.8 Success factors for Quality Management Implementation 39
2.9 Barriers of Quality Management implementation 49
Chapter 3: Methodology
3.1 Overview 62
3.2 Research Design 62
3.2.1 Research Philosophy 63
3.2.1.1 Ontology 63
3.2.1.2 Epistemology 63
3.2.1.3 Methodology 63
3.2.1.4 Positivism 64
3.2.1.5 Interpretivism 64
3.2.1.6 Critical realism 64
3.2.1.7 Postmodernism 64
3.2.1.8 Pragmatism 64
3.2.1.9 Rationale for choice of Research Philosophy 65
3.2.2 Research Approach 66
3.2.2.1 Rationale for choice of Research Approach 66
3.2.3 Research Choice 67
3.2.3.1 Rationale for using Mixed -method Research Choice 70
3.2.4 Research Strategy 71
3.2.5.1 Rationale for the choice of Research Strategy 72
3.2.5 Time Horizon 75
3.2.6 Data Collection 76
viii
3.2.6.1 Questionnaire 76
3.2.6.2 Interviews 77
3.2.6.3 Rationale for use of Data collection methods 78
3.2.7 Data Analysis 80
3.2.7.1 Analysis of Quantitative Data 80
3.2.7.2 Analysis of Qualitative Data 81
3.2.7.2.1 Transcribing the Semi-Structured Interview Data 81
3.2.7.2.2 Template Analysis of Qualitative Data 81
3.2.7.3 Cross-Case Analysis 82
3.2.7.4 Rationale for Data analysis methods 83
3.2.8 Research Evaluation 84
3.2.8.1 Reliability 85
3.2.8.2 Validity 86
3.2.8.3 Pilot Studies 87
3.2.8.4 Triangulation 88
3.2.8.5 Reflexivity 88
3.2.8.5.1 Standpoint as a Researcher 89
3.2.8.5.2 Reflexions at the beginning of the Study 90
3.2.8.5.3 Reflexions during the Study 90
3.2.9.5.4 Reflexions on Completion of the Study 91
3.3 Ethical Consideration 91
3.3.1 Seeking Informed Consent 91
3.3.2 Protection of participants 92
3.3.3 Ensuring Confidentiality and Anonymity 92
3.4 Chapter Summary 92
Chapter 4: Data Analysis and Discussion: SD organisation
4.0 Overview 94
4.1 Organisational Context 94
4.1.1 Questionnaire analysis 94
4.1.2 Sample Characteristics 95
4.1.3 Results regarding Quality Management techniques implemented
in SD
97
4.1.4 Factor Analysis 98
ix
4.1.5 Analysis of the perceived level of implementation of QM
factors in SD
111
4.1.6 Analysis of QM factors across management levels in SD 114
4.1.7 Results regarding external barriers hindering the implementation
QM in SD
119
4.1.8 Results regarding internal barriers hindering QM implementation
in SD
120
4.1.9 Quantitative Analysis Summary 122
4.2 Qualitative analysis of interviews 122
4.2.1 Characteristics of participants in the interviews in SD 123
4.2.2 Analysis of interview themes 123
4.2.2.1 Organisation type 123
4.2.2.2 Job role 124
4.2.2.3 Quality concept 124
4.2.2.4 Reasons for QM implementation 124
4.2.2.5 Ways quality management has been implementation 125
4.2.2.6 Enablers of quality management implementation in
SD
126
4.2.2.7 Barriers (external) preventing QM implementation 127
4.2.2.8 Barriers (internal) to QM implementation 127
4.2.3.9 Benefits of implementation of QM 129
4.2.3.10 Employees’ suggestions on possible improvements 130
4.2.3 Interview Analysis Summary 130
4.3 Discussion of quantitative and qualitative analysis 131
4.3.1 First objective: to determine the QM approaches applied by SD
for quality improvement
132
4.3.2 Second and third objectives: to determine the QM factors for
quality improvement in SD and the perceived level of implementation
of the QM factors by employees
133
4.3.3 Fourth objective: determine the barriers to QM implementation
in SD
135
4.4 Chapter Summary 135
Chapter 5: Data Analysis and Discussion: NR Organisation
x
5.0 Overview 137
5.1 Organisational Context 137
5.1.1 Questionnaire analysis 138
5.1.2 Sample Characteristics 138
5.1.3 Results regarding Quality Management techniques
implemented in SD
140
5.1.4 Factor Analysis 141
5.1.5 Analysis of the perceived level of implementation of QM
factors in SD
150
5.1.6 Analysis of QM factors across management levels in SD 153
5.1.7 Results regarding external barriers hindering the implementation
QM in SD
157
5.1.8 Results regarding internal barriers hindering QM implementation
in SD
159
5.1.9 Quantitative Analysis Summary 160
5.2 Qualitative analysis of interviews 161
5.2.1 Characteristics of participants in the interviews in SD 161
5.2.2 Analysis of interview themes 161
5.2.2.1 Organisation type 162
5.2.2.2 Job role 162
5.2.2.3 Quality concept 163
5.2.2.4 Reasons for QM implementation 163
5.2.2.5 Ways quality management has been implementation 164
5.2.2.6 Enablers of quality management implementation in
SD
164
5.2.2.7 Barriers (external) preventing QM implementation 164
5.2.2.8 Barriers (internal) to QM implementation 165
5.2.3.9 Benefits of implementation of QM 165
5.2.3.10 Employees’ suggestions on possible improvements 166
5.2.3 Interview Analysis Summary 166
5.3 Discussion of quantitative and qualitative analysis 167
5.3.1 First objective: to determine the QM approaches applied by SD
for quality improvement
168
xi
5.3.2 Second and third objectives: to determine the QM factors for
quality improvement in SD and the perceived level of
implementation of the QM factors by employees
169
5.3.3 Fourth objective: determine the barriers to QM implementation
in SD
170
5.4 Chapter Summary 170
Chapter 6: Cross case data analysis
6.0 Overview 172
6.1 Organisational Context 172
6.1.1 Questionnaire analysis 172
6.1.2 Sample Characteristics 172
6.1.3 Cross case analysis of QM techniques implemented within case
organisations for quality improvement
176
6.1.4 Cross case analysis of the CSFs of QM implementation in each
case organisation
177
6.1.4.1 Factor Analysis 177
6.1.5 Cross case analysis of the perceived level of implementation of
Critical success factors
191
6.1.6 Cross case analysis of external barriers hindering the
implementation QM in SD and NR
194
6.1.7 Cross case analysis of internal barriers hindering QM
implementation in SD and NR
195
5.1.8 Quantitative Analysis Summary 197
6.2 Qualitative analysis of interviews 198
6.2.1 Characteristics of participants in the interviews in SD and NR 198
6.2.2 Cross case analysis of interview themes 199
6.2.2.1 Organisation type 199
6.2.2.2 Job role 199
6.2.2.3 Quality concept 200
6.2.2.4 Reasons for QM implementation 200
6.2.2.5 Ways quality management has been implementation 201
5.2.2.6 Enablers of quality management implementation in
SD and NR
203
xii
6.2.2.7 Barriers (external) preventing QM implementation 204
6.2.2.8 Barriers (internal) to QM implementation 205
6.2.3.9 Benefits of implementation of QM 205
6.2.3.10 Employees’ suggestions on possible improvements 205
6.2.3 Interview Analysis Summary 205
6.3 Discussion of cross case quantitative and qualitative analysis 206
6.3.1 First objective: to determine definition of quality and
determine the QM technique implemented by each case organisations
for quality improvement.
207
6.3.2 Second objective: to determine the CSFs and the level of
implementation based on the perception of employees in both case
organisations
208
6.3.3 Third objective: determine the barriers to success factors of QM
implementation in SD and NR.
212
6.3.4 Fourth objective: determine the internal barriers to success
factors of QM implementation in SD and NR.
214
6.4 Proposed Quality Management Implementation Model 215
6.5 Chapter Summary 219
Chapter 7: Conclusion, Contributions and Recommendations 221
7.0 Overview 221
7.1 Research Process Summary 221
7.2 Research Contributions 222
7.3 Limitations of the study 223
7.4 Direction for future studies 224
7.5 Recommendations for Nigerian PSOs in the space industry 225
7.5.1 Recommendations for SD 226
7.5.2 Recommendations for NR 227
7.5.1 Recommendations for both organisations 228
7.6 Chapter Summary 229
References 230
Appendices 277
xiii
LIST OF APPENDICES
APPENDIX 1: Selected Components of the Kaizen Toolkit 277
APPENDIX 2: QM implementation in various sectors in Nigeria 278
APPENDIX 3: Critical Success Factors of Quality Management Implementation 280
APPENDIX 4: Barriers to QM implementation in public sector organisations 282
APPENDIX 5: Invitation letter for Questionnaires 284
APPENDIX 6: Invitation letter for interviews 285
APPENDIX 7: Questionnaire 286
APPENDIX 8: Interview questions 291
APPENDIX 9: Consent form Questionnaire 292
APPENDIX 10: Consent form interviews 293
APPENDIX 11: Cumulative Percentage of Variance and Kaiser’s rule tables from
SPSS
295
APPENDIX 12: Coding Template 302
APPENDIX 13: Form UPR16 304
APPENDIX 14: Ethics Committee Approval 307
xiv
LIST OF TABLES
Table 2.1: Criteria for literature review to identify studies of QM implementation in
Nigeria
32
Table 2.2: Criteria for literature review to identify factors for QM implementation 41
Table 2.3: QM implementation success factors from literature 42
Table 2.4 Criteria for identifying barriers to QM implementation 53
Table 2.5 Barriers to QM implementation in public sector organisations 54
Table 2.6. Internal and External Barriers to QM implementation in the public sector 55
Table 4.1: Demographic information of respondents from SD 96
Table 4.2: Quality Management techniques implemented for quality improvement in
SD as perceived by respondents
97
Table 4.3: KMO/Bartlett’s test of sphericity1 101
Table 4.4 Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1) 1 102
Table 4.5: Guidelines for Identifying Significant Factor Loadings Based on Sample
Size
104
Table 4.6: Pattern matrix of showing seven factors 105
Table 4.7: KMO and Bartlett’s test of Sphericity 2 106
Table 4.8: Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1)2 107
Table 4.9: Pattern matrix showing three factors 108
Table 4.10: Cronbach’s alpha result 108
Table 4.11: Summary and explanation of QM implementation factors in SD as seen
in Table 4.9
111
Table 4.12: Summary of the range of scales 112
Table 4.13: Description of perception scale for level of QM implementation 113
Table 4.14: Perceived level of implementation of QM in SD 113
Table 4.15: Perceived level of implementation of QM factors by senior management
in SD
115
Table 4.16: Perceived level of implementation of QM factors by middle management
in SD
116
Table 4.17: Perceived level of implementation of QM factors by lower management
in SD
117
Table 4.18: Perceived level of implementation of QM factors by non-management in
SD
118
xv
Table 4.19: External barriers to QM implementation in SD 120
Table 4.20: Internal Barriers to QM implementation in SD 121
Table 4.21: Interview participants and their identifiers in SD 133
Table 5.1: Demographic information of respondents from NR 139
Table 5.2: Quality Management techniques implemented for quality improvement in
NR as perceived by respondents
141
Table 5.3: KMO/Bartlett’s test of sphericity 1 142
Table 5.4 Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1) 1 143
Table 5.5 Pattern matrix of showing nine factors 144
Table 5.6: KMO and Bartlett’s test of Sphericity 2 146
Table 5.7 Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1) 2 146
Table 5.8 Pattern matrix showing three factors 147
Table 5.9: Cronbach’s alpha result 148
Table 5.10: Summary and explanation of QM implementation factors in NR seen on
Table 5.8
150
Table 5.11: Summary of the range of scales 151
Table 5.12 Description of perception scale for level of QM implementation 152
Table 5.13: Perceived level of implementation of QM factors in NR 152
Table 5.14: Perceived level of implementation of QM factors by senior management
in NR
153
Table 5.15: Perceived level of implementation of QM factors by middle management
in NR
154
Table 5.16: Perceived level of implementation of QM factors by lower management
in NR
155
Table 5.17 Perceived level of implementation of QM factors by non-management in
NR
156
Table 5.18: External barriers of QM implementation in NR 158
Table 5.19: Internal Barriers to QM implementation in NR 159
Table 5.20: Interview participants and their identifiers in NR 161
Table 6.1: Demographic information of all respondents in this study 175
Table 6.2: Quality Management techniques implemented for quality improvement in
both organisations as perceived by respondents
176
Table 6.3: KMO/Bartlett’s test of sphericity 1 178
xvi
Table 6.4 Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1)1 179
Table 6.5 Pattern matrix of showing eight factors 180
Table 6.6: KMO and Bartlett’s test of Sphericity 2 181
Table 6.7 Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1) 182
Table 6.8: Pattern matrix of showing seven factors 183
Table 6.9: Cronbach’s alpha result 184
Table 6.10: Summary and explanation of QM factors in both case study organisations
seen in Table 6.8
189
Table 6.11: Cross case analysis of perceived level of implementation of CSFs in SD
and NR
192
Table 6.12: Cross case analysis of External Barriers to QM implementation in SD
and NR
194
Table 6.13: Cross case analysis of Internal Barriers to QM implementation in SD and
NR
196
Table 6.15: Interview demographic information of participants in SD and NR 199
xvii
LIST OF FIGURES
Figure 1.1 Outline of thesis 14
Figure 2.1 Pareto chart of Critical success factors of QM 43
Figure 3.1. The Research Onion 62
Figure 3.2: The convergent parallel mixed method research design 71
Figure 3.3 Non-probability Sampling Techniques 75
Fig. 4.1. A Six step Factor Analysis Protocol 99
Figure 4.2: Scree plot 1 103
Figure 4.3 Scree plot 2 107
Figure 5.1: Scree plot 1 143
Figure 5.2: Scree plot 2 147
Figure 6.1: Scree plot 1 179
Figure 6.2: Scree plot 2 182
Figure 6.3 Quality Improvement (QI) Model 217
Figure 6.4 Quality Improvement (QI) Model with factors and barriers 219
xviii
LIST OF ABBREVIATIONS
QM – Quality Management
PSO- Public Sector Organisation
PSOs- Public Sector Organisations
SON- Standards Organisation of Nigeria
ISO- International Standards Organisation
BSI- British Standards Institute
NAFDAC- National Agency for Food, Administration and Control
FDA- Food and Drugs Agency
EFQM- European Foundation of Quality Management
OECD- Organisation for Economic Co-operation for Development
1
CHAPTER 1
INTRODUCTION
1.1 Overview
This chapter starts with a discussion of the background to the research, highlighting the
research gaps which were discovered when reviewing other studies, this is followed by a
description of the research aim and objectives, research questions, justification and the
significance of the study. Furthermore, this chapter gives the structure of the study.
1.2 Background of the study
The public sector of every country is relevant to her national development. The public sector
plays an important role in every society as it responsible for aiding the qualitative development
of society, ensuring economic and social balance, and providing the necessities of life to
citizens. The public sector has the responsibility of providing high-quality and well-functioning
systems through the effective management and use of public funds (Obasa, 2015, p.1). The
government uses its ministries, departments and agencies to set up policies and projects that
helps facilitate development and economic progress of the country (Imhonopi & Urim, 2013,
p.79).
Finding a common definition of the public sector is difficult because a single definition may
not fit all contexts, as different countries have different understanding of what constitutes their
public sector. The definition given by the Organisation for Economic Co-operation for
Development (OECD) has been adopted to define the public sector as it relates to this study:
According to the OECD, “the public sector comprises the general government sector plus all
public corporations including the central bank”. The government sector basically covers two
entities: all departments, offices and other bodies which furnish, but normally do not sell to the
community, those common services, other than higher education, which cannot otherwise be
conveniently and economically provided, as well as those that administer the state and the
economic and social policy of the community;
• Non-Profit Institutions (NPI’s) - controlled and mainly financed by government, …this sector
should include all bodies, departments and establishments of government – central, state or
provincial, district or county, municipal, town or village – that engage in a wide range of
activities, such as: administration; defence and regulation of public order; health, education,
2
cultural, recreational, and other social services; promotion of economic growth and welfare;
and technological development. The legislature, the executive, departments, establishments
and other bodies of government should be included, irrespective of their treatment in
government accounts. Government-administered social security funds are also included”
(OECD 2002, p.63).
The structure of the public sector differs by country, however, the public sector in most
countries usually includes the military, the police, healthcare, education, roads and public
transportation (Obasa, 2015, p.2).
Luoma-aho (2008, p. 446) described public sector organisations (PSOs) as organisations
consisting of core regulatory part of government (civil service organisations) and others that
work underneath their administration. The sector also consists of agencies, and entities that
implement government policies, programmes and provide public goods and services to its
citizens. These organisations’ sources of funds are from taxes, fees, charges and direct
budgetary allocations from the government. These organisations can include ministries,
departments, agencies, enterprises, corporations and statutory bodies (Dube & Danescu 2011,
p.3; Scott 1996, p.1).
At the centre of public sector is the civil service, which in most countries includes government
ministries, departments, and other branches of government that are essential parts of the core
government structure. They are directly accountable to the federal government authority (Dube
& Danescu 2011, p. 4; Kauzya 2005, p. 179; Burnham & Pyper 2008, p. 20). At the federal
level of government, these organisation report to the federal executive or legislature; at the
state level, they report to the State executive or legislature. In Nigeria, examples include the
Ministry of Science and Technology and the Ministry of Education and Ministry of Health.
Outside the civil service, is the public service which consists of Agencies and Enterprises.
Agencies consist of organisations that are a division of the government and deliver public
programs, goods, or services, however they exist as distinct organisations in their own right —
potentially as legitimate entities— and function with an amount of operational independence.
They are mostly, but not always, supervised by a board of directors, commission, or other
appointed body (Dube & Danescu, 2011, p. 4). Examples of agencies in Nigeria include the
National Space Research and Development Agency, Nigerian Independent National Electoral
Commission (INEC), Independent Corrupt practices and related offences Commission (ICPC),
Code of Conduct Bureau and National Population Commission. Enterprises on the other hand,
3
are organisations that provide public goods and/or services, they function independently of
government and most times have their own sources of income in addition to government
funding. They may also compete in private markets and may make profits. However, in most
cases the government is the major shareholder, and these enterprises partially follow the
regulations that govern the core government (Dube & Danescu, 2011, p. 4). All the profit and
financial gain of the public enterprise flows back to the subsector of the government that owns
it. Examples include Nigeria Postal Service, Nigeria Communication Satellite Limited
(NigComSat) and Galaxy Backbone Ltd who are supervised by the Nigerian Ministry of
Communications and Digital Economy
Globally, PSOs are confronted with unique challenges stimulated by factors like government
policies, budgetary burdens, an increasing demand for transparency and financial
accountability for public funds, advances in information technology together with changing
public expectations of the public sector requiring new approaches and solutions (Wynen,
Verhost & Demuzere, 2015, p.122). PSOs are therefore on the lookout for new processes,
techniques and technologies to increase process efficiency, reduce costs, improve quality of
public goods and services and encourage greater accountability (Wynen, Verhost & Demuzere,
2015, p.122). By implementing best practices in various management practices, private sector
organisations have achieved an increase in the quality of goods and services and driven down
costs by increasing efficiency and processing capacity. Presently, PSOs are under pressure to
deliver the same successes as private organisations (Alford & Greve, 2017, p.4). Considerable
evidence can also be found in literature supporting the hypothesis that an efficient use of
management approaches is critical to an efficient public sector (Stringham, 2004, p. 187;
Mbecke, 2014, p. 38;). Among the management approaches implemented to improve the
quality of products and services is Quality Management with a wide variety of approaches
which organisations can choose from to implement (Matei & Lazar, 2011, p.66)
1.3 Research Context
This section provides the reader with the research context concerning the country in which this
study was conducted. This section has been divided into three parts, the first part is a brief
review of Nigeria, comprising the population, national culture, and some information on
Nigeria’s current economic development. The second part of this looks at the nature of the
Nigerian public sector and the third part presents a historical overview of the Nigerian space
industry.
4
1.3.1 Nigeria
With an estimated population of 250 million, Nigeria is considered to be the most populous
country in Africa (Britannica.com). Nigeria is a multilingual and multicultural country with
over five hundred ethnic groups, of which the three largest are Hausa, Igbo and Yoruba.
Although the official language is English, there are over six hundred distinct ethnic languages
spoken in Nigeria (AnswersAfrica.com).
Nigeria is a federal republic with three tiers of government: Federal (central) government, State
government (36 states and a federal capital, Abuja) and Local government authorities (774
LGAs). The states own and manage their resources and equally take charge of all remaining
matters that affect the state, while the federal government takes charge of a few exclusive
matters of national interest such as: defence, foreign policy, currency regulations. The core
functions of local government include; primary and adult education; public health; town
planning; roads and transport; agricultural and national resource development and waste
disposal (Sanusi, Tabi’u & Mohamed, 2013, p.153). The funds raised by taxes are collected by
all levels of government, with local government being responsible for collecting licence fees
for haulage, trade and motor vehicles. All revenue collected is pooled in the federal account
which is in turn split across the three tiers of government. (Commonwealth Local Government
Forum (CLGF), 2018). The organisations used in this study are controlled by the Nigerian
federal government.
Nigeria’s economy is one of the largest in Africa, with a GDP greater than $400 billion (World
Bank.org). This growth is mainly driven by the oil and gas sector with contribution from other
sectors such as financial services, telecommunications and entertainment. The Nigeria
economic system is a mixed economic system, which is a system where the private and public
sectors work in parallel to each other (Bogolib, 2013, p.126). Usually in this type of system,
the public sector is responsible to provide transport, communication, defence, currency
management, utilities like telephone, water, gas and electricity, while all the other industries
are in the ownership of private sector (Shaikh, 2012).
The next sub-section discusses the definition of public sector and the structure of the public
sector in Nigeria and where the organisations used in this research fall within this structure.
5
1.3.2 The Nigerian Public Sector
According to Junaidu & Aminu, (2015, p. 62), the Nigerian Public sector encompasses the
Civil Service (Ministerial departments), Statutory Corporations or Parastatals, Judiciary,
Legislature, Educational Institutions (financially or principally owned by government at the
State, Local and Federal levels), Nigeria Police or Armed Forces and other organisations in
which the Federal or state governments owns controlling share or interest
Krukru (2015, p. 5) uses three broad concepts to classify Nigerian PSOs in line with their
operational objectives. They include; the public utility type, the commercial enterprise type,
and the hybrid type. The public utility companies are strictly of a social service nature whose
primary objective is to satisfy the public and not to make profit whereas the commercial
enterprises are incorporated with a profit motive. The hybrid organisation combines the
characteristics of commercial and public utility organization by offering affordable goods and
services to the public while at the same time striving to remain self-reliant. This classification
is necessary as it can be used in assessing the performance of a PSO based on its primary
objective.
Orluwene, (2001, p. 265) gives four forms in which PSOs can be classified in Nigeria. They
are; Departmental Undertaking, Statutory Corporation, Government Companies and Public
Contractors.
i. Departmental Undertaking- this form of organisation is primarily used for provision of
essential services such as transportation, postal services, water and broadcasting. Such
organisations function under the overall control of a ministry of the government and are
financed and controlled in the same way as any other government department. This form
is considered suitable for activities where the government desires to have control over
them in view of the public interest Examples include Nigerian Postal Services (Nipost)
and Nigeria Television Authority (NTA)
ii. Statutory Corporation (or public corporation) refers to a corporate body created by the
legislature by an act which defines its powers, functions and pattern of management. A
statutory corporation is also known as a public corporation. Its capital is wholly provided
by the government. Examples include Nigerian Agricultural Insurance Corporation
(NAIC), Nigeria Deposit Insurance Corporation (NDIC), and Nigerian National
Petroleum Corporation (NNPC)
6
iii. Government Company refers to the company in which 51 percent or more of the paid up
capital is held by the government. It is registered under the Companies Act and is fully
governed by the provisions of the Act. An example is the Nigeria Communications
Satellite Limited (NIGCOMSAT).
iv. Public contractors- in this form of organisation, the government enters into a contract with
a private company for the management of an enterprise. The contractor is paid to deliver
public programs, goods, or services. An example is Galaxy Backbone Ltd.
In this research context, the focus is on public organisations within the Nigerian space industry
which according to the classification by Orluwene, (2001, p. 265), one of the case studies, is a
government undertaking while the other is a government company which at the time of this
research is still wholly owned by the Nigerian government. From the next section, the review
will be centred on the Nigerian space industry.
1.3.3 The Nigerian Space Industry
Governments of different countries have gone beyond their traditional responsibility and now
engage in economic activities which are deemed instrumental to national development
(Meheret, 2014, p.333; Florio, 2014, p. 202). These governments all over the world have
become active in many spheres of economic activity by engaging in direct production and
distribution of a variety of goods and services. To accomplish this, one of the options is setting
up entities that undertake commercial activities. These entities are known by many names such
as public enterprises, government corporations, government business enterprises, government-
linked companies, parastatals, nationalised industries, public sector units or enterprises and
state-owned enterprises (Kauzya, 2005, p.4). The reason why such entities are created and the
extent to which such a role is assumed by the government varies depending on the political
economy or ideology of a state (Meheret, 2014, 334).
In the context of developing countries such as Nigeria, six reasons have been identified in
literature for setting up organisations in certain industries such as the space industry (Arowolo
& Ologunowa, 2012, p. 789; Kauzya, 2005, p. 6; Nwoye, 2011, p.2; Ozor, 2004, p. 111). The
first of which is development emphasis, in many developing countries, the resources available
to the private sector are not adequate for the provision of certain goods and services for
example, the investment required in the construction of a hydroelectricity-generating plant or
a water scheme for large urban centre is quite enormous and the returns on such investment
will take a very long time to realize. The second reason is political considerations. Political
7
considerations influence a government’s involvement in the provision of certain social and
economic services. In many African countries, development is closely associated with the
provision of social services; consequently, the performance of the government, in many of
these countries, is evaluated on the basis of its ability to provide different types of public
services in areas where such services do not exist. The third reason is accessibility,
governments intervene in the provision of public and merit goods such as basic nutrition or
health services in order for such goods and services to be accessible to all. The fourth reason
is consumer protection. This relates to the need to protect the consumer from private
monopolists who may produce and price goods and services at levels which are not socially
optimal. Governments, therefore, step in to provide such goods and services and subsidise their
consumption. The Fifth reason is that PSOs can also be used to foster industries that are
considered economically desirable and that would not otherwise be developed through private
investment. When these industries have potentially important spill-overs within or across
sectors, the state might decide to invest instead. Private companies might for example be
reluctant to invest in research especially when the protection of intellectual property is
considered weak, or if the gains from the research would be difficult to capitalise on. Public
sector research institutions might then yield long-term benefits for the economy. The Sixth
reason for governmental intervention is the consciousness of national security. The security of
the nation may be at stake if private investors handle and thus become acquainted with
information regarding vital defence equipment and strategic military locations and
installations.
Consequently, in 1999, with the approval of the Nigerian National Space Policy, the National
Space Research and Development Agency (NASRDA) was established whose mission
according to Boroffice (2008, p.40) is to “vigorously pursue the attainment of space
capabilities and the enhancement of quality of life of its people”.
After the establishment of NASRDA, a multi-institution strategy was adopted by the agency to
accomplish its mandate of pursuing the development and application of space focused science
and technology for the socio-economic benefits of the nation, as such six research centres and
two companies were established. The research centres are; Centre for Satellite Technology
Development, Centre for Remote sensing, Centre for Space Transport and Propulsion, Centre
for Geodesy and Geodynamics, Centre for Space Science and Technology Education and
Centre for Basic Space Science and Sstronomy. The two companies are the Nigeria
Communication Satellite (NigComSat) Limited and the GeoApps Plus Limited. NigComSat
8
Limited was established in 2006 to market products from the Nigerian communication satellites
while GeoApps Plus Limited was set up in 2007 to market products from the Nigerian earth
observation satellites (James, Halilu & Akinyede, 2014, p. 24).
In 2003 the country built and launched its first satellite, NigeriaSat-1, as part of a world disaster
monitoring and relief constellation. Since then, four satellites have launched which have helped
improve agricultural practices, collect climate data and help in the fight against insurgency in
the North-East part of the country (Giles, 2018).
The Nigeria space industry has made progressive steps in terms of science and technological
development in space exploration (Oyewole, 2019). However, public organisations in this
sector have faced challenges which have hindered them from unlocking the full potential of the
sector. These challenges are discussed in the next sub-section of this chapter.
1.4 Factors affecting the performance of public sector organisations
There have also been some arguments against the rational of establishing PSOs which carry
out functions such as those given by Kruku (2015, p.5) in section 1.3.2 above. These arguments
are based on evidence that the performance of some of these organisations have been seen to
be less efficient as compared to privately owned organisations. These organisations have been
criticized for lack of productivity, efficiency and transparency (Anyadike, 2013, p. 68). Their
operational performance has largely been seen as inefficient and far below the social and
economic objectives for which they were established (Ogohi, 2014, p. 25; Omisore, 2013, p.
18).
Many problems of PSOs’ performance can be traced to difficulties with goal clarity and
measurement (Economic Commission for Africa, 2014, p. 26), undue hands-on and politically
motivated ownership interference (Fan & Hope, 2016, p. 3) unclear lines of responsibility, a
lack of accountability and efficiency losses in the corporate operations (OECD, 2015, p. 12).
Official or unofficial exemptions from bankruptcy rules can further reduce performance
incentives (MacCarthaigh, 2011, p. 218). PSOs also tend to employ excess labour inputs as
they are exposed to pressure to hire management or employees according to politically-
motivated reasons, rather than qualification (Okeke, Onuorah, & Okonkwo, 2016, p.47). Also,
objectives pursued by PSOs are often not well defined and often change with different
administrations and change in policies (Ghosh & Whalley, 2008; Obasa, 2014, p. 234). All of
these have been attributed to the same factors affecting public organisations in other sectors,
such as; managerial inefficiency, government interference, bureaucracy, corruption, poor staff
9
relationship, lack of employee motivation, conflicting objectives, lack of training and
development, excessive control, nepotism. Of all the identified causal factors, management
related factors are generally considered predominant (Idam, 2014, p. 25; Obasa, 2014, p. 234).
The demands on efficiency and quality in PSOs within this industry has increased over the past
few years and public agencies have come under pressure and debate in terms of poor product
and service delivery with respect to the needs and rights of the citizens. (Egbunu, 2017; Esu
& Inyang, 2009, p.99). On the one hand, these organisations are faced with providing public
goods and services against a back-drop of smaller budgets and on the other hand however, this
opens up opportunities for the exploration of strategies that governments can adopt to better
the lives of their citizens (Egbunu, 2017). Strategies such as Quality Management (QM) which
has been described as a management concept that provides a set of hard and soft management
improvement techniques and tools to meet the challenges faced by public organisations (Frost-
Kumpf, 1994). QM is typically recognised as management paradigm for improving
performance and competitiveness (Okuntade, 2015, p.11, Irechukwu, 2010, p.211).
A fundamental question that has risen is centred on whether or not the Nigerian public sector
environment enables the implementation of QM. According to Ejumudo, (2009, p. 152), QM
is practicable in the Nigerian public sector, however, its reality requires “a comprehensive and
pragmatic non-political administrative restructuring, re-engineering and re-organization to
meet the changing demands of the sector, institutional support and sustained effort to transform
such reform initiatives (plans) into concrete reality as well as customer focus and orientation.
Additionally, there must be attitudinal change at the macro (governmental) and micro
(organizational) levels such that there will be genuine support for and commitment to the
realization of QM philosophy, policy, plan and practice in the public sector”
Studies show that QM implementation in Nigerian organisations is encouraging (Orumwense,
2014, p. 1; Ibidunni, Salau, Falola, Ayeni & Obunabor, 2017, p.296). Its application in the
Nigerian private sector organisations have been reported to improve customer satisfaction,
reduce cost, improve quality output and improve employee performance (Irechukwu, 2010,
p.211; Ezenyilimba, Ezejiofor & Afodigbueokwu, 2019, p.20; Ayandele & Akpan, 2015, p.72).
Quality management implementation in some Nigerian PSOs has also been reported to benefit
the organisations such as the study of QM implementation in a public hospital by Ozdal and
Oyebamiji (2018, p.5) who reported an improvement in health care service delivery and
improved employee performance. Ozdal & Oyebamiji (2018, p.5) identified nine factors as
10
important to the success of QM implementation in the hospital. These factors include;
leadership, continuous improvement, training and education, reward and recognition,
communication, customer satisfaction, team work, employee participation and employees’
satisfaction. Babatunde and Victor (2018, p.186) also reported improvement in the inter-
personal relationship between teachers in a secondary school in Ondo State, Nigeria. This was
achieved by adopting teamwork practices such as the involvement of teachers in developing
the school’s vision and mission and setting up school committees to enhance teamwork among
staff.
Despite top executives of organisations being aware of QM and some organisations benefitting
from QM implementation, some authors believe that the level of QM implementation is still
low in Nigeria to achieve the maximum benefits of its implementation (Alintah-Abel, Okolie,
Emoh &Agu, 2018, p.33; Jimoh, Oyewobi, Isa & Waziri, 2018, p.164; Akinola, Akinradewo,
Olatunji, 2012, p.225). This has been attributed to barriers which prevent organisations from
successfully implementing quality initiatives. Among the barriers for low implementation or
unsuccessful implementation, Okuntade (2015, p.9) mentioned lack of top management
support, lack of team/team building skills, lack of training of employees at all levels. Ajayi and
Osunsanmi (2018, p.1765) identified lack of available quality system documentation, lack of
understanding in the process requirement, high cost of implementation, lack of planning. And
inefficient infrastructure (Obasa, 2015, p.3)
Studies on QM including the factors for successful implementation and barriers hindering the
implementation reviewed in section 2.6 indicated that there is an absence of studies which
concentrate on the identification of the success factors critical to the implementation of QM in
Nigerian PSOs in the space industry. Therefore, this research investigates the perceived factors
to enable the implementation of QM initiatives in Nigerian PSOs within the space industry.
Furthermore, the study determines the barriers perceived to be hindering the implementing QM
initiatives in these organisations.
1.5 Justification of the study
In Nigeria, PSOs in certain sectors such as the space industry have been established to facilitate
social and economic development in a sector that was not considered expedient by private
sector investment by foreign and local investors (Arowolo & Ologunowa, 2012, p. 789;
Kauzya, 2005, p. 6; Nwoye, 2011; Ozor, 2004, p. 111). However, the public organisations
11
established to fill this vacuum have been faced with many challenges that has constrained their
ability to perform optimally (Okeke, Onuorah, & Okonkwo, 2016, p.46; Shebbs, 2015, p.48).
To overcome these challenges, many public managers have introduced initiatives which will
concentrate on accountability to customers, restructure bureaucratic processes, redefine
organisational missions, streamline agency processes, and decentralise decision making
(Denhardt & Denhardt, 2003, p. 13). Quality Management (TQM) is an initiative that falls
within this category (Maram, 2008, p. 200).
Studies have suggested both positive and negative impacts of implementing QM in public
sector organisations (Stringham, 2004, p. 187; Mbecke, 2014, p. 38; Moura, 2011; Fountain,
2001, p. 67; Moore, 2002, p. 300; Idam, 2014, p.27). However, most of these studies done in
Nigeria have been carried out in private sector organisations as discussed in section 2.6. A few
have been done in public sector organisations largely focusing on the health sector and the
education sector but no study has been carried out to investigate QM implementation in the
Nigerian space sector.
It is not only important to study how QM is applied in the Nigerian public sector, because QM
was originally developed in private sector organisations and PSOs are trying to apply
management techniques and tools developed in the private sector. There is a need for further
context specific studies to investigate the outcome of implementation of QM in the Nigerian
space sector. It is necessary to investigate and document the experiences of these organisations
who in the quest to deliver quality goods and service have faced a number of unique challenges.
The research is needed to highlight required enablers and key learning opportunities for
Nigerian PSOs in the space sector, to reform and improve their performance.
1.6 Aims and Objectives
The aim of this research was to determine the perceived factors necessary for successful QM
implementation in Nigerian PSOs within the space industry. This aim also includes examining
the perceived barriers to QM implementation activities in these organisations.
1.6.1 The research objectives and questions
The study has five objectives to explore the implementation of QM in the context of Nigerian
PSOs in the space industry. The research objectives were derived from the research gaps that
were identified in the existing literature on QM implementation. Specifically, the objectives of
this study are to:
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i. Identify the definition of quality by Nigerian PSOs in the space industry.
ii. Investigate the approaches adopted by Nigerian PSOs in the space industry in
implementing QM.
iii. Identify the key factors of QM which are perceived to enable these organisations in
implementing QM initiatives.
iv. Evaluate the perceived level of implementation of the QM factors within these
organisations.
v. Examine the perceived barriers hindering the successful implementation of QM
initiatives within these organisations
vi. Develop a model to facilitate QM implementation in public sector organisations in
the Nigerian space industry.
The research objectives were examined by discussing and answering the ensuing research
questions:
1. How is quality defined by Nigerian PSOs in the space industry?
2. What is the common approach/approaches utilised by Nigerian PSOs in the space
industry in implementing QM?
3. What are the QM factors necessary for successful QM implementation as perceived by
employees in these organisations?
4. What is the perceived level of implementation of QM factors?
5. What are the QM factors that should be considered at every management level of the
organisations in this study, to encourage QM implementation?
6. What are the barriers hindering the on-going implementation of QM initiatives in these
organisations?
1.7 Significance of the study
This work is significant as it adds to the existing literature on the QM concept by identifying
factors that enable its implementation in PSOs in the Nigerian space industry. This empirical
study looked to address the gap that exists in the literature. Additionally, this study is
anticipated to inspire additional studies on QM implementation in the public sector context and
QM studies in developing countries based on the limited studies of the available literature.
Academics will through this work, be able to comprehend how QM operates in developing
nations such as Nigeria, the contrasts between organisations within the same sector, differences
in opinion across management levels in the same organisation and factors that hinder QM
13
implementation in these organisations. Additionally, this study provides a model whereby QM
can be effectively implemented in Nigerian PSOs in the space industry. This would provide
opportunities for further investigation. This study also contributes to the enhancement of
organisational strategies via a comprehension of the QM concept. Furthermore, identifying the
enablers for QM is crucial to encourage PSOs to improve their performance and implement the
plans and policies of the Nigerian government.
Nigeria stands to benefit a lot from the efficient functioning of PSOs in the space industry as
space programs are believed to play a vital part in the economic development of a country. It
is accepted globally that developing technology drives growth and that the space economy is a
great area for technology development (Bigliardi & Galati, 2014, p.158).
1.8 Thesis Outline
This thesis is outlined into five parts comprising seven chapters in total; this is illustrated in
Figure 1.1.
Chapter 1: Introduction
This present section introduces the study, including the background, the justification of the
study, the research aims and objectives and research questions. This is followed by the
significance and the structure of the study.
Chapter 2: Literature review
In this chapter, the concept of QM is discussed, its evolution and approaches for
implementation. The chapter also discusses QM implementation in the public sector with a
focus on the Nigerian public sector. A review of QM implementation in Nigeria and the public
sector was carried out. Also, a review of key factors for QM implementation as well as the
barriers to successful QM implementation was done.
Chapter 3: Methodology
The research philosophy upon which the research was carried out is highlighted in this chapter
as well as the research methodology adopted for the study. A mixed method approach was
adopted for the research whereby quantitative and qualitative data were collected and analysed
concurrently. Reflexivity during the research, was also described in this chapter.
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Chapter 4: Data Analysis and Discussion: Case Study 1
This chapter is divided into three parts; part one presents the process of quantitative data
analysis of the questionnaires and the results, part two describes the process for thematic data
analysis of the semi-structured interviews while part three discusses the findings for case study
one.
Chapter 5: Data Analysis and Discussion: Case Study 2
This chapter is also divided into three parts, presenting the quantitative and qualitative data
analysis and findings for case study 2.
Chapter 6: Cross case data analysis and discussion
In this chapter, a cross case analysis of the case organisations used in this study is carried out.
A model derived from the findings from the study for quality improvement is also discussed in
this chapter.
Chapter 7: Conclusion
The thesis concludes by providing a summary of the conclusions derived for each objective of
this research, the contribution of the study and recommendations for further studies are also
presented. See figure 1.1 below
Figure 1.1 Outline of thesis (by Author)
1• Introduction
2• Literature Review
3• Research Mathodology
4• Data Analysis and Discussion: Case Study 1
5• Data Analysis and Discussion: Case Study 2
6• Cross-case Analysis and Discussion
7• Conclusion
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CHAPTER 2
LITERATURE REVIEW
2.0 Introduction
To fully understand the concept of Quality and its implementation, it is useful to start by
looking at the definition of quality, its history and how it has evolved over time in the field of
management science. This chapter considers the diverse definitions of quality, how the quality
concept has developed over time and the benefits of its implementation. The chapter also
discusses the different approaches to quality implementation, the implementation of quality
management as a philosophy in the Nigerian public sector, factors necessary for successful
implementation and concludes by discussing challenges of implementing quality management
in the public sector.
2.1 Definition of Quality
Quality is one of the most important aspects of an organisation as it can be associated with
many factors such as trust, reliability and dependability. A reputation for quality is an
invaluable asset for an organisation and it takes time to build it however it can be ruined easily
(Merih, 2016, p.2)
Quality can be defined in many ways due to its diverse understandings among academics,
people in business and the general public who are the end users of products and services
(Speegle, 2010, p. 12; Ebrahimi & Sadeghi, 2013, p. 5626). There are various definitions made
by several authors who define quality as;
‘A product or a service possess quality if it helps somebody and it enjoys sustainable market–
Deming (1994, p. 2)
‘Conformance to requirements’- Crosby (1979, p.15)
‘Fitness for use’- Juran (1995, p.15)
‘Quality is meeting customer requirements’- Oakland (1997, p.3)
‘Quality is a dynamic state associated with products, services, people and processes that meets
or exceeds expectations and helps produce superior value’ – Goetsch & Davies (2013, p.4)
Some organisations have also put forth their definition. Examples are
16
British Standards Institute (BS 4778- 1991) – “Quality is the totality of features and
characteristics that bear on the ability of product or service to satisfy a given need”
International Standard Organisation (ISO 9000: 2015)- “Quality is the totality of
characteristics of an entity that bear on its ability to satisfy stated or implied needs”.
American Society of Quality- “Quality can have two meanings: the characteristics of a product
or service that bear on its ability to satisfy stated or implied needs; and a product or service
free of deficiencies”.
The definition of quality is said to have evolved over the years, from “a product-based
definition which originated in the manufacturing sector to a customer-based definition which
integrates service within the service sector and the service element of manufactured products”
(Kelemen, 2003, p.24). The next section of this chapter therefore presents a history of
evolvement of quality.
2.2 History of the quality concept
The development of Quality is usually presented based on how it evolved in developed
countries where western literature describes the evolution of the quality concept from
inspection to total quality management, tracing its origin back to medieval Europe. For
example, Garvin (1988, p.3) divides the development of quality in the western world into four
eras while Knowles (2011, p.13) further divides the development of quality in the western
world into six eras; Craftsmanship era, Standardization, Mass production and Quality
assurance, Quality control era, Total Quality management era, Standards and Awards, and
Initiative era. However, this description is not valid for most developing countries, such as
Nigeria, because where organisations in developed countries have adopted a quality‐oriented
strategy, adoption of even basic quality control may be a struggle for many organisations in
some developing countries (Isaksson & Douglas, 2016, p.2; Mersha, 2000, p.119). This
however does not mean that the concept of quality is absent in developing countries but little
literature exists to this end.
According to western literature (Kolb & Hoover, 2012, p.7; Knowles, 2011, p.14), quality
development can be traced back to medieval Europe in the thirteenth century when craftsmen
organised into unions called guilds. The approach to quality in this era was inspection where
inspection marks served as proof of quality. This approach was dominant until an industrial
revolution arose in the United Kingdom in the early nineteenth century. Quality during the
17
standardization and inspection era was ensured through inspections where quality of work was
removed from the individual worker and placed on the quality department which employed the
inspector (Kolb & Hoover, 2012, p.7; Knowles, 2011, p.14). The work of Frederick Winslow
Taylor, an influential industrial engineer in the United States in the early twentieth century
legitimised the use of inspectors to ensure adequate quality of finished goods. His approach to
factory management, which he called scientific management, aimed to increase productivity
without increasing the number of skilled craftsmen. However, the poor performance of the
scientific management system which had led to the requirement for inspection of products for
defects after manufacture led to the Quality Control era which marked the inclusion of
‘processes’ in quality practices. This era continued into the mid-twentieth century when
William Edwards Deming, demonstrated that statistical controls could be used in clerical as
well as in industrial operations in the 1940 American census. Deming was able to apply his
statistical knowledge to the Japanese situation as the Japanese industrial system had had been
brutally ravaged by World War II. He taught them how to apply statistical methods and team
approach to quality improvement using the philosophy that charts, checklists, as well as an
uncompromising focus on the consumer were important factors to building a quality product.
The Japanese were able to turnaround the quality of their products, transforming Japan into a
market leader of every form of manufactured good (Kolb & Hoover, 2012, p.9). American
companies quickly learnt that Japanese companies focus was on companywide quality control,
taking their time to understand the manufacturing process at all management levels and
working hard to continually improve it. This approach enabled them to produce high quality
products at low prices. This move motivated American companies to commence their own
quality initiatives which led to a new phase of continuous quality improvement known as Total
Quality Management between the 1980s and 1990s.
According to Knowles (2011), the need for standardization of the quality principles was felt.
This brought about the development of quality standards such as the British Standards, BS5770
and the International Standards Organization, ISO 9000 Quality systems standards. These have
been joined by Quality or Excellence Awards which are recognitions of company approaches
and performance.
In the initiatives’ era, the quality concept has matured where new initiatives have advanced
beyond the foundations laid by Deming and the early Japanese experts of quality. Examples of
some quality initiatives developed in this era are; Six Sigma and Quality function deployment.
Knowles, (2011, p. 12) however, emphasises that the arrival of a new era does not mean that
18
the principles and practices championed by earlier eras faded away; on the contrary there are
many examples of craftsmanship or quality control still practiced today. Also, the beginning of
each era as presented in this chapter does not represent the first delivery of theories or
approaches, but highlights where they became mainstream and became prominent in the quality
domain.
2.3 Quality Management
Quality management has been defined by Leong, Zakuan, & Saman, (2012, p.689) as all “the
activities that ensure that products and services are of good quality have to be managed in
order to maintain consistency”. Quality Management (QM) centres around product and service
quality, as well as on the way to accomplish it, utilizing quality planning, assurance and control
of processes as well as products to accomplish consistent quality (Okolie, Obika & Nwuzor,
2018, p.1). Knowles, (2011, p.17) posits that the period of QM observed today has developed
as a review of traditional methods to management. Traditional organisations have been seen to
emphasize on management which is more concerned about creating order and constancy
through activities such as planning, budgeting, organising and controlling, while lacking
leadership. Knowles (2011, p.17) also believes that QM on the other hand is concerned with
producing change and movement by vision building, motivating, aligning people and
communicating. Traditional organisations, unlike organisations with a QM system in place,
have a short term focus, lack customer focus, believe that better quality costs more money, lack
systems thinking and underestimate the potential and contribution of employees across the
organisation.
A review of literature reveals that organisations in different countries in both private and public
sectors have recorded positive results from the implementation of QM within their
organisations (Ab Rahaman, Shokshok & Abd Wahab, 2011, p.623; Anthony, Rogers &
Cudney, 2019, p.617). Lakhe and Mohanty (1994, p.21) refer to these positive results as
tangible and intangible benefits where tangible benefits are results which have a direct financial
value such as increases in productivity, reductions in the cost of production, reduced waste,
increased profit and increased competitive advantage. While intangible benefits are items
which are problematic to quantify in only financial terms but are significant to organisational
competitiveness such as customer satisfaction, improved workforce satisfaction and
motivation, and improved environmental impact. Studies by various researchers have recorded
the positive impact of QM implementation in private sector organisations such as increased
19
customer satisfaction, improved work environment for employees, improved teamwork,
reduction in waste and improved employee satisfaction (Ab Rahman, Shokshok & Abd.
Wahab, 2011, p.623), more repeat customers, reduced rework, and better chances in winning
contracts in international markets (Polat, Damci & Tatar, 2011, p.1118) lower scrap, improved
product reliability, decreased time-to-market cycles and decreased customer service problems
(Ware, 2014, p.99). Žeželj, (2013, p.397) also noted that the introduction of a QM system in a
company leads to: a continuous and constant improvement, increased competitiveness,
increased efficiency and profitability, clear procedures, reduction of errors, reduction of
production time, better motivation, better communication and disclosure of information,
improvement of the image, safety and reliability of products and services, better management
of human resources, and most importantly, focus on customers.
Public sector organisations have also benefited from the implementation of QM. A study by
To, Lee, & Yu (2011, p.67) of QM implementation in public sector organisation, in China
showed that QM implementation is significantly associated with positive customer feedback
and behavioural response in terms of word of mouth. In other words, QM implementation can
improve the quality of public service delivery from the external and internal customer
perspectives. Schroeder-Printzen’s (2014, p. 16) study of QM implementation in healthcare
recorded benefits for both the customers of the hospital (which are the patients, health
insuraners, other hospitals and doctors in private practice) and the hospital itself. A review of
52 studies of QM within Higher Education Institutes (HEIs) by Papanthymou & Darra (2017,
p. 135) revealed that implementation of QM has been to a great advantage to organisations that
carried out implementation.
Despite the successes recorded on the benefits and gains of QM implementation, some studies
have recorded negative results from the implementation of quality improvement programmes
in their organisations (Fisher, Dauterive, & Barfield, 2001, p.985; Paul, Evans, & Matthews,
2005, p.23)
Considering different appraisals that have been carried out on QM implementation, resulting
in a mixture of positive and negative experiences, it is necessary to consider what are the key
requirements for QM implementation. Thus, the next section discusses what is recorded in
literature to be requirements for successful QM implementation in organisations.
20
2.4 Quality Management Implementation.
Literature suggests that QM consists of a set of interdependent components which
organisations must develop in an integrated manner for successful implementation (Deming
1994, p.50; Hellsten & Klefsjö, 2000, p.238; Tarí, 2005, p.183), thus, the definition of quality
management by Flynn, Schroeder and Sakakibara (1994, p.342) describing quality
management as “an integrated approach to achieving and sustaining high quality output”.
According to literature, these components may be grouped into two or three dimensions.
Studies which group the components into two, either group them as soft and hard components
(Wilkinson, Redman, Snape, Marchington, 1998, p.50; Fotopoulos & Psomas, 2009, p.150;
Douglas & Douglas, 2015, p.5) or the technical system and the management system (non-
technical system) (Leong, Zakuan, & Saman, 2012, p.689). Studies which group the
components into three, categorise them as principles or values, techniques and tools (Hellsten
& Klefsjö, 2000, p.238; Tarí, (2005, p.183). This study will be based on the later components;
Principles, Techniques and Tools. This choice is because this classification provides a clear
distinction between QM principles, QM techniques and QM tools which is not the case with
other classifications. Many authors fail to distinguish between these components which in the
opinion of the researcher might create confusion. According to Hellsten and Klefsjö, (2000,
p.241), using terminologies based on principles, techniques and tools provides clarity and
simplifies the QM concept for organisations implementing QM initiatives.
The principles of QM are the foundation of the culture of the organisation, the techniques of
QM consist of a number of actions done in a certain order to achieve the principles while tools
of QM are seen as devices which sometimes have a statistical basis to support decision making
or facilitate analysis of data (Hellsten & Klefsjö, 2000, p.238; Tarí, (2005, p.183). The
techniques and tools of QM are sometimes used interchangeably in literature but Tarí, (2005,
p.183) distinguishes between the two as follows; “A single tool is a device with a clear function,
and is usually applied on its own, whereas a technique has a wider application and is
understood as a set of tools”. Techniques and tools are believed to be essential for the support
and development of the quality improvement process (Curry & Kadasah, 2002, p.208). These
QM components are discussed below;
2.4.1 Principles
The Principles of QM are also called other names by different authors such as values (Hellsten
& Klefsjö, 2000, p.240) or elements (Curry & Kadasah, 2002, p.208). The principles and
21
number of principles of QM differ among authors. However, a study of literature shows that a
number of principles are common among the different descriptions, namely; customer focus,
management commitment and leadership, employee engagement and continuous improvement.
The International Standards Organisation (ISO) recommends seven QM principles which
include: customer focus, leadership, engagement of people, process approach, improvement,
evidence-based decision making and relationship management (www.iso.org).
The second component of QM implementation is Technique and is discussed in the next section
2.4.2 Techniques
According to Fonseca, Lima & Silva (2015, p. 605), QM techniques are a set of tools and have
a wider application for example the technique; statistical process control can be applied using
histograms, process diagrams and control charts. Strategic policy deployment can be applied
using Plan-Do-Check-Act Cycle, benchmarking, X-matrix design and value stream mapping
(Ahmed, 2016, p.171; Jacobson, 2018)
2.4.3 Tools
Quality management tools have a clear function and are applied by themselves. There are many
of these QM tools identified in literature, however, the most recognised and used tools are those
said to have been developed by Ishikawa known as the seven basic Quality Tools (Neyestani,
2017b, p.2). They include; histogram, cause and effect diagram, check sheet, Pareto chart, flow
chart, control chart and scatter diagram (Magar & Shinde, 2014, p.364). Seven other
management tools were also developed by a team of Japanese scientist and engineers led by
Shigeru Mizuno in 1988. They include; relation diagram, affinity diagram, tree diagram, the
matrix diagram, the matrix data analysis, the process decision program chart and the arrow
activity network diagram (Fonseca, Lima &Silva, 2015, p. 605).
This study aimed to identify these components of QM, measure their perceived level of
implementation and develop a model incorporating these components to enable successful QM
implementation.
Although it is necessary to implement all three components in order to succeed, managers must
choose an approach suitable to the needs, objectives, functions and activities of the organisation
(Ahmed & Hassan, 2003, p.799). The next section of this chapter discusses the different
approaches organisations and managers adopt in order to implement QM in PSOs.
22
2.5 Approaches to Quality implementation in Public sector organisations
Organisations take different approaches to quality based on their requirements and also based
on the culture of the organisation. It is believed that there is no single approach to the
implementation of QM. As Ogbari & Borishade, (2015, p. 14) advise every organisation needs
to develop a programme that is suited to its own needs, considering a multitude of factors,
including product or service type, its stage of organisational development, the resources
available, the organisational culture, and its customer requirements. Approach in the context
of this study refers to the broad direction an organisation takes towards solving a problem based
on an ideology, philosophy, belief or theoretical stance (Hofler, 1983, p.71). Westcott, (2014,
p. 293) suggests four main approaches to QM implementation which are: The Guru Approach,
The Business Excellence or Prize Approach, The Japanese Approach and The Exemplary
Organisation approach. Another approach is The Certification Approach. In order to implement
QM, an organisation can decide to follow the ideology of a quality guru or an organisation can
aim to win a quality award such as the European Quality Award (EQA) and therefore adopted
the European Foundation for Quality Management (EFQM) Excellence Model, which is a non-
prescriptive framework. These approaches are not mutually exclusive as PSOs can decide to
combine two or more approaches. This section presents different approaches to quality
implementation. This section discusses these approaches for QM as suggested by Westcott
(2014, p. 293). Discussing these approaches for QM implementation is important as one of the
objectives of this research is to investigate which of these approach or approaches are been
implemented by Nigerian PSOs in the space industry.
2.5.1 The Guru approach
A guru is regarded as a person with knowledge or expertise (Merriam-Webster Dictionary). A
quality guru, therefore, is one who has developed a concept and approach in the area of business
quality improvement that has had a significant and enduring effect in improving the quality of
products and services (Neyestani, 2017, p.1). Many organisations have followed one or more
quality gurus on their quality journey. This subsection will present a short review of the
approaches of three significant quality gurus according to literature.
2.5.1.1 W. Edwards Deming:
Deming is often referred to as the ‘Father of Quality’ (Gorenflo & Moran, 2010, p.1) mostly
because his work is considered to be by far the most transformational. Three main contributions
to the area of quality are ascribed to Deming, two of which are; The Fourteen Points for
23
transformation of an organisation and the Seven Deadly Diseases of organisations which can
constrain the transformation that the fourteen points can bring about (Aole, 2013, p. 47). As
summarised by Metri (2006, p.37) “the 14 points are intended to produce strong management
commitment to quality, process design, and control through statistical tools, continuous search
for and correction of quality problems, and a purchasing policy that emphasizes quality rather
than cost. Further, these points are designed to encourage the removal of all barriers to
employee participation and teamwork. It stresses effective communication between supervisors
and employees, elimination of numerical goals and quotas for employees, and company-wide
training and education. It also addresses the importance of product design and quality
information systems”
Deming is also recognised for his quality cycle, the Plan-Do-Check-Act (PDCA) cycle which
Deming constantly referred to it as the Shewhart cycle according to his mentor in quality
control – Walter Shewhart (Pietrzak & Paliszkiewicz, 2015, p.154). The PDCA cycle is
primarily used as a framework for the quality improvement process. The PDCA cycle is meant
to be an integral part of process management and is designed to be used as a dynamic model
where the accomplishment of one turn of the cycle flows into the commencement of the next
cycle. (Pavletić, Soković & Paliska, 2008, p. 197).
Studies show that different applications of the PDCA cycle have been implemented with
positive results achieving the reduction of costs, as well as improving the quality of process
and products. A study by Realyvásquez-Vargas, Arredondo-Soto, Carrillo-Gutiérrez & Ravelo,
2018, p. 10) showed the implementation of the PDCA cycle in a manufacturing company
proved to be a useful method to decrease the number of defects of different process. In the
public sector the Belgian Public Federal Service for Budget and Management Control has
integrated the PDCA cycle into the internal control system within the organisation to help
reduce management gaps, develop the organisation based on feedback received on activities
and results and continually monitor the achievements of objectives to improve performance
(European Commission Discussion paper, 2014, p.4). Also, Antony, Rodgers & Cudney,
(2017, p.1408) investigated how PDCA cycle has been implemented as an improvement tool
in the public sector. Their study shows how the PDCA cycle was implemented along with other
quality improvement tools in the Israeli Traffic Police enforcement system to reduce the
number of road traffic deaths in Israel from almost 7 per 100,000 head of population in 2004
to 3.6 in 2013.
24
According to Hellsten & Klefsjö, (2000, p.238) Deming’s philosophy suggests that an
integrated approach is required to implement the quality management practices in order to
realise strategic quality objectives.
Another prominent quality guru is Joseph M. Juran,
2.5.1.2 Joseph M. Juran
Juran is believed to be an important contributor to the development of TQM, who viewed
quality as “fitness for use” or fitness for customer. Juran believed that the customer is the one
who defines quality and if an organisation wants to be successful, it must use the appropriate
indicators to determine the needs of customers. He believed that quality is directly associated
with the satisfaction of customers with the products or services (Neyestani, 2017a, p.9),
therefore, his philosophy concentrated on both interior and outside clients, accepting that
everybody was significant in the quality procedure beginning from the plan of the item through
to the last item (De Foe, 2010, p. 97)
Juran introduced the Quality Trilogy: Quality Planning, Quality Control and Quality
Management. According to Juran, these three basic quality-oriented processes are universal,
interrelated and carried out by an unvarying sequence of activities (Juran, 1986, p.2).
Quality planning involves developing the products and processes required to meet customer’s
needs. It includes establishing quality goals, identifying customers and determining customer
needs, developing product features that meet customers’ needs, developing processes that can
produce those products, establishing process controls, and transferring the plans to the
operating forces; Quality control implies the use of statistical control methods using QM
techniques and tools. And Quality improvement, means improvement should be continual,
whereby, quality performance is raised to unprecedented levels (breakthrough) (Juran, 1986,
p.3).
Juran also created ten requirements for supporting the idea of continuous quality improvement,
which are; awareness training in connection with quality improvement for all employees,
setting of clear attainable objectives in recognition of the need for improvement, reorganisation
of internal structures to meet these objectives, establishment of training programmes in
accordance with point three, creation of projects to tackle existing problems, monitoring and
recording of progress achieved in tackling identified problems, appreciation and recognition of
25
staff successes and achievements, wide promotion (internally and externally) of all quality-
related developmental success, statistical recording and analysis of improvements to inform
future implementation and further development and a quality focus with a continual and
upward momentum.
Juran’s principles have been applied successfully in different contexts including the public
sector, a case in point been the application of Juran’s trilogy to an education setting to improve
the quality of education and increase student satisfaction (Sok & Taib, 2012, p.51)
Philip Crosby is another prominent quality guru in literature.
2.5.1.4 Philip Crosby
Crosby is a well-known quality expert and inventor of the concept of ‘Zero Defects’, a quality
improvement process grounded on the belief that efficient quality management must be based
on a prevention-based system (Kehoe, 1997, p.10)
Every employee in the organisation needs to be completely clear as to what is required of them.
• Prevention is better than cure – through strong leadership; a disciplined workforce will
ideally anticipate problems before they arise.
• Zero defects means that any imperfection, whether in product or service, must be
eliminated.
• Quality has to be measured in order to reach a guaranteed standard of conformity of
products and consistency of service.
Crosby’s zero defects theory is been applied in both manufacturing and public service such as
in healthcare where it was implemented in medical record management resulting in an increase
in the accuracy of recovering medical records, increase in the accuracy of sorting discharge
records, increase in the accuracy of medical record information processing, increase in the
accuracy of binding discharge records and an increase in the accuracy of on-the-shelf medical
records (Tang, Lv, Dai, Liang & Lu, 2014, p.254).
The three gurus discussed in this section all focus on different aspects of QM. PSOs can choose
to adopt a particular guru’s approach based on their organisation’s needs. A PSO can choose
to adopt Deming’s approach if the organisation’s focus is on a statistical process approach, the
PSO can choose to adopt Juran’s approach if the organisation’s focus is on project management
or choose to adopt Crosby’s QM approach if the organisation’s focus is on company-wide
motivation (Dale, Bamford & Van der Wiele, 2016, p.45).
26
2.5.2 The Business Excellence or Prize approach
This approach makes use of self-assessment to implement QM, building on strengths in
addition to addressing weaknesses or areas for improvements. The concept of a Prize Approach
originated in Japan in 1951 when Japanese Union of Scientists and Engineers (JUSE) awarded
the Deming Prize, this concept spread to the USA with the Malcolm Baldrige National Quality
Award established in 1988 and to Europe with the European Quality Awards established in
1992. This concept has also spread to Africa, in Nigeria, this award is the Nigerian National
Quality Award (NiNQA), officially launched in April 2017 (https://son.gov.ng/nigerian-
quality-award).
According to Dahlgaard, Chen, Jang, Banegas and Dahlgaard-Park (2013, p.520), award
programmes are usually supported by national bodies for the widespread adaption of the
principles and methods of QM. The prizes awarded to organisations are usually based on an
award assessment in line with a set of examination criteria. With the Malcolm Baldrige
National Quality Award (MBNQA), the examination categories are: leadership, strategy,
customers, workforce, measurement, analysis, and knowledge management, operations and
results. (Baldrige Foundation, 2018; American Quality Society, 2018). The European Quality
Award (EQA) is based on the European Foundation for Quality Management (EFQM)
Excellence Model, which is a non-prescriptive framework based on nine criteria; Five of these
are ‘Enablers’ and four are ‘Results’. The enablers cover the process, structure and the means
of an organisation in other words, what an organisation does and how it does it. The ‘Results’
criteria cover the aspects of performance in a broad way, that is, what an organisation achieves.
‘Results’ are caused by ‘Enablers’ and ‘Enablers’ are improved using feedback from ‘Results
(Nabitz, Klazinga & Walburg, 2000, p.192). The enablers of QM implementation include
leadership, people, strategy and planning, partnership and resources and processes while the
results include people, customer, society and key performance results.
According to the Standards Organisation of Nigeria (SON), the criteria for the Nigerian
National Quality Award (NiNQA) award are based on a combination of the outcome of analysis
of factory samples, market samples, sector-based index analysis and quality management
process analysis using the following key performance indicators: Leadership intent towards
quality operating environment & best practice adoption, Training, Consumer Awareness and
Information & analysis (https://son.gov.ng/nigerian-quality-award).
27
In summary the Business excellence or Prize criteria approach consists of award models which
offer a common framework for evaluating QM practices in organisations, be it in the
manufacturing or service, private or public sector. Award models provide a framework for the
identification of components of QM to be implemented, contributing to the overall
implementation of QM and improvement in the performance of the organisation. Quality award
models also provide organisations with a means to self-assess using a set of international
standards to identify their strengths and weaknesses in the practice of QM. Although some
authors have reported the drawbacks of the scoring system which the prize approach uses,
emphasising that fixation with the scoring system is not in the interest of developing
improvement strategies (Conti, 1997, p.59; Dale, Zairi, Van der Wiele & Williams, 2000, p.8)
Other authors like Al-Majali & Almhirat, (2017, p. 595) believe that self-assessment is a
significant tool for continuous, systematic improvement in an organisation. The use of this
approach broadens the quality concept into a business concept which makes use of an
assessment approach rather than an audit approach in order to achieve excellence, building on
strengths in addition to addressing weaknesses or areas for improvement.
2.5.3 The Japanese Approach
The third approach identified by Wescott (2014, p.293) refers to working philosophies or
methods in Japan. It includes concepts and philosophies such as Theory Z and Kaizen.
Theory Z- this theory was developed by Willian Ouchi. Theory Z is a managing style that
focuses on a strong company philosophy, distinct corporate culture, long range staff
development and consensus decision making. The desire, under this theory, is to develop a
work force which has more loyalty towards staying with the company and be permanent in
their career. This theory presumes that workers tend to build a happy and intimate working
relationship with those that they work for and work with. Employees highly expect that they
will be supported by the company. They value a working environment in which such things as
family culture, tradition, and social institutions are regarded as equally important as work itself
(Aithal & Kumar, 2016, p.803)
Kaizen- Kaizen is a Japanese term for the concept of continuous improvement. 'Kai', which
means continuous and 'zen' which means improvement. Some translate 'Kai' to mean change
and 'zen' to mean good, or for the better (Palmer, 2001, p.55). As the name implies, Kaizen is
a Japanese philosophy that it relies on the idea that there is no end to making a process better.
When applied to the workplace, it means continual improvement that involves managers and
28
workers alike (Palmer, 2001, p.55). According to Ohno, Ohno & Uesu (2009, p.9). Kaizen is
an umbrella concept that includes a series of Japanese Management Systems, covering
production planning activities, human resource policies and practices, organisational and
leadership approaches. Kaizen is process-oriented, focusing on discipline, time management,
skill development, participation and involvement, morale and communication. According to
Zailani, Shaharudin, & Saw, (2015, p.188) the uniqueness of kaizen, is in its never-ending
improvement process and one that emphasises communication and trust between workers and
management towards productivity and quality improvements. Ohno et. al (2009, p. 3) compiled
a number of related components belonging to the kaizen toolkit which may be adopted for
quality improvements; 5S, Suggestion System, Quality Control Circles (QCC) or Quality
Circle (QC), Total Quality Control (TQC), Total Quality Management (TQM), Toyota
Production System (TPS), Just-In-Time (JIT) System, Kamban System. This study investigated
to determine if some of these components are implemented in Nigerian PSOs in the space
industry. A brief explanation of some of these kaizen components can will be found in
Appendix 1.
In summary the Japanese approach has been very successful in Japanese industry and many
aspects of it are being used very successfully in Western organisations. However, public sector
organisations in countries like Nigeria should be cautious and select specific approaches which
relate to their specific needs rather than try to impose a foreign culture which took many years
to evolve (Ogbari & Borishade, 2015, p. 14)
2.5.4 The Certification Approach
The idea of quality certification was created so as to have a uniform standard or benchmark
and furthermore a free evaluation or audit against the standard (Hellman & Yeng, 2013, p.111).
Certification is the provision by an independent body of written assurance (a certificate) that
the product, service or system in question meets specific requirements (International Standards
Organization (ISO), 2018). Certification is a useful tool to add credibility by demonstrating
that a product or service meets the expectations of your customers. For some industries,
certification is a legal or contractual requirement.
To obtain product, service or system certification, an independent organisation assesses or tests
a product against a standard or specification. Examples of organisations which provide this
function include the British Standards Institute (BSI) in the United Kingdom and the Standards
Organisation on Nigeria. There are also specialised organisations like the Food and Drugs
29
Administration (FDA) in the USA which certifies and controls food and drug products, which
are not only produced in the USA, but are manufactured abroad for consumption in the USA.
In Nigeria a similar function is supplied by the National Food and Drug Administration and
Control Agency (NAFDAC).
In system certification, an independent organisation assesses or audits the quality system in an
organisation against a standard or specification. The recognised standard for quality systems is
ISO 9000 family developed by the International Standards Organization (ISO). The ISO 9000
family addresses various aspects of quality management and contains some of ISO’s best
known standards. The standards provide guidance and tools for organisations who want to
ensure that their products and services consistently meet customer’s requirements, and that
quality is consistently improved. The ISO 9001:2015 sets out the criteria for a quality
management system and is the only standard in the family that can be certified to. This standard
is based on seven quality management principles. They include: Customer focus, Leadership,
People involvement, Process approach, Improvement, Evidence-based decision making and
Relationship management. These principles have been identified as a framework towards
improved performance of an organisation and are aimed at helping organisations achieve
sustained success.
The ISO 9001 is nationally recognised in Nigeria and widely used by public and private sector
organisations. The Standard Organisation of Nigeria (SON); a government body, carries out
third party ISO certifications for organisations in Nigeria (https://son.gov.ng/about-us) and just
recently, some public organisations including the Nigerian Communication Satellite, National
Communications Commission (NCC) and Nigerian Postal Services were given directives to
get ISO certifications (Daily Trust, 2019).
2.5.5. The Exemplary Organisation Approach
In this approach individuals or teams visit organisations that have taken a leadership role in
TQM and determine their processes and reasons for success. They then integrate these ideas
with their own ideas to develop an organisational model adapted for their specific organization.
This approach has been further developed into the term “Benchmarking” which came from
work carried out by the Xerox Corporation in the USA becoming part of best business practice.
Elmuti and Kathawala (1997, p.229) define benchmarking as “the process of identifying the
highest standards of excellence for products, services, or processes, and then making the
improvements necessary to reach those standards, commonly called “best practices”.
30
Another popular approach is Lean Six Sigma (LSS). Lean and Six Sigma are two popular and
dominant process excellence methodologies widely adopted by a number of manufacturing and
service organizations for achieving process efficiency and effectiveness, which results in
superior customer service experience, superior product and service quality, enhanced business
profitability, and sustainable competitive advantage (Anthony, Rodgers & Cudney, 2017, p.
1403).
Lean is an adaptation of the Toyota Production System, which seeks to reduce or eliminate
waste in all operational processes. Six Sigma is a management approach that seeks to maximize
profits by systematically applying scientific principles to reduce variation and thus eliminate
defects in product and service. Lean and Six Sigma have been increasingly applied together in
public sector organisations. A few case studies have been identified by authors such as Antony
et. al, (2017, p. 1405) and Maleyeff, (2014, p. 96).
Summary
In summary, all the approaches discussed in this section are modelled on the three components
of quality management; principles, tools and techniques. Approaches, Principles, Techniques
and Tools have also been distinguished as follows; Approach- refers to the broad direction an
organisation takes towards solving a problem based on an ideology or theoretical stance.
Principle- Guiding statements and beliefs based on the approach. Principles are the foundation
upon which the organisation builds its quality culture, such as management commitment,
leadership and employee focus.
Technique- refers to skilled actions or activities that organisations perform in order to obtain
set objectives. Techniques are implementational. It can be concluded that techniques are the
actions organisations undertake in implementing QM in order to obtain optimal results.
Examples are Quality circles and Performance measurement.
Tools- refers to devices which sometimes have a statistical basis to support decision making or
facilitate analysis of data examples are histograms and control charts
The approaches discussed in this study are not mutually exclusive, two or more approaches can
be combined. For example, organisations which adopt the certification approach, may also use
the business excellence model, benchmark against best in class organisations, may make use
of some Japanese practices and may also make use of one or more of the quality gurus’
philosophies. Quality Management theory does not prescribe any single best practice and
31
organisations are encouraged to tailor the application of the principles to their individual
circumstances (Stringham, 2004, p.185; Mansour & Jakka, 2013, p. 101). Kehoe (1997, p.3)
postulates that every organisation’s journey in QM is unique, however, most organisations
progress successively through the following three stages of development: a systems orientation
stage, an improvement orientation stage and finally a prevention orientation stage. For each of
these stages, different approaches, tools, techniques are applicable. At the systems orientation
stage, indicating the starting point of the quality journey, the emphasis is usually on
implementing a system and trying to interest people in quality. At this stage the management
style echoes an awareness of QM, teamwork is restricted to specific problems, customers are
defined and their requirements are determined, techniques such as acceptance sampling are
used to sort out conforming products from non-conforming products and quality systems such
as ISO 9001: 2015 are implemented. At the improvement Orientation stage, considerable
progress is made with respect to the culture and deployment of tools and techniques. At this
stage the management style reflects involvement in QM activities, teamwork involves the
establishment of improvement teams, processes are improved to exceed customer
requirements, leading to improved customer service, self-assessment tools are deployed, and
improvement tools including the seven quality control tools are implemented. At the final stage,
the prevention orientation stage, a mature stage of quality development is attained, where
emphasis is on defect prevention and sustainability. At this stage the management style reflects
commitment to QM and its sustainability, organisational structure is team-based, customer
relationships are developed and customer loyalty develops, people are rewarded and
recognized for appropriate behaviour and values, advanced prevention-based quality tools and
methodologies such as benchmarking, Failure Modes and Effect Analysis (FMEA), reliability
analysis, design of experiments, the seven management tools and total preventative
maintenance are deployed and external recognition is received through winning business
excellence awards.
After discussing the different approaches PSOs can utilise in implementing QM, the next
section of this chapter discusses implementation of QM using some of these approaches in
Nigeria and specifically in the Nigerian public sector.
2.6 Quality management implementation in Nigeria
Studies show that many organisations in Nigeria are aware of QM, but that the level of
implementation has been very low (Akinola, Akinradewo & Olatunji, 2012, p.224). Okpala
32
(2012, p.364) contends that QM was first mainly practiced in Nigeria by multinationals that
understood the concept but was first notably implemented locally with success by Zenith
International Bank Plc which began operations in 1990. Since the successful implementation
in the banking sector, more organisations from both the manufacturing and service industries
have started implementation of QM (Orumwense, 2014, p. 1).
A review of literature shows that different approaches to QM are used for implementation of
QM in Nigeria (see Appendix 2). Forty-two studies were reviewed. The review process was
developed using a set of criteria for reviewing appropriate literature on the implementation of
QM in Nigeria. The criteria are search themes, study context, study methodology, scope of
search, databases, and time frame. Databases utilised in the review process included Taylor &
Francis, Emerald, Researchgate, Sage, Springer, Academia, Wiley, ProQuest, Science Direct
and EBSCO host. Also, focus of the search time frame was on studies published between 2009
and 2018.
Table 2.1: Criteria for literature review to identify studies of QM implementation in Nigeria (Source: The Author)
Search Area Area of focus
Themes Quality Management; including TQM, Quality
Control/Quality Assurance, Lean Six Sigma
Quality management factors, critical success factors, key
success factors, barriers and challenges to QM
implementation
Study context Nigeria
Study methodology Case study, Survey, Literature review and Systematic
literature review
Interviews, Questionnaires and Discussions
Scope of search Journal topic, abstract and keywords
Databases Taylor & Francis, Emerald, Researchgate, Sage, Springer,
Academia, Wiley, ProQuest, Science Direct and
EBSCOhost
* Search excluded sources inaccessible by the University
of Portsmouth
Review Time frame 2009-2019
33
The results of the review (Appendix 2) indicated that are more studies have been done on the
private manufacturing, construction and service sector with a few studies carried out on public
sector organisations. The analysis shows 14 studies were on the manufacturing sector, 6 studies
were on the construction sector, 10 studies were on the service sector (banking, consulting and
accounting), 2 studies on small and medium organisations (manufacturing and construction), 1
mixed sector study and 9 studies were conducted on the public sector (education, healthcare
and government agency). These studies were carried out using QM implementation approaches
including, TQM, Lean management, Quality control, Quality assurance, Six-sigma and Lean
six-sigma. The analysis shows that TQM, was the most implemented QM approach in the
reviewed studies.
These studies indicate that QM is an effective management philosophy which can be
successfully implemented within organisations in Nigeria using most of the QM approach
discussed. Successful implementation has been shown to have an impact on bottom-line results
but if it is to work, it must have the long-term devotion and the actions made to improve quality
must be continuous (Orumwense, 2014, p.3). However, the review also indicated the there is
an absence of literature on QM implementation in Nigerian PSOs in the space industry raising
the need for an investigation into the implementation of QM initiatives in this sector. The
review does reveal studies on QM implementation in Nigerian PSOs. Thus, the next section of
this chapter discusses QM in the Nigerian Public sector.
2.7 Quality Management in Nigerian Public sector
Quality Management implementation is believed to be part of the strategy carried out by many
countries to deviate from the traditional bureaucratic management towards a more
entrepreneurial New Public Management, where public sector organisations are embracing
some quality initiatives in order to become more efficient (Karyotakis & Moustakis, 2014, p.
30). The Nigerian government, like many other governments decided to encourage the
implementation of QM in Nigerian public organisations, with hopes that it will have the same
effect in their organisations as it has had in the private sector (Omisore, 2013, p. 18; Ibietan,
2013, p. 53). However due to QM originating in the manufacturing sector and predominant use
in the private sector, there are some arguments against the use of QM techniques in public
sector organisations. Maram (2008, p.206) argue that there are special characteristics of the
public sector which make implementation of such management techniques inappropriate or, at
least, very difficult. Private organisations are driven by market forces making QM
34
implementation a straightforward technical procedure within the sector which is not the case
for the public sector (Parker, Waller, & Xu, 2013, p.654). Tyasti & Caraka (2017, p.3286)
explain that implementing QM initiatives in PSOs can be more problematic than in private
sector organisations due to the difference in the system structure, customers, employee
perception, and culture of PSOs. For example, QM depends on a strong organisation culture
characterized by employee empowerment and teamwork, however, several government owned
organisations are hierarchical, bureaucratic organisations, in which employee empowerment
and teamwork are not core values. Therefore, the implementation of QM in these types of
organisations requires a considerable effort towards transforming the fundamental values and
culture, which is a major task (Maram, 2008, p.206)
Another argument put forward by Fountain, (2001, p.67) focuses on the social and political
pressures on public sector agencies. She states that “Political bureaucrats have an obligation
to do more than satisfy customers. They must identify and aggregate preferences in ways that
sustain political legitimacy and minimize political inequality”. More so, PSOs operate with a
fixed budget and consumer groups are in competition with each other for scarce resources,
therefore consumer satisfaction cannot be the only, or major, dimension in performance
measurement in the public sector and must be handled with significant consideration.
The arguments in support of the applicability of QM to the public sector is that government is
itself, a service-driven industry and hence, would respond well to its philosophy. Dean and
Helms, (1996, p. 50) argued that the advantages of using QM in government are similar to
those in the private industry and include lowering operational costs, improving public services,
increasing employee morale, and increasing quality and productivity. At a federal level, the
application of QM could eventually save the government a lot of money.
Al-Ibrahim, (2014, p.124) supports that QM can indeed be applied in the public sector by
stating that quality in the delivery of goods or services is now accepted as a critical aspect of
business management in all fields since it is realised that only by satisfying its customers can
an organisation hope to retain its customer base and indeed expand it for the future. It should
be understood that it is not just in commercial contexts that the concept has meaning because
in those institutions providing services to the public, the issue of delivering quality is equally
important. He further states that the focus on providing quality of service has gradually spread
to areas outside of the manufacturing sectors. For instance, in the United Kingdom, service
35
quality standards are now frequently used in the delivery of social services as a means of
controlling quality of care for different types of clients, such as care for the elderly.
Quality management (QM) plays an important role in public organisations’ efforts to create
better access to, and effectiveness of, specific services. When transferring QM models from
market-based firms to public services provided by public organisations, several basic contrasts
and even contradictions must be addressed. An example of this is illustrated by Elg, Wihlborg
& O¨rnerheim (2017, p. 381) stating that, to a private company, an individual is a customer;
while to a public organisation, an individual can have several different roles, for example,
student, patient, client, or taxpayer. These roles are interconnected with the duties, rights, and
expectations related to citizenship. The roles also imply involvement of the individual. The
student studies, the patient rehabilitates, the client in social services fulfils duties to get benefits,
and the taxpayer pays his or her taxes and make these and other services available. The
production of public services is therefore not one-sided and delivered to the individual, but they
are formed in partnership that extends the meanings and potential of QM. Thus, there is a need
to elaborate on, and clarify, the conceptualisation of public services in order to develop the
practice of QM in public services.
Another concern has to do with the possibility of QM forcing uniformity upon public services.
There is the notion that public services may act mechanically in relation to individual
consumers’ needs. To prevent this Ferreira & Diniz, (2004, p.490) suggested that different
forms of behaviour must be adopted according to the people in question so that their needs are
fully provided for. QM applied to public services must tackle people’s needs individually to
ensure they are satisfied. Stringham (2004, p.184) also believes that QM can have a valuable
role to play in government, but only if it is considerably revised to suit the public service’s
unique characteristics. Ejumodu (2009, p.145) further contends that QM implementation in the
Nigerian public sector requires a comprehensive and pragmatic non-political administrative
restructuring, re-engineering and re-organisation to meet the changing demands of the sector.
This section will therefore discuss how the Nigerian government have embarked on
encouraging public organisations in the country to embrace initiatives which will cut cost,
increase efficiency and productivity and serve the Nigerian citizens better.
In the quest for efficiency, cost containment and quality improvement, both developed and
developing countries have embarked on public sector management reforms. Nigeria is one
among many countries which embarked on comprehensive reforms aimed at improving the
36
quality of life of their citizens and creating new government machineries to establish efficient
and effective management systems. (United Nations Economic Commission for Africa, 2014,
p.23). Most of the recent reforms have been done under the influence of the New Public
Management (NPM).
In the 1980s and 1990s, there was a shift from the traditional/old public administration to public
management, pushing the state towards ‘managerialism’. The traditional public administration
was based on the principles of bureaucratic hierarchy, centralized control and self-sufficiency
(Economic Commission for Africa, 2014, p. 8; Robinson, 2015, p. 5). This “command and
control” approach to public administration was used by countries under colonial rule and
maintained even after independence in many Commonwealth countries (Robinson, 2015, p. 5).
By the 1970s, this model of public administration was seen as no longer suitable and faced a
lot of criticism. Some of these criticisms included: over bloated government ensuing in the
overconsumption of limited resources; government involvement in too many activities;
prevalent bureaucracy; high rates of inflation; lack of differentiation amongst strategy and
governance; the absence of rational decision making; and indifference to citizens’ satisfaction.
The model was also disapproved as being inefficient, encouraging corruption, lacking
accountability and inflexibility. These harsh criticisms helped in the rapid emergence of a new
model, New Public Management (Abdelfatah, 2012, p.2).
New Public Management (NPM) refers to a series of novel approaches to public administration
and management that emerged in a number of OECD countries in the 1980s (Robinson, 2015,
p. 7). Mongkol (2011, p.36) defined NPM as “a set of particular management approaches and
techniques which are mainly borrowed from the private sector and applied in the public sector.
NPM is intended to improve the quality of public services, save public expenditure, improve
the efficiency of governmental operations and make policy implementation more effective.”
The NPM model has been used in assisting many developed countries such as the United
Kingdom, New Zealand and Australia in overcoming the problems generated by the old public
management model. Some benefits of using the NPM model as summarised by Mongkol (2011:
p.36) include; improving efficiency and creating value for money through a concentration on
auditing and performance management; encouraging the government to focus on efficiently
producing quality public goods and services, reducing the size of the public sector, and
decentralising management
37
The NPM was characterised by cutting red tape, putting customers first, empowering
employees to get the right results from work, and returning to the fundamentals and creating
quality government (Al Gore cited in Abdelfatah, 2012, p.3).
Despite the success of the NPM model in assisting many developed countries in overcoming
the problems generated by the old public management model, critics are of the opinion that
NPM-oriented reforms would fail if applied in developing countries. (Abdelfatah, 2012, p.3).
Some of these criticisms as noted by Mongkol, (2011, p. 37) are, first that, despite the fact that
the NPM model aims for transparency and the eradication of corruption in the public sector, it
tends to create the opposite effect, leading instead to higher rate of corruption. This is because
NPM provides greater freedom to public managers then they are used to: together with lower
levels of supervision, this can create a fertile climate for corruption. Second, due to the long
history of centralisation in the public sector, there is strong resistance to the decentralization in
developing countries. Third, the absence of the rule of law in developing countries would led
to non-enforcement of contracts contracted out to the private sector. However, the opinion that
the NPM model should not be viewed as a ‘One size fit all’ concept. This is because the NPM
reforms have succeeded in some organisations and failed in others. It is recommended that the
NPM model should be considered as a number of separate techniques, not as a package, in
order to help developing countries adopt techniques that suit their needs and their local
conditions (Abdelfatah, 2012, p.7)
The Nigerian government as earlier mentioned is one of the developing countries which has
embraced the NPM model and has attempted for many years to reform her public sector by
instituting commissions and committees both in the colonial and postcolonial periods. In 1999
after the successful transition from military to democratic rule, the poor performance of
organisations within the Nigerian public sector prompted a series of reforms across the public
sector. These reforms did not only take effect in the civil service alone but had an effect on the
larger public sector as well (Ibietan, 2013, p. 53). Some reform initiatives made by the
government since 1999 include: Pay Reform, Postal Services Reforms, Public Financial
Management Reforms, Anti-Corruption Reforms, National Statistical System Reforms,
Banking Reforms, Capital Market Reforms and Privatisation of Government Enterprises
(Nigerian Bureau of Public Service Reforms (BPSR), 2017; Omisore, 2013, p. 18). New
techniques in management, particularly those that worked in the private sector such as: Total
Quality Management (TQM), Performance management, Citizen’s Charter which is known as
Service Compact (SERVICOM) Charter in Nigeria, as recommended by the NPM model, have
38
also been adopted (Fagbemi, 2017). SERVICOM and Performance management reforms by
the Nigerian government are briefly discussed below;
The Service Compact (SERVICOM) Charter was established in Nigeria in 2004. This charter
was introduced after a consistent pattern of poor services and failure to meet the expectations
of the Nigerian citizens was identified in Nigerian public service organisations. Public services
were mainly inaccessible and of poor quality. There was a lack of indicators for government
ministers to monitor the outcome of their policy pledges or hold anyone accountable for failure
of service delivery. This brought about the establishment of SERVICOM with the broad
objective to: provide quality service to the people; set out the entitlement of the citizens; ensure
good leadership; educate the citizens (customers) on their rights; empower public officers to
be alert to their responsibilities in providing improved, efficient, timely, and transparent service
(Nigerian Bureau of Public Service Reforms, 2017)
For Performance Management reforms, an integrated Performance Management System
(PMS) was inaugurated in 2012 to improve transparency of governance, improve
accountability of managers, enhance professionalism, reduce the cost of governance and
increase efficiency in delivery of public goods and services. The PMS was implemented by the
Nigerian government to replace the Annual Performance Evaluation Report (APER); a
performance appraisal tool which was used to measure individual performance of public sector
workers but was deemed unreliable and inadequate for performance management and a
continuous improvement tool, due to the lack of integrity of its output (Nigerian Bureau of
Public Service Reforms, 2017)
Some studies (Emeje, Ekere, Olayemi, Isimi & Gamaniel, 2019, p.2; Akpan, Amade,
Ukwuoma & Nwoko-Omere, 2014, p.1) on public organisations in Nigeria indicate that public
managers have introduced many QM initiatives whose benefits have been said to include
accountability to customers and high performance, restructuring of bureaucratic agencies,
redefining organisational missions, streamlining agency processes and decentralising decision
making.
Although it has been proven in literature that public organisations can and are implementing
QM initiatives, this has not been accomplished without challenges (Emeje, Ekere, Olayemi,
Isimi & Gamaniel, 2019, p.1). Radnor (2010, p. 72) therefore advises managers of public
organisations to select approaches that are suitable with their structure and policies. Managers
must decide and comprehend the important factors which are fundamental for continuous
39
improvement to prevent disappointment in the implementation process. Thus, the next section
in this chapter describes the QM factors which are critical for the successful implementation of
QM.
2.8 Critical Success factors for Quality Management Implementation
Numerous researches and publications affirm that for organisations to implement QM, it
requires certain factors that if managed correctly will ensure an effective implementation
process (Oakland, 2003, p.36; Brotherton & Shaw, 1996, p.11; Fryer, Anthony & Douglas
(2007, p.503).
Critical Success factors for QM vary among different researchers across the globe. There exist
different terminologies in the context of QM factors. Terms such as critical success factors
(Fryer, Anthony & Douglas 2007) and key success factors (Pimentel & Major, 2016, p.1000;
Balzarova, Bamber, McCambridge & Sharp, 2004, p.390) are used interchangeably. Some
authors also make use others words instead of factors, Sadikoglu & Olcay, (2014, p.4), Al-
Qahtani, Alshehri, & Abd.Aziz, (2015, p.120) and Bajaj, Ruchi Garg, & Sethi, (2018, p.135)
called them practices; Diamandescu (2016, p.672) identifies them as principles; Al-Kassem,
In’airat and Al Bakri (2013, p.43) describe them as elements. For the purpose of this study,
these success factors will be referred to as critical success factors (CSFs)
Identifying the critical success factors of QM implementation is necessary and as this is
considered critical to its success. According to Leidecker and Bruno (1984, cited by
Frączkiewicz-Wronka, Szołtysek & Kotas, 2012, p.232) critical factors are the characteristics,
conditions and variables responsible for an organisation’s success.
Oakland (2003, p.36) also defines these success factors of QM as ‘the critical areas which
organisations must accomplish to achieve its mission by examination and categorization of
their impacts”
Alternatively, it can be said that the success factors of QM implementation are those vital few
requirements that must be present in an organisation to be able to attain its vision, and to be
guided towards its vision (Wali, Deshmukh & Gupta, 2003, p.4). Brotherton and Shaw (1996,
p.115) emphasized that these success factors are not objectives but are the actions and processes
that can be controlled by management to achieve the organisation’s goals. Hence, proper
management of such factors will result in improved quality and better performance for the
organisation. Boynton and Zmud (1984, p.17) posit that success factors “are those few things
40
that must go well to ensure success”. Fryer, Anthony & Douglas (2007, p.503) agree with this
definition as it is more universal, applicable to both the public and private sectors and not
restricted to a particular type of project. They also indicate that the importance of defining the
success factors of QM for implementation is to increase the success rate, reduce costs, and
prevent disillusionment with continuous improvement programs.
A significant number of literatures on QM success factors is available and have been adopted
by both public, manufacturing and service sectors. However, it is pertinent to note that there is
no specific concurrence on the number of factors that constitute QM success factors, as factors
tend to vary across authors and researchers. The use of different terminologies is also believed
to contribute to the difficulty of comparing sets of factors since the terms; components,
elements, criteria, principles and factors appear to be utilized reciprocally (Yeng, Jusoh, &
Ishak, 2018, p.2).
Al-Qahtani et, al, (2015, p.124) in their study to investigate the impact of QM factors on
organisational performance in Pakistan, concluded that customer satisfaction and quality
performance of products and services are factors which can be enhanced by implementing
different quality initiatives at organisations. Sila and Ebrahimpour, (2005, p.1123) identified
customer focus, leadership, supplier relationship, community relations, planning, and
benchmarking.
Talib & Rahman (2010, p.375) identified nine critical factors of quality management; top-
management commitment, customer focus, training and education, continuous improvement
and innovation, supplier management, employee involvement, employee encouragement,
benchmarking and quality information and performance. A study by Shibani, Soetanto &
Ganjia (2010, p.306) on TQM implementation in Libyan construction organisations, identified
five critical factors: management commitment, communication, work environment and culture,
employee involvement and recognition, and employees training and development.
Zakuan, Muniandy, Saman, Ariff, Sulaiman and Jalil (2012, p.31) proposed a conceptual model
of factors of QM implementation in higher education institutions. The factors applied in their
model included: management commitment, communication, customer focus, employee
involvement, training, continuous improvement and teamwork.
All these studies have produced factors which are all critical to the success of QM
implementation and the common conclusion from these studies is that each organisation has a
41
set of factors to which it must focus on and almost certainly, an effective QM implementation
requires the integration of the three components of QM; principles, techniques and tools.
Different researchers have used different methods to identify success factors for QM
implementation, such as questionnaires, interviews and literature review of previous studies.
In this research, a review of literature about success factors of QM implementation was done
to develop a group of QM implementation success factors which were investigated using
questionnaires. A review of 33 studies was carried out to identify critical success factors of
QM implementation across the public and private sectors (see Appendix 3).
The review was concentrated on studies focused on factors of QM implementation in the
context of public service, public manufacturing and general manufacturing sectors. These
studies were conducted using QM approaches that include Quality improvement, TQM, Six-
sigma, Lean, Lean six sigma, ISO 9001 and Continuous Improvement. Databases and the
search time frame remained the same as explained in section 2.6. Table 2.2 below presents the
review criteria.
Table 2.2 Criteria for literature review to identify factors for QM implementation (Source: The Author)
Search Area Area of focus
Search themes Quality Management; including TQM, Quality Control/Quality
Assurance, Lean Six Sigma, Lean, ISO 9001 and Continuous
Improvement
Quality management implementation factors, critical success
factors, key success factors.
Study methodology Case study, Survey, Literature review and Systematic literature
review
Interviews, Questionnaires and Discussions
Type of Articles Journal and Conference papers
Scope of search Article topic, abstract and keywords
Databases Taylor & Francis, Emerald, Researchgate, Sage, Springer,
Academia, Wiley, ProQuest, Science Direct and EBSCOhost *
Search excluded sources inaccessible by the University of
Portsmouth
Review Time frame 2009-2018
42
The analysis of the reviewed studies (see Appendix 3) shows twenty success factors for QM
implementation defined across the 33 reviewed studies (see Table 2.3 below).
Table 2.3: QM implementation success factors from literature (source: The Author)
QM Implementation success factors Frequency Rank
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
Management commitment and leadership
Training and Education
Customer Focus
Employee involvement
Continuous improvement
Organisational Culture
Communication
Teamwork
Process management
Performance measurement system
Partnership with supplier
Resource/Funds
Benchmarking
Reward and Recognition
Information and data analysis
Organisational structure
Strategic planning/ policy
Organisational infrastructure
Work environment
Vision and Plan statement
30
25
22
21
21
18
15
14
14
11
10
9
8
7
7
3
3
1
1
1
1
2
3
4
5
6
7
8
8
9
10
11
12
13
13
14
14
15
15
15
Table 2.3 presents the results of the systematic review of 33 selected studies and researches
covering the topics of QM implementation success factors. Studies (Karuppusami &
Gandhinathan, 2006, p.381; Talib, Rahman & Qureshi, 2010) show that implementation
difficulties exist when organisations try to operationalize a large number of CSFs. Therefore,
this study analysed and sorted the CSFs in descending order according to the frequency of
occurrences within the reviewed literature using Pareto analysis. Pareto Analysis is a statistical
technique in decision making that is used for the selection of a limited number of tasks that
43
produce significant overall effect (Talib, Rahman & Qureshi, 2010, p.155). Pareto analysis uses
the Pareto Principle, also known as the 80/20 rule, a concept indicative that the majority of
results are often derived from a minority of inputs. The ratio does not have to be 80% and 20%
exactly, as it is not mathematically fixed, but used as a rule of thumb. It could be a ratio of 87
% and 13% or 70% and 30% (Dunford, Su, Tamang & Wintour, 2014, p.141). The results of a
Pareto analysis are typically represented through a Pareto chart. The chart represents the
various factors under consideration in ranked order. The presentation of this chart is in the form
of a bar graph in descending order and helps to predict easily which factors are vital few by
providing a clear indicator through superimposing a line graph that cuts an 80 percent or
equivalent cumulative percentage (see figure below).
Figure 2.1 Pareto chart of Critical success factors of QM
The total frequency of occurrences of these 20 CSFs identified from the literature was 241.
After Pareto analysis of these 20 CSFs, 10 CSFs accounted for 79% of the occurrences. The
remaining 10 CSFs accounted for only 21% frequency of occurrences. This suggested that 10
of the identified CSFs in this study are frequently used for QM implementation in public sector
manufacturing organisations and these 10 were therefore used in this research. The 10 factors
were; management commitment and leadership; training and education; customer focus;
44
employee involvement; continuous improvement; organisational culture; communication;
teamwork and process management and performance measurement system. These ten factors
are discussed below;
2.8.1 Management commitment - Top management commitment and leadership has been
identified as the most important success factor among all the factors for successful QM
implementation (Kundu & Manohar, 2012 p.306; Talib, Rahman and Qureshi, 2010,
p.157) The fundamental reason for the importance of this factor is summarised by
Oakland (1997, p.31) as follows, ‘to be successful in promoting business effectiveness
and efficiency, QM must be truly organisation-wide; it must start at the top with the
chief executive.’ The success of a quality improvement program depends much on the
top management commitment. If the managers or directors of organisations do not
recognise and accept their responsibilities for the initiation and operation of QM, then
changes will not happen. This involves communicating a vision for the future that is
clear and convincing and also providing a strategic leadership (Shibani, Soetanto &
Ganjian, 2010, p.302). The role of managers in promoting QM implementation includes
allocation of resources required for implementation and effective operation of the
quality system; rewarding employees for participation in continuous quality
improvement; minimize problems of communication between organisational levels
(Lazarus, Nyuke & Gasva 2015, p.91). According to Diamandescu, (2016, p.672)
applying this factor ensures compliance with the needs of all stakeholders; enables the
development of the objectives that will ensure increased competitiveness of
organisation and thereby will establish a clear vision of the organisation’s future;
providing the necessary resources for the training and the freedom to act with
responsibility and efficiency for the staff; build confidence and eliminate fear, by
encouraging and recognising personal contributions.
2.8.2 Customer focus - Foster (2010, p.73) defines this factor as a proactive approach to
satisfying customer needs that is based on gathering data about customers to learn their
needs and preferences and then providing products and services that satisfy those
changing needs and preferences. Gherbal, Shibani, Saidani & Sagoo, 2012, p.81) also
define customer focus as the degree to which an organisation continuously satisfies
customer needs. To achieve this, it is necessary, first, to identify external customers and
internal customers, then the requirements, the needs and the expectations are
determined and translated into specifications based on which the products and services
45
are provided with certain quality characteristics. Mehra, Hoffman & Sirias (2001,
p.860) identified that having a profound knowledge of customer expectations is an
important aspect of QM because every activity is driven by this knowledge.
Organisations depend on their customers and therefore should understand current and
future customer needs, they should meet customer requirements and strive to exceed
customer expectations (Lazarus, Nyuke & Gasva 2015, p.91).
2.8.3 Employee Involvement - Employee involvement is a process for enabling workers to
take part in decision-making and improvement activities proper to their levels in the
organisation (Zakuan, et.al, 2012, p.28). It is a psychological method to develop
confidence between individuals in the organisation and urge them to make decisions
and solve problems with one another. Gherbal et.al, (2012, p.82) contends that the
successful implementation of QM, requires a committed and skilled workforce to fully
participate in the activities carried out to improve quality. To achieve this, all employees
at all levels within the organisation should be encouraged to take responsibility and
communicate effectively toward improving the quality at all stages Employee
involvement instils a better understanding of importance of the product or service
quality in employees and makes them committed to the quality improvement.
Engagement of employees in quality related issues can increase the understanding of
organisational policies and augment employee’s understanding of problems and
resolving these issues at their level (Khan, 2011, p.159). Recognition and reward for
employees have also been cited as powerful triggers for wanted accomplishment and
employee fulfilment (Ali & Ahmed, 2009, p.271) Recognition is the process whereby
management acknowledges employees’ outstanding performance. Rewards can be
awarded in numerous ways yet should be significant and merited (Gohari, Kamkar,
Hosseinipour & Zohoori, 2013, p.572). This is essential as people need to be in a
winning role. Recognition and rewards are key forms of positive reinforcement and for
letting people know they are valuable members of the organisation. An organisation
must use recognition and reward not to force people to do things excellently but to
encourage them to do so (Bounabri et.al, 2013, p.44). This practice would promote
overall performance and especially contribute to social performance through employee
satisfaction.
2.8.4 Training and Education- The training of all the employees is considered the
fundamental building block for successful implementation of QM. Studies show that
there is a link between training and organisational performance (Shibani, 2010, p.302)
46
Training in quality-related concepts and tools is regarded as the most important factor
in actually increasing employees’ capacity to do their job, finding out and solving
problems, releasing the full potential of workers and continuously improving quality.
Furthermore, training is usually related to changes. These changes include the variety
of the business environment, improvement of organisational performance, higher
requirements of operation and the level of the employees. To achieve the desired skills,
all management personnel, supervisors, and employees should accept quality education
and training. Training helps employees at all levels to understand the quality
management system and their roles and responsibilities within it. Training must be
viewed as a continuous process (Jamali, Ebrahim & Abbaszadeh, 2010, p.113).
2.8.5 Communication- This is considered a very important factor to an organisation’s action
process. Effective communication can inspire, prevent misunderstandings and reduces
the costs of quality by evading mistakes (Talib & Rahman, 2010, p.261). Effective
communication is essential to translate the vision and plans for the organisation from
top management to all employees, yet some managers find it tough to tell others about
their plans in a way that will be understood. To add to that, sometimes as the top
management’s vision of quality sieves downwards through the lower management
levels, the vision or the plan can lose both clarity and momentum. Thus, managers at
all levels need to develop the ability to communicate effectively as well as have the
willingness to listen and learn from colleagues (Patro, 2013, p.2691). Also, a good
communication and feedback system are very important in conveying ideas to the
management and to incorporate the necessary change required. Gherbal, et. al 2012,
p.81), indicated that communication is a part of the cement that holds together the bricks
of the total quality process. Effective communication will reduce fear in the
organisation enabling the implementation of QM (Deming, 1986, p.10).
2.8.6 Process Management- Process may be defined as a set of interrelated or interacting
activities which transforms inputs into outputs. A strong reference to processes
primarily means that the attention has significantly shifted from final results (products
and services) to the activity chain shaping these products (Luburić, 2015, p.109). There
should be strong emphasis on processes that impact on quality of goods and services.
Thus, to achieve better quality of products and processes, the key processes must be
identified and improved continuously (Jamali, et.al, 2010, p.113). According to the
international standard ISO (ISO, 2015, p. 2), ‘the organisation shall establish,
implement, maintain and continually improve a quality management system, including
47
the processes needed and their interactions’. The organisation has to establish
processes necessary for quality management system and to apply them in the whole
organisation. It has to determine required inputs and expected outputs from these
processes, their order and mutual interactions, as well as criteria, methods, including
the measurements and related performance indicators necessary to ensure that the
performance of these processes and their management are efficient. The organisation
has to allocate required resources and ensure their availability, to determine
responsibilities and authorities in these processes, to determine risks and possibilities
in line with the quality management system requirements and to plan and pursue
appropriate measures for their resolving.
2.8.7 Continuous Improvement- Continuous improvement can be found in the origins of
QM with the onset of quality circles. The culture of continuous improvement implies
better quality and lesser variation which results from process management practices
that bring about incremental improvements in products, services and processes (Zairi,
2002, p.1170). Continual improvement of the organisation’s overall performance
should be a permanent objective of the organisation
2.8.8 Teamwork- The purpose of teamwork is to have everyone in an organisation working
together to achieve a common goal. Teamwork can unite all employees of an
organisation in the success of quality improvement. This factor is important to the QM
implementation process as it improves communication within the organisation, builds
self-confidence of staff and breaks the bond of dependency on the organisation
(Oakland, 1995). Teamwork is essential for change management, implementation of
strategic plans, building a sense of involvement among employees and solving
problems.
2.8.9 Organisational culture- this refers to the core beliefs, values, norms and social
customs that direct the way individuals act and behave in an organisation (Kundu &
Manohar, 2012 p.306). These values and expectations that direct behaviour are learned,
in view of what has worked for and against its welfare previously (Lapiņa, Kairiša &
Aramina, 2015, p.772). The implementation of QM initiatives in organisations
sometimes require very essential reforms in areas such as culture within the
organisation. Many organisations show some resistance to trying out basic reforms
(Roldan, Leal-Rodríguez & Leal 2012, p.185). This resistance to change may be due to
fear of the unknown, of doing things differently, of trusting others, and of making
mistakes. Deming (1982, p.101) argues that it is essential when undertaking the quality
48
revolution to ‘drive out fear’, and it is imperative to take this message seriously when
building a quality institution.
According to Cameron and Quinn, (2011, p.8), a typical error in organisations desiring
to improve is that they do not outline a typical perspective with respect to where
organisation is starting from and how that contrasts from a future state. These types of
organisations frequently dispatch a change activity without thinking about the need to
build up a consensual perspective on the present culture; to arrive at agreement on what
change means and does not mean; the particular changes that will be started, halted,
and upgraded; the measurements and achievements required for accountability; the
communication system required; and the on-going leadership demands faced by
organisations amidst culture change. However, to survive the ever changing global
environment, culture has to be reviewed and re-adjustments to be in tune with the
prevailing economic, political, social and technological realities so as to improve on
efficiency in the organisation (Sebastianelli & Tamimi, 2003, p.2692).
Mission and Vision statements have been identified as strategic tools which can be used
in the formulation of an organisation’s culture (Bajaj, Garg, Sethi (2018). According to
Orhan, Erdogan and Dormaz (2014, p.252) “A vision statement describes what the
organisation wants to be in the future while a mission statement describes the purpose
of an organisation or why it exists”. The mission statement has been described as an
“implementing arm” of the vision (Sheaffer, Landau & Drori 2008, p. 50) and also as a
vehicle through which employees can shape an enthusiastic bond with the organisation
and its objectives (Campbell & Yeung, 1991). The mission statement envelops an
organisation's way of thinking, identity, and qualities giving meaning to its objectives,
norms, choices, activities, and regular conduct (Hirota, Kubo, Miyajima, Hong & Park,
2010, p.1136; Khalifa, 2011, p.30). Therefore, the mission and vision statements can
be utilized as communication apparatuses via which management beliefs, perspectives,
and approaches are passed to employees and other stakeholders (Hirota et al., 2010).
2.8.10 Performance measurement- Studies show that organisations wishing to implement
QM should imbibe performance measurement which will measure, monitor and reward
the performances of the organisation. Proper performance information should be
collected and also communicated across the organisation. Having a two way
communication in organisations is important for an effective performance measurement
system and benefits the organisation motivating employees, promoting employee
empowerment and encouraging teamwork (Cheng, 2006, p.765). An effective
49
performance measurement system provides timely and accurate feedback on the
efficiency and effectiveness of organisation’s processes (Kaplan & Norton, 1993,
p.135)
Self-assessment and benchmarking are both QM techniques used by organisations to
measure performance of products and processes. Benchmarking usually involves
investigation of best practices of leading organisations in an industry. Using the
exemplary organisation approach as discussed in section 2.5.5, organisations collect
data internally and study it to understand processes and identify areas for improvement.
External data is collected either through data bases from other organisations or through
visits to other organisations to study their processes. The external data is then compared
to internal data to identify areas in the organisation’s processes that need improvement
and develop plans to carry out these improvements (Voss, Chiesa & Coughlan, 1994,
p.84). Benchmarking allows organisations to improve their performance by gaining
from external sources. Also, the purpose of the evaluation is to give a starting point to
the understanding of quality issues and the identification of areas to improve. In this
way, benchmarking can significantly impact the improvement of key processes and
hence, improve the quality level. Without benchmarking, organisations would
presumably not know their relative performance and would probably neglect to plan
their processes more efficiently (Hietschold, Reinhardt & Gurtner, 2014, p.6263).
Self-assessment is defined as the consistent and systematic review of an organisation’s
actions and results. Self-assessment can be utilized to compare the performance of
divisions and units inside an organisation (Cheng, 2006, p.776).
Identifying factors critical to effective implementation of QM initiatives is important, but,
implementing QM is not an easy job, particularly in public sector organisations, many barriers
or challenges preventing QM implementation in the public sector organisations are stated in
literature (Emeje, Ekere, Olayemi, Isimi and Gamaniel, 2019; Maleyeff, 2014; Mosadeghrad,
2014; Suleman & Gul, 2015). In next section of this chapter, these barriers are discussed.
2.9 Barriers of QM implementation
Implementing QM initiatives require some changes to be made in organisations. Organisations
go through transformations that usually modifies or restructures parts of its sections (Bounabri,
Ahmed, Elmadani, Latifa & Amina, 2013, p.38). Research has shown that implementing QM
initiatives can be challenging for both public and private sector organisations due to changes
50
which have to be made and several barriers have been identified as obstacles to the successful
implementation of QM (Sebastianelli & Tamimi, 2003, p.45). Cătălin, Bogdan, & Dimitrie
(2014, p.1237) suggests that understanding the barriers that are likely to impede the
implementation of the QM allows organisations to develop more effective strategies for
improving the chances of successful deployment of QM and thereby achieve the benefits
associated with implementation of QM initiatives such as increased customer satisfaction, and
increased employee motivation. This section discusses the barriers every type of organisation
might face in implementing QM and goes further to discuss those which majorly affect public
sector organisations.
A classification of the barriers that prevent the implementation of QM have been classified into
five categories (Mosadeghrad, 2013, p.152; Cătălin, et.al, 2014, p.1237). They are; strategic,
structural, human resource, contextual and procedural barriers. They have been described as
follows;
• Strategic barriers- Catalin, et. al (2014, p.1238) describe these as obstacles with the
greatest negative impact on the successful implementation of QM. They are mainly
related to the management and leadership of the organisation. Examples include; lack
of top management support, inadequate planning, lack of long-term vision and a clear
direction and lack of government support and political uncertainty.
• Structural barriers- these have been described by Catalin, et. al (2014, p.1238) as
barriers related to the structure, systems and physical resources necessary to implement
QM. Examples of barriers categorized as structural barriers include lack of physical
resources, lack of information systems, lack of financial support and inappropriate
organisational structure.
• Human resources barriers- Catalin, et. al (2014, p.1238) describe human resource
barriers as obstacles related to human factors. Examples include; lack of employee
engagement, resistance to change, lack of training and education of employees, lack of
motivation and satisfaction of employees and lack of recognition and rewarding for
success
• Contextual barriers: these have been described by Catalin, et. al (2014, p.1238) as
obstacles related to organisational culture. Examples include; poor communication,
lack of innovation, cultural issues and poor coordination.
• Procedural barriers: Catalin, et. al (2014, p.1238) describe procedural barriers as
obstacles generated by the complexity of the processes. Examples include; lack of focus
51
on the customers, lack of partnership with suppliers, lack of a system of evaluation and
self-assessment and bureaucracy.
These barriers as categorized by Catalin, et. al (2014, p.1238) can affect any type of
organisation either private or public and various studies have identified these barriers present
within organisations implementing QM. Khan (2011, p.155) identified lack of planning, lack
of efficient human resources practices, inadequate infrastructure for total quality management,
lack of support from leadership and lack of customer focus as barriers to implementing TQM
in service organisations in Pakistan. Arshida and Agil (2013, p.257) identified lack of top
management commitment, government influence and poor vision and plan statements as
barriers to the implementation of QM in Libyan iron and steel company. Bounabri,, Oumri,
Saad, Zerrouk & Ibnlfassi (2013) identified bureaucracy, poor interdependence between
departments in organisations, lack of communication, poor top management commitment and
insufficient trainings as significant obstacles to ISO 9001 implementation in Moroccan public
sector organisation.
Barriers that prevent organisations from effective QM implementation exist internally as well
as externally. Internal barriers are related to the internal environment of organisations and are
mainly associated with the management and leadership of the organisation and human factors
(Mosadeghrad, 2014, p.330). External barriers are related to the external environment of these
organisations such as government policies and regulations (Antony, Rodgers & Cudney, 2017,
p.1408). Although these barriers affect both public and private organisations, there are some
barriers which are unique to public sector organisations due to their context. Public sector
organisations are easily affected by the political and financial situation of the government
(Radnor, 2010, p.51) and are also easily influenced by government regulations and public
bureaucracy (Radnor, Wally, Stephens & Bucci, 2006, p.102). For instance, political influence
from political holders has been identified (Shebbs, 2015, p.6) to interfere with employment and
promotion in government-owned organisations. This factor will have a great influence on the
availability of financial resources because, as discussed by Okeke, Onuorah, & Okonkwo,
(2016, p.47), some government-owned organisations end up employing more staff than they
need causing financial resources allocated for quality improvement projects to be diverted to
paying staff. Also, recognition and promotion of employees can also be influenced by politics
where recognition of employees is not through merit based on staff contributions to QM
implementation, but rather based on affiliation with certain political figures (Shebbs, 2015,
p.6).
52
Government regulations and policies also act as factors which interfere with QM
implementation in PSOs. For instance, government policies can constrain the senior
management of PSOs from acting on their full commitment to successful QM in the
organisation for instance when the management of a PSO cannot provide a conducive
operational environment nor provide the necessary resources required for employee training
and empowerment because of government policies and regulation, in such a situation,
employees might perceive that the management is not fully committed to QM implementation.
(Idam, 2014, p.28).
It is important when studying the barriers to QM implementation, to research not just those
which are internal to the organisation and can be eliminated but also those external factors
which are unique to the public sector and which can have a great impact on the QM
implementation. It is important ensure that managers of PSOs are aware of these barriers and
the influence they have on the implementation process so that they can make informed
decisions as to how to eliminate internal barriers and reduce the effect of external barriers on
QM implementation. It is also important to inform policy makers of those external barriers
which are due to government regulations and policies so that they can, where possible, make
policies which will not hinder QM implementation in PSOs but rather will facilitate the QM
implementation process.
Therefore, the emphasis in this research was to identify and categorise the barriers perceived
to be operational in the Nigerian Space industry and to understand the perceived levels of their
impact on QM implementation within this context. This analysis of these barriers is further
discussed in chapter 3, section 3.2.7.4
Bearing in mind the unique situation of public organisation, a review of fifteen studies on
barrier/challenges to QM implementation in the public sector was done to explore the common
barriers to QM implementation (see Appendix 4). The criteria for literature review are outlined
in Table 2.4 below.
53
Table 2.4 Criteria for identifying barriers to QM implementation (Source: The Author)
Search Area Area of focus
Search themes Quality Management; including TQM, Quality
Control/Quality Assurance, Lean Six Sigma, Lean, ISO
9001 and Continuous Improvement
Barriers/Challenges/Obstacles of Quality management
implementation in Public sector organisations
Study methodology Case study, Survey, Literature review
Interviews, Questionnaires and Discussions
Type of Articles Journal and Conference papers
Search field Paper topic, Abstract, Keywords
Databases Emerald, Academia, EBSCOhost, Researchgate, SAGE,
Wiley, Science Direct, Springer, Scopus, ProQuest,
Taylor& Francis
* Search excluded sources inaccessible by the University
of Portsmouth
Review Time frame 2009-2018
Twenty common barriers were identified from the review and are presented in the Table 2.5
below.
54
Table 2.5 Barriers to QM implementation in PSOs (Source: The Author)
Barriers
Lack of top management
commitment
Weak employee commitment and
involvement
Insufficient resources/facilities
Inappropriate/lack of organisational
culture change
Inappropriate reward system Poor recognition programme
Bureaucracy Weak quality improvement structure
Ineffective use/ lack of quality
measurement
Lack of customer focus
Poor planning Inadequate use of and teamwork and
coordination
Lack of training
Lack of communication
Resistance of change by the
workforce
Lack of appropriate information
systems
Poor infrastructure Political interference
Competing management priorities. Management instability
Bearing in mind the major influence the external environment can have on public organisations,
the barriers to QM implementation for this study has been classified into two broad categories;
Internal and External barriers, where the internal barriers are those barriers which are within
the control of the organisation and external barriers are barriers which cannot be controlled by
the organisation. Table 2.6 below illustrates the two categories and examples of the barriers
that fall under each category. These barriers are drawn from those gotten from Table 2.5 above.
55
Table 2.6. Internal and External Barriers to QM implementation in the public sector (Source: The Author)
Categories Examples of Barriers
External Barriers Political interference
Bureaucracy
Lack of appropriate information system
Competing management priorities
Poor planning
Management instability
Insufficient facilities
Poor infrastructure
Internal Barriers Lack of top management commitment
Lack of customer focus
Lack of training and education of employees
Resistance to change
Lack of quality measurement
Weak employee commitment and involvement
Weak quality improvement structure
Inappropriate/lack of organisational culture change
Inadequate use of and teamwork and coordination
Lack of recognition system
Lack of a reward system
Lack of organisation communication
Based on the review to identify the common barriers to QM implementation in PSOs, the
barriers are briefly described below as external barriers and internal barriers.
2.9.1 Internal Barriers to QM implementation in public sector organisation
• Lack of top management commitment - Many authors have identified lack of top
management commitment as the number one barrier of QM implementation (Al-Khalifa &
Aspinwall, 2000, p.202, Rokke & Yadav, 2012, p.660, Al‐Zamany, Hoddell & Savage,
2002, p.244, Sebastianelli & Tamimi, 2003, p.45). The success of QM implementation
depends largely on management's ability to lead the organization's quality transformation.
Absence of management commitment to quality is recognised in their inability to give the
56
vision and course to the whole organisation to get focused on quality. It could likewise be
recognised in their inability to communicate the vision, not enabling others to follow up on
the vision, not planning for transient successes and not consolidating improvements and
delivering more.
• Employee’s resistance to change- Human workforce is the most important and valuable
asset in any organisation consequently employee’s resistance to change can serve as a great
barrier to QM implementation as identified by Talib & Rahman, (2015, p.608). Employee
may resist implementation of QM initiatives due to many reasons such as a
misunderstanding of the benefits of change, fear due to lack of competence or of assuming
new responsibilities. Kosgei, (2014, p.13) affirms that many of the barriers to QM involve
an element of fear and uncertainty. Changing the culture of an organisation could be
fundamentally the most challenging aspect of the QM implementation process because
resistance to change is human nature. Reger, Gustafson, Demarie, and Mullane (1994,
p.579) provides a method to effectively implement QM using mid-range changes whereby
the magnitude of change introduced is at an intermediate level which is perceived to be
sufficiently large enough to overcome cognitive inertia, but it is not so great that it
overwhelms the organisation.
• Lack of training- training is recommended as an essential element of human resource
inclusion and while most organisations train employees in functional and managerial skills,
training efforts should focus on quality. In the view of Rokke & Yadav (2012, p.661) lack
of training leads to poor competence in fulfilling tasks related to the quality issues.
Effectively training employees in quality issues provides a multiplier effect in improving
the quality of an organisation’s products, services and processes (Khan, 2011, p.159)
• Lack of customer focus- There are also a number of challenges with the customer focus as
noted by some authors (Sebastianelli and Tamimi, 2003, p.243; Rokke & Yadav, 2012,
662). PSOs rarely involve their customers during the QM implementation process (Mosa
deghrad, 2014, p.328). Customers need to be involved in the process of implementing QM
because their requirements are what should be taken into consideration to improve the
products and services rendered by PSOs. If their needs are not known, then organisations
will not know what areas of improvement to work on.
• Lack of recognition and reward system- lack of incentives for employees in the form of
reward or recognition badly affects QM implementation process. Incentives are important
for employees to feel that their hard work and useful ideas are valued by the organisations.
57
To reflect this, employees who have outstanding performance should be recognised and
rewarded financially or with other tangible rewards such as shopping vouchers, trainings or
a holiday (Nasir, 2015, p.7).
• Lack of quality measurement- studies identified that many organisations find it difficult to
measure results of quality implementation (Hassan & Fan, 2016, p.2; Mosadeghrad, 2014,
p.330). Lack of meaningful measurement can be a strong barrier to QM as it is a critical
feature of QM. Without proper measurements, organisations can not recognise and reward
performance of outstanding employees. Organisations which do not carry out self-
assessment will not know what processes, products or service have improved or needs
improvement in the organisation (Mosadeghrad, 2014, p.330).
• Lack of organisation communication-poor organisational communication can cause
employees to feel ignored and become dissatisfied with quality related issues in the
organisation. Employees might feel that the senior management wants to take credit for all
the improvements achieved in the organisation. This can be eradicated by having a two-
way communication in the organisation which will facilitate employee involvement and
participation (Lasrado, Arif, Rizvi & Urdzik, 2016, p.7).
• Weak or lack of employee commitment and involvement- employees need to be motivated
and encouraged for their involvement; such involvement can be increased if employees
develop a sense of belonging to the organisation (Lasrado et.al, 2016, p.7). Employees’
confidence in the senior management plays a key role in the success of the success of QM
implementation (Islam, 2007, p.4; Janassen, 2004, p.210). When employees see that their
suggestions are not considered and applied in the organisation, they may begin to feel that
they are not valuable assets for the organisation and likely show less commitment to
implementing quality improvement initiatives in the organisation. Every employee should
be encouraged to participate in the implementation process of QM (Lasrado et.al, 2016,
p.7).
• Weak quality improvement structure- QM requires a suitable quality structure to be
implemented successfully. However, some PSOs do not have QM structures and systems
established in their organisation to support QM implementation (Mosadeghrad, 2014,
p.330).
• Inappropriate/lack of organisational culture change- factors such as a bureaucratic
management style can impede QM implementation. Management should compare the
working culture necessary for successful implementation of QM and change the
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organisation’s culture where necessary to facilitate QM implementation. This can be
achieved by collecting data concerning the present management style and the disadvantages
it has, this will help the managers focus on what specifically needs to change (Shibani et.al,
2010, p.307).
• Inadequate use of and teamwork and coordination- lack of teamwork and coordination can
sabotage the process of QM implementation.
2.9.2 External barriers to QM implementation in public sector organisations
• Lack of resources- studies indicate that having adequate resources play an important role in
implementation of QM initiatives and so having insufficient funding is a major barrier in
the way of effective implementation of QM (Sajjad & Syed, 2017, p.5; Catalin, et. al, 2014,
p.1238). Public sector organisations do not have direct financial control and are required to
spend funds allocated to them from the government through the heads for which the funds
were released (Sajjad & Syed; 2017). Sometimes these resources are inadequate, making it
difficult for organisations to allocate substantial amounts of funds for quality initiatives.
Having inadequate funds leads to slow progress and dissatisfaction when the expected
outcomes are not accomplished on time. It is common to therefore, see public organisations
who are impatient to see the outcomes of QM implementation get disillusioned and abandon
it.
• Bureaucracy deep-rooted in the government system can act as a major barrier to QM
implementation. The structural frameworks of PSOs are usually provided by the government
of the country which is usually bureaucratic (Kozhevina, 2015, p.4). Excess layers of
management quite often lead to replication of duties and responsibilities and slows down
decision making. Excess time could be spent in trying to obtain or pass across a piece of
information causing delay in getting things done in the organisation (Shebbs, 2015, p.50).
This could become tedious for employees causing them to leave the quality implementation
in the organisation to be a management’s job (Patro, 2013, p.2691). It is contended that
bureaucratic structural framework in the government system can inhibit creativity and
innovation of the public sector due to extended periods of working in isolation. Creative
ideas are more often the product of interaction and influence, rather than remote working
(Lasrado et.al, 2016, p.7).
• Management instability and competing management priorities - when QM is not treated as
a key strategic issue on the top management’s agenda in PSOs, organisational goals and
priorities change with every new top management team. When the government appoints a
59
Minister overlooking the affairs of an organisation or changes the Director in the
organisation, plans and priorities usually change as well. This instability in management
can affect QM implementation as the new management might implement some changes
which will affect the QM implementation process or even stop the process of
implementation (Samarasinghe, 2009, p.141).
• Poor planning such as the late passing of a country’s budget can affect QM implementation
in PSOs which depend on the funds from government to carry out projects and programmes.
Lack of resources is also a result of poor planning. Strategic planning by the government
ensures that resources are available for PSOs to carry out projects and improve the quality
of their processes, products and services (Mosadeghrad, 2014, p.330).
• Not having an efficient information system which allows free information flow can affect
decision making by policy makers. When policy makers do not have enough information
concerning the activities of an organisation, they can make decisions that are detrimental to
the implementation of quality management initiatives such as cutting budgetary allocations
to the organisation or implementing administrative policies which will affect the operations
of organisations within a sector (Shebbs, 2015, p.50; Scorsone, 2008, p.63). Information
sharing in the form of periodic reports on the performance of PSOs are considered to be
vital for the successful implementation of QM, therefore, an effective information system
should be in place to enable policy makers obtain the necessary information which will
enable them make decisions that will be of benefit to the QM implementation process in
PSOs.
Information sharing between PSOs, can also stimulate creativity and cause these
organisations to innovate ways to facilitate QM implementation in their various
organisations.
• Inadequate infrastructure- failure to provide adequate infrastructure to support quality
improvement programmes is another major barrier to QM implementation (Mosadegrad
2013, p.150). Core infrastructure such as electricity and telecommunications facilitate the
implementation of QM for the production of quality products and services (Obokoh &
Goldman, 2016, p.5; Oyedele 2012, p.1). Inadequate infrastructure creates a poor work
environment for employees in PSOs (Catalin, et. al (2014, p.1238). It is important for the
government to pay attention to the state of existing infrastructure available to PSOs as this
has been seen to be crucial to the implementation of QM (Isa & Yusoff, 2015, p.2).
60
• Political interference badly infects the outcomes of an organisation. There is the need to
minimise the interference of politicians to ensure effective implementation of QM and merit
policy. Studies revealed that due to pressure from politicians, PSOs are prone to employ
more employees than they need (Orumwense, 2014, p.3). This can have an effect on the
resources provided to run the affairs of such organisations. Funds meant to carry out quality
improvement projects can be diverted to paying staff salaries instead. Political interference
can also be in the form of governmental regulations which can have a detrimental effect on
QM implementation in PSOs (Anthony et.al 2017, p.1404; Suleman & Gul, p.131).
Studies show that it is important for organisations within the public sector who are in the
process of implementing QM initiatives to be aware of the barriers which they will encounter
in their journey. Identifying barriers to QM implementation and ranking them from major
barrier to least barrier is important for top management of public organisations and policy
makers to easily identify the top most critical barriers and the least critical barriers and
understand areas to commit public resources to in order to support public sector organisations
in their quality improvements efforts (Jacobson, 2008, p.8)
Summary of chapter
QM is a philosophy regarding constant development. Every organisation plots its own
customised route to success making use of QM principles, tools and techniques along the way.
In implementing QM, public organisations must take account of a number of distinctive
features because public organisations have a unique mission and have to address different
requirements from a wide range of customers.
This chapter has discussed the definitions and historical development of quality management,
the benefits of quality management, various approaches to QM implementation, its application
in the public sector, factors which are critical for successful implementation of QM and
challenges which act as barriers to the successful implementation of QM in public sector
organisations.
The literature however shows that most of the studies on QM in Nigeria are focused on the
application of quality in manufacturing and services, mostly in the private sector. Although
there are some studies of QM implementation in the public healthcare and education sectors, a
study of the employee perceptions of factors for successful implementation of QM in a
government agency or was not found. This study attempts to examine how employees perceive
61
the factors impacting on QM in different organisations of the Nigerian public Sector. In the
next chapter, the research methodology and instruments utilised for data collection to achieve
the research objectives are discussed.
62
CHAPTER 3
METHODOLOGY
3.1 Introduction
This chapter discusses the research philosophy, approaches and methods of data collection and
data analysis. This chapter additionally discusses how the researcher embraced an appropriate
research design to achieve the research aims and objectives and presents rationales for the
research design and method adopted for this study. This research is both descriptive and
exploratory in nature allowing the researcher to explore a phenomenon, which is how quality
management implementation occurs in two Nigerian public sector organisations.
3.2 Research Design
The research design can be depicted as the plan via which the aims and objectives of the study
are acheived. It features how the data will be collected, analysed, interpreted and reported.
According to Creswell, (2014, p.20), presenting these approaches forthright helps as useful
direction during the research and ultimately, how elucidations will be created from the research.
Setting out the research design involves the selection of the research philosophy, approaches,
data collection methods, strategies, and data analysis techniques, which all affect how the
research aim and objectives are realized.
As a guide “The Research Onion” model, created by Saunders, Lewis & Thornhill (2016,
p.124), is used to describe how this research has been planned to achieve the research objectives
beginning with the research philosophy discussed in the next section. Note that the highlighted
words in figure 3.1 represent the choices used by the researcher in this research.
Figure 3.1. The Research Onion adopted from Saunders et al. (2016, p.124).
63
3.2.1 Research Philosophy
This refers to a system of beliefs and assumptions about the development and nature of
knowledge (Saunders et al, 2016, p. 124). In other words, the belief in the ways data about a
phenomenon should be collected, analysed and used. Determination of a suitable research
philosophy advises the researcher’s choice with respect to the research approaches and
methods. To ascertain the research philosophical position, it is critical to initially comprehend
three key perspectives which reflect on the research philosophy. They are; Ontology,
Epistemology and Methodology (Guba & Lincoln, 1998, p. 109)
3.2.1.1 Ontology relates to the nature of reality, to the study and nature of being and to our
ways of being in the world. (Zikmund, 2015, p. 57). For Guba and Lincoln (1998, p. 109) the
ontological question to answer is; “What is the nature of reality, and what is there to be known
about it?”. Two ontological positions are available to researchers; Objectivism and
Subjectivism. Objectivism implies that social phenomena confront us as external facts beyond
our reach or influence (Bryman & Bell, 2015, p. 32). Objectivism incorporates the assumptions
of the natural sciences. Ontologically, objectivists consider social beings to be like physical
objects of the natural world and epistemologically, objectivist look to find certainties about the
social world through the mechanism of observable quantifiable facts from which law-like
speculations can be drawn about the all-inclusive social reality (Saunders et.al 2016, p. 128).
Although this is an ontological position common with the natural sciences some researchers in
the social sciences still use the objectivist ontological position (Matthews & Ross, 2010, p. 26).
Alternatively, Subjectivism affirms that social truth is produced using the observations and
coming about activities of social entertainers (Saunders et.al 2016, p.130). A subjectivist
researcher thinks about himself/herself as a major aspect of the social world and brings his/her
own undertones and understandings to his/her investigation (Matthews & Ross, 2010, p. 26).
3.2.1.2 Epistemology the other key assumption is the theory of knowledge and how we know
things (Matthew & Ross, 2010, p. 18). According to Guba and Lincoln (1998, p. 109) the
epistemological question to answer when determining the research philosophy is; “What is the
nature of knowledge and the relationship between the researcher and the participants?”
3.2.1.3 Methodology is described by Schwandt (2007, p. 190) as, “the process of how we seek
out new knowledge, the principles of our inquiry, and how the inquiry should proceed”. While
Krauss (2005, p.759) states that “the methodology identifies the particular practices used to
reach knowledge”. According to Guba and Lincoln (1998, p. 109) the methodological question
64
to answer when determining the research philosophy is “How can the researcher go about
obtaining the desired knowledge and understanding?”
Having an awareness of ontology, epistemology and methodology enables a researcher to
adopt an appropriate philosophical position among the four philosophical positions which are;
positivism, critical realism, interpretivism, postmodernism and pragmatism (Saunders et al.,
2016, p. 136).
3.2.1.4 Positivism- this philosophical stance is adopted by most natural researchers. It narrates
the procedure of observing social reality to produce a law-like overview similar to the outcome
of natural research (Saunders et al., 2016, p. 151). A positivist way to deal with social research
normally implies: quantitative information is gathered; parts of the social world or social
phenomena are estimated and causal connections between various parts of the social world are
looked for. Huge data sets and statistical analysis are frequently utilized (Matthews & Ross,
2010, p. 27).
3.2.1.5 Interpretivism is considered to be contrary to positivism in the sense that it depends
on the view that a strategy is vital that regards the contrasts among individuals and objects of
the natural sciences and along these lines requires the social researcher to get a grasp on the
significance of social activity (Bryman & Bell, 2015, p. 29). An interpretivist approach
normally has the accompanying highlights: Knowledge assembled incorporates individuals'
translations and understandings. The principle focus is around how individuals decipher the
social world and social phenomena, empowering alternate points of view to be investigated.
The researcher is interpreting other people’s understanding in terms of the theories and
concepts of the social researcher’s discipline – studying the social phenomenon as if through
the eyes of the people being researched. The researcher works with the information
accumulated to generate theory (Matthews & Ross, 2010, p. 29).
3.2.1.6 Critical realism is a philosophical stance which accepts the autonomy of reality from
the mind and context (Bryman & Bell, 2015). A critical realist’s way to deal with social
research normally implies: uncovering concealed structures and systems; revealing power
relations and predominant belief systems; inquire about that prompts activity; gathering
qualitative and/or quantitative data (Matthews & Ross, 2010, p. 30).
3.2.1.7 Postmodernism underlines the job of language and of power relations, trying to address
acknowledged perspectives and offer voice to alternative marginalised opinions (Saunders et.al
2016, p. 141). A postmodernist researcher would normally concentrate on the continuous
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procedures of sorting out, overseeing and requesting that establishes substances. They would
challenge organisational concepts and theories and try to show what viewpoints and realities
they avoid and leave quiet and whose interest they oblige. A postmodernist is open to the
deconstruction of any types of data and embraces in-depth inquiries of phenomena (Saunders
et.al 2016, p. 142)
3.2.1.8 Pragmatism depicts research as a process where ideas and theory are speculations of
our past activities and encounters, and of interactions we have had with the environment
(Sekaran & Bougie, 2013, p. 30). Pragmatism is a middle-way philosophical stance (Saunders
et.al 2016, p. 143). This philosophical stance allows the researcher to pick numerous or mixed
methods that are believed to be reasonable to answer the questions, which may incorporate
distinctive philosophical positions (Holden & Lynch, 2004, p. 406). A pragmatist
acknowledges that there are a wide range of methods for translating the world and undertaking
research (Saunders et.al 2016, p. 144). This philosophical position has been adopted for this
research.
3.2.1.9 Rationale for choice of Research Philosophy
Holden and Lynch (2004, p.405) have argued that there is no correct or incorrect research
philosophy. Others agree that what is important is using the most suitable methods to answer
the research questions (Connell & Nord, 1996, p.410; Hughes & Sharrock, 2016, p.16).
Denscombe (2014, p.4) also suggests that researchers recognize the distinctive research
alternatives that are accessible and settle on a justifiable decision as a major aspect of the
research design process. Therefore, the rationale upon which the decision of using a pragmatic
philosophical stance has been provided.
In this study, the pragmatic philosophical stance assumed for this research was based on the
nature of the research objectives studied. The study made use of multiple methods and included
some research characteristics of the positivist and interpretivist philosophical stances. The
research used a positivist stance by employing a survey to determine the QM factors and
perceived level of implementation of the identified factors. A positivist approach was suitable
as it is inclined to the use of questionnaires for data collection and numerical analysis for
precise hypothesis testing. The positivist stance focuses on discovering statistically measurable
and reliable facts leading to the production of trustworthy and meaningful data. Furthermore,
positivist research makes use of a structured methodology to enable replicability (Saunders
et.al, 2016, p.138). An interpretivist stance was also adopted for this study making use of
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interviews which focused on understanding employees’ perception of the implementation of
QM factors within their organisations. This choice is based on the possibility that there is more
than one reality out there and it is expected that the researcher’s thinking is shaped to some
extent by their own experience as a member of the social context within which the research is
taking place (Denscombe, 2014, p.2). The perceptions of QM implementation are not formed
and set by just social interaction, but rather they change continuously. A pragmatic stance was
therefore adopted for this study as it allowed the researcher to be flexible to adopt the most
practicable approach to address the research questions.
3.2.2 Research Approach
This refers to the strategies and procedures utilised by the researcher to carry out the research.
There exist three approaches: inductive, deductive and abductive. Trochim, Donnelly, and
Arora (2015, p.25) portray the inductive and deductive research approaches as the “top-down
approach and bottom-up approach”, respectively. These approaches recommend the
framework by which the research is being approached; either by testing existing theories or
building new theories from observations. In general, the inductive approach is a “theory
building process”, whereas the deductive approach is a “theory testing process” (Hyde, 2000,
p. 83). In the case of the inductive approach, the researcher begins the research by gathering
data to investigate a phenomenon and afterwards analyses it to develop a theory (Saunders et
al., 2016, p. 145). With the deductive approach the researcher begins with theory developed
from literature and then creates a research strategy to test the theory. (Saunders et al, 2016, p.
144). According to Trochim, Donnelly & Arora (2015, p.23), when using a deductive approach,
the researcher implements suitable methodologies to accept or reject the hypothesis; the
deductive research approach begins from theory and ends in confirmation.
Then there is the abductive approach, where the researcher gathers data to investigate a
phenomenon, identifies themes and describes patterns to produce a new or modify an existing
theory which is afterward tested via additional data gathering (Saunders et al, 2016, p. 145).
This is the approach the researcher has adopted for this research.
3.2.2.1 Rationale for choice of Research Approach
Due to the nature of this research, the abductive research approach was adopted to achieve the
research objectives. Following the deductive research approach by moving from theory to data,
the researcher examined the literature to determine the QM factors which were used to design
a questionnaire for data collection. The questionnaire produced numerical data which has to be
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statistically analysed. Then again, an inductive approach was trailed by conducting face-to-
face semi-structured interviews. The data collected through the interviews was analysed to
categorise emergent themes which were used to form new theories based on the employees’
understanding of QM implementation. This approach is projected as a way of overcoming the
limitations linked with inductive and deductive positions (Bryman & Bell. 2015, p. 27) and is
often advantageous, although one approach or another is often the dominant approach
(Saunders et al, 2016, p. 149).
3.2.3 Research Choice
This refers to the choice a researcher makes as to whether to select a qualitative, quantitative
or combined quantitative and qualitative data collection strategies and processes (Saunders, et
al., 2016, p.164). Various authors have provided definitions to distinguish these research
choices, Bryman & Bell, (2015, p.37-38) define qualitative research as a research strategy that
typically highlights words as opposed to measurement. Qualitative research is not interested
with numerical illustration, but with the in-depth understanding of a given issue. It is interested
about parts of reality that cannot be evaluated, concentrating on the comprehension and
clarification of the elements of social relations. Queirós, Faria & Almeida, (2017, p. 370) posit
that the goal of qualitative methodology is to deliver in-depth and illustrative information in so
as to comprehend the different elements of the issue under analysis. Qualitative research makes
use of research strategies such as focus groups, case studies, interviews (structured,
unstructured and semi-structured), observation, ethnography and field research. The essential
quality of the qualitative approach is the capacity to test for basic values, convictions, and
presumptions (Yauch & Steudel, 2003, p. 472). This approach delivers the detailed depiction
of participants’ feelings, conclusions, and encounters; and translates the implications of their
actions (Rahman, 2017, p. 104). Maxwell, (2012) also sees the qualitative research approach
as a research design that has an adaptable structure and can be built and remade to a more
prominent degree. On the other hand, there are weaknesses with the qualitative research
approach, first of all, the procedure is considered time-consuming, Secondly, an important
problem could go overlooked or be ignored as Silverman (2013, p.9) argues, qualitative
research approaches sometimes forget about logical sensitivities and concentrate more on
implications and encounters. Thirdly, Sallee and Flood (2012, p.139) found that policymakers
give low validity to results from qualitative approaches and often prefer the use of quantitative
research when research is required. Fourthly, the sample size in qualitative research is usually
small, and raises the issue of generalizability to the entire populace of the research (Thomson,
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2011, p.79). Lastly, interpretation and analysis of qualitative data are considered to be more
difficult and take a considerable amount of time (Berg & Lune, 2012, p. 4; Flick, 2011, p.103)
By contrast, Bryman & Bell, (2015, p.37-38) define quantitative research as a research strategy
that emphasises quantification in the collection of data. Quantitative research methods are
portrayed by the gathering of data which can be analysed numerically, the results of which are
commonly presented utilizing measurements, tables and charts. According to Rahman, (2017,
p. 105), this research method endeavours to investigate the responses to the inquiries beginning
with what number of, the amount, to what degree. In other words, the method lays emphasis
on estimating variables that exist in the social world. Quantitative research methods make use
of research strategies such as field experiments, simulations, surveys, correlational studies and
multivariate analysis.
The advantages of quantitative research, as described by Rahman, (2017, p, 106) are that it can
be conducted and assessed quickly, quantitative findings can probably be generalised to a
whole population or a sub-population as it involves a larger sample which is randomly chosen
and data analysis is less tedious as it utilizes statistical software. However, the weakness
associated with quantitative research is that it neglects to ascertain in-depth, fundamental
meanings and clarifications. It cannot represent how the social reality is formed and
maintained, or how people translate their activities and others (Blaikie, 2010, p.200). A further
weakness of the quantitative research approach is, it has tendencies of taking a snapshot of a
phenomenon: It measures variables at a specific moment in time, and disregards whether the
photograph happened to catch one looking one’s best or looking unusually disarranged
(Schofield, 2007 cited by Rahman, 2017, p, 106). Quantitative research usually overlooks the
respondents’ experiences and perspectives in highly controlled settings (Ary, Jacobs, Sorensen,
& Walker, 2013, p.25) due to a lack of direct connection between researchers and the
participants when collecting data. Also, effective quantitative research usually requires a large
sample size sometimes several thousand. However, a lack of resources sometimes makes large-
scale research of this kind impossible (Choy, 2014, p. 102)
Saunders et al. (2016, p.165) however see the distinction of qualitative and quantitative
research as both complicated and confining because in reality many business and management
research designs combine qualitative and quantitative components. They give two examples to
further stress the point, the first is of a research design making use of a questionnaire but
including open questions so that respondents can provide answers in their own words instead
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of ticking the suitable box similar to the case in this research. Furthermore, some qualitative
data can be analysed quantitatively or can be used to design an ensuing questionnaire.
Some researchers like to be known as qualitative researchers; others like to be known as
quantitative researchers. However, there is no best approach between both research
methodologies due to the existing strengths and weaknesses among both types of research
methodologies (Rahman, 2017, p.102; Queirós et. al, 2017, p. 370). A research design can
make use of only one data collection technique and a commensurate analytical procedure, or
alternatively, can use more than one, also known as multiple methods, to address the research
question. A research design can also be a mixed method research which is a part of multiple
methods research that combines the utilization of quantitative and qualitative data collection
techniques and analytical methodologies (Saunders et.al 2016, p. 169).
Creswell (2014, p. 62) warns that combining methods is challenging and should only be
undertaken when there is a specific reason to do so. Greene, Caracelli, and Graham, 1989 cited
by Creswell (2014, p. 62) give a list of five broad reasons for mixing methods as; triangulation,
complementarity, development, initiation, and expansion. Bryman (2006) has also provided a
detailed list of 16 reasons based on researchers’ practices. They include; triangulation or greater
validity, offset, completeness, process, different research questions, explanation, unexpected
results, instrument development, sampling, credibility, context, illustration, utility or
improving the usefulness of findings, confirm and discover, diversity of views, and
enhancement or building upon quantitative and qualitative finding.
Researchers have to decide where and how to mix the quantitative and qualitative research
approaches. A researcher can decide to mix at the level of design, mix during data collection,
mix during data analysis or mix during interpretation (Creswell, 2014, p. 66). Six major mixed
methods designs have been recommended by Creswell, (2014, p. 66). These designs provide a
useful framework for researchers working to design their own studies. The six basic mixed
methods designs are the convergent parallel design, the explanatory sequential design, the
exploratory sequential design, the embedded design, the transformative design and the
multiphase design (Creswell, 2014, p. 66).
For this research, the researcher chose to utilize the convergent parallel mixed method design.
The rationale for this research choice is discussed in section 3.2.4.1 below. By using this
design, the researcher implemented both qualitative and quantitative data collection approaches
concurrently during the same phase of the research process, making use of questionnaires
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(quantitative) and semi-structured interviews (qualitative). The researcher also analysed the
questionnaire data quantitatively and the semi-structured interviews qualitatively before
merging the two sets of results. Figure 3.2 below shows the convergent parallel mixed method
design adopted for this study.
3.2.3.1 Rationale for using Mixed -method Research Choice
The quantitative and qualitative research methods were combined to get a deeper understanding
of how the researched organisations are implementing quality improvement factors, and how
the employees perceive the implementation of the QM factors. Factor analysis and template
analysis were first carried out to identify the QM factors present in both organisations and the
barriers obstructing the implementation of these QM factors. The statistical analysis of the
questionnaires served as the quantitative aspect of this research, that is the numerical
identification of how the organisations are implementing QM. This analysis was additional
tested statistically to show if there are any critical contrasts between the organisations.
However, it was important as well to understand the employees’ perceptions of the
implementation of the identified QM factors and through verbal self-reporting, their attitudes
toward the QM implementation was prompted. It is acknowledged that the organisations are
trying to implement the QM factors, but how are the employees reacting to the process? It was
important to include verbal-reporting in the research because the semi-structured interviews
gave the researcher the opportunity to understand the meanings that participants of the case
organisations, assign to phenomena such as the concept of quality and quality management
implementation. The semi-structured interviews, therefore, formed the qualitative aspect of the
research.
The use of questionnaires to identify the QM factors and barriers present in both case
organisations and semi structured interviews to elicit employees’ perceptions about QM
implementation propounded the need to use a mixed method research design. Making use of
factor analysis, a quantitative research method where frequency and counting are mandatory
and semi-structured interviews, a qualitative research position where the researcher
corresponds with the participants to understand how they feel about the implementation
process.
As two methods were combined together in this study, it was considered vital to establish how
they are combined to achieve the aim of the study because according to Creswell (2014, p.66)
when combining two methods, researchers should be able to make justifiable conclusions in
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working with the two methodologies of research. Access to research participants was
considered here as the researcher had limited time in which access was granted to her for data
collection. This was considered a limitation for the study. To overcome this limitation, the
convergent parallel mixed method design was adopted. Using this method, both quantitative
and qualitative data were collected at the same time, the information derived from the separate
data collected was later combined in the interpretation of the overall results (Creswell, 2014,
p.15). Figure 3.2 below gives an illustration of the convergent mixed method design.
Figure 3.2: The convergent parallel mixed method research design (Source: Creswell (2014, p.69)
3.2.4 Research Strategy
A research strategy can be defined as an arrangement of how a researcher will go about
answering his or her research question. There are several research strategies available which
are appropriate for precise kinds of study: Survey, Grounded theory, Ethnography, Action
research, Case study, Archival, documentary and Experiment research (Saunders et al, 2016,
p. 177). Due to the exploratory nature of this research, the Case study has been chosen from
the available research strategies because other strategies were neither practically appropriate
nor theoretically sensible for the aim of this study.
A survey strategy alone was not favoured for this research on account of the idea of the issue
as it requires a more detailed examination than this strategy permits (Saunders et al., 2016, p.
181). Action and experiment strategies were not applicable because they required greater
association by the researcher in the procedures of the organisations that were considered
(Saunders et al., 2016, p. 178). This was not possible due to time and access limitations.
Quantitative data
collection and analysis
(Questionnaires)
Qualitative data collection and analysis
(Semi-structured interviews)
Interpretation Compare or
relate
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Grounded theory and ethnography have also not been adopted for this study given that while
both theories are for the most part, connected with studies in humanities and sociology
(Saunders et al., 2016, p187), they mainly concentrate on delicate issues, such as the social
relationships between humans (Suddaby, 2006, p.634) and are less effective in research of this
nature as the objective of this research does not only concentrate on delicate issues but on
statistical measurable data as well. Finally, the archival strategy was also inappropriate as it is
limited to the use of administrative records and documents as source of data (Saunders et al.,
2016, p. 183). Administrative records and documents of the researched organisations were
inaccessible to the researcher therefore making it impossible to adopt the archival strategy.
3.2.4.1 Rationale for the choice of Research Strategy
Dul & Hak, (2008, p. 4) define a case study as a study in which one case or a small number of
cases in their real-life context are selected and data obtained from these cases are analysed in
a qualitative manner. The case study research strategy allows for the investigation of a
contemporary phenomenon within a real-life context and facilitates the investigation and
advancement of a detailed understanding of the subject under examination utilizing, cases as
representations also called multiple case studies (Saunders et al., 2016, p. 185).
Yin (2014, p. 16) provides a two-fold definition of case studies. The first part begins with the
scope of a case study;
(i) A case study is an empirical inquiry that
• investigates a contemporary phenomenon in-depth and within its real-world
context, especially when
• the boundaries between phenomenon and context may not be clearly evident
(ii) A case study enquiry
• copes with the technically distinctive situation in which there will be many more
variables of interest than data points, and as one result
• relies on multiple sources of evidence, with data needing to converge in a
triangulating fashion, and as another result
• benefits from the prior development of theoretical preposition to guide data
collection and analysis.
According to Saunders et. al (2016, p.185), a case study has the capacity to generate insights
from intensive and in-depth research into the study of a phenomenon in its real-life context,
leading to rich empirical descriptions and the development of theory. To achieve this, case
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study research frequently uses a mixed methods approach to fully understand the dynamics of
the case.
Regardless of the advantages of case study as research strategy, this strategy has been criticised
for its inability to produce generalizable (Tellis, 1997, p.4), reliable and theoretical
contributions to knowledge, there is also a concern about its lack of vigour, its potential to take
too long and result in massive unreadable documents and its inability to be used for randomized
controlled trials (Yin, 2014, p.20; Saunders et. al, 2016, p. 185). However, Yin (2014, p.21)
addresses these concerns stating that the goal of case studies is to expand and generalize
theories (analytical theories) and not to extrapolate probabilities (statistical generalisation). He
also states that case studies should not be confused with ethnography which usually require
long periods in the field. Yin (2014, p.20) goes on to advise a case study researcher to be
rigorous, following systematic procedures, and not allowing equivocal evidence to influence
the directions of the findings and conclusions.
Yin (2014, p. 18) distinguishes between two case study strategies; the single case study and the
multiple case studies. A single case study approach is chosen because the case is unique or
critical while a multiple case study is chosen to allow replication and is likely to produce more
evidence (Saunders et. al, 2016, p. 187)
This research has adopted the multiple-case design and in selecting the cases (units of analysis),
sampling techniques were deployed. A sample as defined by Bryman & Bell (2015, p.187) is
the segment of the population that is selected for investigation. It is a subset of the population.
The population in this case being public sector organisations within the Nigerian space
industry. Sampling is usually undertaken in research when it is impossible to either collect or
analyse all the available data available owing to restrictions of time, money and often access.
Sampling techniques enable the researcher to reduce the amount of data needed to be collected
by considering only data from a subgroup rather than all possible cases (Saunders et. al, 2016,
p.272). The sampling techniques available are divided into two; probability (or representative)
and non-probability sampling (Saunders et. al, 2016, p.275).
Probability Sampling is associated with a sample that has been selected using random selection
so that each unit in the population has the same chance of being selected. Types of probability
samples are; simple random sample, systematic sample, stratified random sampling, multi-
stage cluster sampling (Bryman & Bell, 2015, p.187-193, Saunders et.al, 2016, p.287-293).
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Non-probability sampling is associated with a sample that has been selected using a non-
random selection method, implying that some units in the population are more likely to be
selected than others (Bryman & Bell, 2015, p.187). Types of non-probability samples are; quota
sampling, purposive sampling, volunteer sampling and haphazard sampling (Saunders et.al,
2016, p. 299-304)
A researcher can decide to use either the probability sampling or the non-probability sampling
techniques. Some research projects use a combination of different sampling techniques,
whatever the choice, it is dependent on access to individuals or organisations (Saunders et. al,
2016, p.305).
For the purpose of this research, the researcher adopted a non-probability sampling technique.
Three types of non-probability sampling technique were used in this study: purposive,
convenience and volunteer non-probability sampling techniques. These are discussed:
• Purposive Homogenous Sampling- the purposive sampling technique, sometimes referred
to as judgemental sampling because it involves the use of judgement by the researcher, to
select cases that will best answer the research questions and meet the objectives. For this
purpose, homogenous sampling was used in selecting the two case organisations due to
the fact that they are both public sector organisations within the Nigerian space industry
and they have embarked on implementing a quality management system within their
organisation.
• Convenience Sampling was also adopted. This technique involves choosing cases which
are most promptly open to the researcher, for instance through known contacts who
consent to take part in the research (Kumar, 2014, p.368). The researcher adopted this
sampling technique as both case study organisations that participated in the study were
readily accessible to the researcher.
• Volunteer sampling- the researcher used the self-selection sampling technique by allowing
individuals within these organisations to identify their desire to take part in the research.
For the first case study organisation, participants who chose to be interviewed and
complete the questionnaires were identified by the researcher based on their current
position within the case organisations. In the second case organisation, due to limited
access, participants who chose to be interviewed and complete the questionnaire, were
recruited by a gatekeeper. The gatekeeper in this organisation is the head of the customer
service unit.
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Figure 3.3 below gives an illustration of non-probability sampling techniques with the
highlighted boxes representing the specific sampling techniques adopted for this study.
Figure 3.3 Non-probability Sampling Techniques (adapted from Saunders et.al 2016, p.295-
303)
Therefore, the research has a sample size made up of two case study organisations. The sample
of respondents selected for this research are representatives from organisations which already
have a quality management system. The organisations have been selected based on location,
which is Abuja, Nigeria. These representatives were made up of management and non-
management employees who have spent a number of years in the organisation.
3.2.5 Time Horizon
Cross-sectional or longitudinal time horizons are available for the conduct of research. Cross-
sectional research involves the investigation of an event at a specific time on the other hand,
longitudinal research is research carried out over an extended time (Saunders et.al, 2016, p.
200). This research is a cross-sectional study with data collected between May 2017 and June
2017, with the researcher visiting both organisations at short intervals. Constraint in access to
employees of case organisations had an impact on the time horizon of this study.
Non Probability Sampling
Quota Sampling
Purposive Sampling
Homogenous Sampling
Heterogenous Sampling
Extreme/Deviant Sampling
Typical Sampling
Theoritical Sampling
Haphazard Sampling
Convenience Sampling
Volunteer Sampling
Snowballing
Self selectionSampling
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3.2.6 Data Collection
For purpose of this study, questionnaires and interviews were adopted. These data collection
methods are discussed in this section.
3.2.6.1 Questionnaire
For quantitative data collection, this research made use of questionnaires (see Appendix 7).
The questionnaire is a research technique that comprises of statements or questions intended to
get responses from respondents to gather essential information to achieve the research
objectives (Bajpai, 2011, p. 71). Examining the employees’ experience of the implementation
of quality management principles is among the research objectives that prompted the collection
of quantitative data.
The design of a questionnaire varies according to how it is delivered, returned or collected and
the amount of contact with the respondents. The different types of questionnaires include; self-
completed questionnaires (internet questionnaire, postal questionnaire and delivery and
collection questionnaire) and interviewer-completed questionnaire (telephone questionnaire
and face-to-face questionnaire) (Saunders et.al, 2016, p.440). For this research the delivery and
collection questionnaire were used where the questionnaire was delivered by hand to the
respondents and collected later. This was the preferred method due to an unreliable postal
system and a lack of use of email system in the case organisations. However, there are
weaknesses in the use of this method such as no influence over who finishes answering the
questionnaire, the probability of delay in waiting for respondent answers, incomplete
responses, no plausibility of help to respondents and the possibility of a small amount of
questionnaires given back to the researcher (Connaway & Powell, 2010, p.147; Collins, 2010,
p.128). The researcher took all these issues into consideration and tried as much as possible to
limit these weaknesses by preparing an informed consent sheet including information about the
questionnaire collection and details of the researcher in case of any inquiry. The researcher also
asked the gatekeepers to distribute and collect the questionnaires from each management and
non-management level within the organisation.
The design of the questionnaire included two types of questions; Open (sometimes referred to
as open-ended) and closed (sometimes referred to as close-ended). Open questions allow
respondents to give answers in their own way while closed questions provide a number of
alternative answers from which the respondent is instructed to choose (Saunders et.al, 2016,
p.452). The questionnaire instrument contained five main sections. The first section contained
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demographic information where participants were requested to select their gender, educational
level, current position in the organisation and years of experience in the organisation. In the
second section participants were requested to assess variables based on literature review related
to challenges faced by their organisations. The questionnaire was created using a 5-point Likert
quantitative scale to measure participants’ opinions (Bartikowski, Kamei & Chandon, 2010,
p.180). The rationale for using a 5-point Likert scale is discussed in section 3.2.7.3. To give
exact and reasonably estimable answers for the questionnaire, the cut-off value of the Likert
scale was set as follows; 1= Strongly disagree, 2= Disagree, 3= Neither agree nor disagree, 4=
Agree, 5= Strongly agree. This section also contained an open-ended question to allow the
respondents to state other challenges from their view that had not been provided. This part was
later analysed qualitatively. In the third section of the questionnaire, participants were asked to
select from a number of variables, the improvement approaches of quality management that
have been implemented in their organisation. As more than one improvement approach can be
implemented, the participants were instructed to select as many as has been implemented. In
the fourth section of the questionnaire, participants were requested to assess variables,
determined from the literature review of related principles which in their opinion, must be
present for the successful implementation of quality management. In the fifth section,
participants were again requested to assess variables, determined from the literature review of
related of barriers hindering the successful implementation of a quality management within
their organisation. This section made use of a Likert type scale with the following labels; 1=Not
a Barrier, 2=A weak barrier, 3= I don’t know, 4= A strong barrier, 5=A very strong barrier.
The variables used in the fourth and fifth sections of the questionnaire were adapted from the
research instrument used by Elfaituri (2012).
3.2.6.2 Interviews
Interviews were adopted for this study based on the belief that they give researchers the
opportunity to gain insights into how people interpret their surroundings (Ang, 2014, p. 147).
The qualitative research methodology recognises three types of interviews: semi-structured,
structured and unstructured. Each one of the three forms is suitable for certain types and
purposes of research. In this research, interviews were generally semi-structured whereby the
interview were largely prepared and followed a structure but also left some possibility to ask
follow-up questions, leave out or reorder questions, depending upon the answers (Bryman and
Bell, 2015, p.480). This technique depended on a one-to-one individual interview which
allowed the researcher to understand, in detail, the opinions of the management and non-
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management staff regarding challenges both organisations face, quality improvement efforts
and identifying barriers to implementation of a quality management system, to explain any
vagueness and enable the participant to verify their responses and prevent any
misunderstanding (Klenke, 2008, p. 132; Bowling & Ebrahim, 2005, p. 209).
The researcher used an interview guide (see Appendix 8), which served “to ensure that the
same basic lines of inquiry were pursued with each interviewee” (Patton, 2002, p.343). An
interview guide or schedule was also used during the interviews, to ensure that the researcher
did not get carried away and deviate from the original objective of the study. In this research,
the interview process was audio taped and notes were taken during the interviews for cross-
checking and verifying data against the audio tapes.
3.2.6.3 Rationale for use of Data collection methods
Utilising semi-structured interviews has the advantage of producing rich and detailed data
about individual experiences and perspectives, flexibility and use of smaller samples to
generate adequate data (Braun & Clarke, 2013, p. 80). This research involved two case studies
and therefore produced a small sample size. Using semi-structured interviews however,
produced enough data to adequately achieve the objectives of this research. Nevertheless, using
semi-structured interviews has limitations which include the possibility of a lack of anonymity,
time consuming for the researcher and participants and a lack of breadth (Braun & Clarke,
2013, p. 80). There are also concerns about reliability/dependability, bias (interviewer bias,
response bias or participation bias), errors because of poor recall, reflexivity (that is, participant
states what interviewer wants to hear) (Yin, 2014, p. 196). Good preparation is key to
minimising or overcoming these limitations and Braun & Clarke (2013, p. 90) suggest testing
and practicing interview technique with a friend or colleague. This was done by conducting
pilot studies with two subject experts (see section 3.2.9.3 below). The researcher made digital
recordings and took notes during all of the interviews. The audio recordings were transcribed
verbatim to reflect and portray the conversation as realistically and accurately as possible in
order to right regular impediments of memory and to allow the assessment of interview
participant's statement over and over (Bryman & Bell, 2015, p.481).
The limited time to conduct this research and limited resources, all influenced the choice of the
questionnaire techniques to gather participants opinion from the different levels within the case
organisations. A five-point Likert scale and Likert type scale were the preferred format for
collecting the data because the Likert scale has a mid-point with one side of the scale showing
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the strength of agreement and the other side showing the strength of disagreement. The mid-
point gives respondents who are indifferent in some cases with their degree of agreement and
therefore have no choice except to take the mid-point. The Likert type scale was also designed
to provide an option for respondents who do not have a response to a question when completing
the questionnaire, therefore the option of I don’t know was included in the scale.
Studies such as that done by Dawes, (2008, p.62) agree that reliability and validity are improved
by using 5 to 7-point scales rather than 2 to 4 scale points. However, scale points higher than a
7-point scale do not improve reliability and validity further.
The number of scale points affects data characteristics such as the mean score, which is the
statistical method used for data analysis in this study. However, Dawes, (2008, p. 72) using 5
point and 7 point scales concluded that data gathered from a 5 point scale format can be readily
transferred to a 7 point scale since the rescaled mean score from both formats showed virtually
no difference between the 5-point and 7-point formats. This suggested that a 5-point scale for
this study would be sufficient.
Moreover, the questionnaire used in this research consisted of five long sections, and so to
minimise the frustration levels of respondents and to increase the response rate and improve
response quality (Sachdev & Verma, 2004, p.104; Babakus & Mangold 1992, p.771), a 5 point
scale point was employed mostly defined as 1 = Strongly disagree, 2= Disagree, 3= Neither
agree nor disagree, 4= Agree, 5= Strongly agree.
A 5-point Likert type scale was utilised in the last section of the questionnaire to keep the
respondents engaged and avoid respondent fatigue (Ben-Nun, 2008). However, in this section
the wording for the 5-point labels was 1=Not a Barrier, 2=A weak barrier, 3= I don’t know, 4=
A strong barrier, 5=A very strong barrier. The midpoint was labelled ‘I don’t know’ to provide
an option for respondents who did not know if it is either a ‘strong barrier’ or ‘a weak barrier’.
Studies have shown that respondents have different interpretations of the mid-point of a scale
even if labelled (Nadler, Weston & Voyles, 2015, p.71; Sturgis, Roberts & Smith, 2012, p.18).
Respondents have interpreted the mid-point to be: Do not know; Unsure; Do not care; No
opinion; Neither; Neutral; Both equal parts of agree and disagree; Undecided; Not applicable
or Unwilling to answer (Losby & Wetmore, 2012). Sturgis et. al (2012, p.18) suggests coding
the mid-point as ‘don’t know’ as their research indicated that a vast majority of the respondents
that chose the mid-point interpreted it as ‘don’t know’. Some examples of studies which have
used ‘don’t know’ as the mid-point include; Brislin &Yoshida, (1993, p.296), Burnard, 1997,
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p.198), Griffin (2008, p.87) and Nathanson (2010, p.104). Therefore, in this research in the
final section of the questionnaire the mid-point in the 5 point Likert type scale was labelled ‘I
don’t know and the numerical value of the mid-point (3) was also indicated to inform
respondents the definition and associated value that would be used in analysing of their choice
when selecting the mid-point of the scale.
3.2.7 Data Analysis
According to Matthews & Ross, (2010, p. 317), the purpose of data analysis is to describe,
discuss, evaluate and explain the content and characteristics of the data that has been collected
in a research project.
This study used a quantitative method (questionnaires) for data collection and qualitative
method (semi-structured interviews).
3.2.7.1 Analysis of Quantitative Data
For analysis of the quantitative data collected using questionnaires, quantitative data was
analysed using statistical techniques to assist in interpreting the results of this study. Selection
of the statistical methods for analysing the data was based on the study’s objectives, the nature
of the data collected and the relationship between the variables used in the questionnaire.
Quantitative analysis was done using SPSS (Statistical Package for the Social Sciences version
16.0) software to handle all numerical information produced from questionnaire for both cases
in this research. The process of analysing the quantitative data included; descriptive, factor and
frequency analysis. Descriptive analysis was used in this study to describe the data and their
characteristics. Frequency analysis was used in terms of means to find the respondents’
demographic characteristics and analyse the level of implementation of QM factors in the case
organisations. Factor analysis was utilized to decrease the large amount of QM variables, and
to test the construct validity of research measures (see section 4.1.4). Factor analysis was also
used to bring intercorrelated variables together under more general underlying variables called
factors which offered the possibility of gaining a clear view of the data and also using the output
in subsequent analyses (Field 2013, p.684). To assess the suitability of the respondent data for
factor analysis, the Kaiser-Meyer-Olkin (KMO) test was used to assess the sampling adequacy
of the data while Bartlett ‘s test of sphericity was used to measure the correlation among
variables (Tabachnick & Fidell, 2007, p.614).
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3.2.7.2 Analysis of Qualitative Data
Data analysis in qualitative research consists of preparing and organising the data for analysis
through a process of coding and condensing the codes, and finally representing the data in
figures, tables or a discussion (Creswell, 2014, p. 180). This was adopted for the analysis of
the semi-structured interviews.
3.2.8.1.1 Transcribing the Semi-Structured Interview Data
The interviews were audio recorded and needed to be transcribed carefully and meticulously.
Subsequent to transcribing, the researcher read through the transcribed interviews to acquire a
general sense of the data and find the codes that be extracted from them for interpretation and
construction of meaning.
3.2.8.1.2 Template Analysis of Qualitative Data
Template analysis was adopted to explore employees’ perception of the implementation of QM
within their organisations. Template analysis is an aspect of thematic analysis focussed on
analysing content and uniting similar themes which develop from the transcript. King (2012,
p.428) describes template analysis as “a particular way of thematically analysing qualitative
data. The data involved are usually interview transcripts, but may be any kind of textual data
including focus group data, diary entries or open-ended question responses on a written
questionnaire”. To carry out the analysis, a protocol was used as advised by Creswell &
Creswell (2018, p.192). This protocol is described below
Step 1. Familiarise yourself with the data- In this step, the researcher read all the transcripts of
the interviews to get a general sense of the information contained in the data and to reflect on
interviews’ overall meaning.
Step 2. Develop initial key ideas- after reading through the transcribed interviews, the
researcher began to develop initial key ideas about the data and to note things of interest as she
read along. The development of emerging concepts as related to the research was also done at
this stage.
Step 3. Identify specific codes for each concept- To conduct a detailed data analysis, a
researcher can decide to use a qualitative computer data analysis program or use hand coding
to organise and search for information contained in databases (Creswell & Creswell, 2018,
p.192). Coding involves “sub-dividing the data as well as assigning categories which are
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allocating units of meaning in the form of labels or tags for inferential or explanatory
information to help compiling in the study” (Dey,2003, p.144). The researcher made use of
hand coding in analysing the data due to the small number of interviews conducted.
Coding categories were developed and attached to different segments of the interview
transcripts to categorise and catalogue various groups of words connected to precise answers
generated in themes. Identification of themes was based on achieving the research objectives
which included identification of factors enabling the implementation of QM and factors acting
as barriers to the implementation of QM factors in the case organisations based on the
perceptions of employees.
Step 4. Improve the Template- this involved reducing or increasing order of codes or themes.
King (2012, p. 426) advises that codes and the template be amended and assembled to give a
premise for connections between codes to be made. Therefore, the initial codes generated were
modified and arranged in a more suitable manner. Some codes had to be deleted as they were
found to be too broad and some other codes were reclassified (King, 2012, p.120). The coding
process of the collected data continued thereafter using an improved template.
Step 5. Analyse for Credibility and Dependability - It is also acknowledged that it is difficult
to decide when to stop changing the codes but King (2012, p.427) suggests that, all sections of
the text should be read through thoroughly about three times to ensure that the template had
reached its final stage. This was done by the researcher and once confident with the developed
template, four randomly selected transcripts were shared with an independent qualitative
researcher to further test the template to ensure the credibility and dependability of the
template. After careful review, the independent researcher agreed with most of the codes and
themes developed by the researcher and recommended the combination of some theme
considering the interconnected narratives on the themes by the interviewees.
Step 6. Finalising the Codes- the researcher was able to develop the final template with the
feedback received from independent qualitative researcher (see Appendix)
3.2.7.3 Cross-Case Analysis
Data analysis in this research was carried out for each case organisation independently (see
chapter 4 and 5) and then a cross case analysis was carried out to cover both case organisations
(see chapter 6) to determine the QM factors critical to QM implementation in the Nigerian
space industry.
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3.2.7.4 Rationale for Data analysis methods
To meet the aims and objective of the research which includes to better understand the
employees’ perceptions of QM implementation, it was essential to use a qualitative study to
uncover these beliefs and feelings towards quality improvement and gain a better
understanding of the phenomenon of attitudes towards the implementation. Also, the use of
template analysis offers the freedom of allowing the themes to emerge from the data collected.
This is acknowledged as an advantage as there is no set rule but it gives structure to the analysis
and further adds credibility to the findings; it offers the framework and layout upon which the
analysis can be developed. King (2012, p. 427) expands on this by stating that “although the
practice is required within template analysis, the methods are more flexible and offer the
researcher more choice and freedom of interpretation and this flexibility allows researchers to
tailor the analysis to match their own requirements”.
However, limitations of template analysis need to be highlighted. It has been described by King
(2012, p. 123) as too prescriptive and that keeping to the strict regime of data collection and
coding would not leave the data sufficiently open to exploring its truth. Nevertheless, this
method of analysis can be considered an advantage because it allows the truth in the data to
emerge without interference. King (2012, p.428) advises that the researcher "must remember
that there are no absolute rules here; in the end, you must define an approach to analysis that
suits your own research"
Using Factor analysis is considered to be particularly useful with multi-item instruments
designed to measure personality, attitudes, behavioural styles, and other multifaceted
constructs. In this research, this was considered useful as the questionnaire contained forty-five
variables designed to identify and measure the QM implementation factors in two case
organisations. The focus of the analysis was to determine the number of factors that account
for quality improvement in the case organisations. Some limitation with factor analysis
highlights the point that in reducing the original variables into a smaller number of factors,
some information is lost, especially, when the number of extracted factors is less than the
original number of variables, then the factors do not clarify all the variance of the original
variables (Grice, 2001, p. 430; Zuccaro 2007, p.513; Breivik & Olsson, 2001, p.170). However,
by extracting a few linearly independent factors, factor analysis provides a method to allow the
information in the correlated variables to be included in the regression. More so, this statistical
method determines the importance of each of the variables in making up factors, rather than
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leaving it to the personal biases of the researcher (Greene, 2003, p.366; Cahill & Sánchez,
1998).
Factor analysis was not the appropriate technique for the analysis of the barriers because it is a
tool for identifying the underlying factors which are considered critical to a concept. Factor
analysis reduces dimensions of correlated variables bringing them together under a set of more
general underlying variables which are usually called factors. The number of factors identified
can be many or few depending on the number of variables used for the analysis. While factor
analysis could have been used to identify the barriers, that are critical to hindering the QM
implementation process in the Nigerian space industry, it could not be used to rank those
barriers in order to tell which of them is having the greatest or least impact on the QM
implementation process. So, for example, factor analysis can identify seven barriers that are
critical barriers such as; lack of funds, lack of facilities, lack of infrastructure, lack of
management commitment, lack of performance measurement, lack of training and lack of
customer focus as critical barriers to QM implementation in an organisation but factor analysis
does not identify which these factors is having the major impact as a barrier. Committing
resources to eliminate the major barrier among seven barriers will have more effect on the QM
implementation process than using the same resources to tackle a barrier which might have the
lowest impact among the seven barriers identified by factor analysis.
Identifying barriers to QM implementation and ranking them from greatest barrier to least
barrier is important for top management of public organisations that have limited resources and
have to eliminate the barriers to QM implementation in order to be successful. It is also
important for policy makers to be able to easily identify the top most critical barriers and the
least critical barriers and to understand areas to commit public resources to in order to support
public sector organisations in their quality improvements efforts (Jacobson, 2008, p.8)
3.2.8 Research Evaluation
This section presents the steps taken to ensure the trustworthiness of this research. The key
aspects which are used to test research quality are classified by Matthews & Ross, (2010, p. 7)
into four key aspects; reliability, validity, credibility and ethical practice. Yin (2014, p.45)
classifies them as construct validity, internal validity, external validity and reliability. Bryman
& Bell (2015, p.168) classify them into two, having subgroups; Reliability (stability and
internal reliability) and Validity (face validity, concurrent validity, predictive validity,
construct validity and convergent validity).
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3.2.8.1 Reliability
Reliability ‘refers to the consistency of the measure of a concept’ (Bryman & Bell, 2015,
p.169). Meaning that research should be done in such a way that when another researcher
carries out the research in the same way, they would expect to obtain the same results or if the
research is carried out again by the original researcher, they would expect to obtain the same
findings (Matthews & Ross, 2010, p. 53; Yin, 2014, p. 50).
Yin, (2014, p. 49) explains that the goal of reliability is to minimize the errors and biases in a
study. Reliability in qualitative research has been described by Stenbacka (2001, p. 551) as “a
quality concept which has to be solved in order to claim a study as part of proper research”.
With quantitative data on the other hand, reliability focuses on the consistency of results and
the robustness of the measures (Cooper & Schindler, 2003, cited by Quinton & Smallbone,
2006, p. 130). Robson (2002, cited by Saunders et. al, 2009, p. 156) describes four threats to
reliability, they are; participant or subject error, participant or subject bias, observation error
and observation bias. There are also some threats related to data collection such as failure of
participants to answer questions, giving several answers to the same question and writing
comments on the margin of the questionnaire which all indicate a lack of reliability (Ihantola
& Kihn, 2011, p.43). Maxwell (2005, p. 108) stated that researcher bias and the influence of
the researcher are threats to the validity of a research.
Different statistical tests are available which are used to evaluate the reliability of quantitative
data such as Cronbach’s alpha coefficient and test-re-test. With test-re-test, a test is
administered to a sample of respondents on one occasion and the re-administered to the same
sample on another occasion to measure the correlation in respondents’ answers (Bryman &
Bell, 2015, p.168). Cronbach’s alpha coefficient is broadly utilised as a measure of internal
consistency or reliability involving computing mean reliability coefficient estimates, in which
the reliability coefficient ranges from 0.679 to 0.893, indicating validity of the dependent and
independent variables (Tavakol & Dennick, 2011, p.53). The Cronbach’s alpha coefficient was
the statistical test used by the researcher to test the reliability of the quantitative instrument
used in this research. According to Nunnally & Bernstein (1994, p. 265), Cronbach’s alpha is
defined as “the ratio of the sum of the covariance among the components of the linear
combination (items), which estimates true variance, to the sum of all elements in the variance
covariance matrix of measures, which equals the observed variance”. The Cronbach’s Alpha
is used to determine whether the survey instrument is reliable, and the data collected can be
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used for further analysis (see section 4.14). Further analysis can only be carried out if the
Cronbach’s Alpha test is passed (Lawrence, 2017, p.7).
3.2.8.2 Validity
Validity ‘refers to the issue of whether or not an indicator (or set of indicators) that is devised
to gauge a concept really measures that concept’ (Bryman & Bell, 2015, p.170). The terms
Credibility, Conformity or Neutrality, Dependability or Consistency and Transferability or
Applicability, are the essential criteria for the quality of qualitative research (Riege, 2003, p.81-
82). Yin (1994, p.10) suggests the need to adopt well-established research methods in the
qualitative investigation and Krefting (1991, p. 216) considers a qualitative study to be credible
or valid, when it presents an accurate description or interpretation of human experience that
people who also share that experience would immediately recognise.
Before conducting the interviews, the researcher met the supervisory team for debriefing
sessions to discuss the interview process, share ideas and discuss alternative approaches. The
debriefing sessions served as an opportunity to develop idea, recognise biases and preferences
and the best way to work around them. In addition, an independent qualitative researcher was
also contacted to test the template for the analysis which further justifies the credibility of the
research (Chenail, 2011, p.1720; Barriball & While, 1994, p.330)
To ensure that the participants provided credible information, they were given opportunities to
stop the interview without needing to provide any reason for doing so and prevent them from
feeling indebted to take part. It was also emphasised that it was completely their own decision
to take part in the interviews. This ensured that only those who were truly willing to participate
and to freely give information, were interviewed.
This study’s mixed method approach also improved the reliability and validity of the research.
To address the threats to the reliability and validity of the research, the researcher conducted a
pilot study. The time for distribution of the questionnaire was also considered, the researcher
avoided distributing the questionnaires during the holiday period. The questionnaire instrument
used to collect quantitative data was first examined by two experts who have experience in the
research topic. This led to modification of the survey format and some of the questions (see
section 3.2.7.2) The questionnaire was then piloted to a group of participants to assess the
clarity of the questions, this also led to modification of a question in the questionnaire. There
was also a pilot of the semi-structured interviews (see section 3.2.7.1). Therefore, all the data
collection techniques were piloted and tested to improve the quality of this research. Also, the
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researcher avoided asking leading questions and informed the participants of their choice to
respond or refuse to respond to an interview question. Furthermore, adopting triangulation by
utilising two data collection methods, improved the validity and reliability of this study.
The background, qualifications, and experience of the researcher also contribute towards the
reliability and validity of the research as the researcher plays a prominent role in collecting and
analysing the data (Shenton, 2004, p.68; Patton, 2015, p.710). Information about and the
position of the researcher, in the context of this study, is presented within the reflexivity section
(section 3.2.9.5) which also includes efforts in evaluating the project repeatedly as it develops.
This conforms with the idea of progressive subjectivity by Guba and Lincoln (1989, p.238)
which involves observing how the researcher has developed over the period of the study.
3.2.8.3 Pilot Studies
A pilot study aims to determine if there are any issues or limitations within the data collection
design and to ensure that research instruments are well designed (Bryman & Bell, 2015, p.273).
This process lets the researcher to evaluate the selected data collection techniques and make
required modifications before carrying out the research. Semi-structured interviews and
questionnaires were the data collection techniques utilised for this research.
Two pilot interviews were conducted with two experts in the subject area to guarantee that the
interview questions were fitting and that the time set for the meetings was satisfactory
(Silverman, 2013, p. 206; Creswell, 2014, p. 165). The pilots identified some flaws in the
questions, it was recommended that the interview questions be broken down and made more
simpler form with the researcher probing the participants using phrases like “Why were they
adopted?” “Can you please describe?” The pilots encouraged the use of such probes during the
interviews, as it would enable the researcher to obtain in-depth narratives of events and provide
in-depth details. Furthermore, the pilot enabled the researcher to establish the timeframe for
the interview to be between thirty minutes to about an hour depending on the interviewee
because it is possible for employees of the case organisations to have a varied knowledge on
the implementation of a quality management system.
The questionnaire was also pilot tested by participants who work in one of the organisations
used in the study. Ten questionnaires were distributed and upon collection, there were
alterations necessary in two of the sections. It was pointed out that one question in the fourth
section of the questionnaire had been repeated and some of the respondents pointed out that
they were not aware of the QM improvement initiatives being implemented in their
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organisations and no option had been provided in the questionnaire for that purpose, therefore
this option was included in the final questionnaire. The researcher also ensured that the ten
employees who completed the piloted questionnaires did not complete the final questionnaires
by informing them that they could not and should avoid completing another questionnaire as
this would introduce bias. (Saunders et.al, 2016, p.473; Teijlingen & Hundley, 2001, p.34)
3.2.9.4 Triangulation
Triangulation refers to the use of more than one method of gathering data to address the same
research question (Matthew & Ross, 2010, p.146). According to Yin (2014, p.122) “the use of
multiple sources would increase confidence that your case study had rendered the event
accurately.”
There are five types of triangulation. They include; data triangulation-making use of alternative
techniques to measure the same concept; researcher triangulation- refers to more than one
researcher using the same sources; theory triangulation- using multiple approaches to interpret
a single set of data; methodological triangulation- focuses on mixed methods of quantitative
and qualitative data (Hair, Wolfinburger, Money, Samouel & Page, 2011, p. 289) and
environmental triangulation- based on using different settings, locations and other
environmental factors that have influence on the information that has been received during the
study (Guion, Diehl & McDonald, 2011, p.2)
There are several benefits in using triangulation for research such as increased confidence in
the research, improved accuracy and production of complementary data that completes the
findings of the research (Denscombe 2014, p. 139; Hair et.al, 2011, p. 289). However, there
are some limitations to triangulation such as it is time consuming, complexity of data analysis,
and the potential risk that data coming from one perspective does not support other perspectives
(Denscombe 2014, p. 139). All these limitations were taken into consideration by the researcher
in the mixed methods design of data collection and analysis which further enhanced the validity
and reliability of the research.
3.2.8.5 Reflexivity
Reflexivity refers to the awareness of the researcher about her role in influencing the research
outcome due to prior assumptions and experiences. Reflexivity has been regarded by authors
as an important feature to be considered at different stages of the research process, that is prior
to, during, and after the study (Saunders et.al, 2016, p.125; Bryman, 2012, p.394; Finlay, 2002,
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p.212). According to Holloway & Biley, (2011, p.971) it is important to include some
background information about the researcher as part of the thesis considering that the
researcher is the key research instrument of the research. Being reflexive in research is
important but can be challenging as acknowledged by Langdridge (2007, p.59) who suggests
that even though there are no laid down principles or guidance on how to evidence reflexivity,
it is recommended that reflexivity should be done before, during and at the end of the research,
which will enable alterations to be made if required. More so, Riege (2003, p.77) states that
discussing reflexivity makes the research more dependable. Following these suggestions, this
section discusses the reflexive considerations made by the researcher to promote a degree of
openness and transparency of the research.
3.2.8.5.1 Standpoint as a Researcher
The researcher is a Nigerian who obtained her undergraduate degree in Chemistry from a
Nigerian University and an MSc in Technology Management from the University of
Portsmouth, UK. Her work experience has involved undertaking a six months internship in a
quality control department of a manufacturing company in Nigeria and working for five years
in the total quality management unit of a public sector organisation in Nigeria. As the researcher
chose to examine an organisation in which she has prior work-experience, and has an internal
perspective of, it is possible that the background and experience of the researcher could have
influenced decisions and interpretations made during the study. Her pre-understanding of the
case organisations may have affected her choices in designing the questionnaire and interview
topics and the overall perception of both organisations. However, the researcher had only
worked in one of the case organisations for five years, she does not claim that she has complete
understanding or knowledge of both case organisations. The risk with the researcher having
experience from the one of the case organisations was that she could neglect other areas of
which she had no insight and only focus on those she had. However, this risk was minimised
by examining literature and utilizing the information found in literary sources to cover the areas
of the organisation which were of interest. Another risk is the fact that the researcher is an
employee of one of the organisations in this study and therefore could hesitate on criticism in
order not to jeopardize her position in the organisation. However, she has employed ways not
to be biased by anonymising the organisations and presenting the results as they are, based on
her theoretical research and not how the organisation would like them to be. The researcher has
presented below, the various reflexive steps taken at the beginning, during and on completion
of the study.
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3.2.8.5.2 Reflexions at the beginning of the Study
On commencing the research, the researcher acknowledged that it would not be possible to
separate her values and assumptions towards the phenomenon being researched due to
circumstantial context and because of this, an interpretivist paradigm was also adopted to
explore the participants’ perceptions towards quality management implementation. By
acknowledging her background before the study, the researcher established an effort towards
ensuring a degree of honesty and transparency, and consequently encouraging a reflexive
approach to the study.
3.2.8.5.3 Reflexions during the Study
Reflexive efforts were made during the research through enormous support received by the
researcher’s supervisory team. Guidance and directions were provided during regular meetings
and also communicated through emails. The researcher was challenged on her decisions and
learnt very quickly to provide justifications for all decisions she made for the study.
To further ensure honesty and openness during the research, a draft of the questionnaire and
interview guide were presented to the supervisory team, and the research instruments were
discussed at a meeting where the supervisors offered their feedback. For the questionnaire, the
researcher was asked to justify why she had chosen certain structures for her question like a 5-
point Likert scale instead of a 3- or 7-point Likert scale (see section 3.2.7.2) and some questions
had to be removed as they were seen to be repetitive. For the interview guide, the feedback led
to the removal of some questions as they were seen to be leading questions. In addition to the
feedback provided by her supervisory team, the researcher carried out pilot studies with the
questionnaires and conducted interview sessions prior to the main interviews. The feedback
from the participants in the pilot study led to a further revision of the questionnaire and
interview guide. This pilot studies made the researcher to develop a better understanding of her
position as a researcher. She became more confident and felt more reassured as she approached
potential participants with a clear questionnaire and interview guide.
The researcher was also able to develop her data analysis skills during the study as she faced
the challenge of learning the process of data analysis, drawing insights from data and presenting
her findings in a way would be easy for readers to understand. During the process of data
analysis, the researcher was able to use various statistical tests to validate her data and test that
her quantitative research findings were reliable (see section 4.1.4). The researcher also
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corroborated with experts in statistical techniques and qualitative analysis to enhance the
validity, reliability, authenticity, replicability, and accuracy of her research findings.
3.2.8.5.4 Reflexions on Completion of the Study
After three years of being involved with this research, there is no doubt that the researcher has
learnt a lot —with the guidance from her supervisory team. Her research skills, academic
writing style and understanding have improved. With this thesis she has been able to contribute
to knowledge and provide a better understanding of quality management implementation in the
context of the Nigerian public sector organisations.
Coming to the end of this research, the researcher is confident to say she has improved from
being a research student basically following the instructions of her supervisory team to taking
charge and responsibility for the research. She has indeed developed from being a research
student to becoming an academic researcher.
3.3 Ethical Considerations
The researcher must be aware of any possible harm, risks, disrespect, mistreatment and
deceptions by the processes, the practice and the questions of the research to the participants
(Eriksson & Kovalainen, 2008, p. 62). An ethical review allows the researcher to conduct a
brainstorm of any possible ethical issues that might arise in the process of carrying out the
research. The researcher considered ethics at all phases of this research, as against the common
misconception that ethical issues only arise at the data collection process (Creswell, 2014,
p.92). There was the use of all conceivable avenues to ensure the consideration and attending
to all anticipated ethical requirements. This was done with the support of research supervisors
and University of Portsmouth Ethical Review Checklist for Staff and Doctoral Students. The
ethical application for this research was sent to the Faculty Research Ethics Committee (FREC)
from which a favourable ethical opinion and guidance was received (Reference number E496).
3.3.1 Seeking Informed Consent
In addition to the ethical requirement for this research, Letters of Invitation and Consent forms
(See Appendices 5, 6, 9 and 10) were prepared to disclose the purpose, aim and objectives of
the research and emphasise the volunteerism of their participation.
Seale (2004, p.512) is of the opinion that informed consent is a crucial aspect of any research,
as the participants need to be sure that they will be treated with respect. In light of that,
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measures were taken to ensure informed consent to participate. Before answering the
questionnaire and prior to the interviews, participants were provided with the informed consent
forms that informed them that participation was optional both for the interviews and
questionnaire and they had the right to withdraw from the research at any time before the data
was analysed. All participants who took part in the interview sessions gave permission to be
audio recorded.
3.3.2 Protection of participants
Ethical guidelines were followed to protect participants from risk (Babbie, 2015, p.65). Contact
details of the researcher were also provided on the invitation letters, giving the participants the
researcher’s phone number and email address, notifying them to contact the researcher if they
had any questions about the research before and after the interviews or answering the
questionnaire. Moreover, neither the case organisations nor the participants incurred any costs
from participating in this research.
3.3.4 Ensuring Confidentiality and Anonymity
To protect the identities of participants and ensure confidentiality, participants where not asked
to provide personal information. Additionally, there was a change of the names of case study
organisations and all interview participant names to maintain anonymity. Questionnaires were
also completed anonymously, as this was one of the conditions given for consenting to take
part in the research. Participants were also informed that the Examiners, Supervisor and other
representatives of the University might have access to the anonymised transcripts. Furthermore,
participants were informed of the likelihood of using their words for publications following the
completion of the study, but they were guaranteed that their identity would be disguised.
Additionally, participants were informed that the data collected via the interviews and
questionnaire, will be stored in a password- secured format on the University’s server.
3.4 Summary
This chapter discussed the key aspects of the methodology used in this research in terms of the
research design, philosophy, approach and methods using the “Research Onion” by Saunders
et. al (2016, p.124) The research made use of questionnaires and semi-structured interviews as
the methods for data collection; the rationale of this choice has been clarified and justified in
this chapter. This chapter also explained how the pilot study was conducted to ensure the
validity of the questionnaires and interviews. The process of the fieldwork was also explained
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in terms of the distribution and collection of questionnaires and semi-structured interviews. In
addition, the chapter discussed reliability and validity, as well as the statistical methods used
in the data analysis to achieve the objectives of this research. Data analysis and the research
findings are be discussed in the next chapter.
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CHAPTER 4
DATA ANALYSIS AND DISCUSSION: SD ORGANISATION
4.0 Overview
This chapter analyses and discusses the quantitative and qualitative data obtained from
questionnaires and semi-structured interviews in the first case organisation named SD for the
purpose of this study.
This chapter has been divided into three parts; Part 1 presents the quantitative analysis of data
collected using questionnaires in this organisation. Part 2 presents the qualitative analysis of
data collected using interviews and part 3 is the discussion of the findings of the quantitative
and qualitative analysis of the questionnaires and interviews.
4.1 Organisational Context: SD
SD is a public organisation that is charged with research and development in all aspects of
satellite technology. SD has 326 employees who work on the development and delivery of
satellite technology services to the citizens of Nigeria. The organisational structure of SD is a
traditional bureaucratic structure, with vertical management layers that include; senior
management, middle management, lower management and non-management staff (source:
Administrative staff, SD). This type of traditional bureaucratic structure is characterised by
top-down, hierarchal, centralised and formal communication (Cordellaa & Iannacci, 2010,
p.54; Haque, Pathrannarakul & Phinaitrup 2012, p.137). At the time of this study, SD has a
quality system in line with the organisations quality policy which aims to achieve excellence
in research and development by complying with national and international standards and
continuous improvement of the organisation’s processes (source: Head of Quality Management
Unit, SD)
4.1.0 Questionnaire analysis
The overall organisation of this part of analysis begins with the respondents’ demographic
information. The second section presents a descriptive analysis of what is perceived by
respondents to be the quality improvement technique(s) implemented within the organisation.
The third section presents the results of factor analysis, content validity and reliability tests for
the variables used in this study to identify the critical success factors of Quality Management
(QM) implementation. The fourth section is an analysis of the level of implementation of QM
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within SD and the difference in perception of the level of implementation of QM across the
different management levels within SD. The fifth section describes the external barriers
hindering the implementation of QM in SD organisation and the last section describes the
internal barriers to QM implementation within this organisation.
4.1.2 Characteristics of the sample
To break down the questionnaire data, descriptive statistics pertaining to the respondents’
profiles, were utilised. These concerned different demographic factors such as gender, age,
educational level, position in the organisation and years of experience within the organisation1
as shown in Table 4.1.
1. Gender - Table 4.1 shows that 71% of 68 respondents are male and 29% are female in this
study.
2. Age of respondents- Table 1 also shows that 46% of the respondents are aged between 21
and 30, 40% were aged between 31 and 40, 13% were aged between 41 and 50, while 1%
was aged between 51 and 60. This information indicates that most of the employees in this
study sample are aged between 21 and 40 years old (86%).
3. Level of Education- As shown in Table 4.1, 6% have a diploma, 31% have a bachelor’s
degree 54% have a master’s degree and 9% have a doctoral degree.
4. Current Position- Regarding the spread of respondents by management level, Table 4.1
shows that 7 % of the respondents were senior managers, 56% were middle managers, 22%
were lower managers and 18% were non-management staff. This result indicates that the
all levels of management within this organisation are represented in this study.
5. Years of Experience- Table 4.1 shows that 15% of the respondents have ˂ 5 years’
experience, 84% have 5 to 10 years’ experience, 1% have 11 to 15 years’ experience within
the industry. This result indicates that the respondents in this sample have adequate
experience within the organisation to be able to provide information on QM
implementation, as most (85%) of the staff have worked in SD for over 5 years.
Table 4.1 below summarises results of the demographic information from both case
organisations
1 Exhaustive enquires to collect comparative data for the whole of SD have not been successful
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Table 4.1: Demographic information of respondents from SD (author’s compilation)
1. Gender Frequency Percentage
Male 48 71
Female 20 29
Total 68 100%
2. Age
21-30 31 46
31-40 27 40
41-50 9 13
≥ 51 1 1
Total 68 100%
3. Educational level
Diploma 4 6
Bachelor’s degree 21 31
Master’s degree 37 54
Doctoral degree 6 9
Total 68 100%
4. Position of respondents
Senior management 5 7
Middle management 38 56
Lower management 15 22
Non-management 10 15
Total 68 100%
5. Years of experience
< 5 years 10 15
5- 10 57 84
11-15 1 1
16-20 0 0
Total 68 100%
Observations from the demographic information;
• The results showed that 86% of the respondents in this organisation were aged between
21 and 40 years at the time the data was collected.
• 9% of the respondents have a doctoral degree, while over half of the respondents (54%)
have a master’s degree.
• Over half of the respondents (56%) are middle managers.
• 85 percent of the respondents have over five years’ experience within this case
organisation.
These statistics indicate that the study population is well educated and probably had little or no
challenge in completing the questionnaires. It also indicates the possibility that the perceptions
of the middle managers might have a greater impact than those of other groups on the overall
results from this organisation.
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4.1.3 Results regarding Quality Management techniques implemented in SD for quality
improvement.
This section presents the results of the QM technique/techniques perceived to be implemented
for quality improvement in SD. Respondents were asked to identify a technique or techniques
that are being implemented, where more than one technique could be identified by a
respondent. The technique with the most points was judged by the researcher, to be the most
recognised QM technique perceived by employees to be implemented by the organisation.
Respondents were also provided with the opportunity to add other QM techniques that had not
been already stated in the questionnaire. The results are presented in Table 4.2 below;
Table 4.2: Quality Management techniques implemented for quality improvement in SD as perceived by
respondents (source: The Author)
Quality Management Techniques Response Percentage
Quality control/Quality assurance 37 49%
I do not know 13 17%
TQM 11 15%
Quality circles 5 7%
Lean management 4 5%
Just-In-Time 4 5%
Lean Six Sigma 1 1%
5S 1 1%
Six Sigma 0 0
Total 76 100%
In total, 76 responses were gotten. Quality control/Quality assurance ranked number one as
49% of responses indicated that it is a QM technique implemented in SD. 17% responded that
they do not know the QM technique implemented in SD. 15% of the responses indicated that
TQM is a QM technique implemented in SD. 7% of the responses indicated that Quality circles
is a QM technique implemented in SD. Lean management and Just-in-time each had 5%, while
Lean Six-sigma and 5S each had 1% of the responses. Six Sigma did not get any response.
This result indicates that SD might have adopted Quality control/Assurance as the main
technique in implementing QM initiatives in the organisation. The data for this study was
collected across the different departments in the organisation, therefore, it is possible that
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certain departments have also adopted certain QM techniques in order to carry out projects
within their units or departments leading to the selection of the different QM techniques. As
discussed in section 2.5, organisations can combine different QM approaches (by
implementing different techniques) and tailor them to meet the needs of their organisation
(Stringham, 2004, p.185; Mansour & Jakka, 2013, p. 101). This finding is further discussed in
section 4.3.1 below.
4.1.4 Factor Analysis
This section assesses the responses obtained from the questionnaires using factor analysis to
establish the success factors of QM implementation in SD.
Hair Jr., Celsi, Money, Samouel & Page (2011, p.386) define factor analysis as a multivariate
statistical technique that can condense the information from a large number of variables into
smaller number of factors. Factor analysis is used to determine the number of distinct constructs
assessed by a set of measures (Fabrigar & Wegener, 2011, p.4). These unobservable constructs
presumed to account for the structure of correlations among measures are referred to as factors.
Factor analysis provides information about the number of common factors underlying a set of
measures. It also provides information to aid in interpreting the nature of these factors.
(Fabrigar & Wegener, 2011, p.4; Hair et.al, 2011, p.388). One major use of factor analysis is
to condense data, making it manageable without losing any of its significant data, in this way
making it simpler to test theories (Field, 2013, p.666).
To carry out the factor analysis, a six-step protocol was developed to show the decision
pathway for the analysis. The six-step protocol is shown in figure 4.1 below;
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Fig. 4.1. A Six step Factor Analysis Protocol (by Author)
The Statistical Program for Social Sciences (SPSS) was used to carry out the analysis for this
study. Each of the steps listed in the protocol will now be explained in more detail.
Step 1: Determine data suitability for factor analysis
To conduct a reliable factor analysis, the questionnaire was first examined to determine if the
data is suitable for conducting a factor analysis. There are different ways of determining the
suitability of data for data analysis. Two of which are; Sample Size and the Kaiser-Meyer-
Olkin (KMO) Measure of Sampling Adequacy/Bartlett's Test of Sphericity (Williams, Onsman
& Brown, 2010, p.4)
i. Sample Size- the sample size of the data is important in determining the suitability of a
data set for factor analysis because as the sample size increases, the sampling error is said
to reduce and the factor analysis becomes more stable and accurate (MacCallum,
Widaman, Zhang & Hong, 1999, p.90). However, there is a lack of agreement among
authors on what sample size is suitable for factor analysis which has resulted in several
Determine data
suitability for factor
analysis
Factor extraction
Select criteria to assist in
factor retention
Select rotation
method
Conduct Reliability
analysis
Interpret and label
factors
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guides available in literature (Sapnas & Zeller, 2002, p.135; Hair et al, 2011, p.388;
Tabachnick & Fidell, 2007, p.602; Comrey, 1973, p.100). Sapnas and Zeller (2002,
p.135) suggest that having a sample size of 50 may be sufficient for factor analysis, Hair
et al (2011, p.388) proposes having sample sizes of 100 or greater, Tabachnick and Fidell
(2007, p.602) recommend having a minimum of 300 cases for factor analysis while
Comrey (1973) proposes having 100 sample size as poor, 200 sample size as fair, 300
sample size as good, 500 sample size as very good, and 1000 or more sample size as
excellent. Other authors such as MacCallum et.al (1999, p.91) argue that sample sizes
can be reasonably small when communalities are high (that is at least 0.7) and each factor
is overdetermined by having a number of variables that are at least several times the
factors while Guadagnoli and Velicer (1988, p.274) found that solutions with correlation
coefficients >0.80 require smaller sample sizes. As can be seen, a variety of suggested
sample sizes required to complete a factor analysis are available in literature and given
that the sample size is 68, the analysis was carried out based on the suggestions of
MacCallum et.al (1999, p.91) and Guadagnoli et.al. (1988, p.274)
ii. Kaiser-Meyer-Olkin (KMO) Measure of Sampling Adequacy/Bartlett's Test of
Sphericity- to assess the suitability of the respondent data for factor analysis, the Kaiser-
Meyer-Olkin (KMO) tests the sampling adequacy of the data while Bartlett’s test of
sphericity measures the correlation among variables. According to Field, (2013, p.684),
“The KMO represents the ratio of the squared correlation between variables to the
squared partial correlation between variables.” The range of the KMO index is from 0
to 1. The minimum recommended value for a valid factor analysis is 0.50 (Hair, et.al,
2011, p.386). Field, (2013. p. 684) postulates that when the KMO is close to 1, a factor
analysis will yield distinct and reliable factors. KMO values below 0.5 are unacceptable,
values in the 0.5s are miserable, values in the 0.6s are mediocre, values in the 0.7s are
middling, values in the 0.8s are meritorious and values in the 0.9s are marvellous (Field,
2013. p. 684). The KMO index, is particularly recommended when the sample to variable
ratio is less than 5:1 (Williams, et.al, 2010, p.5) as is the case with this study. According
to Tabachnick and Fidell (2007, p.614), the Bartlett’s test of sphericity should be
significant at (p < 0.05).
For this study the KMO/ Bartlett’s test of sphericity has been used to determine the suitability
of the data for factor analysis, particularly as the sample to variable ratio is less than 5:1. The
study has a sample size of 68 and 45 variables. The result of the KMO was greater than 0.5 at
0.837and Bartlett’s test of sphericity had a significance of (p = 0.000) Meaning that the data
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was fit for factor analysis and there was a significant correlation among variables as shown in
Table 4.3 below.
Table 4.3: KMO/Bartlett’s test of sphericity (source: The Author)
KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of Sampling Adequacy. .837
Bartlett's Test of Sphericity Approx. Chi-Square 3341.932
df 990
Sig. .000
Step 2: Factor extraction
Factor extraction aims to reduce a large number of variables into factors. There are several
ways to extract factors, some of which are; Principal components analysis (PCA), Maximum
likelihood, Generalized least squares, Alpha factoring, Unweighted least squares, Principal axis
factoring (PAF) and Image factoring (Williams et. al, 2010, p.6). Every one of these extraction
methods differ mathematically, based on control of the correlation matrix to be analysed.
PCA was the method used for factor extraction in this study due to the following reasons; PCA
is a technique used for reducing the dimensionality of a set of data, increasing interpretability
but at the same time minimizing information loss (Jolliffe & Cadima, 2014, p.1). It is an
exploratory technique that optimises data to extract real factors which are also referred to as
components (in this case, components of quality management) while the other ways of factor
extraction look to reveal hypothetical factors that are assessed from the observed data yet are
not totally characterized by those data (Widaman, 1993, p.264; Youngblut, 1993, p.122). It is
also suggested to use PCA as a factor extraction method when no previous model exists which
is one of the objectives of this study, to develop a model to facilitate the implementation of
quality management in Nigerian PSOs in the space industry (Williams et. al, 2010, p.6).
Step 3: Select criteria for retaining factors
There are many approaches for retaining factors after factor extraction. Williams et. al, (2010,
p.4) suggested that multiple approaches be used in retaining factors. Therefore, for this study
the following criteria were used: the cumulative percent of variance extracted, Kaiser’s criteria
(eigenvalue > 1 rule) and the Scree test which are discussed below;
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i. Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1)
The results of the Cumulative Percentage of Variance and Kaiser’s rule are both displayed on
the same table in SPSS. The cumulative percentage of variance is based on retaining the
components which capture a percentage of the variation which could be 50%, 70% or 90%
(Hair et. al, 2011, p.122). In the social sciences, the explained variance is commonly between
50-60% (Williams, et.al, 2010, p.4; Hair et. al, 2011, p.122). The Kaiser’s rule (eigenvalue >
1) is based on the principal of retaining components which have a greater than or equal power
to explain the data than a single variable (Rea & Rea, 2016, p.2). Table 4.42 below indicates a
cumulative percentage of variance of 76% (meaning that there are more than enough factors to
meet the specified percentage of variance explained. This highlighted on Table 4.4) and a total
of seven factors have an eigenvalue > 1.
Table 4.4 Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1)1 (Source: The Author)
Total Variance Explained
Component Initial Eigenvalues Rotation Sums
of Squared
Loadings
Total % of Variance Cumulative % Total
1 22.451 49.891 49.891 16.660
2 4.621 10.269 60.160 13.951
3 2.017 4.483 64.643 13.139
4 1.811 4.024 68.668 13.007
5 1.383 3.073 71.741 15.065
6 1.264 2.809 74.550 11.240
7 1.086 2.414 76.964 3.369
This result indicates that seven factors could be retained from the analysis.
ii. Scree test
Interpreting scree plots is based on looking for a change in behaviour in the plot of the variance
explained (Rea & Rea, 2016, p.2). This interpretation is subjective, and generally depends on
the researcher’s judgement (Williams’s et.al, 2010, p.7). According to Hof (2012, p.5) “the
factors with values above the point at which the curve flattens out should be retained. The
2 Table 4.4 is a reduced table showing eigenvalue > . The full table can be found in Appendix 11.
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factors with values at the break point or below should be eliminated”. Thus, looking at Figure
4.2 below, seven factors should be retained.
Figure 4.2: Scree plot 1 (by Author)
According to the Cumulative Percentage of Variance, Kaiser’s rule (Eigenvalue > 1) and
Scree plot for the data set used for this study, seven factors could be retained for interpretation.
However, the result is presented in a format that cannot be interpreted (in most cases)
therefore, the result is rotated to produce a more interpretable and simplified solution (Zhang
& Preacher, 2015, p.583). The next step therefore involves selecting the best rotation method
to achieve better interpretation.
Step 4: Select Rotation Method
Rotation of the factor structure is done in order to extract significant data that accurately
denotes the underlying nature of the data (Zhang & Preacher, 2015, p.583). There exist two
broad rotation methods: Orthogonal rotation and Oblique rotation. SPSS provides five
rotation methods, which include: varimax, direct oblimin, quartimax, equamax, and promax.
Three of these are orthogonal (varimax, quartimax, & equimax), and two are oblique (direct
oblimin & promax) (IBM knowledge centre, 2019)
Orthogonal rotation technique produces factors that are uncorrelated while oblique rotation
produces factors that are correlated and are believed to generate more accurate results for
research involving human behaviours (Williams et. al, 2010, p.10).
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When rotation is done, each variable aligns with other variables that it shares a relationship
with. The nature of relationship is made clear by providing estimates of the strength and
direction of influence each of the common variable exerts on each of the measures being
examined. Such estimates of influence are usually referred to as factor loadings. According
to Fabrigar & Wegener, (2011, p.4) “a factor loading represents the correlation between an
original variable and a derived factor”. Hair, William, Babin and Anderson, and (2014,
p.115) suggested that assessment of factor loadings ought to be at very strict levels and
provided a guideline which employed the concept of statistical power to specify factor
loadings considered significant for differing sample sizes. Table 4.5 covers the sample sizes
required for every factor loading value to be regarded important.
Table 4.5: Guidelines for Identifying Significant Factor Loadings Based on Sample Size (adopted from Hair et
al. 2014, p.115)
Factor Loading 0.30 0.35 0.40 0.45 0.50 0.55 0.60 0.65 0.70 0.75
Sample Size Needed
for Factor Loading
350 250 200 150 120 100 85 70 60 50
Based on these guidelines, the limit for analysing the factor loadings for this case study was
0.70 given that the sample size is 68 respondents.
For this study, the oblique promax rotation was used to simplify the interpretation of factors.
Once the rotation was done, the pattern matrix table was examined to find that seven factors
were identified and some variables did not load or were unable to be assigned to a factor using
a factor loading of ≥0.70 as stipulated by the Hair et.al (2014, p.115) guidelines. Table 4.6
below is the Pattern matrix of the oblique promax rotation showing the seven factors identified
by the analysis. Variables with factor loading below 0.70 could not load on any of the seven
factors and where therefore blank as shown in Table 4.6 below.
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Table 4.6: Pattern matrix of showing seven factors (Source: The Author)
Pattern Matrix Variables
(v) Component
1 2 3 4 5 6 7
v1 .928
v2 1.004
v3
v4
v5 .813
v6
v7
v8
v9
v10
v11
v13
v13
v14 .806
v15
v16 1.032
v17 .986
v18
v19
v20 .940
v21
v22 .827
v23
v24
v25 .777
v26 .828
v27
v28 .706
v29 .701
v30 .757
v31
v32 .710
v33 .790
v34 .817
v35 .894
v36 .840
v37 .732
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v38
v39
v40 .819
v41 .883
v42
v43 .726
v44
v45
The results from the pattern matrix in Table 4.6 indicate that some variables could not load on
any factor and therefore have to be eliminated in line with Hair et.al (2014, p.115) guidelines.
The elimination of variables created a change in the model parameters after re-running the
analysis to obtain a result were all variables were assigned to a factor.
After re-running the analysis, results indicated that the KMO was still adequate at 0.833 and
the Bartlett’s test for sphericity still had a significance of p=0.000. Meaning that the sample
was still adequate for factor analysis (Tabachnick & Fidell, 2007, p.614) as shown in Table 4.7
below.
Table 4.7: KMO and Bartlett’s test of Sphericity 2
KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of Sampling Adequacy. .833
Bartlett's Test of Sphericity Approx. Chi-Square 575.956
df 66
Sig. .000
The analysis had a Cumulative Percentage of Variance at 75.8% variance and a scree plot
indicating three factors extracted as shown in Table 4.83 and figure 4.3 below.
3 Table 4.8 is a reduced table. The full table can be found in Appendix 11.
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Table 4.8: Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1)2 (Source: The Author)
Total Variance Explained
Component Initial Eigenvalues Rotation Sums
of Squared
Loadings
Total % of Variance Cumulative % Total
1 6.008 50.063 50.063 5.537
2 1.810 15.083 65.145 3.615
3 1.281 10.678 75.823 3.091
Figure 4.3: Scree plot
A total of 33 variables did not load or were unable to be assigned to a factor and were eliminated
(See table 4.9 below). The variables include; v3, v4, v5, v6, v7, v8, v9, v10, v11, v12, v13,
v15, v18, v19, v20, v21, v22, v23, v24, v25, v27, v28, v29, v31, v32, v38, v39, v40, v41, v42,
v43, v44, and v45. The pattern matrix as presented in Table 4.9 below indicates that all
variables load very well on all three factors.
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Table 4.9: Pattern matrix showing three factors (Source: The Author)
Pattern Matrix
Component
1 2 3
v1 .946
v2 .964
v14 .734
v16 .988
v17 .984
v26 .746
v30 .730
v33 .855
v34 .853
v35 .824
v36 .859
v37 .867
Step 5: Conduct Reliability test
The fifth step of data analysis for this study was the testing of the reliability of the measures.
Reliability analysis is an assessment of the degree of consistency between multiple
measurements of a variable. (Hair et al., 2011, p. 123). The reliability test is the ability of a
measuring instrument to give accurate and consistent result; this is frequently measured with
Cronbach’s alpha (Lawrence, 2017, p.7). The acceptable level of reliability-coefficient-alpha
is 0.70 or greater. Therefore, any alpha coefficient that is below 0.70 must be dropped from the
analysis as unreliable (Hair et al., 2011, p, 123). Table 4.10 below shows that the alpha
coefficients for all factors identified were all greater than 0.70
Table 4.10: Cronbach’s alpha result (Source: The Author)
Factors Cronbach’s alpha
F1 0.891
F2 0.900
F3 0.919
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Step 6: Interpret and Label factors
The results from the factor analysis can be interpreted by assigning labels to the three extracted
factors. It is suggested that at least two variables must load on a factor before it can be given a
significant interpretation (Henson & Roberts, 2006, p.408; Williams et. al, 2010, p.9).
Labelling of the factors was done in line with Hart’s (2008, cited by Shehu & Akintoye, 2009,
p.12) recommendation that the factor names should be brief and communicate the nature of the
underlying construct. This was carried out by looking for patterns of similarity between
variables that load on a factor. Factors were labelled in descending order according to their
arrangement on the questionnaire (see Appendix 7). Therefore, labelling stated with the least
numerical number to the highest numerical.
Factor 1 consists of two variables; v1 and v2
V1- Senior management have clear vision toward quality, this guides all aspects of running our
organisation.
V2- Senior executives are visibly and explicitly committed to quality.
These statements both refer to the commitment of senior management in improving quality in
the organisation. This practice emphasises the role of top management in setting clear quality
improvement objectives covering every aspect of the organisation and visibly working towards
achieving the set objectives (Talib, Rahman & Qureshi, 2010, p.157; Shibani, Soetanto &
Ganjian, 2010, p.302). This factor has been labelled Management Commitment. The focus of
this factor is to evaluate the commitment of the top management in driving proper
implementation of quality initiatives in the organisation.
Factor 2 consists of v14, v16 and v17
V14- There is effective deployment of goals in the organisation.
V16- Mission statements cover the whole organisation.
V17- Vision statements cover the whole organisation
These statements relate to the organisational strategy deployment. Mission and Vision
statements are both important elements of strategic management (Papulova, 2014, p.12).
Mission and vision statements are very important management tools that form the bases for
every other organisational strategy and objectives (Babnik, Breznik, Dermol & Sirca, 2014, p.
612; Rajasekar, 2013, p. 131). Organisations with good strategic planning have a focused
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vision, a change methodology to achieve the vision and a set machinery in place for deploying
the strategy while a lack of strategic planning often manifests itself either as a lack of vision or
as an organisation’s inability to deploy the chosen vision across all organisational units
(Srinidhi, 1998, p.42)
Some researchers are of the opinion that for the mission and vision to create a positive effect
on the organisation’s performance, the organisation’s mission and vision must first of all be
known and accepted by the employees (Bart, Bontis & Tagger, 2001, p. 25; Ezekwe & Egwu,
2016, p. 2; Orhan, Erdoğan & Durmaz, 2014, p. 252). Part of strategic planning is aligning the
organisation’s goals and objectives, such as the quality policy, with the vision and mission
statements of the organisation for successful deployment because as Stanleigh (2014) explains,
managers who fail to do this will find it difficult to get support over time. This factor has been
labelled Strategy Deployment also known as Hoshin Kanri (Tenant & Roberts, 2001, p.262)
The focus of this factor is to evaluate employees’ awareness of the organisation’s goals,
mission and vision and perception of the deployment of these goals.
Factor 3 consists of v26, v30, v33, v34, v35, v36 and v37
V26- The organisation implements employees’ suggestions.
V30- Employees are given the necessary resources to solve any quality problems that arise
V33- Employees and/or teams are recognised for achievements in quality improvement.
V34- There is a communication system inside the organisation that allows easy communication
between top management and employees.
V35- There is effective inter-communication between various levels of the organisation.
V36- The organisation uses information systems to provide high quality data in order to achieve
high quality customer services.
V37- There is emphasis on prevention of errors rather than their correction.
These statements all relate to the engagement of employees through the implementation of
employee suggestions, effective communication within the organisation, recognition and trust
of employees. Employee engagement is centred on trust, commitment and communication
between all levels within an organisation (Ryan & Deci, 2000, p. 68). Organisations who have
implemented quality improvement initiatives, have employees who constantly search for
opportunities to eliminate the causes of errors in the functioning of the organisation, ensuring
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prevention rather than correction (Al-jawazneh & Smadi 2011, p. 234). This factor has
therefore been labelled Employee engagement. This factor focuses on evaluating how
employees perceive the implementation of their suggestions, recognition of their in-put in the
organisation and inter-communication within the organisation.
Table 4.11 below presents the interpreted and labelled factors and their factor loadings
Table 4.11: Summary and explanation of QM implementation factors in SD as seen in Table 4.9 (Source: The
Author)
Factor 1- Management Commitment Factor loading
v1
v2
Senior management have clear vision toward
quality, this guides all aspects of running our
organisation.
0.946
Senior executives are visibly and explicitly
committed to quality.
0.964
Factor 2- Strategy Deployment Factor loading
v14
v16
v17
There is effective deployment of goals in the
organisation.
0.734
Mission statements cover the whole organisation.
0.988
Vision statements cover the whole organisation 0.984
Factor 3- Employee engagement Factor loading
v26
v30
v33
v34
v35
v36
v37
The organisation implements employees’
suggestions.
0.746
Employees are given the necessary resources to
solve any quality problems that arise
0.730
Employees and/or teams are recognised for
achievements in quality improvement.
0.855
There is a communication system inside the
organisation that allows easy communication
between top management and employees.
0.853
There is effective inter-communication between
various levels of the organisation.
0.824
The organisation uses information systems to
provide high quality data in order to achieve high
quality customer services.
0.859
There is emphasis on prevention of errors rather
than their correction.
0.867
4.1.5 Analysis of the impact of CSFs of QM within SD.
This section analyses the level of implementation of the three factors that were identified,
interpreted and labelled in section 4.1.4. The respondents’ views were measured by a group of
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questions built on a five-point Likert scale and coded, where 1= strongly disagree, 2=disagree,
3=neither agree nor disagree, 4= agree and 5= strongly agree. The participants were requested
to answer to what degree they agreed or disagreed with the specific statement. To generate an
upper and lower limit for each band on the scale, Diamond and Jefferies, (2001, p.48) suggest
determining an extension. Since it is a five point scale, the extension can be determined by
subtracting one from five (5-1= 4). Then, to identify the length of each scale, divide four by
five (4/5 = 0.80). The upper limit for each cell is then determined by adding 0.80 to the code
of Strongly Agree, Agree, Neither Agree nor Disagree, Disagree and Strongly Disagree. The
distribution of the mean scores for these indicators were divided into five bands: very low (1
to 1.80), low (1.81 to 2.6), medium (2.61 to 3.4), high (score of 3.41 to 4.20) and very high
(score of 4.21 to 5), derived from the measurement instrument scales. Table 4.12 below shows
the range of each scale:
Table 4.12: Range of scales (adapted from Diamond and Jefferies, 2001, p.48)
Likert scale
codes
Level of
implementation
Lower and Upper limits
of the perception scale
1 Very low 1.00 to 1.80
2 Low 1.81 to 2.60
3 Medium 2.61 to 3.40
4 High 3.41 to 4.20
5 Very high 4.21 to 5.00
The mean value of all variables that fall within a QM implementation factor and the scale on
Table 4.12 are utilised to determine the level of implementation of QM. For instance, when the
mean score of a factor falls between 1.00 and 1.80, it means the implementation of QM is
perceived to be very low or when the mean score is between 4.21 and 5.00, the level of
implementation of QM is perceived to be very high.
A description category was also developed to describe what each level of implementation
signifies as represented in Table 4.13
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Table 4.13: Description of perception scale for level of QM implementation (source: The Author)
Lower and Upper limits
of the perception scale
Level of implementation Description
1.00 to 1.80 Very low Little or no evidence of implementation
1.81 to 2.60 Low Beginning or have attempted
implementation.
2.61 to 3.40 Medium Progress has been made for
implementation
3.41 to 4.20 High An established system is in place for
implementation
4.21 to 5.00 Very high Outstanding level of implementation
Table 4.14 below shows the mean scores of the CSFs as obtained from factor analysis of the
questionnaire.
Table 4.14: Perceived level of implementation of CSFs factors in SD (Source: The Author)
CFSs in SD Variables4 Mean score Weighted
Mean score
Perceived level
of
implementation
Management
Commitment
v1 3.17 3.11 Medium
v2 3.04
Strategy
Deployment
v14 3.11 3.41 High
v16 3.57
v17 3.54
Employee
Engagement
v26 2.67 2.81 Medium
v30 2.45
v33 3.08
v34 2.92
v35 3.13
v36 2.72
v37 2.73
Average Score 3.11 Medium
4 See variables in Table 4.11
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The results from Table 4.14 indicate that the implementation of Management Commitment
factor is perceived by the employees as medium. This result signifies that management
commitment may not be high enough to drive the implementation of QM initiatives within SD.
The result of the implementation of the second factor, strategy deployment is perceived as high.
The third factor, Employee engagement, has the lowest perceived mean score compared to the
other two factors. With a score of 2.81, it is perceived by employees to be the least implemented
factor in the organisation. These findings are further discussed in section 4.3.2.
The overall results of the level of QM implementation in SD might indicate that overall, the
organisation has made some progress in implementing CSFs of QM in some areas but the
implementation is not high enough to form an established system for effective implementation
of all factors necessary for QM implementation.
Having analysed the perceived impact of the QM factors across SD, this study moves on to
carry out an analysis of the perceived impact of the identified QM factors by employees at the
different management levels within SD because it has been suggested that when there is a
change in organisations such as the implementation of quality initiatives, agents of change
should consider the needs of employees at different management levels in order to achieve a
successful organisational change (Jones, Watson, Hobman, Bordia, Gallois & Callan, 2008,
296). Differences in perceptions of the impact of QM factors within the organisation can have
implications for QM implementation as was identified in a study by Alhaqbani, Reed, Savage
& Ries, (2016, p.924)
4.1.6 Analysis of QM factors across management levels in SD.
This section assesses how employees across the different management levels in SD perceive
the implementation of each QM factor identified in this study. The management levels are
made up of senior management, middle management, lower management and non-
management. Table 4.15 presents mean values of the variables which make up all factors as
perceived by senior management in SD.
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Table 4.15: Perceived level of implementation of CSFs by senior management in SD (Source: The Author)
CSFs Variables Mean score Weighted
Mean score
Perceived level
of
implementation
Management
Commitment
v1 3.20 3.10 Medium
v2 3.40
Strategy
Deployment
v14 3.60 3.67 High
v16 3.60
v17 3.80
Employee
Engagement
v26 3.20 3.28 Medium
v30 3.20
v33 3.40
v34 3.40
v35 3.80
v36 3.60
v37 2.80
Average Score 3.35 Medium
These results indicate that on average, the senior management perceive that the implementation
of the QM factors identified in this study is medium at an average score of 3.35. Implementation
of Management commitment and Employee engagement were perceived to be medium while
Strategy deployment was perceived to be highly implemented. These findings could indicate
that senior employees are highly aware of the organisation’s goals, mission and objectives and
its strategic deployment within the organisation but might believe that employee engagement
is not high in implementing quality improvement goals and objectives. An interesting finding
is that they have rated their commitment to QM implementation as medium. These findings are
further discussed in section 4.3.2.
Table 4.16 presents the results of the perceived implementation of the CSFs by middle
management employees within SD.
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Table 4.16: Perceived level of implementation of CSFs by middle management in SD (Source: The Author)
CSFs Variables Mean
Score
Weighted
Mean
score
Perceived level
of
implementation
Management
Commitment
v1 3.10 3.07 Medium
v2 3.05
Strategy Deployment
v14 2.68 3.16 Medium
v16 3.37
v17 4.42
Employee Engagement
v26 2.63 2.79 Medium
v30 2.39
v33 3.10
v34 2.97
v35 3.07
v36 2.63
v37 2.71
Average Score 3.01 Medium
These results indicate that on average, the middle management perceive that the
implementation of the CSFs identified in this study is medium at an average score of 3.01.
Mean scores of the individual QM factors were all within the medium parameter as given on
the scale in Table 4.12 above. These findings are further discussed in section 4.3.2.
Table 4.17 below presents the results of the perceived implementation of the CSFs by lower
management employees within SD.
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Table 4.17: Perceived level of implementation of CSFs by lower management (Source: The Author)
CSFs Variables Mean score Weighted
Mean
score
Perceived level
of
implementation
Management
Commitment v1 2.86 2.73 Medium
v2 2.6
Strategy Deployment
v14 3.20 3.37 Medium
v16 3.66
v17 3.26
Employee Engagement
v26 2.40 2.42 Low
v30 2.06
v33 2.66
v34 2.26
v35 2.73
v36 2.33
v37 2.53
Average Score 2.84 Medium
These results indicate that on average, the lower management perceive that the implementation
of the CSFs identified in this study is medium at an average of 2.84. Implementation of
Management commitment and Strategy deployment were perceived to be medium but
interestingly, Employee engagement was perceived to have a low level of implementation with
a mean score of 2.42 which falls within the low parameter on the scale given in Table 4.12
above. These findings are further discussed in 4.3.2
Table 4.18 presents the results of the perceived implementation of the CSFs by non-
management employees within SD.
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Table 4.18: Perceived level of implementation of CSFs by non-management in SD (Source: The Author)
CSFs Variables Mean score Weighted
Mean
score
Perceived level
of
implementation
Management
Commitment
v1 3.90 3.80 High
v2 3.70
Strategy Deployment
v14 4.40 4.30 Very high
v16 4.20
v17 4.30
Employee Engagement
v26 3.00 3.28 Medium
v30 2.90
v33 3.50
v34 3.70
v35 3.60
v36 3.20
v37 3.10
Average Score 3.79 High
From Table 4.18, the results indicate that on average, the non-management perceive that the
implementation of the CSFs identified in this study is high at a mean value of 3.79. Strategy
deployment had a very high score at a mean score of 4.30, followed by Management
commitment which had a high score of 3.80. Employee engagement had the least score at a
medium score of 3.28. These findings are discussed in section 4.3.2.
The analysis of the implementation level of the CSFs identified in this study as perceived across
management levels indicates that employees at senior, middle and lower management levels
perceive the implementation of CSFs of QM to be at a medium level in SD with the exception
of the non-management employees who perceive implementation of CSFs of QM identified in
SD to be at a high level. Further analysis to determine the level of implementation of each
identified factor, showed that the employees at different management levels perceive the level
of their implementation differently. Across the management levels, Strategy deployment
consistently had the highest score, Management commitment consistently had a medium score
while Employee engagement consistently scored the lowest. This result could indicate that
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employees within this organisation are aware of the organisation’s goals and objectives but
perceive that they have not been included in the formulation of the organisation’s goals and
objectives, thus the medium score for Employee engagement (Panda & Gupta, 2003, p.25).
This result could also indicate that there is a gap in communication between the different levels
of management within the organisation resulting in a disengagement of middle and lower
managers from the strategic goals of the organisation as formulated by the senior management
(Kosgie, 2014, p.16; Patro, 2013, p.2693). The medium score of management commitment
could indicate that senior management have formulated and communicated the strategies for
quality improvement, thus the high score for strategy deployment from senior management and
non-management, but middle and lower managers perceive that senior managers are not
committed to seeing that all factors are highly implemented in the organisation.
These findings are further discussed in section 4.3.2. The next section presents the external
barriers hindering the implementation of QM factors in SD.
4.1.7 Results regarding external barriers hindering the implementation of QM in SD
The barriers hindering QM implementation have been differentiated into external and internal
barriers where external barriers are obstacles which are not within the control of the
organisation and therefore, their impact on QM implementation can only be reduced. Internal
barriers are obstacles within the control of the organisation and can be eliminated. In the
questionnaire, the external barriers were represented as challenges while internal barriers were
represented as barriers to avoid confusion for the respondent.
The respondents’ views were measured by a group of questions built on a five-point Likert
scale, where 1= strongly disagree, 2=disagree, 3=neither agree nor disagree, 4= agree and 5=
strongly agree. The respondents were requested to answer to what degree they agreed or
disagreed with the specific statement. Table 4.19 below presents the results of the external
barriers inhibiting implementation QM in SD. The results are ranked in descending order,
where the challenge with the highest mean score is perceived to be the biggest external obstacle
to QM implementation while the challenge with the lowest mean score is perceived to be the
least external obstacle to QM implementation.
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Table 4.19: External barriers to QM implementation in SD (Source: The Author)
Barriers Mean scores Rank
Inadequate facilities is a challenge. 4.42 1
Inadequate infrastructure is a
challenge
4.33 2
Abandonment of projects due to lack
of funds is a challenge.
4.26 3
Lack of availability of modern
technology is a challenge
4.22 4
Delays in the completion of projects is
a challenge
4.16 5
Slow process of decision making is a
challenge
3.82 6
Lack of information flow from top
management is a challenge.
3.71 7
Changes in projects already embarked
upon is a challenge.
3.62 8
Lack of innovation and creativity
within the system is a challenge
3.52 9
The results indicate that the highest mean score was 4.42 while the lowest mean score was
3.52. Inadequate facilities and inadequate infrastructure are perceived to be the two biggest
external barriers preventing the implementation of QM initiatives in SD. Lack of innovation
and creativity within the system was perceived to be the least external barrier to the
implementation of QM initiatives in SD. The implications of these findings are discussed in
section 4.3.3 with support from the qualitative data and literature.
The next section presents the results for the internal barriers hindering the implementation of
QM in SD.
4.1.8 Results regarding internal barriers hindering QM implementation in SD
This section ranks the internal barriers (obstacles which are within the control of the
organisation) to QM implementation as perceived by employees in SD. The respondents were
asked which of the barriers was perceived to be a strongest or the weakest barrier to the
implementation of QM within their organisation. The respondents’ views were measured by a
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group of questions built on a five-point Likert scale (1=Not a barrier, 2= Weak barrier, 3= I
don’t know, 4= A strong barrier, 5= A very strong barrier). Table 4.20 below presents the
results of the internal barriers inhibiting QM implementation. The results are ranked in
descending order, where the barrier with the highest mean score was perceived to be the
strongest barrier to QM implementation while the barrier with the lowest mean score was
perceived to be the lowest barrier to QM implementation in SD.
Table 4.20: Internal Barriers to QM implementation in SD (Source: The Author)
Barriers Average scores Rank
Lack of training programs relating to
quality management.
4.28 1
Lack of top management commitment to
QM implementation
4.23 2
Lack of use of quality measurement. 4.19 3
Lack of effective measurement of quality
improvement
4.17 4
Lack of focus on customer satisfaction 4.09 5
Ineffective communication between the
organisation and its customers
4.07 6
Poor organisational communication 3.99 7
Lack of commitment to quality strategy
requirements.
3.96 8
Lack of a recognition system 3.66 9
Lack of a reward system. 3.64 10
Resistance from employees 3.50 11
Table 4.20 shows the mean score for those internal barriers which prevent the implementation
of QM in SD. The highest mean was 4.28 and the lowest mean was 3.50. The table therefore
illustrates that lack of training programs relating to QM, lack of top management commitment
to QM implementation, and lack of quality measurement respectively were perceived to the
major barriers hindering the implementation of QM in SD. Resistance from employees was
perceived to be the least barrier to QM implementation. The implications of these findings for
SD are discussed in section 4.3.3.
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4.1.9 Summary
The results of the quantitative analysis of the questionnaire suggests that Quality control and
Assurance is perceived to be the main QM approach adopted for implementation of quality
management initiatives in SD. Factor analysis identified three critical success factors of quality
management, namely; Management commitment, Strategic deployment and Employee
engagement. Results of descriptive analysis indicated that overall, the perceived level of
implementation of the identified factors was at a medium level. Further analysis indicated that
there are differences in opinion across management levels concerning the level of
implementation of the factors identified in this study. Senior, middle and lower management
all perceived implementation to be medium while non-management employees perceived the
overall implementation of the factors to be high. The results of the barriers to implementation
of QM in SD indicated that the major external barrier is perceived to be inadequate facilities
while the least external barrier was perceived to be lack of innovation and creativity within the
system. The major internal barrier was perceived to be lack of training programs relating to
QM while resistance from employees was perceived to be the least barrier to QM
implementation. These findings are further discussed in combination with findings from
analysis of the qualitative data in part 3 of this chapter.
The next part of this chapter presents findings from the qualitative analysis of interviews
carried out with employees of SD.
4.2.1 Qualitative analysis of interviews
This section presents findings from the qualitative data collected using interviews with staff of
SD. Template analysis was adopted for analysis as discussed in section 3.2.8.1 A protocol was
developed and used as a guide in conducting the analysis (also discussed in section 3.2.8.1).
The interviews focused on exploring the understanding of quality and quality management
among staff of this organisation and to explore the perceived key enablers as well as barriers
to the implementation of quality management initiatives in SD. The discussion centred on
themes which included job roles, reason for QM implementation, improvement initiatives
implemented, enablers of the implementation and obstacles to implementation of improvement
initiatives in SD.
4.2.2 Characteristics of participants in the interviews in SD
Semi-structured interviews were conducted with five employees in SD. The interviewees
included a senior management staff who is a deputy director and the head of a unit within SD,
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a middle management staff who is an assistant chief, two lower management staff comprising
a principle officer and a senior officer and lastly, a non-management staff who is a technical
officer. The details of participants and their identifiers are presented in Table 4.21
Table 4.21: Interview participants and their identifiers in SD. (Source: The Author)
Name Job level Identifier
Participant 1 Senior manager HOU
Participant 2 Middle manager ASC
Participant 3 Lower manager POF
Participant 4 Lower manager SOF
Participant 5 Non-manager TOF
4.2.3 Analysis of interview themes
Using the protocol discussed in section 3.2.8.1, the themes drawn from the interviews are
described below;
4.2.3.1 Organisation type
The first theme from the responses of the interviewees was the type of organisation SD is said
to be and the functions it carries out. From the responses, SD is a Nigerian government owned
organisation involved in research and development in satellite technology, design of satellite
subsystems and monitoring and control of Nigerian satellites. This theme was explored to meet
the aim of this study which is to investigate QM implementation in Nigerian public sector
organisations in the space industry. The responses from the interviewees confirm that this is a
Nigerian PSO and the functions of the organisation confirm that it is in the space industry.
4.2.3.2 Job role
The second theme that arose from the interview was the job roles of the staff. According to the
analysis of job roles of the participants’ views in relation to implementation of quality
initiatives in SD, the job role of HOU involves; setting up quality standards for units and
departments in line with the organisation’s aims and objectives, driving change within the
organisation, evaluation of the performance of units and departments and resolving issues
within the quality system of the organisation. The job role of ASC involves coordination of the
activities of the unit, filling out unit performance evaluation forms, etc. The job role of POF
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and SOF involves design of satellite space systems according to set standards. The job role of
TOF involves maintenance of hardware and equipment in the organisation.
The job roles as explained by the participants gave the researcher an understanding of the role
each employee plays in implementing QM within the organisation.
4.2.3.3 Quality concept
The third theme from the interviews was the general understanding on the concepts of quality
and QM. Four of the participants associated their answers with maintaining set standards for
customer satisfaction. SOF described quality as “… the standard of a thing and stated that QM
has to do with the putting people and processes in place to manage the standards set in place”.
HOU described quality as “… adhering to specific standards. A standard meant to satisfy the
customer and QM is having a plan in place to ensure adherence to such standards to meet
customer needs”. POF described quality as “… having a superior product which is marketable,
and QM is all about setting down rules to guide in maintaining the quality standards of the
product”. TOF described quality as “… meeting appropriate standards to deliver certain
services and QM is about operationally keep the quality standards going”
However, ASC’s response was quite different from the others. ASC defined quality as “…
doing things the right way, using the minimum amount of energy to achieve the best results. It
is using the minimum amount of resources to get maximum results and we should be able to do
this all the time”
Looking at these definitions of quality from the participants, four of the participants based their
answers on adhering to and meeting standards while one participant related quality to achieving
best results at a minimum cost. The responses of participants give an indication as to the type
of QM approach has been that adopted for quality improvement in the organisation as
described. This theme is discussed in more detail in section 4.3.1 with support from results
gotten from the quantitative analysis of the questionnaires.
4.2.3.4 Reasons for QM implementation
The fourth theme which was drawn from the interviews discussed the reasons for the
implementation of QM in the organisation. Studies indicate that public sector organisations all
over the world are implementing quality initiatives in order to reap the benefits associated with
the implementation of QM (Krishnan, 2016, p. 246; Al-Ibrahim, 2014, p.134). This theme
determines if the reasons for the implementation of quality initiatives are consistent with those
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found in literature. This theme also provides an insight to what the employees in these
organisations perceive to be the benefit of implementing quality initiatives. All of the
participants were of the opinion that quality initiatives are been implemented because the
government mandates them to do so. POF and SOF stated that the implementation of QM
initiatives is related to the type of work carried out at the organisation, as the satellite
technology industry is known to be an industry that demands high quality standards. ASC held
that as a government organisation, SD cannot operate in isolation of wider government
operational system and was also of the opinion that there were some modifications within the
system to replace some inefficient processes.
In his words “this is a government organisation and we cannot work in isolation from what is
happening in the larger government, so we share a similar quality management system. The
larger government bureaucratic procedure is what was transferred to this place with
procedures set up by the head of service of the federation. However, modifications have been
made to some inefficient processes”
The responses by participants in SD indicate that the organisation is implementing QM
initiatives to improve processes in the organisation and provide products that are of high quality
(Talib & Rahman, 2010, p.263). These responses are also consistent with literature as discussed
in section 2.7. The responses indicate that the Nigerian government is making use of QM
initiatives to reform its public sector (Ibietan, 2013, p. 53; Nigerian Bureau of Public Service
Reforms (BPSR), 2017; Omisore, 2013, p. 18).
4.2.3.5 Ways quality management has been implementation
This theme provides an insight to the knowledge employees have about the implementation of
quality initiatives, that is, what they perceive are measures set up to implement quality
management. It is important for employees to understand these actions because when
employees have knowledge of the “what and why” of quality improvement practices, they are
less likely to resist change (Fernandez & Rainey, 2006, p.170).
The following were identified by the participants:
• Creating a quality management unit in the organisation; HOU and TOF stated that a
unit had been set up which had the responsibility of quality control in the organisation.
• Setting performance standards in units and departments; according to HOU “each
department sets quarterly targets for every unit under it”
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• Internal and external audits; this was stated by ASC
• Creating an organogram with clearly defined job roles and responsibilities for all staff
in the organisation; ASC stated that “an organogram has been created showing specific
job roles and the portfolios attached to the job”
• Quarterly performance evaluation of all units and departments; According to HOU
“units and departments set their own targets and we monitor by sending out
questionnaires quarterly. We (senior management) assess performance based on the
answered questionnaires”
• Monitoring adherence to set standards for projects; POF stated that “projects in the
organisation are monitored to make sure they are up to set standards”
These practices are consistent with quality management practices mentioned in literature. Some
organisations establish a quality department as a prerequisite for QM implementation. These
departments carry out checks on products and processes to ensure they are within set standards
(Moheel, Alkatheri, AlSukhayri, AbdulAziz, 2019, p.54; Dewhurst, Lorente & Dale, 1999, p.
397). Crosby (1984, p.108) in his 14 steps of quality improvement acknowledges measurement
of performance as an important step in the implementation process of QM. Oakland (2003,
p.294) postulates that to make QM effective, there must be a review of the organisation’s
structure to include clearly defined job responsibilities and operational procedures.
4.2.3.6 Enablers of quality management implementation in SD
The sixth theme drawn from the interviews was the enablers of quality management
implementation within the organisation. This theme provides insight to what employees
perceive is working in favour of the quality improvement journey. Two factors were identified
as enablers of QM implementation;
• Management commitment; HOU and TOF mentioned that the senior management were
committed to the implementation of QM and had therefore, set up a quality
management department and quality managers are assigned to projects to carry out
checks and make sure all projects meet the required quality standards.
• Non-resistance from employees; ASC explained saying “employees are generally
willing to participate in implementing changes to bring about quality improvement of
products and services delivered by the organisation”.
These findings are consistent with literature Moheel, et.al (2019, p.54)
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4.2.3.7 Barriers (external obstacles) preventing QM implementation
The seventh theme from the interview was external barriers which serve as obstacles to
implementing quality initiatives and are out of the control of the organisation. The barriers
mentioned were
• Government influence in terms of decisions in appointing managers in public
organisations. ASC explained this barrier “some of the managers who make decisions
are not engineers, so they don’t really understand what has to be done”
• Government influence in terms of funding; HOU explained “the late passing and
implementation of the national budget has had a negative effect on the implementation
of quality improvement initiatives in the organisation”
• Lack of sufficient funds for the organisation leading to scarce resources needed to carry
out projects for the implementation of quality improvement initiatives.
HOU stated that “lack of funding is a big challenge for us, this has led to a lack of
adequate equipment, most especially software to aid our work”
From content analysis of the questionnaire, three respondents highlighted inadequate
infrastructure in terms of poor power supply. One of them wrote “poor power supply is a big
challenge for us, we cannot work when there is no electricity”. This is could be due to
intermittent power supply in Nigeria.
These responses are all consistent with literature. Arshida et. al (2013, p.258) identified
government influence as a barrier to QM implementation in a PSO in Libya, Kosgie (2014,
p.15) identified insufficient funds from government as a barrier to QM implementation in a
PSO in Kenya and Sajjad & Syed (2017, p.27) also identified lack of resources as a barrier to
QM implementation in a PSO in Pakistan.
4.2.3.8 Barriers (internal obstacles) to quality management implementation
The eighth theme from the interviews was internal barriers which serve as obstacles to
implementing quality initiatives and can be controlled by the organisation. The barriers
mentioned were;
• Lack of management commitment to ensure the implementation of quality
improvement initiatives in the organisation. ASC stated that lack of communication
from senior management on quality issues and SOF stated “mismanagement of funds
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by senior management because some funds allocated for the implementation of some
projects are not spent on those projects but are instead diverted to doing other things”
• Bureaucracy; ASC explains “you have to report every step you take and inform
someone who has to raise a memo to tell someone else, who then asks why that step has
to be taken. The person you told comes back to you to explain why you want to take the
step. He then goes back to explain to the other person who then asks what the financial
implications of taking the step are. It just goes back and forth so that makes work very
challenging and difficult”
ASC also stated that bureaucracy was encouraging “favouritism” in the organisation.
According to him “There is favouritism in allocating individuals to projects and
trainings, instead of allocating competent staff to project teams, senior management
select staff which they favoured in such projects”.
• Giving staff responsibility without authority; ASC also explains “we are given a lot of
responsibility without commensurate authority which is a problem for us because one
of the requirements of ISO 9000 is that when you are giving people responsibility, you
also give them authority”.
• Goals and objectives are not clearly defined; according to ASC “If for example, I set a
target of doing a, b c and d and for the first quarter I have done only d but have not
done a, b or c and when I am asked how much I have achieved? And my answer is 25%.
Did I define earlier that a is a prerequisite to b, b is a prerequisite to c and c is a
prerequisite to d or are they independent? Why d? If I achieved d what is affecting a, b
and c? These types of things are not clearly defined. It is now on your prerogative to
award the degree of achievement”.
• No feedback system in place; ASC mentioned “I have been doing this (performance
evaluation surveys) for the past 3 years and I have never gotten any feedback. No
feedback, its basically just answering questions and sending it back”
• Not focusing on all the objectives of the organisation, concentrating too much on few
objectives and abandoning other objectives. ASC explains this barrier “senior
management are not focusing on all the objectives of the organisation. Some processes
are receiving attention and experiencing improvements, while other areas are lagging
behind”.
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• Employee resistance to change; HOU stated that “we have been having issues from the
staff concerning their performance. They are not willing to comply when we send out
surveys for performance assessments”.
• Lack of training and development in quality related issues; POF stated that “there is a
lack of training for employees to handle quality related issues”
All the barriers mentioned are consistent with barriers to QM identified in literature. Suleman
(2015, p.127) identified lack of management commitment, Kosgie (2014, p.15), Sajjad & Syed
(2017, p.28) identified lack of training as a barrier to QM implementation and Shibani, Saidani
& Gherbal (2012, p.89) also identified employee resistance as a barrier to QM implementation.
4.2.3.9 Benefits of implementation of QM
The ninth theme drawn from the interview was the perceived benefits from implementing
quality management. Having the knowledge that an organisation is benefitting from the
implementation of QM can be a source of motivation for the management and employees
(Mosadeghrad, 2014, p.167). This theme provides an insight to what employees in SD perceive
to be the benefits their organisations have gained from the implementation of quality initiatives.
Three of the participants could not directly identify benefits to the organisation from
implementing QM initiatives in SD. ASC however, identified that there was an improvement
in the development process within the organisation. The process for the development of
researchers within the organisation had been improved and was perceived by the respondent to
be more efficient. ASC explained that “formerly, employees would go on study leave,
workshops, trainings and conferences which were for their personal benefit but at the expense
of the organisation. The new process in place was that the organisation identified areas of
expertise which were lacking within the organisation and would send employees for such
trainings which would add value to the organisation”.
HOU also stated that “the creation of an organogram for employees, units and departments
has helped to eliminate duplication of responsibilities, it also saved a lot of wasted time as
management are able to quickly identify who to allocate responsibilities to, employees can also
quickly identify who to meet to obtain permission or sign off a document and who to collaborate
with when carrying out projects”.
These benefits of implementing QM are all consistent with those found in literature (Ab
Rahman et.al, 2011, p.620; Polat et.al, 2011, p.1118)
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4.2.3.10 Suggested improvement possibilities by employees
The tenth theme drawn from the interview was suggestions from the participants on possible
improvements that can be done in SD. Employee suggestions usually contain information that
could improve an organisation’s processes (Arthur, Aiman-smith & Arthur, 2010, p.738).
Organisations wishing to become more innovative are advised to create a mechanism that
encourages employees to contribute useful ideas for improving their organisations (Buech,
Michel & Sonntag, 2010, p.519; Milner, Kinnell & Usherwood, 1995, p.4).
The suggestions mentioned were
• Setting of targets for individual, units and departments with clearly defined output
which can be measured.
• Senior management should have a clear vision of what they want to achieve within their
tenure in office. This vision should encompass all the objectives of the organisation and
communicated to every member of the organisation.
• Training of staff in quality related issues.
4.2.4 Interview Analysis Summary
The interviews with the employees of SD discussed the job role of the employees, their
understanding of the quality concept and the reason for the implementation of quality
improvement initiatives within SD. The interviewees also described the key enablers and
benefits of improvement efforts, barriers to improvement efforts and suggested improvement
possibilities that can be done in SD.
The analysis of the interviews pointed to the understanding of the quality concept in SD
(section 4.2.3.3). The concept of quality and QM described by most of the interviewees was in
line with the definition of quality control which has to do with ensuring that quality of a product
meets the required standards (Ambrus & Suszter, 2013, p.136; Crosby (1979, p.15). The
analysis also showed senior management’s commitment to implementing quality improvement
objectives (section 4.2.3.3). More so, the participants described several issues that hinder the
implementation of quality initiatives in the organisation which include lack of commitment by
senior management to QM implementation, the influence of government funding on
improvement efforts in the organisation, poor communication between senior management and
employees, bureaucracy, favouritism and a lack of training in the quality management concept
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(section 4.2.3.7 and 4.2.3.8). Furthermore, in terms of determining the enablers of QM
implementation, the participants identified the following; management commitment and lack
of employee resistance to change in the organisation. The interviews revealed that the
implementation of QM initiatives in the organisation was to improve the organisation’s
processes in order to deliver quality products and services to the customers. The type of
industry and work carried out by the SD has also contributed to the reason for having quality
systems in place (section 4.2.3.4).
The interviews also revealed that the implementation of quality initiatives in SD was hindered
by barriers which are caused by both external and internal forces in the organisation. As SD is
a government owned organisation, most of its organisational structure is in line with the
bureaucratic government structure in Nigerian public sector organisations. This was said to be
having a negative influence on the implementation of quality measures in the organisation,
most especially in the area of funding for the organisation. Furthermore, the interviewees
offered suggestions for ways in which quality management can be implemented in SD (section
4.2.3.10). The suggestions included training of staff in quality related issues, this was suggested
because according to the POF, “we lack trained personnel to handle quality related issues”.
Setting of clearly defined targets and objectives was another suggestion given for the proper
implementation of QM in SD.
The key enablers or success factors for QM implementation from the thematic analysis of the
interviews are consistent with the success factors found in the analysis of the questionnaires
and those found in literature (Bajaj, Garg, Sethi 2018, p.130; Neyestani & Juanzon, 2016,
p.1585; Adeoti, 2011, p.20). The barriers identified from thematic analysis of the interviews
are also consistent with those found in literature such as Ceno, Vira & Kourouklis (2017, p.5),
Kundu & Manohar (2012, p.663) and Azyan, Pulakanam & Pons (2017, p.482).
The next section discusses the findings from the questionnaires and interviews
Part 4.3: Discussion of quantitative and qualitative analysis
This section discusses the results that emerged from both the both quantitative and qualitative
analysis of the questionnaires and interviews. In this section, the research findings are linked
to the relevant literature in order to achieve the research objectives.
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4.3.1 First objective: to determine the definition of Quality and identify QM technique
implemented by SD for quality improvement.
The results of the analysis of the quantitative data in section 4.1.4 showed that the most
recognised QM technique was perceived to be applied for quality improvement is Quality
control/assurance. Out of all the QM approaches listed in the questionnaire, Quality
control/assurance was the highest selected technique by employees of SD. This was also noted
by the interviewees when asked to describe their understanding of quality and QM. There is
usually not much conformity in terms of the general view of QM as QM implies different
meaning to different people (Dale, 2003, p.3) but most of the description from the interviews
aligned closely with the concept of quality control as defined by Montgomery, (2009, p17).
Ferreira and Diniz (2006, p.2) postulates that the concept of QM revolves around the interaction
between three variables; product, client and use. The dynamics of the interaction between these
variables reflects in an organisation’s working policies. From analysis of the interviews, the
definition of concept of quality and QM seems to resonate a focus on product quality and use.
Therefore, the definitions by participants were in line with meeting product standards and
adhering to required quality requirements. A possible reason why adhering to standards is
perceived by most of the employees to be the meaning of the quality concept could be due to
the intention of the organisation to obtain an ISO 9001:2015 certification as was mentioned by
HOU “we would love to obtain an ISO 9001: 2015 certification, it is our ambition to be a
certified organisation”. Therefore, it might be that a quality management system is being put
in place which adheres to ISO standards.
Applying a QM approach for quality improvement in an organisation is excellent but it can
prompt conflicting approaches inside the organisation. However, having a quality management
system in place, guarantees that everybody is working through similar procedures and towards
similar goals since it is commonly applied over the whole organisation (British Assessment
Bureau, 2019). From analysis, it could be Quality control/assurance has been adopted as the
main QM approach but other approaches such as lean management have also been adopted to
form a quality management system. Quality control/assurance could have been adopted as the
main technique due to the functions of the organisation which is the manufacture of satellite
and satellite space systems.
These findings are consistent with other studies, Patro (2013, p.2694) postulates that some
organisations consider ISO 9000 certification as the first step in the implementation process of
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QM. He also recognises the important role of quality control as a strategic technique in
achieving quality management in an organisation.
4.3.2 Second objective: to determine the QM factors for quality improvement in SD and
the perceived level of implementation of the QM factors by employees.
The analysis of questionnaires and interviews identified three CSFs for QM implementation in
SD; Management Commitment, Strategy Deployment and Employee engagement. All three
identified factors are consistent with literature as discussed below;
i. Management commitment- The results from the questionnaire revealed that commitment
to QM implementation by senior management was perceived to be medium in SD as
shown by a total mean score of 3.04, determined on the five-point Likert scale. Further
analysis of the responses by employees at different management levels showed that
senior, middle and lower management employees supported this finding. However,
descriptive analysis of responses from non- management employees indicated that they
perceived the implementation of management commitment to be high. All employees
interviewed mentioned the important role management commitment had to play with
regards to implementing QM in SD. Just as the quantitative data indicated a difference
in the opinion of the level of implementation of management commitment, the interviews
also indicated that there is a difference in opinion on the level of implementation of this
factor.
This finding is consistent with results of other studies on the factors of QM
implementation in the public sector. Studies by Santos, Santana and Elhimas (2018, p.9)
and Sadikoglu and Olcay (2013, p.8) found that management commitment and support
was needed for the implementation of quality initiatives in public sector organisations.
ii. Strategy Deployment- the analysis of the questionnaire showed that the employees of SD
are aware of the goals, mission and vision statements of the organisation. Overall, the
level of implementation of this factor was perceived to be high by employees of SD.
Individually, senior and non-management employees perceived that the implementation
of this factor is high, giving an indication that the organisation’s performance in the
implementation of this QM factor is outstanding. However, middle and lower level
managers perceive that the implementation of this factor is at a medium level which
might be an indication that there has been progress in the implementation level of this
factor in certain areas in the organisation, but this progress has not been in all areas. ASC
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suggested this when he mentioned “senior management are not focusing on all the
objectives of the organisation. Some processes are receiving attention and experiencing
improvements, while other areas are lagging behind”.
Another reason why middle and lower management perceive the level of implementation
of this factor as medium could be the absence of authority from senior management to
implement organisational plans and objectives. The possibility that employees are very
much aware of the organisation’s objectives can be an indication of good strategic
planning by the senior management and effectively communicating these plans to the rest
of the employees in the organisation. However, there might exist an absence in delegation
of authority by senior management due maybe to fear of loss of status (Demings, 1986,
p.10). ASC confirmed this when he mentioned this as a barrier “we are given a lot of
responsibility without commensurate authority which is a problem for us because one of
the requirements of ISO 9000 is that when you are giving people responsibility, you also
give them authority”.
For successful strategy deployment, senior managers need to trust their staff and allow
them take decisions and be willing to see them make mistakes (Kosgie, 2014, p.14).
Senior managers should take advantage of this knowledge of the strategic plans by
employees and integrate them with quality improvement initiatives for easy deployment
and implementation.
iii. Employee engagement- This factor scored the lowest from the perceived level of
implementation. This was also reflected in the responses from the interviews. Analysis
of the interviews revealed that there is lack of feedback from top management which
could cause a lack of inter-communication in the organisation, leading to a lack of
confidence in the system. Another cause can be bureaucracy as mentioned by one of the
respondents. Bureaucracy is characterised by a rigid structure with a top - down
communication system which normally leads to a lack of engagement of the staff within
any organisation. The study done by To, Lee and Yu (2011, p.70) showed that the
involvement of people in the process of QM implementation is very important. Markos
and Sridevi (2010, p.89) postulate that any initiative of improvement taken by
management cannot be successful without wilful involvement and engagement of
employees. This point was raised by the interviewee in section 4.2.3.8 who mentioned
that continuous training of all staff in quality related issues was not carried out in the
organisation resulting in a disengagement of staff from improvement initiatives. In
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organisations seeking to improve the quality of their processes, products and services,
training is necessary to allow some discretion allowing employees to do their job without
excessive control by managers and be allowed to solve minor issues without having to
ask for authorisation from people above in hierarchy (Vinni, 2007, p.116).
4.3.3 Third objective: determine the barriers to QM implementation in SD.
The barriers, both external and internal are all consistent with those in literature. Analysis of the
questionnaire showed that inadequate facilities, inadequate infrastructure and abandonment of
projects already embarked on, were the major external barriers facing the implementation of
quality improvement in the organisation. Analysis of the interviews revealed that the lack of
facilities and infrastructure was as a result of inadequate funding from the government budget.
Yearly budgetary allocation was not enough to provide the necessary resources needed to
implement all quality management initiatives resulting in the abandonment of some projects. A
study by Emeje, Ekere, Olayemi, Isimi and Gamaniel (2019, p.1) recognises the difficulty of
implementing QM in an organisation in Nigeria with limited resources. A survey of healthcare
facilities in Nigeria also noted financial constraint as a major impediment to quality management
implementation (Society for Quality in Healthcare in Nigeria (SQHN), 2014, p.3).
Analysis of the questionnaire also showed that lack of training programs relating to the quality
management and lack of top management commitment were the major internal barriers to QM
implementation in SD. This point was reiterated in the interviews by the lower managers (section
4.2.3.8) who stated that training was not an on-going process for the staff causing a lack of
technical knowledge of quality management. This result is consistent with the study by Kosgei
(2014, p.16) of the challenges facing the implementation of QM in a PSO in Kenya. This study
found that a lack of commitment by the management and some staff members and insufficient
training of key team players where some of the challenges to QM implementation.
Summary
This chapter presented the analysis and findings of the data collected through questionnaires and
interviews in SD. Through factor analysis, three factors were identified for QM implementation in
SD as Management Commitment, Strategy Deployment and Employee engagement. Findings also
indicated that overall the level of QM implementation was perceived to be at a medium level. The
major barriers to QM implementation were identified as inadequate facilities, inadequate
infrastructure and abandonment of projects already embarked on due to lack of funds, lack of
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training programs relating to the quality management and lack of top management commitment to
QM implementation.
Findings from the interviews also support the questionnaire results as lack of funds was identified
as a major factor preventing or limiting the implementation of QM. Inadequate facilities,
inadequate infrastructure and abandonment of projects already embarked on were all linked to lack
of funding from the government. The interviews also reflected the perceived level of
implementation of QM which indicated that overall progress is being made for the implementation
of QM in this organisation. The interviewees in section 4.2.3.5 showed that they were aware of the
organisation’s strategic policies but expressed frustration with the implementation of these policies
due to a lack of commitment from the senior management. The interviewees in section 4.2.3.10
also suggested areas of possible improvement which included continuous training of staff, better
strategic planning from senior management and setting of targets at all organisational levels with
clearly defined expected outputs.
The next chapter analyses the data collected from the second case organisation in this study of QM
implementation in Nigerian public sector organisations.
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CHAPTER 5
DATA ANALYSIS AND DISCUSSION: NR ORGANISATION
5.0 Introduction
This chapter analyses and discusses the quantitative and qualitative data obtained from
questionnaires and semi-structured interviews in the second case organisation named NR for
the purpose of this study.
This chapter has also been divided into three parts; Part 1 presents the quantitative analysis of
data collected using questionnaires in this organisation. Part 2 presents the qualitative analysis
of data collected using interviews and part 3 is the discussion of the findings of the quantitative
and qualitative analysis of the questionnaires and interviews.
5.1. Questionnaire analysis
The analysis begins with the organisational context and the respondents’ demographic
information. The second section presents a descriptive analysis of what is perceived by
respondents to be the quality improvement technique(s) implemented within the organisation.
The third section presents the results of the factor analysis, content validity and reliability tests
for the variables used in this study to identify the key factors of Quality Management (QM) in
the organisation. The fourth section is an analysis of the level of implementation of the
identified QM factors within NR and the differences in perception of the level of
implementation of these factors across the different management levels within NR. The fifth
section describes the external barriers hindering the implementation of QM in NR organization
and the last section describes the internal barriers to QM implementation within this
organisation.
5.1.1 Organisational Context
NR is a public organisation charged with provision of satellite services to the Nigerian public.
NR has 348 employees who work on the development and improvement of services provided
to the public. The organisational structure of NR is a traditional bureaucratic structure, with
vertical management layers that include the senior management, middle management, lower
management and non-management staff (Haque, Pathrannarakul & Phinaitrup, 2012, p.137;
Cordellaa & Iannacci, 2010, p.54). (Source: Head of customer service unit, NR).
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5.1.2 Characteristics of the sample
To break down the questionnaire data, descriptive statistics pertaining to the respondents’
profiles, were utilised. These concerned different demographic factors such as gender, age,
educational level, position in the organisation and years of experience within the organisation
as shown in Table 5.1
1. Gender - Table 5.1 shows that 82% of 56 respondents are male and 18% are female in this
study.
2. Age of respondents- Table 5.1 also indicates that 54% of respondents are aged between 21
and 30, 32% were aged between 31 and 40, 14% were aged between 41 and 50, while 0%
was aged between 51 and 60. This information indicates that most of the employees in this
organisation are aged between 21 and 40 years old (86%).
3. Level of Education- As shown in Table 5.1, 9% have a diploma, 34% have a bachelor’s
degree, 48% have a master’s degree and 9% have a doctoral degree.
4. Current Position- Regarding to the spread of respondents by management level, Table 5.1
shows that 14% of the respondents were senior managers, 34% were middle managers, 41%
were lower managers and 11% were non-management staff. This indicates that all levels of
management within this organisation are represented in this study.
5. Years of Experience- Table 5.15 shows that 20% of the respondents have ˂ 5 years’
experience, 62% have 5 to 10 years’ experience, 16% have 11 to 15 years’ experience and
2% have 16 to 20 years’ experience within the industry. This result indicates that the
respondents in this sample have adequate experience within the organisation to be able to
provide information on QM implementation, as most (80%) of the staff have worked in NR
for over 5 years.
5 Exhaustive enquires to collect comparative data for the whole of NR have not been successful
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Table 5.1: Demographic information of respondents from NR (author’s compilation)
1. Gender Frequency Percentage
Male 46 82
Female 10 18
Total 56 100%
2. Age
21-30 30 54
31-40 18 32
41-50 8 14
≥ 51 0 0
Total 56 100%
3. Educational level
Diploma 5 9
Bachelor’s degree 19 34
Master’s degree 27 48
Doctoral degree 5 9
Total 56 100%
4. Position of respondents
Senior management 8 14
Middle management 19 34
Lower management 23 41
Non-management 6 11
Total 56 100%
5. Years of experience
< 5 years 11 20
5- 10 34 62
11-15 9 16
16-20 1 2
Total 56 100%
Observations from the demographic information;
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• The results showed that 86% of the respondents in this organisation were aged between
21 and 40 years at the time the data was collected.
• 9% of the respondents have a doctoral degree while 48% of the respondents have a
master’s degree.
• Majority of the study population, (75%), are middle managers (34%) or lower managers
(41%).
• 80% of the respondents have over 5 years’ experience within this case organisation.
These statistics indicate that the study population are well educated and probably had little or
no challenge in completing the questionnaires. It also indicates the possibility that the
perceptions of the middle managers and lower managers might have a greater impact on the
overall results for NR organisation than other groups.
5.1.3 Results regarding Quality Management techniques in NR for quality
improvement.
This section presents the results of the QM technique/techniques perceived to be implemented
for quality improvement in SD. Respondents were asked to identify a technique or techniques
that are being implemented, where more than one technique could be identified by a
respondent. The technique with the most points was judged by the researcher, to be the most
recognised QM technique perceived by employees to be implemented by the organisation.
Respondents were also provided with the opportunity to add other QM techniques that had not
been already stated in the questionnaire. The results are presented in Table 5.2 below;
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Table 5.2: Quality Management techniques implemented for quality improvement in SD as perceived by
respondents (source: The Author)
Quality Management Techniques Sum Percentage
I do not know 24 37%
Quality control/Quality assurance 22 34%
Lean management 8 12%
Just-In-Time 6 9%
TQM 5 7%
Lean Six Sigma 1 1%
5S 0 0
Quality circles 0 0
Six Sigma 0 0
In total, 66 responses were obtained. A large percentage of responses (37%) indicated that they
do not know the QM technique implemented in NR. 34% indicated that Quality control/Quality
Assurance is a technique implemented in NR. 12% of responses indicated that Lean
management is implemented, 9% indicated that Just-In-Time is implemented, 7% indicated
that TQM while 1% indicated Lean six-sigma. Six-sigma had no response.
Although Quality control/Quality assurance ranked number one, as the most recognised QM
technique perceived to be implemented for quality improvement in NR, a larger percentage of
the respondents indicated that they do not know the QM technique implemented in NR. This
result could be an indication that NR might not have a clearly defined QM approach or set of
approaches geared towards delivering quality products and services. It could also indicate a
lack of training of employees in quality management concepts. This result is further discussed
in section 5.3.2.
5.1.4 Factor Analysis
Factor analysis was also used to establish the QM factors in NR following the six step protocol
discussed in section 4.1.4. This protocol has already been discussed in detail in section 4.1.4,
therefore, only the results of the factor analysis using the steps outlined in the protocol are
presented here.
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Step 1: Determine data suitability for data analysis
i. Sample size - The sample size was 58 with 45 variables.
ii. Kaiser-Meyer-Olkin (KMO) Measure of Sampling Adequacy/Bartlett's Test of Sphericity-
The result of the KMO was greater than 0.5 at 0.538 and Bartlett’s test of sphericity had a
significance of (p = 0.000). Meaning that the data was fit for factor analysis and there was
a significant correlation among variables as shown in Table 5.3 below.
Table 5.3: KMO/Bartlett’s test of sphericity 1 (Source: The Author)
KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of Sampling Adequacy. .538
Bartlett's Test of Sphericity Approx. Chi-Square 3069.063
df 990
Sig. .000
Step 2: Factor extraction
As explained in section 4.1.4, PCA was the method used for factor extraction in this study.
Step 3: Determining criteria for retaining factors
The cumulative percent of variance extracted, the Kaiser’s criteria (eigenvalue > 1 rule) and
the Scree test were the criteria used for retaining factors.
i. Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1) - Table 5.46 below
indicates a cumulative percentage of variance of 81%, highlighted on the table (meaning
that there are more than enough factors to meet the specified percentage of variance
explained) and a total of nine factors having an eigenvalue > 1.
6 Table 5.4 is a reduced table to show eigenvalues >1. The full table can be found in Appendix 11.
143
Table 5.4 Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1) 1 (Source: The Author)
Total Variance Explained
Factor Initial Eigenvalues Rotation Sums
of Squared
Loadings
Total % of Variance Cumulative % Total
1 16.677 37.059 37.059 9.740
2 5.533 12.295 49.354 9.690
3 3.173 7.052 56.406 9.936
4 2.837 6.305 62.711 7.699
5 2.541 5.647 68.357 6.175
6 1.818 4.040 72.398 5.504
7 1.765 3.923 76.321 5.520
8 1.389 3.086 79.407 3.338
9 1.016 2.258 81.665 5.261
This result indicates that nine factors can be retained from the analysis.
ii. Scree test
Figure 5.1: Scree plot 1 (Source: The Author)
According to the Cumulative Percentage of Variance, Kaiser’s rule (Eigenvalue > 1) and Scree
plot for the data set used for this study, nine factors could be retained for interpretation. The
result was rotated to produce an interpretable and simplified solution.
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Step 4: Selection of Rotational Method
The oblique promax rotation was used to simplify the interpretation of factors. Based on the
guidelines of Hair et al. (2014, p.115), the limit for factor loading analysis was 0.75 given that
the sample size is 56. The pattern matrix table was examined to find that nine factors were
identified but some variables did not load or were unable to be assigned to a factor using a
factor loading of ≥0.75 as stipulated by Hair et.al (2014, p.115) guidelines. Table 5.5 below is
the Pattern matrix the oblique promax rotation showing the nine factors identified by the
analysis.
Table 5.5 Pattern matrix of showing nine factors (Source: The Author)
Pattern Matrix
Variables Factor
1 2 3 4 5 6 7 8 9
v1
v2
v3
v4
v5 .878
v6
v7 .932
v8 .844
v9 .871
v10
v11
v12
v13
v14
v15 .910
v16 .829
v17
v18
v19 .756
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v20
v21 .901
v22
v23
v24
v25 .801
v26
v27
v28
v29
v30
v31 .769
v32
v33
v34 .859
v35
v36
v37
v38 .751
v39 .871
v40 .813
v41
v42
v43 .816
v44
v45
The results from the pattern matrix in Table 5.6 indicate that some variables could not load on
any factor and therefore have to be eliminated (Hair et.al, 2014, p.115) The elimination of
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variables created a change in the model parameters after re-running the analysis to obtain a
result were all variables were assigned to a factor.
The KMO was still adequate at 0.634 and the Bartlett’s test for sphericity still had a significance
of p=0.000. Meaning that the sample was still adequate for factor analysis as shown in Table
5.6 below;
Table 5.6: KMO and Bartlett’s test of Sphericity 2 (Source: The Author)
KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of Sampling
Adequacy.
.634
Bartlett's Test of
Sphericity
Approx. Chi-Square 186.97
1
df 21
Sig. .000
The results from the Cumulative Percentage of Variance at 83% variance and a scree plot
indicated a cumulative percentage of variance at 83% (highlighted on Table 5.7) and three
factors extracted as shown in Table 5.77 and figure 2 below.
Table 5.7 Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1) 2 (Source: The Author)
Total Variance Explained
Components Initial Eigenvalues Rotation Sums
of Squared
Loadings
Total % of
Variance
Cumulative % Total
1 3.113 44.475 44.475 2.772
2 1.675 23.927 68.401 2.072
3 1.091 15.592 83.993 1.950
7 Table 5.7 is a reduced table. The full table can be found in Appendix 11.
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Figure 2: Scree plot 2
At the end of the analysis, a total of 38 variables did not load or were unable to be assigned to
a factor and were eliminated (See table 4.9 below). The following variables that did not load
or were unable to be assigned to a factor were eliminated; v1, v2, v3, v4, v5, v6, v9, v10, v11,
v12, v13, v14, v15, v16, v17, v18, v19, v20, v22, v23, v24, v25, v26, v27, v28, v29, v30, v32,
v33, v35, v36, v37, v40, v41, v42, v43, v44, and v45.
The pattern matrix as presented in Table 5.8 below indicates that all variables load well on all
three factors.
Table 5.8 Pattern matrix showing three factors (Source: The Author)
Pattern Matrix
Components
1 2 3
v7 .982
v8 .891
v21 .915
v31 .905
v34 .903
v38 .818
v39 .927
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Step 5: Reliability test
The acceptable level of reliability-coefficient-alpha is 0.70 or greater. Therefore, any alpha
coefficient that is below 0.70 must be dropped from the analysis as unreliable (Hair et al., 2011,
p, 123).
Table 5.9: Cronbach’s alpha result (Source: The Author)
Factors Cronbach’s alpha
F1 0.863
F2 0.805
F3 0.864
As shown in Table 5.9, the alpha coefficients for all QM implementation factors identified
were all greater than 0.70 indicating that the survey is reliable and the data collected can be
used for further analysis (Lawrence, 2017, p.7)
Step 6: Interpretation and Labelling
Interpretation and assigning of labels to the three extracted factors was done in line with Hart’s
(2008, cited by Shehu & Akintoye, 2009, p.12) recommendation which suggests that the factor
names should be brief and communicate the nature of the underlying construct. This was
carried out by looking for patterns of similarity between variables that load on a factor. Factors
were labelled in descending order according to their arrangement on the questionnaire (see
Appendix 7). Therefore, labelling stated with the least numerical number to the highest
numerical number.
Factor 1 consists of two variables; v7 and v8;
V7- In my organisation, there is comprehensive identification of customer needs.
V8- In my organisation, there is alignment of process to satisfy customer needs.
These statements pertain to the identification and satisfaction of customer needs. This factor
has been labelled Customer focus because both statements in v7 and v8 align closely with the
concept of customer focus as defined by Sharabi (2015, p.114), “customer focus means meeting
the needs and expectations of current and potential customers by developing a comprehensive
understanding of customer needs and then delivering perceived value to customers.” The focus
149
of this factor is to evaluate the commitment NR has shown in identifying customer needs and
aligning processes in the organisation to satisfy those customer needs.
Factor 2 consists of v21 and v31
V21- Seminars and workshops in quality issues are arranged for employees as part of an
ongoing process.
V31- There is recognition for outstanding performance in the organisation.
This factor has been labelled Employee focus because these statements pertain to the education
and development of employees on quality issues on a continuous process and the recognition
of employees with outstanding performance. According to Ya, Noor and Nasirun (2016, p.
237), providing employees with the opportunity to learn and develop has a strong effect on the
employees’ ability to provide satisfactory services to customers. The focus of this factor is to
evaluate training and development of employees in quality issues and recognition of employees
with outstanding performance in quality improvement.
Factor 3 consists of v34, v38, v39
V34- There is a communication system inside the organisation that allows easy communication
between senior management and other employees.
V38- Self– assessment tools are used to improve performance gaps in the implementation and
effectiveness of system, process and practice.
V39- Benchmarking is used to identify the best procedures for improvement from other
organisations with similar interests and goals.
These statements pertain to the communication system in the organisation, self-assessment and
benchmarking for performance improvement. Self-assessment and benchmarking are tools
necessary for evaluating performance in organisation (Voss, Chiesa & Coughlan, 1994, p.83).
Also, having an effective communication system in an organisation is key effective
performance evaluation (Choudhary & Rathore, 2013, p.2084). Organisations use self-
assessment and benchmarking to measure and compare their current performance and
strategize for future process improvement activities (Jørgensen, Gertsen & Boer, 2004, p.344;
Choudhary & Rathore, 2013, p.2084). For effective performance measurement and
improvement, an effective communication system must be in place (Cheng, 2006, p.765).
Organisational communication is used to construct a community within an organisation, to
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inform and educate employees at all levels and to motivate them to support new strategies for
performance improvement (Husain, 2013, p.44). This factor has been labelled Performance
measurement. The focus of this factor is to evaluate the effectiveness of communication for
process, product and service improvement using self-assessment and benchmarking. Table
5.10 below presents the interpreted and labelled factors, variables that make up the factors and
their factor loadings.
Table 5.10: Summary and explanation of QM implementation factors on NR seen in Table 5.8 (Source: The
Author)
Factor 1- Customer focus Factor loadings
v7
v8
In my organisation, there is comprehensive
identification of customer needs.
0.982
In my organisation, there is alignment of process to
satisfy customer needs.
0.891
Factor 2- Employee Focus Factor loadings
v21
v31
Seminars and workshops in quality issues are
arranged for employees as part of an ongoing process.
0.915
There is recognition for outstanding performance in
the organisation.
0.905
Factor 3- Performance measurement
Factor loadings
v34
v38
v39
There is a communication system inside the
organisation that allows easy communication
between senior management and other employees.
0.903
Self– assessment tools are used to improve
performance gaps in the implementation and
effectiveness of system, process and practice.
0.818
Benchmarking is used to identify the best procedures
for improvement from other organisations with
similar interests and goals.
0.927
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5.1.5 Analysis of the perceived level of implementation of QM factors within NR.
This section analysis the three factors that were identified, interpreted and labelled in section
5.1.4. The respondents’ views were assessed by questions built on a five-point. The range for
each measurement scale was determined as explained in section 4.1.5. Table 5.11 below shows
the range of each scale:
Table 5.11: Range of scales (adapted from Diamond and Jefferies, 2001, p.48)
Likert scale
codes
Level of implementation Lower and Upper limits
of the perception scale
1 Very low 1.00 to 1.80
2 Low 1.81 to 2.60
3 Medium 2.61 to 3.40
4 High 3.41 to 4.20
5 Very high 4.21 to 5.00
The mean value of all variables that fall within a QM factor and the scale on Table 5.11 are
used to determine the level of implementation of QM. When the mean score of a factor falls
between 1 and 1.80, it means the implementation of QM is perceived to be very low. When the
mean score is between 1.81 and 2.60, the level of implementation of QM is perceived to be low
and so on. The description for each perceived level of implementation has been discussed in
section 4.1.5
Table 5.12 presents description of perception scale for level of QM implementation in this
study.
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Table 5.12 Description of perception scale for level of QM implementation (Source: The Author)
Lower and Upper limits
of the perception scale
Level of implementation Description
1 to 1.80 Very low Little or no evidence of implementation
1.81 to 2.60 Low Beginning or have attempted
implementation.
2.61 to 3.40 Medium Progress has been made for
implementation
3.41 to 4.20 High An established system is in place for
implementation
4.21 to 5 Very high Outstanding level of implementation
Table 5.13 below shows the mean scores of the CSFs as obtained from the factor analysis and
their perceived level of implementation in NR.
Table 5.13: Perceived level of implementation of QM factors in NR (Source: The Author)
CSFs in NR Variables8 Mean
scores
Weighted
Mean
Score
Perceived level
of
implementation
Customer Focus
v7 3.25 3.42 Medium
v8 3.60
Employee Focus
v21 2.46 2.58 Low
v31 2.71
Performance measurement
v34 3.71 3.46 High
v38 3.32
v39 3.35
Average score 3.15 Medium
The results from Table 5.13 indicate that overall, the perceived level of QM implementation in
NR is medium at a score of 3.15. Perception level of implementation of Customer focus factor
by all employees is medium at a score of 3.42. This result could be an indication that the
employees perceive that the organisation might not be doing enough to drive the
implementation of QM initiatives within NR in order to meet customer needs. The result of the
8 See variables in Table 5.10
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implementation of the second factor, Employee focus has the lowest perceived score of 2.58,
which could signify that employees in NR perceive that they are not engaged by senior
management in the implementation of quality initiatives within the organisation. The third
factor, Performance evaluation, is perceived by employees to be the most implemented factor
in NR, having a high mean score of 3.46. These findings are further discussed in section 5.3.2.
Having analysed the perceived impact of the implementation factors across NR, the next
section analyses the perceived impact of the identified QM factors by employees at the different
management levels. Further analysis has been carried out to see if the perception of the QM
factors is the same across management levels or if there is a variation in the perception. The
results can help the organisation identify areas of improvement as was suggested by Holden,
Eriksson, Andreasson, Williamsson, and Dellve (2014, p.191)
5.1.6. Analysis of critical success factors across management levels in NR.
This section assesses the perception of the QM factors identified in this study across the
different management levels in NR. Table 5.14 presents mean scores of the variables which
make up all factors as perceived by senior management employees.
Table 5.14: Perceived level of implementation of critical success factors by senior management in NR (Source:
The Author)
CSFs Variables Mean scores Weighted
Mean
Score
Perceived level
of
implementation
Customer Focus
v7 2.50 2.87 Medium
v8 3.25
Employee Focus
v21 2.75 3.06 Medium
v31 3.37
Performance
measurement
v34 3.37 3.37 Medium
v38 3.25
v39 3.5
Average score 3.10 Medium
The results indicate that on average, the senior management perceive that the level of
implementation of the factors identified in this study is medium at a score of 3.10. All three
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factors had a score within the medium parameter as given on the scale in Table 5.12 above.
These findings are further discussed in section 5.3.2.
Table 5.15 presents the results of the perceived implementation of the QM factors by middle
management employees within NR.
Table 5.15: Perceived level of implementation of CSFs by middle management in NR (Source: The Author)
CSFs Variables Mean
scores
Weighted
Mean
Score
Perceived level
of
implementation
Customer Focus
v7 3.26 3.42 Medium
v8 3.57
Employee Focus
v21 2.21 2.42 Low
v31 2.63
Performance
measurement
v34 3.63 3.14 High
v38 2.84
v39 2.94
Average score 2.99 Medium
The results indicate that overall, the middle management perceive that the implementation of
the QM in NR is medium at a mean score of 2.99. Both Customer focus and Performance
measurement were perceived to be at a medium level of implementation which could indicate
that middle managers perceive that the organisation is developing in the area of customer
satisfaction and performance measurement. Implementation of Employee focus was perceived
to be low at a score of 2.42, which could indicate that middle managers perceive that employees
are not adequately trained to handle quality related issues and recognition of employees with
outstanding performance is inadequate in the organisation. These findings are further discussed
in section 5.3.2.
Table 5.16 presents the results of the perceived implementation of the CSFs by lower
management employees in NR.
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Table 5.16: Perceived level of implementation of CSFs by lower management in NR (Source: The Author)
CSFs Variables Mean
scores
Weighted
Mean
Score
Perceived level
of
implementation
Customer Focus
v7 3.56 3.71 High
v8 3.86
Employee
Focus
v21 2.47 2.54 Low
v31 2.60
Performance
measurement
v34 3.82 3.66 High
v38 3.56
v39 3.60
Average score 3.30 Medium
These results indicate that on overall, the lower management perceive that the implementation
of the QM is medium at a mean score of 3.30. Customer focus and Performance measurement
factors were both perceived to have a high level of implementation which could mean that
lower managers perceive that there is an established system in place to increase customer
satisfaction and ensure performance measurement in the organisation. However, Employee
focus was perceived to be at a low level of implementation with a mean score of 2.54 which
could mean that lower managers perceive that the organisation is making an attempt at
implementing this QM factor.
Table 5.17 presents the results of the perceived implementation of the CSFs by non-
management employees within NR.
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Table 5.17 Perceived level of implementation of CSFs by non-management in NR (Source: The Author)
CSFs Variables Mean
scores
Weighted
Mean
Score
Perceived level
of
implementation
Customer Focus
v7 3.00 3.08 Medium
v8 3.16
Employee Focus
v21 2.83 2.58 Low
v31 2.33
Performance
measurement
v34 4.00 3.77 High
v38 3.50
v39 3.83
Average score 3.14 Medium
These results indicate that on average, the non-management employees also perceive that the
implementation of the QM in this organisation is at a medium level at a mean score of 3.14.
The result for the perceived level of implementation of the individual factors indicated that all
three factors fall on different parameters on the scale. Customer focus was perceived by non-
managers to have a medium level of implementation with a score of 3.08, Employee focus was
perceived to have a low level of implementation with a score of 2.58 while Performance
measurement was perceived to have a high level of implementation with a score of 3.77. These
findings are discussed in section 5.3.2.
Summary
The analysis of the implementation level of the factors identified in this study as perceived
across management levels indicates that employees on different management levels perceive
that QM implementation in NR is at a medium level. Further analysis of perceived level of QM
implementation also indicated that all employees at all levels of management in this study,
perceive that overall, the implementation of QM is at medium level.
This could be an indication that progress has been made in the deployment of QM initiatives
in some areas within NR but there is still more to be done to establish a quality system which
aligns all activities in the organisation with similar prerequisites and guidelines to convey
consistency and quality at all levels (British Assessment Bureau (2019).
However, further analysis of the implementation of individual factors indicated that employees
at different management levels perceive their level of implementation differently.
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Across the management level, Performance measurement consistently had the highest score,
Customer focus consistently had a medium score while Employee focus consistently had the
lowest score. Senior and middle management perceived the implementation of performance
measurement as medium while lower and non-management perceive the implementation of
performance measurement as high. This result could indicate that lower and non-management
might perceive that there is an effective communication system within the organisation that
enables the effective evaluation of the performance of processes, products and services in the
organisation but senior and middle managers might not perceive that performance is
sufficiently established in the organisation to be effective for quality improvement.
Implementation of customer focus was perceived to be at a medium level by senior and non-
management while middle and lower managers perceived the level of implementation of this
factor as high. This result could indicate middle and lower manager perceive that an established
system has been set in place for effective implementation of this factor but the senior and non-
management staff perceive that although progress has been made in implementing this factor
in the organisation, more work has to be done to establish this factor in the organisation.
Implementation of employee focus was perceived by middle, lower and non-management as
low while senior management perceived the implementation level of this factor to be at a
medium level. This result might indicate that senior management perceive that progress has
been made in the continuous education and development of employees on quality related issues
and in recognising employees who have performed very well in carrying out their jobs to
improve quality but middle, lower and non-management employees do not perceive it that way.
Middle, lower and non-management employees might perceive that attempts have been made
in the organisation for education, development and recognition of employees but real progress
has not been made in implementing initiatives that will establish this factor in the organisation.
These results are further discussed in section 5.3.2 with support from qualitative data.
5.1.7 Results regarding external barriers hindering the implementation of QM
This section provides the results of the barriers hindering the implementation of QM in NR
organisation. The barriers hindering QM implementation have been differentiated into external
and internal barriers as already discussed in section 4.1.7.
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Table 5.18: External barriers of QM implementation in NR (Source: The Author)
Barriers Mean scores Rank
Inadequate facilities is a challenge. 4.30 1
Abandonment of projects due to lack of
funds is a challenge.
4.13 2
Inadequate infrastructure is a challenge 4.07 3
Delays in the completion of projects is a
challenge.
4.04 4
Slow process of decision making is a
challenge
4.02 5
Lack of innovation and creativity within
the system is a challenge
4.00 6
Lack of availability of modern technology
is a challenge
3.92 7
Lack of information flow from top
management is a challenge.
3.77 8
Changes in projects already embarked
upon is a challenge.
3.71 9
Table 5.18 shows the mean score for those barriers which prevent the implementation of QM
in NR. The highest mean was 4.30 and the lowest mean was 3.71. The table shows that
inadequate facilities, abandonment of projects due to lack of funds and inadequate
infrastructure are perceived to be the biggest external barriers preventing the implementation
of QM initiatives in NR. Lack of information flow from top management and changes in
projects already embarked upon are perceived to be the least external barriers to the
implementation of QM initiatives in NR. A study by Ab Rahman et.al (2011, p.621) identified
lack of technological facilities as a major barrier to QM implementation, Sebastianelli and
Tamimi (2003, p.52) identified insufficient infrastructure as a major barrier to QM
implementation and Kosgie (2014) also identified lack of funds as barriers to QM
implementation. These findings are further discussed in section 5.3.3 with support from
qualitative data.
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5.1.8 Results regarding internal barriers hindering QM implementation
This section presents results of the internal barriers (obstacles which are within the control of
the organisation) to QM implementation as perceived by employees in NR. The respondents
were asked about their views on the internal barriers to QM implementation as explained in
section 4.1.8. The results are presented in descending order, from the factor perceived to be the
major hindrance, to the factor perceived to be the least hindrance to QM implementation.
Table 5.19: Internal Barriers of QM implementation in NR (Source: The Author)
Barriers Average scores Rank
Lack of a recognition system 4.57 1
Lack of training programs relating to quality
management.
4.41 2
Lack of top management commitment to QM
implementation
4.37 3
Lack of a reward system. 4.30 4
Lack of commitment to quality strategy
requirements
4.21 5
Lack of use of quality measurement. 4.14 6
Ineffective communication between the
organisation and its customers
4.05 7
Poor organisational communication 3.83 8
Lack of focus on customer satisfaction 3.73 9
Lack of effective measurement of quality
improvement
3.64 10
Resistance from employees 3.53 11
The highest mean was 4.57 and the lowest mean was 3.53. The table illustrates that lack of a
recognition system, lack of top management commitment to QM implementation, and lack of
training programs relating to QM are the major internal barriers preventing the implementation
of QM in NR. Lack of effective measurement of quality improvement and resistance from
employees was perceived to be the least internal barrier to QM implementation in NR. These
findings for barriers preventing or limiting the implementation of QM are consistent with
literature (Haque, Sarwar & Yasmin, 2013b, p.39; Pimentel & Major, 2016, p.1007; Abdullah
et.al, 2013, p.871; Mosadeghrad, 2013, p.170)
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Summary
The results of the quantitative analysis of the questionnaire suggests that the most recognised
quality initiative perceived to be implemented is Quality control and Assurance. Factor analysis
identified three CSFs for QM in NR, namely; customer focus, employee focus and performance
evaluation. These results indicate that these findings are consistent with literature, Sadikoglu
& Olcay (2014), Bajaj, Garg, Sethi (2018), Neyestani & Juanzon, (2016) and Lakshmi (2019)
identified customer focus, Talib, Rahman and Qureshi (2010), Shafiq, Mirza, Abid & Naeem
(2014) and Sabry (2014) identified Employee focus, Fryer & Ogden (2014), Salleh, Zakuan,
Ariff, Bahari, Chin, Sulaiman, Yatim, Awang & Saman (2018) and Kundu & Manohar (2012)
identified performance measurement as factors necessary for QM implementation.
Descriptive analysis showed that implementation of CSFs was generally perceived to be
medium. Further analysis showed that there was a difference of opinion across management
levels concerning the level of implementation of the individual factors identified in this study.
Senior, middle and non-management level employees perceived the implementation of the
customer focus factor to be medium while lower level management employees perceived this
factor to be highly implemented. Senior management perceived the implementation of
employee focus to be medium but middle, lower and non-management employees, perceived
the implementation of this factor to be low. Senior and middle management level employees
perceived the implementation of performance measurement to be medium while lower and
non-management employees perceived the implementation of this factor as high. These
variations in the perception can help senior management identify areas of improvement as was
suggested by Holden et.al (2014, p.191)
The results of the barriers to implementation of QM initiatives indicated that the biggest
external barrier is perceived to be inadequate facilities while the least external barrier is
perceived to be changes in projects already embarked. The biggest internal barrier was
perceived to be lack of a recognition system while resistance from employees was perceived
to be the least internal barrier to QM implementation. These results indicate that these findings
are consistent with literature (Haque et.al, 2013, p.39; Pimentel & Major, 2016, p.1007;
Abdullah et.al, 2013, p.871; Mosadeghrad, 2013, p.170; Sebastianelli & Tamimi, 2003, p.52;
Kosgie, 2014)
These results are further discussed in part 3 of this chapter with support from qualitative data
gotten from interviews with employees in NR.
161
The next part of this chapter presents the thematic analysis of qualitative data obtained from
interviews with employees of NR.
5.2. Qualitative analysis of interviews
This section presents findings from the qualitative data collected using interviews with staff of
NR. Template analysis was adopted for analysis as discussed in section 3.2.8.1 A protocol was
developed and used as a guide in conducting the analysis (also discussed in section 3.2.8.1).
The interviews focused on exploring the understanding of quality and quality management
(QM) among staff of this organisation and to explore the perceived key enablers as well as
barriers to the implementation of QM initiatives in NR. The discussion centred on themes
which included job roles, reason for QM implementation, improvement initiatives
implemented, enablers of the implementation and obstacles to implementation of improvement
initiatives in NR.
5.2.1 Characteristics of participants in the interviews in NR
Semi-structured interviews were conducted with two employees in NR. The interviewees
included a middle manager who is a chief engineer and head of a unit within NR, and a lower
management employee who is a principal engineer. The details of participants and their
identifiers are presented in Table 5.20
Table 5.20: Interview participants and their identifiers in NR. (Source: The Author)
Name Job level Identifier
Participant 1 Middle manager CEN
Participant 2 Lower manager PEN
5.2.3 Analysis of interview themes
The protocol discussed in section 3.2.8.1 was used to develop themes from the interview
transcripts. The themes drawn from the interviews are described below;
5.2.3.1 Organisation type
The first theme from the responses of the interviewees was the organisational type. From the
responses, NR is a government owned organisation involved in the provision of a range of
satellite products and services to other Nigerian government organisations, the Nigerian
162
citizens and organisations from other countries. It is also involved in the design of satellite
subsystems and monitoring of the Nigerian satellite in space from the ground station. This
theme was explored to meet the aim of this study which is to investigate QM implementation
in Nigerian public sector organisations in the space industry. The responses from the
interviewees confirm that this is a Nigerian PSO and the functions of the organisation confirm
that it is in the space industry.
5.2.3.2 Job role
The second theme that arose from the interview was the job roles of the staff which gave an
indication to their management levels within NR. The job roles of the interviewees included a
middle management staff who is chief engineer and the head of a unit within NR and a lower
management staff who is a principal engineer. According to the analysis of job roles of the
participants’ views in relation to implementation of quality initiatives in NR, CEN described
his job role as:
“I am the head of the customer relations unit. My job is to ensure customer satisfaction by
meeting the needs or requests of the customer, available from our range of products….it
involves end-to-end activities to ensure that at every point, customers are served correctly”
PEN described his job role as:
“My job responsibilities in the frequency management unit involves regulating and monitoring
spectrum allocation for our services. We carry out frequency planning, assignment and
coordination with other organisations using the same or different satellites to make sure there
is no interference so as to obtain the maximum output”
The job roles as explained by the participants gave the researcher an understanding of the role
each employee plays in implementing QM within the organisation.
5.2.3.3 Quality concept
The third theme from the interviews was the general understanding on the concepts of quality
and QM. Both participants associated their answers with for customer satisfaction. CEN
described quality as “when a customer gets value for what he/she is paying for and quality
management is what we do continuously to make sure that our services are always available
for our customers”
PEN described quality as “when a service is provided for a customer and he is satisfied”
Looking at these definitions of quality from the participants, it can be seen that both responses
refer to meeting customer needs and satisfying the customer (Oakland (1997, p.3).
163
5.2.3.4 Reasons for QM implementation
The fourth theme of the interviews discussed the reasons for the implementation of QM in the
organisation. CEN was of the opinion that quality initiatives have been implemented in NR so
that the organisation’s products and services can compete well in the satellite industry both
locally and globally. In his words;
“QM is a global practice and if you don’t practice it, you are not serious. Implementation of
QM is necessary to evaluate and access your products and services using a particular
benchmark. There are competitors in every industry and if our customers are not well taken
care of, they will go to someone who can take care of them better than what we are doing”
PEN was also of the same opinion. In his words;
“Quality initiatives are implemented to improve our products and services. In order to keep
our customers, we find out their complaints, identify the problem, define it and then proffer
solutions to these problems so that our customers will not leave us”
These responses are also consistent with those found in literature such as Sadikoglu and Olcay
(2014, p.4)
5.2.3.5 Ways quality management has been implementation
In the fifth theme, participants were asked to identify quality initiatives are been implemented
in the organisation to bring about improvement.
- Customer satisfaction survey, according to PEN “we usually carry out a customer
satisfaction survey to get a review of the service they have been getting from us. From this
survey we identify the complaints and a committee which has been formed consisting of
technical staff, service engineers and sales support staff, investigates these issues and to
find solutions to these complaints”
- Having a customer relations unit as PEN explains “we have a customer relations unit that
coordinates the interaction between customers, marketers and engineers who design
products and services.”
- Continuous monitoring of the system. CEN elaborates on this “we continuously monitor
the system and take periodic readings so that issues in the system can be identified quickly
and resolved immediately”
- A level of authority is given to employees to handle issues based on management level.
CEN explains this saying “every staff is given a level of authority to deal with
abnormalities discovered in the system. If an employee’s level of authority does not solve
the problem, there is a procedure for immediate escalation to the next level”
164
- Quality circle, according to PEN “a committee has been set up by senior management,
whose members are made up of employees from different departments in the organisation.
This committee uses the information we collect from customers to strategize and proffer
solutions to issues we have with our customers”
- Having effective inter-communication between management levels. PEN explains “there
has been openness between the senior management and the rest of the staff in the
organisation. Staff suggestions are normally sent to senior management who look into
them and organise meetings to discuss it further with the staff.”
These practices are consistent with quality management practices mentioned in literature such
as Zakuan et.al (2012, p.26) and Bouranta et. al (2019, p.10)
5.2.3.6 Enablers of quality management implementation in NR
The sixth theme drawn from the interviews was the enablers of quality management
implementation within the organisation. Those enablers identified were senior management
commitment, CEN explains this “there are monthly meetings in which the Managing Director
discusses what has been achieved and new strategies for quality improvement. These meetings
are to sensitise the staff and keep everyone in sync with the organisation’s objectives.”
Free flow of information and having a two-way communication system were also identified as
enablers of QM implementation, PEN explains “there has been openness between the senior
management and the rest of the staff in the organisation. Staff suggestions are normally sent
to senior management who into them and organise meetings to discuss it further with the staff.”
These findings are consistent with findings of Patro (2013, p.2693) and Orumwense (2014).
5.2.3.7 Barriers (external obstacles) preventing QM implementation
The seventh theme from the interviews was external barriers which serve as obstacles to
implementing quality initiatives and are out of the control of the organisation. The barriers
mentioned were
- Government influence in terms of policies such as placing an embargo on recruitment of
staff and on staff trainings done outside of Nigeria, CEN explains how this is affecting
QM implementation the organisation “the embargo on staff recruitment in our
organisation has led to a shortage of hands to carry out projects. Also, the embargo on
staff training done outside of Nigeria is also affecting quality improvement in our
organisation because there is a lack of local competency in skills required in this
particular industry”.
165
- Government influence in terms of funding; CEN explains how this is affecting the
organisation “inadequate funds from budgetary has caused a lack of the necessary
equipment (hardware and software) to carry out projects”.
- Inadequate infrastructure in terms of inadequate power supply due to the epileptic power
generation in the country. PEN had this to say, “the cost of providing power supply in the
organisation has increased the cost of production which has had a negative impact on the
profits generated by the organisation.”
These responses are all consistent with literature such as Arshida et.al (2013, p.258) and
Khan (2011, p.156).
5.2.3.8 Barriers (internal obstacles) to quality management implementation
The eighth theme from the interviews was internal barriers which serve as obstacles to
implementing quality initiatives and can be controlled by the organisation. The barrier
mentioned was;
- Lack of training of employees, CEN and PEN both spoke about lack of training for QM
in NR. CEN “we have a challenge in the area of staff training. Trainings which will expose
staff to various opportunities and different scenarios within the industry on how to tackle
different problems when they arise and capacity building trainings on how handle your
job”.
- Resistance from management; PEN explain how this is a barrier “there is politics
everywhere, some people have vested interest in some things and don’t want things to
work. Some believe you want to take their jobs from them”
These findings are consistent with literature, Kosgie (2014, p.14) and Abdullah et.al (2017)
highlighted the effect resistance from middle management can have in hindering or limiting
the implementation of QM.
5.2.3.9 Benefits of implementation of QM
The ninth theme drawn from the interview was the perceived benefits from implementing
quality management. Some of the benefits were
- Staff were more motivated to carry out their jobs.
- Increased customer confidence in the organisation’s products and services
PEN stated that “implementing quality management initiatives has transformed our
organisation and moved it from one level to a better level. Our customers now have more
confidence in our services”
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Other benefits indicated were;
- Award of more contracts
- Growth of customer base
According to CEN, “after launching our second satellite in 2009, and improving on the quality
of our products and services, we have been awarded more contracts, one of which I have been
managing for 3 years now and there has been continuous increase in our customer base”
Similar benefits have been identified in literature such as Ab Rahman et.al (2011, p.621)
5.2.3.10 Suggested ways improvement
The tenth theme drawn from the interview was suggestions from the participants of possible
improvements that can be done in NR. The suggestions mentioned were;
- Training for staff
- Government policies should be carried out after consultations with organisations in different
industries before implementation. CEN suggested this saying “the government should consult
with organisations before implementing policies and considerations should be made for
organisations in some industries such as ours (space industry) because some policies are
affecting us and our performance”
5.14 Interview Analysis Summary
The interviews with the employees of NR discussed the job role of the employees, their
understanding of the quality concept and the reason for the implementation of quality
improvement initiatives within NR. The interviewees also described the key enablers and
benefits of improvement efforts, barriers to improvement efforts and suggested improvement
possibilities that can be done in NR.
The analysis of the interviews pointed to the understanding of the quality concept in NR. The
concept of quality and QM described by most of the interviewees was in line with identification
of customer needs and satisfying those needs.
The interviews revealed that the implementation of QM initiatives in the organisation was to
remain competitive and grow the organisation’s customer base. Other reasons given for the
implementation of QM initiatives include improvement of the organisation’s products and
services and to identify and satisfy customer requirements. Literature confirms that these
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reasons stated for the implementation of QM as other authors have identified (Polat, et.al, 2011,
p.1118; Lakhe & Mohanty, 1994, p.21; To et.al, 2011, p.67)
In terms of key enablers to QM implementation, analysis showed senior management’s
commitment to implementing strategic development objectives. Furthermore, the participants
identified free flow of information and effective communication. The key enablers or success
factors from the thematic analysis of the interviews are consistent with the success factors
found in the analysis of the questionnaires and those found in literature (Kundu & Manohar,
2012; Bigliardi, & Galati, 2014; Zubair, 2013)
More so, the participants described several issues that hindering or limiting the implementation
of quality initiatives in the organisation which include the influence of government policies on
improvement efforts in the organisation, as NR is a government owned organisation, its
operations are affected by policies set up by the Nigerian government. Insufficient budgetary
allocations for the organisation was said to be the cause of lack of resources necessary for QM
implementation. Other barriers mentioned were; resistance from middle management and a
lack of training in the quality management concept. These findings are consistent with literature
and have been identified by authors such as Kosgei (2014, p.16) and Suleman & Gul (2015,
p.126)
Furthermore, the interviewees offered suggestions for ways in which quality management can
be implemented in NR. The suggestions included continuous training of staff in quality related
issues, according to the interviewee. Another suggestion was a review with the formulation and
implementation of government policies.
The next section will discuss the findings from the analysis of the quantitative of the
questionnaires with support from the qualitative analysis of interviews.
5.3 Discussion of quantitative and qualitative analysis
This section discusses the results that emerged from both the quantitative and qualitative
analysis of the questionnaires and interviews in NR. In this section the research findings are
discussed and linked to the relevant literature to achieve the research objectives.
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5.3.1 First objective: to determine the definition of quality and identify the QM technique
implemented for quality improvement within NR
The results of the analysis of the quantitative data indicated that quality control/assurance was
most recognised QM technique applied for quality improvement in NR when participants were
asked to choose the QM approach applied for quality improvement within the organisation.
However, a large proportion of the research population in this study did not know the QM
technique that has been adopted for quality improvement in NR. This could be as a result of
the absence of a clearly defined approach or set of approaches adopted across the entire
organisation, aligning all activities with similar prerequisites and guidelines to achieve
consistency and quality at all levels (British Assessment Bureau (2019). The absence of a
clearly defined QM approach could be the reason why a large proportion of the study
population did not know the QM technique applied for QM implementation in NR.
From analysis of the interviews, the definition of quality as discussed in section 5.2.3.3 seems
to resonate a focus on customer satisfaction. The definitions of the quality concept by
employees from NR in this study align with Oakland’s (1997, p.3) definition of quality-
“Quality is meeting customer requirements”. One of the interviewees also spoke about
continuous monitoring of processes to identify abnormalities and quickly resolve issues
(section 5.2.3.5). This might indicate the use of quality control as the main QM approach in the
organisation.
5.3.2 Second objective: to determine the factors of necessary for QM implementation in
NR and the level of implementation based on the perception of employees.
The analysis of questionnaires and interviews identified three CSFs for QM in NR; Customer
focus, Employee focus and Performance measurement. All three identified factors are
consistent with literature as discussed below;
5.3.2.1 Customer focus- The results from the questionnaire revealed that customer focus in the
organisation was perceived to be medium as shown by a total mean value of 3.34,
determined on the five-point Likert scale. The qualitative analysis of the interviews
conducted with employees at different management levels within NR supported this
finding from the quantitative analysis. The employees interviewed recognised the
importance of customer focus with regards to implementing QM at NR, however both
quantitative and qualitative results confirmed that there was not enough commitment to
the implementation of the factor. This perception of a lack of commitment to customer
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focus could be as a result of the lack of resources to carryout projects in the organisation
in order to meet customer needs (see section 5.1.7 and sections 5.2.3.7). It could also
be due to a lack of training of staff as identified in sections 5.1.8 and section 5.2.3.8.
Employees might not be trained well enough to handle quality related issues which
could bring about an improvement in quality of products and services to the satisfaction
of the customer. This lack of training was linked to the embargo placed on foreign
training of staff, as discussed in section 5.2.3.8.
These findings are consistent with other studies such as Ullah, Ajmal and Aslam (2016,
p.44), Sharabi, (2015, p.116) and Chai (2009, p.370) indicating that focusing on
customer needs is important for quality improvement.
5.3.2.2 Employee focus- from the analysis of the questionnaire, this factor was perceived to be
the lowest factor implemented. A statement by PRE indicated that the lack of training
of employees could be the reason for this result. Lack of training of employees in quality
related issues was also recognised as the biggest internal barrier to QM implementation
within this organisation. Studies have shown that employee training is one of the key
elements in employee focus (Azeem, Rubina & Paracha, 2013, p.696). The studies by
Zakuan, et.al (2012, p.28), Bigliardi and Galati (2014, p.167) and Bouranta, et.al (2019,
p.13) all identified training as important factor to implementing quality in service sector
organisations.
Recognition and reward are also key elements which should be implemented to indicate
a focus on employees. Research has shown that employees are motivated when their
contributions in the organisation are recognised and rewarded (Nasir, 2015, p.6; Ali &
Ahmed, 2009, p.271)
5.3.2.3 Performance measurement- from the questionnaire analysis, this factor had the highest
overall perceived level of implementation with a medium score of 3.42 on Table 5.13.
Senior and middle management employees perceived this factor to be at a medium level
of implementation while lower and non-management employees perceived this factor
to be highly implemented. In section 5.2.3.4, CEN stated that NR’s services and
processes were benchmarked with global best practices from other organisations in
order to improve. Performance evaluation of employees are also carried out annually
and areas of improvement communicated to staff. Performance measurement helps
organisations achieve their goals by monitoring and improving the performance of
individuals, departments and units within organisations. This factor is important in
public sector organisations to provide accountability for public funds spent, it is also
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important for providing more effective public services (Rouse, 1999, p.76). According
to the interviewees, NR is implementing this QM factor by carrying out performance
appraisals, setting key performance indexes for units and departments and
benchmarking against world best practices.
5.3.3 Third objective: determine the barriers to implementation of QM factors in NR.
Analysis of the questionnaire showed that inadequate facilities, abandonment of
projects due to lack of funds and inadequate infrastructure were the biggest external
barriers facing the implementation of quality improvement in the organisation. Analysis
of the interviews revealed that the lack of facilities and infrastructure was as a result of
inadequate funding from the government budget. Projects were abandoned because
they could not be funded from the insufficient funds allocated to the organisation from
the government budget. CEN stated that funds allocated for projects were most times
diverted to other issues such as buying gas to generate electricity for the organisation
so as not to disrupt services provided to customers.
Analysis of the questionnaire also showed that lack of a recognition system, lack of top
management commitment to QM implementation, and lack of training programs
relating to QM were the biggest internal barriers to quality implementation in NR. This
point was reiterated in the interviews by PRE in section 5.2.3who stated that lack of
employee training was a major challenge in the organisation. Resistance from some
management staff due to fear of loss of statues was also identified as a barrier in the
interviews. This result is consistent with the study by Kosgei (2014, p.16) of the
challenges facing the implementation of QM in a public school in Kenya. This study
found that a lack of commitment by the management and insufficient training of key
team players where some of the challenges to QM implementation.
Conclusion
This chapter presented the analysis and findings of the data collected through questionnaires and
interviews in NR. Through factor analysis three factors were identified for QM implementation in
NR which are; customer focus, employee focus and performance measurement. Descriptive
analysis to determine the level of QM implementation in NR produced a result indicating that the
level of implementation of QM is medium. Further analysis in section 5.1.6 indicated that there
are differences in opinion across management levels concerning the level of implementation of the
QM factors identified in this study. In section 5.1.7, the major external barriers to QM
implementation were identified as inadequate facilities, inadequate infrastructure and
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abandonment of projects already embarked on, while major internal barriers to QM
implementation in NR were identified as lack of a recognition system, lack of training programs
relating to the QM and lack of management commitment to QM implementation.
Findings from the interviews also provided support to the findings from the questionnaire results
as lack of funds was identified as a major factor inhibiting implementation of QM in NR.
Inadequate facilities, inadequate infrastructure and abandonment of projects already embarked on
were all linked to lack of funding from the government. The interviews also echoed the perceived
level of implementation of QM which was found to be medium. The interviewees suggested areas
of possible improvement which included continuous training of staff in quality issues and reforms
in government policy formation to accommodate organisations like theirs which are pace setters
within their industry.
The next chapter presents a cross case analyses of the data collected from both organisation in this
study of QM implementation in Nigerian public sector organisations.
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CHAPTER 6
CROSS CASE DATA ANALYSIS
6.0 Introduction
This chapter presents a cross case analysis to compare the findings from the two case
organisations used in this study. Critical success factors common to both organisations are
identified and their level of perception are compared. The external and internal barriers
hindering the implementation of QM in the both organisations are also compared to identify
similarities and differences.
This chapter is again divided into three parts. Part 1 presents the quantitative analysis of data
collected from both organisations using questionnaires and compares the results. Part 2 presents
the qualitative analysis of data collected using interviews and Part 3 is the discussion of the
findings of the quantitative and qualitative analysis of the questionnaires and interviews.
6.1. Questionnaire analysis
The analysis begins with a cross case analysis of the respondents’ demographic information.
The second section presents a cross case descriptive analysis of what is perceived by
respondents to be the quality improvement technique(s) implemented within the organisations.
The third section presents a cross case analysis of critical success factors identified in each
organisation and the results of the factor analysis, content validity and reliability tests for the
variables used in this study to identify the critical factors of QM implementation in both
organisations. The fourth section is a cross case analysis of the level of implementation of the
identified critical success factors of QM. The fifth section is a cross case analysis of the external
barriers hindering the implementation of QM in each organisation and the last section is a cross
case analysis of the internal barriers to QM implementation within both organisations.
6.1.2 Sample Characteristics
To analyse the questionnaire findings, descriptive statistics which dealt with the respondents’
profiles, was employed. These concerned various demographic factors such as gender, age,
educational level, position in the organisation and years of experience with the organisation as
shown in Table 6.1
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6.1.2.1 Gender
Table 6.1 shows that a high percentage of participants in this study were male in both
organisations, 71% in SD and 82% in NR. This result indicates that the majority of people who
participated in this study are male. The results agree with a study by the 9Nigerian Bureau of
Statistics (2015), which indicated that the proportion of the male population employed in
federal government agencies was consistently higher than for females across, all management
levels. The percentage of women employed between 2014 and 2016 for both senior and lower
level positions, was below 42% (Nigerian Bureau of Statistics, 2015). This finding indicates
that the number of male employees is more than the female employees in both case
organisations.
6.1.2.2 Age of respondents
Table 6.1 also shows that the majority (46% in SD and 52% in NR) of the respondents in both
organisations in this study are aged between 21 and 40 years, which typically represents the
young age of Nigerians. According to a publication by the American Central Intelligence
Agency (2019), Nigeria is a relatively young society with 30.4 percent of the population within
the 25-54 age group.
6.1.2.3 Level of Education
As shown in Table 6.1, majority of the participants in both organisations have a master’s
degree, 54% in SD and 46% in NR. 6% of the respondents in SD have a diploma while 9%
have a diploma in NR, 31% of respondent in SD have a bachelor’s degree while 34% have a
bachelor’s degree in NR. 9% of respondents in both SD and NR have a doctoral degree. This
result indicates that respondents in this study from both organisations are educated and might
have had little or no problem with understanding and completing the questionnaire.
6.1.2.4 Current Position
With regard to the distribution of respondents by hierarchical level, Table 6.1 shows that
majority of respondents from SD (56%) are middle managers while majority of respondents
from NR (41%) are lower managers.
6.1.2.5 Years of Experience
Table 6.1 shows that majority of respondents in SD and NR have more than 5 years’ experience
in their respective organisations. Overall, 72% of the respondents in this study have worked for
9 Website Source
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more than five years in the space industry. It is worthy to note that the Nigerian space industry
is a young sector which came into effect after the signing of the Nigerian National Space Act
in 1999 and started operations in year 2000. Most of the respondents (80%) in this study have
between 5 to 15 years’ experience within this sector. This result indicates that the respondents
in this sample have adequate experience within this sector to be able to provide information on
QM implementation in both organisations.
However, when comparing the two case organisations, the following similarities and
differences can be observed;
Similarities observed were;
• The results showed that 85 percent of the respondents were aged between 21 and 40
years in both organisations.
• 10 percent of the respondents have a doctorate degree in both organisations. Over half
of the respondents in SD (54%) have a master’s degree and 48% have a master’s degree
in NR, which can be considered to be similar proportions.
• More than 80 percent of the respondents have over 5 years’ experience within both case
organisations.
Difference observed were;
• Over half of the respondents from SD (56%) are middle managers while 41% of
respondents from NR are lower managers.
These statistics indicate that the study population are well educated and probably had little or
no challenge in completing the questionnaires. It also indicates that there is the possibility of
the perceptions of the middle managers in SD and lower managers in NR, having an impact on
the overall results of this study.
Table 6.1 below summarises the combined results of the demographic information from both
case organisations.
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Table 6.1: Demographic information of respondents (compiled by the Author)
Frequency
SD
SD % Frequency
NR
NR % Total
Frequency
Total %
1. Gender
Male 48 71 46 82 94 76
Female 20 29 10 18 30 24
Total 68 100% 56 100% 124 100%
2. Age
21-30 31 46 30 54 61 49
31-40 27 40 18 32 45 36
41-50 9 13 8 14 17 14
≥ 51 1 1 0 0 1 1
Total 68 100% 56 100% 124 100%
3. Educational level
Diploma 4 6 5 9 6 5
Bachelor’s
degree
21 31 19 34
40 32
Master’s
degree
37 54 27 48
66 53
Doctoral
degree
6 9 5 9
12 10
Total 68 100% 56 100% 124 100%
4. Current Position of respondents
Senior
management
5 7 8 14 13 10
Middle
management
38 56 19 34 57 46
Lower
management
15 22 23 41 38 31
Non-
management
10 15 6 11 16 13
Total
68 100%
56 100% 124 100%
5. Years of experience
< 5 years 10 15 11 20 23 18
5- 10 57 84 34 62 89 72
11-15 1 1 9 16 10 8
16-20 0 0 1 2 2 2
Total 68 100% 56 100% 124 100%
Despite these variations, the results of the demographic information show an adequate
representation for all demographic factors used in this study.
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6.1.3 Cross case analysis of QM technique implemented within both case organisations
for quality improvement.
This section presents the result of the QM technique/techniques perceived to be implemented
for quality improvement within each organisation. Respondents were asked to identify a
technique or techniques that are being applied for quality improvement where more than one
technique could be identified by a respondent. The technique with the most points was
judged by the researcher to be the main QM technique perceived by employees to be
implemented in both organisations. Respondents were also provided the opportunity to add
other QM techniques that had not been already stated in the questionnaire. The results are
presented in Table 6.2 below;
Table 6.2: Quality Management techniques implemented for quality improvement in both organisations as
perceived by respondents (Source: The Author)
Quality Management techniques % SD % NR
Quality control/Quality assurance 49% 34%
I do not know 17% 37%
TQM 15% 7%
Lean management 7% 12%
5S 5% 0
Quality Circles 5% 0
Just-In-Time 1% 9%
Lean Six Sigma 1% 1%
Six Sigma 0 0
Total 100% 100%
From Table 6.2 above, similarities and differences can be observed when comparing SD and
NR based on the responses concerning the QM technique or techniques implemented in both
organisations. For similarities, Quality control/Quality assurance (QC/QA) was perceived to
be the main QM technique implemented in both organisations. Similarly, with no response, Six
Sigma was not recognised by any respondent as a QM technique implemented in either of the
organisations. Differences observed when comparing responses from both organisations are;
Firstly, in SD, the technique with the highest number of responses (49%) shows that QC/QA
is the main QM technique perceived to be implemented, however, this was not the case with
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NR. In NR, the highest number of responses (37%) indicated that they do not know what QM
technique is implemented for quality improvement in the organisation. Secondly, out of eight
QM technique stated on Table 6.2, responses from SD indicated that seven of the QM
techniques; QC/QA, TQM, Lean management, 5S, Quality circles, Just-In-Time and Lean Six-
Sigma, are perceived to be implemented to a certain degree in SD but in NR, responses
indicated that five of the QM techniques, QC/QA, TQM, Lean management, Just-In-Time and
Lean Six-Sigma are perceived to be implemented.
As already stated in sections 4.3, this result suggests that SD might have implemented quality
control/assurance as its main technique to quality improvement, while integrating other QM
techniques in some of its processes. The results for NR suggest that the organisation might not
have a clearly defined QM implementation approach geared towards delivering quality
products and services or it might indicate that employees lack training in QM concepts and
therefore do not recognise QM implementation approaches. This finding is further discussed
in section 6.3.
6.1.4 Cross case analysis of the CSFs of QM implementation in each case organisation
Results of factor analysis identified three CSFs in each organisation. In SD, CSFs identified
through factor analysis were; Management commitment, Employee Engagement and Strategy
Deployment while CSFs identified through factor analysis in NR were Customer focus,
Employee focus and Performance measurement. The CSFs identified in each organisation are
completely different and that is why studies have encouraged organisations to tailor the QM
implementation to their individual circumstances (Stringham, 2004, p.185; Mansour & Jakka,
2013, p. 101).
In the next section, factor analysis using the whole study population of 124 respondents, was
carried out to identify the common critical factors for QM implementation across both
organisations. This was done to see if the same CSFs identified in the separate factor analysis
of each organisation will be identified when factor analysis is done together.
6.1.4.1 Factor Analysis
Factor analysis was carried out to establish the QM implementation factors following the six-
step protocol discussed in section 4.1.4. This protocol has already been discussed in detail,
therefore, only the results of the factor analysis using the steps outlined in the protocol are
presented here.
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Step 1: Determine data suitability for data analysis
i. Sample size - Responses from both organisations were added together to make up the sample
size was 124 with 45 variables.
ii. Kaiser-Meyer-Olkin (KMO) Measure of Sampling Adequacy/Bartlett's Test of Sphericity-
The result of the KMO was greater than 0.5 at 0.902 and Bartlett’s test of sphericity had a
significance of (p = 0.000) Meaning that the data was fit for factor analysis and there was a
significant correlation among the variables as shown in Table 6.3 below.
Table 6.3: KMO/Bartlett’s test of sphericity 1 (Source: The Author)
KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of Sampling
Adequacy.
.902
Bartlett's Test of
Sphericity
Approx. Chi-Square 5339.81
2
df 990
Sig. .000
Step 2: Factor extraction
As explained in section 4.1.4, PCA is the method used for factor extraction in this study.
Step 3: Determining criteria for retaining factors
The cumulative percent of variance extracted, the Kaiser’s criteria (eigenvalue > 1 rule) and
the Scree test were the criteria used for retaining factors.
i. Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1) - Table 6.410 below
indicates a cumulative percentage of variance of 75%, highlighted on the table (meaning
that there are more than enough factors to meet the specified percentage of variance
explained) and a total of eight factors having an eigenvalue > 1.
10 Table 6.4 is a reduced table. The full table can be found in Appendix 11.
179
Table 6.4 Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1) 1 (Source: The Author)
Total Variance Explained
Factor Initial Eigenvalues Rotation Sums
of Squared
Loadings
Total % of Variance Cumulative % Total
1 19.806 44.013 44.013 15.041
2 4.201 9.335 53.348 13.330
3 2.321 5.158 58.506 14.877
4 2.042 4.537 63.044 6.401
5 1.770 3.933 66.976 9.484
6 1.447 3.216 70.193 11.659
7 1.265 2.812 73.005 6.567
8 1.030 2.290 75.294 1.933
This result of this table indicates that eight factors could be retained from the analysis.
ii. Scree test
Figure 6.1: Scree plot 1 (Source: The Author)
The Cumulative Percentage of Variance, Kaiser’s rule (Eigenvalue > 1) and Scree plot for the
data set used for this study, suggests that eight factors can be retained for interpretation.
However, to produce a more interpretable and simplified solution, the result was rotated as
explained in section 4.1.4
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Step 4: Selection of Rotational Method
The oblique promax rotation was used to simplify the interpretation of factors. Based on the
guidelines of Hair et al. (2014, p.115), limit for the factor loading analysis was 0.50 given that
the sample size is 124 as presented in Table 4.4, section 4.1.4.
The pattern matrix table was examined to find that eight factors were identified but some
variables did not load or were unable to be assigned to a factor using a factor loading of ≥0.50
as stipulated by Hair et.al (2014, p.115) guidelines. Table 6.6 below is the Pattern matrix
showing eight factors identified by the analysis.
Table 6.5 Pattern matrix of showing eight factors (Source: The Author)
Pattern Matrix
Variables Components
1 2 3 4 5 6 7 8
v1 1.016
v2 1.068
v3 .811
v4 .747
v5 .811
v6 .737
v7 .514
v8
v9 .576
v10 .501
v11
v12
v13
v14
v15 .516
v16 1.041
v17 .933
v18 .837
v19 .951
v20 1.115
v21 .781
v22 .686
v23 .722
v24 .514
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v25
v26 .619
v27 .566
v28 .646
v29 .542
v30
v31 .765
v32 .722
v33
v34 .748
v35 .730
v36 .987
v37 .854
v38 .705
v39 .931
v40 .789
v41 .698
v42 .667
v43 .771
v44
v45
Results in Table 6.6 indicated that some variables could not load on any factor and therefore
have to be eliminated. The elimination of variables created a change in the model parameters
after re-running the analysis to obtain a result where all variables were assigned to a factor.
After re-running the analysis, results indicated that the KMO was still adequate at 0.887 and
the Bartlett’s test for sphericity still had a significance of p=0.000. Meaning that the sample
was still adequate for factor analysis (Tabachnick & Fidell, 2007, p.614) as shown in Table 6.7
below,
Table 6.6: KMO and Bartlett’s test of Sphericity 2 (Source: The Author)
KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of Sampling
Adequacy.
.887
Bartlett's Test of
Sphericity
Approx. Chi-Square 3043.522
df 435
Sig. .000
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The results from the Cumulative Percentage of Variance at 83% variance and a scree plot
indicated a cumulative percentage of variance at 76% (highlighted on Table 6.8) and seven
factors extracted as shown in Table 6.811 and figure 6.2 below.
Table 6.7 Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1) 2 (Source: The Author)
Total Variance Explained
Component Initial Eigenvalues Rotation
Sums of
Squared
Loadings
Total % of Variance Cumulative % Total
1 12.995 43.316 43.316 9.119
2 2.552 8.507 51.823 9.073
3 2.044 6.813 58.636 8.457
4 1.674 5.579 64.215 6.296
5 1.428 4.760 68.975 6.594
6 1.199 3.998 72.973 5.475
7 1.138 3.793 76.767 4.574
iii. Scree plot 2
Figure 6.2: Scree plot 2
After re-running the analysis, a total of 15 variables did not load or were unable to be assigned
to a factor and therefore, eliminated. The variables eliminated include; v8, v9, v10, v11, v12,
11 Table 6.7 is a reduced table to show eigenvalues >1. The full table can be found in Appendix 11.
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v13, v14, v24, v25, v27, v29, v30, v33, v44, v45. The pattern matrix as presented in Table 6.9
below indicates that all the remaining 30 variables load on seven factors.
Table 6.8: Pattern matrix of showing seven factors (Source: The Author)
Pattern Matrix
Variables Components
1 2 3 4 5 6 7
v1 .980
v2 1.009
v3 .766
v4 .644
v5 .785
v6 .756
v7 .501
v15 .533
v16 .927
v17 .834
v18 .763
v19 .901
v20 1.000
v21 .831
v22 .715
v23 .809
v26 .566
v28 .552
v31 .840
v32 .775
v34 .712
v35 .698
v36 .922
v37 .800
v38 .667
v39 .853
v40 .759
v41 .717
v42 .606
v43 .751
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Step 5: Reliability test
The acceptable level of reliability-coefficient-alpha is 0.70 or greater. Therefore, any alpha
coefficient that is below 0.70 must be dropped from the analysis as unreliable (Hair et al., 2011,
p, 123). The results of the test of the reliability of the measures is shown in the Table 6.10
below
Table 6.9: Cronbach’s alpha result (Source: The Author)
As shown in Table 6.10, the alpha coefficients for all QM factors identified were all greater
than 0.70 indicating that the survey is reliable and the data collected can be used for further
analysis (Lawrence, 2017, p.7)
Step 6: Interpretation and Labelling
Interpretation and assigning of labels to the seven extracted factors were done as explained in
sections 4.4.
Factor 1: consists of five variables v1, v2, v3, v4 and v15;
V1- Senior management have clear vision toward quality, this guides all aspects of running our
organisation.
V2- Senior executives are visibly and explicitly committed to quality.
V3- Top management allocates adequate resources for quality management efforts.
V4- Top management allocates adequate time for quality management efforts.
V15- There is strategic quality planning of the long-term quality journey.
Factors Cronbach’s alpha
F1 0.902
F2 0.801
F3 0.916
F4 0.919
F5 0.842
F6 0.904
F7 0.881
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Variables under this factor connote commitment of top management to quality management
implementation. Studies have stressed that top management commitment is required for QM
implementation to be successful (Deming, 1986, p.21; Juran, 1995, p.142; Al-Ibrahim, 2014,
p.322; Nasim, 2018, p.1017). Senior management can show commitment to the successful
implementation of quality initiatives within their organisations by setting up QM objectives
and strategies, providing and allocating necessary resources, showing interest and contributing
to quality improvement efforts, and assessing QM implementation and performance (Mustafa
& Bon, 2012, p.11029). This factor has been labelled Management Commitment.
Factor 2: consists of three variables v5, v6 and v7.
V5- Top managers often discuss the importance of quality at general meetings.
V6- Top managers support any change required in structure in order to promote the new culture.
V7- In my organisation, there is comprehensive identification of customer needs.
This factor has been labelled Organizational Culture Change because inculcating a quality-
oriented culture necessitates a change of attitudes and beliefs among employees and a change
in structure, systems and processes where required, to achieve organisational objectives and
satisfy customer needs (Ramseook-Munhurrun, Munhurrun, Panchoo, 2011, p. 69). Change in
an organisation’s culture requires support of top management as Huq (2005, p.453) recognises.
Some authors argue that the organisational culture is usually an extension of the national
culture which has a substantial effect on conduct in public organisations (Douglas & Douglas,
2015, p.5; Al-Ibrahim, 2014, p.131). This argument is further strengthened when considering
the differences in approach of Japanese workers as compared to American, European or
Nigerian workers. For example, if a country’s national culture places a lot of value on loyalty
or seniority rather than performance of its employees, the criteria for recognition, reward or
even promotion in organisations might be dependent on the loyalty or seniority of employees
and not on performance.
Kozhevina, Balunova, Yurchenko, Trifonov & Guseva (2015, p.4) maintain that quality
management systems in public sector organisations are usually determined by the government
which provides it with a structural and functional framework. However, this culture has to be
reviewed and adjusted to be in harmony with the organisation’s objectives so as to improve on
efficiency (Patro, 2013, p.2692). Carrying out changes within the organisation can be a major
challenge, therefore, senior management must be able to convince the employees and external
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stakeholders by creating a convincing vision for the future of the organisation which must be
easy to communicate and that the employees find attractive (Fernandez & Rainey, 2006, p.169)
Factor 3: consists of two variables v16 and v17;
V16- Mission statements cover the whole organisation.
V17- Vision statements cover the whole organisation.
This factor has been labelled Strategic Policy Deployment. Organisational policies include
mission and vision statements. Effective leadership should develop a clear mission statement
and then build up strategies to support the mission. They should provide vision of where the
organisation is going with its quality efforts (Juran, 2010, p.77; Sadikoglu & Olcay, 2014, p.5).
This factor involves the formulation of mission and vision statements and quality policy and
deployment of such plans to enable QM implementation (Oakland 2003, p.36; Yeng, Jusoh &
Isak, 2018, p.3)
Factor 4: consists of five variables v18, v19, v20, v21 and v22;
V18- Training in the total quality concept is given to all employees in the organisation.
V19- Employees are trained to improve interactive skills (such as communication skills,
effective meeting skills, and leadership skills).
V20- Employees are trained in problem identification and problem-solving techniques
V21- Seminars and workshops in quality issues are arranged for employees as part of an on-
going process.
V22- Training and education cover the entire workforce.
All variables under this factor point to the training of employees. Training of employees in
areas of problem identification, problem solving, and quality improvement skills is important
for the successful implementation of QM in organisations (Ajayi & Osunsanmi, 2018, p.1759;
Oakland, 1993, p. 309). Training in interpersonal skills such as communication skills, effective
meeting skills, and leadership skills is also needed to develop the ability to work well in teams
and manage job roles, (Sivalogathasan, Gamini & Senanayaka, 2012, p.4). This factor has
been labelled Employee Training.
Factor 5: consists of five variables v23, v26, v31 and v32;
V23- The organisation encourages employees to suggest ideas for work improvement
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V26- The organisation implements employees’ suggestions.
V31- There is recognition for outstanding performance in the organisation.
V32- There is reward for outstanding performance in the organisation.
Variables under this factor connote involvement of employees in the quality journey by
encouraging suggestions for continuous improvement, implementing such suggestions,
recognising outstanding performances and rewarding employees. According to some studies,
recognising and rewarding employees motivates and strengthens loyalty of employees towards
the organisation (Nasir, 2015, p.7). Recognising individuals or teams publicly for their
outstanding performance and providing rewards in form of financial incentives, gifts or awards
for excellence performance has helped organisations in the successful implementation of
quality improvement initiatives. (Crosby, 1984, p.9; Patro, 2013, p.2693). This factor has been
labelled Employee Engagement.
Factor 6: consists of seven variables v28, v34, v35, v36, v37, v38 and v39;
V28- Employees are encouraged to accept responsibility for quality
V34- There is a communication system inside the organisation that allows easy communication
between top management and employees.
V35- There is effective inter-communication between various levels of the organisation.
V36- The organisation uses information systems to provide high quality data in order to achieve
high quality customer services.
V37- There is emphasis on prevention of errors rather than their correction.
V38- Self– assessment tools are used to improve performance gaps in the implementation and
effectiveness of system, process and practice.
V39- Benchmarking is used to identify the best procedures for improvement from other
organisations with similar interests and goals.
This factor has been labelled Organisational Performance Measurement and Management.
According to Oakland (2014, p.120), a good performance measurement framework must
involve leadership commitment, employee involvement, planning, sound implementation
strategy, measurement and evaluation, control and improvement, achieving and maintaining
standards of excellence. Management ensures the involvement of people by assigning
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responsibilities to individuals or teams. Stahl (2006, p.53) argued that by giving the
responsibility of quality to employees, they are encouraged to act in accordance with set
standards and to perform better for the greater good of the organisation. Examples of successful
quality performance demonstrate the importance of delegating responsibility of quality to the
person doing the job (Messaoud, 2014, p.23). According to Oakland (2014, p.146) “if all
employees participate and own the measurement processes, there will be little resistance and
a positive commitment towards future changes”. Involvement of employees ensures the
training of staff to prevent errors and to identify potential causes of problems (Crosby, 1984,
p.66)
To encourage employees to accept responsibility for quality, managers need to communicate
regularly with employees and encourage them to achieve their objectives and personal
development plans. Senior management also need to give regular feedback and make use of
mentoring skills to support team members to overcome challenges and identify opportunities
for learning, development and performance improvement. By using effective communication
pathways to provide feedback, reviews take place frequently and are not left to the end of the
year when it might be discovered that objectives and development targets have only being
partly achieved.
This principle is based on the use of information systems to provide high quality data obtained
from audit reports, corrective actions, non- conforming products or customer complaints which
are analysed to inform management on the performance of the organisation’s product or
services. Management can make use of self-assessment tools such as the European Foundation
for Quality Management (EFQM) Excellence Model to make decisions and carry out actions
on quality issues based on the analyses of data which provide information on the performance
levels of current products or services provided by the organisation (Oakland, 2003, p.25)
Factor 7: consists of four variables v40, v41, v42 and v43;
V40- Continuous improvement is applied in all operations.
V41- Continuous improvement is applied at all levels.
V42- A team approach is taken as a main feature to solve problems.
V43- Problem-solving and continuous improvement processes are based on facts and
systematic analysis.
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This factor has been labelled Continuous improvement as most of the variables connote
continuous improvement at all levels, in all operations and processes using facts, systematic
analysis and team approaches to solve problems. Customers continuously demand better
products and higher quality service delivery; therefore, organisations have to rely on
continuous improvement to meet customer demands (Nicolas, 2014, p.117). According to
Zarbo (2012, p.322), Deming’s (1982, p.23) fourteen management principles form the basis
for which management can build a continuous improvement culture within an organisation.
Continuous improvements in organisations can happen through gradual improvements or
through a radical change (Bhuiyan & Baghel, 2005, p.761)
Table 6.11 below presents a summary of the extracted factors, their labelling after
interpretation, the variables that make up the factors as well as their factor loadings on each
factor.
Table 6.10: Summary and explanation of QM factors in both case study organisations seen on Table 6.8
(Source: The Author)
Variables Factors Factor loading
F1- Management Commitment
v1
2
Q3
Q4
Q15
Senior management have clear vision toward quality, this guides
all aspects of running our organisation.
0.980
Senior executives are visibly and explicitly committed to quality. 1.009
Top management allocates adequate resources for quality
management efforts.
0.766
Top management allocates adequate time for quality
management efforts.
0.644
There is strategic quality planning of the long-term quality
journey.
0.533
F2- Organisational Culture Change Factor loading
Q5
Q6
Q7
Top managers often discuss the importance of quality at general
meetings.
0.785
Top managers support any change required in structure in order
to promote the new culture.
0.756
In my organisation, there is comprehensive identification of
customer needs.
0.501
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F3- Strategy Deployment Factor loading
Q16
Q17
Mission statements cover the whole organisation. 0.927
Vision statements cover the whole organisation.
0.834
F4- Employee Training Factor loading
Q18
Q19
Q20
Q21
Q22
Training in the total quality concept is given to all employees in
the organisation.
0.763
Employees are trained to improve interactive skills (such as
communication skills, effective meeting skills, and leadership
skills).
0.901
Employees are trained in problem identification and problem-
solving techniques
1.000
Seminars and workshops in quality issues are arranged for
employees as part of an on-going process.
0.831
Training and education cover the entire workforce. 0.715
F5- Employee Engagement Factor loading
Q23
Q26
Q31
Q32
The organisation encourages employees to suggest ideas for
work improvement
0.809
The organisation implements employees’ suggestions.
0.566
There is recognition for outstanding performance in the
organisation.
0.840
There is reward for outstanding performance in the organisation. 0.775
F6- Organisational Performance Management Factor loading
v28
v34
v35
Employees are encouraged to accept responsibility for quality 0.552
There is a communication system inside the organisation that
allows easy communication between top management and
employees.
0.712
There is effective inter-communication between various levels of
the organisation.
0.698
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v36
v37
v38
v39
The organisation uses information systems to provide high
quality data in order to achieve high quality customer services.
0.922
There is emphasis on prevention of errors rather than their
correction.
0.800
Self– assessment tools are used to improve performance gaps in
the implementation and effectiveness of system, process and
practice.
0.667
Benchmarking is used to identify the best procedures for
improvement from other organisations with similar interests and
goals.
0.853
F7- Continuous improvement Factor loading
Q40
Q41
Q42
Q43
Continuous improvement is applied in all operations. 0.759
Continuous improvement is applied at all levels. 0.717
A team approach is taken as a main feature to solve problems. 0.606
Problem-solving and continuous improvement processes are
based on facts and systematic analysis.
0.751
It is pertinent to note that the results of the factor analysis have identified some of the factors
which are similar to those identified in each case organisation namely, In SD, Management
commitment, Strategy deployment, Employee engagement were identified and in NR,
Performance measurement was identified. Three other factors have been identified in addition
to these four factors, namely; Employee training, Continuous Improvement and Organisational
Culture Change. These results have shown that due to organisational differences, QM
implementation factors also differ. The cross-case analysis highlights factors necessary for
successful QM implementation for both case Nigerian public sector organisations in the space
industry.
These findings are further discussed in section 6.3.2 of this chapter
6.1.5 Cross case analysis of the perceived level of implementation of QM factors in case
organisations
This section presents results of statistical analysis which assess the perceived level of QM
implementation within both case organisations. Analysis for each case study was done using
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factors derived from factor analysis of the combined data from both organisations, to measure
the perceived level of QM implementation in each organisation
Table 6.11 below shows the average score of the perceived level of QM implementation in
both case organisations
Table 6.11: Perceived level of the CSFs of QM implementation in both case organisations (Source: The Author)
CSFs Mean scores Weighted mean scores Perception Scale
SD NR SD NR SD NR
Management
Commitment
v1 3.17 3.34 2.83 3.05 Medium Medium
v2 3.04 3.38
v3 2.35 2.76
v4 2.64 3.02
v15 2.97 2.75
Organisational
Culture Change
v5 3.31 2.96 3.07 3.17 Medium Medium
v6 3.09 3.29
v7 2.82 3.25
Strategy
Deployment
v16 3.57 3.77 3.55 3.84 High High
v17 3.54 3.91
Employee Training v18 2.29 2.23 2.58 2.52 Low Low
v19 2.63 2.33
v20 2.53 2.52
v21 2.68 2.46
v22 2.81 3.07
Employee
Engagement
v23 3.50 3.66 3.16 2.99 Medium Medium
v26 2.68 2.82
v31 3.19 2.71
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v32 3.32 2.79
Organisational
Performance
Management
v28 3.28 3.23 2.86 3.29 Medium Medium
v34 2.93 3.71
v35 3.13 3.18
v36 2.72 3.19
v37 2.74 3.04
v38 2.72 3.32
v39 2.60 3.36
Continuous
Improvement
v40 3.23 3.36 3.33 3.54 Medium Medium
v41 3.24 3.57
v42 3.62 3.61
v43 3.28 3.64
Average score 3.05 3.19 Medium Medium
Descriptive statistics indicate that the overall perceived level of QM implementation for both
organisations is within the medium range on the scale. With an overall score of 3.05 for SD
and 3.19 for NR. The results indicate that Strategy Deployment is perceived to have a high
level of implementation in both organisations, Management Commitment, Organisational
Culture Change, Employee Engagement, Organisational Performance Management and
Continuous Improvement were all perceived to have medium level of implementation while
Employee Training was perceived to have a low level of implementation in both organisations.
It is important to note that the overall mean score which indicates the level of implementation
for QM in both organisations is different in value. The average score for SD (3.05) is lower
than the average score for NR (3.19). This result might suggest that the implementation of QM
in NR is perceived to have made more progress than in SD. These results are further discussed
in section 6.3.4 along with results from analysis of interviews with employees
This analysis has provided more insight on how employees in these organisations perceive the
implementation of QM based on each critical success factor. It is important for organisations
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to know the level they are in their QM implementation journey as this helps direct efforts and
resources to areas that need improvement such as employee training in this case.
6.1.6 Results regarding external barriers hindering the implementation of QM
This section provides the combined results of the external barriers affecting the implementation
of QM in the both case organisations in this study. The respondents’ views are measured as
discussed in section 4.1.7. Table 6.13 presents the combined average scores from both
organisations. The barriers are ranked in the descending order according to the extent to which
they hinder the implementation of QM.
Table 6.12: External Barriers to QM implementation in SD an NR (Source: The Author)
Barriers Average
scores
Rank
SD NR SD NR
Inadequate facilities 4.42 4.30 1 1
Inadequate infrastructure 4.33 4.07 2 3
Abandonment of projects due to lack of
funds.
4.26 4.13 3 2
Lack of availability of modern technology. 4.22 3.92 4 7
Delays in the completion of projects 4.16 4.04 5 4
Slow process of decision making 3.82 4.02 6 5
Lack of information flow from top
management
3.71 3.77 7 8
Changes in projects already embarked 3.62 3.71 8 9
Lack of innovation and creativity within the
system
3.52 4.00 9 6
The results of this analysis show that the least barrier in SD has an average score of 3.52 while
that of NR is 3.71. This indicates that all these barriers are perceived to affect the
implementation of quality initiatives to a certain degree in both organisations. More so, the
ranking of the barriers based on the average scores is quite similar for both organisations, as
the first three major external barriers to QM implementation are the same but ranked slightly
differently. Inadequate facilities ranked first as the major barrier in both organisations,
inadequate infrastructure and abandonment of projects due to lack of funds are also perceived
to be major external barriers preventing the implementation of QM initiatives across both
organisations.
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Differences between ranking of the external barriers in SD and NR is spotted among the
barriers perceived to be having the least impact in hindering QM implementation in both
organisations. While lack of innovation and creativity within the system is perceived to be the
least external barrier to QM implementation in SD, it is perceived to be having more impact as
a barrier to QM implementation in NR as it is ranked 6th among the 9 barriers hindering QM
implementation. Changes in projects already embarked upon is rather perceived to be the least
external barrier to QM implementation in NR.
The similarity in the ranking of the three major barriers indicates that these barriers are
affecting both organisations in a similar way. This is important knowledge for organisations
within this sector that are in the process of implementing QM initiatives to be aware of the
barriers which they will encounter in their journey. Identifying barriers to QM implementation
and ranking them from major barrier to least barrier is important also for senior management
of these organisations and policy makers to easily identify the top most critical barriers and the
least critical barriers and understand areas to commit public resources to in order to support
public sector organisations in their quality improvements efforts (Jacobson, 2008, p.8). These
findings are further discussed in section 6.3.3
6.1.7 Results regarding internal barriers to QM implementation
This section ranks the internal barriers to QM implementation as perceived by employees in
both organisations. The barriers are ranked in descending order according to the extent to which
they hinder the implementation of QM. Table 6.15 presents the results.
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Table 6.13: Internal Barriers to QM implementation in SD and NR (Source: The Author)
Barriers Average scores Rank
SD NR SD NR
Lack of training programs relating
to the quality management system.
4.28 4.41 1 2
Lack of top management
commitment to QM
implementation
4.23 4.37 2 3
Lack of use of quality
measurement and benchmarking.
4.19 4.14 3 6
Lack of effective measurement of
quality improvement
4.17 3.64 4 10
Lack of focus on customer
satisfaction
4.09 3.73 5 9
Ineffective communication
between the organisation and its
customers
4.07 4.05 6 7
Poor organisational
communication
3.99 3.83 7 8
Lack of commitment to quality
strategy requirements.
3.96 4.21 8 5
Lack of a recognition system 3.66 4.57 9 1
Lack of a reward system. 3.64 4.30 10 4
Resistance from employees 3.50 3.53 11 11
There are noticeable differences in the ranking of these barriers as perceived by employees of
both organisations. The first four major internal barriers perceived to be preventing
implementation of QM in SD are; lack of training programs relating to the quality management
system, lack of top management commitment to QM implementation, lack of use of quality
measurement and benchmarking and lack of effective measurement of quality improvement.
These barriers can be condensed into three groups identified in literature namely; lack of
training, lack of management commitment and lack of performance measurement for quality
improvement (Crosby, p.5; Sebastianelli, & Tamimi, 2003, p.52).
On the other hand, the four major internal barriers perceived to be preventing the
implementation of QM in NR are; lack of a recognition system, lack of training programs
relating to the quality management system, lack of top management commitment to QM
implementation and lack of a reward system. These barriers can be grouped into two groups of
barriers found in literature namely; lack of employee involvement (engagement) and lack of
management commitment (Mosadeghrad, 2014, p.163).
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This result indicates that the major issue for employees in SD is the lack of management’s
commitment to providing training programs for employees and setting up an efficient
measurement system for quality improvement while the results from NR indicates that the
major issue for employees is a lack of management’s commitment to engage employees by
motivation through a recognition and rewards system and a lack of management’s commitment
to provide training programmes for employees. The issue of lack of training is highlighted here
again as it scored low in the level of implementation as discussed in section 6.1.5.
This analysis highlights the difference in how the same set of barriers can affect different
organisations in different ways due to their organisational structure or objectives. In SD, the
absence of training programs relating to the quality management system is perceived to be a
major obstacle to the implementation of QM while the absence of a recognition and reward
system in NR is perceived to be a major obstacle to the implementation of QM.
The result is important for top management within this sector to understand and prioritise the
barriers according to the criticality (Talib & Rahman, 2014, p.613) There are many times when
due to insufficient funds, it becomes impossible for the management to deal with all the barriers
at the same time and this may cause some difficulty in pursuing a QM programme in the
organisation (Gijo & Tummala, 2005, p.724). However, by prioritising of the barriers, the
management will know which barriers they have to pay attention to first in order to get positive
results from their QM programme. Therefore, both case organisations within this study,
knowing these critical barriers will be beneficial for them.
Summary
Data analysis and findings of the data collected using questionnaires has been presented in this
section. Major factors of QM implementation were identified through factor analysis. Based
on the results of the factor analysis, tests of construct validity, and reliability assessment, as
described above, a reliable, tested, and validated instrument has been developed to identify
seven success factors of quality management implementation for both case organisations. Cross
case analysis was also carried out to compare the level of implementation of the identified QM
factors in both organisations. Strategic Policy Deployment was perceived to have a high level
of implementation in both organisations while Employee Training was perceived to have low
level of implementation. The level of QM implementation in both organisations was perceived
to be medium.
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Further analysis to determine the barriers to QM implementation indicated that inadequate
facilities is perceived to be the biggest external barrier to QM implementation in both
organisations. Lack of innovation and creativity within the system was perceived to be the least
external barrier in SD while changes in projects already embarked upon was perceived to be
the least external barrier in NR
Also, lack of training programmes relating to the quality management was perceived to be a
major internal barrier to QM implementation in both organisations. This barrier ranked first as
the biggest barrier in SD and ranked second in NR. Lack of a recognition system ranked first
as the biggest barrier to QM implementation in NR.
The next section presents qualitative analysis of interviews with participants from both
organisations’ analysis and discussion of the findings from the interviews.
6.2. Qualitative analysis of interviews
This section presents findings from the qualitative data collected using interviews with staff of
SD and NR. The protocol used for template analysis in section 4.2.3 and 5.2.3 was also used
as a guide in conducting this analysis. The interviews focused on exploring the understanding
of quality and quality management (QM) among staff of both organisations and explored the
perceived key enablers as well as barriers to the implementation of QM initiatives in SD and
NR. The discussions centred on themes which included job roles, reason for QM
implementation, improvement initiatives implemented, enablers of the implementation and
obstacles to implementation of improvement initiatives in SD and NR.
6.2.2 Characteristics of participants in the interviews in SD and NR
Semi-structured interviews were conducted with seven employees in SD and NR. The details
of participants and their identifiers are presented in Table 6.16
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Table 6.16: Interview participants and their identifiers in both case organisations. (Source: The Author)
Name Job level Identifier Organisation
Participant 1 Senior manager HOU SD
Participant 2 Middle manager ASC SD
Participant 3 Lower manager POF SD
Participant 4 Lower manager SOF SD
Participant 5 Non-manager TOF SD
Participant 6 Middle manager CEN NR
Participant 7 Lower manager PEN NR
6.2.3 Cross case analysis of interview themes
The protocol discussed in section 4.13 was used to develop themes from the interview
transcripts. These themes are further discussed in section 6.3, together with results from the
quantitative analysis of the questionnaires. The themes drawn from the interviews are described
below;
6.2.3.1 Organisation type
From the responses, both organisations are government-owned and are involved in the
provision of a range of satellite products and services to other Nigerian government
organisations, the Nigerian citizens and organisations from other countries. They are also
involved in the design of satellite subsystems and monitoring of the Nigerian satellite in space
from the ground station. It was important to explore this theme was in order to establish that
these organisations are both Nigerian PSOs in the space industry as is the objective of this
study.
6.2.3.2 Job role
The second theme that arose from the interviews was the job roles. Details of their job roles
have been discussed in sections 4.2.1 and 5.2.1
The job roles as explained by the participants gave the researcher an understanding of the work
done by both organisations and the role each employee plays in implementing QM within their
organisations.
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6.2.3.3 Quality concept
The general understanding of the concepts of quality and QM is another theme drawn from the
interviews. Ferreira and Diniz (2004, p.2) maintain that the implementation of QM starts with
fully understanding its meaning. This theme provides an insight to the aspect of QM that
resonates in the organisations. Details of this theme have been discussed in sections 4.2.1 and
5.2.1
According to the answers from four participants in SD, the quality concept is based on
adherence to set standards while one participant related quality to achieving best results at a
minimum cost. In NR, both responses about the understanding of the quality concept referred
to meeting customer needs and satisfying the customer. The responses of participants give an
indication to the definition of quality by organisations in the Nigerian space industry. This
theme is further discussed in section 6.3.2 with results from the quantitative analysis of the
questionnaires.
6.2.3.4 Reasons for QM implementation
These reasons have been discussed in more detail in sections 4.2.3.4 and 5.2.3.4. A summary
of these reasons stated for the implementation of QM is given below;
In SD, POF stated that it is mandated by the Nigerian government to implement quality
initiatives for continuous quality service delivery. ASC stated that quality initiatives are being
implemented to improve inefficient processes within the organisation. SOF stated that quality
is being improved to meet with high quality standards set up within the space and satellite
industry. While in NR, CEN stated that quality is being implemented to be in line with global
management practices, to be able to assess and evaluate its products using benchmarking and
to stay ahead of competitors within the space industry. PEN was of the opinion that quality
improvement initiatives are been implemented to improve the organisation’s product and
services, to retain customers by identifying their needs and satisfying them and to grow the
organisation’s customer base
The responses by participants in SD indicate that the organisation is implementing QM
initiatives to improve processes in the organisation and improve quality of products while the
responses from participants in NR indicate that it is implementing QM initiatives to improve
the quality of its services and products to satisfy its customers. The responses also indicate that
the Nigerian government is making use of QM initiatives to reform its public sector just like
other countries such as states within the United Arab Emirates (Mansour & Jakka, 2013, p.99),
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Northern Ireland (Hazlett & Hill, 2000, p.515) and Turkey (Sadikoglu and Olcay, 2014, p. 9).
These reasons for implementing quality improvement initiatives in both organisations are
consistent with literature (Talib & Rahman, 2010, p.263).
6.2.3.5 Ways quality management has been implemented
Under this theme, participants identified how quality initiatives are being implemented in the
organisation to bring about improvement. Details of these have been discussed in sections
4.2.1 and 5.2.1. A summary of what employees perceive are ways QM is being implemented
are given below;
In SD, the following initiatives were mentioned; HOU mention setting of performance
standards for employees, units and departments, and ASC mentioned, carrying out internal and
external audits and creating an organogram with clearly defined job roles and responsibilities
for all staff in the organisation, quarterly evaluation of performance of all units and
departments; POF and SOF mentioned monitoring adherence to set standards for projects.
In NR, CEN mentioned carrying out customer surveys to measure customer satisfaction and to
know customer needs, having a customer relations unit and continuous monitoring of the
system on an hourly, daily and weekly basis to measure performance of the system. PEN
mentioned delegating a level of authority to employees on different management levels to
handle issues that come up within the organisation and having effective inter-communication
between management levels. PEN also stated that a committee has been set up in the
organisation to strategize on quality improvement issues.
The responses from participants in SD indicates that quality improvement practices in SD
involve aspects of quality control and assurance where products and services undergo various
tests and evaluation to ensure they conform to specific standards while the responses from
participants indicates that NR might be at a more advanced stage of QM implementation where
key aspects of QM including customer needs are integrated into business processes (Al-
Qahtani, Alshehri & Abd.Aziz, 2015, p.123; Abdullah, 2010, p.13).
These practices are consistent with QM practices mentioned in literature. Crosby (1984, p.108),
in his 14 steps of quality steps of quality improvement, acknowledges measurement of
performance as an important step in the implementation process of QM. Oakland (1993, p.33)
postulates that to make QM effective, there must be a of review of the organisation’s structure
to include clearly defined job responsibilities and operational procedures.
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6.2.3.6 Enablers of quality management implementation
The sixth theme drawn from the interviews was the enablers of quality management
implementation within the organisation. Details of these enablers have been discussed in
sections 4.2.3.6 and 5.2.3.6. A summary of enablers identified by both organisations are stated
below;
In NR, PEN recognised that there is free flow of information throughout the organisation
keeping everyone in the organisation informed and involved; monthly team meetings are also
held where quality issues are discussed. CEN stated that there is an effective communication
system between management levels and employees are encouraged to make improvement
suggestions which are acted upon. In SD, HOU and mentioned the setting up a QM unit which
is responsible for carrying out quality control and assurance on projects and processes in the
organisation and ASC mentioned the willingness of employees to participate in implementing
changes.
The responses from participants in SD indicate that quality management is mostly centred on
one department in the organisation who is tasked with the responsibility of ensuring that
products and processes adhere to set quality standards whilst in NR, the responses indicate that
quality is the responsibility of every member of the organisation and that therefore everyone is
involved in the process of implementing quality improvement initiatives.
These enablers mentioned by participants are consistent with those found in literature. For the
implementation of QM to be successful, there should be free flow of information, employee
involvement and an effective communication (Talib & Rahman, 2010, p.261)
6.2.3.7 Barriers (external obstacles) preventing QM implementation
The seventh theme from the interview was external barriers which serve as obstacles to
implementing quality initiatives and are out of the control of the organisation. Public sector
organisations face enormous external pressures, most of which affect the implementation of
quality initiatives (Kosgie, 2014, p.13). This theme provides insight to the nature of external
pressures which are acting as barriers to the implementation of QM in these organisations.
Details of these barriers have been discussed in sections 4.2.3.7 and 5.2.3.7. A summary of the
barriers mentioned are given here;
In NR, CEN stated that bad government policies such as placing an embargo on recruitment of
staff and on staff trainings done outside of Nigeria, were affecting quality improvement efforts
in NR as well as the late passing of the national budget which was affecting the completion of
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projects already embarked on. PEN stated that inadequate funds from the government’s
budgetary allocation have caused a lack of the necessary equipment (hardware and software)
to carry out projects. Also, inadequate infrastructure such as inadequate power supply due to
the inconsistent power generation in the country was affecting quality improvement efforts
because funds needed for other projects were often times, diverted to provision of power in the
organisation. In SD, the late passing of the national budget, inadequate funds, and inadequate
infrastructure were also stated to be barriers hindering the quality improvement efforts in SD.
The responses from participants indicates that both organisations are facing the same external
barriers. These barriers are consistent with barriers facing other PSO’s in Nigeria such as the
(Emeje et.al, 2019; Babatunde & Victor, 2018, p. 185). These external barriers are also
consistent with barriers identified by studies carried out in other countries such as the study by
Kosgie (2014, p.15).
6.2.3.8 Barriers (internal obstacles) to quality management implementation
Internal barriers hindering the implementation of quality initiatives was another theme drawn
from the interviews. Research shows that by understanding factors that impede the
implementation of QM, managers can plan and develop effective strategies to overcome such
barriers (Cătălin, Bogdan and Dimitrie, 2014, p.1237). Details of these barriers have been
discussed in sections 4.2.3.8 and 5.2.3.8. A summary of the barriers mentioned by participants
from both organisations are stated below;
In SD, POF mentioned the lack of training of employees in quality related issues. SOF stated
that there is a lack of commitment by the senior management to ensure the proper
implementation of quality improvement initiatives in the organisation. Examples cited were a
lack of communication from senior management on quality issues and mismanagement of
funds as funds allocated for carrying out some projects were not spent on those projects. ASC
stated that there is favouritism in assigning individuals to projects and trainings, instead of
assigning competent staff to project teams, senior management were said to place staff who
they favoured in such projects. ASC also mentioned bureaucratic obstacles in organisational
processes, giving staff responsibility without authority, having an evaluation process in place
which has not been validated, not having feedback system in place and not focusing on all the
objectives of the organisation, concentrating too much on a few objectives and abandoning the
rest. In NR, CEN stated that a lack of training was affecting quality improvement efforts and
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PEN stated that there was some resistance from some managers who feel threatened by lower
level staff.
The responses from participants in SD indicate that the internal barriers are mostly as a result
of a lack of management commitment and leadership. Senior management are not committed
and therefore employees are not trained in quality issues and therefore cannot take ownership
of quality implementation, also favouritism, bureaucratic obstacles and a lack of a validated
evaluation processes are indications that the leadership of the organisation are not committed
to improving quality in SD. Responses from participants in NR also indicates a lack of
management commitment and leadership. According to Deming (1986, p.60) it is the job of a
good manager to drive out fear in the organisation. Fear in this organisation takes different
forms, fear from senior management to allocate scarce resources to training of employees and
not getting results and fear from some managers who feel their authority will be undermined
when lower level employees are delegated responsibilities with a level of authority.
All these barriers mentioned by participants in this study, will continue to hinder the
implementation of QM if they are not eliminated from both organisations.
6.2.3.9 Benefits of QM implementation
The perceived benefits from implementing quality management was another theme from the
interviews. These benefits have been discussed in detail in sections 4.2.3.9 and 5.2.3.9. A
summary of the benefits is given below;
In NR, PEN stated that stated that staff are more motivated to carry out their jobs. CEN
mentioned that there has been an increase in customer confidence in the organisation’s products
and services resulting in the award of more contracts and a growth in the customer base. While
in SD, ASC stated that waste had been reduced by the elimination of duplicated responsibilities;
the process for staff development had become more efficient and there is also improvement in
the definition of responsibilities for each member of staff in the organisation.
These responses indicate that employees in both organisations have started witnessing the
benefits of implementing QM initiatives. Employees are aware of the desired outputs from
implementation of quality improvement initiatives in these organisations. It is pertinent to note
that the benefits mentioned are in line with the reasons stated for the implementation of QM
initiatives as discussed in section 6.2.3.4. These benefits have also been found in literature by
Ab-Rahman et.al, (2011, p.620) and Polat et.al, (2011, p.1118).
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6.2.3.10 Employees’ suggestions on possible improvements
This theme draws on the suggestions from the participants on possible improvements that can
be done not just for their organisations but for the Nigerian space industry. A summary of
improvement suggestions is given below;
In NR, CEN suggested that government policies should be implemented after much
consultation and public sector organisations in industries such as the space industry should be
taken into consideration with regards to technological needs of organisations in the industry.
In SD, ASC suggested the setting of targets for individuals, units and departments with clearly
defined output which can be measured. HOU suggested that top management should have a
clear vision of what they want to achieve within their tenure in office. Such a vision should
encompass all the objectives of the organisation and be easy to communicate to every member
of the organisation. SOF also suggested the continuous training of staff in quality related issues.
These suggestions apply to both organisations and other public sector organisations as well.
The next section presents a summary of the themes discussed in this part of chapter 6.
6.2.4 Interview Analysis Summary
The interviews with the employees across both case organisations discussed the job role of the
employees, their understanding of the quality concept and the reason for the implementation of
quality improvement initiatives within their organisation. The interviewees also described the
key enablers and benefits of improvement efforts, barriers to improvement efforts and
suggested improvement possibilities that can be done in both organisations. The analysis of the
interviews pointed to the understanding of the quality concept in both organisations.
Definitions of the quality concept and QM differed in both organisations. Participants in SD’s
definitions were in line with adherence to product quality standards while employees in NR’s
definitions were in line with the identification of customer needs and satisfying those
needs. More so, in terms of the enablers of QM implementation, the participants identified the
following; top management commitment, communication, willingness of employees to
participate. These enablers from the thematic analysis of the interviews are consistent with
those QM factors identified by factor analysis of the questionnaires and those found in literature
(Kundu & Manohar, 2012, p.660).
Furthermore, the participants described several issues that hinder the implementation of quality
initiatives in the organisation which include lack of commitment by top management to QM
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implementation, the influence of government policies on improvement efforts in the
organisation, bureaucracy, favouritism and a lack of training in the quality management
concept. Yearly budgetary cuts of the organisation’s budget were reported to be the cause for
the lack of sufficient resources to carry out quality management implementation.
Furthermore, the interviewees offered suggestions for ways in which quality management can
be implemented within organisations. The suggestions included continuous training of all staff
in quality related issues, because according to the interviewee, only members of the quality
management unit received training in quality related issues leaving other members of staff with
little knowledge of quality management. Another suggestion for the improvement was the
setting of clearly defined targets and objectives for the implementation of QM.
The next section of this chapter discusses the findings of the questionnaire and the data obtained
from the interviews to support the questionnaire results.
6.3: Discussion of quantitative and qualitative analysis
This section discusses the results that emerged from both the quantitative and qualitative
analysis of the questionnaires and interviews. The section provides a discussion of the research
findings and links them to the relevant literature in order to realise the research objectives.
6.3.1 First objective: to determine definition of quality and determine the QM technique
implemented by each case organisations for quality improvement.
The results of the analysis of the quantitative data indicated that the most used quality
improvement technique in both organisations is quality control/assurance. (section 6.1.3)
Although most employees in NR were not aware of the quality improvement initiative being
implemented in their organisation (see section 5.1.3) compared to SD where a larger number
of the employees showed an awareness (see section 4.1.3). This could be as a result of presence
of a quality management unit in SD with employees who according to PSO, are tasked with
the responsibility of carrying out checks on products and processes. There was no quality
management unit in NR, however there was a customer relations unit which according to PRE,
serves as a link between the organisation and external customers and also coordinates activities
within the NR to satisfy customer needs.
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In SD, PSO discussed the use of quality checks by staff in the quality management unit to
ensure compliance to quality standards. In NR, CEN discussed the use of quality control for
monitoring purposes. Systems are continuously monitored to identify and resolve any
abnormalities so as not to disrupt services provided to customer.
From analysis of the interviews in sections 4.2.3.3 and 5.2.3.3, the definitions of the quality
concept were different in both organisations. For SD, the definition of concept of quality and
QM resonates a focus on product quality. Therefore, the definitions by participants were more
in line with meeting product standards and adhering to required quality requirements. However,
the definition of the concept of quality and QM in NR resonates a focus on the customer and
user satisfaction. Definitions were all in line with identification of customer needs and
customer satisfaction. The element of quality control seemed to be more pronounced in SD
than in NR. In SD, there seemed to be a lot of focus on meeting product and process standards
while in NR there seemed to be a lot of focus on customer service. Ferreira and Diniz (2004,
p.2) postulates that the concept of QM revolves around the interaction between three variables;
product, customer and use. The dynamics of the interaction between these variables reflects in
an organisation’s working policies. For SD, the definition of concept of quality and QM seems
to resonate a focus on product quality. Therefore, the definitions by participants were more in
line with meeting product standards and adhering to required quality requirements. However,
the definition of the concept of quality and QM in NR seems to resonate a focus on the customer
and user satisfaction as definitions were all in line with identification of customer needs and
customer satisfaction. The dynamics in the use of the quality control approach for quality
improvement might be due to function and objectives of each organisation. As a result of which
quality control has been adapted to suit the working policies of the organisation as found in
literature (Stringham, 2004, p.185; Mansour & Jakka, 2013, p. 101) which encourages that QM
approach be tailored to their individual circumstance.
From the cross-case analysis SD and NR seem to have adopted Quality control/Assurance
technique to improve quality of products and services. This approach has been tailored to suit
the working policies and operations of each organisation.
Furthermore, the definition of quality from both quantitative and qualitative analysis in both
organisations aligns with the definition given by Goetsch & Davies (2013, p.4) which defines
quality as ‘a dynamic state associated with products, services, people and processes that meets
or exceeds expectations and helps produce superior value’.
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6.3.2 Second objective: to determine the CSFs and the level of implementation based on
the perception of employees.
The analysis of questionnaires and interviews identified seven QM factors across both
organisations; Management Commitment and Leadership, Organisational Culture Change,
Policy Deployment, Employee Training, Employee engagement, Organisational Performance
management and Continuous Improvement. All seven factors are consistent with literature as
discussed below;
6.3.2.1 Management Commitment- This factor has been identified as the most essential
element of QM implementation in public sector organisations (Fryer, Anthony & Douglas,
2007, p.503; Fernandez & Ratney, 2006, p.171; Krishnan, 2016, p.249). This factor demands
that senior managers, not only support but participate through their actions and not just control
staff but encourage them to focus on achieving quality objectives (Deming, 1986, p.21; Ugboro
& Obeng, 2000, p.255).
From the quantitative analysis, this factor was perceived to have a medium level of
implementation in both organisations although the average score for NR was higher at 3.04
than SD with a score 2.80. Lack of top management commitment to QM implementation was
also indicated to be the second biggest internal barrier to QM implementation in SD. Responses
from interviews with employees from SD further stressed the point that of lack of management
commitment to QM implementation with ASC stating that “managers are only paying lip
service to the issue of quality management. There is no clear vision from management”. SOF
also stated that “senior management always talk about quality improvement at general
meetings but after the meetings, that is the last I hear about it”
However, qualitative analysis of interviews from NR indicated that management commitment
is an enabler for the implementation of QM. PEN stated that “senior management is very open
about the issue of quality management. There is free flow of information concerning
performance as an organisation. The managing director holds quarterly meetings with all
member of staff to discuss. A review of the last quarter is done and a new strategic plan is
communicated to us for the new quarter. These meetings are also used as an avenue to discuss
staff challenges and management proffers solutions where they can.”
Results of quantitative and qualitative analysis have all indicated that management
commitment factor is perceived differently in the two case organisations. For SD, both analysis
of quantitative and qualitative data indicated that this factor is perceived to be at a medium
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level in the organisation. In NR, there is a mixed opinion about this factor, quantitative analysis
indicated that this factor is perceived to be at a medium level, while the qualitative data
identified this factor as an enabler of QM implementation in the organisation. The opinions
from the NR could be mixed due to the nature of questions asked in the questionnaire.
Management might be showing strong commitment in some areas of QM implementation but
lack commitment in other areas in NR.
6.3.2.2 Organisational Culture Change- Organisational culture is often a replication of
national culture. It could also be a result of ways of working in different industry sectors (Al-
Ibrahim, 2014, p.132). However, by implementing QM initiatives, change is inevitably brought
into organisations (Sandström & Svanberg, 2011, p.21). There are different factors that trigger
change in organisations. According to Lewis (2011, p. 690) there are internal and external
factors that constantly change and require organisations to adapt and innovate. Participants
gave reasons for change in their organisations such as improvement in processes, products and
services, to be ahead of their competitors, to improve efficiency within the system. This QM
implementation factor was perceived to have medium impact in both organisations.
Organisational culture change requires effective leadership to plan, organise, monitor and
control the change process as change efforts in organisations often fail due to poor
management. Poor management includes lack of vision, lack of communication, not having a
long-term plan and lack of resources (Sandström & Svanberg, 2011, p.22). From Quantitative
analysis, the organisational culture in both organisations was perceived to be at a medium level.
However, the level of implementation in NR was perceived to be higher than the level of
implementation in SD. In SD, it was perceived that senior management were not doing enough
to change the culture in the organisation to support QM implementation as ASC states “Senior
management should have a clear vision of what they want to achieve within their tenure in
office. Such a vision should encompass all the objectives of the organisation and be easy to
communicate to every member of the organisation”
Participants in NR were of the opinion that the organisational culture had changed to support
the implementation of QM. CEN stated that “management decisions are communicated to all
members of staff and when we have challenges, we can easily communicate these challenges
to our seniors”
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Quantitative and qualitative analysis indicated that the organisational culture in NR has
changed and is working as an enabler to the implementation of quality however, this does not
seem to be the case in SD.
6.3.2.3 Strategy Deployment- Quantitative analysis revealed that this factor scored high as
perceived by employees across both organisations. Interview analysis indicated that there is
awareness of the mission and vision statement and the quality policies in these organisations.
Strategic policies have been developed and deployed by senior management and have been
adapted into the organisation’s systems. However, some participants in the interview such as
ASD from SD were of the opinion that these policies were not well planned as they had no
defined output and no clear long-term vision towards achieving successful QM implementation
in SD (see section 4.2.3.8). PEN from NR also stated that resistance from some managers was
affecting deployment of strategies in the organisation (see section 5.2.3.8). A clearly defined
vision from the senior management will ensure that there is a good understanding of what must
be done so that the desired outcomes are achieved (Shehu & Akintoye, 2019, p.5) and having
weak mission and vision quality statements may lead to a failure in implementing QM.
The results of the analysis indicate that employees in both organisations are aware of the
strategic plans from senior management and that is why this factor has scored high however,
there are issues in deployment of policies in both organisations. In SD, policies are not properly
planned and have no clear long-term vision while in NR, there is resistance from some
managers.
6.3.2.4 Employee Training- Employees have been recognised as the building blocks for the
successful implementation of QM and that is why they must be continuously trained to increase
their capacity to do their jobs and develop skills for finding out and solving problems which
will in turn improve quality (Azeem, Rubina & Paracha, 2013, p.696; Talib & Rahman, 2015,
p.594) Organisations are advised to include employee training in their strategic plan and
adequate budget allocation be made towards staff training to ensure successful QM
implementation (Patro, 2013, p.2690) . Studies by Zakuan, Muniandy, Saman, Ariff, Sulaiman
and Jalil (2012, p.28), Bigliardi and Galati (2014, p.167) and Bouranta, Suárez-Barraza and
Jaca (2019, p.13) all identified employee training as an important factor to implementing
quality in service sector organisations.
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Quantitative analysis of the questionnaire indicated a low score for employee training in both
organisations. Also, lack of training programmes relating to the quality management was also
identified to be the one of biggest internal barriers to QM implementation for both
organisations. Analysis of qualitative data supported these results from the questionnaire. In
SD, POF stated that “there is a lack of training for employees to handle quality related issues”
While in NR, CEN explains that the barrier of lack of training is made worse by an external
barrier from a government policy which has prevented staff in the civil service from obtaining
training outside the shores of Nigeria. Public sector organisations were mandated to undertake
all staff training in Nigeria (pmnewsnigeria.com, 2015)
The findings from quantitative and qualitative analysis indicate that this factor has scored low
in both organisations because it is affected by both internal and external factors. Internal factors
such as the lack of in-house trainings for employees and the external factor is the policy by
government preventing employees from getting trainings outside Nigeria. Trainings in satellite
space systems which cannot be provided in Nigeria.
6.3.2.5 Employee Involvement- employee involvement involves empowering employees to
partake in decision making and improvement activities suitable to their levels in the
organisation (Zakuan, Muniandy, Saman, Ariff, Sulaiman & Jalil, 2012, p.26)
Eskildsen and Dahlgaard (2000, p.1082) maintain that if there is an absence of inputs from
employees, both physically and emotionally, the fundamental aim of any quality initiative will
probably not be met. Patro (2013, p.2690) posits that employee involvement can be increased
through the introduction of various incentives in organisations such as suggestion schemes and
rewards and recognition scheme. Rewards and recognition are reinforcements to let employees
know that they are valuable members of the organisation. Attempts should therefore be made
to encourage employees to recognise that the job they are doing is worth the effort and is a
contribution to the achievement of QM implementation (Talib & Rahman 2010, p.260; Patro,
2013, p.2690)
Results of qualitative analysis indicates that this factor had a medium impact across both
organisations. However, the factor scored higher in NR than in SD from quantitative analysis.
Qualitative analysis of the interviews highlighted the difference in implementation of this
factor in both organisations. Employees in NR explained that they are encouraged to make
suggestions on quality improvement which is not the case in SD. PEN from NR explains “any
staff can come up with ideas on what they have discovered in the process of carrying out their
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job responsibilities and send it to the senior management who looks into it and arranges a
meeting with the member of staff to discuss them further”
The devolution of organisational autonomy to lower managerial levels in NR seems to have
produced middle and lower managers who are more committed, empowered, and high levels
of motivation than is been witnessed in SD.
6.3.2.6 Organisational Performance management and measurement - from the questionnaire
analysis, this factor was perceived to have a medium level of implementation in both
organisations. In NR, senior and middle management employees perceived this factor to be
moderately implemented while lower and non-management employees perceived this factor to
be highly implemented. CEN stated that their services and processes were benchmarked with
global best practices. Performance evaluations of employees are also carried out annually and
areas of improvement communicated to staff. Performance management helps organisations
achieve their goals by monitoring and improving the performance of individuals, departments
and units within organisations. Performance management is important in public sector
organisations to provide accountability for public funds spent and more effective public
services (Rouse, 1999, p.76). According to the interviewees, NR is implementing this QM
factor by carrying out performance appraisals, setting key performance indexes for units and
departments and benchmarking against world best practices. Analysis of the questionnaires
also revealed that there are clear communication pathways within the organisation to allow free
flow of information and feedback between management levels.
According to Patro, (2013, p.2690) organisations should continuously collect and analyse data
in order to know how the organisation is performing. Insights from data analysis should also
be considered when making decisions for the future.
An effective information system within an organisation ensures wider communication and
provision of frequent feedback to staff to assess their performance (Talib & Rahman, 2010,
p.374).
6.3.2.7 Continuous Improvement- The purpose of continuous improvement within
organisations is to achieve levels of performance that are higher than current levels so the
organisation can sustainably develop. Continuous improvement requires that the processes
must be continually reviewed and improved (Talib & Rahman, 2010, p.259). It could be small
incremental changes or radical changes targeting the elimination of waste in all systems and
processes of an organisation (Singh & Singh, 2015, p.76)
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Continuous evaluation of performance was mentioned as a way in which the organisations were
practicing continuous improvement of their processes and systems. This factor was also
perceived to have medium impact in both organisations.
6.3.3 Third objective: determine the barriers to success factors of QM implementation in
SD and NR.
QM has been suggested in principle to be effective for improving performance, but its
implementation is not without difficulties and achieving its promised benefits is not easy.
Organisations usually experience barriers in implementing quality improvement initiatives
(Mosadeghrad 2014, p.320)
Analysis of the questionnaire showed that external barriers such as inadequate facilities,
abandonment of projects due to lack of funds and inadequate infrastructure were the biggest
external barriers facing the implementation of quality improvement in both organisations.
However, their ranking was slightly different in each organisation as indicated in section 6.1.6.
Analysis of the interviews in SD and NR supports this result as participants revealed that the
lack of facilities is as a result of inadequate funding from the government budgetary allocation.
In NR, CEN was of the opinion that projects were abandoned because they could not be funded
from the low funds allocated to the organisation from the government budget. CEN stated that
funds allocated for projects were most times diverted to other things such as generating power
supply so as not to disrupt services provided to customers. While in SD, SOF presented another
angle to this problem where she stated that there was lack of funds for the organisation (SD)
due to mismanagement of funds by top management. Comparing the quantitative and
qualitative findings has shown that both organisations are facing similar external barriers to
QM implementation, but interviews have revealed the differences in how these barriers are
experienced in each organisation.
The issue of lack of funds by public sector organisations that do not have direct financial control
has also been identified by Sajjad & Syed in their study of the implementation of TQM in
public sector organisations in Pakistan.
Suleman & Gul, (2015, p.130) agree that resources always play a major role in implementation
of QM practices in public organisations. Without adequate resources and funding, the
organisations will face problems. The results of this study indicate that insufficient funding and
resources was a main barrier to effective implementation of QM in the Nigerian public sector
organisations used in this case study.
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6.3.4 Fourth objective: determine the internal barriers to success factors of QM
implementation in SD and NR.
Analysis of the questionnaire also showed that in SD the perceived major internal barriers
preventing implementation of QM in SD are; lack of training programs relating to the quality
management system, lack of top management commitment to QM implementation and lack of
use of quality measurement and benchmarking while the perceived internal barriers to QM
implementation in NR are; lack of a recognition system, lack of training programs relating to
the quality management system and lack of top management commitment to QM
implementation. The results indicate that in lack of training and lack of top management are
major issues in both organisations. This point was reiterated in the interviews ASC ascribed
the lack of top management commitment to favouritism and bureaucracy. He explained that
favouritism was often displayed where “certain employees who are favoured by senior
management are assigned to projects instead of assigning employees who had the skills and
competence needed within the project area”. This type of practice can have a negative effect
on the motivation of the workforce (Al-Ibrahim, 2014, p.131). Bureaucracy was also mentioned
by ASC in SD where the organisation has various layers of management to authorise processes
and projects resulting in slow decision making. Patro (2013, p.2690) posits that bureaucracy
can make the employees of an organisation leave the quality implementation to management.
Things often described as "red tape" include filling out paperwork, obtaining licenses, having
multiple people or committees approve a decision and various low-level rules that make
conducting one's affairs slower, more difficult, or both. These affect QM implementation by
delaying the process of implementation also can lead to demotivation of employees in the
implementation process of QM. While in NR, CEN stated that training was not an on-going
process for the staff causing a lack of technical knowledge of quality management. Fernandez
and Rainey (2006, p.172) advised that in order to implement QM initiatives successfully,
management should focus on providing the necessary resources for training of the
organisation’s employees to perform their jobs accurately and to a high-performance level.
Fernandez and Rainey (2006, p.172) also note that a lack of support from management, may
sometimes be from a lack of understanding among management of the QM philosophy. QM
implementation factors may be perceived subjectively by different managers, thereby
preventing the successful implementation of QM initiatives. To prevent this, it is important that
agents of change focus on educating managers at all levels on the importance of the QM
implementation process.
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There is an observed difference where lack of quality measurement and benchmarking is
perceived as one of the major barriers in SD which is not the case in NR. Instead, lack of a
recognition system is perceived to be a major barrier in NR. Although both were perceived as
barriers in both organisations, the level of impact was perceived differently. In SD, ASC stated
that the measurement system in place was not a validated one and this may be why it is
perceived as lacking in the organisation. Factor analysis identified employee focus as a critical
success factor in NR while descriptive analysis indicated that the perceived level of
implementation of this factor is low. This could be the reason why recognition of employees
to be lacking in NR and has come up to be a major internal barrier in NR. Management in NR
have to introduce a recognition system which recognises the contributions of employees to QM
implementation in the organisation. Ali & Ahmed, (2009, p.271) emphasis that recognition of
employees is a powerful trigger for employee accomplishment and fulfilment.
Findings in this study highlights how the same set of barriers can affect different organisations
in different ways due to their organisational structure or objectives.
The next section presents a proposed model for QM implementation in Nigerian PSO’s in the
space industry, based on the findings from this study.
6.4 Proposed model for QM implementation
The proposed model has been developed as a consequence of the research findings, which were
obtained through quantitative and qualitative methods providing an assessment of various
factors relating to QM implementation and an investigation of related literature. This model
proposes that the successful implementation of QM can be heightened when there is a balance
between enhancing the enablers of quality improvement and minimising the impact of
improvement barriers. This was confirmed by Sandström & Svanberg, (2011, p.14) who
stressed that by not identifying the barriers, the implementation of QM initiatives may be
delayed over an unnecessary time-period and may result in added costs and resources.
The Quality Improvement (QI) Model has been developed for both case organisations used this
study. The model is built on the concept that QM is a network of interdependent mechanisms
that work together to accomplish the aim of the system (Deming, 1994, p. 50; Hellsten &
Klefsjö, 2000, p.238). These mechanisms refer to the principles, techniques and tools. The
principles are the foundation upon which the organisation builds its quality culture, such as
management commitment, leadership and employee focus. Techniques are the activities or
216
actions the organisation uses to achieve the principles, such as performance measurement.
Tools are devices which sometimes have a statistical basis to support decision making or
facilitate analysis of data, such as histogram and pareto diagram. These three components are
implemented together to achieve continuous quality improvement.
Fundamentally, this model links the seven factors of QM that were identified in this study, and
the barriers hindering their implementation. The model provides a comprehensive foundation
for QM implementation in both case organisations because it takes the internal and external
barriers hindering QM implementation into consideration. Figure 6.4 illustrates the model for
QM implementation
Figure 6.3 Quality Improvement Model (By the Author)
217
This model recommends adapting an integrated approach between the three components to fit
to a specific organisation’s context at a specific time. As Dahlgaard, Chen, Jang, Banegas &
Dahlgaard-Park (2013, p.526) suggest, a model should be flexible so that organisations can
adapt it to new needs and challenges. The model emphasises that the tools and techniques
required for improvement depend on the context as well as recognition of the national
(Nigerian) and organisational contextual barriers that might prevent the implementation of
these techniques and tools.
According to Dahlgaard et.al (2013, p.526) a model should have two purposes: the first purpose
is guiding the organisation towards improvement, and the second purpose is assessing its
performance. Guiding it towards improvement is the primary purpose and conducting the
assessment is the secondary purpose.
The aim of the QI model is to facilitate the implementation of QM initiatives in Nigerian PSOs
in order to improve the quality of public products and services. The model has three main
objectives;
i. To familiarize the case organisations with the concept of QM implementation via
an integrated approach.
ii. To emphasis the identification of barriers to QM implementation and reducing or
elimination them.
iii. To enable self-assessment in these organisations to obtain a verdict for areas of
improvement.
The first objective of this model is for organisations to recognise that principles are
implemented using techniques and these techniques will not work efficiently without the proper
use of precise tools. This is important as some findings reveal that some organisations fixate
on QM techniques and QM tools compared to QM principles when attempting to implement
QM initiatives (Leong, Zakuan & Saman, 2012, p.689; Seymour & Low, 1990, p.15). The QM
principles identified in this study from both case organisations (see sections 4.1.1, 5.1.4 and
section 6.1.4) through factor analysis are Management commitment, Customer Focus,
Employee Engagement, Organisational Change and Continuous Improvement.
The second objective is be aware of the external and internal barriers which will hinder QM
implementation. When implementing QM principles, organisations are advised to take into
consideration barriers that will obstruct or are working to obstruct the successful
implementation of QM principles. Management must work to eliminate internal barriers which
218
are under their control and try to reduce the impact of internal barriers. To do this, suitable
techniques must be identified for use in the organisation to aid the implementation of the QM
principles. The QM techniques identified in this study for both organisations are Strategy
Deployment, Employee Training and Performance management and Quality Circle. The tools
identified in this study are Control charts and Survey. The major external barriers identified in
this study that are hindering QM implementation are; Inadequate facilities, Inadequate
infrastructure and abandonment of projects due to lack of funds while major internal barriers
to QM implementation in this study were identified as Lack of training, Lack of management
commitment, Lack of performance measurement for quality improvement and lack of reward
and recognition system in the organisation.
Figure 6.5 below presents the model with QM implementation factors and barriers identified
in this study;
Figure 6.5 Quality Improvement (QI) Model (Source: The Author)
219
The final objective of the QI model is self-assessment. Self-assessment to assess the integration
of all QM components. Organisations must also encourage continuous self-assessment to
identify areas which need improvements. This is because QM is a system which continuously
evolves, principles change or the interpretation of some of them might be developed. New
techniques and tools will also be developed or transferred from other management theories or
other disciplines (Hellsten & Klefsjö 2000, p.240).
Variables grouped together to create a factor by factor analysis (see section 6.1.4) should be
used as criteria for self-assessment. For instance, the principle of Management commitment
was assessed using the following variables;
1. Senior management have clear vision toward quality, this guides all aspects of running our
organisation.
2. Senior executives are visibly and explicitly committed to quality.
3. Top management allocates adequate resources for quality management efforts.
4. Top management allocates adequate time for quality management efforts.
5. There is strategic quality planning of the long-term quality journey.
Assessment of this factor was done based on responses from employees concerning each
criterion to determine the perceived level of implementation of this factor. Therefore,
assessment must be done taking each criterion into account.
6.5 Chapter Summary
This chapter presented the cross-case analysis and findings of the data collected through
questionnaires and interviews. Seven factors were identified by factor analysis for QM
implementation. In addition, the level of QM implementation was found to be medium. The
major internal and external barriers to QM implementation were also identified
Findings from the interviews also support the questionnaire results as lack of funds was
identified as a major factor inhibiting implementation of QM in both organisations. Inadequate
facilities, inadequate infrastructure and abandonment of projects already embarked on were all
linked to lack of funding from the government. The interviews also echoed the perceived level
of implementation of QM which was found to be medium. The interviewees suggested areas
of possible improvement which included continuous training of staff in quality issues and
reforms in government policy formation to accommodate organisations which have unique
needs different from the core civil service organisations. A model was also proposed for the
implementation of QM initiatives in both case organisations. This model can be used across a
220
wide range of organisations such as other public sector organisations, manufacturing industry
and service sector. The Quality Improvement (QI) Model is built on the concept that QM is a
network of interdependent mechanisms that work together to accomplish the aim of the system.
This model proposes that the successful implementation of QM can be heightened when there
is a balance between enhancing the enablers of quality improvement and minimising the impact
of improvement barriers.
In conclusion, the successful implementation of QM in organisations can be achieved by a
gradual approach, based on progression and the selection of appropriate management actions
some of which will be discussed in the next chapter. In addition, it can be noted that each
organisation can overcome the barriers related to QM implementation by taking administrative
procedures to address them.
In the next chapter, limitations of this study are highlighted as well as areas for further studies.
221
CHAPTER 7
CONCLUSION, CONTRIBUTION AND RECOMMENDATIONS
7.1 Introduction
QM is considered as a philosophy which encourages continuous improvement of the quality of
products, processes and services, alongside improving efficiency and bringing down expenses
(Mosadeghrad 2013, p.3). This study at assessed the implementation of QM initiatives in
Nigerian public sector organisations, with a focus on two organisations within the Nigerian
space industry. Specifically, this study aimed at identifying the QM factors for successful
quality improvement implementation and the barriers obstructing improvement efforts based
on the perception of employees in these organisations. These objectives have been achieved by
investigating the following questions;
1. How is quality defined by Nigerian PSOs in the space industry?
2. What is the common approach/approaches utilised by Nigerian PSOs in the space sector
in implementing QM?
3. What are the QM factors necessary for successful QM implementation as perceived by
employees in these organisations?
4. What is the perceived level of implementation of QM factors?
5. What are the QM factors that should be considered at every management level of the
organisations in this study, to encourage QM implementation?
6. What are the barriers hindering the on-going implementation of QM initiatives in these
organisations?
7.2 Research Process Summary
It has been stated that quality can be defined in many ways due to its diverse understandings
among academics, people in business and the general public who are the end users of products
and services (Speegle, 2010, p. 12; Ebrahimi & Sadeghi, 2013, p. 5626). Thematic analysis of
interview transcript has led to the adoption of a definition of quality in the context of this
research as ‘a dynamic state associated with products, services, people and processes that
meets or exceeds expectations and helps produce superior value’ – Goetsch & Davies (2013,
p.4)
222
This study made use of questionnaires and interviews to realise the objectives of this study.
Results from the factor analysis identified the QM implementation factors that are necessary
for quality improvement in each case organisation. Additionally, semi-structured interviews
provided insight into how employees perceive the implementation of QM and barriers affecting
the implementation.
Cross case analysis identified seven QM implementation factors; Management Commitment,
Organisational Culture Change, Strategic Deployment, Employee Training, Employee
Engagement, Organisational Performance Measurement and Management, and Continuous
improvement.
Subsequently, factor analysis for the individual case organisations identified three QM
implementation factors for each organisation. QM implementation factors identified for SD
were; Management Commitment and Leadership, Strategy Deployment and Employee
Engagement (see section 4.1.4). QM factors identified for NR were; Customer Focus,
Employee Focus and Organisational Performance Measurement (see section 5.1.4). Results
from descriptive analysis indicated that overall, QM implementation is perceived to be at a
medium level of implementation in both organisations (see sections 6.1.5 and section 6.1.5).
This result could suggest that these organisations have attempted implementing these QM
factors in their organisation and progress is being made to establish a quality management
system. More so, descriptive analysis also provided results for the perceived level of
implementation for each factor identified in each organisation, as perceived by managers on
different management level and non-management (see sections 4.1.6 and 5.1.6).
Further analysis identified inadequate facilities as the major external barrier for QM
implementation for both organisations while lack of innovation and creativity was identified as
the least external barrier for QM implementation in SD. Changes in projects already embarked
upon was identified as the least external barrier for QM implementation in NR (see section
6.1.6). Lack of training programs relating to QM was identified as the biggest internal barrier
for QM implementation in SD while lack of a recognition system was identified as the least
internal barrier. The least internal barrier in both SD and NR was found to be resistance from
employees (see section 6.1.7).
223
7.3 Research Contributions
The following are considered to be the contributions of this study;
1. This study is considered to offer a significant contribution to the field of QM implementation
in terms of public sector organisations. This study determined the critical success factors for
successful implementation of quality initiatives in the context of public organisations in the
Nigerian space industry.
2. This study is considered to be the first to have assessed and estimated the perceived levels
of QM implementation in Nigerian PSOs in the space industry. In addition, this study is
considered to be the first in Nigeria to investigate the differences in critical success factors
between organisations in the space industry.
3. The findings of this study provide managers of these case study organisations with practical
understanding of the barriers that are likely to be obstructing QM implementation. Managers
should overcome these barriers in order to achieve a successful QM implementation.
4. The results of this study can be of benefit to other public sector organisations in other
African countries with similar structure, culture and environment, to learn the best practices
when implementing quality improvement initiatives and to understand the potential enablers
and barriers in the area.
5. The study is considered to be a source of information for QM research in Nigeria and as a
reference for similar environments such as other African countries.
6. The findings of this study have been used to develop a model which provides a framework
for the implementation of QM in PSOs in the Nigerian space industry (see figure 6.4). This
framework can be applied in other PSOs in the Nigerian space industry as well as other
PSOs with similar management structures such as PSO’s in manufacturing, information
technology and services.
7. The model created in this study can be applied in other PSOs with slight changes to suit
their organisation. The model can be used to improve quality in these organisations by
integrating all the components of QM while taking into consideration, the external and
internal barriers to QM implementation.
8. This study provides recommendations for case organisations used in this study to facilitate
QM implementation.
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7.4 Limitations of the study
As with all other studies, this research had some limitations, and therefore, the findings should
be interpreted in relation to these limitations, which are subsequently discussed along with
some recommendations for future research endeavours
• This study was conducted in only two PSOs in the Nigerian space industry. This does not
affect the results of the study. However, caution must be applied as the findings might not
be transferable to PSOs in other industries or PSOs in other countries.
• The data collected for this study was a comparatively small sample size which may be
affected by common method bias and non-response bias. However, tests were carried out to
validate the set of data and results were tested for reliability and trustworthiness.
• There is a lack of academic research in Africa focusing on QM implementation within
organisations in the space industry especially PSOs. This matter means the researcher could
not make a comparative analysis exploring what is happening in the Nigerian environment
with other African countries. The conduct of a comparative research is recommended for
further work.
• This study was also limited by time constraints as is the case for many researches. This
limitation compelled the research to a cross-sectional investigation, rather than a
longitudinal study, or both.
• There were some difficulties in gaining access to collect data from one of the organisations
in this study. This caused a delay in the analysis of the data and further delays in the research
process.
• The researcher had limited funds available to her for carrying out this study. The research
was also limited by the distance and cost of travel between the University of Portsmouth
and Nigeria, where the case study organisations are located. However, to make the best of
the cross-sectional study, substantial attention was given to developing the research design,
sampling and adopting procedures for analysis so that the sample collected represents
applications in the Nigerian context. The researcher adopted a mixed method approach to
data collection making use of a questionnaire instrument and semi-structured interviews.
The questionnaire and interview guide were designed to contain questions that capture the
state of QM implementation in these organisations. Both methods have their limitations (see
sections 3.2.7.2 and 3.2.7.3), which could lead to bias, but the decision to adopt more than
one method of data collection makes the findings more valid and helps to control bias.
225
• Another major limitation is the testing of the model derived from the findings in this study.
This model has not been tested in any organisation to evaluate its validity.
7.5 Direction for future studies
This exploratory study provides not just new knowledge on QM implementation in Nigerian
public sector organisations but additionally provides opportunities for further studies. The
opportunities for further studies that stem from this research include:
• Further studies to assess the degree to which the recommendations of this study have been
followed by the organisations used as case studies in this research.
• Future research works should sample more than two Nigerian PSOs within the space
industry to include the remaining organisations within this industry.
• The “Quality Improvement Model” developed in this research could be examined in
different organisational and national contexts to validate the model.
• The study was conducted among employees of PSOs in the space industry, hence, future
studies could be conducted among customers to gain insight from their perception of QM
implementation factors such as communication, performance, service. This study is among
many studies which has investigated QM implementation from the perspective of the
producers of goods and services (Pimentel & Major, 2015; Kosgie, 2013; Talib, Rahman &
Azam, 2011). The essence of QM is to create value for the customer, and there are situations
where customer value from the point of view of the producer may differ from the point of
view of the customers (Lengnick-Hall, 1996, p.798). Therefore, it is necessary to explore
the knowledge and perceptions of customers about QM implementation in these
government organisations.
7.6 Recommendations for PSOs in the Nigerian space industry
Based on the conclusions from the findings of this study, a set of recommendations, which
may be useful in the implementation of QM by both case organisations and other organisations
within the Nigerian space industry, is provided. Given that the analysis was carried out for
each case organisation, recommendations have been made for each organisation and overall
recommendations have also been made.
226
7.6.1 Recommendations for SD
• Full commitment by management
Senior management could consider adopting a more proactive approach to QM implementation
and to take more accountability for the effectiveness of the QM implementation factors.
Leaders need to be completely dedicated and supportive of quality management efforts by
creating a vision that inspires their employees to accomplish the organisation’s objectives
(Deming, 1982, p.54; Dale et.al, 2016, p.30). This can be achieved by creating a long-term
clear vision toward quality, covering every aspect of the organisation. This can also be achieved
by setting targets or goals for all employees at all levels and define them. This will act as the
indicators of accomplishment regarding the organisation’s mission (Talib, 2013, p.12)
• Employee Engagement
The senior management in SD could give more consideration to advancing employee
involvement in the decision-making process, and delegation of authority and responsibilities.
This will make all employees feel they have the duty to participate in decision making and
problem solving at the suitable working levels (Dale et.al, 2016, p.24). It is vital that the
employee comprehends the quality requirements of his or her work. Employee engagement is
achievable through high involvement and empowerment of the employee. Quality circles and
suggestion schemes are ways of engaging employees in quality issues (Patro, 2013, p.2693)
• Employee Training
More emphasis should be put on training in QM for employees at all levels, which will
prompt continuous improvement in organisational procedures. To tackle the issue of limited
funding, this can be achieved with the Training with-in industry (TWI) programme which
involves hands on learning on the job (Graupp & Wrona, 2016, p.13). This programme is
believed to eliminate common problems and improve processes, managers or anyone who
has already being trained and directs the work of others, have to take up the job role of a
trainer. (Džubáková & Kopdak, 2015, p.47)
• Reduction in Bureaucratic processes
Management should consider reducing bureaucracy within the system which affects the
completion and delivery times for products and services. Having different individuals or
committees support a decision and different low-level guidelines makes carrying out jobs
slower, more difficult, or both (Patro, 2013, p.2690) It also causes administrative delay which
hinders the achievement of goals and objectives, for individual employees and the organisation
227
as a whole (Mosadeghrad, 2013, p.150). Management can reduce bureaucratic processes by
limiting the number of signatories to applications and shortening the response time for certain
applications or requests to a minimum number of days as possible. This will help to speed up
the process of decision making, save time and increase efficiency within the system (Patro,
2013, p.2691)
• Creating an effective performance measurement system
Some research indicates that some organisations implement a performance measurement
system that is not efficient and produces results that are not to the satisfaction of management
or employees in the organisation (Ridley, 2007, p.32; Mosadeghrad, 2014, p.331). This
inefficiency could be caused by the lack of a clear standard, a lack of clarity on what is being
evaluated or a lack of understanding of feedback (Baker, 2010, p.478). In this study, there was
a concern that measurement is not carried out correctly (see section 4.2.3.8). Measurement
should be viewed as an important aspect of quality improvement; therefore, a validated system
of performance measurement should be introduced in the organisation. It is also recommended
that these measurements are done continually, and feedback should be given to staff to provide
encouragement that things are getting better (Dale et.al, 2016, p.24)
Management of SD should consider creating an effective feedback mechanism which should
be integrated into the system with feedback provided on a regular basis as some research has
indicated that feedback plays an important role in quality improvement in organisations (Dar,
2018, p.852). A feedback system guarantees a comprehensive analysis of the performance of
employees. Employee feedback should give clear indications concerning the performance
accomplished by the employee as well as, the performance that is anticipated. The performance
evaluation of employee should be an assessment of how well an employee is meeting the
performance standards set up by an organisation. Effective feedback should be limited to a
particular number of points that are clearly defined and directly related to responsibilities under
the control of the employee. Giving feedback to employees provides reassurance that there are
signs of improvement (Dale et.al, 2016, p.24).
7.6.2 Recommendations for NR
• Establish a Rewards and Recognition system
Management in NR should consider setting up a suitable reward and recognition system
to suit the needs of the organisation. A clear list of criteria should be outlined defining
the rewards, and these criteria should be known to every employee. Rewards can be
228
given in monetary or non-monetary forms. Non-monetary forms could be in form of a
letter of appreciation, extra leave or opportunity to attend a training course, gifts, prizes
or whatever the employees in the organisation are probably going to appreciate (Nasir,
2015, p.7)
• Employee Training
As suggested for SD, emphasis should also be put on training in QM for employees at all
levels in NR. Senior management in NR should determine the training needs of their
employees systematically and put more emphasis on training in QM for employees at all
levels, which will lead to continuous improvement in their processes.
7.6.3 Recommendations for both organisations
• Culture change- Both organisations should recognise that effective implementation of QM
requires an organisational culture that encourages open communication and employee
involvement to facilitate change and provides the resources necessary for continuous
improvement. QM also needs to be integrated throughout an organisation’s processes and
functions and this requires a change in the culture, behaviour, attitudes and working
practices of employees.
• The Nigerian government should establish an effective information system for the purpose
of data collection. Information gathered from these organisations can provide insights and
direct the government on the needs of the organisations in this sector. QM can only be
implemented when policies are made to create a favourable environment for the
implementation process.
• The Nigerian government needs to take a more central role in encouraging the importance
of QM by taking into consideration the needs of organisations in different sectors such as
training needs. Policies should be made after consultation with organisations in different
industries to make sure that these policies do not have a negative effect on the quality
improvement efforts of the organisation. Where the training needs of a whole industry
cannot be met by local competencies, a policy that prevents the organisation from gaining
such trainings outside the country will affect the quality of products and services of such an
organisation.
• The Nigerian government can also play an important role in creating a quality environment
by stressing the importance of quality for all public sector organisations. This can be
achieved by establishing an annual award for QM. This will raise the awareness of quality
of service in the public sector, encourage continuous improvement and eliminate the fear of
229
change. Examples of such awards include; Public Service Award of Excellence in Canada,
Galing Pook Awards in the Philippines, and the King Abdullah II Awards for Excellence in
Government, in Jordan (World Bank, 2010)
7.7 Chapter Summary
This chapter gives a summary of the novelty of this research and the contributions to
knowledge. The chapter gives a summary of the research carried out, the findings from the
analysis, the contribution of the study to the body of knowledge, the limitations,
recommendations for both case organisations used in this study and also directions for further
studies.
230
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277
APPENDIX 1: Selected Components of the Kaizen Toolkit (Source: Ohno, Ohno, & Uesu (2009, p.3)
Term Explanation
5S 5S is a philosophy for good housekeeping to achieving order, efficiency and
discipline in the workplace. 5S is derived from the Japanese words meaning
Sort, Straighten, Shine, Systematize and Standardise.
Quality Circle This is a small group of workers who collectively find a problem, discuss
alternative remedies, and propose a solution. QCs voluntarily perform
improvement activities within the workplace, as part of a company-wide
program of mutual education, quality control, self-development and
productivity improvement.
Total Quality
Control (TQC)
TQC is an organised activity involving everyone (from managers to
workers) in a totally integrated effort towards kaizen at every level.
Total Quality
Management
(TQM)
TQM represents a number of management practices, philosophies and
methods to improve the way an organization does business, makes its
products, and interacts with its employees and customers. QCC activities
function as an integral part of TQM. TQM evolved from TQC in the late
1980s.
Just-In-Time (JIT)
System
JIT is a production system aimed at eliminating non-value-adding activities of
all kinds and achieving a lean production system flexible enough to
accommodate fluctuations in customer orders.
278
APPENDIX 2: QM implementation in various sectors in Nigeria
Authors Sectors QM Approach
1 Okuntade (2015) Construction TQM
2 Oluseye, Borishade, Adeniyi,
Ezeugwa Chinelo (2014)
Various higher educational
institutions
TQM
3 Ebiringa (2012) Universities TQM
4 Umar (2012) Service TQM
5 Orumwense (2014) Various private sector
organisations
TQM
6 Obi & Oparanma (2018) Manufacturing Quality control
7 Chukwu, Adeghe, Anyasi (2016) Manufacturing TQM
8 Ahaotu & Pathirage (2015) Construction TQM
9 Shulammite & Addah (2013) Manufacturing TQM
10 Awolusi (2013) Service TQM
11 Marire Nwankwo & Agbor (2014) Manufacturing Quality control
12 Ezeani & Ibijola (2017) Manufacturing TQM
13 Monday (2015) Service TQM
14 Sule, Ogbadu, Nafiu (2016) Small and medium enterprises TQM
15 Ozdal & Oyebamiji (2018) Public sector (health sector) TQM
16 Jimoh, Oyewobi, Isa & Waziri (2018) Construction industry TQM
17 Hassan (2014) Service TQM
18 Nwakanma, Ubani, Asiegbu & Ngene
(2014)
Manufacturing TQM
19 Ibidunni, Salau, Falola, Ayeni &
Obunabor (2017).
Telecommunication firms (private
sector)
TQM
20 Okpala (2013) SMEs TQM
21 Babatunde & Victor (2018) Public sector (higher education) TQM
22 Akpan, Amade, Ukwuoma &
Nwoko-Omere (2014)
Public sector TQM
279
23 Alintah-Abel, Okolie, Emoh &Agu
(2018)
Construction industry TQM
24 Adetunji, Adetunji & Falebita (2015) Public organisation (higher
education)
Quality
Assurance
25 Emeje, Ekere, Olayemi, Isimi &
Gamaniel (2019)
Public organisation (government
agency)
TQM
26 Sule, & Amuni (2017) Manufacturing Quality control
27 Olumide, Afolabi, Adeleke (2018) Manufacturing Lean
28 Adamu & Abdulhamid (2015) Construction lean
29 Umude-Igbru & Price (2015) Consulting Lean six Sigma
30 Aigbavboa, & Ohiomah, (2016) Manufacturing lean
31 Emeakponuzo, Eno
& Etim (2018)
Accounting lean
32 Okpala (2013) Accounting lean
33 Okpala (2013) Manufacturing Lean six Sigma
34 Oko & Kang (2015) Public sector (higher education) Lean Six
Sigma
35 Abidakun, Leramo, Ohunakin,
Babarinde & Ekundayo-Osunkoya
(2014)
Manufacturing Six Sigma
36 Okonkwo & Mbachu (2015) Construction Six Sigma
37 Uzorh, Nnanna & Olanrewaju (2018) Manufacturing Lean six Sigma
38 Agina-Obu (2015) Manufacturing Lean six Sigma
39 Ndabako, Bello & Shiyanbade-Iliyasu
(2018)
Banking industry TQM
40 Mojtahedzadeh & Izadi (2013) Agro-allied industry TQM
41 Ejionueme (2015) Public sector TQM
42 Ayandele, Anietie & Akpan (2015)
Manufacturing
Manufacturing TQM
280
APPENDIX 3: Quality Management Implementation Factors
Factors M
anag
emen
t
com
mit
men
t/L
ead
ersh
ip
C
ust
om
er f
ocu
s
T
rain
ing
and
edu
cati
on
E
mp
loy
ee
invo
lvem
ent/
Par
tici
pat
ion
C
om
mu
nic
atio
n
O
rgan
isat
ion
al c
ult
ure
P
erfo
rman
ce m
easu
rem
ent
syst
em
P
artn
ersh
ip w
ith s
upp
lier
In
form
atio
n a
nd
dat
a an
aly
sis
R
eso
urc
e /F
un
din
g/F
inan
ces
P
roce
ss m
anag
emen
t
W
ork
en
vir
on
men
t
S
trat
egic
pla
nn
ing
/ po
licy
C
on
tin
uo
us
imp
rov
emen
t
B
ench
mar
kin
g
O
rgan
isat
ion
al s
tru
ctu
re
V
isio
n a
nd
Pla
n s
tate
men
t
R
eco
gn
itio
n a
nd R
ewar
d
T
eam
wo
rk
O
rgan
isat
ion
al i
nfr
astr
uct
ure
Authors
1
Akpan et.al
(2014) × × × × × × ×
2
Fryer & Ogden
(2014) × × × × × ×
3
Frączkiewicz-
Wronka,
Szołtysek, &
Kotas (2012) × × × × × ×
4
Talib, Rahman
& Qureshi
(2010) × × × × × × × × × ×
5
Sadikoglu &
Olcay (2014) × × × × × ×
6
Haque, Sarwar
& Yasmin
(2013) × × ×
7
Rokke & Yadav
(2012) × × × × × × ×
8
Bajaj, Garg,
Sethi (2018) × × × × × × × × × × × × × × × × × ×
9
Ceno, Vira &
Kourouklis
(2017) × × × × × × × × ×
1
0
Pimentel &
Major (2016) × × × × × × × × ×
1
1 Lakshmi (2019) × × × ×
1
2
Neyestani &
Juanzon, (2016) × × × × × × × × × × × × × ×
1
3
Salleh, Zakuan,
Ariff, Bahari,
Chin,
Sulaiman,
Yatim, Awang
& Saman (2018) × × × × × × ×
1
4
Shafiq., Mirza,
Abid & Naeem
(2014) × × × × × × × × × ×
1
5
Zakuan,,
Muniandy,Mat
Saman,
Ariff, Sulaiman,
and Jalil (2012) × × × × × × ×
1
6
Shibani,
Soetanto &.
Ganjian (2010) × × × × × ×
1
7
Rose, Deros &
Rahman (2014) × × ×
1
8
Deshmukh &
Mukti (2018) × × × × × × × × × ×
281
1
9
Arshida, Tun
Abdul & Agil
(2013) × × × × × ×
2
0
Kundu &
Manohar (2012) × × × × × ×
2
1 Sabry A. (2014) × × × × × × × × × ×
2
2
Bouranta,
Psomas, Suárez-
Barraza, J
aca, (2019) × × × ×
2
3
Bigliardi, &
Galati (2014) × × × × × × × ×
2
4
Gherbal.,
Shibani, Saidani
& Sagoo (2012) × × × × × × ×
2
5 Adeoti (2011) × × × × × ×
2
6
Orumwense
(2014) × × × ×
2
7
Ajmal, Tuomi,
Helo & Sandhu
(2016) × × × × × × × × × × ×
2
8
Kumar, Garg &
Garg × × × × × ×
2
9 Zubair (2013) × × × × × × ×
3
0
Douglas,
Douglas &
Ochieng (2015) × × ×
3
1
Hietscholt,
Reinhardt &
Gurtner (2014) × × × × × × × × × × × ×
3
2
Ibidunni, Salau,
Falola, Ayeni &
Obunabor
(2017). × × × 3
3 Amar (2012) × × × × ×
Total
3
1
2
2
2
5
2
1
1
5
1
8
1
1
1
0 7 9
1
4 1 3
2
0 8 3 1 7
1
4 1
282
APPENDIX 4: Barriers to QM implementation in public sector organisations
Barriers Authors
1 Lack of top management
commitment
Mosadeghrad, (2014), Abdullah et.al (2013);
Hassan & Fan (2016); Suleman & Gul (2015);
Pedersen & Huniche (2010); Maleyeff (2014);
Cătălin et.al (2014); Kosgei (2014); Sajjad &
Syed (2017); Bounabri et.al (2013); Asnan et.al
(2015); Barraza et.al (2009); Anthony (2014)
2 Insufficient resources/facilities
Mosadeghrad, (2014); Hassan & Fan (2016);
Suleman & Gul (2015); Pedersen & Huniche
(2010); Maleyeff (2014); Sajjad & Syed (2017);
Nkang (2012); Abdullah et.al (2013); Asnan
et.al (2015)
3 Inappropriate reward system Abdullah et.al (2013); Mosadeghrad, (2014);
Hassan & Fan (2016); Pedersen & Huniche
(2010); Abdullah et.al (2013);
4 Bureaucracy Mosadeghrad, (2014); Bounabri et.al (2013);
Barraza et.al (2009)
5 Ineffective use or lack of quality
measurement
Sadikoglu & Olcay (2014); Hassan & Fan
(2016); Tuomi, et.al (2013); Anthony (2014)
6 Poor planning Mosadeghrad, (2014); Abdullah et.al (2013);
Suleman & Gul (2015); Suleman & Gul (2015);
Sajjad & Syed (2017); Barraza et.al (2009)
7 Lack of training
Mosadeghrad, (2014); Abdullah et.al (2013);
Ajmal et.al (2016); Hassan & Fan (2016);
Suleman & Gul (2015); Pedersen & Huniche
(2010); Kosgei (2014); Sajjad & Syed (2017);
Bounabri et.al (2013)
8 Resistance of change by the
workforce
Mosadeghrad, (2014); Hassan & Fan (2016);
Pedersen & Huniche (2010); Kosgei (2014);
Bounabri et.al (2013); Asnan et.al (2015)
9 Poor infrastructure Suleman & Gul (2015); Nkang (2012)
10 Competing management priorities. Mosadeghrad, (2014); Maleyeff (2014);
11 Management instability Mosadeghrad, (2014); Maleyeff (2014);
Barraza et.al (2009); Anthony (2014)
283
12 Weak employee commitment and
involvement
Mosadeghrad, (2014); Nkang (2012); Asnan
et.al (2015); Barraza et.al (2009); Anthony
(2014)
13 Inappropriate/lack of organisational
culture change
Mosadeghrad, (2014); Abdullah et.al (2013);
Hassan & Fan (2016); Pedersen & Huniche
(2010); Bounabri et.al (2013)
14 Poor recognition programme Mosadeghrad, (2014); Abdullah et.al (2013);
Hassan & Fan (2016); Pedersen & Huniche
(2010);
15 Weak quality improvement structure Mosadeghrad, (2014)
16 Lack of customer focus Mosadeghrad, (2014); Hassan & Fan (2016);
Sajjad & Syed (2017)
17 Inadequate use of and teamwork and
coordination
Mosadeghrad, (2014); Suleman & Gul (2015)
18 Lack of communication Abdullah et.al (2013); Hassan & Fan (2016);
Pedersen & Huniche (2010); Kosgei (2014);
Bounabri et.al (2013); Barraza et.al (2009)
19 Lack of appropriate information
systems
Nkang (2012); Hassan & Fan (2016); Abdullah
et.al (2013);
20 Political interference Anthony (2014)
284
APPENDIX 5: Invitation letter for Questionnaires
Research Student: Jennifer Nguseer Lawal, Operations and Systems Management, University of Portsmouth, Email: [email protected]
First supervisor: Dr Barbara Savage
Operations and Systems Management
University of Portsmouth,
Email: [email protected]
Invitation Letter (Questionnaire)
Study Title: Quality Management Implementation: A Case Study of Nigerian Public Sector
Enterprises
Dear Potential Participant,
I am a PhD student at the University of Portsmouth and I am conducting a research on quality
management implementation in Nigerian Public Sector organisations. The purpose of this
research is to discover the common factors that lead to implementing QM successfully in the
Nigerian public sector environment. The primary aim of this research is to examine the
challenges facing Nigerian public sector organisations and to evaluate the implementation of
Quality Management within these organisations.
I would like to invite you to take part in the research by completing a questionnaire that will
take approximately 15 to 30 minutes.
Although all studies have some degree of risk, having reviewed this study using appropriate
ethical guidelines, there appears to be no known or anticipated risk to your participation in this
study and you will not incur any cost as a result of your participation in this study. Your
participation is voluntary. If at any time during this study, before the data is analysed, you wish
to withdraw your participation, you are free to do so.
All information you provide is considered confidential. Your name will not appear in any
publication or report resulting from this study. Please do not hesitate to contact me via email
([email protected]) if you have any questions prior to your participation or at any
time during the study.
Thank you for reading this letter.
Yours faithfully,
Jennifer N. Lawal
285
APPENDIX 6: Invitation letter for interviews
Research Student: Jennifer Nguseer Lawal, Operations and Systems Management, University of Portsmouth, Email: [email protected]
First supervisor: Dr Barbara Savage
Operations and Systems Management
University of Portsmouth,
Email: [email protected]
Invitation Letter (Interview)
Study Title: Quality Management Implementation: A Case Study of Nigerian Public Sector
Enterprises.
Dear Potential Participant,
I am a PhD student at the University of Portsmouth and I am conducting a research on Quality
Management (QM) implementation in Nigerian Public Sector Organisations. The purpose of
this research is to discover the common factors that lead to implementing QM successfully in
the Nigerian public sector environment. The primary aim of this research is to examine the
challenges facing Nigerian public sector organisation and to evaluate the implementation of
Quality Management within these organisations.
Therefore, I would like to invite you to take part in the research and speak to you about your
experience with QM practices and its impact on overall performance in your organisation. This
interview will take approximately fifty minutes (50 minutes).
Although all studies have some degree of risk, having reviewed this study using appropriate
ethical guidelines, there appears to be no known or anticipated risk to your participation in this
study and you will not incur any cost as a result of your participation in this study. Your
participation is voluntary. If at any time during this study, before data analysis, you wish to
withdraw your participation, you are free to do so.
All information you provide is considered confidential. Your name will not appear in any
publication or report resulting from this study. Please do not hesitate to contact me via email
([email protected] ) if you have any questions prior to your participation or at any
time during the study.
Thank you for reading this letter.
Yours faithfully,
Jennifer N. Lawal
286
APPENDIX 7: Questionnaire
QUESTIONNAIRE
To help us classify your responses statistically, may I ask you a few questions about
yourself.
1. Gender: Male Female
2. Age: ≤ 20 21-30 31-40 41-50 Over 51
3. Educational level: Secondary School Diploma Bachelor degree
Master degree Doctoral degree
4. Your current position: Senior management Middle management
Lower management Non management
5. Number of years of experience in this organisation: < 5 years 5-10 years 11- 15 years
16-20 years 21-25 years >25 years
6. Please tick (√) in the box that which best reflects your answer where, strongly disagree
indicates that, in your opinion, this is not a challenge you confront with respect to achieving
your set targets and objectives. In contrast, a response of strongly agree indicates that, in your
opinion, this is a major challenge you confront with respect to achieving your set targets and
objectives?
Challenges Strongly
disagree
Disagree Neither agree
or disagree
Agree Strongly
agree
Lack of information flow
from top management is a
challenge.
Delays in the completion of
projects is a challenge.
Changes in projects already
embarked upon is a
challenge.
Abandonment of projects
due to lack of funds is a
challenge.
Inadequate facilities is a
challenge.
Inadequate infrastructure is a
challenge
287
Slow process of decision
making is a challenge
Lack of availability of
modern technology is a
challenge
Lack of innovation and
creativity within the system
is a challenge
If you face other challenges, please specify them here:
7. What type of quality improvement programme do you have within your organisation? Please
tick (√) all that apply
TQM Lean management Six Sigma
Lean Six Sigma Quality control/Quality assurance 5S
Just-In-Time Quality Circles I do not know
Other (please specify)
8. The following statements describe elements that constitute effective Quality Management.
Please tick (√) in the box that which best reflects your answer. Strongly disagree indicates that,
in your opinion, your organisation does not perform well in respect of that element. In contrast,
a response of strongly agree indicates that you believe your organisation performs very well in
that element.
Strongly
disagree
Disagree Neither
agree or
disagree
Agree Strongly
Agree
1 Senior management have clear vision
toward quality, this guides all aspects
of running our organisation.
2 Senior executives are visibly and
explicitly committed to quality.
3 Top management allocates adequate
resources for quality management
efforts.
4 Top management allocates adequate
time for quality management efforts.
288
5 Top managers often discuss the
importance of quality at general
meetings.
6 Top managers support any change
required in structure in order to
promote the new culture.
7 In my organisation, there is
comprehensive identification of
customer needs.
8 In my organisation, there is
alignment of process to satisfy
customer needs.
9 The organisation collects extensive
complaint information from
customers.
10 The extensive complaint information
from customers, are treated with top
priority.
11 The organisation uses customer
surveys and feedback information
from customer services in improving
its processes and services.
12 The organisation encourages
employees to satisfy customers.
13 There is a general policy
development in the organisation.
14 There is effective deployment of
goals in the organisation.
15 There is strategic quality planning of
the long term quality journey.
16 Mission statements cover the whole
organisation.
17 Vision statements cover the whole
organisation.
18 Training in the total quality concept
is given to all employees in the
organisation.
19 Employees are trained to improve
interactive skills (such as
communication skills, effective
meeting skills, and leadership skills).
20 Employees are trained in problem
identification and problem solving
techniques
21 Seminars and workshops in quality
issues are arranged for employees as
part of an ongoing process.
22 Training and education cover all of
the workforce.
23 The organisation encourages
employees to suggest ideas for work
improvement
24 Employees are involved in decision-
making in day-to-day activities
289
25 The organisation‘s goals and policies
are communicated regularly to staff.
26 The organisation implements
employees’ suggestions.
27 Employees are actively involved in
quality-related activities.
28 Employees are encouraged to accept
responsibility for quality.
29 Employees are empowered to
implement quality improvement
efforts.
30 Employees are given the necessary
resources to solve any quality
problems that arise
31 There is recognition for outstanding
performance in the organisation.
32 There is reward for outstanding
performance in the organisation.
33 Employees and/or teams are
recognised for achievements in
quality improvement.
34 There is a communication system
inside the organisation that allows
easy communication between top
management and employees.
35 There is effective inter-
communication between various
levels of the organisation.
36 The organisation uses information
systems to provide high quality data
in order to achieve high quality
customer services.
37 There is emphasis on prevention of
errors rather than their correction.
38 Self– assessment tools are used to
improve performance gaps in the
implementation and effectiveness of
system, process and practice.
39 Benchmarking is used to identify the
best procedures for improvement
from other organisations with similar
interests and goals.
40 Continuous improvement is applied
in all operations.
290
41 Continuous improvement is applied
at all levels.
42 A team approach is taken as a main
feature to solve problems.
43 Problem-solving and continuous
improvement processes are based on
facts and systematic analysis.
44 All employees are trained to look for
continuous improvement in their
daily work.
45 Quality improvement culture spreads
across the organisation’s
departments.
9. Please tick (√) in the box and give your assessment of the extent to which each of the
following is a barrier or not barrier in the process of quality management implementation in
your organisation.
Not a
barrier
Weak
barrier
I do not
know
A
strong
barrier
A very
strong
barrier
Lack of top management
commitment to QM implementation.
Lack of training programs relating to
the quality management.
Resistance from employees
Ineffective communication between
the organisation and its customers
Lack of focus on customer
satisfaction.
Lack of commitment to quality
strategy requirements.
Lack of a recognition system.
Lack of a reward system.
Lack of use of quality measurement.
Lack of effective measurement of
quality improvement
Poor organisational communication.
Others (please specify to what extent) ………………………………………………………
Thank you very much for your participation
291
APPENDIX 8: Interview questions
1. Please can you describe your job role in this organisation?
2. Please can you describe what you understand by these terms, quality and quality
management?
3. Please can you describe the challenges you confront in achieving your mandate as an
organisation?
4. Why has quality management been implemented in your organisation?
b. Who started the implementation of quality management within your organisation?
c. What exactly has been implemented?
d. When did you start implementation?
f. How have you implemented quality management?
g. How is implementation measured?
5. What factors have enabled quality management implementation in your organisation?
6. Have there been any delays in implementation? If yes, what are the factors that have
delayed implementation?
b. Are these barriers still there?
7. How successful has quality management implementation been in your organisation?
8. Please describe what evidence you have to show that quality management has been
implemented within your organisation?
292
APPENDIX 9: Consent form Questionnaire
CONSENT FORM (QUESTIONNAIRE)
Study Title: Quality Management Implementation: A Case Study of Nigerian Public Sector
Enterprises
1. I confirm that I have read and understood the information presented in the invitation letter
for the above study. I have had the opportunity to consider the information, ask questions
and have been answered satisfactorily.
2. I understand that I may withdraw after the data collection and up until the beginning of
the data analysis phase of the research after which no further withdrawal is possible.
3. I understand that data collected during this study, could be requested and looked at by
regulatory authorities. I give my permission for any authority, with a legal right of access,
to view data. Any promises of confidentiality provided by the researcher will be
respected.
4. I consent that any allegations of illegal activity revealed after answering the
questionnaire, may be reported to the law enforcement authority.
5. I understand that the results of this study may be published and / or presented at meetings
or academic conferences. I give my permission for my anonymous data, which does not
identify me, and my contextual information to be disseminated in this way.
6. I agree to the data I contribute being retained for any future research that has been
approved by the Faculty of Business and Law Research Ethics Committee.
7. I consent to verbatim quotes being used in publications; I will not be named, as steps will
be taken to anonymise contextual information.
8. By signing this form, I agree to take part in the above study.
Name of Participant: Date: Signature:
Research Student: Jennifer Nguseer Lawal, Operations and Systems Management, University of Portsmouth, Email: [email protected]
First supervisor: Dr Barbara Savage
Operations and Systems Management
University of Portsmouth,
Email: [email protected]
293
APPENDIX 10: Consent form interviews
CONSENT FORM (INTERVIEWS)
Study Title: Quality Management Implementation: A Case Study of Nigerian Public Sector
Enterprises
1. I confirm that I have read and understood the information presented in the invitation
letter for the above study. I have had the opportunity to consider the information, ask
questions and have been answered satisfactorily.
2. I understand that I may withdraw after the data collection and up until the beginning of
the data analysis phase of the research after which no further withdrawal is possible.
3. I understand that data collected during this study, could be requested and looked at by
regulatory authorities. I give my permission for any authority, with a legal right of
access, to view data. Any promises of confidentiality provided by the researcher will
be respected.
4. I consent that allegations illegal activity revealed during the interview may be reported
to the law enforcement authority.
5. I understand that the results of this study may be published and / or presented at
meetings or academic conferences. I give my permission for my anonymous data,
which does not identify me, and my contextual information to be disseminated in this
way.
6. I agree to the data I contribute being retained for any future research that has been
approved by the Faculty of Business and Law Research Ethics Committee.
7. I consent for my interview to be audio recorded. The recording will be transcribed and
analysed for the purposes of the research. I understand that I will have the opportunity
to check and confirm the accuracy of the transcript.
8. I consent to verbatim quotes being used in publications; I will not be named, as steps will
be taken to anonymise contextual information.
Research Student: Jennifer Nguseer Lawal, Operations and Systems Management, University of Portsmouth, Email: [email protected]
First supervisor: Dr Barbara Savage
Operations and Systems Management
University of Portsmouth,
Email: [email protected]
294
9. By signing this form, I agree to take part in the above study.
Name of Participant: Date: Signature:
295
APPENDIX 11: Cumulative Percentage of Variance and Kaiser’s rule tables from SPSS
Table 4.4 Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1) (Source: The Author)
Total Variance Explained
Component Initial Eigenvalues Rotation Sums
of Squared
Loadings
Total % of Variance Cumulative % Total
1 22.451 49.891 49.891 16.660
2 4.621 10.269 60.160 13.951
3 2.017 4.483 64.643 13.139
4 1.811 4.024 68.668 13.007
5 1.383 3.073 71.741 15.065
6 1.264 2.809 74.550 11.240
7 1.086 2.414 76.964 3.369
8 .994 2.210 79.174
9 .843 1.873 81.047
10 .725 1.610 82.657
11 .699 1.553 84.210
12 .688 1.529 85.740
13 .602 1.337 87.076
14 .594 1.319 88.396
15 .498 1.107 89.503
16 .431 .958 90.461
17 .410 .912 91.373
18 .383 .850 92.223
19 .336 .747 92.970
20 .316 .703 93.673
21 .272 .603 94.276
22 .256 .568 94.844
23 .247 .549 95.393
24 .211 .469 95.863
25 .193 .428 96.291
26 .187 .417 96.707
27 .177 .394 97.101
28 .161 .359 97.460
29 .138 .307 97.766
30 .129 .286 98.052
296
31 .127 .283 98.335
32 .103 .229 98.564
33 .099 .220 98.784
34 .093 .206 98.991
35 .080 .177 99.168
36 .071 .159 99.326
37 .063 .140 99.467
38 .053 .118 99.585
39 .041 .092 99.677
40 .041 .091 99.768
41 .035 .079 99.846
42 .026 .057 99.903
43 .023 .051 99.954
44 .012 .026 99.980
45 .009 .020 100.000
Extraction Method: Principal Component Analysis.
Table 4.8: Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1) (Source: The Author)
Total Variance Explained
Component Initial Eigenvalues Rotation Sums
of Squared
Loadingsa
Total % of Variance Cumulative % Total
1 6.008 50.063 50.063 5.537
2 1.810 15.083 65.145 3.615
3 1.281 10.678 75.823 3.091
4 .627 5.224 81.047
5 .548 4.569 85.617
6 .444 3.696 89.313
7 .383 3.190 92.503
8 .289 2.406 94.909
9 .215 1.790 96.700
10 .174 1.453 98.152
11 .150 1.249 99.401
12 .072 .599 100.000
297
Table 5.4 Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1) (Source: The Author)
Total Variance Explained
Component Initial Eigenvalues Rotation Sums
of Squared
Loadings
Total % of Variance Cumulative % Total
1 16.677 37.059 37.059 9.740
2 5.533 12.295 49.354 9.690
3 3.173 7.052 56.406 9.936
4 2.837 6.305 62.711 7.699
5 2.541 5.647 68.357 6.175
6 1.818 4.040 72.398 5.504
7 1.765 3.923 76.321 5.520
8 1.389 3.086 79.407 3.338
9 1.016 2.258 81.665 5.261
10 .996 2.213 83.878
11 .860 1.911 85.789
12 .767 1.705 87.494
13 .694 1.543 89.037
14 .554 1.232 90.269
15 .497 1.104 91.373
16 .430 .955 92.328
17 .397 .883 93.211
18 .370 .821 94.032
19 .324 .719 94.751
20 .284 .631 95.382
21 .281 .625 96.007
22 .243 .540 96.547
23 .215 .477 97.024
24 .190 .422 97.446
25 .154 .343 97.789
298
26 .132 .294 98.083
27 .127 .282 98.365
28 .121 .268 98.633
29 .093 .206 98.839
30 .089 .197 99.036
31 .078 .174 99.210
32 .069 .153 99.363
33 .055 .122 99.485
34 .049 .110 99.595
35 .046 .102 99.697
36 .038 .084 99.781
37 .026 .057 99.838
38 .021 .047 99.885
39 .018 .039 99.924
40 .010 .023 99.947
41 .009 .020 99.967
42 .007 .017 99.984
43 .004 .009 99.992
44 .002 .005 99.997
45 .001 .003 100.000
Table 5.7 Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1) (Source: the Author)
Total Variance Explained
Component Initial Eigenvalues Rotation Sums
of Squared
Loadings
Total % of Variance Cumulative % Total
1 3.113 44.475 44.475 2.772
2 1.675 23.927 68.401 2.072
3 1.091 15.592 83.993 1.950
4 .411 5.867 89.860
299
5 .338 4.823 94.683
6 .202 2.884 97.567
7 .170 2.433 100.000
Table 6.4 Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1) (Source: The Author)
Total Variance Explained
Factor Initial Eigenvalues Rotation Sums
of Squared
Loadings
Total % of Variance Cumulative % Total
1 19.806 44.013 44.013 15.041
2 4.201 9.335 53.348 13.330
3 2.321 5.158 58.506 14.877
4 2.042 4.537 63.044 6.401
5 1.770 3.933 66.976 9.484
6 1.447 3.216 70.193 11.659
7 1.265 2.812 73.005 6.567
8 1.030 2.290 75.294 1.933
9 .944 2.098 77.392
10 .837 1.859 79.251
11 .719 1.599 80.850
12 .677 1.504 82.355
13 .641 1.424 83.778
14 .612 1.361 85.139
15 .564 1.254 86.393
16 .533 1.185 87.578
17 .434 .964 88.542
18 .423 .941 89.483
19 .388 .863 90.346
20 .385 .856 91.202
21 .331 .736 91.938
22 .314 .697 92.636
23 .299 .665 93.300
24 .287 .637 93.937
25 .256 .568 94.506
26 .228 .507 95.013
300
27 .225 .501 95.513
28 .211 .469 95.982
29 .184 .410 96.392
30 .174 .386 96.778
31 .162 .359 97.137
32 .154 .343 97.481
33 .144 .320 97.801
34 .124 .276 98.077
35 .119 .265 98.342
36 .108 .241 98.584
37 .103 .230 98.813
38 .100 .222 99.036
39 .085 .190 99.225
40 .071 .157 99.383
41 .070 .155 99.537
42 .065 .143 99.681
43 .053 .119 99.800
44 .048 .107 99.907
45 .042 .093 100.000
Table 6.8 Cumulative Percentage of Variance and Kaiser’s rule (Eigenvalue > 1) (Source: The Author)
Total Variance Explained
Factor Initial Eigenvalues Rotation Sums
of Squared
Loadings
Total % of Variance Cumulative % Total
1 12.995 43.316 43.316 9.119
2 2.552 8.507 51.823 9.073
3 2.044 6.813 58.636 8.457
4 1.674 5.579 64.215 6.296
5 1.428 4.760 68.975 6.594
6 1.199 3.998 72.973 5.475
7 1.138 3.793 76.767 4.574
8 .715 2.384 79.151
9 .659 2.196 81.347
10 .626 2.086 83.433
11 .526 1.752 85.185
12 .505 1.682 86.867
13 .435 1.450 88.317
301
14 .400 1.333 89.650
15 .374 1.247 90.897
16 .335 1.118 92.015
17 .309 1.029 93.044
18 .267 .891 93.935
19 .264 .880 94.815
20 .238 .794 95.609
21 .203 .677 96.286
22 .186 .620 96.906
23 .162 .541 97.447
24 .155 .517 97.963
25 .141 .469 98.433
26 .134 .446 98.879
27 .105 .350 99.229
28 .091 .302 99.531
29 .075 .250 99.781
30 .066 .219 100.000
302
Appendix 12: Coding Template
Themes/ Sub-themes Codes
1. Organization type
a. Research and development
b. Satellite manufacture
c. Satellite products and services
2. Job role a. Technical
b. Administrative
c. Customer service
3. Challenges (external obstacles)
preventing QM implementation
a. Lack of facilities
b. Inadequate infrastructure
c. Insufficient staff
d. Lack of local competency in the industry
e. Lack of awareness of products and services provided
by the organisation
f. Government policy (budget)
g. Government policy (employment)
h. Government policy (training)
i. Inadequate funds
j. Mismanagement of funds
4. Quality concept a. Value for money
b. Customer focus
c. Using minimum amount of resources to get maximum
output every time.
d. Availability of service
e. Continuity
f. Global practice
g. Cooperate strategy
h. Commitment to doing things the right way, anywhere
and anytime.
i. Putting processes in place to ensure the right things are
done
5. Reasons for QM implementation a. To show seriousness
b. Benchmarking
c. Competition
d. An organ of the government carrying out government
instructions
e. Having a unified way of communication and a unified
way of getting output with the larger government body
f. To avoid isolation
g. increase productivity
h. replacing an inefficient process
303
6.Ways quality management has been
implementation
a. Service level agreement
b. monitoring and evaluation of the system
c. feedback within the system
d. hourly, daily and weekly report writing
e. performance measurement
f. internal and external audits
g. review meetings
h. partnership with customers
i. extended work hours to increase productivity
j. creating an organogram
k. clearly defining job roles and responsibilities
l. further training in areas beneficial to the organization
m. quarterly evaluation
7 Enablers of quality management
implementation
a. Organisational culture
b. Good leadership
c. employee engagement
d. good communication
e. monitory reward
8.Barriers (internal obstacles) to
quality management implementation
a. lack of top management commitment
b. lack of training
c. human factor
d. Favouritism
e. Bureaucracy
f. Responsibility without authority
g. Evaluation process not validated
h. No feedback system in place
i. Not focusing on all the objectives of the organization
9.Benefits of implementation of QM a. increase in awarded contracts
b. increased customer base
c. efficient process in place
10Suggested ways improvement a. Structure the organization
b. Set targets
c. Define the output
d. Have a clear vision
304
APPENDIX 13: Form UPR16
FORM UPR16
Research Ethics Review Checklist
Please include this completed form as an appendix to
your thesis (see the Research Degrees Operational
Handbook for more information
Postgraduate Research Student (PGRS) Information
Student ID:
759546
PGRS Name:
Jennifer Nguseer L awal
Department:
Operations
and Systems
Management
First Supervisor:
Debbie Reed
Start Date:
(or progression date for Prof Doc students)
1/2/2016
Study Mode and Route:
Part-time
Full-time
√
MPhil
PhD
√
MD
Professional
Doctorate
Title of Thesis:
Quality Management Implementation: A Case Study of Nigerian
Public Sector Organisations.
Thesis Word
Count:
(excluding ancillary
data)
74,581
305
If you are unsure about any of the following, please contact the local representative on your Faculty
Ethics Committee for advice. Please note that it is your responsibility to follow the University’s
Ethics Policy and any relevant University, academic or professional guidelines in the conduct of
your study
Although the Ethics Committee may have given your study a favourable opinion, the final
responsibility for the ethical conduct of this work lies with the researcher(s).
UKRIO Finished Research Checklist:
(If you would like to know more about the checklist, please see your Faculty or Departmental Ethics
Committee rep or see the online version of the full checklist at: http://www.ukrio.org/what-we-do/code-
of-practice-for-research/)
a) Have all of your research and findings been reported accurately, honestly and within a reasonable time frame?
YES
NO
√
b) Have all contributions to knowledge been acknowledged?
YES
NO
√
c) Have you complied with all agreements relating to intellectual property, publication and authorship?
YES
NO
√
d) Has your research data been retained in a secure and accessible form and will it remain so for the required duration?
YES
NO
√
e) Does your research comply with all legal, ethical, and contractual requirements?
YES
NO
√
Candidate Statement:
I have considered the ethical dimensions of the above named research project, and have
successfully obtained the necessary ethical approval(s)
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Ethical review number(s) from Faculty Ethics Committee (or
from NRES/SCREC):
E496
If you have not submitted your work for ethical review, and/or you have answered ‘No’ to
one or more of questions a) to e), please explain below why this is so:
Signed
(PGRS):
Date: 3/02/2020
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APPENDIX 14: Ethics Committee Approval
15 May 2018 Jennifer Lawal PhD Student Faculty of Business and Law
Dear Jennifer
Study Title: Quality Management Implementation: A Case study of Nigerian
Public Sector Enterprises
Ethics Committee reference: E496
Thank you for submitting your amendment documents for ethical review. The Ethics Committee was content to grant a favourable ethical opinion on the basis described in the application form, protocol and supporting documentation, with the following stipulation:
The favourable opinion of the EC does not grant permission or approval to undertake the research. Management permission or approval must be obtained from any host organisation, including University of Portsmouth, prior to the start of the study.
The Committee did make one suggestion which you may choose to consider:
On the three consent sheets in relation to the point about the possibility that allegations of illegal activity may be reported, the word 'consent' could be changed to 'understand' or 'am aware'. If choosing to make this change, please remit these forms for the Committee’s records at your convenience
Yours sincerely,
BAL Faculty Ethics Ctte
Summary of any ethical considerations:
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Documents reviewed
The documents reviewed by Caroline Cox [LCM] + BaL Ethics Committee
Document Date Version No.
Application Form 20/03/18 1
Invitation Letter 20/03/18 1
Consent Form 20/03/18 1
Supervisor Email Confirming
Application
20/03/18 1
Interview Questions / Topic List 20/03/18 1
Questionnaire 20/03/18 1
Risk Assessment Form 20/03/18 1
Participant Information
Sheet(s)
9/04/18 1
Focus Group Rules 9/04/18 1
Statement of compliance
The Committee is constituted in accordance with the Governance Arrangements set out by
the University of Portsmouth.
After ethical review
Reporting and other requirements
The attached document acts as a reminder that research should be conducted with integrity
and gives detailed guidance on reporting requirements for studies with a favourable opinion,
including:
• Notifying substantial amendments
• Notification of serious breaches of the protocol
• Progress reports
• Notifying the end of the study
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Feedback
You are invited to give your view of the service that you have received from the Faculty
Ethics Committee. If you wish to make your views known please contact the administrator,
Christopher Martin.
Please quote this number on all correspondence: E496
Yours sincerely and wishing you every success in your research
Chair
Email:
Enclosures:
“After ethical review – guidance for researchers”
Copy to: Barbara Savage
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Appendix 1
After ethical review – guidance for researchers
This document sets out important guidance for researchers with a favourable opinion from a
University of Portsmouth Ethics Committee. Please read the guidance carefully. A failure to
follow the guidance could lead to the committee reviewing and possibly revoking its opinion
on the research.
It is assumed that the research will commence within 3 months of the date of the favourable
ethical opinion or the start date stated in the application, whichever is the latest.
The research must not commence until the researcher has obtained any necessary
management permissions or approvals – this is particularly pertinent in cases of research
hosted by external organisations. The appropriate head of department should be aware of a
member of staff’s research plans.
If it is proposed to extend the duration of the study beyond that stated in the application, the
Ethics Committee must be informed.
If the research extends beyond a year then an annual progress report must be submitted to
the Ethics Committee.
When the study has been completed the Ethics Committee must be notified.
Any proposed substantial amendments must be submitted to the Ethics Committee for
review. A substantial amendment is any amendment to the terms of the application for
ethical review, or to the protocol or other supporting documentation approved by the
Committee that is likely to affect to a significant degree:
(a) the safety or physical or mental integrity of participants
(b) the scientific value of the study
(c) the conduct or management of the study.
A substantial amendment should not be implemented until a favourable ethical opinion has
been given by the Committee.
Researchers are reminded of the University’s commitments as stated in the Concordat to
Support Research Integrity viz:
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• maintaining the highest standards of rigour and integrity in all aspects of research
• ensuring that research is conducted according to appropriate ethical, legal and
professional frameworks, obligations and standards
• supporting a research environment that is underpinned by a culture of integrity and
based on good governance, best practice and support for the development of
researchers
• using transparent, robust and fair processes to deal with allegations of research
misconduct should they arise
• working together to strengthen the integrity of research and to reviewing progress
regularly and openly
In ensuring that it meets these commitments the University has adopted the UKRIO Code of
Practice for Research. Any breach of this code may be considered as misconduct and may
be investigated following the University Procedure for the Investigation of Allegations of
Misconduct in Research.
Researchers are advised to use the UKRIO checklist as a simple guide to integrity.