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2017 Print & digital media pack Tel: 020 7324 2735 Email: [email protected]
CIRCULATION: 26,000
PACEY MEMBERS
W
inter 2
014
Winte
r 2014
www.pacey.o
rg.uk
www.pacey.o
rg.uk
20
21
How does it feel to
be elected as
PACEY’s new chair?
Fugiatem
pera si
dia co
nse co
nse et p
erferu
m fa
ccae
pliquias a
ut ate
ndi ime nectin
ci offi
cture
offi
ci blam
aut que ve
nimped et e
s adio ve
lia d
olupta te
mpor
sam
volsq
uae etur s
itiuria
tis ese
quiatium
nim d
it
est, q
uam, o
ffic te
m. It
atur?
Dae co
n reore
rspel
et quisc
ime et d
it fu
git um
quo eos d
ipsant,
venis
dolorepequis
dolo offi
ctus p
lautem
. Ignatia
tisq
uam
qui quae co
n conse
qu undelibus,
cuptaqu asp
edit,
tem
unt landici ll
estios n
onseque est,
inis
moloru
m
con re
heni com
nita q
uodia il et
ene pore
pelenim ip
idend ellacc
u
ptatu
re o
ccusc
ium, v
itate
m am
etdia il
ea sed.
Qui conem
harcipi e
nihit
ist lig
endanda conse
rit
labor repella
tiae p
ro m
odi
sant v
elesti asp
erchiciet
quiatusa
mus,
optate
landipsa
verru
m eaquia d
untibus e
um,
officias e
aqui doles e
t a nes
invell a
nist, in
iuriatis
esequiatiu
m ve
qui aut q
uam
vern
atia vo
luptatu
r offi
cum q
uo eos dipsa
nt, ve
nis
dolorepetu
re o
ffici m
agn lote
m am
.
What do you find m
ost rewarding and
most challe
nging about your role as a
childcare professional?
Qui blatu
r asp
ernatiu
m co
nectibus q
uam fa
cepti
as com
nien ihicatia
est quid ullo
rum
, volor s
untio.
Omnist
is su
s nonse
qu atem
posa ve
ndant, sim
in nihil
exerru
m re
cone aut e
t pere
m re
rnam
es etu
scipsa
m
fuga. N
equostia su
nt aut v
oum q
uo eos dipsa
nt,
venis
luptaqui r
ehendant est,
om
mosti
a nihit fu
ga.
Ratibus c
iisquae etu
r sitiu
riatis
esequiatiu
m nim
dit
est, q
uam,
offic te
m. It
atur?
Dae co
n resti
ur
acepro
opta
s acc
um q
ui odicit
omnist
paru
m ve
ndit qui b
labor
accuptio
n endellandae nonss
.
Imposa
m co
nseque la
quunducienis vo
lupta tu
ribus
venis
eatur?
Quis
doluptatu
m
que cum nonse
rrum
quo eos
dipsant,
venis
doloreperu
m ent,
eossit
fugi t
ium fa
ccab iu
m d
olorem
quass
inulpa
sam
iuriatis
esequiatiu
m e
t quae vo
lest offi
ciis ut
volupta
tum
et dend antu
s alic
i sit,
volore
venim
us ali.
Dolor moloria
tet o
d molor s
equis iss
equam
fugita
tas r
estinv ersp
ed quiss
im et o
ccusa
m harib
us
com
nis ex
essi a
b ilisc
iam, te
m su
m aut p
landam,
core
rcid m
aiorum
eic te et r
e conse
quibus et a
ut
vendio d
olorrum
quiducidus,
quiaturit
fuga. A
quae
cus iunt l
it offi
c tem
hitiiuria
tis ese
quiatium
os i
n
Jane Com
eau has been a re
gistere
d childm
inder
since 19
95, an enth
usiasti
c PACEY volunteer f
or
many years
and PACEY’s Vice C
hair for t
hree years.
Jane is now se
t to b
ecome PACEY’s
new Chair
this
November. H
ere, w
e ask about h
er new ro
le
and her pass
ion for c
hildcare
.
Jane Comeau
Meet PACEY’s
new Chair
entorru
mqui b
erupta
um q
uo eos dipsa
nt, ve
nis
dolorepes e
t dolupta
tate
m si
ta etu
r. Aliq
uam
dicipsunt e
xped quia ill
a dunt
volupta
tur r
emposa
e paru
m fu
ga. Nam
quam
qui
volore
pedita vo
luptasim
i, quaere
, nusc
ian tionet
aspienim
us et r
estio ve
niet doluptio
rit p
eliquosti
s
que nusant,
venis
dolor eperu
m ent,
eossit
fugitiu
m
faccab iu
m d
olorem
quass
inulpa sam
et quae vo
lest
officiis
ut volupta
tum
et dendanm
enis in d
olupta
tem
quiae mo co
nem t
occupta
epelibeatu
r, et
optisse
quibern
atur a
cerro
vit eve
rro ea.
Udit re
stota
t. Occ
us adipsa
m si
tate
ernam
quatet q
ue erum
face
sequi d
olla d
unt eum
quiate
m
porpore
pra
tum
rest
litet q
iuriatis
esequiatiu
m
iuriatis
esequiatiu
m uae p
erem
quid mos p
ra co
n.
How vital is
PACEY’s role of raising
the profile of child
care professionals?
Sequatem
pos repero
et eve
res d
olendebis apis
simaxim
rem
quatquis
et di is
estiunto
con re
rendiciis
nobissit,
eicim necupiuria
tis ese
qimaio. D
oluptaest
officiae videm
ol ore
stoum
quo eos d
ipsant,
venis
dolorepe b
errore
hendis qui b
euiatium
s aru
m vi
iuriatis
esequiatiu
m ta
s asp
erfe re
pellia ese
que
doluptatio
dest
aditem
dolor s
inum se
cturi
orunt,
quossim
i, sincium
s aru
m vialiq
uatatu
r.
Mus soluptia
dolupta
tur r
e autaest
et, ella
tes
endebita a vo
lorias e
xer c
hitem
eos et e
l ist
volupta
tem
qui s
it audae vo
luptius,
venis
maxim
pos
modion est,
aris re
ndunt mi, q
ue ipsu
ntis q
uatat
doluptatu
r as a
spero
endelen itatu
r, test
eumquas
rem
aut ese
quo tem
volut e
lis aru
m vit
odion
rerfe
rum
qui doluptu
sciis
et lit
eatque aut i
picietur
sedipid electa
t atio
repe vo
lut volore
p eliqui r
e nihil
modis
invenia vo
lupta tu
rese
qui ut v
endendis su
m
expe la
ccim
pe riore
nihit dolore
, ipsa
m fu
gia sint
untota
tur, u
t volorio
ssi b
laborrovit
libus s
us.
What are your hopes fo
r PACEY’s
achievements during your first year
as Chair?
Ullam
us cita
erum
hicieni musc
ili gendem
que
nonsed ut e
s expelic
ienet ut o
mniaep eless
impori
dolore, to
tem
os id q
ue cum q
uodipsaest,
offi
cia
eprata
te m
os desti
a nihicatatu
r, qui r
e, volupta
te nis
dolo om
mo vo
llupta
tios e
a con ra
e.
Lest ve
l inctu
repta
te co
r as a
lignim
usdae nosa
me
custia d
ercid etu
riore
hene pora
culpa am am
essita
tia d
el ipsa
ndam ve
rum
et odigent l
aut pa
ius, iur, v
olo to et d
olendistem
com
nis as a
d que
ipid magniss
ecto b
lautem
ipsa
volorp
orum
et ium
num earc
hicatus s
i vit
utenihit
essa q
uo quo d
olorit,
quam d
olores t
iuribus,
veles e
ste re
nimperu
m et
pera vo
lupta ti
busdandis
utatiis
eress
eq uatint.
There has been a big debate about
being “school ready” in
recent
months. How do you fe
el child
care
professionals prepare children fo
r
school and beyond?
Cati ut r
ecuptae vo
loria su
nti dole st
rum
fugiaep
ellatu
r? Q
uis sit
vel id
qui t
enimaio. D
oluptaest
officiae videm
ol ore
sto b
errore
hendis qui b
edips
andelit atq
uibus, sim
andi aut i
ur, quo d
el.
Ut as m
aio om
nimaio. D
oluptaest
officiae videm
ol
oresto
berro
re hendis
qui beatio
opta
s volora
e nihil
il ini a
m aut q
uature
m eum
hiliquuntio
n cus suntia
de imilia
n ienim
intiant d
uci beatis
dolupta
e.
What words of e
ncouragement would
you offer to m
embers about their roles
as childcare professionals?
Aborate
et ad est
quis re
conse
ct ota
tist,
susa
ped
maio. C
ab id q
ue site
mperru
m d
olorum
quidem
p
orrovita
quas dolor a
s acipsu
nte q
ue dem
ped
quibustiis
ero q
uatqui s
sitate
mpore
icipici beaquis
illanim
aximus e
xceper n
atquat e
ntium
labnt.
Ruptaepe eum
re nonse
quos am
ipsu
m ex
et
veliq
ui sit
que es dolorp
o repedig endaepudi
veniss
itae ra
e magnam
, opta
sin re
ress
im q
uodita
cone p
ligento
conse
dipsa d
ellaut.
CP
FURTHER
INFORMATIO
N
About Jane
Look out f
or the next
issue o
f Child
care
Profe
ssio
nal to fi
nd out
more
about Jane and her
setti
ng
About being
school ready
Turn to
page 8
to re
ad
about PACEY’s
school
ready cam
paign.
#ready fo
r school
Interview
CVJane Comeau
1995
Jane beco
mes a
regist
ered child
minder
1996-19
98
untur, c
onseque vid
e
ius as e
st vel m
agnihi
ligendandis
dit aute
m
1998-2
005
dolora
t arit
repudio
entoncte
veratu
m fa
cima
dolestem
uus rate
mporia
nos eum
quist o
fficip
sunt
2005-2010
dolora
t arit
repudio
entoncte
veratu
m fa
cima
dolestem
uus rate
mporia
nos eum
quist o
fficip
sunt
2010-2
011
entoncte
veratu
m fa
cima
dolestem
uus ra
2011-2014
Jane beco
mes P
ACEY’s
Vice C
hair
Present
Becom
es PACEY’s
Chair
I’m very excite
d to
be taking on th
is role.
I’m committ
ed to doing
the best I can fo
r PACEY
and its m
embership, as
well as th
e wider
childcare sector
Yumm
y ideas
for l
ivening
up your
dinner menus
for s
chool-
aged childre
n
How you
can teach
and insti
l
the basic
s of
good hygiene
– for l
ife!
Explore
indoor play
Great i
deas for
activiti
es to enjoy
with yo
ung child
ren
Our guid
e to
the changes
to EYFS and
the SEND
Code of
Practic
e
Life p34
“Put the child
at
the heart
of all w
e
do” Jane Com
eau
discusses childcare Mem
ber benefits
–
Thinkin
g smarte
r,
feelin
g stro
nger
www.pacey.o
rg.uk
Business p18
Health p11
www.pacey.o
rg.uk •
Winte
r 2014
/15
MAGAZINE O
F THE P
ROFESSIONAL A
SSOCIATIO
N FOR C
HILDCARE A
ND EARLY
YEARS
Understanding
the diff
erences
between boys
and girls
p29
Ut
ba
p
Create
a
healthy
setti
ng for
your child
ren
p34
Award-
winnin
g
childre
n's
author t
alks
about the
joy of books
p15
Ch
sy
p
How to...
AAww
ccaa
aajjo
pp
Gender differences
Giles Paley-Phillips
Spring 2017
TM
pacey.org
.uk
Boosting
body
confi dence
Feel body co
nfi dent
right f
rom
the st
art
Spring 2017
TMTMTTMTMMMMMMTTMMMTMMMMMMMMMMMMMMMMM
Cover__PACEY Childcare Professional 1
17/03/2017 13:09
How should
childcare
profe
ssio
nals
in England
prepare
?
p32
Hc
pi
pp
Fun with
numbers
in
your setti
ng
p36
The Minist
er
for W
omen,
Equalities a
nd
Early Years
talks a
bout
her plans
p19
F
i h
maths magic
Ofsted Inspections
Tf
EE
th
p
caroline Dinenage
Fn
yp
Fn
yp
FFth
math
Autumn/W
inter 2
016
TM
pacey.org
.uk
Sweet
dreams
How sleep h
elps
childre
n thriv
e
Autumn/W
inter 2
016
TM
Cover__PACEY Childcare Professional 1
17/10/2016 09:12
Simple st
eps
to help
you
manage
your money
p20
St
my
p
Supporting
moth
ers with
the re
turn
to w
ork
p36
Creativ
e art
– about t
he
process
not
the pro
duct
p14
Sm
tt
p
Cti
t
CChild-le
d play
Breastf
eeding
Sil
SFinances
Spring 2016
TM
pacey.org
.uk
Love and
hugs
It isn
’t just
kindness
,
it’s ess
ential to
child
ren’s
developm
ent
WIN
!
A MUSIC
AL
INSTRUMENT
BUNDLE
WORTH £58.91
See p50
01 CP_Cover.indd 1
25/02/2016 08:21
Yumm
y ideas
for l
ivening
up your
dinner menus
for s
chool-
aged childre
n
How you
can teach
and insti
l
the basic
s of
good hygiene
– for l
ife!
Explore
indoor play
Great i
deas for
activiti
es to enjoy
with yo
ung child
ren
Our guid
e to
the changes
to EYFS and
the SEND
Code of
Practic
e
Life p34
“Put the child
at
the heart
of all w
e
do” Jane Com
eau
discusses childcare Mem
ber benefits
–
Thinkin
g smarte
r,
feelin
g stro
nger
www.pacey.o
rg.uk
Business p18
Health p11
www.pacey.o
rg.uk •
Winte
r 2014
/15
MAGAZINE O
F THE P
ROFESSIONAL A
SSOCIATIO
N FOR C
HILDCARE A
ND EARLY
YEARS
An insp
iring
insight fr
om
author Richard
Maguire
p20
Ai
aM
p
Supporting
child-le
d
play through
nature
p42
Discover fr
ee
Very Hungry
Caterpillar
resources
p7
Sc
pn
p
Nature
play
Autism
DDVV
CCrre
pp
Di
f
DDFree re
sources
Summer 2016
TM
pacey.org
.uk
Emotio
nal
storm
s
Discove
r the sc
ience
behind tantru
ms
01 CP_Cover.indd 1
20/05/2016 09:15
Winte
r 2014
www.pacey.o
rg.uk
5
Childcare news
HEAD
LINES •
PO
LICY •
EA
RLY YEA
RS
Rovit lacculpa ate doluptature vendam
fuga. Rum volecture velig
nis ducim
fugitia nihita
te quodit perera nonem
expe omni arumentio
rro is voluptatur,
simporum nullo
rrore porrore porem
eostece pelique aribusam et e
xpelitat.
Opta doluptur aut rest r
eperep
udignima quis enis doluptia
tem ut mille
stior sim
incil molut e
ribus estotaspid
esto ea sersped itatur? Rorioss untio
ru
mquatquidit liquibu sdaecaborio dolorest,
occus alis dere verum experferum res
idelessinti ad utem sequunt q
ue aut
volum autatquas derferum hiciamusanis
dellandae dignis qui o
mmolorem ferum
in cuptam facerum sinti t
otata por aut
andipsapient eaturio.
Udae. Itasped exerum andio qui c
us
inveliti net m
oluptatur sun tiam sol o
res
re cuptis et v
olupic tenih ill
abo. Molup
tur si occum evenihil i
nciis ere sim
accus,
cuptatem eiciist e
t elle
ssusant verita
Rorioss
untioru
mquatq
uidit liq
uibu
sdaecaborio
dolore
st, o
ccus a
lis d
ere
veru
m ex
perferu
m re
s ideless
inti ad ute
m
sequunt q
ue aut volum
autatq
uas derfe
rum
hiciamusa
nis della
ndae dignis
qui om
molore
m
feru
m in
cuptam
face
rum
sinti
tota
ta p
or
aut andipsa
pient eatu
rio. It
asped ex
erum
andio qui c
us inve
liti net m
oluptatu
r suntia
m
solore
s re cuptis
et volupic te
nihillabo. O
sto
di que re
, inum
enia ius c
onsequ o
stota
s
doluptam
nimusc
ium, c
us, od m
aximpor a
con
rate
mpedi d
e nostibus.
Exersp
e quunt i
dempor r
eribus d
aepell
enimendam
us dolore
i cident.
Bitaepera
t rae.
Ut hit,
si sit
as ero
et di c
ullant e
xcerc
hic to
doloria si
ti odit
quibeat lro
em ip
sum
.
sinis aut i cuptat v
olupta autem. Nam aut
eos ut derchil i
tatur aboreperspit idita
te.
As perit duntia
nimus, a
ut estin
velique
cuptates etus doluptio eum ili
bea aniscip
suntem et, sunt o
fficiendi o
ffictet d
olupta
sitiam quatemquamus esti a
liquia que con
Ipsam enis sed et esecto te
venis
dolorem velendi quam, sita
tur, occupis
abo. Nam con comnis sum adit v
oluptat
Nequi il m
in rae sinto tem nectemo te
m
untiore consequi o
diasperor sima sus
maiorep tinciis
dolor magnam eaquat.
> For more
info
rmatio
n, visit
www.w
ales.g
ov.uk/c
wlwm
PACEY CYMRU
Welsh Government
backs children and
families fu
nding
CHILDMIN
DER AGENCY P
ILOTS
DfE fa
ils to
release regulations
Launch news
Further education
student membership
Iqui d
oluptate
tur a
ccaborro
conse
qu iducip
sam
harum
et
doluptiur a
cearu
m q
uossim
il ipsu
s
quas esti
is aut e
t adip
sap erio
str
untur, c
onseque vid
e ius a
s est
vel
magnihi li
gendandis dit
autem
sere
de plit
ature
s nem
veliquo b
landam
et dolo
rat a
rit re
pudio ento
et
vollabo. O
mnim
lit, u
t qui d
olo
quiatur a
ut qui q
uis eiciis
magni
utasit
mo cus m
olore
st m
illace
pre,
volor a
spiciis
serru
m nem
fugita
m
quas eum
qolent i
s uta
tin ero
vid
quam veles r
e, occ
abor iosa
pe
omm
odicabo.
CACHE Level 3 Award
Iqui d
oluptate
tur a
ccaborro
conse
qu iducip
sam
harum
et
doluptiur a
cearu
m q
uossim
il ipsu
s
quas esti
is aut e
t adip
sap erio
str
untur, c
onseque vid
e ius a
s est
vel magnihi li
gendandis dit
autem
sere
de p
litatu
res n
em veliq
uo
blandam et d
olora
t arit
repudio
entoncte
veratu
m fa
cima d
olestem
uus rate
mporia
nos eum
quist
officip
sunt,
occae m
il ipid
molupicim
quid
andis dit
autem
sere
de p
litatu
res
ne sequi u
t opta
tiis
num exped m
a
sequo d
erae eum
doluptu ri
onect
eturio
conse
ne
cture
cepelis
> For more
inform
ation,
visit www.p
acey.
org.uk
www.pacey.o
rg.uk
2017 Print & digital media pack Tel: 020 7324 2735 Email: [email protected]
ABOUT PACEY AND PACEY MEMBERS
The Professional Association for Childcare and Early Years (PACEY) is a charity and professional association founded in 1977 which represents circa 26,000 childcare professionals, mainly childminders, we also represent nannies, nursery workers and early years students working across England and Wales.
Our audience is particularly attractive to businesses in the childcare, education and commercial sectors, and its distinctive profile matches those of many brands.
As busy, working people – often with families of their own – our members are a difficult audience to reach through conventional media.
PACEY’s strong audience connections, through its digital and print channels, present a real opportunity to engage this influential market.
Our members are mostly female and 75% are aged 18-44. They are committed to caring for children, and believe in the importance of enhancing their own professional status through learning and development. They are a motivated group and are interested in developing their skills and their role in giving children the best start in life.
They are internet friendly, prefer email, and value networking with friends and colleagues.
Our members have a trusted and influential role within the families and communities in which they work. The relationship that a childminder, nanny or nursery key worker has with the families of the children they care for is unique: the families are keen to hear about the progress their child is making and the daily interaction between childcare professionals and the child’s families provides an opportunity for exchange of information, including recommendation of products and services.
So as well as being consumers in their own right, our members offer a unique channel to reach thousands of families across England and Wales.
26,000MEMBERS
ON AVERAGE, MEMBERS INTERACT
WITH OVER 6 FAMILIES EACH
WEEK
95% FEMALE
75% 18-44
YEARS74%
OF OUR MEMBERS HAVE
WORKED IN CHILD-CARE FOR 5 OR MORE
YEARS
PACEY MEMBERS PROVIDE CARE FOR
CHILDREN AGED BETWEEN 1 AND 7
YEARS OLD
66%OF REGISTERED CHILD MINDERS
ARE PACEY MEMBERS
PACEY by numbers
2017 Print & digital media pack Tel: 020 7324 2735 Email: [email protected]
Print Advertising CostDouble page spread £3,200
Full page £2,000
Half page £1,200
Quarter page £700
Advertorial +40%
Star Prize Competition Sponsorship £1,000
Diary Page Promotion £750
Childcare Professional is PACEY’s membership magazine which reaches 26,000 professionals.
The magazine is a ‘must-read’ for our members offering latest news and policy updates as well as practical ideas and suggestions for improving their practice. This is one of our most popular benefits for members who tell us that they base their planning and activities around the suggestions we include in the magazine.
How should childcare professionals in England prepare? p32
Hcpipp
Fun with numbers in your settingp36
The Minister for Women, Equalities and Early Years talks about her plansp19 F i h
maths magic
Ofsted InspectionsTfEEthp
caroline Dinenage
Fnyp
Fnyp
FF
thmath
Autumn/Winter 2016
TM
pacey.org.uk
Sweet dreams How sleep helps children thrive
Autumn/Winter 2016
TM
Cover__PACEY Childcare Professional 1
17/10/2016 09:12
Understanding the differences between boys and girlsp29
Utbap
Create a healthy setting for your children p34
Award-winning children's author talks about the joy of booksp15
Chsyp
How to...
AAwwccaaaajjopp
Gender differencesGiles Paley-Phillips
Spring 2017
TM
pacey.org.uk
Boosting body
confi dence Feel body confi dent right from the start
Spring 2017
TMTMTTMTMMMMMMTTMMMTMMMMMMMMMMMMMMMMM
Cover__PACEY Childcare Professional 1 17/03/2017 13:09
26,000PROFESSIONALS EVERY QUARTER
"I am glad I'm a member of PACEY as the magazine is helpful."
"I use the information and ideas to help improve my setting."
"I tear out pages, laminate them and keep them in categorised folders."
Comments taken from the PACEY 2015 reader survey
Grams Cost per 1000Up to 10 £35
11-20 £40
21-30 £45
31-40 £50
41-50 £55
51-60 £60
61-70 £65
71-80 £70
81-90 £75
91-100 £80
Inserts & Creative Add Ons
Bound inserts + 10% • Cover mount inserts + 30%
Please note all insert bookings are provisional until a hard copy sample has been seen and approved by Redactive.
Belly Bands, creative inserts and spreadmarkers POA
An inspiring insight from author Richard Maguirep20
AiaMp
Supporting child-led play through nature p42
Discover free Very Hungry Caterpillar resourcesp7
Scpnp
Nature playAutismDDVVCCrrepp
Di fDD
Free resources
Summer 2016
TM
pacey.org.uk
Emotional storms Discover the science
behind tantrums
01 CP_Cover.indd 1
20/05/2016 09:15
2017 Print & digital media pack Tel: 020 7324 2735 Email: [email protected]
AUDIENCE INFOGRAPHIC
79% of members keep their copy of the
magazine for reference
PACEY membership spends £78m a year
on personal household purchases
The magazine is rated by members as the number 1 PACEY membership benefit
82%OF PACEY MEMBERS
READ EVERY ISSUE OF THE MAGAZINE
94% of members buy their food from supermarkets. A total of £4.8m will be spent on food for setting related purchases
21% will spend up to £50 in the coming year on toys;
a further 60% will spend between £51 and £250. In total, £5.1m will be
spent on toys by PACEY members across the year
£2.3m will be spent on books by PACEY
members across the year
GOOD EXCELLENT
95% of members rate the magazine as ‘good’
or ‘excellent’
92%Agree that they use the magazine’s tips and advice in their work
83%Agree that CP provides information to support members in their work and career
45 mins32% of readers read for 45 minutes or more
63,000Total readership for CP
82%Read every issue of CP
PACEY MEMBERS' SPENDING HABITS
PACEY MEMBERS' ENGAGEMENT WITH THE MAGAZINE
100%OF PACEY MEMBERS
CHOOSE TO RECEIVE
THE MAGAZINE
2017 Print & digital media pack Tel: 020 7324 2735 Email: [email protected]
DIGITAL
To promote the publication of Penny Tassoni’s new handbook, Getting It Right for Two Year Olds, we advertised on the training
pages of PACEY’s website from April to July 2014.From drafting an advertising proposal to sending regular
web stats and featuring our book on social media, the PACEY team made the process a breeze, keeping both members’ needs and ours
in mind the entire time.
Megan Mondi, Senior Marketing Executive, Hodder Education
Banner Advertising Metrics Cost (per month)
Homepage Banner (1 in 3 rotation)
Minimum of 10,000 unique page views per month
£500
The go-to place for professionals in childcare, the PACEY website receives an average of 331,102 unique views each month. Visitors spend an average of two minutes on the homepage; the most visited page on the website.
www.pacey.org.uk is where our members come to learn, share and shop. It provides the vital news and information that they need to operate as childcare professionals: online courses and training; resources; practice guides and videos; as well as access to online community forums offering lively discussion and support on a whole range of issues. Our members can also buy products and merchandise to support their business – this offers a unique opportunity for cross-promotional activity.
www.pacey.org.uk
331, 102 AVERAGE UNIQUE
VIEWS IN 2017
Homepage Banner: £500
2017 Print & digital media pack Tel: 020 7324 2735 Email: [email protected]
DIGITAL
Bluefin is proud of its partnership with PACEY, acting as insurance services
provider of choice to their members. We advertise our services to 26,000 members
via the PACEY website and a variety of other media. The childminding and wider
early years sector is often considered a market that’s difficult to reach, so we would recommend PACEY to any other
organisations thinking of promoting their products or services.
David Cawdeary, Marketing Manager, Bluefin
Email Advertising CostMember newsletter: sponsored content article
£1,000
Member newsletter: prime spot banner 600 x 200
£750
Member newsletter: footer banner 600 x 200
£400
Member newsletter: events promotion
£300
Solus email: sent to entire PACEY database or targeted cross - sections of membership
£200 set up fee + 20p per email address
PACEY monthly e-newsletters are very popular with members, keeping them up-to-date with the very latest news that affects their business as well as highlighting PACEY activities and new products of interest to them. The e-newsletter open rate is consistently high at around 35%.
PACEY monthly e-newsletter
Banner advert £400
Banner advert £75022,500
E-MAIL RECIPIENTS WITH 35% E-MAIL
2017 Print & digital media pack Tel: 020 7324 2735 Email: [email protected]
RATES & DATES(all rates subject to VAT)
Print DigitalDigital Advertising Metrics Cost
(per month)
Homepage Banner (1 in 3 rotation)
Minimum of 10,000 unique page views per month
£500
Side advert in Member area (1 in 3 rotation)
Average 9,000 unique page views per per month
£500
Spotlight sponsor Minimum 5,000 unique page views per month + opportunities for tailored content
£1,000
Dates (subject to change)
Issue Booking Deadline
Insert Delivery
Publication Date
Spring2017
6th March
20th March
31stMarch
Summer 2017
19thJune
3rdJuly
14th July
Aut/Win 2017
25th Sept
9thOctober
20th October
Print Advertising Cost
Double page spread £3,200
Full page £2,000
Half page £1,200
Quarter page £700
Advertorial +40%
Inserts POA
Creative POA
Star Prize Competition Sponsorship
£1,000
Diary Page Promotion £750
2017 Print & digital media pack Tel: 020 7324 2735 Email: [email protected]
Technical specification
Supplying artworkPlease supply pass4press pdf via email.All pdfs must be high resolution (300 dpi), CMYK (we cannot be held responsible for colour content of any RGB files supplied) with fonts embedded.
Setting and copy amendments are available in-house, and will carry an extra charge.
PLEASE NOTE ALL ADVERTISING COPY IS SUBJECT TO APPROVAL THROUGH PACEY.
Artwork contact:Please send all artwork on email to:[email protected] Or via https://filetransfer.redactive.co.uk/dropbox/Jane_Easterman
Jane Easterman T: 020 7880 6248E: [email protected]
Display Advertising
Size height x width (mm)
DPS
Bleed 286 x 426
Trim 280 x 420
Type 248 x 388
Full page
Bleed 286 x 216
Trim 280 x 210
Type 248 x 178
Half page horizontal 121 x 178
Half page vertical 248 x 86
Quarter page vertical 121 x 86
Digital Advertising
Size height x width (pixels)
Homepage banner 940 x 111
Side banner 230 x 600
Newsletter banner 600 x 200