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AAPEX 2016 AT A GLANCE
JUST THE FACTS
AAPEX is the world’s premier event representing the $356 billion global au-
tomotive aftermarket industry. Located at the Sands Expo in Las Vegas, Ne-
vada, AAPEX 2016 featured more than 44,000 targeted buyers shopping the
expo floor of the nearly 2,300 manufacturers and suppliers showcasing the
most innovative products, services and technologies.
2,200+EXHIBITORS FROM
30 COUNTRIES
16,000+INTERNATIONAL BUYERS
FROM 140 COUNTRIES1
158,000+AFTERMARKET
PROFESSIONALS1
20OFFICIAL INTERNATIONAL
BUYING DELEGATIONS
All statistics based on survey results. 1Combined AAPEX and SEMA shows.
BY THE NUMBERS | aapexshow.com
95%EXHIBITOR
SATISFACTION RATE
25TOP LARGESTAUTO CHAINS2
88%ATTENDEE
SATISFACTION RATE
10TOP PROGRAM
GROUPS
2Aftermarket Business World Top 25 Auto Chain Report.
Buyers feel attending AAPEX is very or extremely important for:
» FINDING NEW PRODUCTS /INNOVATION
» FINDING NEW SUPPLIERS
» EXPANDING THEIR NETWORK
» EXPANDING/DIVERSIFYING THEIR SERVICE OFFERING
» MAINTAINING EXISTING RELATIONSHIPS
THE POWER OF AAPEX
THE
AA
PEX
BUYE
R
In order of importance
BY THE NUMBERS | aapexshow.com
AAPEX BUYERS ARE…
63%
OF ATTENDEES HAVE PREVIOUSLY ATTENDED AAPEX
BUYING AUTHORITY 48% recommend or specify purchases
40%
FIRST-TIME BUYERS
45%
OF ATTENDEES HAVE ATTENDED AAPEX FOR AT LEAST 4
CONSECUTIVE YEARS
80%
LIKELY TO ATTEND AAPEX 2017
31OCT
63% ARE FINAL DECISION MAKERS
63%
47.9%
TOP MANAGEMENT (CEO, PRESIDENT, OWNER)
15.5%
VP / DIRECTOR / GENERAL MANAGER
10.7AVERAGE HOURS SPENTAT AAPEX
58%
SMALL BUSINESSES (UNDER $2MM)
20%
LARGE BUSINESSES ($10MM)
REPRESENTING
THE AAPEX EXHIBITOR
89%
76%
89%
71%
Senior Executives (Corporate and Sales & Marketing)
Describes AAPEX as critical for reinforcing customer relations
Have exhibited before
Are extremely satisfied or very satisfied that AAPEX meets their objectives
BY THE NUMBERS | aapexshow.com
87% of exhibitors consider AAPEX a Good to
Excellent investment of time and money.
Exhibitors say AAPEX is…
The most critical for reinforcing customer relations
Delivers the highest quality of decision makers
The top 3 reasons for exhibiting AAPEX are:
Generate sales / make new business contacts
Promote brand
Meet with existing customers/partners/vendors
AAPEX DIGITAL & SOCIAL
+51%
FOLLOWER GROWTH ON TWITTER
+74%
FOLLOWER GROWTH ON INSTAGRAM
95%
HIGHER ENGAGEMENT ON FACEBOOK LIVE
#AAPEX16
Custom AAPEX Snapchat GeoFilter
AAPEX SOCIAL MEDIA AT A GLANCE
Active Platforms:
Facebook Facebook Live Instagram Twitter Snapchat
Trending Topic on Twitter
WORLD WIDE AAPEX
Source: Social Media report powered by Socialite
BY THE NUMBERS | aapexshow.com
AAPEX DIGITAL AT A GLANCE
High Satisfaction Rating with AAPEX Pre-Show Tools Including:
79%
SATISFACTION RATING OF AAPEX WEBSITE
90%
OF BUYERS GENERALLY FOUND
GOOD VALUE WITH THE AAPEX MOBILE APP
AAPEX Mobile App
AAPEX Electronic Newsletter
Interactive Floorplan w/E-Booth Profile
AAPEX Social Media
WHAT THEY FELTAAPEX BUYERS’ AND EXHIBITORS’ TESTIMONIALS
WHAT BUYERS SAID ABOUT AAPEX 2016
“I feel like they couldn’t have invited
more important companies if they
tried. Every important brand was
represented, and nearly every
vendor we use was there.”
“AAPEX is a single venue where I
can see all the products, services,
technology and people that I need
to keep abreast of new things that
affect my business and profits!”
“AAPEX 2016 was an amazing event. I bring some of my team members
every year to see how massive and awesome the automotive aftermarket
industry is. There no other show that can give you the ability to get education,
network, see new product and learn the direction of the industry.”
BY THE NUMBERS | aapexshow.com
WHAT EXHIBITORS SAID ABOUT AAPEX 2016
“I’m confident that the
ROI for AAPEX will
have a large impact on
my business growth.
They say ‘it’s quality not quantity’ but
AAPEX brought both
to my booth. I can’t
wait for next year!”
“AAPEX has always
been the opportunity
to showcase our
products and
capabilities to a wide
audience. Every year
the show gets bigger
and better for us.”
“This was our first time to
exhibit. I thought it was well
organized, the staff were
friendly and very helpful;
they showed that they
‘want to be there for the exhibitor’. The contractors
used showed no difference
from the AAPEX staff. This
to me, is a sign of a well-
organized organization.
Nice Job AAPEX!!!!”