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A STUDY ON FUNCTIONING OF RUBBER BOARD IN KERALA WITH REFERENCE TO KANNUR DISTRICT
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“A STUDY ON FUNCTIONING OF RUBBER BOARD IN KERALA WITH
REFERENCE TO KANNUR DISTRICT”
Submitted in partial fulfillment of the requirements of the degree of
MASTER OF BUSINESS ADMINISTRATION
KANNUR UNIVERSITY
BY
JEFFIN THOMAS
UNDER THE GUIDANCE OF
Ms. JISHA .V
CHINTECH SCHOOL OF MANAGEMENT STUDIES
CHINMAYA INSTITUTE OF TECHNOLOGY
KANNUR
2010
DECLARATION
We students of Chinmaya Institute of Technology, Kannur, hereby declare
that this project report entitled “A STUDY ON FUNCTIONING OF RUBBER
BOARD IN KERALA WITH REFERENCE TO KANNUR DISTRICT” has
been prepared by us in the partial fulfillment of the requirements of the degree of
Master of Business Administration and it was done under the guidance of Miss.
Jisha .V, Lecturer, Chinmaya Institute of Technology, Kannur University.
We also declare that this project report has not been submitted by us at any
time fully or partially to any other university or institute for the award of any
degree.
JEFFIN THOMAS
Kannur
Date:
ACKNOWLEDGEMENT
I would like to take this opportunity to thank our Director, Dr. K.K
FALGUNAN, Chintech School of Management Studies for his support and
guidance throughout the project.
I express my sincere gratitude to Ms. JISHA .V, Faculty, Chinmaya
Institute of Technology for her guidance in pursuing our efforts and
encouragement in the project work.
I would also like to extend our sincere gratitude to all the faculty
members of the department for their support and cooperation.
I am grateful to Mr Siman regional officer Sreekandapuram for
providing us the valuable information about the organization.
I would also like to express our sincere thanks to the employees of
the organization.
CONTENTS
Title Page
Certificate
Declaration
Acknowledgement
List of tables
List of charts
CHAPTER 1: INTRODUCTION AND DESIGN OF THE STUDY
1.1 – Introduction
1.2 - Statement of the Problem
1.3 - Objectives of the Study
1.4 - Sample Design
1.5 - Methodology and Data Collection
1.6 - Tools of Analysis
1.7 - Chapter Scheme
CHAPTER 2: LITERATURE SURVEY
CHAPTER 3: INDUSTRY PROFILE AND COMPANY PROFILE
CHAPTER 4: ANALYSIS AND INTERPRETATION OF DATA
CHAPTER 5: FINDINGS, SUGGESTIONS AND CONCLUSION
BIBLIOGRAPHY AND ANNEXURE
CHAPTER -1
INTRODUCTION AND DESIGN OF THE STUDY
INTRODUCTION
Rubber is the major agricultural products of Kerala and almost 90% of the total
rubber production in India is accounted by the state of Kerala. It also provides
employment to a large number of people. Rubber is an important plant not only for
world economic strategies but also for the use of living of humankind. The more
social development, the more requirements of products made of Rubber for people
utilization is increasing everyday. Natural latex is one of important raw material
available for making various kinds of products in heavy industries such as motor
and vehicle industry, kitchenware and house ware. In our daily life, we are always
involving with products made of Rubber. Remember that day today life of people
in civilized countries is bound with Rubber from birth to death. Rubber is
significantly economic plant of Thailand. Rubber tree, including seeds and
plantation are beneficial for all kinds of use, increasing more income and
employment opportunity for Thai agriculturist. At present, Thai agriculturist are
proud to have their plantation, increasing in total every year. Plantation is easy to
control and look after, save cost and time for its growth. Not like other plants ,
Rubber products have long been grown with its best outcome year after year.
According to above result, Thailand is the largest land of Rubber plantation in the
world.
Consequent to the rubber slump and falling revenue of rubber estates, was the main
reason behind the formation of rubber board. The Rubber Board is a statutory
body constituted by the Government of India, under the Rubber Act 1947, for the
overall development of the rubber industry in the country. The major job of the
board is to promote the development of the rubber industry in India. Government
of India depends on the advice of the Rubber Board on all the matters related to the
rubber industry. The board consists of a Chairman and 25 other members.
STATEMENT OF THE PROBLEM
In Kerala most of the people dependent on rubber industry than other
agricultural fields. Rubber board is the institute that facilitates the activities of
rubber industry .The main aims of the board is to increase the production of
rubber , keep the price as rigid, giving the directions to the owners and workers
for plantation. Hence an attempt has been made to study the functioning of
rubber board in Kerala with reference to Kannur district for analyzing the
properties and its effectiveness of the activities of the rubber board.
OBJECTIVE OF THE STUDY
To study the functioning of rubber board in Kerala.
To analyze the benefits derived from the activities undertaken by the rubber
board.
To arrive at findings and provide suggestions based upon the study.
SAMPLE DESIGN
A sample of Fifty respondents were selected for the purpose of conducting
the study. These individuals are the owners and workers in this industry.
Sample size was arrived at through simple random sample.
METHODOLOGY
Both primary and secondary data are used for study
The primary data was collected directly from owners and workers by survey
method as well as interviews with officials of rubber board.
The secondary data was collected from published sources such as company
brochures, books , and Internet websites.
TOOLS FOR DATA COLLECTION
The data was collected through a structured interview schedule administered by the
researcher himself. A questionnaire was used for this purpose.
TOOLS OF ANALYSIS
Simple percentage were used analyzing the data. The data collected were tabulated
and percentage was calculated. The values were then plotted using bar and pie
charts.
CHAPTER SCHEME
The project report has been presented in the following format.
The first chapter deals with:
Introduction
Statement of the problem
Objectives
Research design
Sample design
Tools for data collection
Sources of data collection
Methodology of the study
The second chapter gives Literature survey.
The third chapter includes industry profile.
The fourth chapter states the analysis.
The fifth chapter gives the findings, suggestions and conclusions.
CHAPTER – 2
SURVEY OF LITERATURE
The following literature has been reviewed by
the researcher:
INDUSTRY
Industry refers to the production of an economic good (either material or a service)
within an economy. There are four key industrial economic sectors : the primary
sector , largely raw material extraction industries such as mining and farming;
the secondary sector, involving refining, construction and manufacturing; the
tertiary sector, which deals with services (such as law and medicine) and
distribution of manufactured goods; and the quaternary sector, a relatively new
type of knowledge industry focusing on technological research, design and
development such as computer programming, and biochemistry. A fifth, quinary,
sector has been proposed encompassing nonprofit activities. The economy is also
broadly separated into public sector and private sector, with industry generally
categorized as private. Industries are also any business or manufacturing.
----------------------------------------------------------------------------------------------------
1.Wikiepedia Definition
In an industry the important thing is the members of that industry
should have job satisfaction ,
Job satisfaction has been defined as a pleasurable emotional reaction to one’s
job; and an attitude towards one’s job. Weiss (2002) has argued that job
satisfaction is an attitude but points out that researchers should clearly distinguish
the objects of cognitive evaluation which are affect (emotion), beliefs and
behaviors. This definition suggests that we form attitudes towards
our jobs by taking into account our feelings, our beliefs, and our
behaviors.
Job satisfaction describes how content an individual is with his or her job. The
happier people are within their job, the more satisfied they are said to be. Job
satisfaction is not the same as motivation, although it is clearly linked. Job design
aims to enhance job satisfaction and performance, methods include job rotation,
job enlargement and job enrichment. Other influences on satisfaction include the
management style and culture, employee involvement, empowerment and
autonomous work groups. Job satisfaction is a very important attribute which is
frequently measured by organizations. The most common way of measurement is
the use of rating scales where employees report their reactions to their jobs.
Questions relate to rate of pay, work responsibilities, variety of tasks, promotional
opportunities the work itself and co-workers. Some questioners ask yes or no
questions while others ask to rate satisfaction on 1-5 scale (where 1 represents "not
at all satisfied" and 5 represents "extremely satisfied").
--------------------------------------------------------------------------------------------------
2. Weiss - Management and motivational theories -(2002)
IMPORTANCE OF AGRICULTURE
Agriculture is the essence of India. Since time immemorial, the majority of its
population bank on agriculture sector directly or indirectly. This is the reason, the
contribution of farming to GDP(Gross Domestic Products) is around 25 per cent.
Farming is a crucial sector in socio-economic development of the country.
Comparing the total farming output of India with other countries, India is ranked
second worldwide. Because of transforming farming scenario and international
competition, augmentation in production and meticulous distribution of food
receive higher priority across the globe.
Being the largest producer of products like milk,cashew nuts, coconuts, tea, ginger,
turmeric, black pepper, the 2nd largest cultivator of vegetables, and the third
largest producer of fruits.
The total production of fruit is around 27.83 MT(Million Tons) and 54 MT in
vegetables. India has also strengthened its position in the cultivation of flower and
it is estimated that 35,000 hectare of flowers of various kinds like rose, jasmine,
marigold. The main problem of Indian farmers is they don’t getting good training;
Training objectives are one of the most important parts of training program. While
some people think of training objective as a waste of valuable time. The
counterargument here is that resources are always limited and the training
objectives actually lead the design of training. It provides the clear guidelines
and develops the training program in less time because objectives focus
specifically on needs. It helps in adhering to a plan in the case of rubber industry ,
---------------------------------------------------------------------------------------
3. Thomas Juster - National bureau of Economic Research – Volume 1 - 1998
CLIMATE CHANGE A THREAT TO RUBBER PRODUCTION:
According to the Association of Natural Rubber Producing Countries (ANRPC),
changing climatic conditions may affect rubber production across the world.
Constant shortfall in the supply of natural rubber has been seen through 2009.
According to ANRPC “Climate change has become an issue of serious concern on
the supply potential of natural rubber. Apart from fall in yield, even the rubber
growing regions in major producing countries are gradually rendered unsuitable for
growing rubber.
It is pointed out in the report that the fluctuating climatic conditions are a threat to
the growth of region-based new clones. Overall supply of natural rubber from the
key producer nations reduced to 5.1% during 2009. Major rubber producing
nations including India, Indonesia, Thailand, Malaysia, China, Sri Lanka, Vietnam,
and Cambodia, which account for 93% of the global supply .
The production of natural rubber in India fell by 8.9% between the months January
and October the previous year. However, nations such as Malaysia experienced
even deeper fall in this area.
Production shortfall can also be noticed in rubber exports on comparing 2009 from
2008. Rubber exports from India declined sharply.
----------------------------------------------------------------------------------------------------
The Hindu
January 8, 2010
CHAPTER-3
INDUSTRY PROFILE & COMPANY PROFILE
RUBBER INDUSTRY – A Profile
India is one of the leading producers of rubber in the world. India ranks as the third
largest producer of Natural Rubber and 4th largest manufacturer of rubber goods in
the world. Rubber Industry plays a significant role in Indian economy. The rubber
industry is one of the most important contributors to the growth of the Indian
economy. The growth in the rubber industry of India is set to follow an upward
spiral considering the improved standard of living, a boom in the automobile
industry and the support provided by the government to the rubber manufacturing
companies of India. The rubber directory provides vast information related to the
leading manufacturers, suppliers and exporters of rubber and rubber based products
in india. Also get information on the websites of major rubber manufacturing
companies of India.
Rubber is product that is known for its elastic property. Rubber is an established
industry in India. Rubber is a frequently used material today. It is known for its
elastic properties. Rubber can be of two types; natural and synthetic. Rubber is
naturally produced by rubber plants that can be obtained and it can also be
produced synthetically. Rubber industry in India was introduced by the British for
commercial cultivation but the govt. of India has improved the scope of rubber
production considerably. Today rubber and rubber related products are established
industries in India.
VARIETIES OF RUBBER
Natural latex - This is a white fluid obtained from the rubber tree. It contains
small particles of rubber dispersed in an aqueous medium. The aqueous medium
also contains plant proteins which are thought to be responsible for triggering the
allergy.
Natural rubber - This includes all material made from or containing latex.
Natural rubber is made by two processes, the natural rubber latex process (NRL)
and the dry natural rubber process (DNR).
The Rubber Board is a statutory body constituted by the Government of India, under
the Rubber Act 1947, for the overall development of the rubber industry in the
country. The Rubber Board functions under the Ministry of Commerce & Industry of
the Government of India. The Board has a Chairman appointed by the Central
Government. He is the principal executive officer responsible for the proper
functioning of the Board and implementation of its decisions and discharge of its
duties under the Rubber Act.
Organizational Set Up and Control
The Chairman who is the administrative head of the Board exercises control over
all the departments. The activities of the Board are classified under nine
departments:
Administration, Finance & Accounts (F&A), Rubber Production (RP), Research
(RRII), Processing & Product Development (P&PD), Statistics & Planning (S&P),
Training, Licensing & Excise Duty(L&ED) and Market Promotion.
Publicity and Public Relations (P&PR) Division, Vigilance Division and Internal
Audit Division although grouped under Administration and Finance & Accounts
Department, for general purposes, function directly under the Chairman.
The Board has its headquarters complex located at Kottayam in Kerala State. The
Chairman’s Office together with the central offices of Administration, Finance &
Accounts, Rubber Production, Statistics & Planning and Licensing and Excise
Duty departments function in own building in the municipal town of Kottayam.
The Rubber Research Institute of India (RRII) the Research Department of the
Board, is situated 7 km eastwards in the suburban village of Puthuppally. The
Institute is also housed in Board’s own building which is set amidst a 28 ha Rubber
Experiment Station. The Training Department of the Board is also housed on an
adjacent plot of land in a picturesque building.
Organizational Chart
Departments and Divisions
Rubber Production Department
The Department headed by the Rubber Production Commissioner is responsible for
planning, formulation and implementation of schemes for improvement and
expansion of rubber cultivation and production. Extension/advisory service,
supplies of inputs, demonstration and training for small growers etc. are also
undertaken by the RP Department.
Rubber Research Institute of India
The Rubber Research Institute of India (RRII) established in 1955 is
located on a hillock in the eastern suburb of Kottayam, eight kilometres
from the town. There are nine research disciplines, seven Regional
Research Stations, two Hevea Breeding Sub-stations and a Central
Experimental Station attached to the RRII. The Institute is headed by the
Director (Research).
Processing and Product Development Department
This was established in 1977 as Department of Rubber Processing mainly for
providing engineering and technical services to the block rubber factories
established under the World Bank Assisted Kerala Agricultural Development
Project (KADP). The activities have subsequently been expanded to cover new
areas.
Training Department
Since its inception in 1947, the Rubber Board had been developing expertise
required for the orderly developments of the Indian rubber industry through R&D
activities and constant interaction with the clients. The Rubber Industry, which
consists of rubber plantation, rubber processing and rubber product manufacturing
sectors has to be properly groomed to face challenges of the millennium. The
Rubber Board has the experience and expertise necessary for giving proper advice
to the rubber growers, rubber processors and rubber product manufacturers for
practising modern scientific and cost effective techniques in the respective areas.
In addition to the training to the clients, training is given to the employees of the
Board for updating their technical and managerial skills.
Administration Department
The Administration Department headed by the Secretary attends to general
administration including personnel administration, labour welfare activities, legal
affairs of the Board, marketing, official language implementation and internal
security of the Board, and has the following Division/Sections:
1. Establishment Section
(General, Entitlement and Personnel)
2. Hindi Section
3. Labour Welfare Section
4. Legal Section
5. Marketing Division
6. O & M Section
7. Publicity and Public Relations Division
8. Security Wing
9. Vigilance Division
Finance and Accounts (F&A) Department
The F&A Department headed by the Director (Finance) has the following
divisions:
1. Finance and Accounts Division (Administration)
2. Finance and Accounts Division (Research)
3. Finance and Accounts Division (P&PD)
4. Finance and Accounts Division (Rubber Production)
5. Central Finance and Accounts Division
6. Cost Accounts Division
7. Electronic Data Processing Division
8. Internal Audit Division
Market Promotion
The Market Promotion Department functions under the direct control of the
Chairman. The different cells of the Department and their functions are:
Market Intelligence Cell
a. Collection, compilation and dissemination of natural rubber prices. This
includes the daily, weekly, bi-weekly, monthly and yearly prices of various grades
of natural rubber in the domestic as well as in the international market. The price
data is disseminated through print and visual media. In addition, it is made
available to the public by Rubber Board website and Interactive Voice Response
System (IVRS). IVRS No. is 0481-2571232.
b. Providing sales and marketing support to companies promoted/assisted by
the Rubber Board.
c. Conducting market surveys and market analysis
d. Publication of the Directory of Rubber Goods Manufacturers in India.
CHAPTER - 4
FUNCTIONING OF INDIAN RUBBER BOARD IN KERELA WITH
REFERENCE TO KANNUR DISTRICT
ANALYSIS AND INTERPRETATION
ANALYSIS AND INTERPRETATION
The term analysis refers to the combination of certain measures along
with searching for a pattern of relationship that exists among data group.
Interpretation refers to the task of drawings inferences from the collected
fact after an analytical and experimental study. It is essential for in the
simple reason that the usefulness and utility of research findings lie in
proper interpretation.
The data needed for the study was collected through questionnaire
method and it was administered to fifty respondents of particular area in
Chemperi . Then all the data collected was analyzed using percentage
method. The data is presented in a table format for easy viewing. The
interpretation is given at the end of each table and this is expressed
through chart.
TABLE NO :4.1
GENDER CLASSIFICATION
PARTICULARS NO OF RESPONDENTS PERCENTAGE
MALE 37 74
FEMALE 13 26
TOTAL 50 100
Source: Primary Data
CHART NO: 4.1
GENDER CLASSIFICATION
Source: primary data
INFERENCE
From the above table and chart it can be seen that 74% of respondents of the total
sample are male and the remaining is female respondents, constitute 26 %.
Hence it can be inferred that male are working more than of female in rubber
industry.
TABLE: 4.2
AGE OF THE RESPONDENTS
PARTICULARS NO OF RESPONDENTS PERCENTAGE
20-30 yrs 4 8
30-40 yrs 28 56
40-50 yrs 12 24
50 yrs and above 6 12
TOTAL 50 100
Source: Primary Data
CHART NO: 4.2
AGE OF THE RESPONDENTS
Source: Primary Data
INFERENCE
From the above table and chart shows that 56% of the respondents belong to 30-40
age group, 24 % of the respondents belongs to the 40-50 age group, 12 % of the
respondents belong to the above 50 age group, and the remaining 8 % of the
respondents belong to 20 -30age group.
Hence it can be inferred the majority of workers belong to 30 -40 age group in data
collection.
TABLE NO: 4.3
SATISFACTION IN RUBBER PRICE
PARTICULARS NO FO RESPONDENTS PERCENTAGE
AGREE 42 84
DISAGREE 8 16
TOTAL 50 100
Source : Primary Data
CHART NO: 4.3
SATISFACTION IN RUBBER PRICE
Source: Primary Data
INFERENCE
From the above table and chart 86 % of owners and workers opined that today׳s
rubber price is good and rest of them12 % opined price is not good.
Hence it can be inferred that majority of worker opined that today׳s rubber price is
at good position.
TABLE NO: 4.4
MEMBERSHIP IN FARMER׳ S ASSOCIATION
PARTICULARS NO OF RESPONDENTS PERCENTAGE
AGREE 29 58
DISAGREE 11 22
TOTAL 50 100
Source : Primary Data
CHART NO: 4.4
MEMBERSHIP IN FARMER׳ S ASSOCIATION
Source: Primary Data
INFERENCE
From the above table and chart we can see that 58 % of workers and owners have
membership in at least one association. And rest of them, 22 % did not join any
association.
Hence it can be inferred that majority of the workers are members of farmers
association.
TABLE NO: 4.5
BOARD 'S DIRECTIONS IN PLANTATION
PARTICULARS NO OF RESPONDENTS PERCENTAGE
AGREE 44 88
DISAGREE 6 12
TOTAL 50 100
Source: Primary Data
CHART NO: 4.5
BOARD 'S DIRECTIONS IN PLANTATION
Source: Primary Data
INFERENCE
From the above table and chart it can be seen that 88 % of respondents followed
the directions of Indian rubber in plantation of rubber and 12 % of respondents did
not follow the directions of rubber board.
Hence it can be inferred that majority of the workers followed directions from
rubber board during the time of plantation.
TABLE: 4.6
RUBBER BOARD DIRECTION IN TAPPING
PARTICULARS NO OF RESPONDENTS PERCENTAGE
AGREE 37 74
DISAGREE 13 26
TOTAL 50 100
Source: Primary Data
CHART NO: 4.6
RUBBER BOARD DIRECTION IN TAPPING
Source: Primary Data
INFERENCE
From the above table and chart it can be seen that 74 % of respondents follow all
the directions of Indian rubber board in tapping, 26 % of them do not following the
directions of rubber board.
Hence it can be inferred that majority of the workers following the directions of
rubber board in tapping.
TABLE NO: 4.7
FIELD OFFICERS'S ATTITUDE
PARTICULARS NO OF RESPONDENTS PERCENTAGE
HIGHLY SATISFIED 15 30
SATISFIED 20 40
DISSATISFIED 11 22
HIGHLYDISSATISFIED 4 8
TOTAL 50 100
Source: Primary data
CHART: 4.7
FIELD OFFICERS'S ATTITUDE
Source: Primary Data
INFERENCE
From the above table and chart it can be seen that 40 % of respondents are
satisfied in field officer' s attitude, 30 % of people are highly satisfied with them,
22 % of respondents dissatisfied in field officer's attitude and 8 % of respondents
are highly dissatisfied in the attitude of field officers .
Hence it can be inferred that majority of workers are satisfied in attitude of field
officers towards rubber industry.
TABLE NO: 4.8
ROLE OF RUBBER BOARD IN PRICING
IPARTICULARS NO OF RESPONDENTS PERCENTAGE
AGREE 21 42
DISAGREE 29 58
TOTAL 50 100
Source: Primary Data
CHART: 4.8
IN PRICING RUBBER BOARD HAS SPECIFIC ROLE
Source: Primary Data
INFERENCE
From the above table and chart 58 % of owners and workers disagree with‘ Indian
rubber board has specific role in pricing of rubber ’goods only 42 % agreed with
this opinion.
Hence it can be inferred that majority of workers opined that rubber board has not
specific role in pricing of rubber goods, it implies other external factors also has
role in pricing of rubber goods.
TABLE NO: 4.9
SATISFACTION IN WAGES
PARTICULARS NO OF RESPONDENTS PERCENTAGE
HIGHLY SATISFIED 5 10
SATISFIRD 17 34
DISSATISFIED 22 44
HIGHLY DISSATISFIED 6 12
TOTAL 50 100
Source: Primary Data
CHART NO: 4.8
SATISFACTION IN WAGES FROM RUBBER INDUSTRY
Source: Primary Data
INFERENCE
From the above table and chart 10 % of workers are highly satisfied, 34 % workers
are satisfied, 44 % of respondents are dissatisfied and 12 % of them are highly
dissatisfied in the wages from rubber industry.
Hence it can be inferred that majority of the workers opined that wages from
rubber industry is not a satisfactory thing,
TABLE NO: 4.9
THE RUBBER PRICE HAS LONG LIFE
PARTICULARS NO OF RESPONDENTS PERCENTAGE
AGREE 23 46
DISAGREE 27 54
TOTAL 50 100
Source: Primary Data
CHART NO: 4.9
THE RUBBER PRICE HAS LONG LIFE
Source: Primary Data
INFERENCE
From the above table and chart it can be seen that 54 % of owners and workers
opined that rubber products do not have long life, only 46% of respondents agree
with this statement.
Hence it can be inferred that majority of workers opined that rubber products do
not have long validity.
TABLE NO: 4.10
KNOWLEDGE ABOUT THE TECHNICAL TERMS
PARTICULARS NO OF RESPONDENTS PERCENTAGE
AGREE 22 44
DISAGREE 28 56
TOTAL 50 100
Source: Primary Data
CHART: 4:10
KNOWLEDGE ABOUT THE TECHNICAL TERMS
Source: Primary Data
INFERENCE
From the above table and chart it can be seen that 56 % of respondents disagree
with they know the technical terms using in rubber industry. Only 44 % of
respondents are opined they know the technical terms that using in rubber industry.
Hence it can be inferred that most of the workers don’t know the technical terms in
rubber industry, and they following the traditional terms.
TABLE NO: 4.11
PRICE OF THE RAW MATERIALS
PARTICULARS NO OF
RESPONDENTS
PERCENTAGE
HIGHLY SATISFIED 11 22
SATISFIED 8 16
DISSATISFIED 11 22
HIGHLY DISSATISFIED 20 40
TOTAL 50 100
Source : Primary Data
CHART NO: 4.11
PRICE OF THE RAW MATERIALS
Source: Primary Data
INFERENCE
From the above table and chart 40% of respondents highly dissatisfied in price of
the raw material, 22% of them opined that as highly satisfied and dissatisfied and
16% of them are satisfied in price of the raw materials.
Hence it can be inferred that majority of the workers are dissatisfied in price of the
raw materials for the rubber production.
TABLE NO: 4.12
PUBLICITY AND PUBLIC RELATIONS DIVISION
PARTICULARS NO OF
RESPONDENTS
PERCENTAGE
EXCELLENT 9 18
GOOD 14 28
SATISFACTORY 21 42
NEED CHANGES 6 12
TOTAL 50 100
Source: Primary Data
CHART NO: 4.12
PUBLICITY AND PUBLIC RELATIONS DIVISION
Source: Primary Data
INFERENCE
From the above table and chart it can be seen that 42% of people considered the
publicity and public relation division as satisfactory, 28% of them opined that as
good, 18% of them says this division is excellent in work and 12% of respondents
opined this division want changes.
Hence it can be inferred that majority of workers and owners considered the
publicity and public relation division is good in its activities.
TABLE NO: 4.13
AVAILABILITY OF TRAINING
PARTICULARS NO OF
RESPONDENTS
PERCENTAGE
AGREE 29 58
DISAGREE 21 42
TOTAL 50 100
Source: Primary Data
CHART NO: 4.13
AVAILABILITY OF TRAINING
Source: Primary Data
INFERENCE
From the above table and chart it can be seen that 58% respondent agree with they
are getting good training but 42% of the respondents disagree with statement.
Hence it can be inferred that majority of the workers agree with they are getting
good training from rubber board.
TABLE NO: 4.14
SATISFACTION ON WAGES DURING TRAINING PROGRAME
PARTICULARS NO OF
RESPONDENTS
PERCENTAGE
AGREE 20 40
DISAGREE 30 60
TOTAL 50 100
Source: Primary Data
CHART: 4.15
SATISFACTION ON WAGES DURING TRAINING PROGRAME
Source: Primary Data
INFERENCE
From the above table and chart it can be seen that 60% of respondents are
dissatisfied with the wages during the training program and 40%of them are
dissatisfied with the wages during the training program.
Hence it can be inferred that majority of the workers are disagree with the wages
during the training program.
TABLE NO: 4.16
BOOKS AND JOURNALS
PARTICULARS NO OF RESPONDENTS PERCENTAGE
EXCELLENT 21 42
GOOD 11 22
SATISFACTORY 8 16
NEED CHANGES 10 20
TOTAL 50 100
Source: Primary Data
CHART NO : 4.16
BOOKS AND JOURNALS
Source: Primary Data
INFERENCE
From the above table and chart it can be seen that 42% of respondents opined that
books and journals of rubber board is excellent, 22% of them opined these are
good, 20% of the people opined publications need changes and 16% of them
opined these are satisfactory.
Hence it can be inferred that majority of the workers and owners opined that the
books and journals from rubber board are excellent.
TABLE NO : 4.17
LABOUR WELFARE ACTIVITIES
PARTICULARS NO RESPONDENTS PERCENTAGE
HIGHLY SATISFIED 12 24
SATISFIED 17 34
DISSATISFIED 10 20
HIGHLY DISSATISFIED 11 22
50 100
Source: Primary Data
CHART NO : 4.17
LABOUR WELFARE ACTIVITIES
Source: Primary Data
INFERENCE
From the above table and chart it can be seen that, 34% are satisfied in labour
welfare activities, 24% of them are highly satisfied and 22% of them highly
dissatisfied and 20% of them are dissatisfied in the labour welfare activities of
Indian rubber board.
Hence it can be inferred that majority of the workers are satisfied in labour
welfare activities of Indian rubber board.
CHAPTER – 5
FINDINGS, SUGGESTIONS AND
CONCLUSION
FINDINGS
Majority of workers are male than of female in rubber industry.
Most of the workers opined that today rubber has good price.
Majority of workers have membership in at least one association.
Most of the workers followed directions of Indian rubber in plantation of
rubber.
Majority of the workers are satisfied in field officer s attitude towards
workers .
Most of the workers opined rubber board has not specific role in pricing of
rubber goods.
Majority of the workers opined that wages from rubber industry is not a
satisfactory thing.
Majority of the workers and owners opined that the books and journals from
rubber board are excellent.
Majority of the respondents are dissatisfied in price of the raw materials for
the rubber production.
Most of the workers are agree with they are getting good training from
rubber board.
Majority of workers are satisfied in labour welfare activities of rubber
board.
SUGGESTIONS
For reduce the high price of the raw material rubber board should open its own
stores in every Gramapanchayath.
The existing promotional activities should be improved by expanding their
activities to formal and informal groups of workers and owners.
The wages during the training program should be increase according to time of
period.
In order to improve labour welfare activities board ,it should be introduce
before the workers by programs like seminar and awareness programs .
For facilitates the other activities rubber board can take action for making self
help groups of workers and owners.
In order to give new informations to workers board should conduct programs
in every wards at least by 6 months.
CONCLUSION
This project undertake for Indian rubber board in kerla with reference to kannur
district about their 'working' was aimed at identifying the feelings of workers and
owners and give suggestion to improve customer relation.
The Rubber Board is a statutory body constituted by the Government of India,
under the Rubber Act 1947, for the overall development of the rubber industry in
the country. This is a government organization that may be the problem in the
promotional activities of board, In light of this study the promotional activities of
Indian rubber board should be improved.
BIBLIOGRAPHY
BIBLIOGRAPHY
BOOKS
Rubber growers's guide- 2010
New Pocket Guides by Janson Boyet
Research Methodology– Methods& Techniquesby
C.K Kothari
WEBSITES
www.rubberboard.org.in
www.wikipedia.org
www.indianinfoline.com
ANNEXURE
QUESTIONNAIRE FOR OWNERS AND WORKERS
Dear sir / madam
As part of my MBA program, in Chinmaya Institute of
Technology (Kannur University). I JEFFIN THOMAS is undergoing a project A
Study On Working Of Rubber Board India In Kerela With Reference To Kannur
District.I humbly request your co-operation for completion of the project work.
Please share your views and opinions through this questionnaire.
PERSONNAL DATA
1) Name and address of the respondent.
…………………………………………………………..
2) Sex
• Male
• Female
3) Age
• 23-30
• 30-40
• 40-50
• 50 and above
1) Are you satisfied with today's rubber′ price ?
[ ] Agree [ ] Disagree
2) Are you a member of any farmer's association?
[ ] Agree [ ] Disagree
3) Did you plant your trees according to Rubber board's directions ?
[ ] Agree [ ] Disagree
4) Do you using Rubber board's directions for tapping ?
[ ] Agree [ ] Disagree
5) Are you satisfied with field officers' attitude towards you?
[ ] Highly satisfied
[ ] Satisfied
[ ] Dissatisfied
[ ] Highly dissatisfied
6) In pricing of rubber products Rubber board has a specific role
[ ] Agree [ ] Disagree
7) Are you satisfied with the wages from this industry ?
[ ] Highly satisfied
[ ] satisfied
[ ] Dissatisfied
[ ] Highly dissatisfied
8) Price of the rubber products have long life .
[ ] Agree [ ] Disagree
9) Are you familiar with technical terms of rubber ?
[ ] Agree [ ] Disagree
10) Are you satisfied in the price of the products that required for rubber
cultivation ?
[ ] Highly satisfied
[ ] Satisfied
[ ] Dissatisfied
[ ] Highly dissatisfied
11) Do you think the publicity and public relations division department of rubber
board is very helpful ?
[ ] Excellent
[ ] Good
[ ] Satisfactory
[ ] Need changes
12) Did you get training for tapping from rubber board ?
[ ] Agree [ ] Disagree
13) Are you satisfied with the wages during the training period ?
[ ] Agree [ ] Disagree
14) Books and journals of rubber board are very helpful.
[ ] Excellent
[ ] Good
[ ] Satisfactory
[ ] Need changes
15) Do you think the labour welfare activities of rubber board is a satisfactory
thing ?
[ ] Highly satisfied
[ ] Satisfied
[ ] Dissatisfied
[ ] Highly dissatisfied